The Wall Street Journal Book of Personal Technology

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Author :
Publisher : Crown Business
ISBN 13 : 9780812926026
Total Pages : 322 pages
Book Rating : 4.9/5 (26 download)

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Book Synopsis The Wall Street Journal Book of Personal Technology by : Walter S. Mossberg

Download or read book The Wall Street Journal Book of Personal Technology written by Walter S. Mossberg and published by Crown Business. This book was released on 1995 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: This witty and candid guide cuts through the jargon, hype, and visionary mumbo-jumbo to explain in realistic, down-to-earth terms exactly what the newest computers, software, and communications devices can--and cannot--do for the average, intelligent "non-nerd".

Becoming Leonardo

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Author :
Publisher : Melville House
ISBN 13 : 1612197159
Total Pages : 321 pages
Book Rating : 4.6/5 (121 download)

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Book Synopsis Becoming Leonardo by : Mike Lankford

Download or read book Becoming Leonardo written by Mike Lankford and published by Melville House. This book was released on 2018-04-03 with total page 321 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Wall Street Journal Book of the Year A Spectator Book of the Year “A truly intimate portrait of one of the greatest creators in human history,” this biography of Leonardo Da Vinci “has the pace, elegance, and authorial omnipresence of a novel,” bringing both artist and Renaissance Italy to life (Noah Charney, author of The Art of Forgery) Why did Leonardo Da Vinci leave so many of his major works uncompleted? Why did this resolute pacifist build war machines for the notorious Borgias? Why did he carry the Mona Lisa with him everywhere he went for decades, yet never quite finish it? Why did he write backwards, and was he really at war with Michelangelo? And was he gay? In a book unlike anything ever written about the Renaissance genius, Mike Lankford explodes every cliché about Da Vinci and then reconstructs him based on a rich trove of available evidence—bringing to life for the modern reader the man who has been studied by scholars for centuries—yet has remained as mysterious as ever. Seeking to envision Da Vinci without the obscuring residue of historical varnish, the sights, sounds, smells, and feel of Renaissance Italy—usually missing in other biographies—are all here, transporting readers back to a world of war and plague and court intrigue, of viciously competitive famous artists, of murderous tyrants with exquisite tastes in art . . . Lankford brilliantly captures Da Vinci’s life as the compelling and dangerous adventure it seems to have actually been—fleeing from one sanctuary to the next, somehow surviving in war zones beside his friend Machiavelli, struggling to make art his way or no way at all . . . and often paying dearly for those decisions. It is a thrilling and absorbing journey into the life of a ferociously dedicated loner, whose artwork in one way or another represents his noble rebellion, providing inspiration that is timeless.

The Wall Street Journal on Personal Technology

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Author :
Publisher :
ISBN 13 : 9780614054248
Total Pages : pages
Book Rating : 4.0/5 (542 download)

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Book Synopsis The Wall Street Journal on Personal Technology by : Walter S. Mossberg

Download or read book The Wall Street Journal on Personal Technology written by Walter S. Mossberg and published by . This book was released on 1995-11-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

How the Internet Happened: From Netscape to the iPhone

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Author :
Publisher : Liveright Publishing
ISBN 13 : 1631493086
Total Pages : 371 pages
Book Rating : 4.6/5 (314 download)

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Book Synopsis How the Internet Happened: From Netscape to the iPhone by : Brian McCullough

Download or read book How the Internet Happened: From Netscape to the iPhone written by Brian McCullough and published by Liveright Publishing. This book was released on 2018-10-23 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Library Journal Best Book of the Year Tech-guru Brian McCullough delivers a rollicking history of the internet, why it exploded, and how it changed everything. The internet was never intended for you, opines Brian McCullough in this lively narrative of an era that utterly transformed everything we thought we knew about technology. In How the Internet Happened, he chronicles the whole fascinating story for the first time, beginning in a dusty Illinois basement in 1993, when a group of college kids set off a once-in-an-epoch revolution with what would become the first “dotcom.” Depicting the lives of now-famous innovators like Netscape’s Marc Andreessen and Facebook’s Mark Zuckerberg, McCullough also reveals surprising quirks and unknown tales as he tracks both the technology and the culture around the internet’s rise. Cinematic in detail and unprecedented in scope, the result both enlightens and informs as it draws back the curtain on the new rhythm of disruption and innovation the internet fostered, and helps to redefine an era that changed every part of our lives.

