Conscious And Unconscious Consumer Choice Of Food Products

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Conscious and Unconscious Consumer Choice of Food Products

Author : Florian Schleicher
Publisher : GRIN Verlag
ISBN 13 : 3656556369
Total Pages : 37 pages
Book Rating : 4.6/5 (565 download)

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Book Synopsis Conscious and Unconscious Consumer Choice of Food Products by : Florian Schleicher

Download or read book Conscious and Unconscious Consumer Choice of Food Products written by Florian Schleicher and published by GRIN Verlag. This book was released on 2013-12-09 with total page 37 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master's Thesis from the year 2013 in the subject Psychology - Work, Business, Organisation, grade: 2,3, Technical University of Munich, language: English, abstract: When going for grocery shopping, some consumers make up their minds about what to buy and write down shopping lists. Others just go into the supermarket and do not really think beforehand about the things they need. Although in both situations, individuals engage in different ways of decision making on the purchase of groceries, when coming home and putting things into the shelve, they positively or negatively assess the things they bought. Whereas in some situations one gets a positive feeling because e.g. s/he purchased all the products on the shopping list. In another situation, a consumer might end up being bored because s/he just bought the groceries which are perceived as useful, and did not listen to his/her inner voice calling for more than just the fulfillment of utilitarian needs. Generally, consumers can consciously do their purchases and decide for products after thinking on it, or can consider a product’s attributes and let their intuition decide. In the interest of the consumer, the question emerges how the consumer decides at best. Does a consumer receive greater satisfaction from consciously elaborating about the products s/he is facing, or is it better not to think consciously when facing product choices? This question is differently assessed by different models on decision making. Whereas some authors (Ajzen, 2011; Bandura, 1986, 1997; Deci & Ryan, 1985; Payne et al., 1993) emphasize consciousness in decision making, there is also a large number of proponents of unconscious thought (Dijksterhuis, 2004, Dijksterhuis et al., 2005, 2006a, 2006b, 2006c, Levine, 1996, Bargh, 2002, and Wilson et al., 1993). Dijksterhuis and Nordgren (2006b, p.96) argue for the superiority of unconscious decision making by mentioning that “...conscious thought is constrained by the low capacity of consciousness”, which results in sub-optimal choices. With regard to food products, this general superiority of unconscious thought is highly questionable. On the one hand, consumers constrain themselves in taking into account only specific products which respect certain criteria, as e.g. with diabetics and food products with less sugar content. On the other hand, food products are also bought because consumers want to confirm their conscience by purchasing e.g. fair-trade products which among other things are associated with a fair payment of farmers.

Understanding Consumers of Food Products

Author : Lynn Frewer
Publisher : Woodhead Publishing
ISBN 13 : 1845692500
Total Pages : 696 pages
Book Rating : 4.8/5 (456 download)

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Book Synopsis Understanding Consumers of Food Products by : Lynn Frewer

Download or read book Understanding Consumers of Food Products written by Lynn Frewer and published by Woodhead Publishing. This book was released on 2006-12-22 with total page 696 pages. Available in PDF, EPUB and Kindle. Book excerpt: In order for food businesses, scientists and policy makers to develop successful products, services and policies, it is essential that they understand food consumers and how they decide which products to buy. Food consumer behaviour is the result of various factors, including the motivations of different consumers, the attributes of specific foods, and the environment in which food choices occur. Recognising diversity between individual consumers, different stages of life, and different cultural contexts is increasingly important as markets become increasingly diverse and international.The book begins with a comprehensive introduction and analysis of the key drivers of consumer food choices, such as the environment and sensory product features. Part two examines the role of consumers' attitudes towards quality and marketing, and their views on food preparation and technology. Part three covers cultural and individual differences in food choice as well as addressing potentially influential factors such as age and gender. Important topics such as public health and methods to change consumers' preferences for unhealthy foods are discussed in part four. The final section concludes with advice on developing coherent safety policies and the consumers' responsibility for food production and consumption.Understanding consumers of food products is a standard reference for all those in the food industry concerned with product development and regulation. - Develop an understanding of buyer behaviour to assist developing successful products - Recognise the diversity between consumers and learn how to cater for their needs - Covers cultural and individual differences in food choice

The Psychology of Food Choice

Author : Richard Shepherd
Publisher : CABI
ISBN 13 : 184593086X
Total Pages : 411 pages
Book Rating : 4.8/5 (459 download)

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Book Synopsis The Psychology of Food Choice by : Richard Shepherd

Download or read book The Psychology of Food Choice written by Richard Shepherd and published by CABI. This book was released on 2006 with total page 411 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of the central problems in nutrition is the difficulty of getting people to change their dietary behaviours so as to bring about an improvement in health. What is required is a clearer understanding of the motivations of consumers, barriers to changing diets and how we might have an impact upon dietary behaviour. This book brings together theory, research and applications from psychology and behavioural sciences applied to dietary behaviour. The authors are all international leaders in their respective fields and together give an overview of the current understanding of consumer food choice.

A National Strategy to Reduce Food Waste at the Consumer Level

Author : National Academies of Sciences, Engineering, and Medicine
Publisher : National Academies Press
ISBN 13 : 030968076X
Total Pages : 323 pages
Book Rating : 4.3/5 (96 download)

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Book Synopsis A National Strategy to Reduce Food Waste at the Consumer Level by : National Academies of Sciences, Engineering, and Medicine

Download or read book A National Strategy to Reduce Food Waste at the Consumer Level written by National Academies of Sciences, Engineering, and Medicine and published by National Academies Press. This book was released on 2020-10-14 with total page 323 pages. Available in PDF, EPUB and Kindle. Book excerpt: Approximately 30 percent of the edible food produced in the United States is wasted and a significant portion of this waste occurs at the consumer level. Despite food's essential role as a source of nutrients and energy and its emotional and cultural importance, U.S. consumers waste an estimated average of 1 pound of food per person per day at home and in places where they buy and consume food away from home. Many factors contribute to this wasteâ€"consumers behaviors are shaped not only by individual and interpersonal factors but also by influences within the food system, such as policies, food marketing and the media. Some food waste is unavoidable, and there is substantial variation in how food waste and its impacts are defined and measured. But there is no doubt that the consequences of food waste are severe: the wasting of food is costly to consumers, depletes natural resources, and degrades the environment. In addition, at a time when the COVID-19 pandemic has severely strained the U.S. economy and sharply increased food insecurity, it is predicted that food waste will worsen in the short term because of both supply chain disruptions and the closures of food businesses that affect the way people eat and the types of food they can afford. A National Strategy to Reduce Food Waste at the Consumer Level identifies strategies for changing consumer behavior, considering interactions and feedbacks within the food system. It explores the reasons food is wasted in the United States, including the characteristics of the complex systems through which food is produced, marketed, and sold, as well as the many other interconnected influences on consumers' conscious and unconscious choices about purchasing, preparing, consuming, storing, and discarding food. This report presents a strategy for addressing the challenge of reducing food waste at the consumer level from a holistic, systems perspective.

Sensory Evaluation and Consumer Acceptance of New Food Products

Author : Ana Isabel de Almeida Costa
Publisher : Royal Society of Chemistry
ISBN 13 : 1839166665
Total Pages : 453 pages
Book Rating : 4.8/5 (391 download)

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Book Synopsis Sensory Evaluation and Consumer Acceptance of New Food Products by : Ana Isabel de Almeida Costa

Download or read book Sensory Evaluation and Consumer Acceptance of New Food Products written by Ana Isabel de Almeida Costa and published by Royal Society of Chemistry. This book was released on 2024-08-14 with total page 453 pages. Available in PDF, EPUB and Kindle. Book excerpt: Large amounts of money, time and effort are devoted to sensory and consumer research in food and beverage companies in an attempt to maximize the chances of new products succeeding in the marketplace. Many new products fail due to lack of consumer interest. Answers to what causes this and what can be done about it are complex and remain unclear. This wide-ranging reference collates important information about all aspects of this in one volume for the first time. It provides comprehensive, state-of-art coverage of essential concepts, methods and applications related to the study of consumer evaluation, acceptance and adoption of new foods and beverages. Combining knowledge and expertise from multiple disciplines that study food sensory evaluation and consumer behaviour, it covers advanced methods including analytical, instrumental and human characterization of flavour, aspects of food processing and special research applications of knowledge and methods related to consumers’ evaluation of new food products. Researchers and professionals working in food science and chemistry are sure to find this an interesting read.

Food Oral Processing

Author : Jianshe Chen
Publisher : John Wiley & Sons
ISBN 13 : 1444330128
Total Pages : 412 pages
Book Rating : 4.4/5 (443 download)

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Book Synopsis Food Oral Processing by : Jianshe Chen

Download or read book Food Oral Processing written by Jianshe Chen and published by John Wiley & Sons. This book was released on 2012-04-16 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides an overview of the latest research findings on the physics, physiology, and psychology of food oral consumption, as well as the experimental techniques available for food oral studies. Coverage includes the main physical and physiological functionalities of the mouth; the location and functionalities of various oral receptors; the main sequences of eating and drinking, and the concomitant food disintegration and destabilisation. Chapters also explain oral processing and its relation to flavour release and texture perception, and there is an introduction to the principles of food rheology as they relate to eating. Food Oral Processing is directed at food scientists and technologists in industry and academia, especially those involved in sensory science and new product development. It will also be of interest to oral physiologists, oral biologists and dentists. The book will be a useful reference for undergraduate and postgraduate students of these disciplines.

