Building Customer-Based Project Organizations

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0471437689
Total Pages : 239 pages
Book Rating : 4.4/5 (714 download)

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Book Synopsis Building Customer-Based Project Organizations by : Jeffrey K. Pinto

Download or read book Building Customer-Based Project Organizations written by Jeffrey K. Pinto and published by John Wiley & Sons. This book was released on 2002-03-14 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to Ensure That the Customer Is Truly Your Number One Priority How do winning organizations such as General Electric, Ericsson, and Nokia use project management to reduce time to market, trim inventory and supplier costs, and minimize obsolescence in their product lines? Why do so many companies fail when trying to do the same? In Building Customer-Based Project Organizations, two inter-nationally recognized project management gurus reveal the secrets behind these fabulous successes. Jeffrey Pinto and Pekka Rouhiainen demonstrate that building and maintaining long-term customer relationships is the key to successful project management, offering a method and an implementation strategy that companies can use to streamline their development and supply chain operations. This manual for success shows project managers how to: Place the customer at the center of the company's operational strategy Use customer needs to drive project development and supply chain management Deliver greater value to the customer and the business Increase efficiency, responsiveness, and profitability By following the clearly stated principles and methodology presented in Building Customer-Based Project Organizations, companies in any business sector can "get it right" the first time and build long-term customer relationships that will continue to increase profitability far into the future.

Reinventing Project Management

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Author :
Publisher : Harvard Business Review Press
ISBN 13 : 1591398002
Total Pages : 290 pages
Book Rating : 4.5/5 (913 download)

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Book Synopsis Reinventing Project Management by : Aaron J. Shenhar

Download or read book Reinventing Project Management written by Aaron J. Shenhar and published by Harvard Business Review Press. This book was released on 2007-08-13 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: Projects are the engines that drive innovation from idea to commercialization. In fact, the number of projects in most organizations today is expanding while operations is shrinking. Yet, since many companies still focus on operational excellence and efficiency, most projects fail--largely because conventional project management concepts cannot adapt to a dynamic business environment. Moreover, top managers neglect their company's project activity, and line managers treat all their projects alike--as part of operations. Based on an unprecedented study of more than 600 projects in a variety of businesses and organizations around the globe, "Reinventing Project Management" provides a new and highly adaptive model for planning and managing projects to achieve superior business results.

The Wiley Guide to Project Organization and Project Management Competencies

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Publisher : John Wiley & Sons
ISBN 13 : 1118000285
Total Pages : 372 pages
Book Rating : 4.1/5 (18 download)

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Book Synopsis The Wiley Guide to Project Organization and Project Management Competencies by : Peter W. G. Morris

Download or read book The Wiley Guide to Project Organization and Project Management Competencies written by Peter W. G. Morris and published by John Wiley & Sons. This book was released on 2010-09-23 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE WILEY GUIDE TO Project Organization & Project Management Competencies A guide to the human factors in project management: knowledge, learning, and maturity THE WILEY GUIDES TO THE MANAGEMENT OF PROJECTS address critical, need-to-know information that will help professionals successfully manage projects in most businesses and help students learn the best practices of the industry. They contain not only well-known and widely used basic project management practices but also the newest and most cutting-edge concepts in the broader theory and practice of managing projects. This third volume in the series covers a range of organizational and people-based topics that are occupying the project management world today. The essence of project management represents a “people” challenge—the ability to appreciate and effectively employ the competencies of all those who are associated with the project development and delivery process. This book explains how you can more successfully manage a project from inception through delivery by learning how to handle critical issues around structure, teams, leadership, power and negotiation, and the whole area of competencies. The expert contributors also include chapters on global project management knowledge and standards, the role of project management associations around the world, project management maturity models, and other key topics. Complete your understanding of project management with these other books in The Wiley Guides to the Management of Projects series: The Wiley Guide to Project Control The Wiley Guide to Project, Program & Portfolio Management The Wiley Guide to Project Technology, Supply Chain & Procurement Management

