The People’s Car

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Author :
Publisher : Harvard University Press
ISBN 13 : 0674075757
Total Pages : 298 pages
Book Rating : 4.6/5 (74 download)

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Book Synopsis The People’s Car by : Bernhard Rieger

Download or read book The People’s Car written by Bernhard Rieger and published by Harvard University Press. This book was released on 2013-04-16 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: At the Berlin Auto Show in 1938, Adolf Hitler presented the prototype for a small, oddly shaped, inexpensive family car that all good Aryans could enjoy. Decades later, that automobile—the Volkswagen Beetle—was one of the most beloved in the world. Bernhard Rieger examines culture and technology, politics and economics, and industrial design and advertising genius to reveal how a car commissioned by Hitler and designed by Ferdinand Porsche became an exceptional global commodity on a par with Coca-Cola. Beyond its quality and low cost, the Beetle’s success hinged on its uncanny ability to capture the imaginations of people across nations and cultures. In West Germany, it came to stand for the postwar “economic miracle” and helped propel Europe into the age of mass motorization. In the United States, it was embraced in the suburbs, and then prized by the hippie counterculture as an antidote to suburban conformity. As its popularity waned in the First World, the Beetle crawled across Mexico and Latin America, where it symbolized a sturdy toughness necessary to thrive amid economic instability. Drawing from a wealth of sources in multiple languages, The People’s Car presents an international cast of characters—executives and engineers, journalists and advertisers, assembly line workers and car collectors, and everyday drivers—who made the Beetle into a global icon. The Beetle’s improbable story as a failed prestige project of the Third Reich which became a world-renowned brand illuminates the multiple origins, creative adaptations, and persisting inequalities that characterized twentieth-century globalization.

People's Car

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Author :
Publisher :
ISBN 13 : 9780823282425
Total Pages : 216 pages
Book Rating : 4.2/5 (824 download)

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Book Synopsis People's Car by : Sarasij Majumder

Download or read book People's Car written by Sarasij Majumder and published by . This book was released on 2018-11-06 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: People's Car studies divergent populist responses to land acquisition for industries in rural India. It contends that landownership enables small landowners to aspire and look forward to social mobility in the non-farm sector, which are contingent upon industrialization. The protests against land acquisition, thus, have contradictory tendencies.

The Life of the Automobile

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Author :
Publisher : Macmillan
ISBN 13 : 1466836237
Total Pages : 447 pages
Book Rating : 4.4/5 (668 download)

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Book Synopsis The Life of the Automobile by : Steven Parissien

Download or read book The Life of the Automobile written by Steven Parissien and published by Macmillan. This book was released on 2014-05-13 with total page 447 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Life of the Automobile is the first comprehensive world history of the car. The automobile has arguably shaped the modern era more profoundly than any other human invention, and author Steven Parissien examines the impact, development, and significance of the automobile over its turbulent and colorful 130-year history. Readers learn the grand and turbulent history of the motor car, from its earliest appearance in the 1880s—as little more than a powered quadricycle—and the innovations of the early pioneer carmakers. The author examines the advances of the interwar era, the Golden Age of the 1950s, and the iconic years of the 1960s to the decades of doubt and uncertainty following the oil crisis of 1973, the global mergers of the 1990s, the bailouts of the early twenty-first century, and the emergence of the electric car. This is not just a story of horsepower and performance but a tale of extraordinary people: of intuitive carmakers such as Karl Benz, Sir Henry Royce, Giovanni Agnelli (Fiat), André Citroën, and Louis Renault; of exceptionally gifted designers such as the eccentric, Ohio-born Chris Bangle (BMW); and of visionary industrialists such as Henry Ford, Ferdinand Porsche (the Volkswagen Beetle), and Gene Bordinat (the Ford Mustang), among numerous other game changers. Above all, this comprehensive history demonstrates how the epic story of the car mirrors the history of the modern era, from the brave hopes and soaring ambitions of the early twentieth century to the cynicism and ecological concerns of a century later. Bringing to life the flamboyant entrepreneurs, shrewd businessmen, and gifted engineers that worked behind the scenes to bring us horsepower and performance, The Life of the Automobile is a globe-spanning account of the auto industry that is sure to rev the engines of entrepreneurs and gearheads alike.

