War Room To Boardroom

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War in the Boardroom

Author : Al Ries
Publisher : Harper Collins
ISBN 13 : 0061973130
Total Pages : 0 pages
Book Rating : 4.0/5 (619 download)

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Book Synopsis War in the Boardroom by : Al Ries

Download or read book War in the Boardroom written by Al Ries and published by Harper Collins. This book was released on 2009-10-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Renowned business gurus Al and Laura Ries give a blow-by-blow account of the battle between management and marketing—and argue that the solution lies not in what we think but in how we think There's a reason why the marketing programs of the auto industry, the airline industry, and many other industries are not only ineffective, but bogged down by chaos and confusion. Management minds are not on the same wavelength as marketing minds. What makes a good chief executive? A person who is highly verbal, logical, and analytical. Typical characteristics of a left brainer. What makes a good marketing executive? A person who is highly visual, intuitive, and holistic. Typical characteristics of a right brainer. These different mind-sets often result in conflicting approaches to branding, and the Ries' thought-provoking observations—culled from years on the front lines—support this conclusion, including: Management deals in reality. Marketing deals in perception. Management demands better products. Marketing demands different products. Management deals in verbal abstractions. Marketing deals in visual hammers. Using some of the world's most famous brands and products to illustrate their argument, the authors convincingly show why some brands succeed (Nokia, Nintendo, and Red Bull) while others decline (Saturn, Sony, and Motorola). In doing so, they sound a clarion call: to survive in today's media-saturated society, managers must understand how to think like marketers—and vice versa. Featuring the engaging, no-holds-barred writing that readers have come to expect from Al and Laura Ries, War in the Boardroom offers a fresh look at a perennial problem and provides a game plan for companies that want to break through the deadlock and start reaping the rewards.

Wargaming for Leaders: Strategic Decision Making from the Battlefield to the Boardroom

Author : Mark L. Herman
Publisher : McGraw Hill Professional
ISBN 13 : 0071596895
Total Pages : 289 pages
Book Rating : 4.0/5 (715 download)

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Book Synopsis Wargaming for Leaders: Strategic Decision Making from the Battlefield to the Boardroom by : Mark L. Herman

Download or read book Wargaming for Leaders: Strategic Decision Making from the Battlefield to the Boardroom written by Mark L. Herman and published by McGraw Hill Professional. This book was released on 2008-12-01 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you had the opportunity to probe the future, make strategic choices, and view their consequences before making expensive and irretrievable decisions, wouldn't you take advantage of it? Of course you would. And in a world of asymmetrical conflict, security threats, intense global competition, and economic uncertainty, there is an even higher premium on road-testing plans and strategies--whether they're spearheaded by government organizations, transnational corporations, or emerging megacommunities. Wargaming for Leaders provides a methodology to get at the issues that one leader, no matter how visionary, cannot grasp on his or her own. How? By bringing together the real experts on the topic at hand to wage “cognitive warfare.” Through tapping the collective wisdom surrounding an issue, experts can experience the future in a risk-free environment and find answers to questions that had not been on their radar--often with unexpected and startling results. With examples from the fields of military, corporate, and public policy, three wargaming developers from Booz Allen Hamilton deliver compelling insights on this problem-solving method, including fascinating details on how A large equipment manufacturer determined whether making a merger was strategically right for its business growth, as well as which technology investments it needed to drop A four-star U.S. general tested his war plan for Iraq and uncovered specific fixes that might have prevented a prolonged conflict An increasingly clogged air-traffic system faced a security-versus-convenience issue determined whether military airspace could be used during peak demand periods Wargaming allows organizations of every type and every size to organize information, plot out scenarios, and tap into the collective expertise of participants. The results allow everyone to identify and tackle obstacles, solve problems, and find new ways to innovate and further performance goals. Get ready for the battle of your organizational life--and prepare to reap the spoils of victory.

The CEO's Boss

Author : William M. Klepper
Publisher : Columbia University Press
ISBN 13 : 0231547307
Total Pages : 297 pages
Book Rating : 4.2/5 (315 download)

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Book Synopsis The CEO's Boss by : William M. Klepper

Download or read book The CEO's Boss written by William M. Klepper and published by Columbia University Press. This book was released on 2019-01-08 with total page 297 pages. Available in PDF, EPUB and Kindle. Book excerpt: The CEO’s Boss, originally published in 2010, is the definitive guide to a productive working relationship between corporate boards and CEOs. Speaking to an era when company directors must monitor the actions and day-to-day operations of their CEO, William M. Klepper offers eight essential lessons to help boards operate more effectively in this bold and independent role. Since the publication of the first edition, Klepper has continued to develop and apply its lessons for a variety of businesses and settings. In this second edition, Klepper renews the paradigm set forth in the first, with new case studies of companies such as Wells Fargo, BP, Hewlett-Packard, and Proctor & Gamble. Giving directors, executives, investors, and stakeholders the tools to make crucial relationships work, Klepper details the best techniques for selecting the right CEO, establishing a working relationship, and giving effective feedback. He affirms the importance of the social contract between directors and their CEOs, encourages directors to embrace their independence, and teaches executives to value tough love. He revisits the first edition’s case studies and derives new insights from how these companies followed—or failed to heed—the book’s precepts. He also takes a close look at the predictions he made almost ten years ago, providing new forecasts and integrating core knowledge to ensure that The CEO’s Boss remains essential in our ever-changing business landscape.

War Room

Author : Chris Fabry
Publisher : NavPress
ISBN 13 : 1496407326
Total Pages : 335 pages
Book Rating : 4.4/5 (964 download)

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Book Synopsis War Room by : Chris Fabry

Download or read book War Room written by Chris Fabry and published by NavPress. This book was released on 2015-08-04 with total page 335 pages. Available in PDF, EPUB and Kindle. Book excerpt: Juggling motherhood and her job as a real-estate agent, Elizabeth Jordan wishes her husband could help more around the house. But Tony’s rising career as a pharmaceutical salesman demands more and more of his time. With a nice home in the suburbs and a lovely young daughter, they appear to have it all—yet they can’t seem to spend time together without fighting. Hoping for a new listing, Elizabeth visits the home of Clara Williams, an elderly widow, and is both amused and uncomfortable when Clara starts asking pointed questions about her marriage and faith. But it’s Clara’s secret prayer room, with its walls covered in requests and answers, that has Elizabeth most intrigued . . . even if she’s not ready to take Clara’s suggestion that she create a prayer room of her own. As tensions at home escalate, though, Elizabeth begins to realize that her family is worth fighting for, and she can’t win this battle on her own. Stepping out in blind faith, putting her prayers for her family and their future in God’s hands, might be her only chance at regaining the life she was meant for.

101 Boardroom Problems and how to Solve Them

Author : Eli Mina
Publisher : AMACOM/American Management Association
ISBN 13 : 0814410588
Total Pages : 209 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis 101 Boardroom Problems and how to Solve Them by : Eli Mina

Download or read book 101 Boardroom Problems and how to Solve Them written by Eli Mina and published by AMACOM/American Management Association. This book was released on 2009 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: A renowned meeting mentor and author offes a proactive guide to preventing conflict in even the toughest boardroom situations.

Einstein in the Boardroom

Author : Suzanne S. Harrison
Publisher : John Wiley & Sons
ISBN 13 : 0470007427
Total Pages : 240 pages
Book Rating : 4.4/5 (7 download)

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Book Synopsis Einstein in the Boardroom by : Suzanne S. Harrison

Download or read book Einstein in the Boardroom written by Suzanne S. Harrison and published by John Wiley & Sons. This book was released on 2006-04-20 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Capitalize on Your Company's Intangible Assets... Leading Companies Show You How "Einstein in the Boardroom makes a great sequel to Edison in the Boardroom. Those readers who found the examples and war stories of Edison to be useful in their own IP-management activities will find the same qualities in Einstein. This resource will help anyone in the intangibles management community who seeks to go beyond intellectual property and understand and capitalize on the full range of a firm's intellectual capital." --Julie Davis, coauthor, Edison in the Boardroom "Harrison and Sullivan continue to elevate understanding of the value of intellectual assets and, more importantly, provide a 'clinic' on the practical steps necessary to turn theory into bottom-line results." --Jeff Weedman, Vice President, External Business Development The Procter & Gamble Company "Einstein in the Boardroom is a valuable guide for business managers considering how to leverage intangible assets for profit." --Joe Beyers, Vice President, Intellectual Property Licensing, Hewlett-Packard Company "Going deeper into value creation for companies, Einstein in the Boardroom describes new ways to extract value from 'I-stuff' on knowledge, a tremendous asset that is too rarely exploited and could be leveraged by all readers of this great book." --Beatrix de Russe, Executive Vice President, Licensing and Intellectual Property, Thomson "Einstein in the Boardroom is a must-read for CEOs, CFOs, and board chairs facing the financial governance issues of share price, wealth creation, and value realization. When today's financial management systems may only deal with 20 percent of the value of the firm, Harrison and Sullivan offer a look at what a company can do to successfully create and extract value from the 'other' 80 percent, and they show you how other companies have done it!" --Bill Swirsky, Vice President, Knowledge Development The Canadian Institute of Chartered Accountants "Identifying, managing, and leveraging knowledge and intangible assets has enabled Cargill to differentiate itself from its competitors and increase its profitability. Harrison and Sullivan provide a clear perspective on how intangible assets fit within the corporate landscape and how to manage them to increase value for the organization." --Harry J. Gwinnell, Vice President and Chief IP Counsel, Cargill