Handbook of Research on Project Management Strategies and Tools for Organizational Success

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Author :
Publisher : IGI Global
ISBN 13 : 1799819353
Total Pages : 537 pages
Book Rating : 4.7/5 (998 download)

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Book Synopsis Handbook of Research on Project Management Strategies and Tools for Organizational Success by : Moreno-Monsalve, Nelson Antonio

Download or read book Handbook of Research on Project Management Strategies and Tools for Organizational Success written by Moreno-Monsalve, Nelson Antonio and published by IGI Global. This book was released on 2020-01-17 with total page 537 pages. Available in PDF, EPUB and Kindle. Book excerpt: Project management tools can be used as an alternative to improve and strengthen a company’s position in the market. However, the management of projects has been in constant transformation. Elements such as time, cost, and scope, on which it is based, have been complemented with other trends, such as the project team, change management, knowledge management, good negotiation practices, management of stakeholders, sustainability, etc. In order to improve the competitiveness of their company and increase earned value, managers must remain up to date on these latest transformations and best practices. The Handbook of Research on Project Management Strategies and Tools for Organizational Success is a pivotal reference source that analyzes and disseminates new trends that will allow managers to improve their skills and strengthen the performance of their companies through obtaining better results in the projects undertaken. While highlighting topics such as market growth, risk management, and value creation, this book is ideally designed for project managers, managers, business professionals, entrepreneurs, academicians, researchers, and students seeking current research on improving the competitiveness of companies as well as increasing their earned value.

Building Customer-brand Relationships

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Author :
Publisher : Routledge
ISBN 13 : 1317475615
Total Pages : 368 pages
Book Rating : 4.3/5 (174 download)

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Book Synopsis Building Customer-brand Relationships by : Don E. Schultz

Download or read book Building Customer-brand Relationships written by Don E. Schultz and published by Routledge. This book was released on 2015-01-28 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Almost every advertising, promotion, or marketing communications textbook is based on an inside-out approach, focusing on what the marketer wants to communicate to customers and prospects. This text takes a different view - that the marketer and the customer build the ongoing brand value together. Rather than the marketer trying to 'sell', the role of the marketer is to help customer buy. To do that, a customer view is vital and customer insight is essential. Customer insights allow the marketer to understand which audiences are important for a product, what delivery forms are appropriate, and what type of content is beneficial. "Building Customer-Brand Relationships" is themed around the four key elements marketing communicators use in developing programs - audiences, brands, delivery, and content - but provides an innovative approach to marketing communications in the 'push-pull' marketplace that combines traditional outbound communications (advertising, sales promotion, direct marketing, and PR) with the inbound or 'pull' media of Internet, mobile communications, social networks, and more. Its 'customer-centric' media planning approach covers media decision before dealing with creative development, and emphasizes measurement and accountability. The text's concepts have been used successfully around the world, and can be adapted and adjusted to any type of product or service.

The Architect's Handbook of Professional Practice

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Publisher : John Wiley & Sons
ISBN 13 : 1118308824
Total Pages : 1184 pages
Book Rating : 4.1/5 (183 download)

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Book Synopsis The Architect's Handbook of Professional Practice by : American Institute of Architects

Download or read book The Architect's Handbook of Professional Practice written by American Institute of Architects and published by John Wiley & Sons. This book was released on 2013-11-25 with total page 1184 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive guide to architectural practice Business, legal, and technical trends in architecture are constantly changing. The Architect's Handbook of Professional Practice has offered firms the latest guidance on those trends since 1920. The Fifteenth Edition of this indispensable guide features nearly two-thirds new content and covers all aspects of contemporary practice, including updated material on: Small-firm practice, use of technologies such as BIM, and project delivery methods, such as IPD and architect-led design-build Career development and licensure for emerging professionals and state-mandated continuing education for established architects Business management topics, such as organizational development, marketing, finance, and human resources Research as an integrated aspect of architectural practice, featuring such topics as evidence-based design and research in a small-firm context The Fifteenth Edition of The Architect's Handbook of Professional Practice includes access to a website that contains samples of all AIA Contract Documents (in PDF format for Mac and PC computers). With comprehensive coverage of contemporary practices in architecture, as well as the latest developments and trends in the industry, The Architect's Handbook of Professional Practice continues to be the essential reference for every architect who must meet the challenges of today's marketplace with insight and confidence.

