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Encyclopedia of Contemporary Italian Culture

Author : Gino Moliterno
Publisher : Taylor & Francis
ISBN 13 : 1000947556
Total Pages : 1249 pages
Book Rating : 4.0/5 (9 download)

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Book Synopsis Encyclopedia of Contemporary Italian Culture by : Gino Moliterno

Download or read book Encyclopedia of Contemporary Italian Culture written by Gino Moliterno and published by Taylor & Francis. This book was released on 2023-06-14 with total page 1249 pages. Available in PDF, EPUB and Kindle. Book excerpt: This rigorously compiled A-Z volume offers rich, readable coverage of the diverse forms of post-1945 Italian culture. With over 900 entries by international contributors, this volume is genuinely interdisciplinary in character, treating traditional political, economic, and legal concerns, with a particular emphasis on neglected areas of popular culture. Entries range from short definitions, histories or biographies to longer overviews covering themes, movements, institutions and personalities, from advertising to fascism, and Pirelli to Zeffirelli. The Encyclopedia aims to inform and inspire both teachers and students in the following fields: *Italian language and literature *Arts, Humanities and Social Sciences *European Studies *Media and Cultural Studies *Business and Management *Art and Design It is extensively cross-referenced, has a thematic contents list and suggestions for further reading.

Popular High Culture in Italian Media, 1950–1970

Author : Emma Barron
Publisher : Springer
ISBN 13 : 3319909630
Total Pages : 348 pages
Book Rating : 4.3/5 (199 download)

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Book Synopsis Popular High Culture in Italian Media, 1950–1970 by : Emma Barron

Download or read book Popular High Culture in Italian Media, 1950–1970 written by Emma Barron and published by Springer. This book was released on 2018-08-20 with total page 348 pages. Available in PDF, EPUB and Kindle. Book excerpt: When Mona Lisa smiled enigmatically from the cover of the Italian magazine Epoca in 1957, she gazed out at more than three million readers. As Emma Barron argues, her appearance on the cover is emblematic of the distinctive ways that high culture was integrated into Italy’s mass culture boom in the 1950s and 1960s, a period when popular appropriations of literature, fine art and music became a part of the rapidly changing modern Italian identity. Popular magazines ran weekly illustrated adaptations of literary classics. Television brought opera from the opera house into the homes of millions. Readers wrote to intellectuals and artists such as Alberto Moravia, Thomas Mann and Salvatore Quasimodo by the thousands with questions about literature and self-education. Drawing upon new archival material on the demographics of television audiences and magazine readers, this book is an engaging account of how the Italian people took possession of high culture and transformed the modern Italian identity.

Branded Entertainment and Cinema

Author : Gloria Dagnino
Publisher : Routledge
ISBN 13 : 1351166824
Total Pages : 80 pages
Book Rating : 4.3/5 (511 download)

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Book Synopsis Branded Entertainment and Cinema by : Gloria Dagnino

Download or read book Branded Entertainment and Cinema written by Gloria Dagnino and published by Routledge. This book was released on 2019-11-25 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: The history of Italian cinema is mostly regarded as a history of Italian auteurs. This book takes a different standpoint, looking at Italian cinema from the perspective of an unusual, but influential actor: advertisers. From the iconic Vespa scooter and the many other Made in Italy products placed in domestic and international features, to Carosello’s early format of branded entertainment, up through the more recent brand integration cases in award-winning titles like The Great Beauty, the Italian film and advertising industries have frequently and significantly intersected, in ways that remain largely unexplored by academic research. This book contributes to fill this gap, by focusing on the economic and cultural influence that advertising and advertisers’ interests have been exerting on Italian film production between the post-war period and the 2010s. Increasingly market-oriented film policies, ongoing pressure from Hollywood competition, and the abnormal economic as well as political power held by Italian ad-funded broadcasters are among the key points addressed by the book. In addition to a macro-level political economic analysis, the book draws on exclusive interviews with film producers and promotional intermediaries to provide a meso level analysis of the practices and professional cultures of those working at the intersection of Italian film and advertising industries. Providing an in-depth yet clear and accessible overview of the political and economic dynamics driving the Italian media landscape towards unprecedented forms of marketisation, this is a valuable resource for academics and students in the fields of film and media studies, marketing, advertising, and Italian studies.