Unsafe at Any Speed

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Author :
Publisher : New York : Grossman
ISBN 13 :
Total Pages : 396 pages
Book Rating : 4.:/5 (42 download)

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Book Synopsis Unsafe at Any Speed by : Ralph Nader

Download or read book Unsafe at Any Speed written by Ralph Nader and published by New York : Grossman. This book was released on 1965 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: Account of how and why cars kill, and why the automobile manufacturers have failed to make cars safe.

Hitler's Chariots

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Author :
Publisher : Schiffer Pub Limited
ISBN 13 : 9780764332364
Total Pages : 160 pages
Book Rating : 4.3/5 (323 download)

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Book Synopsis Hitler's Chariots by : Blaine Taylor

Download or read book Hitler's Chariots written by Blaine Taylor and published by Schiffer Pub Limited. This book was released on 2009 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the first ever illustrated study on the often photographed - but never fully explained - mechanical marvel, the Mercedes-Benz G-4 cross-country touring car, the vehicle that carried Adolf Hitler across much of Europe before and during World War II. Culled from the rich photo archives of Daimler-Benz, as well as from captured German albums in U.S. archives, this work depicts the G-4 in fascinating images and detailed text. Volume 2 will cover the Daimler-Benz 770K Grosser Mercedes. ILLUSTRATIONS 300 b/w images

The Yugo

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Author :
Publisher : Macmillan + ORM
ISBN 13 : 1429945397
Total Pages : 272 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis The Yugo by : Jason Vuic

Download or read book The Yugo written by Jason Vuic and published by Macmillan + ORM. This book was released on 2011-03-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Six months after its American introduction in 1985, the Yugo was a punch line; within a year, it was a staple of late-night comedy. By 2000, NPR's Car Talk declared it "the worst car of the millennium." And for most Americans that's where the story begins and ends. Hardly. The short, unhappy life of the car, the men who built it, the men who imported it, and the decade that embraced and discarded it is rollicking and astounding, and one of the greatest untold business-cum-morality tales of the 1980s. Mix one rabid entrepreneur, several thousand "good" communists, a willing U.S. State Department, the shortsighted Detroit auto industry, and improvident bankers, shake vigorously, and you've got The Yugo: The Rise and Fall of the Worst Car in History. Brilliantly re-creating the amazing confluence of events that produced the Yugo, Yugoslav expert Jason Vuic uproariously tells the story of the car that became an international joke: The American CEO who happens upon a Yugo right when his company needs to find a new import or go under. A State Department eager to aid Yugoslavia's nonaligned communist government. Zastava Automobiles, which overhauls its factory to produce an American-ready Yugo in six months. And a hole left by Detroit in the cheap subcompact market that creates a race to the bottom that leaves the Yugo . . . at the bottom.

Strong Towns

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119564816
Total Pages : 262 pages
Book Rating : 4.1/5 (195 download)

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Book Synopsis Strong Towns by : Charles L. Marohn, Jr.

Download or read book Strong Towns written by Charles L. Marohn, Jr. and published by John Wiley & Sons. This book was released on 2019-10-01 with total page 262 pages. Available in PDF, EPUB and Kindle. Book excerpt: A new way forward for sustainable quality of life in cities of all sizes Strong Towns: A Bottom-Up Revolution to Build American Prosperity is a book of forward-thinking ideas that breaks with modern wisdom to present a new vision of urban development in the United States. Presenting the foundational ideas of the Strong Towns movement he co-founded, Charles Marohn explains why cities of all sizes continue to struggle to meet their basic needs, and reveals the new paradigm that can solve this longstanding problem. Inside, you’ll learn why inducing growth and development has been the conventional response to urban financial struggles—and why it just doesn’t work. New development and high-risk investing don’t generate enough wealth to support itself, and cities continue to struggle. Read this book to find out how cities large and small can focus on bottom-up investments to minimize risk and maximize their ability to strengthen the community financially and improve citizens’ quality of life. Develop in-depth knowledge of the underlying logic behind the “traditional” search for never-ending urban growth Learn practical solutions for ameliorating financial struggles through low-risk investment and a grassroots focus Gain insights and tools that can stop the vicious cycle of budget shortfalls and unexpected downturns Become a part of the Strong Towns revolution by shifting the focus away from top-down growth toward rebuilding American prosperity Strong Towns acknowledges that there is a problem with the American approach to growth and shows community leaders a new way forward. The Strong Towns response is a revolution in how we assemble the places we live.