The Art of the Sale

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Author :
Publisher : Penguin
ISBN 13 : 1101561742
Total Pages : 304 pages
Book Rating : 4.1/5 (15 download)

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Book Synopsis The Art of the Sale by : Philip Delves Broughton

Download or read book The Art of the Sale written by Philip Delves Broughton and published by Penguin. This book was released on 2012-04-12 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: A revelatory examination of the alchemy of successful selling and its essential role in just about every aspect of human experience. When Philip Delves Broughton went to Harvard Business School, an experience he wrote about in his New York Times bestseller Ahead of the Curve, he was baffled to find that sales was not on the curriculum. Why not, he wondered? Sales plays a part in everything we do—not just in clinching a deal but in convincing people of an argument, getting a job, attracting a mate, or getting a child to eat his broccoli. Well, he thought; he’d just have to assemble his own master class in the art of selling. And so he did, setting out on a remarkable pilgrimage to find the world’s great wizards of sales. Great selling is an art that demands creativity, mindfulness, selflessness, and resilience; but anyone who says you can become a great salesperson in 15 minutes is either a charlatan or a fool. The more Delves Broughton traveled and listened, the more he found a wealth of applicable insight. In Morocco, he found the master rug merchant who thrives in Kasbah by using age-old principles to read his customers. In Tampa, he met with Tony Sullivan, king of the infomercial, and learned the importance of creating a good narrative to selling effectively. In a sold-out seminar with sales guru Jeffrey Gitomer, he uncovered the ways successful selling approaches religion, inspiring faith and even a sense of duty in customers. From celebrity art dealer Larry Gagosian to the most successful saleswoman in Japan, Broughton tracked down anyone who would help him understand what it took to achieve greatness in sales. Though sales is the engine of commerce and industry—more Americans work in sales than in manufacturing, marketing, or finance—it remains shrouded in myth. The Art of the Sale is a powerful beam of light onto the field, a wise and winning tour of the best in show of this endeavor which is nothing less than the means by which all of us, one way or another, get our way in the world.

Rough Ideas

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Author :
Publisher : Farrar, Straus and Giroux
ISBN 13 : 0374721408
Total Pages : 464 pages
Book Rating : 4.3/5 (747 download)

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Book Synopsis Rough Ideas by : Stephen Hough

Download or read book Rough Ideas written by Stephen Hough and published by Farrar, Straus and Giroux. This book was released on 2020-02-04 with total page 464 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of essays on music and life by the famed classical pianist and composer Stephen Hough is one of the world’s leading pianists, winning global acclaim and numerous awards, both for his concerts and his recordings. He is also a writer, composer, and painter, and has been described by The Economist as one of “Twenty Living Polymaths.” Hough writes informally and engagingly about music and the life of a musician, from the broader aspects of what it is to walk out onto a stage or to make a recording, to specialist tips from deep inside the practice room: how to trill, how to pedal, how to practice. He also writes vividly about people he’s known, places he’s traveled to, books he’s read, paintings he’s seen; and he touches on more controversial subjects, such as assisted suicide and abortion. Even religion is there—the possibility of the existence of God, problems with some biblical texts, and the challenges involved in being a gay Catholic. Rough Ideas is an illuminating, constantly surprising introduction to the life and mind of one of our great cultural figures.

The Enchanter: Nabokov and Happiness

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Author :
Publisher : W. W. Norton & Company
ISBN 13 : 0393083004
Total Pages : 256 pages
Book Rating : 4.3/5 (93 download)

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Book Synopsis The Enchanter: Nabokov and Happiness by : Lila Azam Zanganeh

Download or read book The Enchanter: Nabokov and Happiness written by Lila Azam Zanganeh and published by W. W. Norton & Company. This book was released on 2011-05-02 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discovering happiness in reading the work of an extraordinary writer. The protagonist of Vladimir Nabokov's The Gift playfully dreamed of writing "A Practical Handbook: How to Be Happy." Now, Nabokov's own creative reader Lila Azam Zanganeh lends life to this vision with sly sophistication and ebullient charm, as she shares the delirious joy to be found in reading the masterpieces of "the great writer of happiness." Plunging into the enchanted and luminous worlds of Speak, Memory; Ada, or Ardor; and the infamous Lolita, Azam Zanganeh seeks out the Nabokovian experience of time, memory, sexual passion, nature, loss, love in all its forms, and language in all its allusions. She explores Nabokov's geography-from his Russian childhood to the landscapes of "his" America-suffers encounters with his beloved "nature," hallucinates an interview with the master, and seeks the "crunch of happiness" in his singular vocabulary. This beautifully illuminated book will both reignite the passion of experienced Nabokovians and lure the innocent reader to a well of delights as yet unseen.

The Wall Street Journal Guide to Understanding Personal Finance

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Author :
Publisher : Simon and Schuster
ISBN 13 : 9780743266321
Total Pages : 182 pages
Book Rating : 4.2/5 (663 download)

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Book Synopsis The Wall Street Journal Guide to Understanding Personal Finance by : Kenneth M. Morris

Download or read book The Wall Street Journal Guide to Understanding Personal Finance written by Kenneth M. Morris and published by Simon and Schuster. This book was released on 2004 with total page 182 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covers banking services, credit, home finance, financial planning, investments, and taxes.

Rabid

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Publisher : Penguin
ISBN 13 : 0143123572
Total Pages : 290 pages
Book Rating : 4.1/5 (431 download)

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Book Synopsis Rabid by : Bill Wasik

Download or read book Rabid written by Bill Wasik and published by Penguin. This book was released on 2013-06-25 with total page 290 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most fatal virus known to science, rabies-a disease that spreads avidly from animals to humans-kills nearly one hundred percent of its victims once the infection takes root in the brain. In this critically acclaimed exploration, journalist Bill Wasik and veterinarian Monica Murphy chart four thousand years of the history, science, and cultural mythology of rabies. From Greek myths to zombie flicks, from the laboratory heroics of Louis Pasteur to the contemporary search for a lifesaving treatment, Rabid is a fresh and often wildly entertaining look at one of humankind's oldest and most fearsome foes. "A searing narrative." -The New York Times "In this keen and exceptionally well-written book, rife with surprises, narrative suspense and a steady flow of expansive insights, 'the world's most diabolical virus' conquers the unsuspecting reader's imaginative nervous system. . . . A smart, unsettling, and strangely stirring piece of work." -San Francisco Chronicle "Fascinating. . . . Wasik and Murphy chronicle more than two millennia of myths and discoveries about rabies and the animals that transmit it, including dogs, bats and raccoons." -The Wall Street Journal

Loonshots

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Publisher : St. Martin's Press
ISBN 13 : 1250185971
Total Pages : 304 pages
Book Rating : 4.2/5 (51 download)

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Book Synopsis Loonshots by : Safi Bahcall

Download or read book Loonshots written by Safi Bahcall and published by St. Martin's Press. This book was released on 2019-03-19 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: * Instant WSJ bestseller * Translated into 18 languages * #1 Most Recommended Book of the year (Bloomberg annual survey of CEOs and entrepreneurs) * An Amazon, Bloomberg, Financial Times, Forbes, Inc., Newsweek, Strategy + Business, Tech Crunch, Washington Post Best Business Book of the year * Recommended by Bill Gates, Daniel Kahneman, Malcolm Gladwell, Dan Pink, Adam Grant, Susan Cain, Sid Mukherjee, Tim Ferriss Why do good teams kill great ideas? Loonshots reveals a surprising new way of thinking about the mysteries of group behavior that challenges everything we thought we knew about nurturing radical breakthroughs. Bahcall, a physicist and entrepreneur, shows why teams, companies, or any group with a mission will suddenly change from embracing new ideas to rejecting them, just as flowing water will suddenly change into brittle ice. Mountains of print have been written about culture. Loonshots identifies the small shifts in structure that control this transition, the same way that temperature controls the change from water to ice. Using examples that range from the spread of fires in forests to the hunt for terrorists online, and stories of thieves and geniuses and kings, Bahcall shows how a new kind of science can help us become the initiators, rather than the victims, of innovative surprise. Over the past decade, researchers have been applying the tools and techniques of this new science—the science of phase transitions—to understand how birds flock, fish swim, brains work, people vote, diseases erupt, and ecosystems collapse. Loonshots is the first to apply this science to the spread of breakthrough ideas. Bahcall distills these insights into practical lessons creatives, entrepreneurs, and visionaries can use to change our world. Along the way, readers will learn how chickens saved millions of lives, what James Bond and Lipitor have in common, what the movie Imitation Game got wrong about WWII, and what really killed Pan Am, Polaroid, and the Qing Dynasty. “If The Da Vinci Code and Freakonomics had a child together, it would be called Loonshots.” —Senator Bob Kerrey

The Efficiency Paradox

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Publisher : Vintage
ISBN 13 : 0525520309
Total Pages : 320 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis The Efficiency Paradox by : Edward Tenner

Download or read book The Efficiency Paradox written by Edward Tenner and published by Vintage. This book was released on 2018-04-17 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: A bold challenge to our obsession with efficiency—and a new understanding of how to benefit from the powerful potential of serendipity. Algorithms, multitasking, the sharing economy, life hacks: our culture can't get enough of efficiency. One of the great promises of the Internet and big data revolutions is the idea that we can improve the processes and routines of our work and personal lives to get more done in less time than we ever have before. There is no doubt that we're performing at higher levels and moving at unprecedented speed, but what if we're headed in the wrong direction? Melding the long-term history of technology with the latest headlines and findings of computer science and social science, The Efficiency Paradox questions our ingrained assumptions about efficiency, persuasively showing how relying on the algorithms of digital platforms can in fact lead to wasted efforts, missed opportunities, and, above all, an inability to break out of established patterns. Edward Tenner offers a smarter way of thinking about efficiency, revealing what we and our institutions, when equipped with an astute combination of artificial intelligence and trained intuition, can learn from the random and unexpected.

Alone in the Universe

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Publisher : Wiley
ISBN 13 : 9781683366898
Total Pages : 240 pages
Book Rating : 4.3/5 (668 download)

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Book Synopsis Alone in the Universe by : John Gribbin

Download or read book Alone in the Universe written by John Gribbin and published by Wiley. This book was released on 2011-12-01 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: The acclaimed author of In Search of Schr�dinger's Cat searches for life on other planets Are we alone in the universe? Surely amidst the immensity of the cosmos there must be other intelligent life out there. Don't be so sure, says John Gribbin, one of today's best popular science writers. In this fascinating and intriguing new book, Gribbin argues that the very existence of intelligent life anywhere in the cosmos is, from an astrophysicist's point of view, a miracle. So why is there life on Earth and (seemingly) nowhere else? What happened to make this planet special? Taking us back some 600 million years, Gribbin lets you experience the series of unique cosmic events that were responsible for our unique form of life within the Milky Way Galaxy. Written by one of our foremost popular science writers, author of the bestselling In Search of Schr�dinger's Cat Offers a bold answer to the eternal question, ""Are we alone in the universe?"" Explores how the impact of a ""supercomet"" with Venus 600 million years ago created our moon, and along with it, the perfect conditions for life on Earth From one of our most talented science writers, this book is a daring, fascinating exploration into the dawning of the universe, cosmic collisions and their consequences, and the uniqueness of life on Earth.