CIM Coursebook 08/09 Managing Marketing Performance

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Author :
Publisher : Routledge
ISBN 13 : 1136018336
Total Pages : 402 pages
Book Rating : 4.1/5 (36 download)

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Book Synopsis CIM Coursebook 08/09 Managing Marketing Performance by : Helen Meek

Download or read book CIM Coursebook 08/09 Managing Marketing Performance written by Helen Meek and published by Routledge. This book was released on 2012-08-06 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: ‘Butterworth-Heinemann’s CIM Coursebooks have been designed to match the syllabus and learning outcomes of our new qualifications and should be useful aids in helping students understand the complexities of marketing. The discussion and practical application of theories and concepts, with relevant examples and case studies, should help readers make immediate use of their knowledge and skills gained from the qualifications.’ Professor Keith Fletcher, Director of Education, The Chartered Institute of Marketing ‘Here in Dubai, we have used the Butterworth-Heinemann Coursebooks in their various forms since the very beginning and have found them most useful as a source of recommended reading material as well as examination preparation.’ Alun Epps, CIM Centre Co-ordinator, Dubai University College, United Arab Emirates Butterworth-Heinemann’s official CIM Coursebooks are the definitive companions to the CIM professional marketing qualifications. The only study materials to be endorsed by The Chartered Institute of Marketing (CIM), all content is carefully structured to match the syllabus and is written in collaboration with the CIM faculty. Now in full colour and a new student friendly format, key information is easy to locate on each page. Each chapter is packed full of case studies, study tips and activities to test your learning and understanding as you go along. •The coursebooks are the only study guide reviewed and approved by CIM (The Chartered Institute of Marketing). •Each book is crammed with a range of learning objectives, cases, questions, activities, definitions, study tips and summaries to support and test your understanding of the theory. •Past examination papers and examiners’ reports are available online to enable you to practise what has been learned and help prepare for the exam and pass first time. •Extensive online materials support students and tutors at every stage. Based on an understanding of student and tutor needs gained in extensive research, brand new online materials have been designed specifically for CIM students and created exclusively for Butterworth-Heinemann. Check out exam dates on the Online Calendar, see syllabus links for each course, and access extra mini case studies to cement your understanding. Explore marketingonline.co.uk and access online versions of the coursebooks and further reading from Elsevier and Butterworth-Heinemann. INTERACTIVE, FLEXIBLE, ACCESSIBLE ANY TIME, ANY PLACE www.marketingonline.co.uk

The Strategic Project Leader

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Author :
Publisher : CRC Press
ISBN 13 : 1466599774
Total Pages : 372 pages
Book Rating : 4.4/5 (665 download)

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Book Synopsis The Strategic Project Leader by : Jack Ferraro

Download or read book The Strategic Project Leader written by Jack Ferraro and published by CRC Press. This book was released on 2014-09-26 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: As executives build and nurture their organization’s strategic agility in today’s turbulent, uncertain business environment, the ability to lead strategic change has become more critical than ever. The Strategic Project Leader: Mastering Service-Based Project Leadership, Second Edition will help project managers lead with confidence in temporary, ambiguous team structures that execute risk-laden work in an increasingly agile project environment. Like the first edition, this edition encourages readers to take ownership of their leadership agenda and become disciplined in the processes of building a framework of leadership skills. Readers are introduced to a new role: the service-based project leader. This role serves the entire project organization by creating a meaningful experience for team members, customers, and critical stakeholders. The book provides practical guidance to help you move from project manager to service-based project leader. Detailing a framework for developing and refining leadership skills, it explains how to build a leadership competency pyramid and then execute a self-directed plan for building leadership competencies. The leadership competency pyramid includes an intuitive model that will be helpful to project managers at any level. The book elaborates on the components of each layer of the pyramid and how each layer relates to the others. A chapter is dedicated to each layer of the pyramid, with supporting evidence for the necessity of each of these layers, as well as practical advice on how to build and practice these component layers.

Managing Customer Relationships

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0471656410
Total Pages : 560 pages
Book Rating : 4.4/5 (716 download)

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Book Synopsis Managing Customer Relationships by : Don Peppers

Download or read book Managing Customer Relationships written by Don Peppers and published by John Wiley & Sons. This book was released on 2004-04-28 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today’s competitive marketplace, customer relationshipmanagement is critical to a company’s profitability andlong-term success. To become more customer focused, skilledmanagers, IT professionals and marketing executives must understandhow to build profitable relationships with each customer and tomake managerial decisions every day designed to increase the valueof a company by making managerial decisions that will grow thevalue of the customer base. The goal is to build long-termrelationships with customers and generate increased customerloyalty and higher margins. In Managing Customer Relationships, DonPeppers and Martha Rogers, credited with founding thecustomer-relationship revolution in 1993 when they invented theterm "one-to-one marketing," provide the definitive overview ofwhat it takes to keep customers coming back for years to come. Presenting a comprehensive framework for customer relationshipmanagement, Managing Customer Relationships provides CEOs, CFOs,CIOs, CMOs, privacy officers , human resources managers, marketingexecutives, sales teams, distribution managers, professors, andstudents with a logical overview of the background, themethodology, and the particulars of managing customer relationshipsfor competitive advantage. Here, renowned customer relationshipmanagement pioneers Peppers and Rogers incorporate many of theprinciples of individualized customer relationships that they arebest known for, including a complete overview of the background andhistory of the subject, relationship theory, IDIC(Identify-Differentiate-Interact-Customize) methodology, metrics,data management, customer management, company organization, channelissues, and the store of the future. One of the first books designed to develop an understanding ofthe pedagogy of managing customer relationships, with an emphasison customer strategies and building customer value, ManagingCustomer Relationships features: Pioneering theories and principles of individualized customerrelationships An overview of relationship theory Contributions from such revolutionary leaders as Philip Kotler,Esther Dyson, Geoffrey Moore, and Seth Godin Guidelines for identifying customers and differentiating them byvalue and need Tips for using the tools of interactivity and customization tobuild learning relationships Coverage of the importance of privacy and customer feedback Advice for measuring the success of customer-basedinitiatives The future and evolution of retailing An appendix that examines the qualities needed in a firm’scustomer relationship leaders, and that provides fundamental toolsfor embarking on a career in managing customer relationships orhelping a company use customer value as the basis for executivedecisions The techniques in Managing Customer Relationships can help anycompany sharpen its competitive advantage.

Customer-Centric Marketing Strategies: Tools for Building Organizational Performance

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Author :
Publisher : IGI Global
ISBN 13 : 1466625252
Total Pages : 675 pages
Book Rating : 4.4/5 (666 download)

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Book Synopsis Customer-Centric Marketing Strategies: Tools for Building Organizational Performance by : Kaufmann, Hans-Ruediger

Download or read book Customer-Centric Marketing Strategies: Tools for Building Organizational Performance written by Kaufmann, Hans-Ruediger and published by IGI Global. This book was released on 2012-11-30 with total page 675 pages. Available in PDF, EPUB and Kindle. Book excerpt: As customer orientation continues to gain importance in the marketing field, there has been a growing concern for organizations to implement effective customer centric policies. Customer-Centric Marketing Strategies: Tools for Building Organizational Performance provides a more conceptual understanding on customer-centric marketing strategies as well as revealing the success factors of these concepts. This book will discuss how to improve the organization’s financial and marketing performance.

The Complete Project Manager

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Publisher : Berrett-Koehler Publishers
ISBN 13 : 1523098414
Total Pages : 377 pages
Book Rating : 4.5/5 (23 download)

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Book Synopsis The Complete Project Manager by : Randall Englund

Download or read book The Complete Project Manager written by Randall Englund and published by Berrett-Koehler Publishers. This book was released on 2019-08-13 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: “This is an important book; it is a necessary book. It comprehensively addresses the rapidly expanding role of the project manager, a role that is striving to keep up with the corresponding expansion in the definition of project success.” —from the Foreword by Michael O'Brochta This new edition of a classic, bestselling guide addresses the soft project management skills that are so essential to successful project, program, and portfolio management. Mastering leadership, negotiation, conflict resolution, change management, and organizational politics has always been key to project manager success. This book demonstrates the why and how of creatively applying soft project management skills in these areas and shows how to develop, adjust, and hone these skills given the forces and trends in today's business world. Using real-world stories and case studies to model how to implement these skills, Englund and Bucero illustrate how the right mix of soft and hard professional skills can help create an environment that supports greater project success. This second edition features new sections on agile project management, ethics, business analysis, management across generations and between cultures, and more. It maps well to recent topic updates in the sixth edition of the Project Management Body of Knowledge. This book is a valuable manual for all the complex interpersonal skills necessary for project managers' success and will help them develop a more complete portfolio of skills, knowledge, and attitudes to serve as road maps to greater project success.

Integrated Approaches in Information Technology and Web Engineering: Advancing Organizational Knowledge Sharing

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Publisher : IGI Global
ISBN 13 : 1605664197
Total Pages : 392 pages
Book Rating : 4.6/5 (56 download)

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Book Synopsis Integrated Approaches in Information Technology and Web Engineering: Advancing Organizational Knowledge Sharing by : Alkhatib, Ghazi I.

Download or read book Integrated Approaches in Information Technology and Web Engineering: Advancing Organizational Knowledge Sharing written by Alkhatib, Ghazi I. and published by IGI Global. This book was released on 2008-11-30 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: Provides a collection of authoritative articles from distinguished international researchers in information technology and Web engineering.

Change Leadership in Developing Countries

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Publisher : Routledge
ISBN 13 : 1136688285
Total Pages : 299 pages
Book Rating : 4.1/5 (366 download)

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Book Synopsis Change Leadership in Developing Countries by : Franca Ovadje

Download or read book Change Leadership in Developing Countries written by Franca Ovadje and published by Routledge. This book was released on 2014-04-16 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: Selected as an Outstanding Academic Title by Choice Magazine in 2014! In Change Leadership for Developing Countries, Franca Ovadje offers readers a comprehensive and integrative model for the design, implementation and evaluation of organizational change. This unique book embodies an African perspective, discussing the specific needs and issues associated with leading change within the institutional, economic, social, and cultural contexts of developing economies. Based on extensive research, as well as the first-hand experiences of managers who have led change initiatives in Africa, this book envisions a change leadership model based on conscious decision-making, rather than taking a prescriptive approach. With examples and case studies drawn from African organizations, this book is a vital tool for students and managers who are based in, or interact with, emerging economies.

Strategy Mapping for Learning Organizations

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Publisher : CRC Press
ISBN 13 : 1317049276
Total Pages : 339 pages
Book Rating : 4.3/5 (17 download)

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Book Synopsis Strategy Mapping for Learning Organizations by : Phil Jones

Download or read book Strategy Mapping for Learning Organizations written by Phil Jones and published by CRC Press. This book was released on 2016-04-01 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can we ensure our strategy will succeed, especially in changing and uncertain times? The answer, as explained in Strategy Mapping for Learning Organizations, is to become a more responsive organization - one that captures its strategy in strategy maps, learns from that strategy and can adapt to deliver results. For anyone involved in managing strategy and performance, applying the powerful strategy mapping techniques will move your balanced scorecard from an operational tool to one of strategy and change. It will help you capture, communicate and manage your strategy more effectively. However, strategy can no longer be simply a top down, annual process. It needs to be more iterative, emergent and involving. Many agile organizations have adopted rolling plans and budgets. To bring greater agility into the wider strategy and performance management processes requires the tools and techniques described in Strategy Mapping for Learning Organizations. Phil Jones provides a detailed guide to developing, rolling out and managing with modern strategy maps and scorecards, building in agility and learning. His book incorporates the latest strategic thinking and models. It places the balanced scorecard in a wider governance context that includes the management of risk and environmental and social responsibility. Fully illustrated with examples from many different organizations, this book will help you deliver your strategy better.

ECKM2010-Proceedings of the 11th European Conference on Knowledge Management

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Author :
Publisher : Academic Conferences Limited
ISBN 13 : 1906638705
Total Pages : 638 pages
Book Rating : 4.9/5 (66 download)

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Book Synopsis ECKM2010-Proceedings of the 11th European Conference on Knowledge Management by : Eduardo Tomé

Download or read book ECKM2010-Proceedings of the 11th European Conference on Knowledge Management written by Eduardo Tomé and published by Academic Conferences Limited. This book was released on 2010 with total page 638 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Building Innovation Capability in Organizations

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Publisher : Imperial College Press
ISBN 13 : 1860947654
Total Pages : 275 pages
Book Rating : 4.8/5 (69 download)

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Book Synopsis Building Innovation Capability in Organizations by : Mil‚ Terziovski

Download or read book Building Innovation Capability in Organizations written by Mil‚ Terziovski and published by Imperial College Press. This book was released on 2007 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: Global competition, shorter product lifecycles and increasingly demanding customers are creating significant pressures for the creation of innovative organizations. By examining eight case studies in various industry sectors in Europe, Australia, Japan and Thailand, this book provides a qualitative explanation of the complex relationships between innovation capability, e-commerce, sustainable development and new product development. The book explores how organizations develop innovation capability through the application of e-commerce, sustainable development-orientation, and new product development in order to gain competitive advantage. This knowledge will help managers, academics and policy-makers understand ?what works, and why and how it works? in creating innovation-driven organizations from an international perspective, thereby providing an integrated approach to innovation management.

Managing Technology Integration for Human Resources in Industry 5.0

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Publisher : IGI Global
ISBN 13 : 166846747X
Total Pages : 314 pages
Book Rating : 4.6/5 (684 download)

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Book Synopsis Managing Technology Integration for Human Resources in Industry 5.0 by : Sharma, Naman

Download or read book Managing Technology Integration for Human Resources in Industry 5.0 written by Sharma, Naman and published by IGI Global. This book was released on 2023-02-03 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: Although the transition between the first three industrial revolutions took more than a century, Industry 4.0 is progressing quickly. The emergence of digitalization has been rapid thanks to the development of cutting-edge technologies. Though we are witnessing this rapid technological decentralization and interconnectivity at present, organizations and researchers are already discussing Industry 5.0 where full integration of the human side of business and intelligent systems is expected. In this scenario, it is essential to look forward to such strategic workplaces that allow a combination of humans and technology to assure a high degree of automation merged with the cognitive skills of business leaders. Managing Technology Integration for Human Resources in Industry 5.0 provides insights into the impact of the Industrial Revolution 4.0 on human resources. It provides insights for both industry and academia to assist them in teaching and training the next generation leaders through universities and corporate training. Covering topics such as business performance, human technology integration, and digitalization, this premier reference source is an essential resource for human resource managers, IT managers, organizational executives and leaders, entrepreneurs, students and educators of higher education, librarians, researchers, and academicians.