The Handbook of Communication Science and Biology

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Author :
Publisher : Routledge
ISBN 13 : 1351235575
Total Pages : 525 pages
Book Rating : 4.3/5 (512 download)

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Book Synopsis The Handbook of Communication Science and Biology by : Kory Floyd

Download or read book The Handbook of Communication Science and Biology written by Kory Floyd and published by Routledge. This book was released on 2020-05-07 with total page 525 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Communication Science and Biology charts the state of the art in the field, describing relevant areas of communication studies where a biological approach has been successfully applied. The book synthesizes theoretical and empirical development in this area thus far and proposes a roadmap for future research. As the biological approach to understanding communication has grown, one challenge has been the separate evolution of research focused on media use and effects and research focused on interpersonal and organizational communication, often with little intellectual conversation between the two areas. The Handbook of Communication Science and Biology is the only book to bridge the gap between media studies and human communication, spurring new work in both areas of focus. With contributions from the field’s foremost scholars around the globe, this unique book serves as a seminal resource for the training of the current and next generation of communication scientists, and will be of particular interest to media and psychology scholars as well.

Biomedical Communications

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Publisher : Elsevier
ISBN 13 : 0080528082
Total Pages : 471 pages
Book Rating : 4.0/5 (85 download)

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Book Synopsis Biomedical Communications by : Jon D. Miller

Download or read book Biomedical Communications written by Jon D. Miller and published by Elsevier. This book was released on 2001-07-31 with total page 471 pages. Available in PDF, EPUB and Kindle. Book excerpt: With data from the United States and Europe, Jon Miller and Linda Kimmel examine the public's understanding of and attitude toward biotechnology and biomedicine while they present methods of introducing cutting edge science to thenonscientist. Biomedical Communications illustrates how vital it is for researchers, journalists, and policy makers to clearly communicate their findings in a way that avoids general misconception or confusion. The authors explore how to acquire information about biomedical policy, discuss strategies for informing consumers, and present tactics for improving biomedical communication with the public. - Using Research to Improve Biomedical Communications - The Public Understanding of Biomedical Science - Strategies for Communications to Consumers - Public Attitudes Toward Biotechnology Issues

Connecting People with Technology

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Publisher : Routledge
ISBN 13 : 1351845292
Total Pages : 279 pages
Book Rating : 4.3/5 (518 download)

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Book Synopsis Connecting People with Technology by : George Hayhoe

Download or read book Connecting People with Technology written by George Hayhoe and published by Routledge. This book was released on 2020-11-25 with total page 279 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores five important areas where technology affects society, and suggests ways in which human communication can facilitate the use of that technology.Usability has become a foundational discipline in technical and professional communication that grows out of our rhetorical roots, which emphasize purpose and audience. As our appreciation of audience has grown beyond engineers and scientists to lay users of technology, our appreciation of the diversity of those audiences in terms of age, geography, and other factors has similarly expanded.We are also coming to grips with what Thomas Friedman calls the 'flat world,' a paradigm that influences how we communicate with members of other cultures and speakers of other languages. And because most of the flatteners are either technologies themselves or technology-driven, technical and professional communicators need to leverage these technologies to serve global audiences.Similarly, we are inundated with information about world crises involving health and safety issues. These crises are driven by the effects of terrorism, the aging population, HIV/AIDS, and both human-made and natural disasters. These issues are becoming more visible because they are literally matters of life and death. Furthermore, they are of special concern to audiences that technical and professional communicators have little experience targeting - the shapers of public policy, seniors, adolescents, and those affected by disaster.Biotechnology is another area that has provided new roles for technical and professional communicators. We are only beginning to understand how to communicate the science accurately without either deceiving or panicking our audience. We need to develop a more sophisticated understanding of how communication can shape reactions to biotechnology developments. Confronting this complex network of issues, we're challenged to fashion both our message and the audience's perceptions ethically.Finally, today's corporate environment is being shaped by technology and the global nature of business. Technical and professional communicators can play a role in capturing and managing knowledge, in using technology effectively in the virtual workplace, and in understanding how language shapes organizational culture.

