A Practical Guide to Artificial Intelligence and Data Analytics

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Author :
Publisher : Rayan Wali
ISBN 13 :
Total Pages : 605 pages
Book Rating : 4./5 ( download)

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Book Synopsis A Practical Guide to Artificial Intelligence and Data Analytics by : Rayan Wali

Download or read book A Practical Guide to Artificial Intelligence and Data Analytics written by Rayan Wali and published by Rayan Wali. This book was released on 2021-06-12 with total page 605 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you are looking to prepare for AI/ML/Data Science job interviews or you are a beginner in the field of Data Science and AI, this book is designed for engineers and AI enthusiasts like you at all skill levels. Taking a different approach from a traditional textbook style of instruction, A Practical Guide to AI and Data Analytics touches on all of the fundamental topics you will need to understand deeper into machine learning and artificial intelligence research, literature, and practical applications with its four parts: Part I: Concept Instruction Part II: 8 Full-Length Case Studies Part III: 50+ Mixed Exercises Part IV: A Full-Length Assessment With an illustrative approach to instruction, worked examples, and case studies, this easy-to-understand book simplifies many of the AI and Data Analytics key concepts, leading to an improvement of AI/ML system design skills.

A Practical Guide to AI and Data Analytics

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Publisher :
ISBN 13 :
Total Pages : 423 pages
Book Rating : 4.7/5 (966 download)

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Book Synopsis A Practical Guide to AI and Data Analytics by : Rayan Wali

Download or read book A Practical Guide to AI and Data Analytics written by Rayan Wali and published by . This book was released on 2022-01-05 with total page 423 pages. Available in PDF, EPUB and Kindle. Book excerpt: Whether you are looking to prepare for AI/ML/Data Science job interviews or you are a beginner in the field of Data Science and AI, this book is designed for engineers and AI enthusiasts like you at all skill levels. Taking a different approach from a traditional textbook style of instruction, A Practical Guide to AI and Data Analytics touches on all of the fundamental topics you will need to understand deeper into machine learning and artificial intelligence research, literature, and practical applications with its three parts: Part I: A Conceptual (and Visual) Illustration [topics including, but not limited to, are listed below] Fundamentals of Data Science The Data and Machine Learning Pipelines Data Preprocessing + Worked Data Preprocessing Strategy Data Visualization Python for Data Analysis Calculus & Linear Algebra Fundamentals Data Structures and Algorithms Exercises Machine Learning Models & Algorithms (kNN, Neural Networks, Hidden Markov Models, Ensemble Methods, etc.) Deep Learning for Computer Vision & NLP (CNNs, RNNs, etc.) Data Mining Model Deployment Time Series Data Analysis AI Systems in the Real-World Applications of Data Analysis Exercises Database Systems & Cloud Computing (with practical example) Functional Programming for Data Analytics Part II: 10 Full-Length Case Studies Case Study I: Sports Web Scraping Case Study II: NLP Textual Analysis Case Study III: Emergency Response Duration Analysis Case Study IV: MNIST Image Classification Case Study V: COVID-19 Statistical Data Analysis Case Study VI: COVID-19 Chest X-Ray Screening Case Study VII: Signal Strength Geospatial Analysis Case Study VIII: NYC Crash Accidents Data Analysis Case Study IX: Sales Forecasting Case Study X: Meteorite Landings Analysis Part III: A Full-Length Data Science and Analytics Skills Assessment (DSSA) With exercises that span a wide range of AI problems from different domains, from the economics and finance to transportation and medical industries, the DSSA aims to provide a comprehensive assessment to measure your understanding through cleverly-designed AI reasoning, problem-solving, and scenario-based exercises, whether you use it to enhance your understanding in the AI and Data Analytics field or use it to prepare for your AI/Data Analytics problem solving and system design interviews. Section I: 60 Multiple-Choice and Short-Answer Exercises Section II: 5 AI & Data Analytics Problem Solving and Coding Exercises Solutions to Sections I and II are included With an illustrative approach to instruction, worked examples, and case studies, this easy-to-understand book simplifies many of the AI and Data Analytics key concepts, leading to an improvement of AI/ML system design skills.

