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The Organization Of Public Relations In Health And Welfare Organizations
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Book Synopsis The Organization of Public Relations in Health and Welfare Organizations by : Public Relations Society of America. National Research Committee
Download or read book The Organization of Public Relations in Health and Welfare Organizations written by Public Relations Society of America. National Research Committee and published by . This book was released on 1954 with total page 20 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Public Relations for Social Agencies by : Harold P. Levy
Download or read book Public Relations for Social Agencies written by Harold P. Levy and published by . This book was released on 1956 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Public Relations for Public Health and Social Good by : Brooke W. McKeever
Download or read book Public Relations for Public Health and Social Good written by Brooke W. McKeever and published by Taylor & Francis. This book was released on 2024-07-25 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: Foregrounding the work professional communicators do to support public health and social missions, this book examines how the principles and practices of public relations can be applied by nonprofit, government, and corporate entities working to understand and improve public health and social conditions. Many organizations attempt to influence prosocial behaviors, such as donating one’s time, money, or talents; participating in advocacy or activism; or otherwise working to protect public health or inspire social change. This book explores research and practice related to communication and other factors involved in motivating such efforts. Each chapter focuses on a different topic, providing definitions, summarizing research, and explaining how it has been or can be applied to practice, and ends with discussion questions to consider and references for further reading. Ideally placed for advanced undergraduate and graduate courses in public relations, health communication, or strategic communication as well as for communications professionals looking to apply research to their practice.
Book Synopsis Public Relations and the Social Conscience by : Public Relations Institute
Download or read book Public Relations and the Social Conscience written by Public Relations Institute and published by . This book was released on 1964 with total page 32 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Public Relations in Health and Welfare by : Frances Schmidt
Download or read book Public Relations in Health and Welfare written by Frances Schmidt and published by . This book was released on 1986 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Using Public Relations Strategies to Promote Your Nonprofit Organization by : Ruth Ellen Kinzey
Download or read book Using Public Relations Strategies to Promote Your Nonprofit Organization written by Ruth Ellen Kinzey and published by Routledge. This book was released on 2013-04-15 with total page 238 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn how to strategically execute public relations assignments! In Using Public Relations Strategies to Promote Your Nonprofit Organization, you will explore an easy-to-follow explanation on why nonprofit groups must take a more business-like approach in their communications. You will also discover instructions on how to make newsletters, annual reports, speaker's bureaus, and board selection easy yet effective. As a marketing, public relations or development professional, you will gain effective public relations tools that are within your established budget parameters. Public relations expertise is becoming extremely important to the survival of nonprofit organizations as more and more nonprofits compete for dollars. Using Public Relations Strategies to Promote Your Nonprofit Organization recognizes that nonprofit professionals may wear many different hats and may have very limited public relations or marketing training. Therefore, with Using Public Relations Strategies to Promote Your Nonprofit Organization, you will find that even a novice communicator will be able to perform marketing and public relations tasks in an effective, strategic manner. Some of the areas you will explore include: adopting a business strategy step-by-step guide to creating your annual report step-by-step guide to creating your nonprofit newsletter how to set up an effective speaker's bureau, strategically market your speaker's bureau, and monitor its effectiveness in generating revenue for your nonprofit organization writing speeches to promote your nonprofit organization using audiovisual aids and nonverbal communication in your speeches selecting and organizing a board of directors board of directors job description, recruiting and retention Using Public Relations Strategies to Promote Your Nonprofit Organization explains why you must take a more business like approach to public relations write nonprofit groups and assists the novice public relations specialist with executing basic PR tasks that are pertinent to an organization's profits. You will gain step-by-step guidance on steering your nonprofit organization to financial success.
Book Synopsis Public Relations in Nonprofit Health and Social Welfare Organizations by : Cathy Morton
Download or read book Public Relations in Nonprofit Health and Social Welfare Organizations written by Cathy Morton and published by . This book was released on 1984 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Excellence in Public Relations and Communication Management by : James E. Grunig
Download or read book Excellence in Public Relations and Communication Management written by James E. Grunig and published by Routledge. This book was released on 2013-10-18 with total page 731 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is the initial volume coming out of the "excellence project"--a comprehensive research effort commissioned by the IABC (International Association of Business Communicators) Research Foundation. The purpose of this project was to answer two fundamental questions about public relations: What are the characteristics of an excellent communication department? How does excellent public relations make an organization more effective, and how much is that contribution worth economically? The research team began its work with a thorough review of the literature in public relations and related disciplines relevant to these questions. What started as a literature review, however, has ended in a general theory of public relations, one that integrates most of the wide range of ideas about, and practices of, communication management in organizations.