Molecular Communication

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Publisher : Cambridge University Press
ISBN 13 : 1107292387
Total Pages : 193 pages
Book Rating : 4.1/5 (72 download)

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Book Synopsis Molecular Communication by : Tadashi Nakano

Download or read book Molecular Communication written by Tadashi Nakano and published by Cambridge University Press. This book was released on 2013-09-12 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive guide, by pioneers in the field, brings together, for the first time, everything a new researcher, graduate student or industry practitioner needs to get started in molecular communication. Written with accessibility in mind, it requires little background knowledge, and provides a detailed introduction to the relevant aspects of biology and information theory, as well as coverage of practical systems. The authors start by describing biological nanomachines, the basics of biological molecular communication and the microorganisms that use it. They then proceed to engineered molecular communication and the molecular communication paradigm, with mathematical models of various types of molecular communication and a description of the information and communication theory of molecular communication. Finally, the practical aspects of designing molecular communication systems are presented, including a review of the key applications. Ideal for engineers and biologists looking to get up to speed on the current practice in this growing field.

Biomedia

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Publisher : U of Minnesota Press
ISBN 13 : 9781452906867
Total Pages : 244 pages
Book Rating : 4.9/5 (68 download)

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Book Synopsis Biomedia by : Eugene Thacker

Download or read book Biomedia written by Eugene Thacker and published by U of Minnesota Press. This book was released on 2004 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Role of Exosomes in Biological Communication Systems

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Author :
Publisher : Springer Nature
ISBN 13 : 9811565996
Total Pages : 373 pages
Book Rating : 4.8/5 (115 download)

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Book Synopsis Role of Exosomes in Biological Communication Systems by : Faisal A. Alzahrani

Download or read book Role of Exosomes in Biological Communication Systems written by Faisal A. Alzahrani and published by Springer Nature. This book was released on 2020-11-20 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book reviews the role of exosomes and extracellular vesicles in both normal and pathological conditions. It first explains isolation methods for exosomes, and analyzes their fine structure and biological functions. Further, it highlights exosomes’ role as the key regulator in embryonic-maternal communication, and in the pathogenesis of various diseases, including cancer and urogenital, infectious, and neurodegenerative diseases. Moreover, it reviews the latest advances in using stem-cell-derived exosomes as a cell-free strategy in regenerative medicine, as well as the potential of exosomal microRNA as a promising non-invasive biomarker and targetable factor in cancer diagnosis and treatment. Lastly, it explores the use of natural and synthetic exosomes as nano-vehicles for efficient drug delivery.

Career Opportunities in Biotechnology and Drug Development

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Publisher : CSHL Press
ISBN 13 : 0879697253
Total Pages : 408 pages
Book Rating : 4.8/5 (796 download)

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Book Synopsis Career Opportunities in Biotechnology and Drug Development by : Toby Freedman

Download or read book Career Opportunities in Biotechnology and Drug Development written by Toby Freedman and published by CSHL Press. This book was released on 2008 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: An essential guide for students in the life sciences, established researchers, and career counselors, this resource features discussions of job security, future trends, and potential career paths. Even those already working in the industry will find helpful information on how to take advantage of opportunities within their own companies and elsewhere.

The Media, the Public and Agricultural Biotechnology

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Publisher : CABI
ISBN 13 : 1845932056
Total Pages : 431 pages
Book Rating : 4.8/5 (459 download)

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Book Synopsis The Media, the Public and Agricultural Biotechnology by : Dominique Brossard

Download or read book The Media, the Public and Agricultural Biotechnology written by Dominique Brossard and published by CABI. This book was released on 2007 with total page 431 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bringing together the perspectives of both researchers and practitioners on public opinion processes, these case studies look at public opinion data, communication theory and international examples to see how public opinion is formed. Empirical tests of theories of opinion formation are studied as well as practical experiences used to provide critical insights on communication strategies.

The Oxford Handbook of the Science of Science Communication

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Publisher : Oxford University Press
ISBN 13 : 0190497629
Total Pages : 513 pages
Book Rating : 4.1/5 (94 download)

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Book Synopsis The Oxford Handbook of the Science of Science Communication by : Kathleen Hall Jamieson

Download or read book The Oxford Handbook of the Science of Science Communication written by Kathleen Hall Jamieson and published by Oxford University Press. This book was released on 2017 with total page 513 pages. Available in PDF, EPUB and Kindle. Book excerpt: On topics from genetic engineering and mad cow disease to vaccination and climate change, this Handbook draws on the insights of 57 leading science of science communication scholars who explore what social scientists know about how citizens come to understand and act on what is known by science.

