Advertising in Women's Magazines

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Publisher :
ISBN 13 :
Total Pages : 53 pages
Book Rating : 4.:/5 (918 download)

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Book Synopsis Advertising in Women's Magazines by :

Download or read book Advertising in Women's Magazines written by and published by . This book was released on 1978 with total page 53 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Understanding Women's Magazines

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Author :
Publisher : Routledge
ISBN 13 : 1134606230
Total Pages : 210 pages
Book Rating : 4.1/5 (346 download)

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Book Synopsis Understanding Women's Magazines by : Anna Gough-Yates

Download or read book Understanding Women's Magazines written by Anna Gough-Yates and published by Routledge. This book was released on 2003-08-29 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: Understanding Women's Magazines investigates the changing landscape of women's magazines. Anna Gough-Yates focuses on the successes, failures and shifting fortunes of a number of magazines including Elle, Marie Claire, Cosmopolitan, Frank, New Woman and Red and considers the dramatic developments that have taken place in women's magazine publishing in the last two decades. Understanding Women's Magazines examines the transformation in the production, advertising and marketing practices of women's magazines. Arguing that these changes were driven by political and economic shifts, commercial cultures and the need to get closer to the reader, the book shows how this has led to an increased focus on consumer lifestyles and attempts by publishers to identify and target a 'new woman'.

The Media

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Publisher : Routledge
ISBN 13 : 1317865227
Total Pages : 593 pages
Book Rating : 4.3/5 (178 download)

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Book Synopsis The Media by : Daniele Albertazzi

Download or read book The Media written by Daniele Albertazzi and published by Routledge. This book was released on 2013-09-13 with total page 593 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today, arguably more than at any time in the past, media are the key players in contributing to what defines reality for the citizens of Europe and beyond. This book provides an introduction to the way that the media occupy such a position of prominence in contemporary human existence. This expanded and fully updated third edition of the bestselling The Media: An Introduction collects in one volume thirty-six specially commissioned essays to offer unrivalled breadth and depth for an introduction to the study of contemporary media. It addresses the fundamental questions about today’s media – for example, digitisation and its effects, new distribution technologies, and the implications of convergence, all set against the backdrop of a period of profound social and economic change in Europe and globally. Key features: Expert contributions on each topic Approachable, authoritative contributions provide a solid theoretical overview of the media industry and comprehensive empirical guide to the institutions that make up the media. Further Reading and related web-resource listings encourage further study. New to this edition: New five part structure provides a broad and coherent approach to media: Part 1 Understanding the Media; Part 2 What Are the Media?; Part 3 The Media Environment; Part 4 Audiences, Influences and Effects; Part 5 Media Representations. Brand new chapters on: Approaches to Media; Media Form; Models of Media Institutions; The Media in Europe; Photography; Book Publishing; Newspapers; Magazines; Radio; Television; The Internet and the Web; News Media; Economics; Policy; Public Service Broadcasting in Europe; Censorship and Freedom of Speech; Audience Research; Sexualities; Gender; Social Class; Media and Religion; The Body, Health and Illness; Nationality and Sex Acts. Other chapter topics from the last edition fully updated A wider, more comparative focus on Europe. The Media: An Introduction will be essential reading for undergraduate and postgraduate students of media studies, cultural studies, communication studies, journalism, film studies, the sociology of the media, popular culture and other related subjects.

Sex in Public

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Publisher : Cambridge Scholars Publishing
ISBN 13 : 1443808652
Total Pages : 296 pages
Book Rating : 4.4/5 (438 download)

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Book Synopsis Sex in Public by : Lauren Rosewarne

Download or read book Sex in Public written by Lauren Rosewarne and published by Cambridge Scholars Publishing. This book was released on 2009-03-26 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite decades of feminist awareness and activism, women continue to be portrayed in outdoor advertising in a limited and sexist manner. The fact that in public space audiences are exposed to such images without choice, renders the issue an important public policy concern. Sex in Public utilises a large outdoor advertising data collection to examine the contemporary outdoor advertising landscape, documenting the routine portrayal of women as thin, white, young and idle. This book examines why such portrayals are concerning for feminists as well as for public policy, and explores the advertising self-regulation systems that facilitate the display of such images. This book criticises sexist outdoor advertising as a form of sexual harassment given that imagery often bearing very strong semblance to pin-ups which would be outlawed in a workplace are readily displayed in public space, reflecting a troublesome public policy double standard. Understanding sexist outdoor advertising as a form of sexual harassment is a new framework that Sex in Public offers to understand, critique and condemn such images.

Inside Women's Magazines

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Publisher :
ISBN 13 :
Total Pages : 204 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Inside Women's Magazines by : Janice Winship

Download or read book Inside Women's Magazines written by Janice Winship and published by . This book was released on 1987 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Graphic Design

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Publisher : Manchester University Press
ISBN 13 : 9780719044670
Total Pages : 316 pages
Book Rating : 4.0/5 (446 download)

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Book Synopsis Graphic Design by : Paul Jobling

Download or read book Graphic Design written by Paul Jobling and published by Manchester University Press. This book was released on 1996 with total page 316 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an inventive a well-researched study which explores the production and consumption of graphic design in Europe.

Understanding Stuart Hall

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Publisher : SAGE
ISBN 13 : 1446226069
Total Pages : 234 pages
Book Rating : 4.4/5 (462 download)

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Book Synopsis Understanding Stuart Hall by : Helen Davis

Download or read book Understanding Stuart Hall written by Helen Davis and published by SAGE. This book was released on 2004-03-09 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: ′This is the most lucid and engaged account of Stuart Hall′s work. Meticulously, and with an exemplary generosity, Helen Davis patiently unravels the threads of Hall′s intellectual history. The result is a most useful and thoughtful book, which could prove to be indispensable for students of cultural studies′ - Graeme Turner, University of Queensland Understanding Stuart Hall traces the development of one of the most influential and respected figures within cultural studies. Focusing on Stuart Hall′s writings over a period of nearly fifty years, this volume offers students and academics a cogent and exploratory route through complex and overlapping areas of analysis. In her critical assessment of Hall′s most important contributions to academic and public debate, Davis shows the extent to which his analyses of race and ethnicity have been informed by early studies of Marxism, class and ′societies structured in dominance′. Davis offers fresh insight into the formation of one of the most prolific, charismatic and controversial intellectuals of his generation. Despite having been branded a ′cultural pessimist′, Stuart Hall has long been associated with encouraging new, cutting-edge scholarship within the field. This volume concludes with a discussion of Hall′s most recent political and academic interventions and his continuing commitment to innovation within the visual arts.

CCCS Selected Working Papers

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Publisher : Routledge
ISBN 13 : 1134346409
Total Pages : 1121 pages
Book Rating : 4.1/5 (343 download)

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Book Synopsis CCCS Selected Working Papers by : Ann Gray

Download or read book CCCS Selected Working Papers written by Ann Gray and published by Routledge. This book was released on 2007-11-07 with total page 1121 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of classic essays focuses on the theoretical frameworks that informed the work of the Centre for Contemporary Cultural Studies at the University of Birmingham, the methodologies and working practices that the Centre developed for conducting academic research and examples of the studies carried out under the auspices of the Centre. This volume is split into seven thematic sections that are introduced by key academics working in the field of cultural studies, and includes a preface by eminent scholar, Stuart Hall. The thematic sections are: Literature and Society Popular Culture and Youth Subculture Media Women's Studies and Feminism Race History Education and Work.

Culture, Media, Language

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Publisher : Routledge
ISBN 13 : 1134897154
Total Pages : 361 pages
Book Rating : 4.1/5 (348 download)

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Book Synopsis Culture, Media, Language by : Stuart Hall

Download or read book Culture, Media, Language written by Stuart Hall and published by Routledge. This book was released on 2003-09-02 with total page 361 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 2004. A collection of the pioneering work from The Centre for Contemporary Cultural Studies.

The Place of Home

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Publisher : Routledge
ISBN 13 : 1135158460
Total Pages : 253 pages
Book Rating : 4.1/5 (351 download)

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Book Synopsis The Place of Home by : Alison Ravetz

Download or read book The Place of Home written by Alison Ravetz and published by Routledge. This book was released on 2013-05-24 with total page 253 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive and in-depth history of the 20th century English home, how it has been created, and how it works for people. It focuses on the various influences bearing on the development of domestic space since 1914 and covers both design and housing policy. Current debates from participation to co-operative housing are examined and several themes not previously brought together are linked, e.g. urban development/house design; technology at home/women and home; social meaning of home.

Theorizing Emotions

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Publisher : Campus Verlag
ISBN 13 : 359338972X
Total Pages : 344 pages
Book Rating : 4.5/5 (933 download)

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Book Synopsis Theorizing Emotions by : Debra Hopkins

Download or read book Theorizing Emotions written by Debra Hopkins and published by Campus Verlag. This book was released on 2009-09-14 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Preface: notes on the sociology of emotions in Europe / Jochen Kleres --Introduction: an emotions lens on the world / Arlie Russell Hochschild -- Consciousness, emotions, and science / Jack Barbalet -- Extreme feelings and feelings at extremes / Helmut Kuzmics -- Hearts or wombs? A cultural critique of radical feminist critiques of love / Eva Illouz and Eitan Wilf -- Mediatizing traumas in the risk society: a sociology of emotions approach / Nicolas Demertzis -- The civilizing of emotions: formalization and informalization / Cas Wouters -- What makes us modern(s)? The place of emotions in contemporary society / Patrick Becker -- Shame and conformity: the deference-emotion system / Thomas J. Scheff -- The "neurosociology" of emotion? Progress, problems and prospects / Simon J. Williams -- Refugee solidarity: between national shame and global outrage / James Goodman -- Just being there: buddies and the emotionality of volunteerism / Jochen Kleres -- Mediated parasocial emotions and community: how media may strengthen or weaken social communities / Katrin Doveling.

How German is She?

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Publisher : University of Michigan Press
ISBN 13 : 9780472107551
Total Pages : 294 pages
Book Rating : 4.1/5 (75 download)

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Book Synopsis How German is She? by : Erica Carter

Download or read book How German is She? written by Erica Carter and published by University of Michigan Press. This book was released on 1997 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 1950s have passed into the history books as the period of the Federal Republic of Germany's so-called "economic miracle"; yet attention to women's roles in economic reconstruction has until now been negligible. In this book, Erica Carter explores how the development of a "social market economy" after 1949 gave a new centrality to consumers as key players in the economic life of the nation, and, in that process, gave women a new public significance. Public attention focused in particular on the nation's housewives, who were to train the populace for entry into a new world of consumer prosperity. Carter investigates this focus from two perspectives: in part 1, she tackles the political economy of postwar West German consumption, and in part 2, she looks at representations of the consuming woman across a range of popular cultural forms. Since visual imagery is discussed at length, the book is lavishly illustrated with advertisements, fashion photographs, film stills, and documentary photography from the period. How German Is She? also makes a distinctive contribution to questions of national identity. While many historians agree that nationalism was a spent force after 1945, Carter argues that concepts of nationhood survived in the rhetorics of public policy and in popular culture of the period. In this context, national and efficient consumption became a housewife's duty, not just to husband and family, but to the postwar "nation." The book will be of primary interest to scholars and students in German studies, women's studies, and cultural studies. Erica Carter is Research Fellow in German Studies, University of Warwick.

Modern motherhood

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Publisher : Manchester University Press
ISBN 13 : 1847794165
Total Pages : 251 pages
Book Rating : 4.8/5 (477 download)

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Book Synopsis Modern motherhood by : Angela Davis

Download or read book Modern motherhood written by Angela Davis and published by Manchester University Press. This book was released on 2013-07-19 with total page 251 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines women’s experiences of motherhood in England in the years between 1945 and 2000. Based on a new body of 160 oral history interviews, the book offers the first comprehensive historical study of the experience of motherhood in the second half of the twentieth century. Motherhood is an area where a number of discourses and practices meet. The book therefore forms a thematic study looking at aspects of mothers’ lives such as education, health care, psychology, labour market trends and state intervention. Looking through the prism of motherhood provides a way of understanding the complex social changes that have taken place in the post-war world. This book will be essential reading for students and researchers in the field of twentieth-century British social history. However it will also be of interest to scholars in related fields and a general readership with an interest in British social history, and the history of family and community in modern Britain. 'A fascinating survey of women's experience of motherhood', 'eminently readable', 'a solid and thoughtful study', 'an outstanding piece of oral history', and 'ambitiously wide ranging'. The judging panel for the Women’s History Network Book Prize, 2013.

British Cultural Studies

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Publisher : Routledge
ISBN 13 : 1134528329
Total Pages : 268 pages
Book Rating : 4.1/5 (345 download)

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Book Synopsis British Cultural Studies by : Graeme Turner

Download or read book British Cultural Studies written by Graeme Turner and published by Routledge. This book was released on 2005-08-18 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt: is a comprehensive introduction to the British tradition of cultural studies. Turner offers an accessible overview of the central themes that have informed British cultural studies: language, semiotics, Marxism and ideology, individualism, subjectivity and discourse. Beginning with a history of cultural studies, Turner discusses the work of such pioneers as Raymond Williams, Richard Hoggart, E. P.Thompson, Stuart Hall and the Birmingham Centre for Contemporary Cultural Studies. He then explores the central theorists and categories of British cultural studies: texts and contexts; audience; everyday life; ideology; politics, gender and race. The third edition of this successful text has been fully revised and updated to include: * How to apply the principles of cultural studies and how to read a text * An overview of recent ethnographic studies * Discussion of anthropological theories of consumption * Questions of identity and new ethnicities * How to do cultural studies, and an evaluation of recent research methodologies * A fully updated and comprehensive bibliography

Gender, Ethnicity, and Class in Modern Portuguese-speaking Culture

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Author :
Publisher : Edwin Mellen Press
ISBN 13 :
Total Pages : 256 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Gender, Ethnicity, and Class in Modern Portuguese-speaking Culture by : Hilary Owen

Download or read book Gender, Ethnicity, and Class in Modern Portuguese-speaking Culture written by Hilary Owen and published by Edwin Mellen Press. This book was released on 1996 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of essays questions the traditional academic divisions which dictate the margins and centre in the study of Portuguese. The text juxtaposes and connects readings of literary figures with readings of popular culture.

A - Airports

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Publisher : Walter de Gruyter
ISBN 13 : 3111725944
Total Pages : 528 pages
Book Rating : 4.1/5 (117 download)

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Book Synopsis A - Airports by : British Library

Download or read book A - Airports written by British Library and published by Walter de Gruyter. This book was released on 2012-05-21 with total page 528 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Printers' Ink; the ... Magazine of Advertising, Management and Sales

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Publisher :
ISBN 13 :
Total Pages : 1770 pages
Book Rating : 4.0/5 ( download)

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Book Synopsis Printers' Ink; the ... Magazine of Advertising, Management and Sales by :

Download or read book Printers' Ink; the ... Magazine of Advertising, Management and Sales written by and published by . This book was released on 1918 with total page 1770 pages. Available in PDF, EPUB and Kindle. Book excerpt: