Marketing Research

Download Marketing Research PDF Online Free

Author :
Publisher : MacMillan
ISBN 13 : 9780333721780
Total Pages : 219 pages
Book Rating : 4.7/5 (217 download)

DOWNLOAD NOW!


Book Synopsis Marketing Research by : Chris West

Download or read book Marketing Research written by Chris West and published by MacMillan. This book was released on 1999 with total page 219 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing Research brings together the theory and practice of market research, covering everything from the basic techniques to recent developments in electronic data collection.

Methods of Meta-Analysis

Download Methods of Meta-Analysis PDF Online Free

Author :
Publisher : SAGE
ISBN 13 : 9781412904797
Total Pages : 620 pages
Book Rating : 4.9/5 (47 download)

DOWNLOAD NOW!


Book Synopsis Methods of Meta-Analysis by : John E Hunter

Download or read book Methods of Meta-Analysis written by John E Hunter and published by SAGE. This book was released on 2004-04-07 with total page 620 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering the most important developments in meta-analysis from 1990 to 2004, this text presents new patterns in research findings as well as updated information on existing topics.

Completing Your Qualitative Dissertation

Download Completing Your Qualitative Dissertation PDF Online Free

Author :
Publisher : SAGE Publications
ISBN 13 : 150630771X
Total Pages : 582 pages
Book Rating : 4.5/5 (63 download)

DOWNLOAD NOW!


Book Synopsis Completing Your Qualitative Dissertation by : Linda Dale Bloomberg

Download or read book Completing Your Qualitative Dissertation written by Linda Dale Bloomberg and published by SAGE Publications. This book was released on 2015-11-05 with total page 582 pages. Available in PDF, EPUB and Kindle. Book excerpt: Addressing one of the key challenges facing doctoral students, Completing Your Qualitative Dissertation by Linda Dale Bloomberg and Marie Volpe fills a gap in qualitative literature by offering comprehensive guidance and practical tools for navigating each step in the qualitative dissertation journey, including the planning, research, and writing phases. Blending the conceptual, theoretical, and practical, the book becomes a dissertation in action—a logical and cohesive explanation and illustration of content and process. The Third Edition maintains key features that distinguish its unique approach and has been thoroughly updated and expanded throughout to reflect and address recent developments in the field.

Public Technology Procurement and Innovation

Download Public Technology Procurement and Innovation PDF Online Free

Author :
Publisher : Springer Science & Business Media
ISBN 13 : 1461546117
Total Pages : 329 pages
Book Rating : 4.4/5 (615 download)

DOWNLOAD NOW!


Book Synopsis Public Technology Procurement and Innovation by : Charles Edquist

Download or read book Public Technology Procurement and Innovation written by Charles Edquist and published by Springer Science & Business Media. This book was released on 2012-12-06 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public Technology Procurement and Innovation studies public technology procurement as an instrument of innovation policy. In the past few years, public technology procurement has been a relatively neglected topic in the theoretical and research literature on the economics of innovation. Similarly, preoccupation with `supply-side' measures has led policy-makers to avoid making very extensive use of this important `demand-side' instrument. These trends have been especially pronounced in the European Union. There, as this book will argue, existing legislation governing public procurement presents obstacles to the use of public technology procurement as a means of stimulating and supporting technological innovation. Recently, however, there has been a gradual re-awakening of practical interest in such measures among policy-makers in the EU and elsewhere. For these and other related measures, this volume aims to contribute to a serious reconsideration of public technology procurement from the complementary standpoints of innovation theory and innovation policy.

Meta-Analysis

Download Meta-Analysis PDF Online Free

Author :
Publisher : SAGE Publications, Incorporated
ISBN 13 :
Total Pages : 184 pages
Book Rating : 4.3/5 (91 download)

DOWNLOAD NOW!


Book Synopsis Meta-Analysis by : John Edward Hunter

Download or read book Meta-Analysis written by John Edward Hunter and published by SAGE Publications, Incorporated. This book was released on 1982-10 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: "There are few areas of modern life that are burdened by as much information and advice, often contradictory, as our diet and health: eat a lot of meat, eat no meat; whole-grains are healthy, whole-grains are a disaster; eat everything in moderation; eat only certain foods--and on and on. In One Hundred Million Years of Food biological anthropologist Stephen Le explains how cuisines of different cultures are a result of centuries of evolution, finely tuned to our biology and surroundings. Today many cultures have strayed from their ancestral diets, relying instead on mass-produced food often made with chemicals that may be contributing to a rise in so-called "Western diseases, " such as cancer, heart disease, and obesity. Travelling around the world to places as far-flung as Vietnam, Kenya, India, and the US, Stephen Le introduces us to people who are growing, cooking, and eating food using both traditional and modern methods, striving for a sustainable, healthy diet. In clear, compelling arguments based on scientific research, Le contends that our ancestral diets provide the best first line of defense in protecting our health and providing a balanced diet. Fast-food diets, as well as strict regimens like paleo or vegan, in effect highjack our biology and ignore the complex nature of our bodies. In One Hundred Million Years of Food Le takes us on a guided tour of evolution, demonstrating how our diets are the result of millions of years of history, and how we can return to a sustainable, healthier way of eating."--Publisher's description.

Analyzing and Interpreting Qualitative Research

Download Analyzing and Interpreting Qualitative Research PDF Online Free

Author :
Publisher : SAGE Publications
ISBN 13 : 1544395884
Total Pages : 505 pages
Book Rating : 4.5/5 (443 download)

DOWNLOAD NOW!


Book Synopsis Analyzing and Interpreting Qualitative Research by : Charles Vanover

Download or read book Analyzing and Interpreting Qualitative Research written by Charles Vanover and published by SAGE Publications. This book was released on 2021-04-08 with total page 505 pages. Available in PDF, EPUB and Kindle. Book excerpt: Drawing on the expertise of major names in the field, this text provides comprehensive coverage of the key methods for analyzing, interpreting, and writing up qualitative research in a single volume.

Understanding and Evaluating Research

Download Understanding and Evaluating Research PDF Online Free

Author :
Publisher : SAGE Publications
ISBN 13 : 1506350976
Total Pages : 880 pages
Book Rating : 4.5/5 (63 download)

DOWNLOAD NOW!


Book Synopsis Understanding and Evaluating Research by : Sue L. T. McGregor

Download or read book Understanding and Evaluating Research written by Sue L. T. McGregor and published by SAGE Publications. This book was released on 2017-10-25 with total page 880 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding and Evaluating Research: A Critical Guide shows students how to be critical consumers of research and to appreciate the power of methodology as it shapes the research question, the use of theory in the study, the methods used, and how the outcomes are reported. The book starts with what it means to be a critical and uncritical reader of research, followed by a detailed chapter on methodology, and then proceeds to a discussion of each component of a research article as it is informed by the methodology. The book encourages readers to select an article from their discipline, learning along the way how to assess each component of the article and come to a judgment of its rigor or quality as a scholarly report.

The SAGE Encyclopedia of Communication Research Methods

Download The SAGE Encyclopedia of Communication Research Methods PDF Online Free

Author :
Publisher : SAGE Publications
ISBN 13 : 1483381420
Total Pages : 2013 pages
Book Rating : 4.4/5 (833 download)

DOWNLOAD NOW!


Book Synopsis The SAGE Encyclopedia of Communication Research Methods by : Mike Allen

Download or read book The SAGE Encyclopedia of Communication Research Methods written by Mike Allen and published by SAGE Publications. This book was released on 2017-04-11 with total page 2013 pages. Available in PDF, EPUB and Kindle. Book excerpt: Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet. Although there are generic encyclopedias describing basic social science research methodologies in general, until now there has been no comprehensive A-to-Z reference work exploring methods specific to communication and media studies. Our entries, authored by key figures in the field, focus on special considerations when applied specifically to communication research, accompanied by engaging examples from the literature of communication, journalism, and media studies. Entries cover every step of the research process, from the creative development of research topics and questions to literature reviews, selection of best methods (whether quantitative, qualitative, or mixed) for analyzing research results and publishing research findings, whether in traditional media or via new media outlets. In addition to expected entries covering the basics of theories and methods traditionally used in communication research, other entries discuss important trends influencing the future of that research, including contemporary practical issues students will face in communication professions, the influences of globalization on research, use of new recording technologies in fieldwork, and the challenges and opportunities related to studying online multi-media environments. Email, texting, cellphone video, and blogging are shown not only as topics of research but also as means of collecting and analyzing data. Still other entries delve into considerations of accountability, copyright, confidentiality, data ownership and security, privacy, and other aspects of conducting an ethical research program. Features: 652 signed entries are contained in an authoritative work spanning four volumes available in choice of electronic or print formats. Although organized A-to-Z, front matter includes a Reader’s Guide grouping entries thematically to help students interested in a specific aspect of communication research to more easily locate directly related entries. Back matter includes a Chronology of the development of the field of communication research; a Resource Guide to classic books, journals, and associations; a Glossary introducing the terminology of the field; and a detailed Index. Entries conclude with References/Further Readings and Cross-References to related entries to guide students further in their research journeys. The Index, Reader’s Guide themes, and Cross-References combine to provide robust search-and-browse in the e-version.

Qualitative Research Practice

Download Qualitative Research Practice PDF Online Free

Author :
Publisher : SAGE
ISBN 13 : 144623584X
Total Pages : 356 pages
Book Rating : 4.4/5 (462 download)

DOWNLOAD NOW!


Book Synopsis Qualitative Research Practice by : Jane Ritchie

Download or read book Qualitative Research Practice written by Jane Ritchie and published by SAGE. This book was released on 2003-02-19 with total page 356 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'An excellent introduction to the theoretical, methodological and practical issues of qualitative research... they deal with issues at all stages in a very direct, clear, systematic and practical manner and thus make the processes involved in qualitative research more transparent' - Nyhedsbrev 'This is a "how to" book on qualitative methods written by people who do qualitative research for a living.... It is likely to become the standard manual on all graduate and undergraduate courses on qualitative methods' - Professor Robert Walker, School of Sociology and Social Policy, University of Nottingham What exactly is qualitative research? What are the processes involved and what can it deliver as a mode of inquiry? Qualitative research is an exciting blend of scientific investigation and creative discovery. When properly executed, it can bring a unique understanding of people's lives which in turn can be used to deepen our understanding of society. It as a skilled craft used by practitioners and researchers in the 'real world'; this textbook illuminates the possibilities of qualitative research and presents a sequential overview of the process written by those active in the field. Qualitative Research Practice: - Leads the student or researcher through the entire process of qualitative research from beginning to end - moving through design, sampling, data collection, analysis and reporting. - Is written by practising researchers with extensive experience of conducting qualitative research in the arena of social and public policy - contains numerous case studies. - Contains plenty of pedagogical material including chapter summaries, explanation of key concepts, reflective points for seminar discussion and further reading in each chapter - Is structured and applicable for all courses in qualitative research, irrespective of field. Drawn heavily on courses run by the Qualitative Unit at the National Centre for Social Research, this textbook should be recommended reading for students new to qualitative research across the social sciences.

Essentials of Interpretative Phenomenological Analysis

Download Essentials of Interpretative Phenomenological Analysis PDF Online Free

Author :
Publisher : Essentials of Qualitative Meth
ISBN 13 : 9781433835650
Total Pages : 98 pages
Book Rating : 4.8/5 (356 download)

DOWNLOAD NOW!


Book Synopsis Essentials of Interpretative Phenomenological Analysis by : Jonathan A. Smith

Download or read book Essentials of Interpretative Phenomenological Analysis written by Jonathan A. Smith and published by Essentials of Qualitative Meth. This book was released on 2021-08-31 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: The brief, practical texts in the Essentials of Qualitative Methods series introduce social science and psychology researchers to key approaches to to qualitative methods, offering exciting opportunities to gather in-depth qualitative data and to develop rich and useful findings. Essentials of Interpretative Phenomenological Analysis is a step-by-step guide to a research method that investigates how people make sense of their lived experience in the context of their personal and social worlds. It is especially well-suited to exploring experiences perceived as highly significant, such as major life and relationship changes, health challenges, and other emotion-laden events. IPA studies highlight convergence and divergence across participants, showing both the experiential themes that the participants share and the unique way each theme is manifested for the individual. About the Essentials of Qualitative Methods book series: Even for experienced researchers, selecting and correctly applying the right method can be challenging. In this groundbreaking series, leading experts in qualitative methods provide clear, crisp, and comprehensive descriptions of their approach, including its methodological integrity, and its benefits and limitations. Each book includes numerous examples to enable readers to quickly and thoroughly grasp how to leverage these valuable methods.

Qualitative Data Analysis

Download Qualitative Data Analysis PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 1134931468
Total Pages : 309 pages
Book Rating : 4.1/5 (349 download)

DOWNLOAD NOW!


Book Synopsis Qualitative Data Analysis by : Ian Dey

Download or read book Qualitative Data Analysis written by Ian Dey and published by Routledge. This book was released on 2003-09-02 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: Qualitative Data Analysis shows that learning how to analyse qualitative data by computer can be fun. Written in a stimulating style, with examples drawn mainly from every day life and contemporary humour, it should appeal to a wide audience.

Design Leadership and Management

Download Design Leadership and Management PDF Online Free

Author :
Publisher : Springer
ISBN 13 : 9463511555
Total Pages : 197 pages
Book Rating : 4.4/5 (635 download)

DOWNLOAD NOW!


Book Synopsis Design Leadership and Management by : Garry Tan

Download or read book Design Leadership and Management written by Garry Tan and published by Springer. This book was released on 2017-10-10 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores issues in the development of the creative industries in Singapore, with a particular focus on the design sector. It presents case study research into the experiences of design leaders transitioning to leadership positions in the context of the Asia Pacific ‘war for talents’ and Singapore’s drive to become the design hub in Asia. Three in-depth case studies are provided: the case of design managers, the case of design consultants and the case of design entrepreneurs. The case studies reveal complex, inter-related issues and ideals that participants desired of potential designers and future design leaders as part of their transition to design leadership and management roles. The empirical findings of the research led to the generation of a new theory of design leaders’ transition to design leadership and management positions in Singapore, providing a framework for design career and trajectory. This book is significant for design education in Singapore, as well as internationally, because it establishes design leaders’ expectations of designer career trajectories, and the need for a design leadership pipeline. It will be of particular interest to designers and design leaders/managers; educational researchers; curriculum developers; and graduate and postgraduate design students.

Handbook of EHealth Evaluation

Download Handbook of EHealth Evaluation PDF Online Free

Author :
Publisher :
ISBN 13 : 9781550586015
Total Pages : 487 pages
Book Rating : 4.5/5 (86 download)

DOWNLOAD NOW!


Book Synopsis Handbook of EHealth Evaluation by : Francis Yin Yee Lau

Download or read book Handbook of EHealth Evaluation written by Francis Yin Yee Lau and published by . This book was released on 2016-11 with total page 487 pages. Available in PDF, EPUB and Kindle. Book excerpt: To order please visit https://onlineacademiccommunity.uvic.ca/press/books/ordering/

Encyclopedia of Research Design

Download Encyclopedia of Research Design PDF Online Free

Author :
Publisher : SAGE
ISBN 13 : 1412961270
Total Pages : 1779 pages
Book Rating : 4.4/5 (129 download)

DOWNLOAD NOW!


Book Synopsis Encyclopedia of Research Design by : Neil J. Salkind

Download or read book Encyclopedia of Research Design written by Neil J. Salkind and published by SAGE. This book was released on 2010-06-22 with total page 1779 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Comprising more than 500 entries, the Encyclopedia of Research Design explains how to make decisions about research design, undertake research projects in an ethical manner, interpret and draw valid inferences from data, and evaluate experiment design strategies and results. Two additional features carry this encyclopedia far above other works in the field: bibliographic entries devoted to significant articles in the history of research design and reviews of contemporary tools, such as software and statistical procedures, used to analyze results. It covers the spectrum of research design strategies, from material presented in introductory classes to topics necessary in graduate research; it addresses cross- and multidisciplinary research needs, with many examples drawn from the social and behavioral sciences, neurosciences, and biomedical and life sciences; it provides summaries of advantages and disadvantages of often-used strategies; and it uses hundreds of sample tables, figures, and equations based on real-life cases."--Publisher's description.

Cochrane Handbook for Systematic Reviews of Interventions

Download Cochrane Handbook for Systematic Reviews of Interventions PDF Online Free

Author :
Publisher : Wiley
ISBN 13 : 9780470699515
Total Pages : 672 pages
Book Rating : 4.6/5 (995 download)

DOWNLOAD NOW!


Book Synopsis Cochrane Handbook for Systematic Reviews of Interventions by : Julian P. T. Higgins

Download or read book Cochrane Handbook for Systematic Reviews of Interventions written by Julian P. T. Higgins and published by Wiley. This book was released on 2008-11-24 with total page 672 pages. Available in PDF, EPUB and Kindle. Book excerpt: Healthcare providers, consumers, researchers and policy makers are inundated with unmanageable amounts of information, including evidence from healthcare research. It has become impossible for all to have the time and resources to find, appraise and interpret this evidence and incorporate it into healthcare decisions. Cochrane Reviews respond to this challenge by identifying, appraising and synthesizing research-based evidence and presenting it in a standardized format, published in The Cochrane Library (www.thecochranelibrary.com). The Cochrane Handbook for Systematic Reviews of Interventions contains methodological guidance for the preparation and maintenance of Cochrane intervention reviews. Written in a clear and accessible format, it is the essential manual for all those preparing, maintaining and reading Cochrane reviews. Many of the principles and methods described here are appropriate for systematic reviews applied to other types of research and to systematic reviews of interventions undertaken by others. It is hoped therefore that this book will be invaluable to all those who want to understand the role of systematic reviews, critically appraise published reviews or perform reviews themselves.

Good Research Guide

Download Good Research Guide PDF Online Free

Author :
Publisher : McGraw-Hill International
ISBN 13 : 9780335224838
Total Pages : 310 pages
Book Rating : 4.2/5 (248 download)

DOWNLOAD NOW!


Book Synopsis Good Research Guide by : Martyn Denscombe

Download or read book Good Research Guide written by Martyn Denscombe and published by McGraw-Hill International. This book was released on 2003 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Good Research Guidehas been a bestselling introduction to the basics of social research since it was first published in 1998. This new second edition of the book offers the same clear guidance on how to conduct successful small-scale research projects and adds even more value by including new sections on internet research, phenomenology, grounded theory and image-based methods. The book provides: a clear summary of the relevant strategies, methods and approaches to data analysis a jargon-free coverage of the key issues an attractive layout and user-friendly presentation checklists to guide good practice. Practical and comprehensive,The Good Research Guideis an invaluable tool for students of education, health studies, business studies and other social sciences, who need to conduct small-scale research projects as part of undergraduate, postgraduate or professional studies.

Data Analysis for Business, Economics, and Policy

Download Data Analysis for Business, Economics, and Policy PDF Online Free

Author :
Publisher : Cambridge University Press
ISBN 13 : 1108483011
Total Pages : 741 pages
Book Rating : 4.1/5 (84 download)

DOWNLOAD NOW!


Book Synopsis Data Analysis for Business, Economics, and Policy by : Gábor Békés

Download or read book Data Analysis for Business, Economics, and Policy written by Gábor Békés and published by Cambridge University Press. This book was released on 2021-05-06 with total page 741 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive textbook on data analysis for business, applied economics and public policy that uses case studies with real-world data.