Thinking Small

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Publisher : Ballantine Books
ISBN 13 : 0345521447
Total Pages : 514 pages
Book Rating : 4.3/5 (455 download)

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Book Synopsis Thinking Small by : Andrea Hiott

Download or read book Thinking Small written by Andrea Hiott and published by Ballantine Books. This book was released on 2012-01-17 with total page 514 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sometimes achieving big things requires the ability to think small. This simple concept was the driving force that propelled the Volkswagen Beetle to become an avatar of American-style freedom, a household brand, and a global icon. The VW Bug inspired the ad men of Madison Avenue, beguiled Woodstock Nation, and has recently been re-imagined for the hipster generation. And while today it is surely one of the most recognizable cars in the world, few of us know the compelling details of this car’s story. In Thinking Small, journalist and cultural historian Andrea Hiott retraces the improbable journey of this little car that changed the world. Andrea Hiott’s wide-ranging narrative stretches from the factory floors of Weimar Germany to the executive suites of today’s automotive innovators, showing how a succession of artists and engineers shepherded the Beetle to market through periods of privation and war, reconstruction and recovery. Henry Ford’s Model T may have revolutionized the American auto industry, but for years Europe remained a place where only the elite drove cars. That all changed with the advent of the Volkswagen, the product of a Nazi initiative to bring driving to the masses. But Hitler’s concept of “the people’s car” would soon take on new meaning. As Germany rebuilt from the rubble of World War II, a whole generation succumbed to the charms of the world’s most huggable automobile. Indeed, the story of the Volkswagen is a story about people, and Hiott introduces us to the men who believed in it, built it, and sold it: Ferdinand Porsche, the visionary Austrian automobile designer whose futuristic dream of an affordable family vehicle was fatally compromised by his patron Adolf Hitler’s monomaniacal drive toward war; Heinrich Nordhoff, the forward-thinking German industrialist whose management innovations made mass production of the Beetle a reality; and Bill Bernbach, the Jewish American advertising executive whose team of Madison Avenue mavericks dreamed up the legendary ad campaign that transformed the quintessential German compact into an outsize worldwide phenomenon. Thinking Small is the remarkable story of an automobile and an idea. Hatched in an age of darkness, the Beetle emerged into the light of a new era as a symbol of individuality and personal mobility—a triumph not of the will but of the imagination.

Roads Were Not Built for Cars

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Author :
Publisher : Island Press
ISBN 13 : 1610916891
Total Pages : 374 pages
Book Rating : 4.6/5 (19 download)

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Book Synopsis Roads Were Not Built for Cars by : Carlton Reid

Download or read book Roads Were Not Built for Cars written by Carlton Reid and published by Island Press. This book was released on 2015-04-09 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Roads Were Not Built for Cars, Carlton Reid reveals the pivotal—and largely unrecognized—role that bicyclists played in the development of modern roadways. Reid introduces readers to cycling personalities, such as Henry Ford, and the cycling advocacy groups that influenced early road improvements, literally paving the way for the motor car. When the bicycle morphed from the vehicle of rich transport progressives in the 1890s to the “poor man’s transport” in the 1920s, some cyclists became ardent motorists and were all too happy to forget their cycling roots. But, Reid explains, many motor pioneers continued cycling, celebrating the shared links between transport modes that are now seen as worlds apart. In this engaging and meticulously researched book, Carlton Reid encourages us all to celebrate those links once again.

Carjacked: The Culture of the Automobile and Its Effect on Our Lives

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Author :
Publisher : St. Martin's Press
ISBN 13 : 0230102190
Total Pages : 269 pages
Book Rating : 4.2/5 (31 download)

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Book Synopsis Carjacked: The Culture of the Automobile and Its Effect on Our Lives by : Catherine Lutz

Download or read book Carjacked: The Culture of the Automobile and Its Effect on Our Lives written by Catherine Lutz and published by St. Martin's Press. This book was released on 2010-01-05 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: Carjacked is an in-depth look at our obsession with cars. While the automobile's contribution to global warming and the effects of volatile gas prices are is widely known, the problems we face every day because of our cars are much more widespread and yet much less known -- from the surprising $14,000 per year that the average family pays each year for the vehicles it owns, to the increase in rates of obesity and asthma to which cars contribute, to the 40,000 deaths and 2.5 million crash injuries each and every year. Carjacked details the complex impact of the automobile on modern society and shows us how to develop a healthier, cheaper, and greener relationship with cars.

