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A Comparison Of The Marketing Techniques Used By National Basketball Association Franchises With High And Low Attendance
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Book Synopsis Dissertation Abstracts International by :
Download or read book Dissertation Abstracts International written by and published by . This book was released on 2001 with total page 602 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Master's Theses Directories written by and published by . This book was released on 1991 with total page 432 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Playing for Dollars by : Paul D. Staudohar
Download or read book Playing for Dollars written by Paul D. Staudohar and published by Cornell University Press. This book was released on 2018-05-31 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fans of professional sports have been forced to pay attention to labor relations in the last five years. The 1994—1995 season reminded baseball enthusiasts that a player's strike can mean something more than a swing and a miss, and the fans of other sports have experienced similar frustrations. In Playing for Dollars, Paul D. Staudohar analyzes the business dimension of sports with a timely assessment of the interactions among labor, management, and government in baseball, football, basketball, and hockey. Author of The Sports Industry and Collective Bargaining, an earlier version of the current volume, Staudohar describes the mechanics of contract and salary negotiations, including the pivotal issue of free agency. He explains how unions became established in sports, how the balance of power shifted between owners and players, and how the salaries of stars escalated. He investigates the gambling controversies and changing drug policies that have sometimes alienated fans and comments, as well, on the impact AIDS has had on professional sports. Sports events are media events and Staudohar takes a look at the effects of television contracts and international expansion. He also considers the future of team sports, discussing league expansion, prospects for growth, and the issue of franchise relocation.
Book Synopsis Leisure, Recreation, and Tourism Abstracts by :
Download or read book Leisure, Recreation, and Tourism Abstracts written by and published by . This book was released on 1996 with total page 608 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author :United States. Congress. House. Select Committee on Professional Sports Publisher : ISBN 13 : Total Pages :1220 pages Book Rating :4.:/5 (319 download)
Book Synopsis Inquiry Into Professional Sports by : United States. Congress. House. Select Committee on Professional Sports
Download or read book Inquiry Into Professional Sports written by United States. Congress. House. Select Committee on Professional Sports and published by . This book was released on 1976 with total page 1220 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Rise and Fall of American Sport by : Ted Vincent
Download or read book The Rise and Fall of American Sport written by Ted Vincent and published by U of Nebraska Press. This book was released on 1994-01-01 with total page 386 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Principles and Practice of Sport Management by : Lisa Pike Masteralexis
Download or read book Principles and Practice of Sport Management written by Lisa Pike Masteralexis and published by Jones & Bartlett Learning. This book was released on 2009 with total page 543 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Updated and expanded, Principles and Practice of Sport Management, Third Edition offers a comprehensive introduction to the sport management industry. From the basic knowledge and skill sets of a sport manager to the current trends and issues of the sport management industry, this text provides the foundation for students as they study and prepare for a variety of sport management careers. Many well-known sport industry professionals contribute chapters that show students how to apply their new knowledge and skills. These experts provide firsthand advice on sport industry segments ranging from high school to the international arena. Students gain a solid understanding of sport management structures and learn to apply principles such as sport ethics to the many segments and support systems of the industry."--Book Jacket.
Download or read book Atlanta written by and published by . This book was released on 2008-05 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: Atlanta magazine’s editorial mission is to engage our community through provocative writing, authoritative reporting, and superlative design that illuminate the people, the issues, the trends, and the events that define our city. The magazine informs, challenges, and entertains our readers each month while helping them make intelligent choices, not only about what they do and where they go, but what they think about matters of importance to the community and the region. Atlanta magazine’s editorial mission is to engage our community through provocative writing, authoritative reporting, and superlative design that illuminate the people, the issues, the trends, and the events that define our city. The magazine informs, challenges, and entertains our readers each month while helping them make intelligent choices, not only about what they do and where they go, but what they think about matters of importance to the community and the region.
Download or read book Brandweek written by and published by . This book was released on 2004-04 with total page 860 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Business of Sports by : Scott Rosner
Download or read book The Business of Sports written by Scott Rosner and published by Jones & Bartlett Publishers. This book was released on 2011 with total page 792 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Business of Sports, Second Edition is a comprehensive collection of readings that focus on the multibillion-dollar sports industry and the dilemmas faced by todays sports business leaders. It contains a dynamic set of readings to provide a complete overview of major sports business issues. The Second Edition covers professional, Olympic, and collegiate sports, and highlights the major issues that impact each of these broad categories. The Second Edition continue to provide insight from a variety of stakeholders in the industry and cover the major business disciplines of management, marketing, finance, information technology, accounting, ethics and law. In addition, it features concise introductions, targeted discussion questions, and graphs and tables to convey relevant financial data and other statistics discussed. This book is designed for current and future sports business leaders as well as those interested in the inner-workings of the industry.