Academia to Biotechnology

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Publisher : Elsevier
ISBN 13 : 0080493157
Total Pages : 187 pages
Book Rating : 4.0/5 (84 download)

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Book Synopsis Academia to Biotechnology by : Jeffrey M Gimble

Download or read book Academia to Biotechnology written by Jeffrey M Gimble and published by Elsevier. This book was released on 2004-10-08 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: Academia to Biotechnology deals with both the abstract and practical aspects of moving from a univerisity laboratory to a position in the biotech industry. Each chapter lists common and unique features to evaluate breaking down complex decisions into manageable elements. Several sections provide "how to" guides for the preparation of manuscripts, patents, grants, and internal company documents. - Written by an experienced academician and successful biotechnology entrepreneur - Reviews the basic tools taught in a traditional university - Identifies new ways these these tools will be used in the corporate world - Details the 'nuts and bolts' necessary to negotiate a successful position in the biotech industry

The Biotech Century

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Publisher : TarcherPerigee
ISBN 13 :
Total Pages : 292 pages
Book Rating : 4.E/5 ( download)

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Book Synopsis The Biotech Century by : Jeremy Rifkin

Download or read book The Biotech Century written by Jeremy Rifkin and published by TarcherPerigee. This book was released on 1999-04-05 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores current developments in the fields of biochips, cloning, and genetic mapping.

Women in Biotechnology

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Publisher : Springer Science & Business Media
ISBN 13 : 1402086113
Total Pages : 359 pages
Book Rating : 4.4/5 (2 download)

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Book Synopsis Women in Biotechnology by : Francesca Molfino

Download or read book Women in Biotechnology written by Francesca Molfino and published by Springer Science & Business Media. This book was released on 2008-08-05 with total page 359 pages. Available in PDF, EPUB and Kindle. Book excerpt: Johannes Klumpers Biotechnologies, such as genetic engineering, cloning and biodiversity, raise many legal and ethical concerns, so it is important that people understand these issues and feel able to express their opinions. This is why the European Commission has been, for a number of years, supporting actions to improve communication among scientists in these diverse areas. The project ‘Women in Biotechnology’ (WONBIT), financed under the 6th Framework programme of the European Commission, is an excellent example of what can be done to target opinion-formers such as scientists, economists and lawyers in bottom-up activities, and to encourage a debate on gender issues triggered by developments in the life sciences. WONBIT gave rise to a successful international conference highlighting the importance of adopting good practices and ethical considerations in parallel with the rapid pace of progress in biotechnology – from a woman’s point of view. In particular, the conference addressed women in decision-making positions in b- technology with specific reference to scientific excellence, social competencies and management qualities as well as issues relating to environment, society and the younger generation. But it did not stop there: a key part of the conference was dedicated to stimulating public debate among non-specialists, which has led to a number of recommen- tions to policy-makers on better communication in biotechnology, on taking better account of the gender aspects of research, and on involving more women in the decision-making process that surrounds developments in biotechnology.

Science Communication: An Introduction

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Author :
Publisher : World Scientific
ISBN 13 : 9811209898
Total Pages : 276 pages
Book Rating : 4.8/5 (112 download)

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Book Synopsis Science Communication: An Introduction by : Frans Van Dam

Download or read book Science Communication: An Introduction written by Frans Van Dam and published by World Scientific. This book was released on 2020-03-05 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'The book provides a concise, informative, comprehensive, and current overview of key issues in the field of science communication, the background of science communication, its theoretical bases, and its links to science communication practice. Especially the link between theory / research and practice is very well developed in the book and in the individual chapters. I think that is valuable for both readers new to the field of science communication, but also for those who identify with only one of these sides … it is indeed a comprehensive and concise overview, convincing in its aim to link theory, research, and practice and I will definitely use it for my lectures on science communication.'JCOM - Journal of Science CommunicationA concise, coherent and easily readable textbook about the field of science communication, connecting the practice of science communicators with theory. In the book, recent trends and shifts in the field resonate, such as the transition from telling about science to interacting with the public and the importance of science communication in health and environmental communication. The chapters have been written by experts in their disciplines, coming from philosophy of science and communication studies to health communication and science journalism. Cases from around the world illustrate science communication in practice. The book provides a broad, up-to-date and coherent introduction to science communication for both, students of science communication and related fields, as well as professionals.Related Link(s)

