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Understanding The Influence Of Physical Environment Design On Emotional Well Being And Its Effect On Consumers Perception Towards Brand Performance
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Book Synopsis Understanding the Influence of Physical Environment Design on Emotional Well-being and Its Effect on Consumers' Perception Towards Brand Performance by : Suyash Khaneja
Download or read book Understanding the Influence of Physical Environment Design on Emotional Well-being and Its Effect on Consumers' Perception Towards Brand Performance written by Suyash Khaneja and published by . This book was released on 2020 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis The Value of Design in Retail and Branding by : Katelijn Quartier
Download or read book The Value of Design in Retail and Branding written by Katelijn Quartier and published by Emerald Group Publishing. This book was released on 2021-06-10 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Value of Design in Retail and Branding creates a much-needed bridge between different disciplines involved in retail design, bringing together a range of research and insights for practice in these disciplines, improving the impact of design.
Book Synopsis Digital and Social Media Marketing by : Nripendra P. Rana
Download or read book Digital and Social Media Marketing written by Nripendra P. Rana and published by Springer Nature. This book was released on 2019-11-11 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Book Synopsis Environmental Psychology and Human Well-Being by : Ann Sloan Devlin
Download or read book Environmental Psychology and Human Well-Being written by Ann Sloan Devlin and published by Academic Press. This book was released on 2018-08-21 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: Environmental Psychology and Human Well-Being: Effects of Built and Natural Settings provides a better understanding of the way in which mental and physical well-being is affected by physical environments, along with insights into how the design of these environments might be improved to support better health outcomes. The book reviews the history of the field, discusses theoretical constructs in guiding research and design, and provides an up-to-date survey of research findings. Core psychological constructs, such as personal space, territoriality, privacy, resilience, stress, and more are integrated into each environment covered. Provides research-based insight into how an environment can impact mental and physical health and well-being Integrates core psychological constructs, such as coping, place attachment, social support, and perceived control into each environment discussed Includes discussion of Kaplan's Attention Restoration Theory and Ulrich's Stress Reduction Theory Covers educational settings, workplace settings, environments for active living, housing for the elderly, natural settings, correctional facilities, and more
Download or read book Emotional Design written by Don Norman and published by Basic Books. This book was released on 2007-03-20 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why attractive things work better and other crucial insights into human-centered design Emotions are inseparable from how we humans think, choose, and act. In Emotional Design, cognitive scientist Don Norman shows how the principles of human psychology apply to the invention and design of new technologies and products. In The Design of Everyday Things, Norman made the definitive case for human-centered design, showing that good design demanded that the user's must take precedence over a designer's aesthetic if anything, from light switches to airplanes, was going to work as the user needed. In this book, he takes his thinking several steps farther, showing that successful design must incorporate not just what users need, but must address our minds by attending to our visceral reactions, to our behavioral choices, and to the stories we want the things in our lives to tell others about ourselves. Good human-centered design isn't just about making effective tools that are straightforward to use; it's about making affective tools that mesh well with our emotions and help us express our identities and support our social lives. From roller coasters to robots, sports cars to smart phones, attractive things work better. Whether designer or consumer, user or inventor, this book is the definitive guide to making Norman's insights work for you.
Book Synopsis Design and Emotion Moves by : Pieter M.A. Desmet
Download or read book Design and Emotion Moves written by Pieter M.A. Desmet and published by Cambridge Scholars Publishing. This book was released on 2020-11-09 with total page 385 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design & Emotion Moves is an edited collection of papers presented at the 5th international Design and Emotion Conference in Gothenburg, Sweden. In spite of the wide variety of angles and approaches, all authors share the basic proposition that in order to understand users (or consumers) and their behaviour, one must understand the affective responses that are involved in the processes of buying, using, and owning products. The book should appeal to anyone interested in understanding emotions involved in human-product relationships, and in techniques that can help utilising these insights in design practice.
