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Author : United States. Office of Naval Research
Publisher :
ISBN 13 :
Total Pages : 312 pages
Book Rating : 4.3/5 (91 download)
Download or read book Groups, Leadership and Men written by United States. Office of Naval Research and published by . This book was released on 1951 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Management Association, Information Resources
Publisher : IGI Global
ISBN 13 : 1522526005
Total Pages : 1584 pages
Book Rating : 4.5/5 (225 download)
Download or read book Mobile Commerce: Concepts, Methodologies, Tools, and Applications written by Management Association, Information Resources and published by IGI Global. This book was released on 2017-06-19 with total page 1584 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the era of digital technology, business transactions and partnerships across borders have become easier than ever. As part of this shift in the corporate sphere, managers, executives, and strategists across industries must acclimate themselves with the challenges and opportunities for conducting business. Mobile Commerce: Concepts, Methodologies, Tools, and Applications provides a comprehensive source of advanced academic examinations on the latest innovations and technologies for businesses. Including innovative studies on marketing, mobile commerce security, and wireless handheld devices, this multi-volume book is an ideal source for researchers, scholars, business executives, professionals, and graduate-level students.
Author : Simon Anholt
Publisher : Routledge
ISBN 13 : 1136426078
Total Pages : 185 pages
Book Rating : 4.1/5 (364 download)
Download or read book Brand New Justice written by Simon Anholt and published by Routledge. This book was released on 2006-08-11 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recently vilified as the prime dynamic driving home the breach between poor and rich nations, here the branding process is rehabilitated as a potential saviour of the economically underprivileged. Brand New Justice, now in a revised paperback edition, systematically analyses the success stories of the Top Thirteen nations, demonstrating that their wealth is based on the 'last mile' of the commercial process: buying raw materials and manufacturing cheaply in third world countries, these countries realise their lucrative profits by adding value through finishing, packaging and marketing and then selling the branded product on to the end-user at a hugely inflated price. The use of sophisticated global media techniques alongside a range of creative marketing activities are the lynchpins of this process. Applying his observations on economic history and the development and impact of global marketing, Anholt presents a cogent plan for developing nations to benefit from globalization. So long the helpless victim of capitalist trading systems, he shows that they can cross the divide and graduate from supplier nation to producer nation. Branding native produce on a global scale, making a commercial virtue out of perceived authenticity and otherness and fully capitalising on the 'last mile' benefits are key to this graduation and fundamental to forging a new global economic balance. Anholt argues with a forceful logic, but also backs his hypothesis with enticing glimpses of this process actually beginning to take place. Examining activities in India, Thailand, Russia and Africa among others, he shows the risks, challenges and pressures inherent in 'turning the tide', but above all he demonstrates the very real possibility of enlightened capitalism working as a force for good in global terms.
Author : Rita Clifton
Publisher : John Wiley & Sons
ISBN 13 : 9781576603505
Total Pages : 322 pages
Book Rating : 4.6/5 (35 download)
Download or read book Brands and Branding written by Rita Clifton and published by John Wiley & Sons. This book was released on 2009-04-01 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: With contributions from leading brand experts around the world, this valuable resource delineates the case for brands (financial value, social value, etc.) and looks at what makes certain brands great. It covers best practices in branding and also looks at the future of brands in the age of globalization. Although the balance sheet may not even put a value on it, a company’s brand or its portfolio of brands is its most valuable asset. For well-known companies it has been calculated that the brand can account for as much as 80 percent of their market value. This book argues that because of this and because of the power of not-for-profit brands like the Red Cross or Oxfam, all organisations should make the brand their central organising principle, guiding every decision and every action. As well as making the case for brands and examining the argument of the anti-globalisation movement that brands are bullies which do harm, this second edition of Brands and Branding provides an expert review of best practice in branding, covering everything from brand positioning to brand protection, visual and verbal identity and brand communications. Lastly, the third part of the book looks at trends in branding, branding in Asia, especially in China and India, brands in a digital world and the future for brands. Written by 19 experts in the field, Brands and Branding sets out to provide a better understanding of the role and importance of brands, as well as a wealth of insights into how one builds and sustains a successful brand.
Author :
Publisher : Transportation Research Board
ISBN 13 : 0309213533
Total Pages : 269 pages
Book Rating : 4.3/5 (92 download)
Download or read book Resource Manual for Airport In-terminal Concessions written by and published by Transportation Research Board. This book was released on 2011 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'TRB's Airport Cooperative Research Program (ACRP) Report 54: Resource Manual for Airport In-Terminal Concessions provides guidance on the development and implementation of airport concession programs. The report includes information on the airport concession process; concession goals; potential customers; developing a concession space plan and concession mix; the Airport Concessions Disadvantaged Business Enterprise (ACDBE) program; and concession procurement, contracting, and management practices"--Publisher's description.
Author : Mr.Koshy Mathai
Publisher : International Monetary Fund
ISBN 13 : 1475531710
Total Pages : 84 pages
Book Rating : 4.4/5 (755 download)
Download or read book China's Changing Trade and the Implications for the CLMV written by Mr.Koshy Mathai and published by International Monetary Fund. This book was released on 2016-09-01 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt: China’s trade patterns are evolving. While it started in light manufacturing and the assembly of more sophisticated products as part of global supply chains, China is now moving up the value chain, “onshoring” the production of higher-value-added upstream products and moving into more sophisticated downstream products as well. At the same time, with its wages rising, it has started to exit some lower-end, more labor-intensive sectors. These changes are taking place in the broader context of China’s rebalancing—away from exports and toward domestic demand, and within the latter, away from investment and toward consumption—and as a consequence, demand for some commodity imports is slowing, while consumption imports are slowly rising. The evolution of Chinese trade, investment, and consumption patterns offers opportunities and challenges to low-wage, low-income countries, including China’s neighbors in the Mekong region. Cambodia, Lao P.D.R., Myanmar, and Vietnam (the CLMV) are all open economies that are highly integrated with China. Rebalancing in China may mean less of a role for commodity exports from the region, but at the same time, the CLMV’s low labor costs suggest that manufacturing assembly for export could take off as China becomes less competitive, and as China itself demands more consumption items. Labor costs, however, are only part of the story. The CLMV will need to strengthen their infrastructure, education, governance, and trade regimes, and also run sound macro policies in order to capitalize fully on the opportunities presented by China’s transformation. With such policy efforts, the CLMV could see their trade and integration with global supply chains grow dramatically in the coming years.
Author : World Bank
Publisher : World Bank Publications
ISBN 13 : 082137608X
Total Pages : 410 pages
Book Rating : 4.8/5 (213 download)
Download or read book World Development Report 2009 written by World Bank and published by World Bank Publications. This book was released on 2008-11-04 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt: Rising densities of human settlements, migration and transport to reduce distances to market, and specialization and trade facilitated by fewer international divisions are central to economic development. The transformations along these three dimensions density, distance, and division are most noticeable in North America, Western Europe, and Japan, but countries in Asia and Eastern Europe are changing in ways similar in scope and speed. 'World Development Report 2009: Reshaping Economic Geography' concludes that these spatial transformations are essential, and should be encouraged. The conclusion is not without controversy. Slum-dwellers now number a billion, but the rush to cities continues. Globalization is believed to benefit many, but not the billion people living in lagging areas of developing nations. High poverty and mortality persist among the world's 'bottom billion', while others grow wealthier and live longer lives. Concern for these three billion often comes with the prescription that growth must be made spatially balanced. The WDR has a different message: economic growth is seldom balanced, and efforts to spread it out prematurely will jeopardize progress. The Report: documents how production becomes more concentrated spatially as economies grow. proposes economic integration as the principle for promoting successful spatial transformations. revisits the debates on urbanization, territorial development, and regional integration and shows how today's developers can reshape economic geography.
Author : Kazuyuki Motohashi
Publisher : Springer
ISBN 13 : 4431554688
Total Pages : 265 pages
Book Rating : 4.4/5 (315 download)
Download or read book Global Business Strategy written by Kazuyuki Motohashi and published by Springer. This book was released on 2015-03-25 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book presents theories and case studies for corporations in developed nations, including Japan, for designing strategies to maximize opportunities and minimize threats in business expansion into developing nations. The case studies featured here focus on Asia, including China and India, and use examples of Japanese manufacturers. Five case studies are provided, including Hitachi Construction Machinery and Shiseido in China and Maruti Suzuki in India. These cases facilitate the reader’s understanding of the business environments in emerging economies. This volume is especially recommended for business people responsible for international business development, particularly in China and India. In addition, the book serves as a useful resource for students in graduate-level courses in international management.
Author : Patrick Low
Publisher : World Scientific
ISBN 13 : 9813141476
Total Pages : 784 pages
Book Rating : 4.8/5 (131 download)
Download or read book Services In Global Value Chains: Manufacturing-related Services written by Patrick Low and published by World Scientific. This book was released on 2016-06-21 with total page 784 pages. Available in PDF, EPUB and Kindle. Book excerpt: This compilation of 22 firm-specific case studies is an important contribution to the discussion of 'servicification' trends in manufacturing. 'Services have increased in importance and value in many manufacturing value chains, making companies that produce physical products look more like service enterprises. What services do global value chains use in their operations, how important are they and how do economic policies shape firms' configurations, operations, and location of global value chains? This book addresses these questions and more.The interviewed firms, based in 12 APEC economies, come from different sectors ranging from multinational automotive, construction equipment, and electrical appliance manufacturers to small and medium manufacturers of watches or chemical for water treatment. The book analyses what specific services are important in different stages of the value chain, and whether they are typically provided in-house or outsourced.
Author : Deborah Kay Elms
Publisher :
ISBN 13 : 9789287038821
Total Pages : 409 pages
Book Rating : 4.0/5 (388 download)
Download or read book Global Value Chains in a Changing World written by Deborah Kay Elms and published by . This book was released on 2013 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of papers by some of the world's leading specialists on global value chains (GVCs). It examines how GVCs have evolved and the challenges they face in a rapidly changing world. The approach is multi-disciplinary, with contributions from economists, political scientists, supply chain management specialists, practitioners and policy-makers. Co-published with the Fung Global Institute and the Temasek
Author : Seung Ho Park
Publisher : Cambridge University Press
ISBN 13 : 1107129001
Total Pages : 269 pages
Book Rating : 4.1/5 (71 download)
Download or read book ASEAN Champions written by Seung Ho Park and published by Cambridge University Press. This book was released on 2017 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines successful firms operating within the ASEAN Economic Community, their reasons for success, and their role in regional integration.
Author : Andrei Lankov
Publisher : Oxford University Press
ISBN 13 : 0199390037
Total Pages : 350 pages
Book Rating : 4.1/5 (993 download)
Download or read book The Real North Korea written by Andrei Lankov and published by Oxford University Press. This book was released on 2015 with total page 350 pages. Available in PDF, EPUB and Kindle. Book excerpt: In The Real North Korea, Lankov substitutes cold, clear analysis for the overheated rhetoric surrounding this opaque police state. Based on vast expertise, this book reveals how average North Koreans live, how their leaders rule, and how both survive
Author : Hakan Kapucu
Publisher : IJOPEC PUBLICATION
ISBN 13 : 1912503743
Total Pages : 190 pages
Book Rating : 4.9/5 (125 download)
Download or read book Contemporary Challenges in Business and Life Sciences written by Hakan Kapucu and published by IJOPEC PUBLICATION. This book was released on 2019-10-01 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: The motivation of this book is the need for understanding the new challenges in business world, commercial or social organizations have to face some challenges such as compe- tition, economic burden, innovation, change, ethics, customer loyalty, satisfaction and so- cial responsibility. These modern challenges bring new opportunities for any organization, besides some threats. The most important way to become a developed country is to have a competitive industry in today’s global world. The other issue is also an innovation which is es- pecially considered by commercial organizations. They are finding innovative ways of making their existence in the world. On the other hand, change is an inevitable fact for any business in today’s fast-moving competitive environment. In addition, customer loyalty became as a remarkable research topic. Nevertheless, satisfaction is one of the newest challenges that means measuring how happy workers and consumers are with their working environment and life. In addition to this, nowadays, businesses started to use digital human resources sys- tems for performing human resource functions. By the way, in recent years, consumption has begun to be examined as a social process that satisfies the psychological needs such as crea- ting and presenting the self, identifying the status or social class, building relationships with others, influencing people in the environment or admiring oneself and proving themselves.