Channeling Wonder

Author : Pauline Greenhill
Publisher : Wayne State University Press
ISBN 13 : 0814339239
Total Pages : 466 pages
Book Rating : 4.8/5 (143 download)

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Book Synopsis Channeling Wonder by : Pauline Greenhill

Download or read book Channeling Wonder written by Pauline Greenhill and published by Wayne State University Press. This book was released on 2014-10-06 with total page 466 pages. Available in PDF, EPUB and Kindle. Book excerpt: Scholars of cultural studies, fairy-tale studies, folklore, and television studies will enjoy this first-of-its-kind volume.

A History of Contemporary Italy

Author : Paul Ginsborg
Publisher : Palgrave Macmillan
ISBN 13 : 1403961530
Total Pages : 594 pages
Book Rating : 4.4/5 (39 download)

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Book Synopsis A History of Contemporary Italy by : Paul Ginsborg

Download or read book A History of Contemporary Italy written by Paul Ginsborg and published by Palgrave Macmillan. This book was released on 2003 with total page 594 pages. Available in PDF, EPUB and Kindle. Book excerpt: From a war-torn and poverty-stricken country, regional and predominantly agrarian, to the success story of recent years, Italy has witnessed the most profound transformation--economic, social and demographic--in its entire history. Yet the other recurrent theme of the period has been the overwhelming need for political reform--and the repeated failure to achieve it. Professor Ginsborg's authoritative work--the first to combine social and political perspectives--is concerned with both the tremendous achievements of contemporary Italy and "the continuities of its history that have not been easily set aside."

Billboard

Author :
Publisher :
ISBN 13 :
Total Pages : 76 pages
Book Rating : 4./5 ( download)

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Book Synopsis Billboard by :

Download or read book Billboard written by and published by . This book was released on 2007-11-03 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.

Spaghetti Westerns

Author : Aliza S. Wong
Publisher : Rowman & Littlefield
ISBN 13 : 1442269049
Total Pages : 267 pages
Book Rating : 4.4/5 (422 download)

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Book Synopsis Spaghetti Westerns by : Aliza S. Wong

Download or read book Spaghetti Westerns written by Aliza S. Wong and published by Rowman & Littlefield. This book was released on 2018-12-15 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since the silent days of cinema, Westerns have been one of the most popular genres, not just in the United States but around the world. International filmmakers have been so taken by westerns that many directors have produced versions of their own, despite lacking access to the American West. Nowhere has the Western been more embraced outside of the United States than Italy. In the 1960s, as Hollywood heroes like John Wayne and Randolph Scott were aging, Italian filmmakers were revitalizing the western, securing younger American actors for their productions and also making stars of homegrown talent. Movies directed and produced by Italians have been branded “spaghetti westerns”—a genre that boastsseveral hundred films. In Spaghetti Westerns: A Viewer’s Guide, Aliza S. Wong identifies the most significant westerns all’italiana produced as well as the individuals who significantly contributed to the genre. The author profiles such American actors as Clint Eastwood, Eli Wallach, and Lee Van Cleef; composers including Ennio Morricone and Carlo Rustichelli; and, of course, directors like Sergio Corbucci and Sergio Leone. The most memorable movies of the genre are also examined, includingCompañeros, Django; A Fistful of Dollars; The Good, the Bad, and the Ugly; and They Call Me Trinity. In addition to citing pivotal films and filmmakers, this volume also highlights other relevant aspects of the genre, including popular shooting locations, subgenres like the Zapata western, and the films and filmmakers who were inspired by the spaghetti western, including Quentin Tarantino, Richard Rodriguez, and Takashi Miike. An introduction to a unique homage of American cinema, Spaghetti Westerns: A Viewer’s Guide allows fans and scholars alike to learn more about a genre that continues to fascinate audiences.