Book Synopsis Sociological Abstracts by : Leo P. Chall
Download or read book Sociological Abstracts written by Leo P. Chall and published by . This book was released on 1983 with total page 904 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Cincinnati Magazine written by and published by . This book was released on 2003-04 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: Cincinnati Magazine taps into the DNA of the city, exploring shopping, dining, living, and culture and giving readers a ringside seat on the issues shaping the region.
Download or read book The Bulletin written by and published by . This book was released on 1994-05 with total page 970 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Wall Street Journal written by and published by . This book was released on 1985 with total page 1032 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Strategic Sport Communication by : Paul M. Pedersen
Download or read book Strategic Sport Communication written by Paul M. Pedersen and published by Human Kinetics. This book was released on 2024-04-10 with total page 568 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sport continues to experience unprecedented popularity, with growth driven by the evolving ways in which sport teams, athletes, and media communicate with their audiences and fan bases. In turn, the dynamic world of sport communication offers burgeoning career opportunities for students skilled in communication and passionate about sport. No other college text explains the nuances of the field more effectively than Strategic Sport Communication. Now in its fourth edition, the text blends theory and research with practical approaches and current examples to provide students with a comprehensive examination of all aspects of sport communication. The text boasts an unparalleled authorship team of international sport communication scholars, educators, and practitioners and aligns with the Common Professional Component topics outlined by the Commission on Sport Management Accreditation (COSMA). The updated edition features a two-part structure. The opening chapters present the history of the field, career opportunities available to aspiring sport communicators, and an examination of the intersection between sport communication and today’s sociological and cultural issues, such as gender and sexuality, race and ethnicity, and nationalism. Part II is dedicated to the Strategic Sport Communication Model (SSCM), bridging theory and practice by detailing the three main components of sport communication: personal and organizational aspects of sport communication, mediated communication in sport, and sport communication services and support systems. Mass media and their shifting and converging roles in the sport communication space are explored, while special attention is given to digital sport media, including Internet usage in sport and the Model for Online Sport Communication (MOSC), espousing seven central aspects of sport websites. The text is rounded out by chapters focusing on integrated marketing communication, including advertising, sponsorships, athlete endorsements, and data analytics; public relations and crisis communications; and sport communication research. Additional updates and new features of the fourth edition include the following: The suite of instructor ancillaries and student resources is the most comprehensive of any sport communication text. These resources are delivered in HKPropel, with case studies and Issues in Sport Communication activities and questions assignable to students within this platform. The Digital, Mobile, and Social Media in Sport chapter has been updated to address the latest technological advancements, such as mobile devices, social media, influencers, streaming services and video, virtual reality, and augmented reality. New case studies, job listings, and sport communicator profiles are included in each chapter, providing examples of sport communication in action and highlighting key players in the industry and career opportunities for students. Strategic Sport Communication, Fourth Edition, presents a comprehensive examination of the evolving field of sport communication and prepares students for an exciting and fulfilling career in this burgeoning field. Note: A code for accessing HKPropel is not included with this ebook but may be purchased separately.
Download or read book Ebony written by and published by . This book was released on 2005-09 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: EBONY is the flagship magazine of Johnson Publishing. Founded in 1945 by John H. Johnson, it still maintains the highest global circulation of any African American-focused magazine.
Book Synopsis Routledge Handbook of the Business of Women's Sport by : Nancy Lough
Download or read book Routledge Handbook of the Business of Women's Sport written by Nancy Lough and published by Routledge. This book was released on 2019-05-21 with total page 714 pages. Available in PDF, EPUB and Kindle. Book excerpt: Combining knowledge from sport management, marketing, media, leadership, governance, and consumer behavior in innovative ways, this book goes further than any other in surveying current theory and research on the business of women’s sport around the world, making it an unparalleled resource for all those who aspire to work in, or understand, women’s sport. Featuring international perspectives, with authors from North America, South America, Europe, Asia, and Oceania, and insightful, in-depth profiles of real leaders within different sectors of women's sport in the global sport industry, the Routledge Handbook of the Business of Women's Sport offers an integrated understanding of the ways traditional media and social media impact both the understanding and advancement of women’s sport properties, businesses, teams, and athletes. Innovative case studies show how societal issues such as gender, power, and framing impact the business of women’s sports and those who work in women’s sport. An essential reference for any researcher or advanced student with an interest in women’s sport or women in business, and useful supplementary reading for researchers and advanced students working in sport business, sport management, mainstream business and management, or women’s studies.