The Code

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Publisher : Penguin
ISBN 13 : 0399562206
Total Pages : 514 pages
Book Rating : 4.3/5 (995 download)

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Book Synopsis The Code by : Margaret O'Mara

Download or read book The Code written by Margaret O'Mara and published by Penguin. This book was released on 2020-07-07 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: One of New York Magazine's best books on Silicon Valley! The true, behind-the-scenes history of the people who built Silicon Valley and shaped Big Tech in America Long before Margaret O'Mara became one of our most consequential historians of the American-led digital revolution, she worked in the White House of Bill Clinton and Al Gore in the earliest days of the commercial Internet. There she saw firsthand how deeply intertwined Silicon Valley was with the federal government--and always had been--and how shallow the common understanding of the secrets of the Valley's success actually was. Now, after almost five years of pioneering research, O'Mara has produced the definitive history of Silicon Valley for our time, the story of mavericks and visionaries, but also of powerful institutions creating the framework for innovation, from the Pentagon to Stanford University. It is also a story of a community that started off remarkably homogeneous and tight-knit and stayed that way, and whose belief in its own mythology has deepened into a collective hubris that has led to astonishing triumphs as well as devastating second-order effects. Deploying a wonderfully rich and diverse cast of protagonists, from the justly famous to the unjustly obscure, across four generations of explosive growth in the Valley, from the forties to the present, O'Mara has wrestled one of the most fateful developments in modern American history into magnificent narrative form. She is on the ground with all of the key tech companies, chronicling the evolution in their offerings through each successive era, and she has a profound fingertip feel for the politics of the sector and its relation to the larger cultural narrative about tech as it has evolved over the years. Perhaps most impressive, O'Mara has penetrated the inner kingdom of tech venture capital firms, the insular and still remarkably old-boy world that became the cockpit of American capitalism and the crucible for bringing technological innovation to market, or not. The transformation of big tech into the engine room of the American economy and the nexus of so many of our hopes and dreams--and, increasingly, our nightmares--can be understood, in Margaret O'Mara's masterful hands, as the story of one California valley. As her majestic history makes clear, its fate is the fate of us all.

The Devil May Dance

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Author :
Publisher : Hachette UK
ISBN 13 : 0316530255
Total Pages : 336 pages
Book Rating : 4.3/5 (165 download)

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Book Synopsis The Devil May Dance by : Jake Tapper

Download or read book The Devil May Dance written by Jake Tapper and published by Hachette UK. This book was released on 2021-05-11 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Charlie and Margaret discover the dark side of Hollywood in Jake Tapper's follow-up to New York Times bestseller The Hellfire Club—an "excellent" cocktail of corruption and ambition (Publishers Weekly). Charlie and Margaret Marder, political stars in 1960s Washington DC, know all too well how the tangled web of power in the nation's capital can operate. But while they long to settle into the comforts of home, Attorney General Robert Kennedy has other plans. He needs them to look into a potential threat not only to the presidency, but to the security of the United States itself. Charlie and Margaret quickly find themselves on a flight to sunny Los Angeles, where they’ll face off against a dazzling world of stars and studios. At the center of their investigation is Frank Sinatra, a close friend of President John F. Kennedy and a rumored mob crony, whom Charlie and Margaret must befriend to get the inside scoop. But in a town built on illusions, where friends and foes all look alike, nothing is easy, and drinks by the pool at the Sands and late-night adventures with the Rat Pack soon lead to a body in the trunk of their car. Before they know it, Charlie and Margaret are being pursued by sinister forces from Hollywood’s stages to the newly founded Church of Scientology, facing off against the darkest and most secret side of Hollywood’s power. As the Academy Awards loom, and someone near and dear to Margaret goes missing, Charlie and Margaret find the clock is not only ticking but running out. Someone out there knows what they’ve uncovered and can’t let them leave alive. Corruption and ambition form a deadly mix in this fast-paced sequel to The Hellfire Club.

