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Author : Richard Millington
Publisher :
ISBN 13 : 9780988359901
Total Pages : 291 pages
Book Rating : 4.3/5 (599 download)
Download or read book Buzzing Communities written by Richard Millington and published by . This book was released on 2012-10-30 with total page 291 pages. Available in PDF, EPUB and Kindle. Book excerpt: guide to online community management for professionals
Author : John Clegg
Publisher : Grosvenor House Publishing
ISBN 13 : 1803812699
Total Pages : 501 pages
Book Rating : 4.8/5 (38 download)
Download or read book It's All Part of the Game written by John Clegg and published by Grosvenor House Publishing. This book was released on 2022-11-17 with total page 501 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book describes how a character, starting with virtually no money and absolutely no knowledge of antiques, managed to learn and bit by bit, claw his way up the trade echelon to finally run a massive antique shop on the Welsh Marches. The tale includes door knocking escapades, the odd romantic dalliance, chanced successes, embarrassing failures, the antique ring, local gypsies, the Irish travellers, a court case and even a house clearance in Australia. It is related by a contemporary author, who having chanced on a character with first hand experience of those exciting times, uses the information, plus contacts he provides, to delve back in time, thus revealing the inside story of the antique business, over a period, roughly spanning 1974-2004. All is described with a humorous touch and even though fiction, events are true to the spirit of those times. Interspersed in the story, are little nuggets of local history, anecdotes of an almost Bohemian nature and when able to contact survivors from those years, light hearted banter. An insight is given regarding the difficulty of finding the right stock and how surprisingly narrow, some of the profit margins. Reasons are given, as to why certain things sold, plus how the vast majority that didn't, could potentially clog a business to a standstill. The book describes years of plenty and years of near bankruptcy, while on each rung of the trade ladder, pitfalls and certain individuals intent on blocking an aspiring dealer's progress, awaited. Whether humour or near tragedy, however, both are told in the same matter of fact manner.
Author : Delta Delta Delta
Publisher :
ISBN 13 :
Total Pages : 192 pages
Book Rating : 4.3/5 (91 download)
Download or read book The Trident of Delta Delta Delta written by Delta Delta Delta and published by . This book was released on 1927 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Maria Bartiromo
Publisher : Currency
ISBN 13 : 0307452530
Total Pages : 306 pages
Book Rating : 4.3/5 (74 download)
Download or read book The 10 Laws of Enduring Success written by Maria Bartiromo and published by Currency. This book was released on 2011-03-01 with total page 306 pages. Available in PDF, EPUB and Kindle. Book excerpt: The times have changed. We need a fresh understanding of the meaning of success. What do Condoleezza Rice, Joe Torre, Bill Gates, Goldie Hawn, Mary Hart, Garry Kasparov, and Jack Welch have in common? All have talked at length with Maria Bartiromo about business, the world and their surprising, inspiring and uncommon ideas about the meaning of success. Their stories, those of an extraordinary range of other people from all walks of life, and Maria Bartiromo’s personal insights are the foundation of The 10 Laws of Enduring Success. It is the guide for the extraordinary times we are living through. During bullish, optimistic periods, people seem to ride an upward wave with ease and confidence. The tangible evidence is right there for all to see--in their jobs, bank accounts, homes, families, and the admiration of their peers. But it is a fact of life that success, once earned, is not necessarily there to stay. If ever there was a cautionary tale about the fleeting nature of success, it is the events of recent years. But a funny thing happened. Faced with gut-wrenching realities, many people have started to re-evaluate the meaning of success in less superficial and impermanent ways. They're asking themselves hard questions that have long been ignored: about what's really important to them, and where the bedrock of their personal achievement lies. As Maria Bartiromo watched the financial drama from her front-row seat at the New York Stock Exchange, she began to re-assess the meaning of success--not just as one-off achievements, but as a durable, lifelong pursuit. Is there, she wondered, a definition of success that you can have permanently--in spite of the turmoil in your life, your job, or your bank account? This question is more important than ever, given the unpredictability of the current economy. --What are the intangibles that can't be measured or counted? --What are the qualities that aren't reflected in your title or on your business card? --And more practically, how can you remain successful even when the worst things happen to you? --Is it possible to build success from failure? It's lonely at the bottom of the heap, when your BlackBerry stops buzzing, and the world moves on without you. Everyone wants to be close to success, and to have success. But what is success? How do you get it, and how do you keep it? As Maria interviewed some of the most successful people in the world, she felt the need to answer these questions: what makes these success stories tick? How did they achieve such leadership and power and how can one hold onto it, once you get it. What are the barriers to success and what is the bedrock to enduring success?