Intelligent Systems for Engineers and Scientists

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Publisher : CRC Press
ISBN 13 : 1466516178
Total Pages : 455 pages
Book Rating : 4.4/5 (665 download)

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Book Synopsis Intelligent Systems for Engineers and Scientists by : Adrian A. Hopgood

Download or read book Intelligent Systems for Engineers and Scientists written by Adrian A. Hopgood and published by CRC Press. This book was released on 2012-02-02 with total page 455 pages. Available in PDF, EPUB and Kindle. Book excerpt: The third edition of this bestseller examines the principles of artificial intelligence and their application to engineering and science, as well as techniques for developing intelligent systems to solve practical problems. Covering the full spectrum of intelligent systems techniques, it incorporates knowledge-based systems, computational intelligence, and their hybrids. Using clear and concise language, Intelligent Systems for Engineers and Scientists, Third Edition features updates and improvements throughout all chapters. It includes expanded and separated chapters on genetic algorithms and single-candidate optimization techniques, while the chapter on neural networks now covers spiking networks and a range of recurrent networks. The book also provides extended coverage of fuzzy logic, including type-2 and fuzzy control systems. Example programs using rules and uncertainty are presented in an industry-standard format, so that you can run them yourself. The first part of the book describes key techniques of artificial intelligence—including rule-based systems, Bayesian updating, certainty theory, fuzzy logic (types 1 and 2), frames, objects, agents, symbolic learning, case-based reasoning, genetic algorithms, optimization algorithms, neural networks, hybrids, and the Lisp and Prolog languages. The second part describes a wide range of practical applications in interpretation and diagnosis, design and selection, planning, and control. The author provides sufficient detail to help you develop your own intelligent systems for real applications. Whether you are building intelligent systems or you simply want to know more about them, this book provides you with detailed and up-to-date guidance. Check out the significantly expanded set of free web-based resources that support the book at: http://www.adrianhopgood.com/aitoolkit/

Guide to Intelligent Data Analysis

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Publisher : Springer Science & Business Media
ISBN 13 : 184882260X
Total Pages : 399 pages
Book Rating : 4.8/5 (488 download)

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Book Synopsis Guide to Intelligent Data Analysis by : Michael R. Berthold

Download or read book Guide to Intelligent Data Analysis written by Michael R. Berthold and published by Springer Science & Business Media. This book was released on 2010-06-23 with total page 399 pages. Available in PDF, EPUB and Kindle. Book excerpt: Each passing year bears witness to the development of ever more powerful computers, increasingly fast and cheap storage media, and even higher bandwidth data connections. This makes it easy to believe that we can now – at least in principle – solve any problem we are faced with so long as we only have enough data. Yet this is not the case. Although large databases allow us to retrieve many different single pieces of information and to compute simple aggregations, general patterns and regularities often go undetected. Furthermore, it is exactly these patterns, regularities and trends that are often most valuable. To avoid the danger of “drowning in information, but starving for knowledge” the branch of research known as data analysis has emerged, and a considerable number of methods and software tools have been developed. However, it is not these tools alone but the intelligent application of human intuition in combination with computational power, of sound background knowledge with computer-aided modeling, and of critical reflection with convenient automatic model construction, that results in successful intelligent data analysis projects. Guide to Intelligent Data Analysis provides a hands-on instructional approach to many basic data analysis techniques, and explains how these are used to solve data analysis problems. Topics and features: guides the reader through the process of data analysis, following the interdependent steps of project understanding, data understanding, data preparation, modeling, and deployment and monitoring; equips the reader with the necessary information in order to obtain hands-on experience of the topics under discussion; provides a review of the basics of classical statistics that support and justify many data analysis methods, and a glossary of statistical terms; includes numerous examples using R and KNIME, together with appendices introducing the open source software; integrates illustrations and case-study-style examples to support pedagogical exposition. This practical and systematic textbook/reference for graduate and advanced undergraduate students is also essential reading for all professionals who face data analysis problems. Moreover, it is a book to be used following one’s exploration of it. Dr. Michael R. Berthold is Nycomed-Professor of Bioinformatics and Information Mining at the University of Konstanz, Germany. Dr. Christian Borgelt is Principal Researcher at the Intelligent Data Analysis and Graphical Models Research Unit of the European Centre for Soft Computing, Spain. Dr. Frank Höppner is Professor of Information Systems at Ostfalia University of Applied Sciences, Germany. Dr. Frank Klawonn is a Professor in the Department of Computer Science and Head of the Data Analysis and Pattern Recognition Laboratory at Ostfalia University of Applied Sciences, Germany. He is also Head of the Bioinformatics and Statistics group at the Helmholtz Centre for Infection Research, Braunschweig, Germany.

Data Science for Marketing Analytics

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Author :
Publisher : Packt Publishing Ltd
ISBN 13 : 1800563884
Total Pages : 637 pages
Book Rating : 4.8/5 (5 download)

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Book Synopsis Data Science for Marketing Analytics by : Mirza Rahim Baig

Download or read book Data Science for Marketing Analytics written by Mirza Rahim Baig and published by Packt Publishing Ltd. This book was released on 2021-09-07 with total page 637 pages. Available in PDF, EPUB and Kindle. Book excerpt: Turbocharge your marketing plans by making the leap from simple descriptive statistics in Excel to sophisticated predictive analytics with the Python programming language Key FeaturesUse data analytics and machine learning in a sales and marketing contextGain insights from data to make better business decisionsBuild your experience and confidence with realistic hands-on practiceBook Description Unleash the power of data to reach your marketing goals with this practical guide to data science for business. This book will help you get started on your journey to becoming a master of marketing analytics with Python. You'll work with relevant datasets and build your practical skills by tackling engaging exercises and activities that simulate real-world market analysis projects. You'll learn to think like a data scientist, build your problem-solving skills, and discover how to look at data in new ways to deliver business insights and make intelligent data-driven decisions. As well as learning how to clean, explore, and visualize data, you'll implement machine learning algorithms and build models to make predictions. As you work through the book, you'll use Python tools to analyze sales, visualize advertising data, predict revenue, address customer churn, and implement customer segmentation to understand behavior. By the end of this book, you'll have the knowledge, skills, and confidence to implement data science and machine learning techniques to better understand your marketing data and improve your decision-making. What you will learnLoad, clean, and explore sales and marketing data using pandasForm and test hypotheses using real data sets and analytics toolsVisualize patterns in customer behavior using MatplotlibUse advanced machine learning models like random forest and SVMUse various unsupervised learning algorithms for customer segmentationUse supervised learning techniques for sales predictionEvaluate and compare different models to get the best outcomesOptimize models with hyperparameter tuning and SMOTEWho this book is for This marketing book is for anyone who wants to learn how to use Python for cutting-edge marketing analytics. Whether you're a developer who wants to move into marketing, or a marketing analyst who wants to learn more sophisticated tools and techniques, this book will get you on the right path. Basic prior knowledge of Python and experience working with data will help you access this book more easily.

Artificial Intelligence for Big Data

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Publisher : Packt Publishing Ltd
ISBN 13 : 1788476018
Total Pages : 371 pages
Book Rating : 4.7/5 (884 download)

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Book Synopsis Artificial Intelligence for Big Data by : Anand Deshpande

Download or read book Artificial Intelligence for Big Data written by Anand Deshpande and published by Packt Publishing Ltd. This book was released on 2018-05-22 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: Build next-generation Artificial Intelligence systems with Java Key Features Implement AI techniques to build smart applications using Deeplearning4j Perform big data analytics to derive quality insights using Spark MLlib Create self-learning systems using neural networks, NLP, and reinforcement learning Book Description In this age of big data, companies have larger amount of consumer data than ever before, far more than what the current technologies can ever hope to keep up with. However, Artificial Intelligence closes the gap by moving past human limitations in order to analyze data. With the help of Artificial Intelligence for big data, you will learn to use Machine Learning algorithms such as k-means, SVM, RBF, and regression to perform advanced data analysis. You will understand the current status of Machine and Deep Learning techniques to work on Genetic and Neuro-Fuzzy algorithms. In addition, you will explore how to develop Artificial Intelligence algorithms to learn from data, why they are necessary, and how they can help solve real-world problems. By the end of this book, you'll have learned how to implement various Artificial Intelligence algorithms for your big data systems and integrate them into your product offerings such as reinforcement learning, natural language processing, image recognition, genetic algorithms, and fuzzy logic systems. What you will learn Manage Artificial Intelligence techniques for big data with Java Build smart systems to analyze data for enhanced customer experience Learn to use Artificial Intelligence frameworks for big data Understand complex problems with algorithms and Neuro-Fuzzy systems Design stratagems to leverage data using Machine Learning process Apply Deep Learning techniques to prepare data for modeling Construct models that learn from data using open source tools Analyze big data problems using scalable Machine Learning algorithms Who this book is for This book is for you if you are a data scientist, big data professional, or novice who has basic knowledge of big data and wish to get proficiency in Artificial Intelligence techniques for big data. Some competence in mathematics is an added advantage in the field of elementary linear algebra and calculus.

Data Analytics for Absolute Beginners: a Deconstructed Guide to Data Literacy

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Publisher :
ISBN 13 : 9781081762469
Total Pages : 88 pages
Book Rating : 4.7/5 (624 download)

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Book Synopsis Data Analytics for Absolute Beginners: a Deconstructed Guide to Data Literacy by : Oliver Theobald

Download or read book Data Analytics for Absolute Beginners: a Deconstructed Guide to Data Literacy written by Oliver Theobald and published by . This book was released on 2019-07-21 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt: While exposure to data has become more or less a daily ritual for the rank-and-file knowledge worker, true understanding-treated in this book as data literacy-resides in knowing what lies behind the data. Everything from the data's source to the specific choice of input variables, algorithmic transformations, and visual representation shape the accuracy, relevance, and value of the data and mark its journey from raw data to business insight. It's also important to grasp the terminology and basic concepts of data analytics as much as it is to have the financial literacy to be successful as a decisionmaker in the business world. In this book, we make sense of data analytics without the assumption that you understand specific data science terminology or advanced programming languages to set you on your path. Topics covered in this book: Data Mining Big Data Machine Learning Alternative Data Data Management Web Scraping Regression Analysis Clustering Analysis Association Analysis Data Visualization Business Intelligence

Deep Learning Illustrated

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Publisher : Addison-Wesley Professional
ISBN 13 : 0135121728
Total Pages : 725 pages
Book Rating : 4.1/5 (351 download)

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Book Synopsis Deep Learning Illustrated by : Jon Krohn

Download or read book Deep Learning Illustrated written by Jon Krohn and published by Addison-Wesley Professional. This book was released on 2019-08-05 with total page 725 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The authors’ clear visual style provides a comprehensive look at what’s currently possible with artificial neural networks as well as a glimpse of the magic that’s to come." – Tim Urban, author of Wait But Why Fully Practical, Insightful Guide to Modern Deep Learning Deep learning is transforming software, facilitating powerful new artificial intelligence capabilities, and driving unprecedented algorithm performance. Deep Learning Illustrated is uniquely intuitive and offers a complete introduction to the discipline’s techniques. Packed with full-color figures and easy-to-follow code, it sweeps away the complexity of building deep learning models, making the subject approachable and fun to learn. World-class instructor and practitioner Jon Krohn–with visionary content from Grant Beyleveld and beautiful illustrations by Aglaé Bassens–presents straightforward analogies to explain what deep learning is, why it has become so popular, and how it relates to other machine learning approaches. Krohn has created a practical reference and tutorial for developers, data scientists, researchers, analysts, and students who want to start applying it. He illuminates theory with hands-on Python code in accompanying Jupyter notebooks. To help you progress quickly, he focuses on the versatile deep learning library Keras to nimbly construct efficient TensorFlow models; PyTorch, the leading alternative library, is also covered. You’ll gain a pragmatic understanding of all major deep learning approaches and their uses in applications ranging from machine vision and natural language processing to image generation and game-playing algorithms. Discover what makes deep learning systems unique, and the implications for practitioners Explore new tools that make deep learning models easier to build, use, and improve Master essential theory: artificial neurons, training, optimization, convolutional nets, recurrent nets, generative adversarial networks (GANs), deep reinforcement learning, and more Walk through building interactive deep learning applications, and move forward with your own artificial intelligence projects Register your book for convenient access to downloads, updates, and/or corrections as they become available. See inside book for details.

Artificial Intelligence for Business

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Publisher : Springer
ISBN 13 : 331997436X
Total Pages : 81 pages
Book Rating : 4.3/5 (199 download)

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Book Synopsis Artificial Intelligence for Business by : Rajendra Akerkar

Download or read book Artificial Intelligence for Business written by Rajendra Akerkar and published by Springer. This book was released on 2018-08-11 with total page 81 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers a practical guide to artificial intelligence (AI) techniques that are used in business. The book does not focus on AI models and algorithms, but instead provides an overview of the most popular and frequently used models in business. This allows the book to easily explain AI paradigms and concepts for business students and executives. Artificial Intelligence for Business is divided into six chapters. Chapter 1 begins with a brief introduction to AI and describes its relationship with machine learning, data science and big data analytics. Chapter 2 presents core machine learning workflow and the most effective machine learning techniques. Chapter 3 deals with deep learning, a popular technique for developing AI applications. Chapter 4 introduces recommendation engines for business and covers how to use them to be more competitive. Chapter 5 features natural language processing (NLP) for sentiment analysis focused on emotions. With the help of sentiment analysis, businesses can understand their customers better to improve their experience, which will help the businesses change their market position. Chapter 6 states potential business prospects of AI and the benefits that companies can realize by implementing AI in their processes.

Artificial Intelligence and Machine Learning for Business

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Publisher :
ISBN 13 : 9781999325381
Total Pages : 0 pages
Book Rating : 4.3/5 (253 download)

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Book Synopsis Artificial Intelligence and Machine Learning for Business by : Steven Finlay

Download or read book Artificial Intelligence and Machine Learning for Business written by Steven Finlay and published by . This book was released on 2021 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Artificial Intelligence for Marketing

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119406331
Total Pages : 373 pages
Book Rating : 4.1/5 (194 download)

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Book Synopsis Artificial Intelligence for Marketing by : Jim Sterne

Download or read book Artificial Intelligence for Marketing written by Jim Sterne and published by John Wiley & Sons. This book was released on 2017-08-14 with total page 373 pages. Available in PDF, EPUB and Kindle. Book excerpt: A straightforward, non-technical guide to the next major marketing tool Artificial Intelligence for Marketing presents a tightly-focused introduction to machine learning, written specifically for marketing professionals. This book will not teach you to be a data scientist—but it does explain how Artificial Intelligence and Machine Learning will revolutionize your company's marketing strategy, and teach you how to use it most effectively. Data and analytics have become table stakes in modern marketing, but the field is ever-evolving with data scientists continually developing new algorithms—where does that leave you? How can marketers use the latest data science developments to their advantage? This book walks you through the "need-to-know" aspects of Artificial Intelligence, including natural language processing, speech recognition, and the power of Machine Learning to show you how to make the most of this technology in a practical, tactical way. Simple illustrations clarify complex concepts, and case studies show how real-world companies are taking the next leap forward. Straightforward, pragmatic, and with no math required, this book will help you: Speak intelligently about Artificial Intelligence and its advantages in marketing Understand how marketers without a Data Science degree can make use of machine learning technology Collaborate with data scientists as a subject matter expert to help develop focused-use applications Help your company gain a competitive advantage by leveraging leading-edge technology in marketing Marketing and data science are two fast-moving, turbulent spheres that often intersect; that intersection is where marketing professionals pick up the tools and methods to move their company forward. Artificial Intelligence and Machine Learning provide a data-driven basis for more robust and intensely-targeted marketing strategies—and companies that effectively utilize these latest tools will reap the benefit in the marketplace. Artificial Intelligence for Marketing provides a nontechnical crash course to help you stay ahead of the curve.

