Comunicacion Persuasiva En Las Aulas Nuevas Tendencias

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Comunicación persuasiva en las aulas: nuevas tendencias

Author : Luz Martínez Martínez
Publisher : Editorial GEDISA
ISBN 13 : 8417341951
Total Pages : 522 pages
Book Rating : 4.4/5 (173 download)

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Book Synopsis Comunicación persuasiva en las aulas: nuevas tendencias by : Luz Martínez Martínez

Download or read book Comunicación persuasiva en las aulas: nuevas tendencias written by Luz Martínez Martínez and published by Editorial GEDISA. This book was released on 2019-04-18 with total page 522 pages. Available in PDF, EPUB and Kindle. Book excerpt: La Universidad se encuentra en pleno progreso desde su tiempo cero; de hecho, halla su carta de naturaleza en la necesidad de mejorar el medio que la nutre y por y para el que existe: la sociedad. Rompiendo las viejas membranas de la enseñanza imperante hasta el siglo XX, las nuevas (r)evoluciones de contenidos y fórmulas, como lo fuera el EEES (o Plan Bolonia) o las TIC, suponen la respuesta a esas actualizadas necesidades docentes y curriculares. Las Humanidades, las Artes, las Ciencias sociales y la Docencia se reescriben, hibridando, gracias a los nuevos lenguajes y herramientas, contenidos otrora lejanos. La nueva Academia es poliédrica, ínter y multidisciplinar, dialógica y colaborativa. En este estado de cosas la colección Herramientas universitarias se erige como atalaya para agrupar bajo su égida al más amplio conjunto de autores internacionales que iluminen, con sus investigaciones, la panoplia de contenidos que conforman el mundo científico donde nace el futuro. La calidad intelectual queda refrendada mediante la rigurosa implantación del habitual proceso garante, basado en la revisión o arbitraje por pares ciegos (peer review) de estos capítulos, sin renunciar a la más antigua tradición universitaria que obliga al opositor de lo publicado, a soportar el peso de la prueba. Este doble modelo de evaluación, a priori y a posteriori, garantiza la calidad del contenido de los textos de esta colección. Pertenecer a la Academia, y en ello radica orgullosamente su valía, supone que todos sus miembros responden a una ambición irrenunciable: mostrar que el conjunto de sus trabajos conforma la vanguardia científica internacional. El texto que aquí se presenta está auspiciado por el Fórum Internacional de Comunicación y Relaciones Públicas (Fórum XXI), la Sociedad Española de Estudios de la Comunicación Iberoamericana (SEECI), la Asociación cultural Historia de los Sistemas Informativos y el Grupo Complutense (nº 931.791) de Investigación en Comunicación Concilium.

Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies

Author : Hernández-Santaolalla, Víctor
Publisher : IGI Global
ISBN 13 : 1799831205
Total Pages : 457 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies by : Hernández-Santaolalla, Víctor

Download or read book Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies written by Hernández-Santaolalla, Víctor and published by IGI Global. This book was released on 2020-04-24 with total page 457 pages. Available in PDF, EPUB and Kindle. Book excerpt: As media evolves with technological improvement, communication changes alongside it. In particular, storytelling and narrative structure have adapted to the new digital landscape, allowing creators to weave immersive and enticing experiences that captivate viewers. These experiences have great potential in marketing and advertising, but the medium’s methods are so young that their potential and effectiveness is not yet fully understood. Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies is a collection of innovative research that explores transmedia storytelling and digital marketing strategies in relation to audience engagement. Highlighting a wide range of topics including promotion strategies, business models, and prosumers and influencers, this book is ideally designed for digital creators, advertisers, marketers, consumer analysts, media professionals, entrepreneurs, managers, executives, researchers, academicians, and students.

Recollections of My Life

Author : Santiago Ramón y Cajal
Publisher :
ISBN 13 :
Total Pages : 702 pages
Book Rating : 4.A/5 ( download)

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Book Synopsis Recollections of My Life by : Santiago Ramón y Cajal

Download or read book Recollections of My Life written by Santiago Ramón y Cajal and published by . This book was released on 1966 with total page 702 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Prosody and Syntax

Author : Yuji Kawaguchi
Publisher : John Benjamins Publishing
ISBN 13 : 9027233152
Total Pages : 391 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Prosody and Syntax by : Yuji Kawaguchi

Download or read book Prosody and Syntax written by Yuji Kawaguchi and published by John Benjamins Publishing. This book was released on 2006-01-01 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of papers is the third volume of the series Usage-Based Linguistic Informatics (UBLI), a product of the 21st Century COE Program of the Tokyo University of Foreign Studies (TUFS). Prosody, as used in this text, appears in units larger than segments and generally refers to the field that studies various phonological properties connected to utterances involving pitch, intensity, and length. These phonetic features almost always appear within complex combinations such as word and sentence accents and intonation. The subtitle, Cross-Linguistic perspectives, does not imply mere, cross-linguistic comparison and contrast of the prosodic phenomena. Rather, it implies that there are a variety of approaches which are unique to each language for prosodic analysis. In fact, the volume consists of prosodic analyses in 12 different languages : French, English, German, Spanish, Portuguese, Russian, Japanese, Korean, Makonde, Indonesian, Tagalog and Turkish.