Book Synopsis Organizational Public Relations by : Christopher Spicer
Download or read book Organizational Public Relations written by Christopher Spicer and published by Routledge. This book was released on 2013-11-05 with total page 330 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public relations practitioners are often called upon to help chart their organization's strategic development, thus functioning as managerial decision makers linking the organization to its larger environment. This book is about understanding organizations, especially the role played by organizational decision making in the development and implementation of public relations programs and activities. It emphasizes the ways in which an organization's culture and decision making processes ultimately influence the success or failure of their public relations efforts. The research, case studies, and author's interpretations and suggestions explore the often confusing netherworld of organizational mindsets -- particularly as those world views affect the organization's relations with clients and other stakeholders. Understanding organizational politics is the way to understanding how and why decisions are made by the organization's dominant coalition. The primary goal of this text is to enhance our understanding of the ways in which organizations "work" -- the political process that accompanies organizational decision making. As an instrumental participant in the organizational political process, the public relations practitioner must posess knowledge and understanding of the organization's political process in order to succeed within that organization. Given the need for public relations practitioners to form coalitions, negotiate consensus, and advocate organizational interests, the political system metaphor is most approriate for understanding the relationship between organizational power and organizational public relations. This book, then, "steps back" from a focus solely on the design of public relations programs, and instead examines how the impetus for those programs emerges within the organization as a result of organizational politics in action. Its special features include: * practitioner responses at the end of each chapter providing commentary on the usefulness of the ideas presented; * sidebars from popular sources illustrating theories; * new case studies; * merging of management and organizational theory and research with communication theory and research; * a focus on external stakeholders from both an advocacy and a collaborative frame resulting in the creation of a "collaborative advocacy" framework for external communication; and * an extended examination of ethical considerations pertaining to organizational decision making and communication.
Book Synopsis Building Sound Public Relations by : Edith Elizabeth Wensley
Download or read book Building Sound Public Relations written by Edith Elizabeth Wensley and published by . This book was released on 1949 with total page 106 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Changing Society: Perspectives on Communication by : Public Relations Institute
Download or read book Changing Society: Perspectives on Communication written by Public Relations Institute and published by . This book was released on 1969 with total page 63 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Handbook Of Advertising Media And Public Relations by : Deepak Gupta
Download or read book Handbook Of Advertising Media And Public Relations written by Deepak Gupta and published by Mittal Publications. This book was released on 2005 with total page 696 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Public Relations Programs - how to Plan Them ... by : Sallie Everson Bright
Download or read book Public Relations Programs - how to Plan Them ... written by Sallie Everson Bright and published by . This book was released on 1950 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Public Relations in the Nonprofit Sector by : Richard D. Waters
Download or read book Public Relations in the Nonprofit Sector written by Richard D. Waters and published by Routledge. This book was released on 2014-12-05 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: Nonprofit organizations are managing to carry out sophisticated public relations programming that cultivates relationships with their key audiences. Their public relations challenges, however, have routinely been understudied. Budgetary and staffing restraints often limit how these organizations carry out their fundraising, public awareness and activism efforts, and client outreach. This volume explores a range of public relations theories and topics important to the management of nonprofit organizations, including crisis management, communicating to strengthen engagement online and offline, and recruiting and retaining volunteer and donor support.
Book Synopsis Broadcasting Birth Control by : Manon Parry
Download or read book Broadcasting Birth Control written by Manon Parry and published by Rutgers University Press. This book was released on 2013-08-23 with total page 211 pages. Available in PDF, EPUB and Kindle. Book excerpt: Traditionally, the history of the birth control movement has been told through the accounts of the leaders, organizations, and legislation that shaped the campaign. Recently, historians have begun examining the cultural work of printed media, including newspapers, magazines, and even novels in fostering support for the cause. Broadcasting Birth Control builds on this new scholarship to explore the films and radio and television broadcasts developed by twentieth-century birth control advocates to promote family planning at home in the United States, and in the expanding international arena of population control. Mass media, Manon Parry contends, was critical to the birth control movement’s attempts to build support and later to publicize the idea of fertility control and the availability of contraceptive services in the United States and around the world. Though these public efforts in advertising and education were undertaken initially by leading advocates, including Margaret Sanger, increasingly a growing class of public communications experts took on the role, mimicking the efforts of commercial advertisers to promote health and contraception in short plays, cartoons, films, and soap operas. In this way, they made a private subject—fertility control—appropriate for public discussion. Parry examines these trends to shed light on the contested nature of the motivations of birth control advocates. Acknowledging that supporters of contraception were not always motivated by the best interests of individual women, Parry concludes that family planning advocates were nonetheless convinced of women’s desire for contraception and highly aware of the ethical issues involved in the use of the media to inform and persuade.
Book Synopsis Excellent Public Relations and Effective Organizations by : Larissa A. Grunig
Download or read book Excellent Public Relations and Effective Organizations written by Larissa A. Grunig and published by Routledge. This book was released on 2002 with total page 676 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume discusses theory and data on the value of public relations and relationships. It is developed for scholars, researchers, students, & professionals in public relations & communications management.
Author :United States. Department of Health, Education, and Welfare. Library Publisher : ISBN 13 : Total Pages :72 pages Book Rating :4.3/5 (91 download)
Book Synopsis Community Planning for Health, Education, and Welfare by : United States. Department of Health, Education, and Welfare. Library
Download or read book Community Planning for Health, Education, and Welfare written by United States. Department of Health, Education, and Welfare. Library and published by . This book was released on 1967 with total page 72 pages. Available in PDF, EPUB and Kindle. Book excerpt: