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Candidates Consultants And Campaigns
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Book Synopsis Political Consultants and Campaigns by : Jason Johnson
Download or read book Political Consultants and Campaigns written by Jason Johnson and published by Westview Press. This book was released on 2011-08-02 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: A unique empirical and theoretical analysis of political consultants and how they achieve electoral success for their candidates
Author :Frank I. Luntz Publisher :Oxford, UK ; New York, NY : B. Blackwell ISBN 13 :9780631162629 Total Pages :272 pages Book Rating :4.1/5 (626 download)
Book Synopsis Candidates, Consultants, and Campaigns by : Frank I. Luntz
Download or read book Candidates, Consultants, and Campaigns written by Frank I. Luntz and published by Oxford, UK ; New York, NY : B. Blackwell. This book was released on 1988-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Describes a modern American political campaign, discusses the influence of media advisers, and looks at PACs and modern campaign technology
Book Synopsis Building a Business of Politics by : Adam D. Sheingate
Download or read book Building a Business of Politics written by Adam D. Sheingate and published by Oxford University Press. This book was released on 2016 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, politics is big business. Most of the 6 billion spent during the 2012 campaign went to highly paid political consultants. In Building a Business of Politics, a lively history of political consulting, Adam Sheingate examines the origins of the industry and its consequences for American democracy.
Book Synopsis Campaign Warriors by : James A. Thurber
Download or read book Campaign Warriors written by James A. Thurber and published by . This book was released on 2000 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: These essays present original data and analysis on the world of election-campaign consultants. They aim to illuminate the work of professional political consultants and their growing influence on the electoral process and American democracy.
Book Synopsis Democracy for Hire by : Dennis W. Johnson
Download or read book Democracy for Hire written by Dennis W. Johnson and published by Oxford University Press. This book was released on 2017 with total page 617 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a history of political consulting in America, examining how the consulting business developed, highlighting the major figures in the consulting industry and assessing the impact of professional consulting on elections and American democracy. A key focus is on presidential elections, beginning in 1964, and the important role played by consultants and political operatives.
Download or read book Politics Lost written by Joe Klein and published by Crown. This book was released on 2007-06-19 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: People on the right are furious. People on the left are livid. And the center isn’t holding. There is only one thing on which almost everyone agrees: there is something very wrong in Washington. The country is being run by pollsters. Few politicians are able to win the voters’ trust. Blame abounds and personal responsibility is nowhere to be found. There is a cynicism in Washington that appalls those in every state, red or blue. The question is: Why? The more urgent question is: What can be done about it? Few people are more qualified to deal with both questions than Joe Klein. There are many loud and opinionated voices on the political scene, but no one sees or writes with the clarity that this respected observer brings to the table. He has spent a lifetime enmeshed in politics, studying its nuances, its quirks, and its decline. He is as angry and fed up as the rest of us, so he has decided to do something about it—in these pages, he vents, reconstructs, deconstructs, and reveals how and why our leaders are less interested in leading than they are in the “permanent campaign” that political life has become. The book opens with a stirring anecdote from the night of Dr. Martin Luther King Jr.’s assassination. Klein re-creates the scene of Robert Kennedy’s appearance in a black neighborhood in Indianapolis, where he gave a gut-wrenching, poetic speech that showed respect for the audience, imparted dignity to all who listened, and quelled a potential riot. Appearing against the wishes of his security team, it was one of the last truly courageous and spontaneous acts by an American politician—and it is no accident that Klein connects courage to spontaneity. From there, Klein begins his analysis—campaign by campaign—of how things went wrong. From the McGovern campaign polling techniques to Roger Ailes’s combative strategy for Nixon; from Reagan’s reinvention of the Republican Party to Lee Atwater’s equally brilliant reinvention of behind-the-scenes strategizing; from Jimmy Carter to George H. W. Bush to Bill Clinton to George W.—as well as inside looks at the losing sides—we see how the Democrats become diffuse and frightened, how the system becomes unbalanced, and how politics becomes less and less about ideology and more and more about how to gain and keep power. By the end of one of the most dismal political runs in history—Kerry’s 2004 campaign for president—we understand how such traits as courage, spontaneity, and leadership have disappeared from our political landscape. In a fascinating final chapter, the author refuses to give easy answers since the push for easy answers has long been part of the problem. But he does give thoughtful solutions that just may get us out of this mess—especially if any of the 2008 candidates happen to be paying attention.
Book Synopsis No Place for Amateurs by : Dennis W. Johnson
Download or read book No Place for Amateurs written by Dennis W. Johnson and published by Psychology Press. This book was released on 2001 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers an insider's tour through the fast-paced, often sordid world of the professional political campaign.
