Promoting Your School

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Author :
Publisher : R&L Education
ISBN 13 : 1461650399
Total Pages : 338 pages
Book Rating : 4.4/5 (616 download)

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Book Synopsis Promoting Your School by : Irene Lober

Download or read book Promoting Your School written by Irene Lober and published by R&L Education. This book was released on 1997-07-28 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: Schools today are experiencing pressures that have never been faced before. Very often members of the public do not know how their schools are doing, and as a result voters respond negatively. In Promoting Your School: A Public Relations Handbook, Irene Lober clearly describes various processes, methods, and actions that schools can take to better disseminate their message to their district. By focusing on public relations and sharing information about school performance, districts can have a better sense of what is working and as a result support their schools better.

The Public Relations Handbook

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Author :
Publisher : Routledge
ISBN 13 : 1134369220
Total Pages : 377 pages
Book Rating : 4.1/5 (343 download)

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Book Synopsis The Public Relations Handbook by : Alison Theaker

Download or read book The Public Relations Handbook written by Alison Theaker and published by Routledge. This book was released on 2004-08-02 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this updated edition of the successful Public Relations Handbook, a detailed introduction to the theories and practices of the public relations industry is given. Broad in scope, it; traces the history and development of public relations, explores ethical issues which affect the industry, examines its relationships with politics, lobbying organisations and journalism, assesses its professionalism and regulation, and advises on training and entry into the profession. It includes: interviews with press officers and PR agents about their working practices case studies, examples, press releases and illustrations from a range of campaigns including Railtrack, Marks and Spencer, Guinness and the Metropolitan Police specialist chapters on financial public relations, global PR, business ethics, on-line promotion and the challenges of new technology over twenty illustrations from recent PR campaigns. In this revised and updated practical text, Alison Theaker successfully combines theoretical and organisational frameworks for studying public relations with examples of how the industry works in practice.

It Starts in the Classroom

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Author :
Publisher :
ISBN 13 :
Total Pages : 68 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis It Starts in the Classroom by : National School Public Relations Association

Download or read book It Starts in the Classroom written by National School Public Relations Association and published by . This book was released on 1951 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The School and Community Relations

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Author :
Publisher : Allyn & Bacon
ISBN 13 :
Total Pages : 360 pages
Book Rating : 4.X/5 (4 download)

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Book Synopsis The School and Community Relations by : Don Bagin

Download or read book The School and Community Relations written by Don Bagin and published by Allyn & Bacon. This book was released on 2001 with total page 360 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book recognizes that publicity is required for interpreting the school to the community and the community to the school. Well-designed community-relations programs can create a sense of friendliness and good will toward faculties, provide adequate financial support for schools, and develop a sense of responsibility in the community for the steady improvement of education. Theories, techniques, and tips to help educational leaders deal with communications challenges are detailed. In the seventh edition, two new chapters focus on crisis management, including school violence. Part 1, "Essential Considerations," includes chapters on the public character of the school, understanding the community, the importance of the public-relations program, and the program's policies, goals, strategies, and administration. Part 2, "Relations with Special Publics," includes chapters on the communication process with internal and external publics, preparation for crises, and communication about school services and special events. Part 3 concerns communication tools. Its chapters consider working with the press, the use of the media, the Internet, printed materials, campaigns, and school choice. Part 4 is concerned with the assessment of the public-relations program's degree of success. An index is provided, as well as a list of helpful organizations. (Contains 97 references.) (RKJ)

Teaming Up for Public Relations

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Author :
Publisher :
ISBN 13 :
Total Pages : 56 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Teaming Up for Public Relations by : National School Public Relations Association

Download or read book Teaming Up for Public Relations written by National School Public Relations Association and published by . This book was released on 1952 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Public Relations in Schools

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Author :
Publisher : Pearson
ISBN 13 :
Total Pages : 280 pages
Book Rating : 4.3/5 (97 download)

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Book Synopsis Public Relations in Schools by : Theodore J. Kowalski

Download or read book Public Relations in Schools written by Theodore J. Kowalski and published by Pearson. This book was released on 2011 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: For educational administration and leadership students studying school and community relations. A contemporary and practice-based school public relations text that centers on the importance of communication, relationships, and technology. Outfitting students with a wealth of practical, practice-based knowledge that they can take directly into the halls of their school, the new fifth edition of Public Relations in Schools has a fresh, contemporary focus on both how administrators can effectively communicate with the community and how building strong relationships with stakeholders can ultimately lead to overall school improvement. Through a blend of theoretical and tacit knowledge, this text offers students an in-depth guide to 1) how to successfully communicate with both internal and external school entities, 2) how to build and maintain positive and active relationships via social and political capital and 3) how to translate the value of these relationships into positive change within the school. While exploring these three central themes, the book emphasizes how new technologies can aid school success. At the same time, real-world case studies at the beginning of each chapter introduce readers to actual public relations issues and bring the material to life. The revised fifth edition of Public Relations in Schools is updated with new materials and references throughout the text, including two new chapters -- one on harnessing technology for your public relations needs and one on collecting, assessing, and applying public opinion. In addition, the new fifth edition text contains a matrix at the front of the book showing how content relates to ELCC/NCATE Standards ---- the widely used criteria for administrator preparation and licensing.

Educational Public Relations

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Author :
Publisher : SAGE Publications, Incorporated
ISBN 13 :
Total Pages : 296 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Educational Public Relations by : Philip T. West

Download or read book Educational Public Relations written by Philip T. West and published by SAGE Publications, Incorporated. This book was released on 1985-02 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: West views educational public relations as an integral part of the preparation of school leaders, and directs his book to students in educational administration and practicing school administrators. This volume offers an array of strategies to facilitate programme initiation, implementation, and evaluation. While the text examines the past, present, and future of educational public relations, the focus is primarily on the present.

The SAGE Handbook of Public Relations

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Author :
Publisher : SAGE
ISBN 13 : 1412977819
Total Pages : 793 pages
Book Rating : 4.4/5 (129 download)

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Book Synopsis The SAGE Handbook of Public Relations by : Robert Lawrence Heath

Download or read book The SAGE Handbook of Public Relations written by Robert Lawrence Heath and published by SAGE. This book was released on 2010 with total page 793 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reflecting advances in theory, research, and application in the discipline since the publication of the Handbook of Public Relations in 2001, this new volume is global in scope and unmatched in its coverage of both academic research and professional best practice. It presents major theories in the words of the leading advocates for each theory; positions public relations as a positive force to help make society more fully functional; and challenges academics and practitioners to identify best practices that can inform the work of those in the profession.

Making the Wheels Go Round in School Public Relations

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Author :
Publisher :
ISBN 13 :
Total Pages : 36 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Making the Wheels Go Round in School Public Relations by : Donald L. Ferguson

Download or read book Making the Wheels Go Round in School Public Relations written by Donald L. Ferguson and published by . This book was released on 1975 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Your Office Staff: a Plus for Public Relations

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Author :
Publisher :
ISBN 13 :
Total Pages : 44 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Your Office Staff: a Plus for Public Relations by : National School Public Relations Association

Download or read book Your Office Staff: a Plus for Public Relations written by National School Public Relations Association and published by . This book was released on 1975 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Public Relations Handbook ...

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Author :
Publisher :
ISBN 13 :
Total Pages : 36 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Public Relations Handbook ... by : North Carolina Education Association. Public Relations Committee

Download or read book Public Relations Handbook ... written by North Carolina Education Association. Public Relations Committee and published by . This book was released on 1936 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Community Relations Handbook

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Author :
Publisher : Longman Publishing Group
ISBN 13 :
Total Pages : 264 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Community Relations Handbook by : Roger Yarrington

Download or read book Community Relations Handbook written by Roger Yarrington and published by Longman Publishing Group. This book was released on 1983 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Public Relations in Educational Organizations

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Author :
Publisher : Simon & Schuster Books For Young Readers
ISBN 13 :
Total Pages : 408 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Public Relations in Educational Organizations by : Theodore J. Kowalski

Download or read book Public Relations in Educational Organizations written by Theodore J. Kowalski and published by Simon & Schuster Books For Young Readers. This book was released on 1996 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: This collection of readings addresses a demand being placed upon educational administrators - using technology to create two-way communications systems within their organizations and their communities. It treats public relations as an indispensable element of leadership. The book integrates theories and techniques taken from a variety of theorists and practitioners in both public relations and educational administration to provide an interdisciplinary, contemporary foundation for practice. In each chapter are case studies, questions and suggested readings.

The School and Community Relations

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Author :
Publisher : Pearson Higher Ed
ISBN 13 : 0133793524
Total Pages : 321 pages
Book Rating : 4.1/5 (337 download)

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Book Synopsis The School and Community Relations by : Edward H. Moore

Download or read book The School and Community Relations written by Edward H. Moore and published by Pearson Higher Ed. This book was released on 2014-01-24 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. For prospective and current educational administrators learning about school and community relations. A well-researched text that presents school officials with information on how to establish effective relationships in the school community. This best-selling text provides school officials with a practice guide to successfully implementing effective communication with their staff and the community — while also providing readers with the research that explains how each strategy will improve school quality, community participation, and student learning. The School and Community Relations is organized in such a way that students learn how to establish a working community relations program in an easy-to-understand and step-by-step fashion. In addition, the text’s authors are comprised of experienced practitioners and educators that have gained their knowledge and tested their strategies in school systems around the country.

Public Relations for Public Schools

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Author :
Publisher :
ISBN 13 :
Total Pages : 440 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis Public Relations for Public Schools by : Doyle M. Bortner

Download or read book Public Relations for Public Schools written by Doyle M. Bortner and published by . This book was released on 1983 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Having an Impact on Learning

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Author :
Publisher : Rowman & Littlefield
ISBN 13 : 1475820577
Total Pages : 99 pages
Book Rating : 4.4/5 (758 download)

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Book Synopsis Having an Impact on Learning by : Kelly Wachel

Download or read book Having an Impact on Learning written by Kelly Wachel and published by Rowman & Littlefield. This book was released on 2015-12-03 with total page 99 pages. Available in PDF, EPUB and Kindle. Book excerpt: A public relations director and a principal have mostly the same goals in helping students achieve at high levels. While each might go about impacting student learning in different ways, they both work to make education better. In Having an Impact on Learning, the husband and wife team of Matt and Kelly Wachel, help show how both the principal and the public relations director can propel education forward. Whether it’s through perception, teaching and learning, communication, social media, events, student achievement, or working with the community, principals and public relations professionals have to understand their roles in contributing to each of those areas. While the topics of conversation between these two professions sometimes cause disagreement, in the end, the principal and the public relations professional agree that their two views must ultimately mesh to help do what’s best for kids. In this book, get insight into these areas of education and learn about ways principals and public relations directors can work in harmony. School leaders and communicators have to be on the same page when it comes to telling the story of education. We are all storytellers and we have to be able to tell the story together.

School, Family, and Community Partnerships

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Author :
Publisher : Corwin Press
ISBN 13 : 1483320014
Total Pages : 518 pages
Book Rating : 4.4/5 (833 download)

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Book Synopsis School, Family, and Community Partnerships by : Joyce L. Epstein

Download or read book School, Family, and Community Partnerships written by Joyce L. Epstein and published by Corwin Press. This book was released on 2018-07-19 with total page 518 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strengthen programs of family and community engagement to promote equity and increase student success! When schools, families, and communities collaborate and share responsibility for students′ education, more students succeed in school. Based on 30 years of research and fieldwork, the fourth edition of the bestseller School, Family, and Community Partnerships: Your Handbook for Action, presents tools and guidelines to help develop more effective and more equitable programs of family and community engagement. Written by a team of well-known experts, it provides a theory and framework of six types of involvement for action; up-to-date research on school, family, and community collaboration; and new materials for professional development and on-going technical assistance. Readers also will find: Examples of best practices on the six types of involvement from preschools, and elementary, middle, and high schools Checklists, templates, and evaluations to plan goal-linked partnership programs and assess progress CD-ROM with slides and notes for two presentations: A new awareness session to orient colleagues on the major components of a research-based partnership program, and a full One-Day Team Training Workshop to prepare school teams to develop their partnership programs. As a foundational text, this handbook demonstrates a proven approach to implement and sustain inclusive, goal-linked programs of partnership. It shows how a good partnership program is an essential component of good school organization and school improvement for student success. This book will help every district and all schools strengthen and continually improve their programs of family and community engagement.