50 WAYS TO FILL YOUR SALES FUNNEL

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Publisher :
ISBN 13 : 9781777689926
Total Pages : pages
Book Rating : 4.6/5 (899 download)

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Book Synopsis 50 WAYS TO FILL YOUR SALES FUNNEL by : GABRIELLE HAILMANN. AND ANITA BOOTH

Download or read book 50 WAYS TO FILL YOUR SALES FUNNEL written by GABRIELLE HAILMANN. AND ANITA BOOTH and published by . This book was released on 2021 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

50 Ways to Get a Job

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Publisher : Penguin
ISBN 13 : 0143131532
Total Pages : 258 pages
Book Rating : 4.1/5 (431 download)

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Book Synopsis 50 Ways to Get a Job by : Dev Aujla

Download or read book 50 Ways to Get a Job written by Dev Aujla and published by Penguin. This book was released on 2018-04-03 with total page 258 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new personalized way to find the perfect job—while staying calm during the process. You are so much more than a resume or job application, but how can you communicate that to your potential employer? You need to learn to ask the right questions, stop using job sites, and start doing the work that actually counts. Based on information gained from over 400,000 individuals who have used these exercises, this book reveals career expert Dev Aujla’s tried-and-tested method for job seekers at every stage of their career. Filled with anecdotes and advice from professionals ranging from a wilderness guide to an architect, it includes quick-step exercises that help you avoid the common pitfalls of navigating a modern career. Whether you've just decided to start the hunt or you're gearing up for a big interview, 50 Ways to Get a Job will keep you poised, on-track, and motivated right up to landing your dream career.

The Sales Funnel Book

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Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781540488091
Total Pages : 98 pages
Book Rating : 4.4/5 (88 download)

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Book Synopsis The Sales Funnel Book by : Nathan Williams

Download or read book The Sales Funnel Book written by Nathan Williams and published by Createspace Independent Publishing Platform. This book was released on 2016-11-01 with total page 98 pages. Available in PDF, EPUB and Kindle. Book excerpt: Coming Soon!

Gym Launch Secrets

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Publisher :
ISBN 13 : 9781732933002
Total Pages : 424 pages
Book Rating : 4.9/5 (33 download)

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Book Synopsis Gym Launch Secrets by : Alex Hormozi

Download or read book Gym Launch Secrets written by Alex Hormozi and published by . This book was released on 2019-03-26 with total page 424 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Ultimate Sales Funnel

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Author :
Publisher : Dr Zam's Academy and Business Heroes Infinity
ISBN 13 : 9814638102
Total Pages : 275 pages
Book Rating : 4.8/5 (146 download)

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Book Synopsis The Ultimate Sales Funnel by : Dr Zam

Download or read book The Ultimate Sales Funnel written by Dr Zam and published by Dr Zam's Academy and Business Heroes Infinity. This book was released on 2023-07-01 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: Step into a world where every interaction is an opportunity for growth with "The Ultimate Sales Funnel: Boosting Conversions through Proven Strategies." This extensive guide delves into the intricacies of crafting a sales funnel that not only captures attention but also converts prospects into loyal customers. Explore the psychological underpinnings of buyer behavior, learn to craft compelling content that resonates, and master the art of nurturing leads through each stage of the funnel. With a blend of data-driven insights, innovative techniques, and actionable steps, this book is an indispensable tool for anyone looking to elevate their sales strategy and drive meaningful business results. Get ready to transform your approach and watch your business thrive. The top 7 key takeaways from "The Ultimate Sales Funnel: Boosting Conversions through Proven Strategies" are: 1. Understanding the sales funnel structure and its importance in guiding prospects from awareness to purchase. 2. Crafting compelling and targeted content to engage and move prospects through each stage of the funnel. 3. Implementing effective lead nurturing strategies to maintain interest and build trust with potential customers. 4. Leveraging data-driven decision-making to optimize funnel performance and increase conversion rates. 5. Mastering the art of conversion tactics to turn interested leads into paying customers. 6. Utilizing robust analytics to measure, analyze, and refine each element of the sales funnel for continuous improvement. 7. Implementing a DIY action plan, providing readers with the tools to design and execute their own successful sales funnel. "The Ultimate Sales Funnel: Boosting Conversions through Proven Strategies" is a must-buy because: 1. Expert Insights: It distills complex sales funnel strategies into actionable insights, empowering you to transform prospects into loyal customers. 2. Data-Driven Approach: The book emphasizes the use of analytics and data to refine and optimize every stage of your sales process for maximum efficiency and results. 3. Practical Application: With real-life case studies and a DIY action plan, it offers a hands-on approach, allowing you to implement proven strategies directly into your business model. Testimonials from Readers: "A game-changer for small business owners. The strategies and insights in this book helped me understand my customers better and skyrocketed my sales." - Sarah L., Entrepreneur "Insightful and practical. This book provides a clear roadmap to not just attract leads but to convert them into loyal customers." - Michael T., Sales Manager "Absolutely essential! This book breaks down complex sales concepts into understandable and actionable steps. It's like having a mentor guide you through each stage of your sales funnel." - Emma P., Marketing Consultant "This book was a turning point for my business. The strategies are not just theories; they are practical, well-explained, and truly effective." - John D., Startup Founder