Comeback

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Publisher : Simon and Schuster
ISBN 13 : 1476737479
Total Pages : 536 pages
Book Rating : 4.4/5 (767 download)

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Book Synopsis Comeback by : Paul Ingrassia

Download or read book Comeback written by Paul Ingrassia and published by Simon and Schuster. This book was released on 2013-05-14 with total page 536 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Comeback, Pulitzer Prize-winners Paul Ingrassia and Joseph B. White take us to the boardrooms, the executive offices, and the shop floors of the auto business to reconstruct, in riveting detail, how America's premier industry stumbled, fell, and picked itself up again. The story begins in 1982, when Honda started building cars in Marysville, Ohio, and the entire U.S. car industry seemed to be on the brink of extinction. It ends just over a decade later, with a remarkable turn of the tables, as Japan's car industry falters and America's Big Three emerge as formidable global competitors. Comeback is a story propelled by larger-than-life characters -- Lee Iacocca, Henry Ford II, Don Petersen, Roger Smith, among many others -- and their greed, pride, and sheer refusal to face facts. But it is also a story full of dedicated, unlikely heroes who struggled to make the Big Three change before it was too late.

Classic Speedsters

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Publisher :
ISBN 13 : 9781737983408
Total Pages : pages
Book Rating : 4.9/5 (834 download)

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Book Synopsis Classic Speedsters by : Ronald Sieber

Download or read book Classic Speedsters written by Ronald Sieber and published by . This book was released on 2021-11 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: Classic Speedsters: The Cars, The Times, and The Characters Who Drove Them chronicles the most significant vehicles ever to have traveled American roads and racetracks. Speedsters were the pizzazz cars of their era. Speedsters were owned by entertainers, captains of industry, the wealthy, and in some cases, the everyday guy or gal. They were often expensive, but always fast and sexy. Speedsters were America's first sports cars.Each chapter frames the birth and evolution of a company that produced a speedster model in its lineup and includes a biography of a famous owner of the period. This book traces the journey of the speedster concept across several time periods and among twelve automotive companies. It answers three fundamental questions:· Why were these cars so important and influential?· Why did so many prominent people own them?· What message do they have for modern design?

Los Angeles and the Automobile

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Publisher : Univ of California Press
ISBN 13 : 9780520057951
Total Pages : 328 pages
Book Rating : 4.0/5 (579 download)

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Book Synopsis Los Angeles and the Automobile by : Scott L. Bottles

Download or read book Los Angeles and the Automobile written by Scott L. Bottles and published by Univ of California Press. This book was released on 1987 with total page 328 pages. Available in PDF, EPUB and Kindle. Book excerpt: More comprehensive than any other book on this topic, Los Angeles and the Automobile places the evolution of Los Angeles within the context of American political and urban history.

The Complete Book of Classic Volkswagens

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Publisher : Motorbooks International
ISBN 13 : 0760349878
Total Pages : 275 pages
Book Rating : 4.7/5 (63 download)

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Book Synopsis The Complete Book of Classic Volkswagens by : John Gunnell

Download or read book The Complete Book of Classic Volkswagens written by John Gunnell and published by Motorbooks International. This book was released on 2017-06-20 with total page 275 pages. Available in PDF, EPUB and Kindle. Book excerpt: See the entire chronology of air-cooled Volkswagens in The Complete Book of Classic Volkswagens, a beautifully illustrated overview of one of the oldest and best-known foreign car brands in America.