Book Synopsis Sustainable Consumer Behaviour and the Environment by : Heesup Han
Download or read book Sustainable Consumer Behaviour and the Environment written by Heesup Han and published by Routledge. This book was released on 2021-12-19 with total page 271 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book advances the tourism and hospitality industry’s contribution to meeting the United Nations Sustainable Development Goal 12 of responsible consumption and production. It enables a collaboration platform across these sectors in pursuit of common goals for promoting sustainable consumption and environmental protection. Sustainable consumer behavior is a principal topic in the current tourism and hospitality industry as many types of unsustainable consumptions pose a threat to society and the natural environment. Sustainable consumer behavior is a vital facet of protecting the environment that ultimately benefits the entire society. Individuals’ irresponsible consumption activities are undeniably considerable elicitors of harmful environmental, social, economic, and economic impacts throughout the world. Comprehending sustainable consumer behavior is of utmost importance for the tourism and hospitality industry to design innovative and responsible strategies to minimize the negative consequences of tourism. The scope of this book includes various sustainable consumptions, productions, and consumer behaviors in a variety of tourism and hospitality sectors and will be of great value to students, scholars, and researchers interested in areas such as sustainable consumer behaviour, hospitality, sustainable development, and tourism management. The chapters in this book were originally published as a special issue of the Journal of Sustainable Tourism.
Book Synopsis Wellbeing: A Complete Reference Guide, Wellbeing and the Environment by : Rachel Cooper
Download or read book Wellbeing: A Complete Reference Guide, Wellbeing and the Environment written by Rachel Cooper and published by John Wiley & Sons. This book was released on 2014-02-11 with total page 741 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part of the six-volume Wellbeing: A Complete Reference Guide, this volume examines the ways in which the built environment can affect and enhance the wellbeing of society. Explores the effects of environment on wellbeing and provides insight and guidance for designing, creating, or providing environments that improve wellbeing Looks at the social and health issues surrounding sustainable energy and sustainable communities, and how those connect to concepts of wellbeing Brings the evidence base for environmental wellbeing into one volume from across disciplines including urban planning, psychology, sociology, healthcare, architecture, and more Part of the six-volume set Wellbeing: A Complete Reference Guide, which brings together leading research on wellbeing from across the social sciences
Book Synopsis The Psychology of Design by : Rajeev Batra
Download or read book The Psychology of Design written by Rajeev Batra and published by Routledge. This book was released on 2015-07-24 with total page 377 pages. Available in PDF, EPUB and Kindle. Book excerpt: Design plays an increasingly larger role today in creating consumer desire for products and liking for commercial messages. However, the psychological processes involved are only partially understood. In addition, design is inherently interdisciplinary, involving (among others) important elements of aesthetics, anthropology, brand strategy, creativity, design science, engineering, graphic design, industrial design, marketing, material science, product design, and several areas within psychology. While researchers and practitioners in all of these fields seek to learn more about how and why "good" design works its magic, they may benefit from each other’s work. The chapters in this edited book bring together organizing frameworks and reviews of the relevant literatures from many of these contributing disciplines, along with recent empirical work. They cover relevant areas such as embodied cognition, processing fluency, experiential marketing, sensory marketing, visual aesthetics, and other research streams related to the impact of design on consumers. Importantly, the primary focus of these chapters is not on product design that creates functional value for the targeted consumer, but rather on how design can create the kind of emotional, experiential, hedonic, and sensory appeal that results in attracting consumers. Each chapter concludes with Implications for a theory of design as well as for designers.
Book Synopsis Corporate Brand Design by : Mohammad Mahdi Foroudi
Download or read book Corporate Brand Design written by Mohammad Mahdi Foroudi and published by Routledge. This book was released on 2021-09-30 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Corporate Brand Design offers a unique and comprehensive exploration of the relationship between companies, their brand design, and their stakeholders. The book begins its approach with a literature review, to provide an overview of current thinking on the subject and establish a theoretical framework. The following sections cover key stages during the corporate brand development process: Brand signature design, its components and impact on brand reputation; website design and how it builds customer perception of the brand; corporate architecture design and the branding of space and place; brand experience design from a sensuality perspective. International case studies from a range of industries feature in each chapter to demonstrate how the theory translates to practice, alongside case questions to cement learning and definitions of the key constructs. By combining academic theory with practical case studies and examples, readers will gain a thorough understanding of the corporate brand design process and how it influences customer identification and loyalty to the brand. The book is a useful resource for advanced undergraduate and postgraduate students of strategic brand management, corporate brand design and visual identity, and marketing communications.