I-Docs

Author : Judith Aston
Publisher : Columbia University Press
ISBN 13 : 0231851073
Total Pages : 504 pages
Book Rating : 4.2/5 (318 download)

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Book Synopsis I-Docs by : Judith Aston

Download or read book I-Docs written by Judith Aston and published by Columbia University Press. This book was released on 2017-02-28 with total page 504 pages. Available in PDF, EPUB and Kindle. Book excerpt: The history of documentary has been one of adaptation and change, as docu-mentarists have harnessed the affordances of emerging technology. In the last decade interactive documentaries (i-docs) have become established as a new field of practice within non-fiction storytelling. Their various incarnations are now a focus at leading film festivals (IDFA DocLab, Tribeca Storyscapes, Sheffield DocFest), major international awards have been won, and they are increasingly the subject of academic study. This anthology looks at the creative practices, purposes and ethics that lie behind these emergent forms. Expert contributions, case studies and interviews with major figures in the field address the production processes that lie behind interactive documentary, as well as the political, cultural and geographic contexts in which they are emerging and the media ecology that supports them. Taking a broad view of interactive documentary as any work which engages with 'the real' by employing digital interactive technology, this volume addresses a range of platforms and environments, from web-docs and virtual reality to mobile media and live performance. It thus explores the challenges that face interactive documentary practitioners and scholars, and proposes new ways of producing and engaging with interactive factual content.

Harm Reduction Psychotherapy

Author : Andrew Tatarsky
Publisher : Jason Aronson
ISBN 13 : 1461628709
Total Pages : 392 pages
Book Rating : 4.4/5 (616 download)

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Book Synopsis Harm Reduction Psychotherapy by : Andrew Tatarsky

Download or read book Harm Reduction Psychotherapy written by Andrew Tatarsky and published by Jason Aronson. This book was released on 2007-06-10 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: This ground-breaking volume provides readers with both an overview of harm reduction therapy and a series of ten case studies, treated by different therapists, that vividly illustrate this treatment approach with a wide variety of clients. Harm reduction is a framework for helping drug and alcohol users who cannot or will not stop completely—the majority of users—reduce the harmful consequences of use. Harm reduction accepts that abstinence may be the best outcome for many but relaxes the emphasis on abstinence as the only acceptable goal and criterion of success. Instead, smaller incremental changes in the direction of reduced harmfulness of drug use are accepted. This book will show how these simple changes in emphasis and expectation have dramatic implications for improving the effectiveness of psychotherapy in many ways. From the Foreword by Alan Marlatt, Ph.D.: “This ground-breaking volume provides readers with both an overview of harm reduction therapy and a series of ten case studies, treated by different therapists, that vividly illustrate this treatment approach with a wide variety of clients. In his introduction, Andrew Tatarsky describes harm reduction as a new paradigm for treating drug and alcohol problems. Some would say that harm reduction embraces a paradigm shift in addiction treatment, as it has moved the field beyond the traditional abstinence-only focus typically associated with the disease model and the ideology of the twelve-step approach. Others may conclude that the move toward harm reduction represents an integration of what Dr. Tatarsky describes as the “basic principles of good clinical practice” into the treatment of addictive behaviors. “Changing addiction behavior is often a complex and complicated process for both client and therapist. What seems to work best is the development of a strong therapeutic alliance, the right fit between the client and treatment provider. The role of the harm reduction therapist is closer to that of a guide, someone who can provide support an

Superlearning

Author : Sheila Ostrander
Publisher : Laurel
ISBN 13 : 9780440384243
Total Pages : 0 pages
Book Rating : 4.3/5 (842 download)

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Book Synopsis Superlearning by : Sheila Ostrander

