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Change Management In Unternehmen Ein Kommunikationstheoretischer Ansatz
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Book Synopsis Change-Management in Unternehmen – ein kommunikationstheoretischer Ansatz by : Katharina Richter
Download or read book Change-Management in Unternehmen – ein kommunikationstheoretischer Ansatz written by Katharina Richter and published by GRIN Verlag. This book was released on 2009-11-04 with total page 27 pages. Available in PDF, EPUB and Kindle. Book excerpt: Studienarbeit aus dem Jahr 2009 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 2,3, Technische Universität Carolo-Wilhelmina zu Braunschweig, Sprache: Deutsch, Abstract: Der Kern des Themas sind Unternehmen als Gegenstand der Untersuchung. Unternehmen sollen hier definiert werden als soziale Systeme. Der soziologischen Definition nach kennzeichnen sich soziale Systeme durch ein institutionalisiertes Regelgeflecht (Sinnstrukturen) aus Wertvorstellungen und Normen. Werden innerhalb des Systems „Unternehmen“ Veränderungen vorgenommen, die bis in die Struktur und den Alltag der Mitarbeiter des Unternehmens eingreifen, ist von einem Change-Prozess die Rede. Die Unternehmensspitze steuert das Change Management für den Veränderungsprozess und trägt dafür Sorge, dass die angestrebten Ziele erreicht werden. Welche Rolle spielen die Mitarbeiter in dieser Situation und inwiefern hängen deren Einstellungen am Erfolg? Denn wie gesagt sind Ihre Aktionsbereiche oft direkt betroffen. Das Handbuch Change Management beschreibt es so: „Menschen sind Wesen, die Einfluss auf Ihre Umgebung ausüben wollen [..] Der eine strebt stärker nach Kontrolle und Einfluss, der andere begnügt sich schon mit einer Vorhersagbarkeit der Dinge, die da kommen – oder kurzum: Wer Engagement will, muss Sinn bieten“.1 In diesem Kontext gilt auch: „Jenseits der Sachebene entsteht die Problematik allerdings darin, dass Betroffene nach allen Erfahrungen im Anschluss an das Change-Projekt „Rache“ für eine fehlende Beteiligung nehmen“2 Die Vermittlung von Information und ausreichende Rücksicht erfordern im Change-Prozess demnach besonderes Fingerspitzengefühl. Der Ausgleich unternehmerischer- und Arbeitnehmerinteressen berührt die Bereiche der gefühlten Sicherheit (welche Erwartungen kann ich in Zukunft ins Unternehmen setzen?) und der Motivation: Die Veränderung wird bei einigen Verlust- oder Verlierergefühle wecken – wichtig ist es daher „neue Angebote für Identifikation, Stolz und Motivation zu setzen“3 An diesem Punkt kommt die interne Kommunikation ins Spiel – ihr Fehlen ist „die Hauptursache für das Scheitern oder spektakuläre Misserfolge“4. Psychologische Variablen und der Faktor Unternehmenskultur werden an manchen Stellen als Elemente der sozialen Realität die Wichtigkeit der Kommunikation in Change-Prozessen beleuchten.
Book Synopsis Change-Management in Unternehmen - ein kommunikationstheoretischer Ansatz by : Katharina Richter
Download or read book Change-Management in Unternehmen - ein kommunikationstheoretischer Ansatz written by Katharina Richter and published by GRIN Verlag. This book was released on 2009 with total page 57 pages. Available in PDF, EPUB and Kindle. Book excerpt: Studienarbeit aus dem Jahr 2009 im Fachbereich BWL - Offline-Marketing und Online-Marketing, Note: 2,3, Technische Universität Carolo-Wilhelmina zu Braunschweig, Sprache: Deutsch, Abstract: Der Kern des Themas sind Unternehmen als Gegenstand der Untersuchung. Unternehmen sollen hier definiert werden als soziale Systeme. Der soziologischen Definition nach kennzeichnen sich soziale Systeme durch ein institutionalisiertes Regelgeflecht (Sinnstrukturen) aus Wertvorstellungen und Normen. Werden innerhalb des Systems "Unternehmen" Veränderungen vorgenommen, die bis in die Struktur und den Alltag der Mitarbeiter des Unternehmens eingreifen, ist von einem Change-Prozess die Rede. Die Unternehmensspitze steuert das Change Management für den Veränderungsprozess und trägt dafür Sorge, dass die angestrebten Ziele erreicht werden. Welche Rolle spielen die Mitarbeiter in dieser Situation und inwiefern hängen deren Einstellungen am Erfolg? Denn wie gesagt sind Ihre Aktionsbereiche oft direkt betroffen. Das Handbuch Change Management beschreibt es so: "Menschen sind Wesen, die Einfluss auf Ihre Umgebung ausüben wollen [..] Der eine strebt stärker nach Kontrolle und Einfluss, der andere begnügt sich schon mit einer Vorhersagbarkeit der Dinge, die da kommen - oder kurzum: Wer Engagement will, muss Sinn bieten".1 In diesem Kontext gilt auch: "Jenseits der Sachebene entsteht die Problematik allerdings darin, dass Betroffene nach allen Erfahrungen im Anschluss an das Change-Projekt "Rache" für eine fehlende Beteiligung nehmen"2 Die Vermittlung von Information und ausreichende Rücksicht erfordern im Change-Prozess demnach besonderes Fingerspitzengefühl. Der Ausgleich unternehmerischer- und Arbeitnehmerinteressen berührt die Bereiche der gefühlten Sicherheit (welche Erwartungen kann ich in Zukunft ins Unternehmen setzen?) und der Motivation: Die Veränderung wird bei einigen Verlust- oder Verlierergefühle wecken - wichtig ist es daher "neue Angebote für Identifikation, Stolz und Motivati
Book Synopsis Voyage to the Sonorous Land, Or, The Art of Asking ; And, The Hour We Knew Nothing of Each Other by : Peter Handke
Download or read book Voyage to the Sonorous Land, Or, The Art of Asking ; And, The Hour We Knew Nothing of Each Other written by Peter Handke and published by . This book was released on 1996 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents two plays, both of which are translated into English for the first time. In Voyage to the Sonorous Land, or The Art of Asking, a cockeyed optimist and a spoilsport lead a group of characters to the hinterland of their imaginations, where they search not for the right answers but for the questions. The Hour We Knew Nothing of Each Other takes place in a city square where more than four hundred characters pass by one another without speaking a single word.
Download or read book New American TQM written by Shōji Shiba and published by Productivity Press. This book was released on 1993-08 with total page 624 pages. Available in PDF, EPUB and Kindle. Book excerpt: The benefits of applying TQM in manufacturing are well-known: eliminating product defects, enhancing product design, speeding delivery, and reducing costs. Most people readily agree with the basic premise of TQM, but how many have have been able to implement it successfully? What makes it so difficult for TQM to permeate a company? How can an approach to corporate management first develop in Japan take root and flourish in the very different corporate climate of the U.S.?
Book Synopsis Corporate Performance Management by : August-Wilhelm Scheer
Download or read book Corporate Performance Management written by August-Wilhelm Scheer and published by Springer Science & Business Media. This book was released on 2006-03-20 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate Performance Management (CPM) is a basic approach which examines the relationship between corporate performance and process optimization. How to successfully introduce CPM in practice is demonstrated through project reports from E.ON, British Telecom, Credit Suisse and Vodafone among others. The methods and tools presented here guarantee a continuous and automated monitoring of the corporate performance and enable Business Process Excellence to be permanently established in the company by company-internal and company-external benchmarking. The articles in this book focus on the use of the ARIS Controlling Platform developed by IDS Scheer.
Book Synopsis Public Relations Research by : Ansgar Zerfaß
Download or read book Public Relations Research written by Ansgar Zerfaß and published by Springer. This book was released on 2008-05-08 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume is a major contribution to the trans-national debate on public relations research and communication management. It presents dominant concepts and findings from the scientific community in Germany in English language. At the same time, the compilation contains a selection of the most influential and relevant approaches from European and international researchers. Editors and contributors are renowned academics from all over the world. This books honours Guenter Bentele, one of the international spearheads of public relations research, and gives academics, students and communication managers a focussed insight into the field.
