Commercialising Celebrity Persona

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Author :
Publisher : Bloomsbury Publishing
ISBN 13 : 1509966102
Total Pages : 245 pages
Book Rating : 4.5/5 (99 download)

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Book Synopsis Commercialising Celebrity Persona by : Emma Perot

Download or read book Commercialising Celebrity Persona written by Emma Perot and published by Bloomsbury Publishing. This book was released on 2023-09-07 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book investigates the commercialisation of celebrity persona in the UK, New York, and California. Interviews with 68 practitioners across the advertising, merchandising, film, and video game industries provide insight on the differences in approaches across jurisdictions, as well as the similarities caused by non-legal factors. Furthermore, the book addresses the developments in technology, social media, and social norms that have made collaboration attractive to maintain favour with fans. The book considers how the extension of passing off in the UK to include persona rights impacts the dispute resolution and transactional spheres involved in the commercialisation of persona. It compares the industry landscape to that of the US where the right of publicity has been recognised since 1953 and has gone as far as to protect 'identity'. The book argues that nonlegal factors significantly impact the commercialisation of persona across the jurisdictions and interact with the law to encourage permission-based behaviours. However, there remains a divergence in the dispute resolution sphere. Anyone who is interested in the multi-million dollar business of celebrities as assets will benefit from this book.

Commercialising Celebrity Persona

Download Commercialising Celebrity Persona PDF Online Free

Author :
Publisher : Bloomsbury Publishing
ISBN 13 : 1509966110
Total Pages : 245 pages
Book Rating : 4.5/5 (99 download)

DOWNLOAD NOW!


Book Synopsis Commercialising Celebrity Persona by : Emma Perot

Download or read book Commercialising Celebrity Persona written by Emma Perot and published by Bloomsbury Publishing. This book was released on 2023-09-07 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book investigates the commercialisation of celebrity persona in the UK, New York, and California. Interviews with 68 practitioners across the advertising, merchandising, film, and video game industries provide insight on the differences in approaches across jurisdictions, as well as the similarities caused by non-legal factors. Furthermore, the book addresses the developments in technology, social media, and social norms that have made collaboration attractive to maintain favour with fans. The book considers how the extension of passing off in the UK to include persona rights impacts the dispute resolution and transactional spheres involved in the commercialisation of persona. It compares the industry landscape to that of the US where the right of publicity has been recognised since 1953 and has gone as far as to protect 'identity'. The book argues that nonlegal factors significantly impact the commercialisation of persona across the jurisdictions and interact with the law to encourage permission-based behaviours. However, there remains a divergence in the dispute resolution sphere. Anyone who is interested in the multi-million dollar business of celebrities as assets will benefit from this book.

Philosophy of Fame and Celebrity

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Author :
Publisher : Bloomsbury Publishing
ISBN 13 : 1350401307
Total Pages : 281 pages
Book Rating : 4.3/5 (54 download)

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Book Synopsis Philosophy of Fame and Celebrity by : Catherine M. Robb

Download or read book Philosophy of Fame and Celebrity written by Catherine M. Robb and published by Bloomsbury Publishing. This book was released on 2024-10-17 with total page 281 pages. Available in PDF, EPUB and Kindle. Book excerpt: In an era of cancel culture, digital identities and thriving conversation surrounding parasocial relationships, we question today the nature of the celebrity, the scope of their power and influence, as well as the ethical issues these implicate. It is a wonder, then, that philosophy is a discipline that has, as of yet, contributed surprisingly little to this debate despite the growing philosophical literature on connected philosophical topics that serve as a starting point for the philosophical inquiry into the nature and value of fame and celebrity. For example, the literature on the philosophy of admiration, achievement, skills and talents, epistemic authority, virtue and moral psychology can all serve to analyse the important questions arise when considering what fame is, and the way that it influences the way we live. Offering the first introductory overview of the key philosophical issues involved in the nature and value of fame and celebrity, this edited collection provides a new perspective and voice to the conversation. Divided into four parts, its first focuses on conceptual differences between fame and celebrity, the experience of being famous, how celebrities interact with the public, and what motivates people to desire or pursue fame. The second part of the volume explores fame and virtue as well as the ways in which ethical issues intertwine with fame, concluding with an examination of the nature of fame in relation to contemporary online culture. As digital technologies expand, cultural commentators remark that we are all becoming celebrities, scrutinized by the public gaze whether we like it or not. This book therefore answers a pressing need, for if celebrity culture continues to expand and consume our social lives, the case for a philosophical reflection on the nature and value of this culture becomes even more necessary.