Book Synopsis Campaigns and Political Marketing by : Wayne Steger
Download or read book Campaigns and Political Marketing written by Wayne Steger and published by Routledge. This book was released on 2013-02-01 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understand the theoretical—and practical—aspects of political marketing! Over the past few years political marketing strategies have been refined with the help of new findings in political science research. Campaigns and Political Marketing clearly discusses the most recent political science research studies and theories that political activists and professionals can apply to effectively campaign for an issue or candidate. This text is an invaluable compilation of research, theory, and practical application from political science experts across the country that guides readers through the complexities of everyday political marketing and campaigning. Readers get the critical knowledge needed on how to best affect public viewpoints and gain the strongest advantage over the opposition. Campaigns and Political Marketing is packed with information and insights every political activist will find useful. It coherently explains the real world of campaign politics and elections, presenting the everyday issues that political consultants face in the field, all made easily understandable even to the novice. This scholarly examination provides lessons that can be effectively applied to just about any situation. Political crises and scandals are discussed in detail, with research and historical studies that illuminate practical ways to deal with any problem. The book is extensively referenced and uses graphs and charts to clearly explain research findings. Campaigns and Political Marketing answers these tough questions: What is the role of professional campaign consultants—and their value? How have the past four presidential elections revised the state presidential vote forecasting equation? How does interest groups’ resource distribution differ from resource allocation decisions made by candidates’ organizations and the national political parties? How does congressional campaign candidate scheduling differ from legislative candidate scheduling? How effective are attack messages in generating media coverage early in a campaign? How do political professionals define campaign crises? What are the differences in public reaction when a candidate from one or the other of the two major parties is in a scandal? How is public opinion affected when tragedy strikes a political candidate? Campaigns and Political Marketing is stimulating, idea-generating reading that is perfect for educators and students in marketing, communications, and political science; practitioners in campaigns and marketing; and political activists of all types.
Book Synopsis Campaign Warriors by : James A. Thurber
Download or read book Campaign Warriors written by James A. Thurber and published by Rowman & Littlefield. This book was released on 2001-09-19 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Campaign politics has become increasingly professionalized in recent years. The growing prevalence and influence of paid consultants in the United States and other democracies is one of the most important factors changing the nature of electoral politics. Campaign Warriors thoroughly examines this critical—and controversial—development and its impact on the political system in the U.S. and other countries. The contributors approach the topic from several different perspectives, including the increasing use of "spin doctors" and the resulting loss of influence of state and national political parties. The book investigates the role of these paid advisers: who they are, what they do and why, and how they feel about their work. The contributors discuss the consultant's relationship with candidates and parties, and analyze the effect of their efforts on election outcome.
Book Synopsis Modern Political Campaigns by : Michael D. Cohen
Download or read book Modern Political Campaigns written by Michael D. Cohen and published by Rowman & Littlefield. This book was released on 2021-06-15 with total page 205 pages. Available in PDF, EPUB and Kindle. Book excerpt: Modern Political Campaigns brings together academic, practical, and interviews to help understand how professionalism, technology, and speed have revolutionized elections, creating more voter-centric races for public office. Dr. Michael D. Cohen, a 20+ year veteran of working on, teaching, and writing about political campaigns take readers through how campaigns are organized, state-of-the-art tools of the trade, and how some of the most interesting people in politics got their big breaks. The book takes readers through clear-eyed chapters on parties and elections, campaign planning and management, fundraising, independent groups, vulnerability and opposition research, data and analytics, focus groups and polling, earned, paid and social media, and field operations. Finally, the book revisits the Permanent Campaign in terms of modern approaches to winning elections raising questions about today’s uniform preference for turnout over persuasion and what that means for our American democracy. Modern Political Campaigns will appeal to students and political activists interested in working in political campaigns. It is also a great read for anyone who wants to better understand the nuts and bolts of campaigns in practical terms from professionals, and the opportunities they provide all of us to be more engaged citizens and hold our leaders more accountable each Election Day.
Book Synopsis Campaigns and Elections by : Michael A. Bailey
Download or read book Campaigns and Elections written by Michael A. Bailey and published by CQ Press. This book was released on 2000 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Contains case studies of nineteen contemporary political campaigns, including Senate races, House races, and referenda and initiatives.
Book Synopsis Candidate-Centered Campaigns by : B. Arbour
Download or read book Candidate-Centered Campaigns written by B. Arbour and published by Springer. This book was released on 2016-04-30 with total page 215 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book discussed how contemporary political campaigns are increasingly sensitive to candidate-centered appeals, analyzing the strengths and weaknesses of their own candidate to determine how their personalities, backgrounds, and likability and background fit into a campaign narrative, theme, and issue agenda.
Book Synopsis The Political Campaign Desk Reference by : Michael P. McNamara
Download or read book The Political Campaign Desk Reference written by Michael P. McNamara and published by . This book was released on 2012 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Used in campaigns and classrooms throughout the United States, The Political Campaign Desk Reference is synonymous with planning and winning. Whether you are a candidate for office or just helping a campaign, the Political Campaign Desk Reference will make your team stronger. From planning the early stages of the campaign and asking the basic questions to mapping out the campaigns winning message and building a budget and time line, the Political Campaign Desk Reference covers it all. An entire chapter dedicated to fundraising will help every organization become better at raising money. If you have The Political Campaign Desk Reference, be glad. If your opponent has The Political Campaign Desk Reference, then get a copy for yourself.
Book Synopsis Campaigns and Elections American Style by : James A. Thurber
Download or read book Campaigns and Elections American Style written by James A. Thurber and published by . This book was released on 2018-09-03 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Following one of the most contentious and surprising elections in US history, the new edition of this classic text demonstrates unequivocally: Campaigns matter. With new and revised chapters throughout, Campaigns and Elections American Style provides a real education in contemporary campaign politics. In the fifth edition, academics and campaign professionals explain how Trump won the presidency, comparing his sometimes novel tactics with tried and true strategies including how campaign themes and strategies are developed and communicated, the changes in campaign tactics as a result of changing technology, new techniques to target and mobilize voters, the evolving landscape of campaign finance and election laws, and the increasing diversity of the role of media in elections. Offering a unique and careful mix of Democrat and Republican, academic and practitioner, and male and female campaign perspectives, this volume scrutinizes national and local-level campaigns with a special focus on the 2016 presidential and congressional elections and what those elections might tell us about 2018 and 2020. Students, citizens, candidates, and campaign managers will learn not only how to win elections but also why it is imperative to do so in an ethical way. Perfect for a variety of courses in American government, this book is essential reading for political junkies of any stripe and serious students of campaigns and elections. Highlights of the Fifth Edition Covers the 2016 elections with an eye to 2018 and 2020. Explains how Trump won the presidency, the changes in campaign tactics as a result of changing technology, new techniques to target and mobilize voters, the evolving landscape of campaign finance and election laws, and the increasing diversity of the role of media. Includes a new part structure and the addition of part introductions to help students contextualize the major issues and trends in campaigns and elections.
Book Synopsis Winning Political Campaigns by : William S. Bike
Download or read book Winning Political Campaigns written by William S. Bike and published by . This book was released on 2001 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: In his 15 years of reporting political campaigns, Bike witnessed mistakes that cost candidates not only their elections, but their credibility as well. He now explains how candidates can use creativity and hard work to avoid the mistakes. He offers specific, practical advice on such topics as advertising, alliances, campaign literature, comportment, debates, events, fieldwork, fundraising, the headquarters, legal issues, the media kit, organization, polling, research, and speeches. Annotation copyrighted by Book News, Inc., Portland, OR
Book Synopsis Political Consultants in U.S. Congressional Elections by : Stephen K. Medvic
Download or read book Political Consultants in U.S. Congressional Elections written by Stephen K. Medvic and published by Ohio State University Press. This book was released on 2001 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt: Campaign consultants are arguably now as famous in the United States as the politicians themselves. During the past decade, those who know the names Bill Clinton, George Bush, Newt Gingrich, and Christine Todd Whitman also recognize the names James Carville, Mary Matalin, Frank Luntz, and Ed Rollins. Professional consultants, once part of the privileged inner circle of presidential and gubernatorial candidates, are increasingly found at all levels of politics. Indeed, more than half of congressional candidates hire campaign consultants. These professional have become as important to a candidate's success as money. In this innovative study, Stephen K. Medvic explores all aspects of political consultancy and develops an empirically based theory that ensures the impact consultants have on elections. Political Consultants in U.S. Congressional Elections answers two simple questions: What do professional political consultants do? and How successful are they? Medvic analyzes the way consultants shape political dialogue and uses empirical data to show the benefits--and limits--of a consultant's involvement in a campaign. He focuses on issues as diverse as vote shares, outcomes, and fundraising. Finally, the author demonstrates how the adversarial nature of campaigns fosters the kind of electioneering advocated by most political consultants and argues that this process may not be as harmful for the country as is often suggested.
Book Synopsis The Message Matters by : Lynn Vavreck
Download or read book The Message Matters written by Lynn Vavreck and published by Princeton University Press. This book was released on 2009-07-26 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: Demonstrating how candidates and their campaigns affect the economic vote, this book provides a different way of understanding past elections - and predicting future ones. It offers a theory of campaigns that explains why electoral victory requires more than simply being the candidate favored by prevailing economic conditions.
