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Truth In The Yellow Pages
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Book Synopsis Getting the Most from Your Yellow Pages Advertising by : Barry Maher
Download or read book Getting the Most from Your Yellow Pages Advertising written by Barry Maher and published by Barry Maher. This book was released on 2006-07-25 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: The completely revised and updated third edtion of the classic "bible on how to advertise in the Yellow Pages." The best and latest answers to all the questions telephone directory advertisers advertisers ask; and to those they never ask but should. As TIME said, "Barry Maher has helped thousands of small businesses get the most effective and cost-effective yellow pages advertising possible."How much should you be spending? In which directories? What kind of ads should you have and how big should those ads be? In what headings? How can you save money without hurting response? How important are Internet Yellow Pages and local search engines? Plus Maher provides a step by step program for designing ads that get the call. Even when surrounded by pages of other ads all selling the same thing.
Book Synopsis Yellow Bird by : Sierra Crane Murdoch
Download or read book Yellow Bird written by Sierra Crane Murdoch and published by Random House Trade Paperbacks. This book was released on 2021-02-16 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: PULITZER PRIZE FINALIST • The gripping true story of a murder on an Indian reservation, and the unforgettable Arikara woman who becomes obsessed with solving it—an urgent work of literary journalism. “I don’t know a more complicated, original protagonist in literature than Lissa Yellow Bird, or a more dogged reporter in American journalism than Sierra Crane Murdoch.”—William Finnegan, Pulitzer Prize–winning author of Barbarian Days In development as a Paramount+ original series WINNER OF THE OREGON BOOK AWARD • NOMINATED FOR THE EDGAR® AWARD • NAMED ONE OF THE BEST BOOKS OF THE YEAR BY The New York Times Book Review • NPR • Publishers Weekly When Lissa Yellow Bird was released from prison in 2009, she found her home, the Fort Berthold Indian Reservation in North Dakota, transformed by the Bakken oil boom. In her absence, the landscape had been altered beyond recognition, her tribal government swayed by corporate interests, and her community burdened by a surge in violence and addiction. Three years later, when Lissa learned that a young white oil worker, Kristopher “KC” Clarke, had disappeared from his reservation worksite, she became particularly concerned. No one knew where Clarke had gone, and few people were actively looking for him. Yellow Bird traces Lissa’s steps as she obsessively hunts for clues to Clarke’s disappearance. She navigates two worlds—that of her own tribe, changed by its newfound wealth, and that of the non-Native oilmen, down on their luck, who have come to find work on the heels of the economic recession. Her pursuit of Clarke is also a pursuit of redemption, as Lissa atones for her own crimes and reckons with generations of trauma. Yellow Bird is an exquisitely written, masterfully reported story about a search for justice and a remarkable portrait of a complex woman who is smart, funny, eloquent, compassionate, and—when it serves her cause—manipulative. Drawing on eight years of immersive investigation, Sierra Crane Murdoch has produced a profound examination of the legacy of systematic violence inflicted on a tribal nation and a tale of extraordinary healing.
Download or read book Truth written by Lynn B. Upshaw and published by AMACOM/American Management Association. This book was released on 2007 with total page 300 pages. Available in PDF, EPUB and Kindle. Book excerpt: Brands are rooted in trust - but consumers these days are more skeptical and distrusting than ever. A recent market research study (Datamonitor) concluded that 86 per cent of US and European consumers feel that they have become more skeptical about corporations in the last 5 years. In particular, consumers lack trust in the mainstream media channels and the specifics of product claims. Truth is a timely and seminal book that gives marketers the tools they need to win over today's wary consumers.; The author is a renowned marketing consultant with major companies on his client roster. He has written articles for numerous publications including Brandweek, Advertising Age, and the Journal of Brand Management. He shows readers how to: promote more persuasively; achieve greater returns through integrity in marketing; replace their pricing strategy with a more convincing value promise; build stronger customer partnerships; and seize the lead share of credibility in a hypercompetive marketplace.
Book Synopsis The Yellow Wall-Paper by : Charlotte Perkins Gilman
Download or read book The Yellow Wall-Paper written by Charlotte Perkins Gilman and published by Modernista. This book was released on 2024-03-21 with total page 18 pages. Available in PDF, EPUB and Kindle. Book excerpt: She has just given birth to their child. He labels her postpartum depression as »hysteria.« He rents the attic in an old country house. Here, she is to rest alone – forbidden to leave her room. Instead of improving, she starts hallucinating, imagining herself crawling with other women behind the room's yellow wallpaper. And secretly, she records her experiences. The Yellow Wall-Paper [1892] is the short but intense, Gothic horror story, written as a diary, about a woman in an attic – imprisoned in her gender; by the story. Charlotte Perkins Gilman's feminist novella was long overlooked in American literary history. Nowadays, it is counted among the classics. CHARLOTTE PERKINS GILMAN (1860–1935), born in Hartford, Connecticut, was an American feminist theorist, sociologist, novelist, short story writer, poet, and playwright. Her writings are precursors to many later feminist theories. With her radical life attitude, Perkins Gilman has been an inspiration for many generations of feminists in the USA. Her most famous work is the short story The Yellow Wall-Paper [1892], written when she suffered from postpartum psychosis.
Book Synopsis The Truth About Everything by : Bridget Farr
Download or read book The Truth About Everything written by Bridget Farr and published by North Star Editions, Inc.. This book was released on 2022-10-11 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Homeschooled” teenager Lark secretly attends high school, against the wishes of her conspiracy-theorist-doomsday-prepping parents.
Book Synopsis Do-It-Yourself Advertising and Promotion by : Fred E. Hahn
Download or read book Do-It-Yourself Advertising and Promotion written by Fred E. Hahn and published by John Wiley & Sons. This book was released on 2003-05-12 with total page 358 pages. Available in PDF, EPUB and Kindle. Book excerpt: Praise for the Second Edition "Mr. Hahn's background in an industry where the creative stretching of promotional budgets is a daily necessity serves well the reader of this book. His advice is both practical and imaginative, and delivered with wit as well as wisdom." -Andrew McNally III, Chairman of the Board, Rand McNally Create Madison Avenue advertising on a Main Street budget with Do-it-Yourself Advertising & Promotion Now the most complete guide to do-it-yourself advertising includes totally new sections on branding, the Internet, and Yellow Pages advertising. This updated edition of Do-It-Yourself Advertising and Promotion offers the latest information on launching your own homegrown, successful advertising campaigns and new desktop publishing techniques. As an entrepreneur or small business owner, you'll find tried-and-true, low-budget promotional tactics. With every chapter updated and expanded, this new third edition is better-and more comprehensive-than ever. Author Fred E. Hahn and expert contributors show you how to create successful high-impact advertising on a limited budget using practical, time-tested techniques. This friendly and accessible guide explains each method step by step-with concrete advice on planning, scheduling, budgeting, creative issues, and production procedures to help you develop effective: Newspaper and magazine ads * Flyers, brochures, and invitations * Direct mail campaigns * Catalogs * Web sites * E-mail and Internet advertising * Teleservicing * Audiovisual materials * Publicity tools and techniques * And more!
Download or read book Yellow Rain written by Mai Der Vang and published by Graywolf Press. This book was released on 2021-09-21 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: A reinvestigation of chemical biological weapons dropped on the Hmong people in the fallout of the Vietnam War In this staggering work of documentary, poetry, and collage, Mai Der Vang reopens a wrongdoing that deserves a new reckoning. As the United States abandoned them at the end of the Vietnam War, many Hmong refugees recounted stories of a mysterious substance that fell from planes during their escape from Laos starting in the mid-1970s. This substance, known as “yellow rain,” caused severe illnesses and thousands of deaths. These reports prompted an investigation into allegations that a chemical biological weapon had been used against the Hmong in breach of international treaties. A Cold War scandal erupted, wrapped in partisan debate around chemical arms development versus control. And then, to the world’s astonishment, American scientists argued that yellow rain was the feces of honeybees defecating en masse—still held as the widely accepted explanation. The truth of what happened to the Hmong, to those who experienced and suffered yellow rain, has been ignored and discredited. Integrating archival research and declassified documents, Yellow Rain calls out the erasure of a history, the silencing of a people who at the time lacked the capacity and resources to defend and represent themselves. In poems that sing and lament, that contend and question, Vang restores a vital narrative in danger of being lost, and brilliantly explores what it means to have access to the truth and how marginalized groups are often forbidden that access.
Book Synopsis The Heartbeat of Wounded Knee by : David Treuer
Download or read book The Heartbeat of Wounded Knee written by David Treuer and published by Penguin. This book was released on 2019-01-22 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: FINALIST FOR THE 2019 NATIONAL BOOK AWARD LONGLISTED FOR THE 2020 ANDREW CARNEGIE MEDAL FOR EXCELLENCE A NEW YORK TIMES BESTSELLER Named a best book of 2019 by The New York Times, TIME, The Washington Post, NPR, Hudson Booksellers, The New York Public Library, The Dallas Morning News, and Library Journal. "Chapter after chapter, it's like one shattered myth after another." - NPR "An informed, moving and kaleidoscopic portrait... Treuer's powerful book suggests the need for soul-searching about the meanings of American history and the stories we tell ourselves about this nation's past.." - New York Times Book Review, front page A sweeping history—and counter-narrative—of Native American life from the Wounded Knee massacre to the present. The received idea of Native American history—as promulgated by books like Dee Brown's mega-bestselling 1970 Bury My Heart at Wounded Knee—has been that American Indian history essentially ended with the 1890 massacre at Wounded Knee. Not only did one hundred fifty Sioux die at the hands of the U. S. Cavalry, the sense was, but Native civilization did as well. Growing up Ojibwe on a reservation in Minnesota, training as an anthropologist, and researching Native life past and present for his nonfiction and novels, David Treuer has uncovered a different narrative. Because they did not disappear—and not despite but rather because of their intense struggles to preserve their language, their traditions, their families, and their very existence—the story of American Indians since the end of the nineteenth century to the present is one of unprecedented resourcefulness and reinvention. In The Heartbeat of Wounded Knee, Treuer melds history with reportage and memoir. Tracing the tribes' distinctive cultures from first contact, he explores how the depredations of each era spawned new modes of survival. The devastating seizures of land gave rise to increasingly sophisticated legal and political maneuvering that put the lie to the myth that Indians don't know or care about property. The forced assimilation of their children at government-run boarding schools incubated a unifying Native identity. Conscription in the US military and the pull of urban life brought Indians into the mainstream and modern times, even as it steered the emerging shape of self-rule and spawned a new generation of resistance. The Heartbeat of Wounded Knee is the essential, intimate story of a resilient people in a transformative era.
Book Synopsis The Book of Otto and Liam by : Paul Griner
Download or read book The Book of Otto and Liam written by Paul Griner and published by Sarabande Books. This book was released on 2021-04-13 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: Liam is the boy, lying in the hospital, in grave condition, a bullet lodged in his head. Otto is his father, a commercial artist whose marriage has collapsed in the wake of the disaster. Paul Griner’s brave novel taps directly into the vein of a uniquely American tragedy: the school shooting. We know these grotesque and sorrowful events too well. Thankfully, the characters in this drama are finely drawn human beings—those who gain our empathy, those who commit the unspeakable acts, and those conspiracy fanatics who launch a concerted campaign to convince the world that the shooting was a hoax. The Book of Otto and Liam is a suspenseful, edge-of-your-seat read and, at the same time, it is a meditation on the forms evil can take, from the irredeemable act of the shooter himself, to the anger and devastation it causes in the victims’ families. Griner has managed to make an amazing, incredibly powerful book, one that is like no other.