History of Electric Cars

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Author :
Publisher : Crowood
ISBN 13 : 1847975712
Total Pages : 512 pages
Book Rating : 4.8/5 (479 download)

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Book Synopsis History of Electric Cars by : Nigel Burton

Download or read book History of Electric Cars written by Nigel Burton and published by Crowood. This book was released on 2013-06-30 with total page 512 pages. Available in PDF, EPUB and Kindle. Book excerpt: One hundred years ago electric cars were the most popular automobiles in the world. In the late nineteenth century and at the start of the twentieth century, they outsold every other type of car. And yet, within a couple of decades of the start of the twentieth century, the electric car had vanished. Thousands of battery-powered cars disappeared from the streets, replaced by the internal combustion engine, and their place in the history of the automobile was quietly erased. A century later, electric cars are making a comeback. Fears over pollution and global warming have forced manufacturers to reconsider the electric concept. A History of Electric Cars presents for the first time the full story of electric cars and their hybrid cousins. It examines how and why electric cars failed the first time - and why today's car manufacterers must learn the lessons of the past if they are to avoid repeating previous mistakes all over again. The book examines in detail: Early vehicles such as the Lohner-Porsche petrol-electric hybrid of 1901; Key figures in the history of the electric car development such as Henry Ford; Sir Clive Sinclair's plans to build a number of electric vehicles, designed to sit alongside the Sinclair C5; The return of the electric technology to vehicles as diverse as the NASA Lunar Rover, commuting vehicles and supercars; Future developments in electric cars. For the first time the full story of electric cars and their hybrids are examined.The hidden past of the electric automobile is uncovered and its future developments are discussed. Superbly illustrated with 300 colour photographs, many of which are rare and original sketch designs. Nigel Burton has written and lectured on cars and automotive history for more than twenty years.

The People's Tycoon

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Author :
Publisher : Vintage
ISBN 13 : 0307558975
Total Pages : 656 pages
Book Rating : 4.3/5 (75 download)

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Book Synopsis The People's Tycoon by : Steven Watts

Download or read book The People's Tycoon written by Steven Watts and published by Vintage. This book was released on 2009-03-04 with total page 656 pages. Available in PDF, EPUB and Kindle. Book excerpt: How a Michigan farm boy became the richest man in America is a classic, almost mythic tale, but never before has Henry Ford’s outsized genius been brought to life so vividly as it is in this engaging and superbly researched biography. The real Henry Ford was a tangle of contradictions. He set off the consumer revolution by producing a car affordable to the masses, all the while lamenting the moral toll exacted by consumerism. He believed in giving his workers a living wage, though he was entirely opposed to union labor. He had a warm and loving relationship with his wife, but sired a son with another woman. A rabid anti-Semite, he nonetheless embraced African American workers in the era of Jim Crow. Uncovering the man behind the myth, situating his achievements and their attendant controversies firmly within the context of early twentieth-century America, Watts has given us a comprehensive, illuminating, and fascinating biography of one of America’s first mass-culture celebrities.

Asphalt Nation

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Author :
Publisher : Crown
ISBN 13 : 0307819973
Total Pages : 538 pages
Book Rating : 4.3/5 (78 download)

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Book Synopsis Asphalt Nation by : Jane Holtz Kay

Download or read book Asphalt Nation written by Jane Holtz Kay and published by Crown. This book was released on 2012-06-20 with total page 538 pages. Available in PDF, EPUB and Kindle. Book excerpt: Asphalt Nation is a major work of urban studies that examines how the automobile has ravaged America’s cities and landscape, and how we can fight back. The automobile was once seen as a boon to American life, eradicating the pollution caused by horses and granting citizens new levels of personal freedom and mobility. But it was not long before the servant became the master—public spaces were designed to accommodate the automobile at the expense of the pedestrian, mass transportation was neglected, and the poor, unable to afford cars, saw their access to jobs and amenities worsen. Now even drivers themselves suffer, as cars choke the highways and pollution and congestion have replaced the fresh air of the open road. Today our world revolves around the car—as a nation, we spend eight billion hours a year stuck in traffic. In Asphalt Nation, Jane Holtz Kay effectively calls for a revolution to reverse our automobile-dependency. Citing successful efforts in places from Portland, Maine, to Portland, Oregon, Kay shows us that radical change is not impossible by any means. She demonstrates that there are economic, political, architectural, and personal solutions that can steer us out of the mess. Asphalt Nation is essential reading for everyone interested in the history of our relationship with the car, and in the prospect of returning to a world of human mobility.