The Nine Lives of Pakistan: Dispatches from a Precarious State

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Author :
Publisher : W. W. Norton & Company
ISBN 13 : 0393249921
Total Pages : 301 pages
Book Rating : 4.3/5 (932 download)

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Book Synopsis The Nine Lives of Pakistan: Dispatches from a Precarious State by : Declan Walsh

Download or read book The Nine Lives of Pakistan: Dispatches from a Precarious State written by Declan Walsh and published by W. W. Norton & Company. This book was released on 2020-11-17 with total page 301 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner of the 2021 Overseas Press Club of America Cornelius Ryan Award The former New York Times Pakistan bureau chief paints an arresting, up-close portrait of a fractured country. Declan Walsh is one of the New York Times’s most distinguished international correspondents. His electrifying portrait of Pakistan over a tumultuous decade captures the sweep of this strange, wondrous, and benighted country through the dramatic lives of nine fascinating individuals. On assignment as the country careened between crises, Walsh traveled from the raucous port of Karachi to the salons of Lahore, and from Baluchistan to the mountains of Waziristan. He met a diverse cast of extraordinary Pakistanis—a chieftain readying for war at his desert fort, a retired spy skulking through the borderlands, and a crusading lawyer risking death for her beliefs, among others. Through these “nine lives” he describes a country on the brink—a place of creeping extremism and political chaos, but also personal bravery and dogged idealism that defy easy stereotypes. Unbeknownst to Walsh, however, an intelligence agent was tracking him. Written in the aftermath of Walsh’s abrupt deportation, The Nine Lives of Pakistan concludes with an astonishing encounter with that agent, and his revelations about Pakistan’s powerful security state. Intimate and complex, attuned to the centrifugal forces of history, identity, and faith, The Nine Lives of Pakistan offers an unflinching account of life in a precarious, vital country.

The Wall Street Journal Complete Money and Investing Guidebook

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Author :
Publisher : Crown Currency
ISBN 13 : 0307498867
Total Pages : 226 pages
Book Rating : 4.3/5 (74 download)

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Book Synopsis The Wall Street Journal Complete Money and Investing Guidebook by : Dave Kansas

Download or read book The Wall Street Journal Complete Money and Investing Guidebook written by Dave Kansas and published by Crown Currency. This book was released on 2010-12-08 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Unravel the Mysteries of the Financial Markets—the Language, the Players, and the Strategies for Success Understanding money and investing has never been more important than it is today, as many of us are called upon to manage our own retirement planning, college savings funds, and health-care costs. Up-to-date and expertly written, The Wall Street Journal Complete Money and Investing Guidebook provides investors with a simple—but not simplistic—grounding in the world of finance. It breaks down the basics of how money and investing work, explaining: • What must-have information you need to invest in stocks, bonds, and mutual funds • How to see through the inscrutable theories and arcane jargon of financial insiders and advisers • What market players, investing strategies, and money and investing history you should know • Why individual investors should pay attention to the economy Written in a clear, engaging style by Dave Kansas, one of America’s top business journalists and editor of The Wall Street Journal Money & Investing section, this straightforward book is full of helpful charts, graphs, and illustrations and is an essential source for novice and experienced investors alike. Get your financial life in order with help from The Wall Street Journal. Look for: • The Wall Street Journal Complete Personal Finance Guidebook • The Wall Street Journal Personal Finance Workbook • The Wall Street Journal Complete Real Estate Investing Guidebook

Race After Technology

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1509526439
Total Pages : 172 pages
Book Rating : 4.5/5 (95 download)

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Book Synopsis Race After Technology by : Ruha Benjamin

Download or read book Race After Technology written by Ruha Benjamin and published by John Wiley & Sons. This book was released on 2019-07-09 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: From everyday apps to complex algorithms, Ruha Benjamin cuts through tech-industry hype to understand how emerging technologies can reinforce White supremacy and deepen social inequity. Benjamin argues that automation, far from being a sinister story of racist programmers scheming on the dark web, has the potential to hide, speed up, and deepen discrimination while appearing neutral and even benevolent when compared to the racism of a previous era. Presenting the concept of the “New Jim Code,” she shows how a range of discriminatory designs encode inequity by explicitly amplifying racial hierarchies; by ignoring but thereby replicating social divisions; or by aiming to fix racial bias but ultimately doing quite the opposite. Moreover, she makes a compelling case for race itself as a kind of technology, designed to stratify and sanctify social injustice in the architecture of everyday life. This illuminating guide provides conceptual tools for decoding tech promises with sociologically informed skepticism. In doing so, it challenges us to question not only the technologies we are sold but also the ones we ourselves manufacture. Visit the book's free Discussion Guide here.