Book Synopsis Environmental Psychology for Design by : Dak Kopec
Download or read book Environmental Psychology for Design written by Dak Kopec and published by Bloomsbury Publishing USA. This book was released on 2018-02-08 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: How does a room affect an occupant's behavior and well-being? How does a building influence its residents' health? Environmental Psychology for Design, 3rd Edition, explores these questions with an in-depth look at psychosocial responses to the built environment. Awarded the 2006 ASID Joel Polsky Prize, the first edition served as an introduction to the discipline of environmental psychology and inspired readers to embrace its key concepts and incorporate them into their practice. This 3rd edition continues to analyze the interaction between environments and human behavior and well-being, while exploring how individual differences related to age, gender, and cultural background impact that interaction. Environmental Psychology for Design STUDIO -Study smarter with self-quizzes featuring scored results and personalized study tips -Review concepts with flashcards of terms and definitions PLEASE NOTE: Purchasing or renting this ISBN does not include access to the STUDIO resources that accompany this text. To receive free access to the STUDIO content with new copies of this book, please refer to the book + STUDIO access card bundle ISBN 9781501321801.
Book Synopsis HEALTHCARE SERVICE QUALITY AND PATIENT SATISFACTION IN OMANI PUBLIC HOSPITALS THROUGHOUT COVID-19 ERA: AN EMPIRICAL INVESTIGATION by : Ghaliya Salah Al Atar
Download or read book HEALTHCARE SERVICE QUALITY AND PATIENT SATISFACTION IN OMANI PUBLIC HOSPITALS THROUGHOUT COVID-19 ERA: AN EMPIRICAL INVESTIGATION written by Ghaliya Salah Al Atar and published by Partridge Publishing Singapore. This book was released on 2023-09-07 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: Healthcare quality (HQ) became eminent during the COVID-19 crisis. Despite the efforts made by the Ministry of Health in Oman, the country faced several challenges, such as a lack of available funds and patients perceived in a negative manner which hindered their treatment experience. The study examines factors affecting HQ using the SERVQUAL model; patient satisfaction in Omani public hospitals, including healthcare quality, resources availability (RA), and healthcare facility preparedness (HFP); and the moderation effect of the perceived risk of COVID-19 pandemic. This research uses a mixed method with a sample size of 387 patients (quantitatively) selected using probability random sampling of 8 patients (qualitatively) who visited public hospitals The findings from the quantitative analysis reveals that the tangibility and RA had insignificant effect on the HQ. The moderation effect of perceived risk of COVID-19 between HQ, RA, HFP and patient satisfaction was insignificant. The results of the qualitative analysis indicated other factors that affected patient satisfaction, including communication, helpfulness, compassion, physician professionalism, patient-doctor contact, waiting time, atmosphere, and cleanliness. The study proposed a strategy for technical categories that include professional skills, service outcomes and concrete quality aspects, and functional categories. The study has also recommended implications for further investigation.
Book Synopsis Current Trends in Environmental Psychology, volume II by : Giuseppe Carrus
Download or read book Current Trends in Environmental Psychology, volume II written by Giuseppe Carrus and published by Frontiers Media SA. This book was released on 2023-10-11 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Research Topic is linked to the 3rd International Conference of Environmental Psychology (ICEP 2021), to be held in Siracusa, Italy, 4-9 October 2021. The ICEP is one of the most important scientific events in the global community for experienced scholars, junior researchers and professionals working in the field of Environmental Psychology across the world. Submissions to this RT are welcoming, but are not limited to, works that have been presented (on site and virtually) at the ICEP 2021. Research Topic articles will be published immediately once accepted in the journal.