Download or read book The Truth is written by NoNieqa Ramos and published by Carolrhoda Lab& 8482. This book was released on 2019 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Closed off and grieving her best friend, fifteen-year-old overachiever Verdad faces prejudices at school and from her traditional mother, her father's distance since his remarriage, and her attraction to a transgender classmate.
Download or read book Tell The Truth written by Sue Unerman and published by BenBella Books, Inc.. This book was released on 2012-04-03 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Truth is a powerful marketing tool—and really the only way to promote a message and brand effectively. Truth in advertising has long been something to ignore, or at least downplay. The role of advertising has been to position and manipulate brands to convince consumers that they're imbued with qualities they don't necessarily possess, or presume to tell them which ones matter. It worked when the brand's voice was the only voice, but with the rise of social media that era is over. Marketers have focused their messages on entertainment, creating funny or engaging campaigns that win awards but don't always sell products. Consumers determine what's true, and smart companies have realized that every communications medium can and will be used to contribute to those conclusions. In Tell the Truth, Jonathan Baskin and Sue Unerman look at the content and context of marketing communications. They provide the research of hundreds of companies and in-depth case studies on more than 50 global brands to show us that truthful brands deliver sales, profits, and sustainable relationships. Truth truly yields true competitive advantage.
Book Synopsis The Truth Beneath the Lies by : Amanda Searcy
Download or read book The Truth Beneath the Lies written by Amanda Searcy and published by Delacorte Press. This book was released on 2017-12-12 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: “A smart, suspenseful, and unpredictable thriller that will keep readers turning pages until every last lie is revealed.”—Karen M. McManus, New York Times bestselling author of One of Us Is Lying For fans of The Darkest Corners and Pretty Little Liars, Amanda Searcy’s debut novel will have readers both disturbed and entranced by one girl’s present-day horrors and another’s haunting past. Flight. All Kayla Asher wants to do is run. Run from the government housing complex she calls home. Run from her unstable mother. Run from a desperate job at No Limits Food. Run to a better, cleaner, safer life. Every day is one day closer to leaving. Fight. All Betsy Hopewell wants to do is survive. Survive the burner phone hidden under her bed. Survive her new rules. Survive a new school with new classmates. Survive being watched. Every minute grants her another moment of life. When fate brings Kayla and Betsy together, only one girl will survive.
Book Synopsis The Ring and the Book by : Robert Browning
Download or read book The Ring and the Book written by Robert Browning and published by . This book was released on 1897 with total page 554 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Cultural Critique and Abstraction by : Elisabeth W. Joyce
Download or read book Cultural Critique and Abstraction written by Elisabeth W. Joyce and published by Bucknell University Press. This book was released on 1998 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: This study of Marianne Moore and the visual arts focuses on how art productions serve to break down and re-create cultural practice, proving that culture is a mutable organism, reluctant to change, but not impervious to it. In doing so, author Elisabeth W. Joyce shows that, even though Moore may have restricted herself to the quiet, provincial life of Brooklyn, her poetry attests to her resistance to the constrictions imposed by the predominating bourgeoisie. This study presents the bifurcation between modernism and the avant-garde where, while the modernists retreated from engagement in society, the avant-gardistes remained focused on political and social issues in order to critique stifling cultural phenomena so that art could effect cultural changes. In taking this stance, instead of viewing Moore's poetry as typically and provincially American, Joyce places her in the international and radical art movements of the early twentieth century.
Book Synopsis The Complete Works of Robert Browning: The ring and the book by : Robert Browning
Download or read book The Complete Works of Robert Browning: The ring and the book written by Robert Browning and published by . This book was released on 1898 with total page 410 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Complete Works of Robert Browning: The ring and the book by : Robert Browning
Download or read book Complete Works of Robert Browning: The ring and the book written by Robert Browning and published by . This book was released on 1898 with total page 398 pages. Available in PDF, EPUB and Kindle. Book excerpt:
