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Author : Gerald Masters Associates
Publisher :
ISBN 13 :
Total Pages : 24 pages
Book Rating : 4.:/5 (968 download)
Download or read book A Guide to the British Toy Industry written by Gerald Masters Associates and published by . This book was released on 1983 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Kenneth D. Brown
Publisher : A&C Black
ISBN 13 : 9781852851361
Total Pages : 318 pages
Book Rating : 4.8/5 (513 download)
Download or read book The British Toy Business written by Kenneth D. Brown and published by A&C Black. This book was released on 1996-01-01 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: At its height British toymaking was a significant industry, with famous names such as Britains and Meccano known throughout the world. While in essence a specialised form of small-scale engineering, its products and market have always been unique, reflecting the current priorities of both parents and children. Yet, while individual toys and marques have been catalogued extensively, no previous history of toymaking as a whole exists. The British Toy Business provides a fascinating example of the development of a specific industry. Many early early toys were home-made. From the eighteenth century, with its growing recognition of children as something other than small adults, date the beginnings of specialised toys, usually produced by small workshops and sold by street-sellers. The nineteenth century, with its industrial growth and middle-class prosperity, saw an expansion of toymaking. The 1960s and 1970s were the most successful years of British toymaking, with companies like Lesney making record profits. Yet British toy makers failed to solve a number of fundamental problems. Following an unexpected sudden downturn in sales at a time of high interest rates, the major names in British toy making, Lesney, Airfix, Mettoy and Dunbee Combex Marx, all collapsed between 1979 and 1985, leaving the business to be dominated largely by importers.
Author :
Publisher :
ISBN 13 :
Total Pages : 271 pages
Book Rating : 4.:/5 (637 download)
Download or read book World of Toys written by and published by . This book was released on 1963 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Gregory J. Battersby
Publisher :
ISBN 13 : 9781888206012
Total Pages : 266 pages
Book Rating : 4.2/5 (6 download)
Download or read book The Toy & Game Inventor's Guide written by Gregory J. Battersby and published by . This book was released on 1996 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offers advice on presenting and licensing new ideas to toy companies, discussing trademarks, patents, copyrights, and merchandising
Author : Christopher Byrne
Publisher : Business Expert Press
ISBN 13 : 1631576070
Total Pages : 210 pages
Book Rating : 4.6/5 (315 download)
Download or read book A Profile of the United States Toy Industry, Second Edition written by Christopher Byrne and published by Business Expert Press. This book was released on 2017-01-24 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: The toy industry is one of the most consistently misunderstood sectors of American business, comprising a wide range of businesses under one banner-entertainment, commodities, fashion and licensing-that each behave differently. Broad-based change is constant, with more than 40 percent of toy products new each year. The U.S. market comprises about 600 publicly and privately held companies, valued at about $22 billion per year at wholesale for traditional toys, which has remained relatively constant since the 1990s. It is also the only industry where success depends on the whims of a child. This book is a concise and in-depth introduction to the structure, practices, and market forces that impact the toy industry, including a short history, a description of the current market landscape, product trends, emerging opportunities and threats and expectations for the future, as well as aspects of retailing, consumer behavior, and financial markets. While the book's primary focus is the U.S. toy industry, one cannot ignore the global scope of the business, particularly related to manufacturing, growth potential and emerging markets. It is intended to provide a foundation for understanding the diverse and dynamic nature of the toy industry and many things that make it unique and to provide an introduction to this fast-paced, always changing and fiercely competitive business where success is often more an art than a science.
Author : Christopher Byrne
Publisher :
ISBN 13 : 9780692617076
Total Pages : pages
Book Rating : 4.6/5 (17 download)
Download or read book They Came to Play written by Christopher Byrne and published by . This book was released on 2016-02-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Johannes Weber
Publisher : GRIN Verlag
ISBN 13 : 3638607992
Total Pages : 40 pages
Book Rating : 4.6/5 (386 download)
Download or read book Opportunities within the traditional toy sector of the UK Toys and Games Industry - A German Perspective written by Johannes Weber and published by GRIN Verlag. This book was released on 2007-03-08 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bachelor Thesis from the year 2005 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,0, University of Hull, language: English, abstract: Being a relatively dynamic and one of the biggest of its sort within the European Union, the Toys and Games Industry in the United Kingdom is attractive for many foreign toy manufacturers. Especially the market sector of the traditional toys, which will be defined later, seems to be very auspicious from a general point of view. To what extent this general view corresponds with the reality will be examined on the basis of German toy manufactures and needs to be analysed critically. Hence, the research objective of this work is to figure out what opportunities but also what sorts of threats toy manufacturers from Germany could be faced with when entering the British market. This, however, needs several questions to be answered. Terms like market value, market growth rates but also other factors like the influence of the toy firms’ environment and consumers’ attitude towards the industry must be explained which will be done through a secondary data-based overview of the industry in chapter two. Having introduced to several considered research approaches, the choice of the used methodology, its application and special research highlights in chapter three, the analysis’s findings will be illustrated in the fourth part of this study. These results will be consumer-based in order to get a better overview about the market itself and to being able to give more efficient recommendations to German toy companies considering breaking into the UK market. The final answer of the research objective mentioned above and further recommendations will be content of chapter five. The last chapter of the essay then tries to draw a conclusion and will clarify whether the targeted research objective has been achieved and outline weaknesses within the used methodology and their potential avoidance in future research projects.
