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Author : RICHARDSON
Publisher : Springer Science & Business Media
ISBN 13 : 146840556X
Total Pages : 393 pages
Book Rating : 4.4/5 (684 download)
Download or read book Activation to Acquisition written by RICHARDSON and published by Springer Science & Business Media. This book was released on 2013-03-09 with total page 393 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Ramli John
Publisher : Productled Press
ISBN 13 : 9781777717704
Total Pages : 312 pages
Book Rating : 4.7/5 (177 download)
Download or read book Product-Led Onboarding written by Ramli John and published by Productled Press. This book was released on 2021-06-04 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: When you borrow a plate from grandma, does she ask you to pay a deposit? Of course not. Likewise, blocking your non-paying ("freemium") customers from the core experience of your product, is like chopping your own leg off while running a marathon. Yet, this is just one of the crucial mistakes that most SaaS companies make right off the bat. Think about it. Do YOU have... Stalled accounts taking up valuable space? Sub-par clients who only expect freebies and don't ever use the full features of your product? Low conversion from free accounts to paid? Then, you might have a shot-yourself-in-the-foot problem. In this book, you'll find the easy, 6-step formula you can apply to your operations today that can change absolutely everything. You'll be able to count your company among giants like Mixpanel, Ubisoft, and Outsystems when you: Captivate clients' attention from the get-go. Make it easier for clients to get good at using your software so they are more likely to use it. Create a fool-proof checklist to make your product go viral. Match services with behaviors, and get users addicted to your product. Win rave reviews by making clients feel like VIPs. Use this strategy at each level in your team to supercharge its effect. Rinse and repeat, and watch your business grow while you sleep. In short, you'll discover why putting your customer first is the ultimate secret to growing your company. And how you can achieve astronomical conversions and customer loyalty without even trying. Check out what others are saying:
Author : Sean Ellis
Publisher : Currency
ISBN 13 : 045149721X
Total Pages : 322 pages
Book Rating : 4.4/5 (514 download)
Download or read book Hacking Growth written by Sean Ellis and published by Currency. This book was released on 2017-04-25 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive playbook by the pioneers of Growth Hacking, one of the hottest business methodologies in Silicon Valley and beyond. It seems hard to believe today, but there was a time when Airbnb was the best-kept secret of travel hackers and couch surfers, Pinterest was a niche web site frequented only by bakers and crafters, LinkedIn was an exclusive network for C-suite executives and top-level recruiters, Facebook was MySpace’s sorry step-brother, and Uber was a scrappy upstart that didn’t stand a chance against the Goliath that was New York City Yellow Cabs. So how did these companies grow from these humble beginnings into the powerhouses they are today? Contrary to popular belief, they didn’t explode to massive worldwide popularity simply by building a great product then crossing their fingers and hoping it would catch on. There was a studied, carefully implemented methodology behind these companies’ extraordinary rise. That methodology is called Growth Hacking, and it’s practitioners include not just today’s hottest start-ups, but also companies like IBM, Walmart, and Microsoft as well as the millions of entrepreneurs, marketers, managers and executives who make up the community of Growth Hackers. Think of the Growth Hacking methodology as doing for market-share growth what Lean Start-Up did for product development, and Scrum did for productivity. It involves cross-functional teams and rapid-tempo testing and iteration that focuses customers: attaining them, retaining them, engaging them, and motivating them to come back and buy more. An accessible and practical toolkit that teams and companies in all industries can use to increase their customer base and market share, this book walks readers through the process of creating and executing their own custom-made growth hacking strategy. It is a must read for any marketer, entrepreneur, innovator or manger looking to replace wasteful big bets and "spaghetti-on-the-wall" approaches with more consistent, replicable, cost-effective, and data-driven results.
Author : Bush Wes
Publisher :
ISBN 13 : 9781777119317
Total Pages : 276 pages
Book Rating : 4.1/5 (193 download)
Download or read book Product-Led Growth written by Bush Wes and published by . This book was released on 2019-05 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Product-Led Growth is about helping your customers experience the ongoing value your product provides. It is a critical step in successful product design and this book shows you how it's done." - Nir Eyal, Wall Street Journal Bestselling Author of "Hooked"
Author : Alex McKay
Publisher : Fontaine Press Pty Ltd
ISBN 13 : 1925442411
Total Pages : 159 pages
Book Rating : 4.9/5 (254 download)
Download or read book Brand Activation: Implementing the Real Drivers of Sales and Profit written by Alex McKay and published by Fontaine Press Pty Ltd. This book was released on 2016-03-14 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: The days of brand activation are nearing an end. The future lies in customer activation. The concept of ‘brand activation’ has become an overused buzzword in the sales and marketing world. The term is becoming rapidly outdated, used to describe anything from mass media advertising and outdoor events to digital applications and in-store point of sale. Drawing on research, industry insights and real-life examples, the authors of Brand Activation: Implementing the Real Drivers of Sales and Profit argue that there is an urgent need to re-think the role and definition of activation in the modern marketplace. What is its link to actual purchases and, more importantly, how can it be measured? In an environment of unrelenting retail disruption in which the gap between brands and consumers is continually widening how do marketers identify – and measure – those factors that create the all important ‘moment of sale’? This is, after all, where real value begins for both the brand and the consumer. In their previous book, Death of the Salesman, the authors argued that the sales function is ripe for reinvention. In this book they take a deeper look at the sales process and how consumers are navigating the purchase journey in the current environment.
Author : Josine A. Lalleman
Publisher : Walter de Gruyter
ISBN 13 : 9783110151503
Total Pages : 492 pages
Book Rating : 4.1/5 (515 download)
Download or read book Investigating Second Language Acquisition written by Josine A. Lalleman and published by Walter de Gruyter. This book was released on 1996 with total page 492 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book concerns theoretical, interdisciplinary and methodological issues in L2 acquisition research. It gives an accurate and up-to-date overview of high quality work currently in progress in research methodology, processing, principles and parameters theory, phonology, the bilingual lexicon, input and instruction. The volume will have the purpose of a handbook for teachers, students and researchers in the area of second language acquisition. The aim is to provide the reader with an acquisition perspective on processes of second and foreign language learning.
Author : Hossein Tavakoli
Publisher : Rahnama Press
ISBN 13 : 9643675343
Total Pages : 412 pages
Book Rating : 4.6/5 (436 download)
Download or read book A Dictionary of Language Acquisition:A Comprehensive Overview of Key Terms in First and Second Language Acquisition written by Hossein Tavakoli and published by Rahnama Press. This book was released on 2013-01-01 with total page 412 pages. Available in PDF, EPUB and Kindle. Book excerpt: "A Dictionary of Research Methodology and Statistics in Applied Linguistics" is a comprehensive and authoritative reference guide that offers a detailed overview of important terms and concepts in the fields of research and statistics within the domain of applied linguistics. This volume focuses specifically on research in applied linguistics, aiming to clarify the meaning and application of various concepts, approaches, methods, designs, techniques, tools, types, and processes of research in a clear and efficient manner. It also includes entries that address statistical aspects, providing assistance to researchers in formulating, analyzing, and executing their research designs effectively, ensuring a logical progression from start to finish. With approximately 2000 entries covering essential research concepts and issues, this book incorporates cross-references where necessary to enhance understanding and facilitate navigation. It caters to a wide audience, including undergraduate and graduate students, teachers, lecturers, practitioners, researchers, consultants, and individuals seeking information in the field of applied linguistics and related disciplines.
Author : Andrea Moro
Publisher : Routledge
ISBN 13 : 1136183841
Total Pages : 561 pages
Book Rating : 4.1/5 (361 download)
Download or read book The Equilibrium of Human Syntax written by Andrea Moro and published by Routledge. This book was released on 2013-09-13 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book assembles a collection of papers in two different domains: formal syntax and neurolinguistics. Here Moro provides evidence that the two fields are becoming more and more interconnected and that the new fascinating empirical questions and results in the latter field cannot be obtained without the theoretical base provided by the former. The book is organized in two parts: Part 1 focuses on theoretical and empirical issues in a comparative perspective (including the nature of syntactic movement, the theory of locality and a far reaching and influential theory of copular sentences). Part 2 provides the original sources of some innovative and pioneering experiments based on neuroimaging techniques (focusing on the biological nature of recursion and the interpretation of negative sentences). Moro concludes with an assessment of the impact of these perspectives on the theory of the evolution of language. The leading and pervasive idea unifying all the arguments developed here is the role of symmetry (breaking) in syntax and in the relationship between language and the human brain.
Author : Simona Vlad
Publisher : Springer
ISBN 13 : 3319528750
Total Pages : 371 pages
Book Rating : 4.3/5 (195 download)
Download or read book International Conference on Advancements of Medicine and Health Care through Technology; 12th - 15th October 2016, Cluj-Napoca, Romania written by Simona Vlad and published by Springer. This book was released on 2017-03-15 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume presents the contributions of the fifth International Conference on Advancements of Medicine and Health Care through Technology (Meditech 2016), held in in Cluj-Napoka, Romania. The papers of this Proceedings volume present new developments in - Health Care Technology, - Medical Devices, Measurement and Instrumentation, - Medical Imaging, Image and Signal Processing, - Modeling and Simulation, - Molecular Bioengineering, - Biomechanics.
Author : Bjorn Hammarberg
Publisher : Edinburgh University Press
ISBN 13 : 0748635122
Total Pages : 184 pages
Book Rating : 4.7/5 (486 download)
Download or read book Processes in Third Language Acquisition written by Bjorn Hammarberg and published by Edinburgh University Press. This book was released on 2009-08-20 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume brings together six case studies of an adult multilingual speaker who acquires a new language through social interaction. The book deals especially with the multilingual situation, the learner's acquisitional activities, and the involvement of background languages in the process of speaking. It offers a coherent study of various linguistic phenomena in one individual, including patterns and functions of language switching, word search in interaction, hypothetical construction of words, and articulatory settings in speaking. The main languages involved are English (L1), German (L2) and Swedish (L3). The activation of these languages in the learner's speech is examined in a cognitive perspective in relation to current models of the speaking process. A longitudinal corpus of NNS"e;NS conversations covering 21 months from the beginner stage provides the main data for these studies.Key Features:*Presents an example of an active and purposeful language acquirer*Explores cross-linguistic influence in a multilingual setting*Highlights the significance of prior L2 knowledge in L3 performance*Useful for students and researchers interested in second and third language acquisition, individual multilingualism and the human speaking process.
Author : Richard E. Wainerdi
Publisher :
ISBN 13 :
Total Pages : 376 pages
Book Rating : 4.3/5 (91 download)
Download or read book Investigations in Automated Activation Analysis written by Richard E. Wainerdi and published by . This book was released on 1965 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Agnieszka Otwinowska
Publisher : Multilingual Matters
ISBN 13 : 1783094389
Total Pages : 300 pages
Book Rating : 4.7/5 (83 download)
Download or read book Cognate Vocabulary in Language Acquisition and Use written by Agnieszka Otwinowska and published by Multilingual Matters. This book was released on 2016 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book brings together linguistic, psycholinguistic and educational perspectives on the phenomenon of cognate vocabulary across languages. It discusses extensive qualitative and quantitative data on Polish-English cognates and their use by learners/users of English to show the importance of cognates in language acquisition and learning.
Author : Sanne Dijkstra
Publisher : Springer Science & Business Media
ISBN 13 : 3662028409
Total Pages : 508 pages
Book Rating : 4.6/5 (62 download)
Download or read book Instructional Models in Computer-Based Learning Environments written by Sanne Dijkstra and published by Springer Science & Business Media. This book was released on 2013-11-11 with total page 508 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the last decade there have been rapid developments in the field of computer-based learning environments. A whole new generation of computer-based learning environments has appeared, requiring new approaches to design and development. One main feature of current systems is that they distinguish different knowledge bases that are assumed to be necessary to support learning processes. Current computer-based learning environments often require explicit representations of large bodies of knowledge, including knowledge of instruction. This book focuses on instructional models as explicit, potentially implementable representations of knowledge concerning one or more aspects of instruction. The book has three parts, relating to different aspects of the knowledge that should be made explicit in instructional models: knowledge of instructional planning, knowledge of instructional strategies, and knowledge of instructional control. The book is based on a NATO Advanced Research Workshop held at the University of Twente, The Netherlands in July 1991.
Author : Lewis C. Lin
Publisher :
ISBN 13 : 9780615930411
Total Pages : 206 pages
Book Rating : 4.9/5 (34 download)
Download or read book Decode and Conquer written by Lewis C. Lin and published by . This book was released on 2013-11-28 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: Land that Dream Product Manager Job...TODAYSeeking a product management position?Get Decode and Conquer, the world's first book on preparing you for the product management (PM) interview. Author and professional interview coach, Lewis C. Lin provides you with an industry insider's perspective on how to conquer the most difficult PM interview questions. Decode and Conquer reveals: Frameworks for tackling product design and metrics questions, including the CIRCLES Method(tm), AARM Method(tm), and DIGS Method(tm) Biggest mistakes PM candidates make at the interview and how to avoid them Insider tips on just what interviewers are looking for and how to answer so they can't say NO to hiring you Sample answers for the most important PM interview questions Questions and answers covered in the book include: Design a new iPad app for Google Spreadsheet. Brainstorm as many algorithms as possible for recommending Twitter followers. You're the CEO of the Yellow Cab taxi service. How do you respond to Uber? You're part of the Google Search web spam team. How would you detect duplicate websites? The billboard industry is under monetized. How can Google create a new product or offering to address this? Get the Book that's Recommended by Executives from Google, Amazon, Microsoft, Oracle & VMWare...TODAY
Author : Markus Werning
Publisher : Oxford University Press
ISBN 13 : 0191633291
Total Pages : 765 pages
Book Rating : 4.1/5 (916 download)
Download or read book The Oxford Handbook of Compositionality written by Markus Werning and published by Oxford University Press. This book was released on 2012-02-09 with total page 765 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book leading scholars from every relevant field report on all aspects of compositionality, the notion that the meaning of an expression can be derived from its parts. Understanding how compositionality works is a central element of syntactic and semantic analysis and a challenge for models of cognition. It is a key concept in linguistics and philosophy and in the cognitive sciences more generally, and is without question one of the most exciting fields in the study of language and mind. The authors of this book report critically on lines of research in different disciplines, revealing the connections between them and highlighting current problems and opportunities. The force and justification of compositionality have long been contentious. First proposed by Frege as the notion that the meaning of an expression is generally determined by the meaning and syntax of its components, it has since been deployed as a constraint on the relation between theories of syntax and semantics, as a means of analysis, and more recently as underlying the structures of representational systems, such as computer programs and neural architectures. The Oxford Handbook of Compositionality explores these and many other dimensions of this challenging field. It will appeal to researchers and advanced students in linguistics and philosophy and to everyone concerned with the study of language and cognition including those working in neuroscience, computational science, and bio-informatics.
Author : Ziad F. Issa
Publisher : Elsevier Health Sciences
ISBN 13 : 1416059989
Total Pages : 519 pages
Book Rating : 4.4/5 (16 download)
Download or read book Clinical Arrhythmology and Electrophysiology written by Ziad F. Issa and published by Elsevier Health Sciences. This book was released on 2009 with total page 519 pages. Available in PDF, EPUB and Kindle. Book excerpt: With its unique, singular focus on the clinical aspect of cardiac arrhythmias, Clinical Arrhythmology and Electrophysiology: A Companion to Braunwald's Heart Disease makes it easy to apply today's most up-to-date guidelines for diagnosis and treatment. An expert author team provides clear, clinically focused guidance on all types of cardiac arrhythmias, including practical techniques for managing complex patients. Find the information you need quickly with a consistent organization in all chapters, written to a template that shows every arrhythmia type in a similar manner. Access the fully searchable contents online at www.expertconsult.com, in addition to downloadable images and dynamic video clips. Fully understand the rationale for treatment of specific arrhythmias with practical techniques that are grounded in the most recent basic science. Stay up to date with new chapters on molecular mechanisms of cardiac electrical activity, cardiac ion channels, ventricular tachycardia in nonischemic dilated cardiomyopathy, epicardial ventricular tachycardia, ventricular arrhythmias in hypertrophic cardiomyopathy, ventricular arrhythmias in inherited channelopathies, ventricular arrhythmias in congenital heart disease, atrial arrhythmias in congenital heart disease, and complications of catheter ablation of cardiac arrhythmias. View videos of 27 key techniques online, including optical mapping of reentrant ventricular arrhythmias, 3-dimensional mapping of arrhythmias using different mapping and navigation modalities, and fluoroscopy images illustrating techniques for electrophysiologic catheter positioning, atrial septal puncture, and pericardial access. Gain a new understanding of hot topics such as mechanisms of arrhythmias, electrophysiologic testing, mapping and navigation modalities, ablation energy sources, sinus node dysfunction, conduction disturbances, atrial tachyarrhythmias, preexcitation syndromes and all types of ventricular and supraventricular tachycardias. Tackle the clinical management of cardiac arrhythmias with confidence with the most up-to-date guidance from the experts you trust. Your purchase entitles you to access the web site until the next edition is published, or until the current edition is no longer offered for sale by Elsevier, whichever occurs first. If the next edition is published less than one year after your purchase, you will be entitled to online access for one year from your date of purchase. Elsevier reserves the right to offer a suitable replacement product (such as a downloadable or CD-ROM-based electronic version) should access to the web site be discontinued.
Author : Aidan Feeney
Publisher : Psychology Press
ISBN 13 : 1317820126
Total Pages : 227 pages
Book Rating : 4.3/5 (178 download)
Download or read book Reasoning as Memory written by Aidan Feeney and published by Psychology Press. This book was released on 2014-10-03 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is a growing acknowledgement of the importance of integrating the study of reasoning with other areas of cognitive psychology. The purpose of this volume is to examine the extent to which we can further our understanding of reasoning by integrating findings, theories and paradigms in the field of memory. Reasoning as Memory consists of nine chapters that make explicit links between basic memory process, and reasoning and decision-making. The contributors address a number of key topics including: the relationship between semantic memory and reasoning the role of expert memory in reasoning recognition memory and induction working memory and reasoning metamemory in reasoning. In addition, the chapters provide broad coverage of the field of thinking, and invite the intriguing question of how much there is left to explain in the field of reasoning when one has extracted the variance due to memory. This book will be of great interest to advanced undergraduates, postgraduates and researchers interested in reasoning or decision making, and to researchers interested in the role played in cognition by a variety of memory processes.