Football in the New Media Age

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Author :
Publisher : Psychology Press
ISBN 13 : 9780415317900
Total Pages : 200 pages
Book Rating : 4.3/5 (179 download)

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Book Synopsis Football in the New Media Age by : Raymond Boyle

Download or read book Football in the New Media Age written by Raymond Boyle and published by Psychology Press. This book was released on 2004 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on extensive interviews with key players in the media and football industry, this text analyzes the impact of media change on soccer in Great Britain.

The Commercial Appropriation of Personality

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Author :
Publisher : Cambridge University Press
ISBN 13 : 1139433717
Total Pages : 403 pages
Book Rating : 4.1/5 (394 download)

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Book Synopsis The Commercial Appropriation of Personality by : Huw Beverley-Smith

Download or read book The Commercial Appropriation of Personality written by Huw Beverley-Smith and published by Cambridge University Press. This book was released on 2002-08-15 with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt: Commercial exploitation of attributes of an individual's personality, such as name, voice and likeness, forms a mainstay of modern advertising and marketing. Such indicia also represent an important aspect of an individual's dignity which is often offended by unauthorized commercial appropriation. This volume provides a framework for analysing the disparate aspects of the problem of commercial appropriation of personality and traces, in detail, the discrete patterns of development in the major common law systems. It also considers whether a coherent justification for a remedy may be identified from a range of competing theories. The considerable variation in substantive legal protection reflects more fundamental differences in the law's responsiveness to commercial practices and different attitudes towards the proper scope and limits of intangible property rights.

Sport: Law and Practice

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Publisher : Bloomsbury Publishing
ISBN 13 : 1526509288
Total Pages : 2549 pages
Book Rating : 4.5/5 (265 download)

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Book Synopsis Sport: Law and Practice by : Adam Lewis KC

Download or read book Sport: Law and Practice written by Adam Lewis KC and published by Bloomsbury Publishing. This book was released on 2021-03-15 with total page 2549 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sport: Law and Practice, Fourth Edition is the leading legal title covering sports law and practice in the UK, and at the Court of Arbitration for Sport. It serves both as a comprehensive statement of applicable law and precedent, and as a very practical guide to circumnavigating a complex sector. The new edition retains and updates all of the key chapters from previous editions, including the extended sections on challenges to the actions of sports governing bodies, and on anti-doping regulation and enforcement (with an introduction to the new 2021 World Anti-Doping Code). There are important updates to the chapters on Regulating Financial Fair Play, Misconduct, Safeguarding in Sport, the Court of Arbitration for Sport, and Media Rights and Sport. The Fourth Edition also adds brand new chapters dealing with: -Effective sports regulation (including the first ever comprehensive discussions of the 'general principles of law' applied by CAS panels in determining challenges to sports regulations, as well as of the principles of interpretation of sports regulations). -Best practice in sports governance (describing developments such as the strengthening of the competence and independence of boards and the emergence of independent integrity units). -Data protection law and sport (including discussion of the provisions of the Data Protection Act 2018 that facilitate the sharing of personal data by sports bodies for integrity-related purposes). -Exploiting commercially valuable sports data (explaining how sports rights-holders can fashion commercial agreements to meet the demand for sports data from the betting industry and others). -ESports (the first comprehensive treatment of the legal and practical principles underlying the regulation and commercial exploitation of the increasingly important ESports sector). Readers will also benefit from practice tips, precedent clauses, detailed explanations of key practical issues, and step-by-step analysis. This is an essential title for all sports law practitioners (solicitors and barristers, common law and civil lawyers), sports governing bodies, event organisers, clubs, participants, sports agencies and commercial partners, arbitrators, universities, and students.

Landmark Cases in Intellectual Property Law

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Author :
Publisher : Bloomsbury Publishing
ISBN 13 : 1509904689
Total Pages : 411 pages
Book Rating : 4.5/5 (99 download)

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Book Synopsis Landmark Cases in Intellectual Property Law by : Jose Bellido

Download or read book Landmark Cases in Intellectual Property Law written by Jose Bellido and published by Bloomsbury Publishing. This book was released on 2017-09-07 with total page 411 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores the nature of intellectual property law by looking at particular disputes. All the cases gathered here aim to show the versatile and unstable character of a discipline still searching for landmarks. Each contribution offers an opportunity to raise questions about the narratives that have shaped the discipline throughout its short but profound history. The volume begins by revisiting patent litigation to consider the impact of the Statute of Monopolies (1624). It continues looking at different controversies to describe how the existence of an author's right in literary property was a plausible basis for legal argument, even though no statute expressly mentioned authors' rights before the Statute of Anne (1710). The collection also explores different moments of historical significance for intellectual property law: the first trade mark injunctions; the difficulties the law faced when protecting maps; and the origins of originality in copyright law. Similarly, it considers the different ways of interpreting patent claims in the late nineteenth and twentieth century; the impact of seminal cases on passing off and the law of confidentiality; and more generally, the construction of intellectual property law and its branches in their interaction with new technologies and marketing developments. It is essential reading for anyone interested in the development of intellectual property law.

Trade Marks Retrospective

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Publisher :
ISBN 13 :
Total Pages : 340 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Trade Marks Retrospective by : Norma Dawson

Download or read book Trade Marks Retrospective written by Norma Dawson and published by . This book was released on 2000 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of papers reveals the policy shifts in the field of trade marks which have taken place during the 20th century. Topics dealt with include: developments in judicial thinking; the perception of brand owners; the UK's obligation under the Paris Convention for the Protection of Industrial Property; the registration of foreign-language words as trade marks; the difficulties inherent in registering and protecting three-dimensional shapes as trade marks; and the functions and dysfunctions of trade marks.

Art and Copyright

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Publisher : Bloomsbury Publishing
ISBN 13 : 1509934278
Total Pages : 305 pages
Book Rating : 4.5/5 (99 download)

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Book Synopsis Art and Copyright by : Simon Stokes

Download or read book Art and Copyright written by Simon Stokes and published by Bloomsbury Publishing. This book was released on 2021-03-11 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 2001, Art and Copyright has established itself as a leading text in the field. Revised and updated, this third edition includes additional coverage of the following topics: - The relationship between designs law and artistic works; - EU and Brexit developments; - AI-created works; - graffiti and other non-conventional works; - blockchain and rights management; - orphan works; - new exceptions to copyright; and - digital copyright, art databases and online platforms. This book remains an invaluable work for all those involved in art law and for intellectual property lawyers involved with the exploitation and/or sale of artistic works, as well as for intellectual property academics, researchers, law students, curators, publishers, artists, gallery owners, auction houses, and those developing and running online art platforms, databases and technology to transact in art.

Intellectual Property in Australia

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Author :
Publisher : Tolley
ISBN 13 :
Total Pages : 492 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Intellectual Property in Australia by : Jill McKeough

Download or read book Intellectual Property in Australia written by Jill McKeough and published by Tolley. This book was released on 1991 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: Comprehensive textbook guide to the legal issues in the increasingly important area of intellectual property. The authors cover questions related to copyright, patents, trade marks, employment and contracts. Acts as a reference to the major case law as well as raising more philosophical questions. McKeough and Andrew are senior lecturers in law at universities in NSW.