Consumer-Driven Innovation in Food and Personal Care Products

Author : S R Jaeger
Publisher : Elsevier
ISBN 13 : 1845699971
Total Pages : 697 pages
Book Rating : 4.8/5 (456 download)

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Book Synopsis Consumer-Driven Innovation in Food and Personal Care Products by : S R Jaeger

Download or read book Consumer-Driven Innovation in Food and Personal Care Products written by S R Jaeger and published by Elsevier. This book was released on 2010-08-30 with total page 697 pages. Available in PDF, EPUB and Kindle. Book excerpt: Experts from around the world present changes in the global marketplace and developments in research methodologies underpinning new product development (NPD) in this essential collection. The business and marketing aspects of NPD, sometimes neglected in books of this type, are addressed alongside methods for product testing.Trends, processes and perspectives in consumer-driven NPD in the food and personal care product industries are addressed in the opening chapters of the book. Specific topics include evolution in food retailing and advances in concept research. Hedonic testing is the focus of the next section. Different viewpoints on consumer research methods and statistics for NPD are reviewed in later chapters. The final part of the book looks towards the future of innovation, covering the implications for NPD of topics such as human genetic variation in taste perception and neuroimaging.Several chapters are not standard scientific articles. Rather they are written records of conversations between two people on a particular topic related to consumer-driven innovation in foods and personal care products. In them the interviewees speak freely about their views and experiences in NPD, providing unique insights.Consumer-driven innovation in food and personal care products will broaden readers' understanding of the many approaches available to NPD personnel and ways in which they can be used to support innovation activities. - Provides expert insight into the changes in the global market place and developments in research methodologies underpinning NPD - Examines the business and marketing aspects of NPD, sometimes neglected in books of this type, are addressed alongside methods for product testing - Chapters review the different viewpoints on consumer research methods and statistics for NPD

Handbook of Behavior, Food and Nutrition

Author : Victor R. Preedy
Publisher : Springer Science & Business Media
ISBN 13 : 0387922717
Total Pages : 3527 pages
Book Rating : 4.3/5 (879 download)

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Book Synopsis Handbook of Behavior, Food and Nutrition by : Victor R. Preedy

Download or read book Handbook of Behavior, Food and Nutrition written by Victor R. Preedy and published by Springer Science & Business Media. This book was released on 2011-04-15 with total page 3527 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book disseminates current information pertaining to the modulatory effects of foods and other food substances on behavior and neurological pathways and, importantly, vice versa. This ranges from the neuroendocrine control of eating to the effects of life-threatening disease on eating behavior. The importance of this contribution to the scientific literature lies in the fact that food and eating are an essential component of cultural heritage but the effects of perturbations in the food/cognitive axis can be profound. The complex interrelationship between neuropsychological processing, diet, and behavioral outcome is explored within the context of the most contemporary psychobiological research in the area. This comprehensive psychobiology- and pathology-themed text examines the broad spectrum of diet, behavioral, and neuropsychological interactions from normative function to occurrences of severe and enduring psychopathological processes.

Foodborne Pathogens and Food Safety

Author : Md. Latiful Bari
Publisher : CRC Press
ISBN 13 : 1498724108
Total Pages : 318 pages
Book Rating : 4.4/5 (987 download)

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Book Synopsis Foodborne Pathogens and Food Safety by : Md. Latiful Bari

Download or read book Foodborne Pathogens and Food Safety written by Md. Latiful Bari and published by CRC Press. This book was released on 2015-11-18 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: Foodborne pathogens continue to cause major public health problems worldwide and have escalated to unprecedented levels in recent years. In this book, major foodborne diseases and the key food safety issues are discussed elaborately. In addition, emerging and reemerging microbial agents and other food safety related topics are discussed. This book

Mindless Eating

Author : Brian Wansink
Publisher : Bantam
ISBN 13 : 0345526880
Total Pages : 304 pages
Book Rating : 4.3/5 (455 download)

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Book Synopsis Mindless Eating by : Brian Wansink

Download or read book Mindless Eating written by Brian Wansink and published by Bantam. This book was released on 2010 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: A food psychologist identifies hidden factors, motivations, and cues that cause overeating and offers practical solutions to help avoid these hidden traps and enjoy food without putting on excess pounds.

