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The Write Brand
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Book Synopsis How to Build Your Brand with a Book by : Scott Turman
Download or read book How to Build Your Brand with a Book written by Scott Turman and published by BrightRay Publishing. This book was released on with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lots of people want to write a book, but few people actually ever do it. Why? Because like any other major accomplishment, writing a book takes time and effort that most just can't commit to. That's also exactly why a book can distinguish you from your colleagues and open the door to otherwise impossible opportunities. This is not only a step-by-step guide to write your book, but what to do with it afterwards. This book, written by two industry experts, will tell you how to publish your book and maximize all of the benefits of being an author.
Book Synopsis You Must Write a Book by : Hal Elrod
Download or read book You Must Write a Book written by Hal Elrod and published by Honoree Enterprises Publishing, LLC. This book was released on 2016-09-11 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Book Establishes Your Authority and Credibility Faster and Easier Than Anything Else. This is the Guide You Need to Write Yours! The biggest and best tool you'll ever have in your belt is a business book with your name on the cover Authority and Credibility-Your own book effortlessly attracts investors, clients, and customers Brand recognition-Your own book makes your name and brand easier to recognize, extending your reach further than ever before The ultimate business card-We're hard-wired to hold on to books, to keep and care for them, and to share them with others. When's the last time someone did that with your business card? You Must Write a Book introduces you to how a book can help you to build and grow your business and your brand, and how you can put your ideas on the page You'll learn: Why a book matters to your business Pre-planning and strategic thinking, before putting even the first word on the page How to write your book by committing to only a few words per day How to hire ghostwriters or other professionals to get your ideas on the page, without writing a word The steps for launching your book like a pro Marketing plans-both for your book, and using your book to market yourself and your business Honorée Corder is the author of dozens of books, she does all sorts of other magical things, and her badassery is legendary. She is Hal Elrod's business partner and co-creator of The Miracle Morning book series, and she coaches high profile professionals, guiding them into some of the best decisions they've ever made. If You're Looking for a Single Tool to Achieve Next-Level Success, Pick Up Your Copy of 'You Must Write A Book' Right Now!
Download or read book The Write Brand written by Sam Choo and published by Hope Publishing. This book was released on with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a world drowning in content, how do you make your voice heard? "The Write Brand: A Freelance Writer's Guide to Becoming Unforgettable" is your roadmap to standing out in the crowded freelance writing market. More than just another marketing guide, this book is a transformative journey that will revolutionize how you see yourself as a writer and how clients see you. Inside, you'll discover: • How to unearth your unique writer's voice and turn it into a magnetic brand • Secrets to crafting a digital presence that attracts dream clients while you sleep • Strategies for infusing your personality into every pitch, making you impossible to ignore • Techniques for building a loyal community that champions your work • The art of evolving your brand to ensure long-term success in a changing market Whether you're a newcomer to freelance writing or a seasoned pro looking to level up, "The Write Brand" offers actionable strategies, inspiring examples, and insider tips from writers who've built empire-sized personal brands. Don't just be another writer for hire. Become the writer clients can't wait to work with. Your unforgettable brand awaits. Are you ready to write your success story?
Book Synopsis Romance Your Brand: Building a Marketable Genre Fiction Series by : Zoe York
Download or read book Romance Your Brand: Building a Marketable Genre Fiction Series written by Zoe York and published by Zoe York. This book was released on 2019-12-24 with total page 118 pages. Available in PDF, EPUB and Kindle. Book excerpt: “Genre fiction series are the bread and butter of mid-list writers. For many they make the difference between a writing dream and a writing career.” Zoe York/Ainsley Booth, USA Today and New York Times bestselling author For the first time ever in print, Zoe York breaks down how she plans a series—something she has done ten times over. Romance Your Brand is an adaptation of an intensive four-week course, now available to authors everywhere. This book covers: • high-concept pitches • world-building • taglines and blurbs • building a cast of characters • writing the first book in a series • finding comparable series • covers • how to write towards future marketing • and why ALL OF THE ABOVE should be considered before you write a single word
Download or read book Brand Intervention written by David Brier and published by . This book was released on 2017-11-29 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Taken from over 30 years of building global brands, regional brands, local brands and startups, this is a no-holds-barred, no-punches-pulled compilation that will liberate your mind, empower your strategies and elevate your brand with master brander David Brier."--back cover
Book Synopsis Building a StoryBrand by : Donald Miller
Download or read book Building a StoryBrand written by Donald Miller and published by HarperCollins Leadership. This book was released on 2017-10-10 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times best-selling author and marketing expert Donald Miller. And they are making millions. If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue. In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers. The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more. In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses. His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Building a StoryBrand does this by teaching you: The seven universal story points all humans respond to; The real reason customers make purchases; How to simplify a brand message so people understand it; and How to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
Download or read book Hype Yourself written by Lucy Werner and published by Practical Inspiration Publishing. This book was released on 2020-01-09 with total page 197 pages. Available in PDF, EPUB and Kindle. Book excerpt: ***BUSINESS BOOK AWARDS 2021 SHORTLISTED TITLE*** Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources. Lucy Werner is founder of The Wern, a PR & branding consultancy and training hub for startups, entrepreneurs and independent brands. She is also a writer, speaker, blogger, teacher and podcaster on all things brand building for small businesses. For more information follow @wernchat or visit www.thewern.com
Download or read book Behind the Brand written by Elliott Bryan and published by IdeaPress Publishing. This book was released on 2019-06-19 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: This should be a bulleted list of key points about the book and about your background. You can also include any data points about the sales or marketing strategy (ie - full page ad in WIRED planned) and anything else that would be a likely sales point for the book that would be valuable to share.
Book Synopsis Becoming a Writer by : Dorothea Brande
Download or read book Becoming a Writer written by Dorothea Brande and published by BEYOND BOOKS HUB. This book was released on 2024-07-28 with total page 8 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unlock your writing potential with Dorothea Brande's classic guide, "Becoming a Writer." This book provides aspiring writers with essential tools and techniques to develop their craft and cultivate a disciplined writing habit. Brande's practical advice and inspirational insights will empower you to overcome creative blocks and bring your literary dreams to life. Start your journey towards becoming a confident and successful writer today.
Download or read book Sprint written by Jake Knapp and published by Simon and Schuster. This book was released on 2016-03-08 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: From inside Google Ventures, a unique five-day process for solving tough problems, proven at thousands of companies in mobile, e-commerce, healthcare, finance, and more. Entrepreneurs and leaders face big questions every day: What’s the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution? Now there’s a surefire way to answer these important questions: the Design Sprint, created at Google by Jake Knapp. This method is like fast-forwarding into the future, so you can see how customers react before you invest all the time and expense of creating your new product, service, or campaign. In a Design Sprint, you take a small team, clear your schedules for a week, and rapidly progress from problem, to prototype, to tested solution using the step-by-step five-day process in this book. A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. It can replace the old office defaults with a smarter, more respectful, and more effective way of solving problems that brings out the best contributions of everyone on the team—and helps you spend your time on work that really matters.
Book Synopsis Ideas, Influence, and Income by : Tanya Hall
Download or read book Ideas, Influence, and Income written by Tanya Hall and published by Greenleaf Book Group. This book was released on 2018-05-27 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive guide to writing, publishing, and launching your book—and monetizing your content Are you considering writing a book to boost your visibility and credibility? Or just trying to figure out how to use the book you already have to build more influence and income? No matter where you are in the process, Ideas, Influence, and Income is your field guide to using a strategic and successful publishing experience as the groundwork for a larger plan to monetize your content. Designed for experts and thought leaders and written by Greenleaf Book Group CEO Tanya Hall, this book will teach you how to • Get clarity on your message and audience • Develop your manuscript and choose a publishing option • Build your author platform and presence through social media, publicity, influencer marketing, and partnerships • Launch your book with the bang that it deserves • Use the content you’ve developed to create new income streams beyond the book These are the tools and strategies Hall has used to launch the 1000+ titles represented by Greenleaf Book Group, an independent publishing company that has made the Inc 500/5000 Fastest Growing Companies in America list seven times. A book is the holy grail of content marketing, and approaching it strategically from the outset ensures a return on the time, energy, and money behind it. Ideas, Influence, and Income is a must-have resource for authors seeking a smarter way to get the most out of publishing.
Download or read book You Are The Brand written by Mike Kim and published by Morgan James Publishing. This book was released on 2021-06-08 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: An inspiring and practical guide to help corporate professionals start, run, and grow a side-hustle into a full-time personal brand business as a coach, consultant, or creator.
Download or read book That's Mental written by Amanda Rosenberg and published by Turner Publishing Company. This book was released on 2019-11-06 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Incredible!"—Samantha Irby, New York Times bestselling author of We Are Never Meeting in Real Life and Meaty Raw, witty, and unapologetic, That’s Mental is a collection of laugh-out-loud funny, confessional essays about the inappropriate, devastating, and strangely amusing side to being mentally ill. In her book, British comedy writer Amanda Rosenberg breaks down myths and misconceptions about what it means to live, laugh, love with bipolar II in a darkly funny, but familiar way. That’s Mental dives head-first into the overlooked and offbeat issues of mental illness, it shines a harsh, fitting room light on thoughts and ideas that are often avoided, because they’re uncomfortable or just downright embarrassing. These pages move through the everyday realities of mental illness, covering everything from, how reaching out for help is a fucking nightmare, to dealing with people who suggest “cures” for your depression, to making up excuses to miss work just so you can take a mental health day. That’s Mental is an uproarious and brutally honest collection of confessions from someone who’s been there, done that, and still has no idea what she’s doing.
Book Synopsis Stylish Academic Writing by : Helen Sword
Download or read book Stylish Academic Writing written by Helen Sword and published by Harvard University Press. This book was released on 2012-04-02 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Elegant data and ideas deserve elegant expression, argues Helen Sword in this lively guide to academic writing. For scholars frustrated with disciplinary conventions, and for specialists who want to write for a larger audience but are unsure where to begin, here are imaginative, practical, witty pointers that show how to make articles and books a pleasure to read—and to write. Dispelling the myth that you cannot get published without writing wordy, impersonal prose, Sword shows how much journal editors and readers welcome work that avoids excessive jargon and abstraction. Sword’s analysis of more than a thousand peer-reviewed articles across a wide range of fields documents a startling gap between how academics typically describe good writing and the turgid prose they regularly produce. Stylish Academic Writing showcases a range of scholars from the sciences, humanities, and social sciences who write with vividness and panache. Individual chapters take up specific elements of style, such as titles and headings, chapter openings, and structure, and close with examples of transferable techniques that any writer can master.
Download or read book Blueberry Queen written by Marci Peschke and published by Capstone. This book was released on 2011 with total page 113 pages. Available in PDF, EPUB and Kindle. Book excerpt: Kylie Jean just knows she'd be the perfect queen for the Blueberry Parade.
Download or read book Brand Plan Rx written by Markus Saba and published by Page Two Press. This book was released on 2021-03-17 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Healthcare and pharmaceutical marketing executives, professor Markus Saba and marketer Hilary Gentile, provide a step-by-step formula to uncover the unique needs that drive brand choice in the health and wellness industry.
Book Synopsis Beloved Brands by : Graham Robertson
Download or read book Beloved Brands written by Graham Robertson and published by Createspace Independent Publishing Platform. This book was released on 2018-01-06 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Beloved Brands is a book every CMO or would-be CMO should read." Al Ries With Beloved Brands, you will learn everything you need to know so you can build a brand that your consumers will love. You will learn how to think strategically, define your brand with a positioning statement and a brand idea, write a brand plan everyone can follow, inspire smart and creative marketing execution, and be able to analyze the performance of your brand through a deep-dive business review. Marketing pros and entrepreneurs, this book is for you. Whether you are a VP, CMO, director, brand manager or just starting your marketing career, I promise you will learn how to realize your full potential. You could be in brand management working for an organization or an owner-operator managing a branded business. Beloved Brands provides a toolbox intended to help you every day in your job. Keep it on your desk and refer to it whenever you need to write a brand plan, create a brand idea, develop a creative brief, make advertising decisions or lead a deep-dive business review. You can even pass on the tools to your team, so they can learn how to deliver the fundamentals needed for your brands. This book is also an excellent resource for marketing professors, who can use it as an in-class textbook to develop future marketers. It will challenge communications agency professionals, who are looking to get better at managing brands, including those who work in advertising, public relations, in-store marketing, digital advertising or event marketing. "Most books on branding are really for the MARCOM crowd. They sound good, but you find it's all fluff when you try to take it from words to actions. THIS BOOK IS DIFFERENT! Graham does a wonderful job laying out the steps in clear language and goes beyond advertising and social media to show how branding relates to all aspects of GENERAL as well as marketing management. Make no mistake: there is a strong theoretical foundation for all he says...but he spares you the buzzwords. Next year my students will all be using this book." Kenneth B. (Ken) Wong, Queen's University If you are an entrepreneur who has a great product and wants to turn it into a brand, you can use this book as a playbook. These tips will help you take full advantage of branding and marketing, and make your brand more powerful and more profitable. You will learn how to think, define, plan, execute and analyze, and I provide every tool you will ever need to run your brand. You will find models and examples for each of the four strategic thinking methods, looking at core strength, competitive, consumer and situational strategies. To define the brand, I will provide a tool for writing a brand positioning statement as well as a consumer profile and a consumer benefits ladder. I have created lists of potential functional and emotional benefits to kickstart your thinking on brand positioning. We explore the step-by-step process to come up with your brand idea and bring it all together with a tool for writing the ideal brand concept. For brand plans, I provide formats for a long-range brand strategy roadmap and the annual brand plan with definitions for each planning element. From there, I show how to build a brand execution plan that includes the creative brief, innovation process, and sales plan. I provide tools for how to create a brand calendar and specific project plans. To grow your brand, I show how to make smart decisions on execution around creative advertising and media choices. When it comes time for the analytics, I provide all the tools you need to write a deep-dive business review, looking at the marketplace, consumer, channels, competitors and the brand. Write everything so that it is easy to follow and implement for your brand. My promise to help make you smarter so you can realize your full potential.