Just Doing It: A History of Advertising

Author : Pia Elliott
Publisher : Homeless Book
ISBN 13 : 8898969341
Total Pages : 392 pages
Book Rating : 4.8/5 (989 download)

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Book Synopsis Just Doing It: A History of Advertising by : Pia Elliott

Download or read book Just Doing It: A History of Advertising written by Pia Elliott and published by Homeless Book. This book was released on 2014-10-09 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: The purpose of the book is to provide an overall view of advertising in the twentieth century while filling in the gap of information that exists in Italy ? where just a few names are known. The book also provides a leading thread about those professionals who, in the second half of the 20th century, were the protagonists of the creative revolution and whose influence has been seminal on both American and English advertising. The book has no historical intentions nor aims at classifying people into schools or categories (as such an approach would be pretentious and inadequate in a profession so deeply entangled with economics and consumer attitudes). The content in brief: The book is made up of short biographies of famous and well known advertising people ? mainly art directors and copywriters ? interspersed with a few explanatory chapters that are simply summaries on certain subjects. For instance The Big Agencies outlines the origins of historical agencies, such as J.W. Thompson, BBDO, and Young & Rubicam. The State of Things explains what happened after the (so called) Creative Revolution. The Spot-Makers presents people like Howard Zieff, Joe Pytka, Rick Levine, and Bob Giraldi. Old School Ties and Colonels is about British advertising before Collett Dickinson and Pearce. La Grande Parade depicts the peculiarities of French advertising and Carosello and its Victims explains the unusual features of the Italian Carosello (an early TV format that hosted commercials), etc. Biographies are structured differently along the lines of individual stories and, generally, tend to highlight the meaningful events in one s career rather than their early life and experiences. This way of telling a story is, of course, somewhat influenced by the author s experiences and point of view and represents the original aspect of the book. Among the influentials , Americans and Britons outnumber French and Italians. A final section with Contributions by various authors and famous copywriters: Gossage, Della Femina, Abbott, Séguéla, Marcantonio, Pirella, etc. completes the book.

Adland

Author : Mark Tungate
Publisher : Kogan Page Publishers
ISBN 13 : 074945217X
Total Pages : 289 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Adland by : Mark Tungate

Download or read book Adland written by Mark Tungate and published by Kogan Page Publishers. This book was released on 2007-07-03 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Adland is a ground-breaking examination of modern advertising, from its early origins, to the evolution of the current advertising landscape. Bestselling author and journalist Mark Tungate examines key developments in advertising, from copy adverts, radio and television, to the opportunities afforded by the explosion of digital media - podcasting, text messaging and interactive campaigns. Adland focuses on key players in the industry and features exclusive interviews with leading names in advertising today, including Jean-Marie Dru, Sir Alan Parker, John Hegarty and Sir Martin Sorrell, as well as industry luminaries from the 20th Century such as Phil Dusenberry and George Lois. Exploring the roots of the advertising industry in New York and London, and going on to cover the emerging markets of Eastern Europe, Asia and Latin America, Adland offers a comprehensive examination of a global industry and suggests ways in which it is likely to develop in the future.

The Last Forty Years of Italian Popular Culture

Author : Enrico Minardi
Publisher : Cambridge Scholars Publishing
ISBN 13 : 1527547132
Total Pages : 267 pages
Book Rating : 4.5/5 (275 download)

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Book Synopsis The Last Forty Years of Italian Popular Culture by : Enrico Minardi

Download or read book The Last Forty Years of Italian Popular Culture written by Enrico Minardi and published by Cambridge Scholars Publishing. This book was released on 2020-02-18 with total page 267 pages. Available in PDF, EPUB and Kindle. Book excerpt: What is Italian pop culture? This volume provides an answer to this question, offering an insight into some of the most recent and interesting developments in the field of pop culture. The reader will find essays on a variety of topics including literature, theater, music, social media, comics, politics, and even Christmas. Each contribution here places stress on the popular. The main reference points guiding the chapters are, in fact, the pioneering works by Antonio Gramsci and Umberto Eco. The result is, therefore, a portrait of a country where mass participation in cultural events always accompanies some form of reflection on the national identity and other related issues. Historians and sociologists, as well as musicologists and philosophers (in addition to pop culture aficionados), will find the text an engaging and indispensable read.