Food system innovations for healthier diets in low and middle-income countries

Author : de Brauw, Alan
Publisher : Intl Food Policy Res Inst
ISBN 13 :
Total Pages : 39 pages
Book Rating : 4./5 ( download)

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Book Synopsis Food system innovations for healthier diets in low and middle-income countries by : de Brauw, Alan

Download or read book Food system innovations for healthier diets in low and middle-income countries written by de Brauw, Alan and published by Intl Food Policy Res Inst. This book was released on 2019-03-12 with total page 39 pages. Available in PDF, EPUB and Kindle. Book excerpt: Malnutrition in all its forms is a major challenge everywhere in the world, and particularly in low and middle income countries. To reduce malnutrition, innovations in food systems are needed to both provide sufficient options for consumers to obtain diets with adequate nutritional value, and to help consumers make conscious and unconscious choices to choose healthier diets. A potential solution to this challenge is food systems innovations designed to lead to healthier diets. In this paper, we lay out a multidisciplinary framework for both identifying and analyzing innovations in food systems that can lead to improvements in the choices available to consumers and their diets from a health perspective. The framework identifies entry points for the design of potential food systems innovations, highlighting potential synergies, feedback, and tradeoffs within the food system. The paper concludes by providing examples of potential innovations and describes future research that can be developed to support the role of food systems in providing healthier diets.

Integrating the Packaging and Product Experience in Food and Beverages

Author : Peter Burgess
Publisher : Woodhead Publishing
ISBN 13 : 0081003609
Total Pages : 222 pages
Book Rating : 4.0/5 (81 download)

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Book Synopsis Integrating the Packaging and Product Experience in Food and Beverages by : Peter Burgess

Download or read book Integrating the Packaging and Product Experience in Food and Beverages written by Peter Burgess and published by Woodhead Publishing. This book was released on 2016-03-31 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Integrating the Packaging and Product Experience in Food and Beverages: A Road-Map to Consumer Satisfaction focuses on the interrelationship between packaging and the product experience. In both industry and academia there has been a growing interest in investigating approaches that capture consumer responses to products that go beyond traditional sensory and liking measures. These approaches include assessing consumers' emotional responses, obtaining temporal measures of liking, as well as numerous published articles considering the effect of situation and context in the evaluation of food and beverage products. For fast-moving consumer goods (FMCG) products in particular, packaging can be considered as a contributor to consumer satisfaction. Recent cross-modal research illustrated consumers' dissatisfaction or delight with a product can be evoked when there is dissonance between the packaging and the product experience. The book includes an extensive overview of an adapted satisfaction scale that has been tailored for the food and beverage sector and which identifies varying satisfaction response modes such as contentment, pleasure, and delight with a product. This is an important development as it provides insights about products that can be used to market specific categories and brands of foods and beverages. The book demonstrates the value of this approach by bringing together case studies that consider the interrelationships between packaging design, shape, on-pack sensory messages, expectations, and consumer satisfaction with the product. - Focuses on the inter-relationship between packaging and the product experience, specifically in the context of the food and beverage sector - Presents the expectancy disconfirmation model of satisfaction, which is well developed within the social sciences, to the food and beverage sector - Contains case studies demonstrating how these practices can be used in industry to better enhance customer's responses to products - Includes an extensive overview of an adapted satisfaction scale that has been tailored for the food and beverage sector and which identifies varying satisfaction response modes such as contentment, pleasure, and delight with a product

Perspectives on Consumer Behaviour

Author : Włodzimierz Sroka
Publisher : Springer Nature
ISBN 13 : 3030473805
Total Pages : 344 pages
Book Rating : 4.0/5 (34 download)

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Book Synopsis Perspectives on Consumer Behaviour by : Włodzimierz Sroka

Download or read book Perspectives on Consumer Behaviour written by Włodzimierz Sroka and published by Springer Nature. This book was released on 2020-06-26 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores key factors associated with consumer behaviour, from both a theoretical and practical perspective. It particularly focuses on the consumer in the 21st century – educated and conscious, but also impatient, disloyal and capricious. The book is divided into three main parts: the first part discusses the theoretical and legal aspects of consumers’ behaviour, analysing the government's role in regulating consumer behaviour and the role of the European Union. The second part then examines organisational strategies, such as omni-channel retailing and branding products. And lastly, the third part describes consumer behaviours in the context of individual products and services, from coffee to energy.