Amp Up Your Sales

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Publisher : AMACOM
ISBN 13 : 0814434886
Total Pages : 255 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Amp Up Your Sales by : Andy Paul

Download or read book Amp Up Your Sales written by Andy Paul and published by AMACOM. This book was released on 2014-11-28 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Combining leading-edge research with a vast amount of field experience, this book will show anyone how to become the trusted sales professional who consistently wins new business. Customers today are overloaded with information and overwhelmed by options. product value is so high across the competition that any kind of meaningful product differentiation--at least in the customers’ eyes--has disappeared. Therefore, between not recognizing product differences, combined with not having any time to spare to investigate what they don’t know, the difference maker for many decision makers is you! In Amp Up Your Sales, you will learn how to: Maximize the value of their selling Accelerate responsiveness to build trust and credibility Earn valuable selling time with customers Shape the buyer's vision Integrate persuasive stories into their sales process Build lasting relationships through follow-up and customer service The salesperson who is always responsive and completely focused on value will be the one who will stand out from the crowd and get the sale. The bad news is, your customers won’t understand and appreciate all the advantages of your product. The good news is, they aren’t making the decision based on the product, but on you!

Fast Client Attraction

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Publisher : DRES Media
ISBN 13 : 1960984225
Total Pages : 220 pages
Book Rating : 4.9/5 (69 download)

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Book Synopsis Fast Client Attraction by : Jerome Lewis

Download or read book Fast Client Attraction written by Jerome Lewis and published by DRES Media. This book was released on 2023-09-18 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: Fast Client Attraction—The Definitive Guide to Accelerating Your Success Ready to revolutionize your business but don't know where to start? Whether you're new to the field or an experienced professional, Jerome Lewis' definitive guide, "Fast Client Attraction," is your ticket to success. Chapters to Spark Your Curiosity: 📘 Chapter 1: Who Is This Book For? Wondering if this book is the right fit for you? Chapter 1 cuts to the chase and helps you identify if you're the ideal reader who can reap all the phenomenal benefits laid out in the pages that follow. 📘 Chapter 2: What Is Fast Client Attraction And How It Will Positively Impact Your Future? What's the secret sauce to a thriving business? Discover what 'Fast Client Attraction' really means and how it can create a paradigm shift in your professional life. 📘 Chapter 3: Why Fast Client Attraction Matters in 2024 and Beyond? Still skeptical about the long-term impacts? This chapter illustrates why fast client attraction is not just a fad but a critical strategy for success in an ever-changing marketplace. Chapter 4: What Is Implementation and Why Is It So Important? Ideas are a dime a dozen. Learn why implementation is the key that turns great concepts into profitable businesses. 📘 Chapter 5: What Is The STRIKE Method and Why Does It Matter? Meet STRIKE, your new favorite acronym. Discover a fool-proof method that puts you miles ahead of the competition. 📘 Chapter 6: What Is Video Communication and Why It Matters More Than Video Marketing? Not all videos are created equal. This chapter will teach you the nuances between video communication and video marketing—and why one is superior. 📘 Chapter 7: What Is Generative AI and ChatGPT? AI is not the future; it's the present. Understand the transformative power of Generative AI and how it can serve your business. 📘 Chapter 8: What Is Content Creation and What Is An Ultimate Marketing Asset? Unearth the secrets to compelling content creation and find out what constitutes an 'Ultimate Marketing Asset'. 📘 Chapter 9: How Can I Get Paid For My Expertise And Get Other People To Market My Services For Free? Why work hard when you can work smart? Learn how to monetize your expertise and even have others marketing it for you at no cost. 📘 Chapter 10: What Is FACTS? (Fast Action Client AtTraction Strategy)? Introducing FACTS, the proven strategy and system developed by Jerome Lewis himself. Your golden ticket to client attraction is just a chapter away. 📘 Chapter 11: The Road to Faster Implementation and Client Attraction Time to tie all the loose ends! This chapter wraps up the entire book, reminding you of the pivotal strategies and how to take the next steps. 📘 Chapter 12: What To Do Next and How To Get Help With Implementation? Don't get stuck in paralysis by analysis. This final chapter gives you actionable steps and resources to make sure you implement what you've learned. By the end of this book, you'll not just know what to do but exactly how to do it. Prepare to fast-track your way to unimaginable success. Grab your copy today!

How to Rocket Your Private Investigation Business: The Complete Series

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Publisher : All Things Investigative, LLC
ISBN 13 : 0989020177
Total Pages : 297 pages
Book Rating : 4.9/5 (89 download)

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Book Synopsis How to Rocket Your Private Investigation Business: The Complete Series by : John A. Hoda

Download or read book How to Rocket Your Private Investigation Business: The Complete Series written by John A. Hoda and published by All Things Investigative, LLC. This book was released on 2019-04-14 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: The complete series contains everything you need to learn about the business of launching, marketing, and boosting your Private Investigation company. This book contains all three how-to books in the series. Written by veteran Private Investigator John A. Hoda, CLI, CLE specifically for persons that want to get into the business or for practicing private investigators who want to improve their business and marketing skills. Critically acclaimed by industry veterans, Hoda illustrates several different approaches to achieving success and maintaining a sane work/life balance. The checklists are worth the purchase alone.

Sell Like Crazy

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Publisher :
ISBN 13 : 9780648459903
Total Pages : pages
Book Rating : 4.4/5 (599 download)

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Book Synopsis Sell Like Crazy by : Sabri Suby

Download or read book Sell Like Crazy written by Sabri Suby and published by . This book was released on 2019-01-30 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: In this groundbreaking book, Sabri Suby, the founder of Australia's #1 fastest growing digital marketing agency, reveals his exclusive step-by-step formula for growing the sales of any business, in any market or niche! The 8 phase 'secret selling system' detailed in this book has been deployed in over 167 industries and is responsible for generating over $400 million dollars in sales. This isn't like any business or marketing book you've ever read. There's no fluff or filler - just battle-hardened tactics that are working right now to rapidly grow sales. Use these timeless principles to rapidly and dramatically grow the sales for your business and crush your competition into a fine powder.

Sales Funnel Marketing for Dummies

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Publisher :
ISBN 13 :
Total Pages : 108 pages
Book Rating : 4.6/5 (439 download)

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Book Synopsis Sales Funnel Marketing for Dummies by : Boniface BENEDICT

Download or read book Sales Funnel Marketing for Dummies written by Boniface BENEDICT and published by . This book was released on 2020-05-07 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: Do you find it hard to make consistent sales in your business?Know that Generating sales always is not magic. There is a system to it called the SALES FUNNEL.Sadly, some businesses do not know how to make their sales funnel work for them.This book was written to address this challenge. This book is written in simple, clear language to educate you on;What is a sales funnel?Benefits of a sales funnelTypes of sales funnels.How to create sales funnelHow to manage sales funnelSales funnel email marketing toolsExamples of a sales funnelOnline tools for building high converting sales funnelTop mistakes you are making with your sales funnelSteps on how to generate high converting sales funnel It also guides you to the formula for building a high-converting sales funnel. You will also learn the top mistakes that businesses make in their sales funnel and how to avoid them. Finally, the book will equip you with all the tools that you need to build your online sales funnels.If you desire to boost your sales, read this book.

Marketing Sales Funnel

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Publisher :
ISBN 13 :
Total Pages : 140 pages
Book Rating : 4.6/5 (629 download)

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Book Synopsis Marketing Sales Funnel by : Chris Bishop

Download or read book Marketing Sales Funnel written by Chris Bishop and published by . This book was released on 2020-07 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt: Eye-Opening Sales Strategies and Marketing Secrets Fortune 500 Companies Use Do you want to sell quickly and efficiently, just like a Fortune 500 company? "Sure," you may say, "but my business is way too small and I don't have the marketing resources that the big guys out there rely on." The secret of selling big doesn't hide in your marketing budget. You can learn from the successful companies and incorporate those lessons into your own selling strategy, regardless of your size or niche. The secret to successful sales has remained unchanged for over 100 years, and this even applies for businesses that operate entirely in the digital realm. Companies on the Fortune 500 list are clearly doing something right by crafting a foolproof process to reach prospects, win their trust, and convert them as quickly as possible. Are you looking to maximize your revenue and generate consistent, sustainable business for your brand, just like these businesses? To accomplish that, you'll have to overcome a few challenges first. Stats show that 96% of people who come to your website aren't ready to buy. The way you communicate with these potential customers and build a relationship with them will determine if they're going to change their minds. To make them trust you and help turn a lead into a loyal customer, you will have to build the right sales funnel. In Marketing Sales Funnel, you will discover: Why you shouldn't pop an offer the first time a person comes to your website The ways in which sales are a lot like dating someone before you make a marriage proposal Things that your competitors are doing right that you're probably screwing up right now ... and the best ways to win a competitive advantage by giving your brand its own voice 4 major ways the classic sales funnel has been modernized in a digital age The 5 stages of the digital sales funnel and how to choose appropriate communication channels for each A step-by-step, foolproof strategy for crafting an online sales funnel that will convert every single time 10 rookie mistakes marketers make when conceptualizing their funnel And much more. You will see actual examples of digital sales funnels that work and that have become the norm in the world of marketing. You will learn how to be creative, as well as how to address your prospects in the best possible way, even if you have a tiny marketing budget. There's no one-size-fits all approach to sales funnel creation. By following the right steps and understanding your industry, you'll be able to adopt the marketing strategies that will give you the targeted traffic you need to increase qualified leads. Building your credibility and authority will give you a competitive advantage, no matter how tough the field is. Online channels contain the tools and resources you can employ to beat bigger, stronger, and better-known brands competing against your own. So, what's keeping you from taking full advantage of Fortune 500's sales strategies? If you want to begin your business on a journey to massive success, then scroll up and click the "Add to Cart" button right now.

How to Build a Sales Funnel: What the Leaders in Your Industry Are Doing To Stay At the Top

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Publisher :
ISBN 13 : 9781647770006
Total Pages : 190 pages
Book Rating : 4.7/5 (7 download)

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Book Synopsis How to Build a Sales Funnel: What the Leaders in Your Industry Are Doing To Stay At the Top by : Omid Kazravan

Download or read book How to Build a Sales Funnel: What the Leaders in Your Industry Are Doing To Stay At the Top written by Omid Kazravan and published by . This book was released on 2019-11-20 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ready for your business to take off? Want to get started with marketing? Then, download your copy today! If you're an entrepreneur, then you most likely have heard of sales funnels. There has been much talk about sales funnels and creating leads for a reason... it helps your business make bank. But, what is a sales funnel and how can you integrate it into your business? In this book, you'll find everything you need to know about sales funnels and how it can give your business a boost. What you'll learn: What is ABM? What is a Sales Funnel and why do you need it? How to create a strong pipeline How to know your target audience and build a buyer persona How to create and promote a lead magnet How to create a great landing page How to run Facebook Ads The advantages of an email list and tips on how to build one How to convert your leads And so, so much more! Harness the power of sales funnels! Become a successful marketer, maximize your income, and be one of the leaders in your industry. Grab your copy today and take your online marketing to the next level!

The Complete Guide to B2B Marketing

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Publisher : Pearson Education
ISBN 13 : 0134084632
Total Pages : 289 pages
Book Rating : 4.1/5 (34 download)

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Book Synopsis The Complete Guide to B2B Marketing by : Kim Ann King

Download or read book The Complete Guide to B2B Marketing written by Kim Ann King and published by Pearson Education. This book was released on 2015-03-23 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: To succeed at B2B marketing today, you must excel across all areas: from getting your message out, to generating demand, to enabling sales teams. New technologies and new techniques make excellence possible. Now, top B2B marketer Kim Ann King brings together all the best practices and tools you need to make excellence real. In The Complete Guide to B2B Marketing , King helps you succeed by focusing on the three pillars of cutting-edge B2B marketing: automation, personalization, and experimentation. Drawing on her pioneering experience at companies like Akamai and Open Market, King shows how to: Systematically assess your context and customer, via personas, profiles, and other powerful techniques Choose among today's panoply of marketing options, tools, and techniques Build a more agile B2B marketing organization, and link its goals more tightly to strategy More accurately estimate marketing spend and ROI Systematically optimize demand generation and many other key functions Leverage higher-value approaches to web/mobile, SEO, and customer community-building Gain more value from corporate standards and your creative services vendors Discover what worked and what didn't, and use this knowledge to improve more quickly You'll find comprehensive, actionable resources, including best-practices checklists for every tactic, vendor checklists for evaluating new marketing technologies, a complete corporate marketing plan outline, and a start-to-finish marketing communications case study. If you're a B2B marketer, you'll find The Complete Guide to B2B Marketing invaluable - whatever your company's size, product, service, or industry.

Web Marketing That Works

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Publisher : John Wiley & Sons
ISBN 13 : 0730309304
Total Pages : 170 pages
Book Rating : 4.7/5 (33 download)

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Book Synopsis Web Marketing That Works by : Adam Franklin

Download or read book Web Marketing That Works written by Adam Franklin and published by John Wiley & Sons. This book was released on 2014-03-17 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: Practical tips on using the web to boost your business, no matter what business you're in Everyone in business knows they need to embrace the web, but not everyone knows how to do it or where to start. No matter what industry you're in, the web offers efficiencies and solutions for sales, marketing and customer service, and many other business functions. For businesspeople, small business owners, and marketers, Web Marketing That Works offers proven tactics, road-tested by the authors, and easy-to-use templates for boosting your Google search rankings, using social media to build relationships, developing an effective online marketing strategy, mastering the art of inbound marketing, and much more. Features insider advice and proven tactics for small business owners and marketers who want to tap into the power of the web Covers web strategy, execution, content marketing, and social media Includes 33 free, downloadable templates Written by the founders of Bluewire Media, one of Australia's top web marketing firms Every business, large or small, can benefit from the web. If you're not already using the web to boost your business, you're falling behind the competition. Web Marketing That Works shows you how to get ahead—starting right now.

Magnetic Marketing

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Publisher : Forbesbooks
ISBN 13 : 9781946633743
Total Pages : 0 pages
Book Rating : 4.6/5 (337 download)

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Book Synopsis Magnetic Marketing by : Dan S. Kennedy

Download or read book Magnetic Marketing written by Dan S. Kennedy and published by Forbesbooks. This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: MAGNETIC MARKETING(R) is a radical, dramatically different sea-change in the way new customers, clients, patients or prospects are attracted and in the way products, services, businesses and practices are advertised. It is a "change movement" that has established itself in over 136 different niches, business categories, industries and professions, but is still also a "best kept secret"--its practitioners are in a "secret society." It--and only it--offers real protection from commoditization, Amazon-ization, price and profit destruction. It is soundly based on well-proven strategies dating from the turn of the century to the present. No academic theories, no vague "ideas", no fads. No BS! The makings of a system for your business's sustainability and growth you can rely on. It is introduced to you in this important and timely book. You have made a wise decision obtaining it. Bolt the door, put away the device and dig in! magneticmarketing.com

Sales Training Handbook

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Publisher : McGraw Hill Professional
ISBN 13 : 9780071375160
Total Pages : 300 pages
Book Rating : 4.3/5 (751 download)

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Book Synopsis Sales Training Handbook by : Jeff Magee

Download or read book Sales Training Handbook written by Jeff Magee and published by McGraw Hill Professional. This book was released on 2001-06-21 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes downloadable, customizable handouts A Time-and-Money Saving Program Designed to Turn Every Sales Manager Into a Skilled Sales Trainer Experience may be a wonderful teacher...but it is only through ongoing sales training and coaching that most sales professionals will reach their full potential. The Sales Training Handbook­­filled with interactive exercises, participant handouts, coaching scripts, and more­­provides the educational and motivational tools you need to conduct performance-based training sessions with your sales force. Designed to help busy sales managers quickly­­and easily­­introduce proven methods to their sales teams, this time-and-money saving coursebook: Covers all major aspects of selling and dealing with customers Focuses on selling skills for basic, intermediate, and advanced level sales professionals Provides sales managers and trainers with an effective, turnkey sales training curriculum Developing training programs is often a full time job in itself, while hiring outside consultants can be costly, inconvenient, and­­worst of all­­ineffective. From beginner techniques through advanced strategies, let The Sales Training Handbook furnish you with the proven training materials you need to train your sales team yourself­­saving time and money while creating a controlled, effective, self-contained sales training program. "It is critical that sales professionals and customer service representatives at the front line have the tools of their craft continually sharpened. The Sales Training Handbook allows your sales professionals to compete head-to-head with sales professionals that have had the luxury of attending a structured sales course for weeks and attain greater results. The 52 mini-seminars will give you the format necessary to guide and lead your team to success." ­­From the Preface The Sales Training Handbook contains everything a sales manager or trainer needs to establish a successful, fundamentally sound sales team. Each mini-seminar is a focused, concise, hands-on tutorial on the finer points of sales and selling­­challenging enough to involve participants without leaving them frustrated or overwhelmed, yet straightforward enough to be completed in just 15-30 minutes. Getting the commitment and the order ... Dealing with objections ... Cross-selling, up-selling, and even down-selling to better serve the client ... Effectively using technology to complement sales efforts ... The Sales Training Handbook provides 52 ready-to-use, results-based training sessions­­complete with customizable trainer scripts and participant handouts that can be easily downloaded from the Internet­­that provide in-depth information and innovative strategies for all major aspects of selling and dealing with customers. Whether you use them to provide a quick training component to a weekly training meeting, or combine selected seminars to create a customized training workshop focused on specific selling skills, the end result will be the same­­measurable, bottom-line, and immediate sales improvements. By combining the best of today's innovative sales skills and technologies with strategies proven on the front lines, Jeff Magee has become one of today's most respected, in-demand sales trainers. Use each of the 52 no-nonsense, technique-filled mini-seminars in his results-based The Sales Training Handbook to noticeably improve your skills as a sales trainer­­and dramatically impact the confidence and success of your sales force.

Lead Generation For Dummies

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118815890
Total Pages : 384 pages
Book Rating : 4.1/5 (188 download)

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Book Synopsis Lead Generation For Dummies by : Dayna Rothman

Download or read book Lead Generation For Dummies written by Dayna Rothman and published by John Wiley & Sons. This book was released on 2014-03-07 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to get your message heard above the onlinenoise The buying process is greatly changed. With the Internet, thebuyer is in charge. If your product is going to compete, you needto master 21st century lead generation, and this book shows youhow. It's packed with effective strategies for inbound and outboundmarketing tactics that will generate leads in today's market.You'll learn the basics of lead generation, inbound and outboundmarketing, lead nurturing, ways to track ROI, and how to scoreleads to know when one is "hot". Follow the steps to create yourown personalized lead generation plan and learn how to sidestepcommon pitfalls. Lead generation involves a strategy for generating consumerinterest and inquiry into your product as well as a process fornurturing those leads until each is ready to buy Techniques include content marketing through websites, blogs,social media, and SEO as well as outbound marketing strategies suchas e-mail, PPC ads, content syndication, direct mail, andevents This book explores the basics of lead generation, inbound andoutbound marketing, lead nurturing, tracking ROI on campaigns, leadscoring techniques, and ways to avoid many common pitfalls Provides steps you can follow to create your own personalizedlead generation plan Lead Generation For Dummies is the extra edge you need tocompete in today's technologically enhanced marketplace.