Author : Karsten Grummitt
Publisher :
ISBN 13 : 9781872025056
Total Pages : 156 pages
Book Rating : 4.0/5 (25 download)
Download or read book The Toy Industry written by Karsten Grummitt and published by . This book was released on 1991 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Kenneth Brown
Publisher : Shire Publications
ISBN 13 : 9780747808244
Total Pages : 56 pages
Book Rating : 4.8/5 (82 download)
Download or read book The British Toy Industry written by Kenneth Brown and published by Shire Publications. This book was released on 2011-03-22 with total page 56 pages. Available in PDF, EPUB and Kindle. Book excerpt: Toys have been made in Britain for hundreds of years, but it was in the twentieth century that the British toy industry reached its peak. Names such as Meccano, Chad Valley, Dinky, Scalextric, Bayko and Hornby dominated the trade at home and abroad. It was not to last, however, and foreign competition became too much for an industry that began to lose its way. This book is the story of the British toy industry and its products, and not to be missed by toy collectors, those interested in British industry, and anyone for whom the great names of the British toyshop bring back happy memories.
Author : Christopher Byrne
Publisher :
ISBN 13 : 9781606495100
Total Pages : 0 pages
Book Rating : 4.4/5 (951 download)
Download or read book A Profile of the United States Toy Industry written by Christopher Byrne and published by . This book was released on 2013 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The toy industry is one of the most consistently misunderstood sectors of American business. That's no surprise because on many levels it resists easy definition. It's a commodity business. No, it's a fashion business. No, it's a consumer products business. No, it's an entertainment business. The fact is it's all of these businesses, each of which addresses and responds to market forces differently. And often, especially with the larger, publicly traded companies -- all of these businesses share a balance sheet. Toy consumers are equally diverse, ranging from grandparents planning a splurge, to parents hoping to give their kids a leg up in learning to kids parting with their pocket change. They cross every demographic category. As we often say, if you're going to reproduce and buy stuff -- or if you know someone who is -- you're a toy consumer. And, those consumers have more than 160,000 different toys to choose from at any time -- ranging from the hot, TV-promoted items to inexpensive impulse toys. It's also the only industry where the performance of a multi-billion, multinational company can be largely dependent on the whims of an 8- year-old.
Download or read book The Toy Industry written by and published by . This book was released on 2009 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : ICC Business Publications Ltd
Publisher :
ISBN 13 :
Total Pages : pages
Book Rating : 4.:/5 (596 download)
Download or read book The Toy Industry written by ICC Business Publications Ltd and published by . This book was released on 1996 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Sydney Ladensohn Stern
Publisher : McGraw-Hill/Contemporary
ISBN 13 :
Total Pages : 376 pages
Book Rating : 4.F/5 ( download)
Download or read book Toyland written by Sydney Ladensohn Stern and published by McGraw-Hill/Contemporary. This book was released on 1990 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: An account of the world of toys, examining the successes and failures of the products of many toy companies.
Author : Karsten Grummitt
Publisher :
ISBN 13 : 9781872025308
Total Pages : 324 pages
Book Rating : 4.0/5 (253 download)
Download or read book World Toy Industry written by Karsten Grummitt and published by . This book was released on 1992 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Raymond Oliver
Publisher :
ISBN 13 : 9780985860714
Total Pages : 186 pages
Book Rating : 4.8/5 (67 download)
Download or read book The Toymakers written by Raymond Oliver and published by . This book was released on 2011-01-01 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Toy Manufacturers of America
Publisher :
ISBN 13 :
Total Pages : 31 pages
Book Rating : 4.:/5 (79 download)
Download or read book The Toy Industry Fact Book written by Toy Manufacturers of America and published by . This book was released on 1979* with total page 31 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The U.S Toy Industry written by and published by . This book was released on 1997 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