Author : Stephen K. Cusick
Publisher : McGraw Hill Professional
ISBN 13 : 125964183X
Total Pages : 561 pages
Book Rating : 4.2/5 (596 download)
Download or read book Commercial Aviation Safety, Sixth Edition written by Stephen K. Cusick and published by McGraw Hill Professional. This book was released on 2017-05-12 with total page 561 pages. Available in PDF, EPUB and Kindle. Book excerpt: Up-To-Date Coverage of Every Aspect of Commercial Aviation Safety Completely revised edition to fully align with current U.S. and international regulations, this hands-on resource clearly explains the principles and practices of commercial aviation safety—from accident investigations to Safety Management Systems. Commercial Aviation Safety, Sixth Edition, delivers authoritative information on today's risk management on the ground and in the air. The book offers the latest procedures, flight technologies, and accident statistics. You will learn about new and evolving challenges, such as lasers, drones (unmanned aerial vehicles), cyberattacks, aircraft icing, and software bugs. Chapter outlines, review questions, and real-world incident examples are featured throughout. Coverage includes: • ICAO, FAA, EPA, TSA, and OSHA regulations • NTSB and ICAO accident investigation processes • Recording and reporting of safety data • U.S. and international aviation accident statistics • Accident causation models • The Human Factors Analysis and Classification System (HFACS) • Crew Resource Management (CRM) and Threat and Error Management (TEM) • Aviation Safety Reporting System (ASRS) and Flight Data Monitoring (FDM) • Aircraft and air traffic control technologies and safety systems • Airport safety, including runway incursions • Aviation security, including the threats of intentional harm and terrorism • International and U.S. Aviation Safety Management Systems
Author : Amara Pongsapich
Publisher :
ISBN 13 :
Total Pages : 358 pages
Book Rating : 4.3/5 (91 download)
Download or read book Entrepreneurship and Socio-economic Transformation in Thailand and Southeast Asia written by Amara Pongsapich and published by . This book was released on 1994 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Proceedings of the International Seminar on "Entrepreneurship and Socio-Economic Transformation in Thailand and South East Asia," held in February 1993.
Author : Joe Studwell
Publisher : Open Road + Grove/Atlantic
ISBN 13 : 0802193471
Total Pages : 434 pages
Book Rating : 4.8/5 (21 download)
Download or read book How Asia Works written by Joe Studwell and published by Open Road + Grove/Atlantic. This book was released on 2013-07-02 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A good read for anyone who wants to understand what actually determines whether a developing economy will succeed.” —Bill Gates, “Top 5 Books of the Year” An Economist Best Book of the Year from a reporter who has spent two decades in the region, and who the Financial Times said “should be named chief myth-buster for Asian business.” In How Asia Works, Joe Studwell distills his extensive research into the economies of nine countries—Japan, South Korea, Taiwan, Indonesia, Malaysia, Thailand, the Philippines, Vietnam, and China—into an accessible, readable narrative that debunks Western misconceptions, shows what really happened in Asia and why, and for once makes clear why some countries have boomed while others have languished. Studwell’s in-depth analysis focuses on three main areas: land policy, manufacturing, and finance. Land reform has been essential to the success of Asian economies, giving a kick-start to development by utilizing a large workforce and providing capital for growth. With manufacturing, industrial development alone is not sufficient, Studwell argues. Instead, countries need “export discipline,” a government that forces companies to compete on the global scale. And in finance, effective regulation is essential for fostering, and sustaining growth. To explore all of these subjects, Studwell journeys far and wide, drawing on fascinating examples from a Philippine sugar baron’s stifling of reform to the explosive growth at a Korean steel mill. “Provocative . . . How Asia Works is a striking and enlightening book . . . A lively mix of scholarship, reporting and polemic.” —The Economist
Author : World Trade Organization
Publisher : World Trade Organization
ISBN 13 : 9789287041258
Total Pages : 0 pages
Book Rating : 4.0/5 (412 download)
Download or read book Measuring and Analyzing the Impact of GVCs on Economic Development written by World Trade Organization and published by World Trade Organization. This book was released on 2017 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report is about a huge contribution to our deepening understanding of what the global economy really means and how it is changing. The report helpfully distinguishes elements of an economy that are tradable and the large set that are non-tradable. Clearly the tradables set is expanding with the support of enabling technology. The report argues that connectivity in the networks that define the evolving architecture of GVCs is important. This Global Value Chain Development Report is the result of intensive and detailed work in assembling and analyzing data on the structure of economies and on how they are linked. It creates a much clearer picture of evolving patterns of independence. It also presents a much clearer picture of comparative advantage. --Publisher description.