Author : Eric Siegel
Publisher : John Wiley & Sons
ISBN 13 : 1118416856
Total Pages : 338 pages
Book Rating : 4.1/5 (184 download)
Download or read book Predictive Analytics written by Eric Siegel and published by John Wiley & Sons. This book was released on 2013-02-07 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Mesmerizing & fascinating...” —The Seattle Post-Intelligencer "The Freakonomics of big data." —Stein Kretsinger, founding executive of Advertising.com Award-winning | Used by over 30 universities | Translated into 9 languages An introduction for everyone. In this rich, fascinating — surprisingly accessible — introduction, leading expert Eric Siegel reveals how predictive analytics works, and how it affects everyone every day. Rather than a “how to” for hands-on techies, the book serves lay readers and experts alike by covering new case studies and the latest state-of-the-art techniques. Prediction is booming. It reinvents industries and runs the world. Companies, governments, law enforcement, hospitals, and universities are seizing upon the power. These institutions predict whether you're going to click, buy, lie, or die. Why? For good reason: predicting human behavior combats risk, boosts sales, fortifies healthcare, streamlines manufacturing, conquers spam, optimizes social networks, toughens crime fighting, and wins elections. How? Prediction is powered by the world's most potent, flourishing unnatural resource: data. Accumulated in large part as the by-product of routine tasks, data is the unsalted, flavorless residue deposited en masse as organizations churn away. Surprise! This heap of refuse is a gold mine. Big data embodies an extraordinary wealth of experience from which to learn. Predictive Analytics unleashes the power of data. With this technology, the computer literally learns from data how to predict the future behavior of individuals. Perfect prediction is not possible, but putting odds on the future drives millions of decisions more effectively, determining whom to call, mail, investigate, incarcerate, set up on a date, or medicate. In this lucid, captivating introduction — now in its Revised and Updated edition — former Columbia University professor and Predictive Analytics World founder Eric Siegel reveals the power and perils of prediction: What type of mortgage risk Chase Bank predicted before the recession. Predicting which people will drop out of school, cancel a subscription, or get divorced before they even know it themselves. Why early retirement predicts a shorter life expectancy and vegetarians miss fewer flights. Five reasons why organizations predict death — including one health insurance company. How U.S. Bank and Obama for America calculated — and Hillary for America 2016 plans to calculate — the way to most strongly persuade each individual. Why the NSA wants all your data: machine learning supercomputers to fight terrorism. How IBM's Watson computer used predictive modeling to answer questions and beat the human champs on TV's Jeopardy! How companies ascertain untold, private truths — how Target figures out you're pregnant and Hewlett-Packard deduces you're about to quit your job. How judges and parole boards rely on crime-predicting computers to decide how long convicts remain in prison. 183 examples from Airbnb, the BBC, Citibank, ConEd, Facebook, Ford, Google, the IRS, LinkedIn, Match.com, MTV, Netflix, PayPal, Pfizer, Spotify, Uber, UPS, Wikipedia, and more. How does predictive analytics work? This jam-packed book satisfies by demystifying the intriguing science under the hood. For future hands-on practitioners pursuing a career in the field, it sets a strong foundation, delivers the prerequisite knowledge, and whets your appetite for more. A truly omnipresent science, predictive analytics constantly affects our daily lives. Whether you are a consumer of it — or consumed by it — get a handle on the power of Predictive Analytics.
Author :
Publisher :
ISBN 13 :
Total Pages : 126 pages
Book Rating : 4.:/5 (31 download)
Download or read book Success Magazine written by and published by . This book was released on 1923 with total page 126 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Gary Dahl
Publisher : John Wiley & Sons
ISBN 13 : 0470045833
Total Pages : 342 pages
Book Rating : 4.4/5 (7 download)
Download or read book Advertising For Dummies written by Gary Dahl and published by John Wiley & Sons. This book was released on 2007-01-03 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: So, you need to create an advertising campaign that brings in more customers, adds more dollars to your bottom line, and validates all the reasons you went into business in the first place. But how can you make your ad look and sound like champagne if your budget can only afford beer? Are you wasting your time trying to sell ice to an Eskimo? The world of advertising can seem like a daunting place—but it doesn’t have to be. Advertising for Dummies coaches you through the process and shows you how to: Identify and reach your target audience Define and position your message Get the most bang for your buck Produce great ads for every medium Buy the different media Create buzz and use publicity Research and evaluate your competition Advertising for Dummies offers newbies a real-world look at the ins and outs of advertising—from online and print to TV, radio, and outdoor formats—to show you how you can easily develop and execute a successful campaign on any budget. Plus, you’ll find a glossary of common buzzwords you may encounter along the way so you can talk the talk like the advertising guru you (almost) are! With simple tips on how to write memorable ads and timeless lessons from the legends, this book is packed with everything you need to have people from New York to Los Angeles whistling your jingle.
Author : Mark Ellis
Publisher : Headline Accent
ISBN 13 : 1786156717
Total Pages : 290 pages
Book Rating : 4.7/5 (861 download)
Download or read book A Death in Mayfair written by Mark Ellis and published by Headline Accent. This book was released on 2019-11-21 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE INSANELY GRIPPING AND CRITICALLY ACCLAIMED FOURTH INSTALMENT IN MARK ELLIS' DCI FRANK MERLIN SERIES '[A] stylish thriller' - Sunday Mirror 'This exciting, very well plotted and historically evocative story drives forward to its gripping conclusion' - Euro Crime 'A richly atmospheric, authentic, and suspenseful detective series' - Joseph Finder, New York Times bestselling author 'A rollercoaster ride' - The Yorkshire Herald 'So immaculately nuanced they genuinely feel like they belong in the cannon of mid-20th century thrillers . . . Another belter!' - Fiona Phillips 'A truly spellbinding page turner that keeps you hooked right to the end' - Dorset Book Detective ___________ December 1941. On a bright Sunday morning in Hawaii, Japanese planes swoop down and attack the US naval base at Pearl Harbour. America enters the war and Britain no longer stands alone against Hitler. Conditions on the home front remain bleak. In a city pulverised by the Blitz, with rampant crime and corruption and overstretched police resources, life for Scotland Yard detective Frank Merlin continues as arduous as ever. In the week of Japan's aggression, the shattered body of beautiful film star Laura Curzon is found on the pavement beneath her Mayfair apartment, an apparent suicide. A mile away, the body of a strangled young girl is discovered in the rubble of a bombed-out building. Merlin and his team investigate, encountering fraudulent film moguls, philandering movie stars, depraved Satanists and brutal gangsters as they battle through a wintry London in pursuit of the truth. ___________ An excellent read by an author who clearly knows his subject . . . highly recommended - Alex J Book Reviews Suspenseful and plot driven, this book keeps you on the edge of your seat throughout - Rachel Read It A vivid and often surprising portrayal of wartime London - The Western Mail Vivid descriptions of the era provide ideal background for the charismatic and likeable Merlin - Buzz Magazine
Author : Marian Salzman
Publisher : John Wiley & Sons
ISBN 13 : 9780471273455
Total Pages : 264 pages
Book Rating : 4.2/5 (734 download)
Download or read book Buzz written by Marian Salzman and published by John Wiley & Sons. This book was released on 2003-04-25 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to master the power of buzz Trendspotters and bestselling authors Marian Salzman and Ira Matathia demystify buzz and show how marketers can create and leverage it for the success of their products and services. The world we inhabit is in constant flux, and the captive audience on which advertisers relied for years no longer exists. Branding today requires a flexibility and creativity that have thus far eluded many traditional practitioners. When there is no clear forum for communicating your brand message to the audience, you must have your audience do it for you. The authors show how and why buzz works, examining case studies like Kate Spade, Madonna, Bulgari, Ford, Nokia, and French Connection. They explore the role specific consumer groups play in setting trends, show how influence works, reveal the efficacy of shock ads, and explain how to manage brand momentum. This book is a dynamic guide that sheds new light on the topic of buzz using real-world examples and case studies that show how marketers can manufacture the seemingly authentic word-of-mouth to which today's cynical consumer responds.
Author : Blake Pierce
Publisher : Blake Pierce
ISBN 13 : 1094380733
Total Pages : 239 pages
Book Rating : 4.0/5 (943 download)
Download or read book Let Her Hope (A Fiona Red FBI Suspense Thriller—Book 3) written by Blake Pierce and published by Blake Pierce. This book was released on 2023-04-21 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new serial killer leaves a trail of victims killed by an extremely rare bug, and only brilliant FBI forensic examiner and entomologist Fiona Red stands a chance at tracing its origins. In her lab lies the key to stopping him before he strikes again. But can she solve it fast enough? “A masterpiece of thriller and mystery.” —Books and Movie Reviews, Roberto Mattos (re Once Gone) ⭐⭐⭐⭐⭐ LET HER HOPE is book #3 in a long-anticipated new series by #1 bestseller and USA Today bestselling author Blake Pierce, whose bestseller Once Gone (a free download) has received over 7,000 five star ratings and reviews. Fiona Red, a brilliant but quirky FBI loner, spends most of her time in the lab or at crime scenes. She comes from a family used to being around death and bodies, her parents having run a funeral parlor, and she would have run the family business if not for a tragedy in her past: her sister was abducted when she was a teenager, and never found. Fiona remains determined to crack her sister’s case. But in the meantime, as an FBI agent, she applies her brilliance to catching killers and cracking cases that no one else can, as bugs are the first visitors to dead bodies. With her FBI partner out in the field, Fiona expects to stay behind the scenes. But Fiona, obsessed with catching killers, takes it one step too far, and may just find herself in the crosshairs of a killer herself. A page-turning and harrowing crime thriller featuring a brilliant and tortured FBI agent, the Fiona Red series is a riveting mystery, packed with non-stop action, suspense, twists and turns, revelations, and driven by a breakneck pace that will keep you flipping pages late into the night. Fans of Rachel Caine, Teresa Driscoll and Robert Dugoni are sure to fall in love. Future books in the series are also available! “An edge of your seat thriller in a new series that keeps you turning pages! ...So many twists, turns and red herrings… I can't wait to see what happens next.” —Reader review (Her Last Wish) ⭐⭐⭐⭐⭐ “A strong, complex story about two FBI agents trying to stop a serial killer. If you want an author to capture your attention and have you guessing, yet trying to put the pieces together, Pierce is your author!” —Reader review (Her Last Wish) ⭐⭐⭐⭐⭐ “A typical Blake Pierce twisting, turning, roller coaster ride suspense thriller. Will have you turning the pages to the last sentence of the last chapter!!!” —Reader review (City of Prey) ⭐⭐⭐⭐⭐ “Right from the start we have an unusual protagonist that I haven't seen done in this genre before. The action is nonstop… A very atmospheric novel that will keep you turning pages well into the wee hours.” —Reader review (City of Prey) ⭐⭐⭐⭐⭐ “Everything that I look for in a book… a great plot, interesting characters, and grabs your interest right away. The book moves along at a breakneck pace and stays that way until the end. Now on go I to book two!” —Reader review (Girl, Alone) ⭐⭐⭐⭐⭐ “Exciting, heart pounding, edge of your seat book… a must read for mystery and suspense readers!” —Reader review (Girl, Alone) ⭐⭐⭐⭐⭐
Author : Tom Reichert
Publisher : Routledge
ISBN 13 : 1136684050
Total Pages : 394 pages
Book Rating : 4.1/5 (366 download)
Download or read book Sex in Consumer Culture written by Tom Reichert and published by Routledge. This book was released on 2013-10-18 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sex in Consumer Culture: The Erotic Content of Media and Marketing considers the use of sex to promote brands, magazines, video games, TV programming, music, and movies. Offering both quantitative and qualitative perspectives from leading scholars in a variety of disciplines, this volume addresses a range of integral issues such as media promotion, racial representations, appeals to gay and lesbian communities, content analyses, and case studies. Chapters represent diverse perspectives, addressing such questions as: *What happens when sexual content created for adults reaches children? *What meaning do sexual words and images have within the contexts of sporting events, trade shows, video games, personal ads, or consumer Web sites? *What effects might sex-tinged images have on audiences, and where should the focus be for new effects research? *Where are the current boundaries between pornography and mainstream sexual depictions? Exploring sexual information as it is used in mass media to sell products and programs, Sex in Consumer Culture is an important collection, and it will be of great interest for scholars and students in advertising, marketing, media promotion, persuasion, mass communication & society, and gender studies.
Author : Terri Selting David
Publisher : Spiderdust Studios
ISBN 13 : 1735454583
Total Pages : 235 pages
Book Rating : 4.7/5 (354 download)
Download or read book The Renegade Success Plan written by Terri Selting David and published by Spiderdust Studios. This book was released on 2021-07-15 with total page 235 pages. Available in PDF, EPUB and Kindle. Book excerpt: How far is Ivy willing to go to achieve her goals? Ivy Rose Park is a born leader. Some people may call her bossy, her best friends in the Renegade Girls Tinkering Club know it's because she throws herself heart and soul into everything she does. Ivy has her whole future as an electrical engineer planned out, and nothing will stand in the way of her goals. When she gets the opportunity to meet her idol at Ada Lovelace Charter School’s Career Week, she’ll do anything to impress her. The Renegades start a business for the Entrepreneurial Expo and Ivy knows she can lead the team to victory. But when things get complicated, how far is she really willing to go to succeed? MacGyver meets The Babysitter's Club in this charming story about friendship, technology, and being a good leader. Learn about electricity and circuits while building DIY PROJECTS along with the Renegades in this interactive adventure proving STEM is for everyone. Instructions included for hands-on science and building projects. Visit www.RenegadeGirls.com for downloadables, projects, and more information.
Author : Janice N. Harrington
Publisher : Thinkingdom
ISBN 13 : 1635923603
Total Pages : 26 pages
Book Rating : 4.6/5 (359 download)
Download or read book Buzzing with Questions written by Janice N. Harrington and published by Thinkingdom. This book was released on 2020-06-16 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: The story of Charles Henry Turner, the first Black entomologist — a scientist who studies bugs — is told in this fascinating book for young readers. Can spiders learn? How do ants find their way home? Can bugs see color? All of these questions buzzed endlessly in Charles Henry Turner’s mind. He was fascinated by plants and animals and bugs. And even when he faced racial prejudice, Turner did not stop wondering. He constantly read, researched, and experimented. Author Janice Harrington and artist Theodore Taylor III capture the life of this inspiring scientist and educator in this nonfiction picture book, highlighting Turner's unstoppable quest for knowledge and his passion for science. The extensive back matter includes an author's note, time line, bibliography, source notes, and archival images.
Author : Meredith Premium Publishing
Publisher : Time Home Entertainment
ISBN 13 : 1547859466
Total Pages : 166 pages
Book Rating : 4.5/5 (478 download)
Download or read book The Secrets of Success written by Meredith Premium Publishing and published by Time Home Entertainment. This book was released on 2021-07-09 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recent research continues to show that factors such as resilience, experience, attitude and even luck can translate to success through all walks of life. Whether that means advancement in your career or shaping a healthy family, reconsider what success mean to you. Explore how a shift in attitude can increase your odds for success, and examine manageable, simple actions that will compound over time. Inside this special edition, there's a closer look at the biology and psychology of success, the importance of resilience, success in social media, and the secrets of world leaders, politicians, athletes and businesspeople who have achieved personal and professional success. Let this special edition carve out a path for a successful and happy life.
Author : Paul Light
Publisher : Routledge
ISBN 13 : 1317237722
Total Pages : 195 pages
Book Rating : 4.3/5 (172 download)
Download or read book Context and Cognition written by Paul Light and published by Routledge. This book was released on 2016-07-07 with total page 195 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published in 1993, the study of cognitive development in children had moved from a focus on the intellectual processes of the individual studied in relative isolation, as in the classic work of Piaget, to a concern in the 1970s and 1980s with social cognition characterized by Vygotsky's views. In the years following, the trend toward an understanding of the situated nature of cognition had evolved even further and the extent to which thinking and knowing are inextricably linked to contextual constraints was at last being defined. Experts of international repute, the authors of this important book examine the recent literature on situated cognition in children. They explain contextual sensitivity in relation to ecological theories of cognition, and contrast intuitive reasoning in mathematical and other scientific domains with the failure of such reasoning in formal school contexts. Centrally concerned with the question of generalizability and transfer of knowledge from one situation to another, the contributors point to practical implications for understanding how intellectual competence can be made to generalize between "informal" and "formal" situations.
Author : David Barash
Publisher : Routledge
ISBN 13 : 1351493000
Total Pages : 222 pages
Book Rating : 4.3/5 (514 download)
Download or read book Revolutionary Biology written by David Barash and published by Routledge. This book was released on 2017-07-05 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a revolution underway in biology. It is based on a new perception of bodies and genes, in which the former are the end product of the latter within the continuum of evolution. Twenty fi ve years after Richard Dawkins helped revolutionize our thinking about "selfi sh genes," it is time to reevaluate. Revolutionary Biology explains in simple, vivid terms what this exciting approach has to off er, and then applies its stunning insights to human beings. Th is novel perspective, galvanizes our understanding of how evolution works, what living things are all about and, not least, what it means to be human. Th e controversial disciplines of sociobiology and evolutionary psychology have generated startling insights into longstanding questions concerning the nature and purpose of families, altruism vs. selfi shness, and free will vs. biological determinism. Written by one of its foremost fi gures, Revolutionary Biology is a manifesto and educated layman's guide to this ongoing revolution.
Author : Dyan Sheldon
Publisher : Candlewick Press
ISBN 13 : 0763677051
Total Pages : 225 pages
Book Rating : 4.7/5 (636 download)
Download or read book The Truth About My Success written by Dyan Sheldon and published by Candlewick Press. This book was released on 2015-06-09 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: What happens when a bratty teenage star and a hardworking waitress get a taste of each other’s worlds? Featuring the best-selling Dyan Sheldon at her snarky, entertaining best. Paloma Rose is sixteen and already a major TV star. She has money, franchises, adoring fans — and an agent and parents who are dependent on her success to sustain their very comfortable lives. But all that could come to an end when Paloma becomes more famous for her bad behavior than for her acting and her show’s sponsors threaten to cancel the upcoming season if things don’t improve. Meanwhile, Paloma’s worried agent happens upon Oona Ginness working in a coffee shop. Maybe she’s not as tall or as blond as Paloma, but details aside, they really might be twins. So a plan is born: What if they send Paloma to a brat camp to become a better person and put the malleable and much nicer Oona in her place? Oona thinks it’s a stupid idea, but the money is hard to resist, given her family’s dire circumstances. What does she have to lose? Of course, plans don’t always work out the way they’re supposed to. . . .