Book Synopsis Pathways to Well-Being in Design by : Richard Coles
Download or read book Pathways to Well-Being in Design written by Richard Coles and published by Routledge. This book was released on 2018-10-11 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: How can we achieve and promote well-being? Drawing on examples from the arts, humanities and design, this book brings together work from a wide range of areas to reveal the unique ways in which different disciplines approach the universal goal of supporting well-being. Pathways to Well-Being in Design recognises that the distinction between academics and practitioners often becomes blurred, where, when working together, a fusion of thoughts and ideas takes place and provides a powerful platform for dialogue. Providing new insights into the approaches and issues associated with promoting well-being, the book's multi-disciplinary coverage invites readers to consider these ideas within the framework of their own work. The book's 12 chapters are authored by academics who are involved in practice or are working with practitioners and features real world case studies which cover a range of situations, circumstances, environments, and social groups. Pathways to Well-Being in Design responds to those wishing to enquire further about well-being, taking the reader through different circumstances to consider approaches, discussing practice and theory, real world and virtual world considerations. This book is essential reading for anyone seeking to understand well-being, including students and professionals in architecture, landscape architecture, urban planning, design and health sciences.
Book Synopsis EBOOK: Services Marketing: Integrating Customer Focus Across the Firm by : Alan Wilson
Download or read book EBOOK: Services Marketing: Integrating Customer Focus Across the Firm written by Alan Wilson and published by McGraw Hill. This book was released on 2016-01-16 with total page 558 pages. Available in PDF, EPUB and Kindle. Book excerpt: European economies are now dominated by services, and virtually all companies view service as critical to retaining their customers today and in the future. In its third European edition, Services Marketing: Integrating Customer Focus across the Firm provides full coverage of the foundations of services marketing, placing the distinctive gaps model at the center of this approach. Drawing on the most recent research and using up-to-date and topical examples, the book focuses on the development of customer relationships through quality service, out lining the core concepts and theories in services marketing today. New and updated material in this new edition include: · - New content on the role of digital marketing and social media has been added throughout to reflect the latest developments in this dynamic field · - Increased coverage of Service dominant logic regarding the creation of value and the understanding of customer relationships · - New examples and case studies added from global and innovative companies including AirBnB, IKEA, Disneyland, Scandinavia Airlines, and Skyscanner
Book Synopsis Design and Emotion by : Deana McDonagh
Download or read book Design and Emotion written by Deana McDonagh and published by CRC Press. This book was released on 2003-10-24 with total page 560 pages. Available in PDF, EPUB and Kindle. Book excerpt: There is considerable interest in and growing recognition of the emotional domain in product development. The relationship between the user and the product is paramount in industry, which has led to major research investments in this area. Traditional ergonomic approaches to design have concentrated on the user's physical and cognitive abil
Book Synopsis Satisfaction: A Behavioral Perspective on the Consumer by : Richard L. Oliver
Download or read book Satisfaction: A Behavioral Perspective on the Consumer written by Richard L. Oliver and published by Routledge. This book was released on 2014-12-18 with total page 740 pages. Available in PDF, EPUB and Kindle. Book excerpt: Designed for advanced MBA and doctoral courses in Consumer Behavior and Customer Satisfaction, this is the definitive text on the meaning, causes, and consequences of customer satisfaction. It covers every psychological aspect of satisfaction formation, and the contents are applicable to all consumables - product or service.Author Richard L. Oliver traces the history of consumer satisfaction from its earliest roots, and brings together the very latest thinking on the consequences of satisfying (or not satisfying) a firm's customers. He describes today's best practices in business, and broadens the determinants of satisfaction to include needs, quality, fairness, and regret ('what might have been').The book culminates in Oliver's detailed model of consumption processing and his satisfaction measurement scale. The text concludes with a section on the long-term effects of satisfaction, and why an understanding of satisfaction psychology is vitally important to top management.
