Recruit Rockstars

Download Recruit Rockstars PDF Online Free

Author :
Publisher :
ISBN 13 : 9781619618152
Total Pages : 232 pages
Book Rating : 4.6/5 (181 download)

DOWNLOAD NOW!


Book Synopsis Recruit Rockstars by : Jeff Hyman

Download or read book Recruit Rockstars written by Jeff Hyman and published by . This book was released on 2017-11-06 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ninety percent of business problems are actually recruiting problems in disguise. If you're filling your company's vacant positions with B-Players, you're playing with fire. Instead, hire Rockstars to build an organization with limitless potential. Recruit Rockstars shows you how to find, hire, and keep the best of the best. Top-tier executive recruiter Jeff Hyman has hired more than three thousand people over the course of his career. Now, he reveals his bulletproof 10-step method for landing the very best talent, based on data instead of gut feel. From sourcing and interviewing to closing and onboarding, you'll learn how to attract winners like a magnet and avoid the mistakes that result in bad hires. Assembling a team of driven and innovative Rockstars is the most powerful competitive advantage you can have in today's ever-changing business world. Recruit Rockstars will help you nail your numbers, impress your investors, and crush your competitors.

The Recruiting Playbook

Download The Recruiting Playbook PDF Online Free

Author :
Publisher : Reggie Rusk
ISBN 13 : 9781649703682
Total Pages : 80 pages
Book Rating : 4.7/5 (36 download)

DOWNLOAD NOW!


Book Synopsis The Recruiting Playbook by : Reggie Rusk

Download or read book The Recruiting Playbook written by Reggie Rusk and published by Reggie Rusk. This book was released on 2020-09-11 with total page 80 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is a guide to help student athletes understand the recruiting process. It provides them with tools and strategies to help them successfully get noticed by college and professional coaches. The author is a former NFL Player who was fortunate enough to implement the resources listed in this book. He is sharing information based on his outstanding career and updated strategies used by the current recruitment process. His team has helped hundreds of student athletes navigate the process with over 400 million in scholarships. This book will help you be the next phenomenal student athlete to join the ranks of NCAA and beyond! Will you accept the challenge!

Your Recruiting Playbook

Download Your Recruiting Playbook PDF Online Free

Author :
Publisher : Sfb Advisors, Corporation
ISBN 13 : 9780692885116
Total Pages : 108 pages
Book Rating : 4.8/5 (851 download)

DOWNLOAD NOW!


Book Synopsis Your Recruiting Playbook by : Steven Binder

Download or read book Your Recruiting Playbook written by Steven Binder and published by Sfb Advisors, Corporation. This book was released on 2017-05-30 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your Recruiting Playbook is for student athletes, parents, high school coaches, travel team coaches, and guidance counselors in providing simple & useful information that will enable people to take a proactive approach in reaching their goal of becoming a college student athlete. The book is only approximately 100 pages & will give you a step by step plan with actual sample emails, profiles & more so you can take immediate action. This book has helped thousands & thousands of people successfully achieve their dream of becoming a recruited college student athlete.

The Recruit's Playbook

Download The Recruit's Playbook PDF Online Free

Author :
Publisher : Mango Media Inc.
ISBN 13 : 1642506117
Total Pages : 125 pages
Book Rating : 4.6/5 (425 download)

DOWNLOAD NOW!


Book Synopsis The Recruit's Playbook by : Larry Hart

Download or read book The Recruit's Playbook written by Larry Hart and published by Mango Media Inc.. This book was released on 2021-08-10 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Definitive Guide to Football Recruiting “After reading this book, one will have the confidence to make the best choice and be ready to succeed knowing they have already received the most valuable information there is.” ?Kirk Morrison, former NFL player, ESPN college football broadcaster, ESPN Los Angeles radio host #1 New Release in Teen & Young Adult Football, Fitness & Exercise, School & Education, and Mindfulness & Meditation This all-in-one game plan for young football players in search of a collegiate scholarship takes a deep dive into demystifying the football recruiting process. Your play-by-play guide to scoring big.The Recruit’s Playbook is written to help guide preteens and teenage boys through their journey from high school football to college football. As an alumni NFL draft pick turned D1 college football coach, author Larry Hart utilizes his vast knowledge of the sport to help guide you through 9th to 12th grade, highlighting what to do and when to do it. It is one of the first college football books of its kind, aimed to help high school athletes navigate college football recruiting. Through clear and effective information that is easy to follow, The Recruit’s Playbook helps high school athletes each step of the way. Be the best athlete you can be. Coach Hart offers a holistic approach to being a top athlete and prospect. From setting goals effectively, prioritizing academic skills, self-advocacy, asking the right questions, building your brand, establishing an online presence, overcoming adversity, and “pro tips” —this playbook has you covered. Also find: An exclusive look into the football recruiting process Practical tips on how to balance an increasingly demanding teenage life Expert advice on how to be a standout NCAA football recruiting prospect If you enjoyed books like The Young Champion's Mind: How to Think, Train, & Thrive Like an Elite Athlete, Shoot Your Shot, or Trust the Grind, then you’ll love The Recruit’s Playbook.

Your Recruiting Playbook

Download Your Recruiting Playbook PDF Online Free

Author :
Publisher :
ISBN 13 : 9781467584777
Total Pages : pages
Book Rating : 4.5/5 (847 download)

DOWNLOAD NOW!


Book Synopsis Your Recruiting Playbook by : Steven F. Binder

Download or read book Your Recruiting Playbook written by Steven F. Binder and published by . This book was released on 2013-01-01 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Holloway Guide to Technical Recruiting and Hiring

Download The Holloway Guide to Technical Recruiting and Hiring PDF Online Free

Author :
Publisher : Holloway, Inc.
ISBN 13 : 1952120489
Total Pages : 336 pages
Book Rating : 4.9/5 (521 download)

DOWNLOAD NOW!


Book Synopsis The Holloway Guide to Technical Recruiting and Hiring by : Osman (Ozzie) Osman

Download or read book The Holloway Guide to Technical Recruiting and Hiring written by Osman (Ozzie) Osman and published by Holloway, Inc.. This book was released on 2022-01-10 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how the best teams hire software engineers and fill technical roles. The Holloway Guide to Technical Recruiting and Hiring is the authoritative guide to growing software engineering teams effectively, written by and for hiring managers, recruiters, interviewers, and candidates. Hiring is rated as one of the biggest obstacles to growth by most CEOs. Hiring managers, recruiters, and interviewers all wrestle with how to source candidates, interview fairly and effectively, and ultimately motivate the right candidates to accept offers. Yet the process is costly, frustrating, and often stressful or unfair to candidates. Anyone who cares about building effective software teams will return to this book again and again. Inside, you'll find know-how from some of the most insightful and experienced leaders and practitioners—senior engineers, recruiters, entrepreneurs, and hiring managers—who’ve built teams from early-stage startups to thousand-person engineering organizations. The lead author of this guide, Ozzie Osman, previously led product engineering at Quora and teams at Google, and built (and sold) his own startup. Additional contributors include Aditya Agarwal, former CTO of Dropbox; Jennifer Kim, former head of diversity at Lever; veteran recruiters and startup founders Jose Guardado (founder of Build Talent and former Y Combinator) and Aline Lerner (CEO of Interviewing.io); and over a dozen others. Recruiting and hiring can be done well, in a way that has a positive impact on companies, employees, and every candidate. With the right foundations and practice, teams and candidates can approach a stressful and difficult process with knowledge and confidence. Ask your employer if you can expense this book—it's one of the highest-leverage investments they can make in your team.

College Recruiting Playbook

Download College Recruiting Playbook PDF Online Free

Author :
Publisher : Gfs Elite Marketing
ISBN 13 : 9780990442608
Total Pages : 172 pages
Book Rating : 4.4/5 (426 download)

DOWNLOAD NOW!


Book Synopsis College Recruiting Playbook by : Christopher J Stack

Download or read book College Recruiting Playbook written by Christopher J Stack and published by Gfs Elite Marketing. This book was released on 2015-02-18 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Finding the right college for your student-athlete doesn't have to be complicated. In fact, with "College Recruiting Playbook," you can navigate the five phases of the recruiting process with surprising ease. This step-by-step guide walks parents and students through everything they need to know and do in order to find the best college athletically, academically, and personally. Did you know that recruiting starts early or that college coaches begin evaluating prospective student-athletes online? As you learn how the process works behind the scenes, you can begin to form your own game plan, promoting your teen's athletic achievements to successfully attract the coaches and schools you both want. Written especially for high school athletes, this guide is also an essential read for parents, teachers, and coaches. By utilizing the included organizer and looking at the process from more than an athlete's point of view, you can form the best strategy for your young athlete's near and distant future. Start planning today for your teen's bright tomorrow

How to Hire

Download How to Hire PDF Online Free

Author :
Publisher :
ISBN 13 :
Total Pages : 122 pages
Book Rating : 4.6/5 (916 download)

DOWNLOAD NOW!


Book Synopsis How to Hire by : Pamela Shand

Download or read book How to Hire written by Pamela Shand and published by . This book was released on 2020-09-28 with total page 122 pages. Available in PDF, EPUB and Kindle. Book excerpt: A business is its people. That's a fact. Hiring the wrong people can cost you and your business. This book is called "How to Hire" for a reason. It helps to examine the struggles employers (managers, entrepreneurs, recruiters, and HR professionals) like you face every day and how to overcome them. It's about understanding how to navigate the market you're in, confront the things that hold you back, and identify the kind of talent you need. Recruitment is like matchmaking. When the right person is aligned with the right role, it's magic! The tools and guidance in this book will help you fix what's wrong with your hiring practices, and create a recruitment strategy just right for your business. It's time to learn how to hire.

The Consultative Recruiter Playbook

Download The Consultative Recruiter Playbook PDF Online Free

Author :
Publisher :
ISBN 13 :
Total Pages : 36 pages
Book Rating : 4.7/5 (293 download)

DOWNLOAD NOW!


Book Synopsis The Consultative Recruiter Playbook by : Katherine Moody

Download or read book The Consultative Recruiter Playbook written by Katherine Moody and published by . This book was released on 2021-03-29 with total page 36 pages. Available in PDF, EPUB and Kindle. Book excerpt: Help is here if you want to improve your recruiting results AND relationships with your hiring managers." Here are 25 solutions to the challenges you are experiencing - the ones that make up the invisible side of recruiting.Quickly build influence and credibility, transform your hiring manager relationships with the step-by-step strategies, questions and techniques in this playbook! This is for you if you have hiring managers who: : Silently seem to see you as an order taker even though you're filling positions, Seem to expect an endless flow of candidates even after you have sent highly qualified ones already, Do not think they need to pay a competitive salary or move quickly or even get back to you at all, Do not give you useful feedback on resumes submitted, candidates interviewed, or much of anything else, And many more that only we recruiters can relate to! Now you can resolve time-wasting, frustrating situations while totally shattering that undeserved order taker image. Pick a solution, use the suggested resolution and see your relationships start to improve immediately. You'll love the results. It's easy and fast to start experiencing epic recruiting results while having a lot more fun! Let's let out your inner consultant right now!

The Athletic Scholarship Playbook

Download The Athletic Scholarship Playbook PDF Online Free

Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781973949046
Total Pages : 0 pages
Book Rating : 4.9/5 (49 download)

DOWNLOAD NOW!


Book Synopsis The Athletic Scholarship Playbook by : Jon Fugler

Download or read book The Athletic Scholarship Playbook written by Jon Fugler and published by Createspace Independent Publishing Platform. This book was released on 2017-08-02 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your family's athletic scholarship dream can become a reality when you apply the recruiting steps clearly laid out in the Athletic Scholarship Playbook.You're a parent. Your son or daughter is a talented high school athlete. You know they have what it takes to compete at the next level and you want to see them get recruited by college coaches. You believe they are athletic scholarship material.Or you're an athlete. You dream of being recruited by college coaches and earning an athletic scholarship. But you don't know where to start.You see other athletes in your city receive full rides and you wonder how they got discovered. Did coaches just find them or is there more to it?You want answers.Jon Fugler takes the mystery out of recruiting and athletic scholarships, providing parents and student-athletes a clear, actionable plan.Athletic scholarships are not just reserved for the best athletes in the city, county, state, country or even team. Every high school athlete who can compete at the next level has a good opportunity for an athletic scholarship. You just need to know the steps to getting noticed and recruited.This Playbook is your recruiting roadmap that will lead you to success, covering steps for all sports, both men's and women's. This complete, detailed, how-to guide covers everything from how to get discovered, how to move up multiple coaches' prospect lists, NCAA and NAIA eligibility and recruiting rules, producing an effective video, choosing the right camps, tournaments and showcases, what to ask coaches so you get the full picture about their program and your status, how to make the final school choice, and much more.Whether you're just starting out or you've been at it for a while, Jon's step-by-step approach will empower you to take control of the recruiting process. You'll get results, even begin hearing from college coaches in the next 30 days.These are the same things Jon discovered to get his twin sons fully paid educations ... at the school of their choice ... playing the sport they love. Since then, Jon has been coaching parents and athletes for over 15 years, helping them achieve their families' scholarship dreams. In this book, he shares the very same things he has taught families like yours.You'll know exactly what you need to do to get on the radar of college coaches, stay on their radar and get offers. Here's a quick look at the key elements you'll learn in the book:* The #1, most powerful way for your son or daughter to get college coaches' attention quickly (in the first 30 days) - this works like crazy! * Jon's proven five-step strategy for landing an athletic scholarship at a school you can trust is the best fit. * What you must do before you even think about getting your son or daughter's name in front of college coaches. * The secret to getting the best offers from the right schools. * How to make your student-athlete stand out and get noticed among all the other prospects. * The proven method for your kid to constantly move up on a coach's prospect list. * How to get the contact info for 75 coaches in less than an hour - not only is it possible, it's easier to do it this way. * When and how to use video.* How to choose camps and showcases so your athlete is in front of the right coaches.* How parents and athletes can work together as a team to get the best results.* How to evaluate your scholarship offers and make the final school choice that is truly the best fit.This book is the culmination of Jon's 15+ years of work with parents and athletes and his proven, step-by-step system for recruiting. You'll come away empowered to run your own recruiting campaign.

The Sourcer's Playbook

Download The Sourcer's Playbook PDF Online Free

Author :
Publisher :
ISBN 13 : 9781439230725
Total Pages : 0 pages
Book Rating : 4.2/5 (37 download)

DOWNLOAD NOW!


Book Synopsis The Sourcer's Playbook by : Geoff Peterson

Download or read book The Sourcer's Playbook written by Geoff Peterson and published by . This book was released on 2009-06-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Sourcer's Playbook is a book dedicated to Sourcers, Recruiters and Researchers. This invaluable book is filled with over 100+ "play-by-play" tutorials for finding active and passive talent directly and indirectly using the web.Take a deep dive into Social and Business Networks, Social Media, Search Engines, The Blogosphere, Microblogs, Niche Communities, Groups, Mobile Technologies, and Sourcer Tools and Technologies. See how to harness the power of the web with advanced search techniques, strings, hacks, commands and sourcing strategies.

The Hiring Prophecies

Download The Hiring Prophecies PDF Online Free

Author :
Publisher : Balboa Press
ISBN 13 : 1504331818
Total Pages : 114 pages
Book Rating : 4.5/5 (43 download)

DOWNLOAD NOW!


Book Synopsis The Hiring Prophecies by : Andrew LaCivita

Download or read book The Hiring Prophecies written by Andrew LaCivita and published by Balboa Press. This book was released on 2015-05-05 with total page 114 pages. Available in PDF, EPUB and Kindle. Book excerpt: A ten-year study by milewalk, which included more than ten thousand employees and two hundred companies, surfaced the hidden reasons why employers have difficulty hiring and retaining top talent. A job candidates often faulty decision-making approach coupled with short-term emotions and other external influencers exacerbate an already-systemic issue regarding how employers evaluate job seekers. Companies will struggle with these challenges until they fully understand and account for the real reasons they have difficulty recruiting the right resources. In The Hiring Prophecies: Psychology behind Recruiting Successful Employees, a milewalk Business Book, learn a proven recruitment methodology that counteracts these ever-present challenges when evaluating job candidates. Once employers understand and implement the methods that address the true predictors of recruiting and retention success, they will be on their way to hiring employees who stay!

The Complete Guide to Recruitment

Download The Complete Guide to Recruitment PDF Online Free

Author :
Publisher : Kogan Page Publishers
ISBN 13 : 0749459751
Total Pages : 256 pages
Book Rating : 4.7/5 (494 download)

DOWNLOAD NOW!


Book Synopsis The Complete Guide to Recruitment by : Jane Newell Brown

Download or read book The Complete Guide to Recruitment written by Jane Newell Brown and published by Kogan Page Publishers. This book was released on 2011-07-03 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Recruiting the right people is one of the most important activities organisations can undertake. Getting it right can mean fast, healthy growth and the fulfilment of business goals; getting it wrong can mean heavy costs, sinking morale and stunted growth. The Complete Guide to Recruitment is a practical self-help guide to best practice in recruitment. With international case studies demonstrating how recruitment contributes to business success, it covers every aspect of the recruitment process including: developing an effective recruitment strategy; relationship building for long-term hiring; assessing and selecting candidates; designing the contract of employment; and creating a great place to work. Also incorporating a broad range of sample adverts, contracts and assessment tests which are available to download and edit, The Complete Guide to Recruitment is ideal for companies of all types and sizes who want to attract and retain top talent.

Hack Your Hiring

Download Hack Your Hiring PDF Online Free

Author :
Publisher : Independently Published
ISBN 13 : 9781792889721
Total Pages : 144 pages
Book Rating : 4.8/5 (897 download)

DOWNLOAD NOW!


Book Synopsis Hack Your Hiring by : Shaun P. Martin

Download or read book Hack Your Hiring written by Shaun P. Martin and published by Independently Published. This book was released on 2018-12-24 with total page 144 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you are currently struggling with getting people to find and apply for your open positions, or effectively evaluating and hiring those who do apply, you may think it's a problem with job-seekers or the job market. After struggling as a startup executive and becoming frustrated, Shaun P. Martin found that blaming the market and factors outside his control is little more than a convenient excuse. Poor hiring results are just symptoms of a bigger problem: A broken recruiting machine. That's the bad news. The good news is that fixing the machine is a lot easier than you think, and it's all within your control as a leader. Hack Your Hiring will give you the tools and strategies you need to identify, evaluate and close the A+ Talent your organization needs to grow and thrive.

The Corporate Recruiter's Play

Download The Corporate Recruiter's Play PDF Online Free

Author :
Publisher : Independently Published
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.8/5 (781 download)

DOWNLOAD NOW!


Book Synopsis The Corporate Recruiter's Play by : Carmen M Hudson

Download or read book The Corporate Recruiter's Play written by Carmen M Hudson and published by Independently Published. This book was released on 2024-02-08 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Carmen Hudson, a corporate recruiting veteran, offers essential advice to recruiters, recruiting leaders and corporate leaders on how to attract, find, interview and hire top talent. Drawing from years of experience, she outlines the steps that must be put in place to select and hire the high performers you need, and how to do so efficiently. Despite the changes in talent acquisition tools, the foundation of recruiting well remains the same. Carmen documents the details and offers tips to help recruiters get it right at each stage. She goes on to offer advice to TA leaders on how to build strong teams, create processes that work and develop strong relationships with business leaders. Organized, thoughtful and occasionally funny, Carmen shares her advice and her lessons learned from years as a sourcer, recruiter, recruiting manager, consultant and leader. Those in TA, or managers leveraging TA to build teams, will find this guide thorough, useful and inspiring.

The College Volleyball Recruiting Playbook - Strategies for Success

Download The College Volleyball Recruiting Playbook - Strategies for Success PDF Online Free

Author :
Publisher : Anduril Ventures
ISBN 13 :
Total Pages : 149 pages
Book Rating : 4.9/5 (864 download)

DOWNLOAD NOW!


Book Synopsis The College Volleyball Recruiting Playbook - Strategies for Success by : John Forman

Download or read book The College Volleyball Recruiting Playbook - Strategies for Success written by John Forman and published by Anduril Ventures. This book was released on 2024-07-09 with total page 149 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you a high school volleyball player dreaming of playing at the collegiate level? Are you a parent or coach seeking expert guidance to help your athlete navigate the complex recruiting process? Look no further! The College Volleyball Recruiting Playbook is your ultimate guide to achieving your volleyball dreams. Unlock Your Path to Success Written by a seasoned volleyball coach with over 20 years of experience across NCAA, JUCO, and international coaching, this book is packed with invaluable insights and practical advice. John Forman has guided countless athletes through the recruiting maze, and now he shares proven strategies with you. Whether you’re targeting Division I, II, III, NAIA, or junior college, this playbook equips you with the knowledge to stand out and succeed. What You'll Gain - Personalized Recruiting Timeline: Learn how to create a customized timeline to stay organized and on track throughout your recruiting journey. - Standout Recruiting Materials: Discover how to craft compelling profiles and highlight videos that capture coaches' attention. - Effective Communication: Master the art of communicating with college coaches to build positive, productive relationships and make a lasting impression. - Successful College Visits: Get tips on how to make the most of your college visits, from preparation to follow-up, ensuring you make informed decisions. - Decision-Making Confidence: Gain insights on evaluating offers and understanding verbal commitments to choose the best fit for your athletic and academic goals. - Modern Recruiting Tools: Learn how to leverage social media and AI tools to enhance your recruiting efforts and visibility. Why This Book Is Essential This book is an indispensable resource for players, parents, and coaches alike. It offers a step-by-step approach to turning your volleyball aspirations into reality, helping you avoid common pitfalls and paving your way to a successful college volleyball career. Take Control of Your Future Don't let the recruiting process overwhelm you. Equip yourself with The College Volleyball Recruiting Playbook and take charge of your athletic future. Order your copy today and start your journey to collegiate volleyball success! About the Author John Forman has over 20 years of volleyball coaching experience, spanning all three NCAA Divisions, junior college (JUCO), and international university systems. Having started at the high school level, John has also made significant contributions to juniors clubs as a coach and director. His international experience includes coaching at the university level in the UK, leading a professional team in Sweden, and directing an entire national team program. This diverse background gives John a unique, broad-based perspective on volleyball and recruiting, making his guidance invaluable.

The Robot-Proof Recruiter

Download The Robot-Proof Recruiter PDF Online Free

Author :
Publisher : Kogan Page Publishers
ISBN 13 : 0749493232
Total Pages : 273 pages
Book Rating : 4.7/5 (494 download)

DOWNLOAD NOW!


Book Synopsis The Robot-Proof Recruiter by : Katrina Collier

Download or read book The Robot-Proof Recruiter written by Katrina Collier and published by Kogan Page Publishers. This book was released on 2019-08-03 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: FINALIST: Business Book Awards 2020 - HR & Management Category In a world of work where recruiters are constantly hearing that their role is at risk from AI, robotics and chatbots, it has never been more important to effectively attract and recruit the right people. Leveraging the power of social media and digital sourcing strategies is only part of the solution, and simply posting a job or sending a LinkedIn InMail is no longer enough. The Robot-Proof Recruiter shows you how to use the tools that reveal information that can be used to grab a potential candidate's attention among the overwhelming volume of material online. Full of expert guidance and practical tips, this book explains what works, what doesn't, and how you can stand out and recruit effectively in a world of technology overload. The Robot-Proof Recruiter will enable you to become the recruiter that candidates trust and the one they want to talk to. It contains essential guidance on overcoming obstacles - including how to recruit without an existing online presence, how to work effectively with hiring managers to improve the candidate experience, and how to use technology to support the candidate's journey from initial outreach, to application, to employee, and through to alumnus. This is an indispensable book for all recruitment professionals and HR practitioners who want to recruit the right people for their organization.