Cinema, Gender, and Everyday Space

Author : Natalie Fullwood
Publisher : Springer
ISBN 13 : 1137403578
Total Pages : 262 pages
Book Rating : 4.1/5 (374 download)

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Book Synopsis Cinema, Gender, and Everyday Space by : Natalie Fullwood

Download or read book Cinema, Gender, and Everyday Space written by Natalie Fullwood and published by Springer. This book was released on 2015-03-05 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Commedia all'italiana, or Comedy, Italian style, became popular at a time of great social change. This book, utilizing comedies produced in Italy from 1958-70, examines the genre's representation of gender in the everyday spaces of beaches and nightclubs, offices, cars, and kitchens, through the exploration of key spatial motifs.

Patriarchal Structures and Ethnicity in the Italian Community in Britain

Author : Azadeh Medaglia
Publisher : Routledge
ISBN 13 : 1351777637
Total Pages : 183 pages
Book Rating : 4.3/5 (517 download)

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Book Synopsis Patriarchal Structures and Ethnicity in the Italian Community in Britain by : Azadeh Medaglia

Download or read book Patriarchal Structures and Ethnicity in the Italian Community in Britain written by Azadeh Medaglia and published by Routledge. This book was released on 2019-07-16 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 2001, this book retraces the chronological history of the Italian Diaspora community in Britain from its inception in the eighteenth century to the present. The author describes the immigrants’ way of life, patterns of occupation, gender relations and modes of integration in the host country. In addition, the book focuses on the role of religion, an institution which has traditionally reinforced both Italian cultural identity and unequal gender relations. Until now, most ethnic studies have been carried out on racialized minorities - those with physical differences - and they have generally failed to emphasize the gender relations within minority communities.

Advertisers Weekly

Author :
Publisher :
ISBN 13 :
Total Pages : 1102 pages
Book Rating : 4.:/5 ( download)

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Book Synopsis Advertisers Weekly by :

Download or read book Advertisers Weekly written by and published by . This book was released on 1968 with total page 1102 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Caryologia

Author :
Publisher :
ISBN 13 :
Total Pages : 1066 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Caryologia by :

Download or read book Caryologia written by and published by . This book was released on 1961 with total page 1066 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Advertising International

Author : Armand Mattelart
Publisher : Routledge
ISBN 13 : 1134942389
Total Pages : 251 pages
Book Rating : 4.1/5 (349 download)

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Book Synopsis Advertising International by : Armand Mattelart

Download or read book Advertising International written by Armand Mattelart and published by Routledge. This book was released on 2005-09-20 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1991. Routledge is an imprint of Taylor & Francis, an informa company.

Postcolonial Italy

Author : Cristina Lombardi-Diop
Publisher : Springer
ISBN 13 : 1137281464
Total Pages : 350 pages
Book Rating : 4.1/5 (372 download)

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Book Synopsis Postcolonial Italy by : Cristina Lombardi-Diop

Download or read book Postcolonial Italy written by Cristina Lombardi-Diop and published by Springer. This book was released on 2012-12-06 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume constitutes a multidisciplinary intervention into the emerging field of postcolonial studies in Italy, bringing together cultural and social history, critical and political theory, literary and cinematic analyses, ethnomusicology and cultural studies, anthropological fieldwork, and race, gender, diaspora, and urban studies.

Where to Ski

Author : Chris Gill
Publisher : Trafalgar Square Publishing
ISBN 13 : 9780752216898
Total Pages : 530 pages
Book Rating : 4.2/5 (168 download)

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Book Synopsis Where to Ski by : Chris Gill

Download or read book Where to Ski written by Chris Gill and published by Trafalgar Square Publishing. This book was released on 1995 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering more than 500 ski resorts in Europe, North America and elsewhere, this guide includes summaries of the pros and cons of each resort, and ratings of key aspects. There are also street-plans of the villages and towns, and piste maps, as well as features on ski safety and new equipment.