Fear and Clothing: Unbuckling American Style

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Author :
Publisher : W. W. Norton & Company
ISBN 13 : 0393248402
Total Pages : 368 pages
Book Rating : 4.3/5 (932 download)

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Book Synopsis Fear and Clothing: Unbuckling American Style by : Cintra Wilson

Download or read book Fear and Clothing: Unbuckling American Style written by Cintra Wilson and published by W. W. Norton & Company. This book was released on 2015-09-08 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the former New York Times Critical Shopper, and voted one of Fashionista's 50 Most Influential People in New York Fashion, Cintra Wilson knows something about clothes. And in Fear and Clothing, she imparts her no-holds-barred, totally outrageous, astute, and hilarious wisdom to the reader. Wilson reports the findings of her "fashion road trip" across the United States, a journey that took three years and ranges across the various economic "belt regions" of America: the Cotton, Rust, Bible, Sun, Frost, Corn, and Gun Belts. Acting as a kind of fashion anthropologist, she documents and decodes the sartorial sensibilities of Americans across the country. Our fashion choices, she argues, contain a riot of visual cues that tell everyone instantly who we are, where we came from, where we feel we belong, what we want, where we are going, and how we expect to be treated when we get there. With this philosophy in hand, she tackles and unpacks the meaning behind the uniforms of Washington DC politicians and their wives, the costumes of Kentucky Derby spectators, the attractive draw of the cowboy hat in Wyoming, and what she terms the "stealth wealth" of distressed clothing in Brooklyn. In this smart and rollicking book, Wilson illustrates how every closet is a declaration of the owner’s politics, sexuality, class, education, hopes, and dreams. With her signature wit and utterly irreverent humor, Wilson proves that, by donning our daily costume, we create our future selves, for good or ill. Indeed: your fate hangs in your closet. Dress wisely.

Storyshowing

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Publisher : John Wiley & Sons
ISBN 13 : 0730345912
Total Pages : 161 pages
Book Rating : 4.7/5 (33 download)

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Book Synopsis Storyshowing by : Sam Cawthorn

Download or read book Storyshowing written by Sam Cawthorn and published by John Wiley & Sons. This book was released on 2017-09-05 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take your audience on a journey to leave a more lasting impact Storyshowing is an instruction manual for making connections. Storytelling has been shown to be one of the most effective methods of persuasion, motivation and inspiration, yet the disconnect remains — you're still only telling. To truly influence people, you need to go deeper than that — you need to show them your story. By inviting your audience in, you connect on a much deeper, more emotional level; you bypass the brain and connect at the root of what it means to be human, leaving a profound impact on their entire outlook. This book shows you how to transcend telling and start showing your story, using an easy-to-follow framework you can start applying today. Unearth your own experiences, and bring your vulnerabilities out into the light; share your emotions and forge a path to true communication. Use images, body language and gestures as tools to build that indelible connection; then and only then will people truly engage and transform their thinking. No matter your message, the impact lies in the delivery. This insightful guide equips you with the tools and skills you need to start communicating like never before. Share more powerful stories using a simple 5-step method Build confidence, influence others and make a deeper connection Be more persuasive in presentations, pitches, calls and talks Transform the way people think by inviting them inside your story The difference between telling and showing is like the difference between a lecture and a play. It's the difference between giving information and taking the audience on a journey. The difference between a brochure and a test drive. Storyshowing helps you level up your communication to leave a lasting, more profound impact.

Good Taste

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Author :
Publisher : Totem Books
ISBN 13 :
Total Pages : 280 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Good Taste by : Peter Pericles Trifonas

Download or read book Good Taste written by Peter Pericles Trifonas and published by Totem Books. This book was released on 2003 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do professional wrestling, Pot Noodle and Feng Shui have in common? Well, not much - but they all appear in this book.Critic and cultural philosopher Peter Trifonas and art historian Effie Balomenos explore the curious concept of good - and bad - taste. At once an absurd and yet entirely everyday concept, taste defines us. Our choices, from the most personal (our friends or lovers) to the most general (our politics), are all partly dependent on it.But where does taste come from? Is there a true standard of taste? Are we slaves to the cruel whims of fashion? Who's in control?Good Taste is an enthralling exploration of the cultural history of an idea. In this enticing book - divided into chapters exploring cultural artefacts of absolutely all kinds - Trifonas and Balomenos warn: you are what you choose!Highlights include: TV chefs · Ozzy Osbourne and Reality TV · The 70s fashion conspiracy · Disney · Madonna · Lamborghini · The history of cleavage · High heels · Elvis · Body piercing · Hip-hop · Oprah Winfrey · Ageing rock bands · Turn-ups · Harry Potter · Fake tans and much, much more ...

The Present and Future of Music Law

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Author :
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1501367781
Total Pages : 261 pages
Book Rating : 4.5/5 (13 download)

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Book Synopsis The Present and Future of Music Law by : Ann Harrison

Download or read book The Present and Future of Music Law written by Ann Harrison and published by Bloomsbury Publishing USA. This book was released on 2021-07-29 with total page 261 pages. Available in PDF, EPUB and Kindle. Book excerpt: The music business is a multifaceted, transnational industry that operates within complex and rapidly changing political, economic, cultural and technological contexts. The mode and manner of how music is created, obtained, consumed and exploited is evolving rapidly. It is based on relationships that can be both complimentary and at times confrontational, and around roles that interact, overlap and sometimes merge, reflecting the competing and coinciding interests of creative artists and music industry professionals. It falls to music law and legal practice to provide the underpinning framework to enable these complex relationships to flourish, to provide a means to resolve disputes, and to facilitate commerce in a challenging and dynamic business environment. The Present and Future of Music Law presents thirteen case studies written by experts in their fields, examining a range of key topics at the points where music law and the post-digital music industry intersect, offering a timely exploration of the current landscape and insights into the future shape of the interface between music business and music law.

Social Media Entertainment

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Publisher : NYU Press
ISBN 13 : 1479846899
Total Pages : 364 pages
Book Rating : 4.4/5 (798 download)

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Book Synopsis Social Media Entertainment by : Stuart Cunningham

Download or read book Social Media Entertainment written by Stuart Cunningham and published by NYU Press. This book was released on 2019-02-26 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner, 2020 Outstanding Book Award, given by the International Communication Association Honorable Mention, 2020 Nancy Baym Book Award, given by the Association of Internet Researchers How the transformation of social media platforms and user-experience have redefined the entertainment industry In a little over a decade, competing social media platforms, including YouTube, Facebook, Twitter, Instagram, and Snapchat, have given rise to a new creative industry: social media entertainment. Operating at the intersection of the entertainment and interactivity, communication and content industries, social media entertainment creators have harnessed these platforms to generate new kinds of content separate from the century-long model of intellectual property control in the traditional entertainment industry. Social media entertainment has expanded rapidly and the traditional entertainment industry has been forced to cede significant power and influence to content creators, their fans, and subscribers. Digital platforms have created a natural market for embedded advertising, changing the worlds of marketing and communication in their wake. Combined, these factors have produced new, radically shifting demands on the entertainment industry, posing new challenges for screen regimes, media scholars, industry professionals, content creators, and audiences alike. Stuart Cunningham and David Craig chronicle the rise of social media entertainment and its impact on media consumption and production. A massive, industry-defining study with insight from over 100 industry insiders, Social Media Entertainment explores the latest transformations in the entertainment industry in this time of digital disruption.

Understanding Celebrity

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Publisher : SAGE
ISBN 13 : 9780761941682
Total Pages : 160 pages
Book Rating : 4.9/5 (416 download)

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Book Synopsis Understanding Celebrity by : Graeme Turner

Download or read book Understanding Celebrity written by Graeme Turner and published by SAGE. This book was released on 2004-06-05 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first comprehensive survey of celebrity in the contemporary media.

The Global Political Economy of Israel

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Author :
Publisher : Pluto Press
ISBN 13 : 9780745316758
Total Pages : 430 pages
Book Rating : 4.3/5 (167 download)

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Book Synopsis The Global Political Economy of Israel by : Jonathan Nitzan

Download or read book The Global Political Economy of Israel written by Jonathan Nitzan and published by Pluto Press. This book was released on 2002-08-20 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: The debate about globalisation and its discontents