WAR ROOM to BOARDROOM

Author : Patrick O'Farrell
Publisher : Fulton Books, Inc.
ISBN 13 : 1646544455
Total Pages : 163 pages
Book Rating : 4.6/5 (465 download)

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Book Synopsis WAR ROOM to BOARDROOM by : Patrick O'Farrell

Download or read book WAR ROOM to BOARDROOM written by Patrick O'Farrell and published by Fulton Books, Inc.. This book was released on 2020-12-07 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: War room to Board room is a well-organized collection containing over 50 leadership techniques used by West Pointers who developed their leadership skills as top officers in the military and now apply these same techniques in business. Now as Chairman’s and CEOs, Medical Executive Doctors, Business Executives, Inventors and Founders of Companies built on Innovation, Combat Aviators, and current senior public executives offer their leadership lessons that helped them along the way. Each lesson told as a story when they learned it, then captured again at the end of the chapter with all lessons summarized at the end of the book for easy reference. A useful leader handbook to keep nearby on every business leader’s desk. “Very useful for leaders in any environment: business, military, church group efforts, sports, volunteer projects... Any place there is a group to be led, universal lessons that apply from war room to boardroom.” (Alex Gorsky, Chairman and Chief Executive Officer, Johnson & Johnson, West Point–Warrior Class) “Several war room to boardroom leadership examples included—a great read.” (Mike Durant, President and Founder, Pinnacle Solutions Inc., Author of In the Company of Heroes, Combat Aviator—Black Hawk Down) “Excellent Leadership Lessons inside. War Room to Boardroom gets my vote!” (Delvin Sullivan, Entrepreneur and Philanthropist, Author, of The Wealthy Child, Iraqi Freedom Veteran [2X]) “O’Farrell and Hegarty offer many hands-on tips to use when leading organizations to victory. Well done!” (Nick Logan, Founder and Chairman of Cornerstone Payment Systems, Author and Screenwriter, Owner, College Hula Bowl)

Roots of Empathy: Changing the World Child by Child

Author : Mary Gordon
Publisher : The Experiment, LLC
ISBN 13 : 1615191542
Total Pages : 310 pages
Book Rating : 4.6/5 (151 download)

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Book Synopsis Roots of Empathy: Changing the World Child by Child by : Mary Gordon

Download or read book Roots of Empathy: Changing the World Child by Child written by Mary Gordon and published by The Experiment, LLC. This book was released on 2009-09-15 with total page 310 pages. Available in PDF, EPUB and Kindle. Book excerpt: The acclaimed program for fostering empathy and emotional literacy in children—with the goal of creating a more civil society, one child at a time Roots of Empathy—an evidence-based program developed in 1996 by longtime educator and social entrepreneur Mary Gordon—has already reached more than a million children in 14 countries, including Canada, the US, Japan, Australia, and the UK. Now, as The New York Times reports that “empathy lessons are spreading everywhere amid concerns over the pressure on students from high-stakes tests and a race to college that starts in kindergarten,” Mary Gordon explains the value of and how best to nurture empathy and social and emotional literacy in all children—and thereby reduce aggression, antisocial behavior, and bullying.

Mao in the Boardroom

Author : Gabriel Stricker
Publisher : St. Martin's Griffin
ISBN 13 : 1429981261
Total Pages : 269 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis Mao in the Boardroom by : Gabriel Stricker

Download or read book Mao in the Boardroom written by Gabriel Stricker and published by St. Martin's Griffin. This book was released on 2003-06-28 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: Steve Jobs, Richard Branson, and Ben and Jerry may think they were the first guerrilla marketers, but Mao beat them to the punch years ago. Get ready for the lessons of success from the original "Chairman" of the board. Mao in the Boardroom is the new Little Red Book for a capitalist world. "A curious amalgam of humor and business advice, Stricker's book should appeal to little guys thinking about going up against the big dogs." - Publishers Weekly

Masters of Command

Author : Barry Strauss
Publisher : Simon and Schuster
ISBN 13 : 1439164495
Total Pages : 320 pages
Book Rating : 4.4/5 (391 download)

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Book Synopsis Masters of Command by : Barry Strauss

Download or read book Masters of Command written by Barry Strauss and published by Simon and Schuster. This book was released on 2013-05-21 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Analyzes the leadership and strategies of three forefront military leaders from the ancient world, offers insight into the purposes behind their conflicts, and shows what today's leaders can glean from their successes and failures.