Practical Data Analysis

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Publisher : Packt Publishing Ltd
ISBN 13 : 1785286668
Total Pages : 338 pages
Book Rating : 4.7/5 (852 download)

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Book Synopsis Practical Data Analysis by : Hector Cuesta

Download or read book Practical Data Analysis written by Hector Cuesta and published by Packt Publishing Ltd. This book was released on 2016-09-30 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: A practical guide to obtaining, transforming, exploring, and analyzing data using Python, MongoDB, and Apache Spark About This Book Learn to use various data analysis tools and algorithms to classify, cluster, visualize, simulate, and forecast your data Apply Machine Learning algorithms to different kinds of data such as social networks, time series, and images A hands-on guide to understanding the nature of data and how to turn it into insight Who This Book Is For This book is for developers who want to implement data analysis and data-driven algorithms in a practical way. It is also suitable for those without a background in data analysis or data processing. Basic knowledge of Python programming, statistics, and linear algebra is assumed. What You Will Learn Acquire, format, and visualize your data Build an image-similarity search engine Generate meaningful visualizations anyone can understand Get started with analyzing social network graphs Find out how to implement sentiment text analysis Install data analysis tools such as Pandas, MongoDB, and Apache Spark Get to grips with Apache Spark Implement machine learning algorithms such as classification or forecasting In Detail Beyond buzzwords like Big Data or Data Science, there are a great opportunities to innovate in many businesses using data analysis to get data-driven products. Data analysis involves asking many questions about data in order to discover insights and generate value for a product or a service. This book explains the basic data algorithms without the theoretical jargon, and you'll get hands-on turning data into insights using machine learning techniques. We will perform data-driven innovation processing for several types of data such as text, Images, social network graphs, documents, and time series, showing you how to implement large data processing with MongoDB and Apache Spark. Style and approach This is a hands-on guide to data analysis and data processing. The concrete examples are explained with simple code and accessible data.

Artificial Intelligence Trends for Data Analytics Using Machine Learning and Deep Learning Approaches

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Author :
Publisher : CRC Press
ISBN 13 : 1000179532
Total Pages : 255 pages
Book Rating : 4.0/5 (1 download)

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Book Synopsis Artificial Intelligence Trends for Data Analytics Using Machine Learning and Deep Learning Approaches by : K. Gayathri Devi

Download or read book Artificial Intelligence Trends for Data Analytics Using Machine Learning and Deep Learning Approaches written by K. Gayathri Devi and published by CRC Press. This book was released on 2020-10-08 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Artificial Intelligence (AI), when incorporated with machine learning and deep learning algorithms, has a wide variety of applications today. This book focuses on the implementation of various elementary and advanced approaches in AI that can be used in various domains to solve real-time decision-making problems. The book focuses on concepts and techniques used to run tasks in an automated manner. It discusses computational intelligence in the detection and diagnosis of clinical and biomedical images, covers the automation of a system through machine learning and deep learning approaches, presents data analytics and mining for decision-support applications, and includes case-based reasoning, natural language processing, computer vision, and AI approaches in real-time applications. Academic scientists, researchers, and students in the various domains of computer science engineering, electronics and communication engineering, and information technology, as well as industrial engineers, biomedical engineers, and management, will find this book useful. By the end of this book, you will understand the fundamentals of AI. Various case studies will develop your adaptive thinking to solve real-time AI problems. Features Includes AI-based decision-making approaches Discusses computational intelligence in the detection and diagnosis of clinical and biomedical images Covers automation of systems through machine learning and deep learning approaches and its implications to the real world Presents data analytics and mining for decision-support applications Offers case-based reasoning

Python for Data Science

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Publisher :
ISBN 13 : 9781801547994
Total Pages : 266 pages
Book Rating : 4.5/5 (479 download)

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Book Synopsis Python for Data Science by : Erick Thompson

Download or read book Python for Data Science written by Erick Thompson and published by . This book was released on 2020-10-30 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Marketing Analytics

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Publisher : Kogan Page Publishers
ISBN 13 : 0749474181
Total Pages : 248 pages
Book Rating : 4.7/5 (494 download)

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Book Synopsis Marketing Analytics by : Mike Grigsby

