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Time Space And The Market
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Book Synopsis Time, Space, and the Market by : Stephen Brown
Download or read book Time, Space, and the Market written by Stephen Brown and published by Routledge. This book was released on 2014-12-18 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: A study of retroscapes, commercial environments that evoke past times and places, a ubiquitous manifestation of modern marketing. It covers an array of retailing milieux, in a number of different countries, at a variety of spatial scales, and from various evaluative perspectives, both pro and con.
Book Synopsis Time, Space, and the Market by : Stephen Brown
Download or read book Time, Space, and the Market written by Stephen Brown and published by Routledge. This book was released on 2014-12-18 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: A study of retroscapes, commercial environments that evoke past times and places, a ubiquitous manifestation of modern marketing. It covers an array of retailing milieux, in a number of different countries, at a variety of spatial scales, and from various evaluative perspectives, both pro and con.
Book Synopsis Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products by : Brian Burns
Download or read book Selling in a New Market Space: Getting Customers to Buy Your Innovative and Disruptive Products written by Brian Burns and published by McGraw Hill Professional. This book was released on 2009-12-18 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your new product has changed the rules of the market. Now, you have to change the rules for selling it . . . Providing a truly innovative product or service is the difference between life and death for companies today. But once you’ve produced it, you have to answer the next big question: How do I sell this unique offering to customers who don’t even know they have a need for it? Brian C. Burns and Tom U. Snyder compared 27 highly successful emerging-growth and start-up corporations with 78 less successful companies in similar fields. The difference, they learned, lies neither with the product nor with marketing but with the sales strategy. In short, the losers relied on conventional sales methods; the winners deployed a unique sales strategy that focused on how organizations make decisions. Selling in a New Market Space helps you develop a sales strategy to approach potential buyers the right way—the first time around—using what the authors call the “Maverick Method.” This game-changing guide explains: What Maverick sellers do differently and why they hold the key to your success Where to find salespeople with the skills for selling to a new market How to create early market segments and marginalize competitors When to transition them away from Maverick selling Don’t be a victim of your own success. What good is the product you put all that money into if you can’t sell it? If you want to get the most out of your innovative offering, you need to create a new class of salesperson. With Selling in a New Market Space, you have the tool for driving your new product to the limits of its potential.
Book Synopsis Space-time and Beyond by : Bob Toben
Download or read book Space-time and Beyond written by Bob Toben and published by Bantam. This book was released on 1983 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Emerging Space Markets by : Stella Tkatchova
Download or read book Emerging Space Markets written by Stella Tkatchova and published by Springer. This book was released on 2017-09-19 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes the commercial space activities and commercialization processes of the last fifteen years and maps the future challenges that NewSpace companies will face developing commercial space markets. What is new and what has happened in these markets up till now? Is there a business case for private companies for commercial space? What are the targeted commercial space markets? Who are the future customers for commercial space transportation markets? How can NewSpace companies attract investors? Can we learn lessons from traditional space industries or other companies in other areas? In what way have the last fifteen years made a difference in the evolution of space markets? Is there a future for in-situ resource mining, space debris services, in-orbit satellite servicing and sub-orbital transportation? What are the lessons learned from ISS commercialization? In addition the reader will find a synopsis of several space transportation programs, commercial space markets, future Moon and Mars missions, in-situ resource exploitation concepts, space debris mitigation projects and sub-orbital commercial markets. Major lessons learned are identified, related to the attraction of first time customers and long term R&D funding, managing technological and market risks and developing new markets and applications.
Download or read book Timespace written by Jon May and published by Routledge. This book was released on 2003-08-29 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Timespace argues that the old dimensions of time and space do not exist singly, but only as a hybrid process term. the contributors introduce the concepts of time and space together, across a range of disciplines.
