101 Formas de Promocionar Tu Negocio Online y Offline

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Publisher :
ISBN 13 :
Total Pages : 49 pages
Book Rating : 4.5/5 (896 download)

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Book Synopsis 101 Formas de Promocionar Tu Negocio Online y Offline by : Pablo Gonzalez

Download or read book 101 Formas de Promocionar Tu Negocio Online y Offline written by Pablo Gonzalez and published by . This book was released on 2021-01-02 with total page 49 pages. Available in PDF, EPUB and Kindle. Book excerpt: En este libro encontraras 101 consejos para promocionar tu negocio, ya sea mediante publicidad digital o no. Aprenderás diversas formas de publicidad creativa, marketing digital, relaciones publicas... Podrás desarrollar un plan de marketing exitoso con el que hacer despegar a tu negocio, ya sea una tienda de barrio un negocio online.

101 Formas de anunciar su empresa (Marketing Digital)

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Publisher :
ISBN 13 :
Total Pages : 44 pages
Book Rating : 4.5/5 (697 download)

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Book Synopsis 101 Formas de anunciar su empresa (Marketing Digital) by : Mateo Gutierrez Vera

Download or read book 101 Formas de anunciar su empresa (Marketing Digital) written by Mateo Gutierrez Vera and published by . This book was released on 2020-11-23 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presentamos 101 formas de anunciar tu negocio en línea y fuera de línea. Dentro de este libro electrónico, descubrirás mucha informacion sobre como destacar, conocer y crear un plan publicitario que siempre va a ser un plan publicitario eficaz. A la fecha se conoce que el boca a boca sigue siendo el rey para compartir informacion, pero nos recuerda y nos explica nuevas tecnicas para poder concentrarse en el servicio al cliente, ofertas locales, ser activo en la comunidad, patrocinaractividades locales, pedir recomendaciones, formas gratuitas de anunciar su negocio, como construir un sitio web, marketing social como publicidad, centrarse en ser SEO, trabajar la actualidad en el blog, cómo destacar y mucho más!

The New New Journalism

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Publisher : Vintage
ISBN 13 : 0307429040
Total Pages : 494 pages
Book Rating : 4.3/5 (74 download)

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Book Synopsis The New New Journalism by : Robert Boynton

Download or read book The New New Journalism written by Robert Boynton and published by Vintage. This book was released on 2007-12-18 with total page 494 pages. Available in PDF, EPUB and Kindle. Book excerpt: Forty years after Tom Wolfe, Hunter S. Thompson, and Gay Talese launched the New Journalism movement, Robert S. Boynton sits down with nineteen practitioners of what he calls the New New Journalism to discuss their methods, writings and careers. The New New Journalists are first and foremost brilliant reporters who immerse themselves completely in their subjects. Jon Krakauer accompanies a mountaineering expedition to Everest. Ted Conover works for nearly a year as a prison guard. Susan Orlean follows orchid fanciers to reveal an obsessive subculture few knew existed. Adrian Nicole LeBlanc spends nearly a decade reporting on a family in the South Bronx. And like their muckraking early twentieth-century precursors, they are drawn to the most pressing issues of the day: Alex Kotlowitz, Leon Dash, and William Finnegan to race and class; Ron Rosenbaum to the problem of evil; Michael Lewis to boom-and-bust economies; Richard Ben Cramer to the nitty gritty of politics. How do they do it? In these interviews, they reveal the techniques and inspirations behind their acclaimed works, from their felt-tip pens, tape recorders, long car rides, and assumed identities; to their intimate understanding of the way a truly great story unfolds. Interviews with: Gay Talese Jane Kramer Calvin Trillin Richard Ben Cramer Ted Conover Alex Kotlowitz Richard Preston William Langewiesche Eric Schlosser Leon Dash William Finnegan Jonathan Harr Jon Krakauer Adrian Nicole LeBlanc Michael Lewis Susan Orlean Ron Rosenbaum Lawrence Weschler Lawrence Wright

The Migration Conference 2019 - Book of Abstracts and Programme

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Publisher : Transnational Press London
ISBN 13 : 1910781517
Total Pages : 358 pages
Book Rating : 4.9/5 (17 download)

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Book Synopsis The Migration Conference 2019 - Book of Abstracts and Programme by : Fethiye Tilbe

Download or read book The Migration Conference 2019 - Book of Abstracts and Programme written by Fethiye Tilbe and published by Transnational Press London. This book was released on 2019-06-08 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: We’re pleased to welcome you to the Department of Political Science at the University of Bari “Aldo Moro” for the 7th Migration Conference. The conference is the largest scholarly gathering on migration with a global scope. Human mobility, economics, work, employment, integration, insecurity, diversity and minorities, as well as spatial patterns, culture, arts and legal and political aspects appear to be key areas in the current migration debates and research. Throughout the program of the Migration Conference you will find various key thematic areas covered in 598 presentations by 767 contributors coming from all around the world, from Australia to Canada, China to Colombia, Brazil to Korea, and South Africa to Norway. We are proud to bring together experts from universities, independent research organisations, governments, NGOs and the media. We are also proud to bring you opportunities to meet with some of the leading scholars in the field. This year invited speakers include Fiona B. Adamson, Markus Kotzur, Philip L. Martin, Karsten Paerregaard, Ferruccio Pastore, Martin Ruhs, Jeffrey H. Cohen, and Carlos Vargas Silva. Although the main language of the conference is English, this year we will have linguistic diversity as usual and there will be presentations in French, Italian, Spanish and Turkish. We have maintained over the years a frank and friendly environment where constructive criticism foster scholarship, while being nice improves networks and quality of the event. We hope to continue with this tradition and you will enjoy the Conference and Bari during your stay. We thank all participants, invited speakers and conference committees for their efforts and contribution. We also thank many colleagues who were interested in and submitted abstracts but could not make it this year. We are particularly grateful to hundreds of colleagues who served as reviewers and helped the selection process. We also thank to those colleagues who organised panels and agreed to chair parallel sessions over three days. We reserve our final thanks to the team of volunteers whose contributions have been essential to the success of the conference. In this regard, special thanks are reserved for our volunteers and team leaders Rosa, Alda, Franco, and Aldo from the University of Bari, Tuncay and Fatma from Regent’s University London, Fethiye from Namik Kemal University and Vildan from Galatasaray University, Ege from Middle East Technical University, Mehari from Regent’s University London, and Gizem from Transnational Press London. Our final thanks are reserved for the leaders of the University of Bari “Aldo Moro” and the Department of Political Science, President of Puglia Regional Administration and Mayor of City of Bari for hosting the Conference and for their generous support in enriching the Conference programme. Please do not hesitate to get in touch with us through the conference email ([email protected]). Ibrahim Sirkeci and Michela C. Pellicani The Migration Conference Chairs The Migration Conference 2019 The Migration Conference is a global venue for academics, policy makers, practitioners, students and everybody who is interested in intelligent debate and research informed discussions on human mobility and its impacts around the world. The Migration Conference 2019 is the 7th conference in the series and co-organised and hosted by the University of Bari “Aldo Moro”, Italy and Transnational Press London. The Migration Conferences were launched at the Regent’s Centre for Transnational Studies in 2012 when the first large scale well attended international peer-reviewed conference with a focus on Turkish migration in Europe in Regent’s Park campus of Regent’s University London. The migration conferences have been attended by thousands of participants coming from all around the world in London (2012), London (2014), Prague (2015), Vienna (2016), Athens (2017), Lisbon (2018), and Bari (2019).

Biobanks

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Publisher : Elsevier
ISBN 13 : 1908818611
Total Pages : 70 pages
Book Rating : 4.9/5 (88 download)

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Book Synopsis Biobanks by : Antonella De Robbio

Download or read book Biobanks written by Antonella De Robbio and published by Elsevier. This book was released on 2012-11-26 with total page 70 pages. Available in PDF, EPUB and Kindle. Book excerpt: Biobanks represent an invaluable research tool and, as a result of their intrinsic and extrinsic nature, may be looked upon as archives or repositories largely made up of libraries, or collections of content where the content is the biological material derived from different individuals or species, representing valuable tangible assets. Biobanks analyses aspects of the commons and common intellectual property relating to the concepts of private property, not only concerning data but biological materials as well, and the advantages and disadvantages of patents in scientific research. Several recent initiatives in biomedical research have attempted to make their data freely available to others, so as to foster innovation. Many of these initiatives have adopted the open source model, which has gained widespread recognition in the computer industry. This title is structured into eight chapters and begins with an introduction, which is followed by chapters that discuss how the term 'biobank' came about in scientific literature; legal matters relating to biobanks; and intellectual and physical property. Later chapters comprehensively analyse the intellectual property of biobanks within the sphere of copyright; biotechnological inventions and research patentability; open data sharing in biobanks; and biobanks as commons or vault. - Considers biobanks as both repositories and as collections of tangible assets - Argues that the data in biobanks represents a high value intangible asset - Explores regulatory gaps exploited by the private sector

Business-to-Business Marketing

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Publisher : SAGE
ISBN 13 : 1446247783
Total Pages : 409 pages
Book Rating : 4.4/5 (462 download)

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Book Synopsis Business-to-Business Marketing by : Ross Brennan

Download or read book Business-to-Business Marketing written by Ross Brennan and published by SAGE. This book was released on 2010-10-20 with total page 409 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Second Edition of this bestselling B2B marketing textbook offers the same accessible clarity of insight, combined with updated and engaging examples. Each chapter contains a detailed case study to further engage the reader with the topics examined. - Featuring updated case studies and a range of new examples. - Incorporating additional coverage of B2B branding and the B2B strategic marketing process, and issues of sustainability. - Extended coverage of Key Account Management - Online lecturer support including PowerPoint slides and key web links Drawing on their substantial experience of business-to-business marketing as practitioners, researchers and educators, the authors make this exciting and challenging area accessible to advanced undergraduate and to postgraduate students of marketing, management and business studies. Praise for the Second Edition: 'I found that the first edition of Brennan, Canning and McDowell's text was excellent for raising students' awareness and understanding of the most important concepts and phenomena associated with B2B marketing. The second edition should prove even more successful by using several new case studies and short 'snapshots' to illustrate possible solutions to common B2B marketing dilemmas, such as the design and delivery of business products and services, the selection of promotional tools and alternative routes to market. The new edition also deals clearly with complex issues such as inter-firm relationships and networks, e-B2B, logistics, supply chain management and B2B branding' - Michael Saren, Professor of Marketing, University of Leicester 'This textbook makes a unique contribution to business-to-business teaching: not only does it provide up-to-date cases and issues for discussion that reach to the heart of business-to-business marketing; it also brings in the latest academic debates and makes them both relevant and accessible to the readers. A fantastic addition to any library or course' - Dr Judy Zolkiewski, Senior Lecturer in Business-to-Business Marketing, Manchester Business School 'The advantage of the approach taken by Brennan and his colleagues is that this book manages to convey both the typical North American view of B2B marketing as the optimisation of a set of marketing mix variables, and the more emergent European view of B2B Marketing as being focused on the management of relationships between companies. This updated second edition sees the addition of a number of 'snapshots' in each chapter that bring the subject alive through the description of current examples, as well as some more expansive end-of-chapter case studies. It is truly a most welcome addition to the bookshelves of those students and faculty interested in this facet of marketing' - Peter Naudé, Professor of Marketing, Manchester Business School 'The strength of this text lies in the interconnection of academic theory with real world examples. Special attention has been given to the role that relationships play within the Business-to business environment, linking these to key concepts such as segmentation, targeting and marketing communications, which importantly encompasses the role personal selling as relationshipmmunications building and not just order taking. With good coverage of international cultural differences this is a valuable resource for both students of marketing and sales' - Andrew Whalley, Lecturer in Business-to-Business Marketing, Royal Holloway University of London 'The text provides an authoritative, up-to-date review of organisational strategy development and 'firmographic' market segmentation. It provides a comprehensive literature review and empiric examples through a range of relevant case studies. The approach to strategy formulation, ethics and corporate social responsibility are especially strong' - Stuart Challinor, Lecturer in Marketing, Newcastle University 'This revised second edition offers an excellent contemporary view of Business-to-Business Marketing. Refreshingly, the text is packed with an eclectic mix of largely European case studies that make for extremely interesting reading. It is a 'must read' for any undergraduate or postgraduate Marketing student' - Dr Jonathan Wilson, Senior Lecturer, Ashcroft International Business School, Anglia Ruskin University, Cambridge

ICGR 2018 - Proceedings of the International Conference on Gender Research

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Publisher : Acpil
ISBN 13 : 9781911218777
Total Pages : 650 pages
Book Rating : 4.2/5 (187 download)

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Book Synopsis ICGR 2018 - Proceedings of the International Conference on Gender Research by : Ana Azevedo

Download or read book ICGR 2018 - Proceedings of the International Conference on Gender Research written by Ana Azevedo and published by Acpil. This book was released on 2018-03-22 with total page 650 pages. Available in PDF, EPUB and Kindle. Book excerpt: These proceedings represent the work of researchers participating in the International Conference on Gender Research (ICGR 2018) which is being hosted this year by the ISCAP in Porto, Portugal on 12-13 April 2018. ICGR is a new event on the international research conferences calendar and provides a valuable platform for individuals to present their research findings, display their work in progress and discuss conceptual and empirical advances in the areas surrounding Gender Research. It provides an important opportunity for researchers across a diverse range of fields all looking at aspects relating to Gender to come together with peers to share their varied and valuable experiences. The first day will be opened with a keynote presentation by Bruce I Newman from DePaul University in Chicago, USA who will address the topic Gender and Democracy. In the afternoon, there will be an additional keynote address on Empowering women in the IT/IS research: the importance of role models given by Isabel Ramos from, University of Minho, Portugal. The second day of the conference will be opened by Paola Paoloni from "NiccolÒ Cusano" University, Rome, Italy. Paola will be talking about A Relational Capital Dimension in Universities. In this event, participants will have the opportunity to have access to the latest research and developments concerning Gender Research and after an initial submission of 180 Abstracts, there will be 62 Research Papers, 8 PhD Research Papers, 2 Masters Papers, 1 Non-Academic and 4 Work in Progress Paper published in these Conference Proceedings. These papers represent truly global research in the field, with contributions from Australia, Belgium, Brazil, Canada, Colombia, Costa Rica, Cyprus, Czech Republic, Denmark, France, Germany, Greece, Iran, Italy, Kazakhstan, Lithuania, Malaysia, Mexico, Nepal, Nigeria, Pakistan, Philippines, Poland, Portugal, Russia, Slovakia, South Africa, Spain, Sweden, Taiwan, Thailand, The Netherlands, Turkey, UAE, UK and USA.

Arabic Literary Salons in the Islamic Middle Ages

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Publisher : University of Notre Dame Pess
ISBN 13 : 0268074976
Total Pages : 312 pages
Book Rating : 4.2/5 (68 download)

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Book Synopsis Arabic Literary Salons in the Islamic Middle Ages by : Samer M. Ali

Download or read book Arabic Literary Salons in the Islamic Middle Ages written by Samer M. Ali and published by University of Notre Dame Pess. This book was released on 2010-11-15 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: Arabic literary salons emerged in ninth-century Iraq and, by the tenth, were flourishing in Baghdad and other urban centers. In an age before broadcast media and classroom education, salons were the primary source of entertainment and escape for middle- and upper-rank members of society, serving also as a space and means for educating the young. Although salons relied on a culture of oral performance from memory, scholars of Arabic literature have focused almost exclusively on the written dimensions of the tradition. That emphasis, argues Samer Ali, has neglected the interplay of oral and written, as well as of religious and secular knowledge in salon society, and the surprising ways in which these seemingly discrete categories blurred in the lived experience of participants. Looking at the period from 500 to 1250, and using methods from European medieval studies, folklore, and cultural anthropology, Ali interprets Arabic manuscripts in order to answer fundamental questions about literary salons as a social institution. He identifies salons not only as sites for socializing and educating, but as loci for performing literature and oral history; for creating and transmitting cultural identity; and for continually reinterpreting the past. A fascinating recovery of a key element of humanistic culture, Ali’s work will encourage a recasting of our understanding of verbal art, cultural memory, and daily life in medieval Arab culture.

Culture of the Internet

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Publisher : Psychology Press
ISBN 13 : 1317780388
Total Pages : 480 pages
Book Rating : 4.3/5 (177 download)

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Book Synopsis Culture of the Internet by : Sara Kiesler

Download or read book Culture of the Internet written by Sara Kiesler and published by Psychology Press. This book was released on 2014-02-04 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: As we begin a new century, the astonishing spread of nationally and internationally accessible computer-based communication networks has touched the imagination of people everywhere. Suddenly, the Internet is in everyday parlance, featured in talk shows, in special business "technology" sections of major newspapers, and on the covers of national magazines. If the Internet is a new world of social behavior it is also a new world for those who study social behavior. This volume is a compendium of essays and research reports representing how researchers are thinking about the social processes of electronic communication and its effects in society. Taken together, the chapters comprise a first gathering of social psychological research on electronic communication and the Internet. The authors of these chapters work in different disciplines and have different goals, research methods, and styles. For some, the emergence and use of new technologies represent a new perspective on social and behavioral processes of longstanding interest in their disciplines. Others want to draw on social science theories to understand technology. A third group holds to a more activist program, seeking guidance through research to improve social interventions using technology in domains such as education, mental health, and work productivity. Each of these goals has influenced the research questions, methods, and inferences of the authors and the "look and feel" of the chapters in this book. Intended primarily for researchers who seek exposure to diverse approaches to studying the human side of electronic communication and the Internet, this volume has three purposes: * to illustrate how scientists are thinking about the social processes and effects of electronic communication; * to encourage research-based contributions to current debates on electronic communication design, applications, and policies; and * to suggest, by example, how studies of electronic communication can contribute to social science itself.

Handbook of Partial Least Squares

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Publisher : Springer Science & Business Media
ISBN 13 : 3540328270
Total Pages : 791 pages
Book Rating : 4.5/5 (43 download)

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Book Synopsis Handbook of Partial Least Squares by : Vincenzo Esposito Vinzi

Download or read book Handbook of Partial Least Squares written by Vincenzo Esposito Vinzi and published by Springer Science & Business Media. This book was released on 2010-03-10 with total page 791 pages. Available in PDF, EPUB and Kindle. Book excerpt: This handbook provides a comprehensive overview of Partial Least Squares (PLS) methods with specific reference to their use in marketing and with a discussion of the directions of current research and perspectives. It covers the broad area of PLS methods, from regression to structural equation modeling applications, software and interpretation of results. The handbook serves both as an introduction for those without prior knowledge of PLS and as a comprehensive reference for researchers and practitioners interested in the most recent advances in PLS methodology.

Fundamentals of Marketing

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Publisher :
ISBN 13 : 9788436825435
Total Pages : 0 pages
Book Rating : 4.8/5 (254 download)

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Book Synopsis Fundamentals of Marketing by : Miguel Santesmases Mestre

Download or read book Fundamentals of Marketing written by Miguel Santesmases Mestre and published by . This book was released on 2011 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the English edition of the first marketing book in Spanish to be adapted to the European Space for Higher Education, which has been written with the new requirements of the recent official degrees in mind. In addition to its theoretical presentation illustrated with many examples, each chapter starts with a business situation, and closes with a case study with practice topics, key terms and review questions, along with related Internet links and specific bibliography. In addition, teachers and students are provided with complementary on-line material on the book’s website: www.miguelsantesmases.com/fm.htm This textbook presents the fundamentals of marketing, the market, the consumer’s environment and behaviour, the marketing research, and the information systems. It later goes deeper into the marketing tools (product and services management, pricing, communication, sales, distribution and, lastly, the marketing plan), all supported by examples and case studies. Chapters dealing with relationship marketing, customer relations management, new communication technologies and emerging marketing techniques have also been included. Fundamentals of Marketing offers a modern approach, adapted to the new teaching methodologies which will make both the teaching and learning of the principles of marketing much easier.

Accessible Tourism

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Publisher : Channel View Publications
ISBN 13 : 1845411609
Total Pages : 337 pages
Book Rating : 4.8/5 (454 download)

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Book Synopsis Accessible Tourism by : Dimitrios Buhalis

Download or read book Accessible Tourism written by Dimitrios Buhalis and published by Channel View Publications. This book was released on 2011 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Inclusion, disability, an ageing population and tourism are increasingly important areas of study due to their implications for both tourism demand and supply. This book therefore sets out to explore and document the current theoretical approaches, foundations and issues in the study of accessible tourism. In drawing together the contributions to this volume the editors have applied broader social constructionist approaches to understanding the accessible tourism phenomena. Accessible tourism, as with any area of academic study is an evolving field of academic research and industry practice. As with other areas of tourism, the field is multidisciplinary, and is influenced by various disciplines including geography, disability studies, economics, public policy, psychology and marketing. "As one would expect from two scholars at the height of their academic abilities, Dimitrios Buhalis and Simon Darcy have delivered a timely and much needed contribution to the under-served area of accessible tourism. Harnessing the best conceptual developments on the topic, Accessible Tourism is a scholarly yet hugely readable collection and readily communicates the various contributors' passion for and command of their subject. This collection is a must have text for anyone engaged in the theory, practice and policy of accessible tourism and will be essential reading on undergraduate and postgraduate courses across a range of disciplines and fields. I cannot speak highly enough of this endeavour and I'm sure it will take accessible tourism and universal design debates into the mainstream of academic enquiry and industry practice." Professor Nigel Morgan, The Welsh Centre for Tourism Research, University of Wales Institute, Cardiff, Wales

Creating Church Online

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Publisher : Routledge
ISBN 13 : 1136277498
Total Pages : 238 pages
Book Rating : 4.1/5 (362 download)

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Book Synopsis Creating Church Online by : Tim Hutchings

Download or read book Creating Church Online written by Tim Hutchings and published by Routledge. This book was released on 2017-04-21 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: Online churches are internet-based Christian communities, pursuing worship, discussion, friendship, support, proselytization, and other key religious goals through computer-mediated communication. Hundreds of thousands of people are now involved with online congregations, generating new kinds of ritual, leadership, and community and new networks of global influence. Creating Church Online constructs a rich ethnographic account of the diverse cultures of online churches, from virtual worlds to video streams. This book also outlines the history of online churchgoing, from its origins in the 1980s to the present day, and traces the major themes of academic and Christian debate around this topic. Applying some of the leading current theories in the study of religion, media and culture to this data, Tim Hutchings proposes a new model of religious design in contexts of mediatization, and draws attention to digital networks, transformative third spaces and terrains of existential vulnerability. Creating Church Online advances our understanding of the significance and impact of digital media in the religious and social lives of its users, in search of new theoretical frameworks for digital religion.

Personal Characteristics as Moderators of the Relationship Between Customer Satisfaction and Loyalty

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Author :
Publisher :
ISBN 13 : 9783893332137
Total Pages : 64 pages
Book Rating : 4.3/5 (321 download)

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Book Synopsis Personal Characteristics as Moderators of the Relationship Between Customer Satisfaction and Loyalty by : Christian Homburg

Download or read book Personal Characteristics as Moderators of the Relationship Between Customer Satisfaction and Loyalty written by Christian Homburg and published by . This book was released on 1999 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Modern Methods for Business Research

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Publisher : Psychology Press
ISBN 13 : 113568412X
Total Pages : 479 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis Modern Methods for Business Research by : George A. Marcoulides

Download or read book Modern Methods for Business Research written by George A. Marcoulides and published by Psychology Press. This book was released on 1998-03-01 with total page 479 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume introduces the latest popular methods for conducting business research. The goal of each chapter author--a leading authority in a particular subject area--is to provide an understanding of each method with a minimum of mathematical derivations. The chapters are organized within three general interrelated topics--Measurement, Decision Analysis, and Modeling. The chapters on measurement discuss generalizability theory, latent trait and latent class models, and multi-faceted Rasch modeling. The chapters on decision analysis feature applied location theory models, data envelopment analysis, and heuristic search procedures. The chapters on modeling examine exploratory and confirmatory factor analysis, dynamic factor analysis, partial least squares and structural equation modeling, multilevel data analysis, modeling of longitudinal data by latent growth curve methods and structures, and configural models of longitudinal categorical data.

Digital Literacies

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Publisher : Routledge
ISBN 13 : 1317860306
Total Pages : 400 pages
Book Rating : 4.3/5 (178 download)

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Book Synopsis Digital Literacies by : Mark Pegrum

Download or read book Digital Literacies written by Mark Pegrum and published by Routledge. This book was released on 2014-06-03 with total page 400 pages. Available in PDF, EPUB and Kindle. Book excerpt: Dramatic shifts in our communication landscape have made it crucial for language teaching to go beyond print literacy and encompass the digital literacies which are increasingly central to learners' personal, social, educational and professional lives. By situating these digital literacies within a clear theoretical framework, this book provides educators and students alike with not just the background for a deeper understanding of these key 21st-century skills, but also the rationale for integrating these skills into classroom practice. This is the first methodology book to address not just why but also how to teach digital literacies in the English language classroom. This book provides: A theoretical framework through which to categorise and prioritise digital literacies Practical classroom activities to help learners and teachers develop digital literacies in tandem with key language skills A thorough analysis of the pedagogical implications of developing digital literacies in teaching practice A consideration of exactly how to integrate digital literacies into the English language syllabus Suggestions for teachers on how to continue their own professional development through PLNs (Personal Learning Networks), and how to access teacher development opportunities online This book is ideal for English language teachers and learners of all age groups and levels, academics and students researching digital literacies, and anyone looking to expand their understanding of digital literacies within a teaching framework.

Cybertheology

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Publisher : Fordham Univ Press
ISBN 13 : 0823257029
Total Pages : 160 pages
Book Rating : 4.8/5 (232 download)

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Book Synopsis Cybertheology by : Antonio Spadaro

Download or read book Cybertheology written by Antonio Spadaro and published by Fordham Univ Press. This book was released on 2014-09-19 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Because the Internet has changed and is changing the ways in which we think and act, it must also be changing the ways in which we think Christianity and its theology. Cybertheology is the first book to explore this process from a Catholic point of view. Drawing on the theoretical work of authors such as Marshall McLuhan, Peter Levy, and Teilhard de Chardin, it questions how technologies redefine not only the ways in which we do things but also our being and therefore the way we perceive reality, the world, others, and God. “Does the digital revolution affect faith in any sense?” Spadaro asks. His answer is an emphatic Yes. But how, then, are we to live well in the age of the Internet? Spadaro delves deeply into various dimensions of the impact of the Net on the Church and its organization, on our understanding of revelation, grace, liturgy, the sacraments, and other classical theological themes. He rightly points out that the digital environment is not merely an external instrument that facilitates human communication or a purely virtual world, but part of the daily experience of many people, a new “anthropological space” that is reshaping the way we think, know, and express ourselves. Naturally, this calls for a new understanding of faith so that it makes sense to people who live and work in the digital media environment. In developing the notion of cybertheology, Spadaro seeks to propose an intelligence of faith (intellectus fidei) in the era of the Internet. The book’s chapters include reflections on man the decoder and the search engines of God, networked existence and the mystical body, hacker ethics and Christian vision, sacraments and “virtual presence,” and the theological challenges of collective intelligence.