Download or read book Superlearning written by Sheila Ostrander and published by Laurel. This book was released on 1982 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revolutionary new system that lets you master facts, figures, sports skills, your health, psychic abilities--anything!--two to ten times faster than you ever thought passable. Remember almost anything you see or hear. Master sports skills with incredible ease. Solve problems while you sleep. Raise your grades and shorten your study hours. Learn languages with lightning speed. Turn your children into superlearners. Improve your health, reduce aches and pains. Succeed at anything you do with powerful new skills that help you makes the right decisions. And much, much more... Add undreamed-of dimensions to your abilities, using innovative, easy-to-follow techniques proved in worldwide studies. Included are dozens of exercises that can turn potential into ultra-performance in almost every area of your life. "An exciting presentation...Exciting material."-- "Brain/Mind Bulletin"

Media Education in Latin America

Author : Julio-César Mateus
Publisher : Routledge
ISBN 13 : 0429534671
Total Pages : 278 pages
Book Rating : 4.4/5 (295 download)

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Book Synopsis Media Education in Latin America by : Julio-César Mateus

Download or read book Media Education in Latin America written by Julio-César Mateus and published by Routledge. This book was released on 2019-07-22 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a systematic study of media education in Latin America. As spending on technological infrastructure in the region increases exponentially for educational purposes, and with national curriculums beginning to implement media related skills, this book makes a timely contribution to new debates surrounding the significance of media literacy as a citizen’s right. Taking both a topical and country-based approach, authors from across Latin America present a comprehensive perspective of the region and address issues such as the political and social contexts in which media education is based, the current state of educational policies with respect to media, organizations and experiences that promote media education.

Spanish in the United States

Author : Ana Roca
Publisher : Walter de Gruyter
ISBN 13 : 3110804972
Total Pages : 221 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis Spanish in the United States by : Ana Roca

Download or read book Spanish in the United States written by Ana Roca and published by Walter de Gruyter. This book was released on 2011-06-03 with total page 221 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of original papers presents current research on linguistic aspects of the Spanish used in the United States. The authors examine such topics as language maintenance and language shift, language choice, the bilingual's discourse patterns, varieties of Spanish used in the United States, and oral proficiency testing of bilingual speakers. In view of the fact that Hispanics constitute the largest linguistic minority in the United States, the pioneering work in the area of sociolinguistic issues in the U.S. Spanish presented here is of great importance.

The American Heritage College Dictionary

Author :
Publisher :
ISBN 13 : 9780618835959
Total Pages : 0 pages
Book Rating : 4.8/5 (359 download)

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Book Synopsis The American Heritage College Dictionary by :

Download or read book The American Heritage College Dictionary written by and published by . This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes definitions, explanatory photographs and illustrations, and guidelines for using the dictionary.

Perspectives on Instructional Time

Author : Charles W. Fisher
Publisher : Longman Publishing Group
ISBN 13 :
Total Pages : 396 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Perspectives on Instructional Time by : Charles W. Fisher

Download or read book Perspectives on Instructional Time written by Charles W. Fisher and published by Longman Publishing Group. This book was released on 1985 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Sustaining Change in Universities

Author : Burton R. Clark
Publisher : Open University Press
ISBN 13 : 9780335215911
Total Pages : 0 pages
Book Rating : 4.2/5 (159 download)

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Book Synopsis Sustaining Change in Universities by : Burton R. Clark

Download or read book Sustaining Change in Universities written by Burton R. Clark and published by Open University Press. This book was released on 2004 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this work, Burton R. Clark uses case studies from 14 innovative institutions to propose a new conceptual framework offering original insights into ways of initiating and sustaining change in universities.

ICGR 2018 - Proceedings of the International Conference on Gender Research

Author : Ana Azevedo
Publisher : Acpil
ISBN 13 : 9781911218777
Total Pages : 650 pages
Book Rating : 4.2/5 (187 download)

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Book Synopsis ICGR 2018 - Proceedings of the International Conference on Gender Research by : Ana Azevedo

