A Profile of the United States Toy Industry

Download A Profile of the United States Toy Industry PDF Online Free

Author :
Publisher : Business Expert Press
ISBN 13 : 1606495119
Total Pages : 161 pages
Book Rating : 4.6/5 (64 download)

DOWNLOAD NOW!


Book Synopsis A Profile of the United States Toy Industry by : Christopher Byrne

Download or read book A Profile of the United States Toy Industry written by Christopher Byrne and published by Business Expert Press. This book was released on 2013-10-31 with total page 161 pages. Available in PDF, EPUB and Kindle. Book excerpt: The toy industry is one of the most consistently misunderstood sectors of American business. That's no surprise because on many levels it resists easy definition. It's a commodity business. No, it's a fashion business. No, it's a consumer products business. No, it's an entertainment business. The fact is it's all of these businesses, each of which addresses and responds to market forces differently. And often, especially with the larger, publicly traded companies--all of these businesses share a balance sheet. This book will provide a concise and in-depth introduction to the structure, practices and market forces that impact the toy industry. It will offer a short history of the industry, a description of the current market landscape, major and emerging industry competitors, contemporary trends, changes and expectations for the future. It will further cover aspects of retailing, consumer behavior, and financial markets as they relate to the industry. As noted, the book will focus primarily on the U.S. toy industry, but will provide guidelines for extrapolating the information to the global toy market and a highlight of those issues, such as manufacturing, that are relatively consistent worldwide. The book is intended to provide a foundation for understanding the diverse and changing nature of the toy industry and to help readers develop a context for appreciating it relevant to other, more predictable and definable industries. Many students--and professionals for that matter--come to the toy industry ill equipped for success because they are unable to understand the various disciplines and business practices it encompasses and therefore unable to apply those practices appropriately for the product or product category. A preschool toy will never behave like a toy from a hot movie. It's something many successful people in the business know and have learned over time, but it remains a mystery to the uninitiated. Withal this book is intended as an initiation into a fascinating, fast-paced and fiercely competitive business that is very often more an art than a science.

A Profile of the United States Toy Industry, Second Edition

Download A Profile of the United States Toy Industry, Second Edition PDF Online Free

Author :
Publisher : Business Expert Press
ISBN 13 : 1631576070
Total Pages : 210 pages
Book Rating : 4.6/5 (315 download)

DOWNLOAD NOW!


Book Synopsis A Profile of the United States Toy Industry, Second Edition by : Christopher Byrne

Download or read book A Profile of the United States Toy Industry, Second Edition written by Christopher Byrne and published by Business Expert Press. This book was released on 2017-01-24 with total page 210 pages. Available in PDF, EPUB and Kindle. Book excerpt: The toy industry is one of the most consistently misunderstood sectors of American business, comprising a wide range of businesses under one banner-entertainment, commodities, fashion and licensing-that each behave differently. Broad-based change is constant, with more than 40 percent of toy products new each year. The U.S. market comprises about 600 publicly and privately held companies, valued at about $22 billion per year at wholesale for traditional toys, which has remained relatively constant since the 1990s. It is also the only industry where success depends on the whims of a child. This book is a concise and in-depth introduction to the structure, practices, and market forces that impact the toy industry, including a short history, a description of the current market landscape, product trends, emerging opportunities and threats and expectations for the future, as well as aspects of retailing, consumer behavior, and financial markets. While the book's primary focus is the U.S. toy industry, one cannot ignore the global scope of the business, particularly related to manufacturing, growth potential and emerging markets. It is intended to provide a foundation for understanding the diverse and dynamic nature of the toy industry and many things that make it unique and to provide an introduction to this fast-paced, always changing and fiercely competitive business where success is often more an art than a science.

Walmart in China

Download Walmart in China PDF Online Free

Author :
Publisher : ILR Press
ISBN 13 : 0801462673
Total Pages : 305 pages
Book Rating : 4.8/5 (14 download)

DOWNLOAD NOW!


Book Synopsis Walmart in China by : Anita Chan

Download or read book Walmart in China written by Anita Chan and published by ILR Press. This book was released on 2011-11-15 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Walmart and "Made in China" are practically synonymous; Walmart imports some 70 percent of its merchandise from China. Walmart is now also rapidly becoming a major retail presence there, with close to two hundred Walmarts in more than a hundred Chinese cities. What happens when the world's biggest retailer and the world's biggest country do business with each other? In this book, a group of thirteen experts from several disciplines examine the symbiotic but strained relationship between these giants. The book shows how Walmart began cutting costs by bypassing its American suppliers and sourcing directly from Asia and how Walmart's sheer size has trumped all other multinationals in squeezing procurement prices and, as a by-product, driving down Chinese workers’ wages. China is also an inviting frontier for Walmart’s global superstore expansion. As China's middle class grows, the chain's Western image and affordable goods have become popular. Walmart's Arkansas headquarters exports to the Chinese stores a unique corporate culture and management ideology, which oddly enough are reminiscent of Mao-era Chinese techniques for promoting loyalty. Three chapters separately detail the lives of a Walmart store manager, a lower-level store supervisor, and a cashier. Another chapter focuses on employees' wages, "voluntary" overtime, and the stores' strict labor discipline. In 2006, the official Chinese trade union targeted Walmart, which is antilabor in its home country, and succeeded in setting up union branches in all the stores. Walmart in China reveals the surprising outcome.

The American Toy Industry's Golden Era

Download The American Toy Industry's Golden Era PDF Online Free

Author :
Publisher :
ISBN 13 :
Total Pages : 24 pages
Book Rating : 4.:/5 (319 download)

DOWNLOAD NOW!


Book Synopsis The American Toy Industry's Golden Era by : Thornton B. Moore

Download or read book The American Toy Industry's Golden Era written by Thornton B. Moore and published by . This book was released on 1949 with total page 24 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Toy Wars

Download Toy Wars PDF Online Free

Author :
Publisher : Crown Business
ISBN 13 : 0307818802
Total Pages : 456 pages
Book Rating : 4.3/5 (78 download)

DOWNLOAD NOW!


Book Synopsis Toy Wars by : G. Wayne Miller

Download or read book Toy Wars written by G. Wayne Miller and published by Crown Business. This book was released on 2012-11-21 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is the real toy story, an unprecedented behind-the-scenes journey through a world of influence, fantasy, and multimillion-dollar Hollywood deals, a world where the whims of children make millionaires and topple titans. This is also the story of an unusual man. Alan Hassenfeld, the chief executive officer of Hasbro, never intended to run a Fortune 500 company. A free spirit who dreamed of being a writer and exploring Asia, he was content to remain in the shadow of his older brother Stephen, a marketing genius who transformed a family firm established by immigrant Jews into powerhouse and Wall Street darling. Then tragedy struck. Stephen, and intensely private man, died of AIDS, a disease he had not acknowledged he had, even to his family. Alan Hassenfeld was named CEO, just as Hasbro was facing a daunting onslaught of challenges. Toy Wars is about Alan's struggle to balance the demands of the bottom line with his ideals about the kind of toys children deserve, as well as the ethical obligations of management. Wayne Miller, an award-winning journalist and novelist, was granted unprecedented access to Hasbro, the maker of G.I. Joe, Star Wars toys, Mr. Potato Head, Batman, Monopoly, Scrabble, Trivial Pursuit, and countless other favorites. For five years, he sat in on design sessions, marketing meetings, and focus groups, and interviewed employees in every part of the company. He witnessed a major corporate restructuring; crucial deal with Dreamworks SKG; a hostile takeover bid by archrival Mattel; the collapse of a $45 million virtual reality game; and the company makeover of G.I. Joe, Hasbro's flagship product and one of the most popular toys of all time. Toy Wars is filled with many colorful characters, including: Hollywood moguls Steven Spielberg and George Lucas, whose kid-friendly movies can translate into licensing gold for toymakers Mighty Morphin Power Rangers creator Haim Saban, who tapped into a popular Japanese TV series and made it a worldwide television and merchandising phenomenon Mattel CEO Jill Barad, the second-highest-paid woman in corporate America, who promotes and defends Barbie with the zeal of a religious crusader Hasbro executive Al Verrecchia, the loyal second in command who did not let friendship or tradition stand in the way of a dramatic restructuring Larry Bernstein, arguably the best toy salesman ever, a riotous raconteur whose divisional presidency crumbled when he was unable to meet Hasbro's profit goals Rich in family drama and written with sly wit, Toy Wars is a deeply compelling business story, a fascinating tour through a billion-dollar industry that exerts tremendous influence on the lives of children everywhere.

Toys in wartime

Download Toys in wartime PDF Online Free

Author :
Publisher :
ISBN 13 :
Total Pages : 64 pages
Book Rating : 4.F/5 ( download)

DOWNLOAD NOW!


Book Synopsis Toys in wartime by : United States. Children's Bureau

Download or read book Toys in wartime written by United States. Children's Bureau and published by . This book was released on 1942 with total page 64 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Big Book of Toys

Download The Big Book of Toys PDF Online Free

Author :
Publisher : Golden/Disney
ISBN 13 : 0736425942
Total Pages : 42 pages
Book Rating : 4.7/5 (364 download)

DOWNLOAD NOW!


Book Synopsis The Big Book of Toys by : Random House Disney

Download or read book The Big Book of Toys written by Random House Disney and published by Golden/Disney. This book was released on 2009-08-11 with total page 42 pages. Available in PDF, EPUB and Kindle. Book excerpt: The toys are back in town! Complete with a handle and a giant sheet of stickers, this oversized coloring book is the perfect way to bring the beloved characters from Toy Story and Toy Story 2 to life!

Brick by Brick

Download Brick by Brick PDF Online Free

Author :
Publisher : Crown Currency
ISBN 13 : 0307951626
Total Pages : 330 pages
Book Rating : 4.3/5 (79 download)

DOWNLOAD NOW!


Book Synopsis Brick by Brick by : David Robertson

Download or read book Brick by Brick written by David Robertson and published by Crown Currency. This book was released on 2013-06-25 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sometimes radical yet always applicable, Brick by Brick abounds with real-world lessons for unleashing breakthrough innovation in your organization, using LEGO--which experienced one of the most remarkable business transformations in recent history--as a business model. As LEGO failed to keep pace with the revolutionary changes in kids' lives and began sliding into irrelevance, the company's leaders implemented some of the business world's most widely espoused prescriptions for boosting innovation. Ironically, these changes pushed the iconic toymaker to the brink of bankruptcy, showing that what works in theory can fail spectacularly in the brutally competitive global economy. It took a new LEGO management team--faced with the growing rage for electronic toys, few barriers to entry, and ultra-demanding consumers (ten-year old boys)--to reinvent the innovation rule book and transform LEGO into one of the world's most profitable, fastest-growing companies. Along the way, Brick by Brick reveals how LEGO: - Became truly customer-driven by co-creating with kids as well as its passionate adult fans - Looked beyond products and learned to leverage a full-spectrum approach to innovation - Opened its innovation process by using both the "wisdom of crowds" and the expertise of elite cliques - Discovered uncontested, "blue ocean" markets, even as it thrived in brutally competitive red oceans - Gave its world-class design teams enough space to create and direction to deliver built a culture where profitable innovation flourishes Whether you're a senior executive looking to make your company grow, an entrepreneur building a startup from scratch, or a fan who wants to instill some of that LEGO magic in your career, you'll learn how to build your own innovation advantage, brick by brick.

Dictionary of Toys and Games in American Popular Culture

Download Dictionary of Toys and Games in American Popular Culture PDF Online Free

Author :
Publisher : Routledge
ISBN 13 : 1135418462
Total Pages : 152 pages
Book Rating : 4.1/5 (354 download)

DOWNLOAD NOW!


Book Synopsis Dictionary of Toys and Games in American Popular Culture by : Frank Hoffmann

Download or read book Dictionary of Toys and Games in American Popular Culture written by Frank Hoffmann and published by Routledge. This book was released on 2013-10-08 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: Keep the information you need on playthings and pop culture at your fingertips! The Dictionary of Toys and Games in American Popular Culture is an A-to-Z reference guide to the playthings that amused us as children and fascinate us as adults. This enlightening—and entertaining—resource, complete with cross-references, provides easy access to concise but detailed descriptions that place toys and board games in their social and cultural contexts. From action figures to yo-yos, the book is your tour guide through the museum of sought-after collectibles and forgotten treasures that mirror the fads and fashions that helped define pop culture in the United States. The Dictionary of Toys and Games in American Popular Culture is a historical, yet current, reflection of society’s ever-changing attitudes toward childhood and its cultural touchstones. The book is filled with physical descriptions of each entry, including size, color, and material composition, and the age group most often associated with the item. It also includes biographical sketches of inventors, manufacturers, and distributors— a virtual “Who’s Who” of the American toy industry, including Milton Bradley, Walt Disney, and Jim Henson. With a brief glimpse through its pages or a lengthy look from cover to cover, you’ll discover (or re-discover) real hero action figures, toys with commercial tie-ins, fast-food promotional giveaways, penny prize package toys, and advertising icons and characters in addition to beloved toys and board games like Etch-a-Sketch®, Lincoln Logs®, Colorforms®, Yahtzee®, and Burp Gun, the first toy advertised on nationwide television. The Dictionary of Toys and Games in American Popular Culture presents easy-to-access and easy-to-read descriptions of such toys as: Barbie®, bendies, and Beanie Babies® Monopoly®, Mr. Machine®, and Mr. Potato Head™ Pez®, Plah-Doh®, and Pound Puppies® Scrabble®, Silly Putty®, and Slinky® Tiddly Winks®, Tinker Toys®, and Twister™ and looks at the people behind the scenes of the biggest names in toys, including LEGO® (Ole Kirk Christiansen) Fisher-Price® (Homer G. Fisher) Mattel® (Ruth and Elliott Handler) Hasbro™ (Alan, Merrill, and Stephen Hassenfeld) Toys R Us® (Charles Lazarus) Parker Brothers® (Edward and George Parker) F.A.O. Schwartz (Frederick Schwartz) Kenner® (Albert Steiner) Tonka® (Russell L. Wenkstern) The Dictionary of Toys and Games in American Popular Culture also includes an index and a selected bibliography to meet your casual or professional research needs. Faster (and more entertaining) than searching through a vast assortment of Web sites for information, the book is a vital resource for librarians, toy collectors and appraisers, popular culture enthusiasts, and anyone with an interest in toys—past and present.

Inside Toyland

Download Inside Toyland PDF Online Free

Author :
Publisher : Univ of California Press
ISBN 13 : 9780520939493
Total Pages : 278 pages
Book Rating : 4.9/5 (394 download)

DOWNLOAD NOW!


Book Synopsis Inside Toyland by : Christine L. Williams

Download or read book Inside Toyland written by Christine L. Williams and published by Univ of California Press. This book was released on 2006-01-09 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: "I got my first job working in a toy store when I was 41 years old." So begins sociologist Christine Williams's description of her stint as a low-wage worker at two national toy store chains: one upscale shop and one big box outlet. In this provocative, perceptive, and lively book, studded with rich observations from the shop floor, Williams chronicles her experiences as a cashier, salesperson, and stocker and provides broad-ranging, often startling, insights into the social impact of shopping for toys. Taking a new look at what selling and buying for kids are all about, she illuminates the politics of how we shop, exposes the realities of low-wage retail work, and discovers how class, race, and gender manifest and reproduce themselves in our shopping-mall culture. Despite their differences, Williams finds that both toy stores perpetuate social inequality in a variety of ways. She observes that workers are often assigned to different tasks and functions on the basis of gender and race; that racial dynamics between black staff and white customers can play out in complex and intense ways; that unions can't protect workers from harassment from supervisors or demeaning customers even in the upscale toy store. And she discovers how lessons that adults teach to children about shopping can legitimize economic and social hierarchies. In the end, however, Inside Toyland is not an anticonsumer diatribe. Williams discusses specific changes in labor law and in the organization of the retail industry that can better promote social justice.

Raggedy Ann Stories

Download Raggedy Ann Stories PDF Online Free

Author :
Publisher :
ISBN 13 :
Total Pages : 104 pages
Book Rating : 4.X/5 (2 download)

DOWNLOAD NOW!


Book Synopsis Raggedy Ann Stories by : Johnny Gruelle

Download or read book Raggedy Ann Stories written by Johnny Gruelle and published by . This book was released on 1918 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this series of adventures, Raggedy Ann goes for a ride on a kite and survives a washing.

U.S. Industrial Outlook

Download U.S. Industrial Outlook PDF Online Free

Author :
Publisher :
ISBN 13 :
Total Pages : 654 pages
Book Rating : 4.3/5 (121 download)

DOWNLOAD NOW!


Book Synopsis U.S. Industrial Outlook by :

Download or read book U.S. Industrial Outlook written by and published by . This book was released on 1994 with total page 654 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents industry reviews including a section of "trends and forecasts," complete with tables and graphs for industry analysis.

Smart Play Smart Toys

Download Smart Play Smart Toys PDF Online Free

Author :
Publisher : Stevanne Auerbach
ISBN 13 : 0978554000
Total Pages : 184 pages
Book Rating : 4.9/5 (785 download)

DOWNLOAD NOW!


Book Synopsis Smart Play Smart Toys by : Stevanne Auerbach

Download or read book Smart Play Smart Toys written by Stevanne Auerbach and published by Stevanne Auerbach. This book was released on 2006-07 with total page 184 pages. Available in PDF, EPUB and Kindle. Book excerpt: We've all heard of IQ but do you know your child's PQ or Play Quotient? A child's ability to play does more than provide for fund and diversion; it is critical for his or her emotion and intellectual growth, an teaches everything from social skills to analytical thinking. For the developing mind of a child, learning to play is paramount--but is your child getting the most out of playtime? Stevanne Auerbach, Ph.D., more affectionately known as Dr. Toy has dedicated a lifetime to the importance of play and gives you specific advice on which toys to buy and what kind of games to play to emplower your child's overall development. You'll learn: How to become your child's play Tutor How play can strengthen maturity levels and confidence The pros, cons, and facts of gender specific toys Guideance for the gifted and special-needs child Plus practical advice on Evaluatin a toy's safety, learn which toy manufacturers Dr. Toy recommends Craft supplies you should always have on hand Dr Toy's 100 Best Children's Products And many more invaluable ways to make playtime a growing experience!

Toy Monster

Download Toy Monster PDF Online Free

Author :
Publisher : Wiley + ORM
ISBN 13 : 0470480246
Total Pages : 286 pages
Book Rating : 4.4/5 (74 download)

DOWNLOAD NOW!


Book Synopsis Toy Monster by : Jerry Oppenheimer

Download or read book Toy Monster written by Jerry Oppenheimer and published by Wiley + ORM. This book was released on 2009-02-17 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: An eye-popping, unauthorized exposé of the House of Barbie from the New York Times–bestselling author of The Kardashians and Crazy Rich. From Boise to Beijing, Mattel’s toys dominate the universe. Its no fun-and-games marketing muscle reaches some 140 countries, and its iconic products have been a part of our culture for generations. Now, in this intriguing and entertaining exposé, New York Times–bestselling author Jerry Oppenheimer places the world’s largest toy company under a journalistic microscope, uncovering the dark side of toy land, and exploring Mattel’s oddball corporate culture and eccentric, often bizarre, cast of characters. Based on exclusive interviews and an exhaustive review of public and private records, Toy Monster exposes Mattel’s take-no-prisoners, shark-infested corporate style. Throughout this scrupulously reported, unauthorized portrait, you’ll discover how dangerous toys are actually nothing new to Mattel, and why its fearsomely litigious approach within the brutal toy business has helped their products dominate potential rivals such as Bratz. Engaging and accessible, Toy Monster shows you why today’s toy business isn’t always fun and games. “Oppenheimer . . . has now trained his sights on the world’s biggest toy company—its egos, scandals and flawed products. In his toyland, nothing is cute.” —The Wall Street Journal “Oppenheimer takes a tour of Mattel’s seamier side, highlighting its dubious corporate practices and kooky cast in this scathing portrait . . . Fast-paced and engaging, this exposé will absorb readers until the last page and will forever change the way they think about the company.” —Publishers Weekly “Thoroughly researched, beautifully written, Oppenheimer’s opus contains all the intrigue and drama of an epic novel.” —C. David Heymann, New York Times–bestselling author

The Marketing of Children’s Toys

Download The Marketing of Children’s Toys PDF Online Free

Author :
Publisher : Springer Nature
ISBN 13 : 3030628817
Total Pages : 304 pages
Book Rating : 4.0/5 (36 download)

DOWNLOAD NOW!


Book Synopsis The Marketing of Children’s Toys by : Rebecca C. Hains

Download or read book The Marketing of Children’s Toys written by Rebecca C. Hains and published by Springer Nature. This book was released on 2021-04-13 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers rich critical perspectives on the marketing of a variety of toys, brands, and product categories. Topics include marketing undertaken by specific children’s toy brands such as American Girl, Barbie, Disney, GoldieBlox, Fisher-Price, and LEGO, and marketing trends characterizing broader toy categories such as on-trend grotesque toys; toy firearms; minimalist toys; toyetics; toys meant to offer diverse representation; STEM toys; and unboxing videos. Toy marketing warrants a sustained scholarly critique because of toys’ cultural significance and their roles in children’s lives, as well as the industry’s economic importance. Discourses surrounding toys—including who certain toys are meant for and what various toys and brands can signify about their owners’ identities—have implications for our understandings of adults’ expectations of children and of broader societal norms into which children are being socialized.

Toys and Models

Download Toys and Models PDF Online Free

Author :
Publisher :
ISBN 13 :
Total Pages : 32 pages
Book Rating : 4.3/5 ( download)

DOWNLOAD NOW!


Book Synopsis Toys and Models by : Dennis Luther

Download or read book Toys and Models written by Dennis Luther and published by . This book was released on 1991 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Man who Changed how Boys and Toys Were Made

Download The Man who Changed how Boys and Toys Were Made PDF Online Free

Author :
Publisher : Penguin Group
ISBN 13 : 9780142003534
Total Pages : 242 pages
Book Rating : 4.0/5 (35 download)

DOWNLOAD NOW!


Book Synopsis The Man who Changed how Boys and Toys Were Made by : Bruce Watson

Download or read book The Man who Changed how Boys and Toys Were Made written by Bruce Watson and published by Penguin Group. This book was released on 2003 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: The story of the man who invented the Erector Set.C. Gilbert was all of these, but he made his name by refusing to grow up.