Plant-Based Food Consumption

Author : Giovanna Bertella
Publisher : Elsevier
ISBN 13 : 0323972446
Total Pages : 347 pages
Book Rating : 4.3/5 (239 download)

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Book Synopsis Plant-Based Food Consumption by : Giovanna Bertella

Download or read book Plant-Based Food Consumption written by Giovanna Bertella and published by Elsevier. This book was released on 2023-11-03 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: Plant-Based Food Consumption: Product, Consumers and Strategies explores the phenomenon of plant-based food consumption, specifically that which follows flexitarian, reducetarian, vegetarian and vegan diets. The book provides an overview of plant-based food products and their associated health and nutrition benefits, drawbacks, potential consumers, and strategies for approaching this emerging market. Moving from the analysis of consumers' motivations and needs, the book describes how companies manage new product development or product rejuvenation. In addition, the book provides consumer science and marketing strategies through short case studies designed to help the reader understand how to put theory to practice. Food scientists, food developers, food marketers, academics and students studying related areas will benefit from this important reference. - Provides a link between theoretical information and business practices - Presents a comprehensive overview of the phenomenon of plant-based food consumption - Contains valuable information upon which to formulate strategic business plans or to work on plant-based food consumption research plans and projects

Health, Food and Social Inequality

Author : Carolyn Mahoney
Publisher : Routledge
ISBN 13 : 1317625757
Total Pages : 286 pages
Book Rating : 4.3/5 (176 download)

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Book Synopsis Health, Food and Social Inequality by : Carolyn Mahoney

Download or read book Health, Food and Social Inequality written by Carolyn Mahoney and published by Routledge. This book was released on 2015-02-20 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Health, Food and Social Inequality investigates how vast amounts of consumer data are used by the food industry to enable the social ranking of products, food outlets and consumers themselves, and how this influences food consumption patterns. This book supplies a fresh social scientific perspective on the health consequences of poor diet. Shifting the focus from individual behaviour to the food supply and the way it is developed and marketed, it discusses what is known about the shaping of food behaviours by both social theory and psychology. Exploring how knowledge of social identities and health beliefs and behaviours are used by the food industry, Health, Food and Social Inequality outlines, for example, how commercial marketing firms supply food companies with information on where to locate snack and fast foods whilst also advising governments on where to site health services for those consuming such foods disproportionately. Giving a sociological underpinning to Nudge theory while simultaneously critiquing it in the context of diet and health, this book explores how social class is an often overlooked factor mediating both individual dietary practice and food marketing strategies. This innovative volume provides a detailed critique of marketing and food industry practices and places class at the centre of diet and health. It is suitable for scholars in the social sciences, public health and marketing.

Handbook of Research on Consumerism in Business and Marketing: Concepts and Practices

Author : Kaufmann, Hans-Ruediger
Publisher : IGI Global
ISBN 13 : 1466658819
Total Pages : 668 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Handbook of Research on Consumerism in Business and Marketing: Concepts and Practices by : Kaufmann, Hans-Ruediger

Download or read book Handbook of Research on Consumerism in Business and Marketing: Concepts and Practices written by Kaufmann, Hans-Ruediger and published by IGI Global. This book was released on 2014-03-31 with total page 668 pages. Available in PDF, EPUB and Kindle. Book excerpt: The modern era of business has prompted an increased focus on the consumer and the responsibility of corporations to consider their ethical and social obligations to their customers. The rise of the consumerist movement has encouraged further research and development on the topic of consumerism, enabling business to succeed in a consumer-driven market. Handbook of Research on Consumerism in Business and Marketing: Concepts and Practices features research on diverse topics on consumerism in the global marketplace, focusing on the ways in which businesses can improve their relationships with customers as well as analyze and influence purchasing behavior. As a comprehensive reference source on topics pertaining to consumer management, identity, and behavior, this publication is intended for use by marketing professionals, business managers, students, and academicians.

Breakthrough Food Product Innovation Through Emotions Research

Author : David Lundahl
Publisher : Academic Press
ISBN 13 : 0123877121
Total Pages : 273 pages
Book Rating : 4.1/5 (238 download)

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Book Synopsis Breakthrough Food Product Innovation Through Emotions Research by : David Lundahl

Download or read book Breakthrough Food Product Innovation Through Emotions Research written by David Lundahl and published by Academic Press. This book was released on 2011-11-11 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Through case studies, the book lays out a practical approach for applying emotions research through the food innovation and product development process. The basic premise is that emotions are the chief motivation for why consumers sense, select, seek and share their food product experiences. With this framework, the science of consumer behavior is made operational for innovation teams. Emotions insight inspires innovation teams to create and helps guide decision making as they design sensory cues and other behavior drivers into products that make consumers want to consume"--Back cover.