Download or read book ICGR 2018 - Proceedings of the International Conference on Gender Research written by Ana Azevedo and published by Acpil. This book was released on 2018-03-22 with total page 650 pages. Available in PDF, EPUB and Kindle. Book excerpt: These proceedings represent the work of researchers participating in the International Conference on Gender Research (ICGR 2018) which is being hosted this year by the ISCAP in Porto, Portugal on 12-13 April 2018. ICGR is a new event on the international research conferences calendar and provides a valuable platform for individuals to present their research findings, display their work in progress and discuss conceptual and empirical advances in the areas surrounding Gender Research. It provides an important opportunity for researchers across a diverse range of fields all looking at aspects relating to Gender to come together with peers to share their varied and valuable experiences. The first day will be opened with a keynote presentation by Bruce I Newman from DePaul University in Chicago, USA who will address the topic Gender and Democracy. In the afternoon, there will be an additional keynote address on Empowering women in the IT/IS research: the importance of role models given by Isabel Ramos from, University of Minho, Portugal. The second day of the conference will be opened by Paola Paoloni from "NiccolÒ Cusano" University, Rome, Italy. Paola will be talking about A Relational Capital Dimension in Universities. In this event, participants will have the opportunity to have access to the latest research and developments concerning Gender Research and after an initial submission of 180 Abstracts, there will be 62 Research Papers, 8 PhD Research Papers, 2 Masters Papers, 1 Non-Academic and 4 Work in Progress Paper published in these Conference Proceedings. These papers represent truly global research in the field, with contributions from Australia, Belgium, Brazil, Canada, Colombia, Costa Rica, Cyprus, Czech Republic, Denmark, France, Germany, Greece, Iran, Italy, Kazakhstan, Lithuania, Malaysia, Mexico, Nepal, Nigeria, Pakistan, Philippines, Poland, Portugal, Russia, Slovakia, South Africa, Spain, Sweden, Taiwan, Thailand, The Netherlands, Turkey, UAE, UK and USA.

The Perfect Leader

Author : Ken Boa
Publisher : David C Cook
ISBN 13 : 1434766780
Total Pages : 257 pages
Book Rating : 4.4/5 (347 download)

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Book Synopsis The Perfect Leader by : Ken Boa

Download or read book The Perfect Leader written by Ken Boa and published by David C Cook. This book was released on 2010-01-01 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ken Boa hits the mark. You don't have to look very far today to come across "popular" ideas of leadership that try hard to mimic biblical principles. The problem is that's all they do... mimic. Boa propels leadership a giant step forward with the revelation of the ultimate Christian leadership model. Boa rejects the compromises found in much of today's teaching that force-fit secular standards into a biblical mold—ideas that hover around humanistic ideas of fairness, kindness, and basic morality. Instead, Boa challenges leaders to do a serious evaluation of their approach and to follow the leadership qualities exhibited by God in his Word.

GED Test Mathematical Reasoning Review

Author : Learningexpress LLC
Publisher : Learning Express (NY)
ISBN 13 : 9781611030594
Total Pages : 0 pages
Book Rating : 4.0/5 (35 download)

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Book Synopsis GED Test Mathematical Reasoning Review by : Learningexpress LLC

Download or read book GED Test Mathematical Reasoning Review written by Learningexpress LLC and published by Learning Express (NY). This book was released on 2016-04-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Comprehensive and targeted preparation for the GED Mathematical Reasoning Test.

Public Opinion

Author : Walter Lippmann
Publisher :
ISBN 13 : 9781947844568
Total Pages : 282 pages
Book Rating : 4.8/5 (445 download)

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Book Synopsis Public Opinion by : Walter Lippmann

Download or read book Public Opinion written by Walter Lippmann and published by . This book was released on 2018-09-04 with total page 282 pages. Available in PDF, EPUB and Kindle. Book excerpt: Walter Lippmann wrote his "Public Opinion" at a time when something like the 'mass media' was coming into existence. Prior to the age of electronic communication, the only mechanism for reaching large numbers of individuals was the newspapers. In World War I, he saw how opportunistic nations used the newspapers to serve their often nefarious aims. Lippmann, however, believed that in the hands of super-intelligent, disinterested, omni-benevelont 'experts, ' the 'mass media' could bring about world peace. The school system, the advent of radio, and of course, the television, were arriving or coming along shortly. Each allowed a small group of people the ability to manage a much larger group, inspiring optimism among liberals and progressives that with the right forumula, the horrors seen in World War I would never occur again. Lippmann wrote "Public Opinion" in 1922, shortly after World War I. In 1924, a certain Adolf Hitler would be spending time in jail. If this merited any mention in any newspaper, it is doubtful that no expert paid it any mind. 1939 was, after all, a long way off.

Ethnopolitics in Ecuador

Author : Melina Selverston-Scher
Publisher : University of Miami, North/South Center Press
ISBN 13 :
Total Pages : 192 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Ethnopolitics in Ecuador by : Melina Selverston-Scher

Download or read book Ethnopolitics in Ecuador written by Melina Selverston-Scher and published by University of Miami, North/South Center Press. This book was released on 2001 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on her field research there in the early 1990s, Selverston- Scher tells how the native people of the South American country are creating opportunities for themselves and offering alternative models for modern industrial society. She chose Ecuador because of the great impact the indigenous movement has had on the country. Distributed by Lynne Rienner Publishers. c. Book News Inc.