Living with the Passive-Aggressive Man

Author : Scott Wetzler
Publisher : Simon and Schuster
ISBN 13 : 145164017X
Total Pages : 214 pages
Book Rating : 4.4/5 (516 download)

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Book Synopsis Living with the Passive-Aggressive Man by : Scott Wetzler

Download or read book Living with the Passive-Aggressive Man written by Scott Wetzler and published by Simon and Schuster. This book was released on 2011-01-18 with total page 214 pages. Available in PDF, EPUB and Kindle. Book excerpt: With more than 100,000 copies in print, Living with the Passive-Aggressive Man draws on case histories from clinical psychologist Scott Wetzler’s practice to help you identify the destructive behavior, the root causes and motivations, and solutions. Do you know one of these men? The catch-me-if-you-can lover... Phil’s romantic and passionate one minute, distant and cold the next. The deviously manipulative coworker or boss... Jack denies resenting Nora’s rapid rise in the company, but when they’re assigned to work together on a project, he undermines her. The obstructionist, procrastinating husband... Bob keeps telling his wife he’ll finish the painting job he began years ago, but he never seems to get around to it. These are all classic examples of the passive-aggressive man. This personality syndrome—in which hostility wears a mask of passivity—is currently the number one source of men’s problems in relationships and on the job. In Living with the Passive-Aggressive Man, Scott Wetzler draws upon numerous case histories from his own practice to explain how and why the passive-aggressive man thinks, feels, and acts the way he does. Dr. Wetzler also offers advice on: • How to avoid playing victim, manager, or rescuer to the “P-A” • How to get his anger and fear into the open • How to help the “P-A” become a better lover, husband, and father • How to survive passive-aggressive game playing on the job Living with a man’s passive aggression can be an emotional seesaw ride. But armed with this book, you can avoid the bumpy landings.

The Age of Customer Equity: Data-Driven Strategies to Build a Sustainable Company

Author : Allison Hartsoe
Publisher : Dataforge Press
ISBN 13 : 9781737518105
Total Pages : 194 pages
Book Rating : 4.5/5 (181 download)

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Book Synopsis The Age of Customer Equity: Data-Driven Strategies to Build a Sustainable Company by : Allison Hartsoe

Download or read book The Age of Customer Equity: Data-Driven Strategies to Build a Sustainable Company written by Allison Hartsoe and published by Dataforge Press. This book was released on 2021-10-19 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every Customer Is Unique For many companies, large and small, customer data is a noisy mess. There are problems across the ecosystem from partners to page views and from KPIs to campaign tracking. The biggest problem is not the technical data silos but our inability to hear the humans behind the data, In The Age of Customer Equity, Allison Hartsoe helps you cut through the noise and gives you the tools you need to humanize your data to connect to the right customers at the right time. Interviews with customer-centric data leaders and case studies shine a light on the successes and struggles of data analytics leadership to give you a sense of reality and arm your strategic thinking. Hartsoe teaches you how to: Uncover customer behavior, identify opportunities to amplify marketing ROI, and optimize your opportunity costs Alight your teams to clear hurdles and create long-term 9- and 10-figure gains Spot the largest vulnerabilities in your company, diagnose what you need, and build a journey to a more powerful customer-centric future

Negotiating the Nonnegotiable

Author : Daniel Shapiro
Publisher : Penguin
ISBN 13 : 0143110179
Total Pages : 354 pages
Book Rating : 4.1/5 (431 download)

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Book Synopsis Negotiating the Nonnegotiable by : Daniel Shapiro

Download or read book Negotiating the Nonnegotiable written by Daniel Shapiro and published by Penguin. This book was released on 2017-03-07 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: “One of the most important books of our modern era” –Amb. Jaime de Bourbon For anyone struggling with conflict, this book can transform you. Negotiating the Nonnegotiable takes you on a journey into the heart and soul of conflict, providing unique insight into the emotional undercurrents that too often sweep us out to sea. With vivid stories of his closed-door sessions with warring political groups, disputing businesspeople, and families in crisis, Daniel Shapiro presents a universally applicable method to successfully navigate conflict. A deep, provocative book to reflect on and wrestle with, this book can change your life. Be warned: This book is not a quick fix. Real change takes work. You will learn how to master five emotional dynamics that can sabotage conflict outside your awareness: 1. Vertigo: How can you avoid getting emotionally consumed in conflict? 2. Repetition compulsion: How can you stop repeating the same conflicts again and again? 3. Taboos: How can you discuss sensitive issues at the heart of the conflict? 4. Assault on the sacred: What should you do if your values feel threatened? 5. Identity politics: What can you do if others use politics against you? In our era of discontent, this is just the book we need to resolve conflict in our own lives and in the world around us.

War Room

Author : Chris Fabry
Publisher : Tyndale House Publishers, Inc.
ISBN 13 : 1496407296
Total Pages : 415 pages
Book Rating : 4.4/5 (964 download)

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Book Synopsis War Room by : Chris Fabry

Download or read book War Room written by Chris Fabry and published by Tyndale House Publishers, Inc.. This book was released on 2015 with total page 415 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Based on the motion picture by Alex Kendrick & Stephen Kendrick."

A Very Stable Genius

Author : Philip Rucker
Publisher : Penguin
ISBN 13 : 198487750X
Total Pages : 482 pages
Book Rating : 4.9/5 (848 download)

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Book Synopsis A Very Stable Genius by : Philip Rucker

Download or read book A Very Stable Genius written by Philip Rucker and published by Penguin. This book was released on 2020-01-21 with total page 482 pages. Available in PDF, EPUB and Kindle. Book excerpt: The instant #1 bestseller. “This taut and terrifying book is among the most closely observed accounts of Donald J. Trump’s shambolic tenure in office to date." - Dwight Garner, The New York Times Washington Post national investigative reporter Carol Leonnig and White House bureau chief Philip Rucker, both Pulitzer Prize winners, provide the definitive insider narrative of Donald Trump’s presidency “I alone can fix it.” So proclaimed Donald J. Trump on July 21, 2016, accepting the Republican presidential nomination and promising to restore what he described as a fallen nation. Yet as he undertook the actual work of the commander in chief, it became nearly impossible to see beyond the daily chaos of scandal, investigation, and constant bluster. In fact, there were patterns to his behavior and that of his associates. The universal value of the Trump administration was loyalty—not to the country, but to the president himself—and Trump’s North Star was always the perpetuation of his own power. With deep and unmatched sources throughout Washington, D.C., Carol Leonnig and Philip Rucker reveal the forty-fifth president up close. Here, for the first time, certain officials who felt honor-bound not to divulge what they witnessed in positions of trust tell the truth for the benefit of history. A peerless and gripping narrative, A Very Stable Genius not only reveals President Trump at his most unvarnished but shows how he tested the strength of America’s democracy and its common heart as a nation.

Afterlife

Author : Joey Hill
Publisher : Ellora's Cave
ISBN 13 : 9781419964138
Total Pages : 336 pages
Book Rating : 4.9/5 (641 download)

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Book Synopsis Afterlife by : Joey Hill

Download or read book Afterlife written by Joey Hill and published by Ellora's Cave. This book was released on 2011 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Published in electronic book format: November 2010.

Committed to Victory

Author : Richard Holl
Publisher : University Press of Kentucky
ISBN 13 : 0813165644
Total Pages : 494 pages
Book Rating : 4.8/5 (131 download)

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Book Synopsis Committed to Victory by : Richard Holl

Download or read book Committed to Victory written by Richard Holl and published by University Press of Kentucky. This book was released on 2015-10-09 with total page 494 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Deeply researched and clearly written . . . a wide-ranging and detailed account of Kentucky’s society, economy, and politics during World War II.” —John W. Jeffries, author of Wartime America When World War II broke out in Europe in September 1939, Kentucky was still plagued by the Great Depression. Even though the inevitably of war had become increasingly apparent earlier that year, the citizens of the Commonwealth continued to view foreign affairs as a lesser concern compared to issues such as the lingering economic depression, the approaching planting season, and the upcoming gubernatorial race. It was only the Japanese attack on Pearl Harbor that destroyed any lingering illusions of peace. In Committed to Victory: The Kentucky Home Front During World War II, author Richard Holl offers the first comprehensive examination of the Commonwealth’s civilian sector during this pivotal era in the state’s history. National mobilization efforts rapidly created centers of war production and activity in Louisville, Paducah, and Richmond, producing new economic prosperity in the struggling region. The war effort also spurred significant societal changes, including the emergence of female and minority workforces in the state. In the Bluegrass, this trend found its face in Pulaski County native Rose Will Monroe, who was discovered as she assembled B-24 and B-29 bombers and was cast as Rosie the Riveter in films supporting the war effort. Revealing the struggles and triumphs of civilians during World War II, Holl illuminates the personal costs of the war, the black market for rationed foods and products, and even the inspiration that coach Adolph Rupp and the University of Kentucky basketball team offered to a struggling state.