Download or read book Marketing Analytics written by Mike Grigsby and published by Kogan Page Publishers. This book was released on 2015-06-03 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: Who is most likely to buy and what is the best way to target them? Marketing Analytics enables marketers and business analysts to answer these questions by leveraging proven methodologies to measure and improve upon the effectiveness of marketing programs. Marketing Analytics demonstrates how statistics, analytics and modeling can be put to optimal use to increase the effectiveness of every day marketing activities, from targeted list creation and data segmentation to testing campaign effectiveness and forecasting demand. The author explores many common marketing challenges and demonstrates how to apply different data models to arrive at viable solutions. Business cases and critical analysis are included to illustrate and reinforce key concepts throughout. Beginners will benefit from clear, jargon-free explanations of methodologies relating to statistics, marketing strategy and consumer behaviour. More experienced practitioners will appreciate the more complex aspects of data analytics and data modeling, discovering new applications of various techniques in every day practice. Readers of Marketing Analytics will come away with a firm foundation in markets analytics and the tools they need to gain competitive edge and increase market share. Online supporting resources for this book include a bank of test questions as well as data sets relating to many of the chapters.

Practical Machine Learning for Data Analysis Using Python

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Publisher : Academic Press
ISBN 13 : 0128213809
Total Pages : 534 pages
Book Rating : 4.1/5 (282 download)

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Book Synopsis Practical Machine Learning for Data Analysis Using Python by : Abdulhamit Subasi

Download or read book Practical Machine Learning for Data Analysis Using Python written by Abdulhamit Subasi and published by Academic Press. This book was released on 2020-06-05 with total page 534 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical Machine Learning for Data Analysis Using Python is a problem solver’s guide for creating real-world intelligent systems. It provides a comprehensive approach with concepts, practices, hands-on examples, and sample code. The book teaches readers the vital skills required to understand and solve different problems with machine learning. It teaches machine learning techniques necessary to become a successful practitioner, through the presentation of real-world case studies in Python machine learning ecosystems. The book also focuses on building a foundation of machine learning knowledge to solve different real-world case studies across various fields, including biomedical signal analysis, healthcare, security, economics, and finance. Moreover, it covers a wide range of machine learning models, including regression, classification, and forecasting. The goal of the book is to help a broad range of readers, including IT professionals, analysts, developers, data scientists, engineers, and graduate students, to solve their own real-world problems. Offers a comprehensive overview of the application of machine learning tools in data analysis across a wide range of subject areas Teaches readers how to apply machine learning techniques to biomedical signals, financial data, and healthcare data Explores important classification and regression algorithms as well as other machine learning techniques Explains how to use Python to handle data extraction, manipulation, and exploration techniques, as well as how to visualize data spread across multiple dimensions and extract useful features

Making Sense of Data I

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118407415
Total Pages : 262 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Making Sense of Data I by : Glenn J. Myatt

Download or read book Making Sense of Data I written by Glenn J. Myatt and published by John Wiley & Sons. This book was released on 2014-08-11 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for the First Edition “...a well-written book on data analysis and data mining that provides an excellent foundation...” —CHOICE “This is a must-read book for learning practical statistics and data analysis...” —Computing Reviews.com A proven go-to guide for data analysis, Making Sense of Data I: A Practical Guide to Exploratory Data Analysis and Data Mining, Second Edition focuses on basic data analysis approaches that are necessary to make timely and accurate decisions in a diverse range of projects. Based on the authors’ practical experience in implementing data analysis and data mining, the new edition provides clear explanations that guide readers from almost every field of study. In order to facilitate the needed steps when handling a data analysis or data mining project, a step-by-step approach aids professionals in carefully analyzing data and implementing results, leading to the development of smarter business decisions. The tools to summarize and interpret data in order to master data analysis are integrated throughout, and the Second Edition also features: Updated exercises for both manual and computer-aided implementation with accompanying worked examples New appendices with coverage on the freely available TraceisTM software, including tutorials using data from a variety of disciplines such as the social sciences, engineering, and finance New topical coverage on multiple linear regression and logistic regression to provide a range of widely used and transparent approaches Additional real-world examples of data preparation to establish a practical background for making decisions from data Making Sense of Data I: A Practical Guide to Exploratory Data Analysis and Data Mining, Second Edition is an excellent reference for researchers and professionals who need to achieve effective decision making from data. The Second Edition is also an ideal textbook for undergraduate and graduate-level courses in data analysis and data mining and is appropriate for cross-disciplinary courses found within computer science and engineering departments.