Book Synopsis Strategies for Communication Research by : Paul M. Hirsch
Download or read book Strategies for Communication Research written by Paul M. Hirsch and published by SAGE Publications, Incorporated. This book was released on 1977 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Hirsch et al present a selection of the most important scholarly research on organizational analysis and field study; quantitative data collection and modelling; and conceptualization of time and temporal order -- areas of vital concern to communication researchers. 'The sixth volume of Sage Annual Reviews of Communications Research is a stimulating one. It is divided into three parts, each mirroring a special interest of one of the three editors...gives rise to more than one unexpected insight...Therefore, it is a valuable volume.' -- Sociology and Social Research, Vol 64 No 1, 1980
Book Synopsis Quality Function Deployment by : Yoji Akao
Download or read book Quality Function Deployment written by Yoji Akao and published by Productivity Press. This book was released on 2004-11-03 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: Quality Function Deployment (QFD) is a method for satisfying customers by translating their demands into design targets and quality assurance points. For a thorough "how-to" on the implementation of QFD, we went directly to the source -- Yoji Akao, the creator of QFD and one of the foremost leaders of the Japanese Total Quality Control movement. In this unprecedented book he explains the concepts and methods of this remarkable systems engineering approach. Filled with case studies, detailed charts, and over 100 diagrams, this book is a complete reference tool for QFD implementation. It includes— Use of the demanded quality deployment chart. Using and promoting quality charts. Using quality control process charts: QFD at the pre-production. Quality deployment and reliability deployment. Quality development in the construction industry. QFD for the service industry. QFD for software development.
Book Synopsis Culture and Public Relations by : Krishnamurthy Sriramesh
Download or read book Culture and Public Relations written by Krishnamurthy Sriramesh and published by Routledge. This book was released on 2012 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Culture and Public Relations explores the impact of culture - societal and organizational - through the global lens of public relations. With contributors from Europe, Asia, Australia, and North America, this collection offers international perspectives on an increasingly important area. It is required reading for scholars, researchers, and students in public relations and business.
Book Synopsis Publishing Business in Eighteenth-century England by : James Raven
Download or read book Publishing Business in Eighteenth-century England written by James Raven and published by Boydell & Brewer Ltd. This book was released on 2014 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: Publishing Business in Eighteenth-Century England assesses the contribution of the business press and the publication of print to the economic transformation of England. The impact of non-book printing has been long neglected. A raft of jobbing work serviced commerce and finance while many more practical guides and more ephemeral pamphlets on trade and investment were read than the books that we now associate with the foundations of modern political economy. A pivotal change in the book trades, apparent from the late seventeenth century, was the increased separation of printers from bookseller-publishers, from the skilled artisan to the bookseller-financier who might have no prior training in the printing house but who took up the sale of publications as another commodity. This book examines the broader social relationship between publication and the practical conduct of trade; the book asks what it meant to be 'published' and how print, text and image related to the involvement of script. The age of Enlightenment was an age of astonishing commercial and financial transformation offering printers and the business press new market opportunities. Print helped to effect a business revolution. The reliability, reputation, regularity, authority and familiarity of print increased trust and confidence and changed attitudes and behaviours. New modes of publication and the wide-ranging products of printing houses had huge implications for the way lives were managed, regulated and recorded. JAMES RAVEN is Professor of Modern History at the University of Essex and a Fellow of Magdalene College Cambridge.
Book Synopsis Strategic Management of Human Resources by : George S. Odiorne
Download or read book Strategic Management of Human Resources written by George S. Odiorne and published by Jossey-Bass. This book was released on 1984-10-04 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: Abstract: Practical and innovative strategies to assist managers in making optimum use of employees in public and private organizations are reviewed and discussed. A new strategic approach to managing and developing organizational human resources views employees as assets and uses management techniques similar to those used in investment portfolio management to enhance employees' value to the organization. The techniques of applying portfolio analysis to human resource management and the implementation of portfolio management strategies to strengthen performance appraisal systems, set and achieve performance standards, and plan effective human resource utilization are described. Attention also is directed to strategies for managing "workhorse" and "star" employees as well as poor performers. An illustrated case of human resources portfolio management is included. (wz).
Book Synopsis Managing Public Relations by : James E. Grunig
Download or read book Managing Public Relations written by James E. Grunig and published by Wadsworth Publishing Company. This book was released on 1984-01-01 with total page 550 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unifies social science research and management theory with public relations techniques to provide a solid theoretical foundation. Covers the management as well as the techniques of public relations, emphasising decision-making and evaluation.
Book Synopsis This Misery of Boots by : Herbert George Wells
Download or read book This Misery of Boots written by Herbert George Wells and published by . This book was released on 1908 with total page 62 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Critical Policy Discourse Analysis by : Nicolina Montesano Montessori
Download or read book Critical Policy Discourse Analysis written by Nicolina Montesano Montessori and published by Edward Elgar Publishing. This book was released on 2019-12-27 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a series of contemporary and international policy case studies analysed through discursive methodological approaches in the traditions of critical discourse analysis, social semiotics and discourse theory. This is the first volume that connects this discursive methodology systematically to the field of critical policy analysis and will therefore be an essential book for researchers who wish to include a discursive analysis in their critical policy research.
Download or read book Risk written by Niklas Luhmann and published by Routledge. This book was released on 2017-09-04 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: A great deal of attention has been devoted to risk research. Sociologists in general have limited themselves to varying recognitions of a society at risk and have traced out the paths to disaster. The detailed research has yet to be undertaken. In Risk, now available in paperback, Niklas Luhmann develops a theoretical program for such research. His premise is that the concept of risk projects essential aspects of our description of the future onto the present. Risk is conceived as the possibility of triggering unexpected, unlikely, and detrimental consequences by means of a decision attributable to a decision maker.
Book Synopsis Information Acumen by : Lisa Bud-Frierman
Download or read book Information Acumen written by Lisa Bud-Frierman and published by Routledge. This book was released on 1994 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: The present period has been called the Information Age. Until now, however, historians have by and large passed over the use and generation of business information. This wide-ranging book provides a new historical perspective by drawing upon concepts and models from economics, business and economic history, management studies, and the sociology and history of science. It will make an important contribution to our understanding of the role of information in business strategies and industrial policy, and marks a step towards a more sophisticated evaluation of information management styles past and present. The authors, distinguished scholars from several European countries, the USA and Japan, explore the 'information society' through focusing on ideas about the meaning and the economic function of business information. Theories of scientific management, the effect of organizational structures and the spread of ideas are studied historically and in contemporary situations throughout the world. At a time when efficient information use is expected to give particular competitive advantage to firms, this book will be of special interest to all those responsible for the use of information in large organizations as well as to scholars, including historians, economists, sociologists and management scientists.
Book Synopsis Contemporary Sociological Thinkers and Theories by : Sandro Segre
Download or read book Contemporary Sociological Thinkers and Theories written by Sandro Segre and published by Routledge. This book was released on 2016-05-13 with total page 390 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a comprehensive overview of the major theoretical perspectives in contemporary sociology, covering schools of thought or intellectual movements within the discipline, as well as the work of individual scholars. The author provides not only a rigorous exposition of each theory, but also an examination of the scholarly reception of the approach in question, considering both critical responses and defences in order to reach a balanced evaluation. Chapters cover the following theorists and perspectives: ¢ Alexander ¢ Bourdieu ¢ Ethnomethodology ¢ Exchange Theory ¢ Foucault ¢ Giddens ¢ Goffman ¢ Habermas ¢ Luhmann ¢ Merton ¢ Network and Social Capital Theory ¢ Parsons ¢ Rational Choice Theory ¢ Schutz and Phenomenalism ¢ Structuralism ¢ Symbolic Interactionism An accessible and informative treatment of the central approaches in sociology over the course of the last century, this volume marks a significant contribution to sociological theory and constitutes an essential addition to library collections in the areas of the history of sociology and contemporary social theory.