Communicating Science Effectively

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Publisher : National Academies Press
ISBN 13 : 0309451051
Total Pages : 153 pages
Book Rating : 4.3/5 (94 download)

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Book Synopsis Communicating Science Effectively by : National Academies of Sciences, Engineering, and Medicine

Download or read book Communicating Science Effectively written by National Academies of Sciences, Engineering, and Medicine and published by National Academies Press. This book was released on 2017-03-08 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: Science and technology are embedded in virtually every aspect of modern life. As a result, people face an increasing need to integrate information from science with their personal values and other considerations as they make important life decisions about medical care, the safety of foods, what to do about climate change, and many other issues. Communicating science effectively, however, is a complex task and an acquired skill. Moreover, the approaches to communicating science that will be most effective for specific audiences and circumstances are not obvious. Fortunately, there is an expanding science base from diverse disciplines that can support science communicators in making these determinations. Communicating Science Effectively offers a research agenda for science communicators and researchers seeking to apply this research and fill gaps in knowledge about how to communicate effectively about science, focusing in particular on issues that are contentious in the public sphere. To inform this research agenda, this publication identifies important influences â€" psychological, economic, political, social, cultural, and media-related â€" on how science related to such issues is understood, perceived, and used.

Opportunities in Biotechnology for Future Army Applications

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Publisher : National Academies Press
ISBN 13 : 0309075556
Total Pages : 118 pages
Book Rating : 4.3/5 (9 download)

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Book Synopsis Opportunities in Biotechnology for Future Army Applications by : National Research Council

Download or read book Opportunities in Biotechnology for Future Army Applications written by National Research Council and published by National Academies Press. This book was released on 2001-07-11 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report surveys opportunities for future Army applications in biotechnology, including sensors, electronics and computers, materials, logistics, and medical therapeutics, by matching commercial trends and developments with enduring Army requirements. Several biotechnology areas are identified as important for the Army to exploit, either by direct funding of research or by indirect influence of commercial sources, to achieve significant gains in combat effectiveness before 2025.

Communication Technology

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Publisher : Simon and Schuster
ISBN 13 : 0029271207
Total Pages : 292 pages
Book Rating : 4.0/5 (292 download)

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Book Synopsis Communication Technology by : Everett M. Rogers

Download or read book Communication Technology written by Everett M. Rogers and published by Simon and Schuster. This book was released on 1986-06-11 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: The industrial nations of the world have become Information Societies. Advanced technologies have created a communication revolution, and the individual, through the advent of computers, has become an active participant in this process. The "human" aspect, therefore, is as important as technologically advanced media systems in understanding communication technology. The flagship book in the Series in Communication Technology & Society, Communication Technology introduces the history and uses of the new technologies and examines basic issues posed by interactive media in areas that affect intellectual, organization, and social life. Author and series co-editor Everett M. Rogers defines the field of communication technology with its major implications for researchers, students, and practitioners in an age of ever more advanced information exchange.

Information and Communication Technologies in Education, Research, and Industrial Applications

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Author :
Publisher : Springer
ISBN 13 : 3319039989
Total Pages : 391 pages
Book Rating : 4.3/5 (19 download)

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Book Synopsis Information and Communication Technologies in Education, Research, and Industrial Applications by : Vadim Ermolayev

Download or read book Information and Communication Technologies in Education, Research, and Industrial Applications written by Vadim Ermolayev and published by Springer. This book was released on 2013-12-12 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book constitutes the thoroughly refereed proceedings of the 9th International Conference on Information and Communication Technologies in Education, Research, and Industrial Applications, held in Kherson, Ukraine, in June 2013. The 18 revised full papers presented were carefully reviewed and selected from 125 submissions. The papers are organized in topical sections on systems, infrastructures, and integration; semantics, knowledge engineering and management; ICT in teaching methodologies and didactics; model-driven software development and verification.