Book Synopsis Demodiversity by : Boaventura Santos
Download or read book Demodiversity written by Boaventura Santos and published by Routledge. This book was released on 2020-07-30 with total page 347 pages. Available in PDF, EPUB and Kindle. Book excerpt: We are living in a time when social and political authoritarianism appear to be gaining ground around the world. This book presents the democratic practices, spaces and processes that engage directly with the theoretical assumptions advanced by the epistemologies of the South, summoning other contexts and empirical realities that attest to the possibility of a renewal and deepening of democracy beyond the liberal and representative canon, which is embedded within a world capitalist system. The chapters in this book put forward the ideas of demodiversity, of high-intensity democracy, of the articulation between representative democracy and participatory democracy as well as, in certain contexts, between both these and other forms of democratic deliberation, such as the communitarian democracy of the indigenous and peasant communities of Africa, Latin America and Asia. The challenge undertaken in this book is to demand utopia, imagining a post-abyssal democracy that permits the democratizing, decolonizing, decommodifying and depatriarchalizing of social relations. This post-abyssal democracy obliges us to satisfy the maximum definition of democracy and not the minimum, transforming society into fields of democratization that permeate the structural spaces of contemporary societies.
Book Synopsis Memorable Customer Experiences by : Joëlle Vanhamme
Download or read book Memorable Customer Experiences written by Joëlle Vanhamme and published by CRC Press. This book was released on 2016-04-22 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: Experiential marketing - or memorable customer experiences - is proving a popular tool amongst businesses seeking to make an impact in a competitive world. Yet the scramble to achieve a presence among experience providers has led many companies to design and implement experiential marketing without integrating it with their overall marketing strategy. These companies often end up dissatisfying their customers rather than delighting them. This research anthology investigates different angles of experiential marketing. The 16 chapters are organised in six sections. The first section considers whether memorable customer experiences result from the use of traditional marketing practices, perhaps implemented more effectively than previously, or require entirely new practices with new foundations that turn companies into experience providers. Section two details ways businesses seek to build brands through putting experiential marketing into practice, while section three asks whether there are general principles that can be applied to the design of customer experiences which ensure successful outcomes whatever market you may operate in. Section four examines how companies manage their customer experiences once they have made the strategic decision to provide them, and section five looks at methods available to evaluate the success of these customer experiences. 'Experiential marketing changes everything!' claim the management gurus, but is it really so significant that not joining this race is dangerous? The last section of the book offers a much needed critique of experiential marketing.
Book Synopsis Romances of Free Trade by : Ayse Celikkol
Download or read book Romances of Free Trade written by Ayse Celikkol and published by Oxford University Press. This book was released on 2011-08-03 with total page 200 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exploring works by Walter Scott, Harriet Martineau, Charlotte Brontë, Charles Dickens, and their lesser-known contemporaries, Romances of Free Trade historicizes globalization as it traces the perception of dissolving borders and declining national sovereignty back into the nineteenth century. The book offers a new account of the cultural work of romance in nineteenth-century Britain. Çelikkol argues that novelists and playwrights employed this genre to represent a radically new historical formation: the emergence of a globalized free-market economy. In previous centuries, the British state had pursued an economic policy that chose domestic goods over foreign ones. Through the first half of the nineteenth century, liberal economists maintained that commodity traffic across national borders should move outside the purview of the state, a position and practice that began to take hold as the century progressed. Amid the transformation, Britons pondered the vertiginous effects of rapidly accelerating economic circulation. Would patriotic attachment to the homeland dissolve along with the preference for domestic goods? How would the nation and the empire fare if commerce became uncontrollable? The literary genre of romance, characterized by protagonists who drift in lawless spaces, played a meaningful role in addressing such pressing questions. From the figure of the smuggler to the episodic plot structure, romance elements in fiction and drama narrated and made tangible the sprawling global markets and fluid capital that were reshaping the world. In addition to clear-eyed close readings of nineteenth-century novels and plays, Çelikkol draws on the era's major economic theorists, figures like Adam Smith and Thomas Malthus, to vividly illustrate the manifold ways the romance genre engaged with these emerging financial changes.
Book Synopsis Capitalism and Its Uncertain Future by : Kristin Plys
Download or read book Capitalism and Its Uncertain Future written by Kristin Plys and published by Routledge. This book was released on 2021-10-26 with total page 441 pages. Available in PDF, EPUB and Kindle. Book excerpt: For decades, Charles Lemert has been the leading voice in social theory. In Capitalism and its Uncertain Future he teams up with one of the most creative emerging social theorists, Kristin Plys, to examine how social theory imagines capitalism. This engaging and innovative book provides new perspectives on well known theorists from Adam Smith, and Frantz Fanon, to Gilles Deleuze, while also introducing readers to lesser known theorists such as Lucia Sanchez Saornil, Mohammad Ali El Hammi, and many more. The book examines theories of capitalism from four perspectives: macro-historical theories of the origins of capitalism; postcolonial theories of capitalism that situate capitalism as seen from the Global South; theories of capitalism from the perspective of labor; and prospective theories of capitalism’s uncertain future. This provocative and ambitious, yet accessible, perspective on theories of capitalism will be of interest to anyone who wants to explore where we’ve been and where we’re headed.
Book Synopsis The Cultures of Markets by : Janelle Kallie Knox
Download or read book The Cultures of Markets written by Janelle Kallie Knox and published by Oxford University Press. This book was released on 2016 with total page 344 pages. Available in PDF, EPUB and Kindle. Book excerpt: Climate change is one of the biggest challenges of the 21st century. Countries around the globe are developing emissions markets as a response to it. This book examines the cultures of these markets, arguing policy makers must include more flexibility in climate policy to allow emissions markets to be translated and transferred across regions.
Book Synopsis The Large Scale Structure of Space-Time by : S. W. Hawking
Download or read book The Large Scale Structure of Space-Time written by S. W. Hawking and published by Cambridge University Press. This book was released on 1975-02-27 with total page 406 pages. Available in PDF, EPUB and Kindle. Book excerpt: Einstein's General Theory of Relativity leads to two remarkable predictions: first, that the ultimate destiny of many massive stars is to undergo gravitational collapse and to disappear from view, leaving behind a 'black hole' in space; and secondly, that there will exist singularities in space-time itself. These singularities are places where space-time begins or ends, and the presently known laws of physics break down. They will occur inside black holes, and in the past are what might be construed as the beginning of the universe. To show how these predictions arise, the authors discuss the General Theory of Relativity in the large. Starting with a precise formulation of the theory and an account of the necessary background of differential geometry, the significance of space-time curvature is discussed and the global properties of a number of exact solutions of Einstein's field equations are examined. The theory of the causal structure of a general space-time is developed, and is used to study black holes and to prove a number of theorems establishing the inevitability of singualarities under certain conditions. A discussion of the Cauchy problem for General Relativity is also included in this 1973 book.
Book Synopsis On the Mental Intercourse by : Lidan Chen
Download or read book On the Mental Intercourse written by Lidan Chen and published by Springer Nature. This book was released on 2022-02-07 with total page 357 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book meticulously examines the works of Karl Marx and Friedrich Engels (including numerous letters) to present their thoughts on communication and media studies from the perspective of “world intercourse” to reveal their spread in all areas of social information dissemination of ideas. The scope of the book ranges from language, writing and printing to newspapers, and from religion, literature and art, public opinion, and publicity to news, the communication revolution, communication policy, communication psychology, and the free exchanges of workers in the party. It is intended for readers with a college degree or above, especially those concerned about the dissemination of information and social interaction as well as intercourse.
Book Synopsis Financial Markets, Money, and the Real World by : Paul Davidson
Download or read book Financial Markets, Money, and the Real World written by Paul Davidson and published by Edward Elgar Publishing. This book was released on 2003-01-01 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: Financial Markets, Money and the Real World by Paul Davidson is an informed and informative study of why the 1990s experienced a series of financial crises with terrible repercussions that reverberated throughout the global market. Focusing on the central role that domestic and international financial markets play in affecting the economic growth rate, and offering prescriptions to improve worldwide economic viability in the 21st century, Financial Markets, Money and the Real World is highly practical, forward thinking, and strongly recommended reading for students of economics in general, and the interactive, interdependent global financial markets in particular. Library Bookwatch/Midwest Book Review In Financial Markets, Money and the Real World Professor Davidson lucidly and persuasively sums up his major insights into the working of non-ergodic (uncertain) economic systems. It is essential reading for those who wish to understand why financial markets have become so volatile and are puzzled to know what to do about it. It is refreshing to read an author who writes so much in the spirit of Keynes and who is able and willing to develop Keynes s ideas creatively and apply them imaginatively to the understanding and management of today s globalized economy. Lord Skidelsky, University of Warwick, UK This book should be a classic in economics. Paul Davidson combines dazzling clarity and a passion for economic truth and common sense in illuminating the dark thickets surrounding today s free enterprise system. Professional economists and concerned citizens should both pay heed to this fine book. Peter L. Bernstein, Peter L. Bernstein Inc., US Professor Paul Davidson has long been a major avenue to the economic reality and the controlling economic ideas, especially those that have come into professional discussion with and since John Maynard Keynes. This is a major contribution, deserving the close attention of economists and all who seek accomplished economic guidance. I strongly recommend it. John Kenneth Galbraith, Harvard University, US Throughout the long, dark years of laissez-faire triumphalism, Paul Davidson lovingly tended the eternal flame of Keynes and ensured that it never went out. There is no better qualified economist to explain as this book does why Keynes is still relevant to a world pock-marked with the financial crises, poverty and unemployment that have resulted from neglecting his profound insights. Larry Elliott, The Guardian Paul Davidson investigates why the 1990s was a decade of financial crises that almost precipitated a global market crash. He explores the reasons why the global economy still struggles with the aftermath of these crises and discusses the possibility that volatile financial markets in the future will have real impacts on whole industries and national economic systems. The author highlights the central role that domestic and international financial markets play in determining the economic growth rate, unemployment rate and international payments position of capitalist economies. He explains why the primary function of financial markets is to create liquidity and demonstrates that a liquid market cannot be efficient, and an efficient market cannot be liquid. He also proves that preventing liquidity problems from developing in national and international financial markets is the key element in fostering prosperity. Statistical evidence and theoretical analysis are combined to demonstrate why orthodox prescriptions for liberalizing labor, product, and capital markets are the wrong policies for promoting a civilized society in the 21st century. Professional economists, financial reporters, government policy makers, those working in international economic organizations such as the IMF, the World Bank and the WTO, and concerned citizens will all benefit greatly from reading this highly acclaimed book.
Book Synopsis Product Planning Essentials by : Kenneth B. Kahn
Download or read book Product Planning Essentials written by Kenneth B. Kahn and published by SAGE Publications. This book was released on 2000-09-27 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: Concise yet comprehensive, Product Planning Essentials addresses the complex, interdisciplinary nature of product development and product management. It covers strategic issues that emerge during the product life cycle, including identifying opportunities, idea generation and evaluation, technical development, commercialization, and eventual product dismissal. Special topics include public policy, international issues, and intellectual property. An interesting summary of product development best practices from several companies appears at the end of the book. Instructors, students and practitioners will appreciate the balanced managerial and how-to orientation.
Book Synopsis Spatiotemporal Transportation Economics Development: Theories and Practices in China and Beyond by : Hongchang Li
Download or read book Spatiotemporal Transportation Economics Development: Theories and Practices in China and Beyond written by Hongchang Li and published by Springer Nature. This book was released on 2022-01-09 with total page 155 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on the analysis of transportation economics development with spatiotemporal characteristics in both theory and practice. The comprehensive and general theory development, practical transportation events and policy implications are addressed. The book pursues three main objectives: firstly, to structurally describe the overall spatiotemporal transportation theory development; secondly, to break down transportation elements and transportation modes into railway, highway, water, civil aviation, pipeline and urban transportation for the purposes of in-depth professional analysis; and thirdly, to summarize transportation trends including car-hailing, shared bicycles, etc., in China to reveal their policy implications.
Book Synopsis Timespace and International Migration by : Elizabeth Mavroudi
Download or read book Timespace and International Migration written by Elizabeth Mavroudi and published by Edward Elgar Publishing. This book was released on 2017-11-24 with total page 181 pages. Available in PDF, EPUB and Kindle. Book excerpt: Furthering understanding of the temporalities and spatialities of how people move across international boundaries, this book analyses how timespace intersects with migrant journeys as an integral aspect of the rhythms of daily lives. Individual chapters engage with these concepts by analysing a broad spectrum of migrations and mobilities, from youth mobility, to refugee migration, to gentrification, to food and to the political geography of the border.
