Read Books Online and Download eBooks, EPub, PDF, Mobi, Kindle, Text Full Free.
The Mcgraw Hill 36 Hour Marketing Course
Download The Mcgraw Hill 36 Hour Marketing Course full books in PDF, epub, and Kindle. Read online The Mcgraw Hill 36 Hour Marketing Course ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!
Book Synopsis The McGraw-Hill 36-Hour Course: Online Marketing by : Lorrie Thomas
Download or read book The McGraw-Hill 36-Hour Course: Online Marketing written by Lorrie Thomas and published by McGraw Hill Professional. This book was released on 2011-01-07 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: A crash course on the most dynamic marketing platform today! Online marketing has evolved far beyond flashy websites and banner ads shouting at customers about your product. It's about using an array of Internet tools to build credibility and visibility, spread your message, and form meaningful customer relationships. The McGraw-Hill 36-Hour Course: Online Marketing puts you on the fast track to harnessing the power of the Web for your marketing goals. It begins with planning and building a website and then provides in-depth coverage of essential online marketing tools and techniques, such as: Content marketing and blogging Social media marketing Web analytics Search Engine Optimization (SEO ) E-mail marketing Online Public Relations Earn a Certificate of Achievement Through A Free OnlineExamination! The McGraw-Hill 36 Hour Course: Online Marketing spells it all out in easy-to-understand terms and actionable steps. You’re already on your way to Web marketing mastery!
Book Synopsis The McGraw-Hill 36-Hour Course Product Development by : Andrea Belz
Download or read book The McGraw-Hill 36-Hour Course Product Development written by Andrea Belz and published by McGraw Hill Professional. This book was released on 2010-12-10 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Learn the Secrets Behind World-Class Product Development In a world overloaded with new products and services, making a single offering stand out is a Herculean task. Or is it? Market leaders are developing innovative processes that all but guarantee the success of their new products--and now their secrets are available to you. The McGraw-Hill 36-Hour Course: Product Development gives you the critical edge in a product-saturated world. Presenting the most current marketing tools and best practices, it provides proven methods behind successful product development, along with case studies from the most creative companies of our time--Apple, Google, Cisco, Toyota, Pixar, and many others. In less than a week, you'll be an expert on: Creating a value proposition that motivates a customer to buy your new product Protecting intellectual property to sustain a competitive advantage Creating a budget and securing the capital you need Managing the design, fabrication, integration, and delivery processes Master the essentials of product development Maximize your study time Measure your progress with chapter tests and a free online exam Earn a Certificate of Achievement online Designed as an easy, self-paced "course" complete with chapter-ending quizzes and an online final exam, The McGraw-Hill 36-Hour Course: Product Development puts you on the fast track to making your dream product a success.
Book Synopsis The McGraw-Hill 36-Hour Course: Operations Management by : Linda L. Brennan
Download or read book The McGraw-Hill 36-Hour Course: Operations Management written by Linda L. Brennan and published by McGraw Hill Professional. This book was released on 2010-09-17 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take a crash course in boosting operational efficiency! Whether a business manufactures trucks, delivers packages, or sells coffee, it lives and breathes on its operations. Without exception. Ensuring smooth, efficient processes is a challenging task--but the rewards are immense.The McGraw-Hill 36-Hour Course: Operations Management puts you on the fast track to bolstering and managing the effectiveness of your organization’s operations. Complete with exercises, self-tests, and an online final exam, this virtual immersion course in operations management teaches you how to: Evaluate and measure existing systems’ performance Use quality management tools like Six Sigma and Lean Production Design new, improved processes Define, plan, and control costs of projects Take this in-depth course on operations management and put your vision into action. This is the only book on the syllabus. Class begins now!
Book Synopsis The McGraw-Hill 36-Hour Course: Real Estate Investing, Second Edition by : Jack Cummings
Download or read book The McGraw-Hill 36-Hour Course: Real Estate Investing, Second Edition written by Jack Cummings and published by McGraw Hill Professional. This book was released on 2010-08-06 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete curriculum for profiting in today's tough market! Opportunities abound in the real estate market. In order to find the best investments, though, you need to understand the changes brought on by the turbulence of recent years. Bringing you completely up to date on today's market, The McGraw-Hill 36-Hour Course: Real Estate Investing offers a fast-paced but thorough and well-rounded education on profiting in real estate. Revealing secrets previously reserved for industry insiders, veteran Jack Cummings offers the knowledge you need to get moving right away. This three-day "crash course" provides checklists and proven insider tips on how to: spot the hot properties of tomorrow calculate potential profits before investing increase property values make offers and counteroffers find the best sources of financing Get tips and advice from a true industry insider and start building your fortune now with The McGraw-Hill 36-Hour Course: Real Estate Investing.
Book Synopsis The McGraw-Hill 36-Hour Course: Lean Six Sigma by : Sheila Shaffie
Download or read book The McGraw-Hill 36-Hour Course: Lean Six Sigma written by Sheila Shaffie and published by McGraw Hill Professional. This book was released on 2012-04-30 with total page 242 pages. Available in PDF, EPUB and Kindle. Book excerpt: Reduce Operational Cost and Risk.
Book Synopsis The McGraw-Hill 36-Hour Course: Project Management, Second Edition by : Helen S. Cooke
Download or read book The McGraw-Hill 36-Hour Course: Project Management, Second Edition written by Helen S. Cooke and published by McGraw Hill Professional. This book was released on 2010-09-17 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: Schedule and coordinate projects seamlessly, start to finish! In today's ultracompetitive world of business, those in charge want results on time and on budget--and they're turning to project managers to deliver. Skilled project managers are in high demand, and the profession is growing at an unprecedented rate. The McGraw-Hill 36-Hour Course: Project Management, Second Edition, combines expert insight, advice based on realworld experience, and the latest developments into a single, concise package. In the span of 36 hours, you'll learn how to: Plan, launch, manage, and close projects Build the best team for each project Shape and drive a project using effective leadership Manage quality, costs, time, and risk Deploy the latest project management technologies Complete with chapter-ending self-tests and a comprehensive online final exam, The McGraw-Hill 36-Hour Course: Project Management, Second Edition, provides the guidance you need to manage any project under any conditions.
Book Synopsis The McGraw-Hill 36-Hour Course: Organizational Development by : Stephen R. Balzac
Download or read book The McGraw-Hill 36-Hour Course: Organizational Development written by Stephen R. Balzac and published by McGraw Hill Professional. This book was released on 2010-10-15 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: Take a crash course in one of today's most important business skills--organizational development! Change comes fast, and the most successful organizations are prepared to handle it before impact; they act, not react. How are they able to do this? With a solid grounding in organizational development. The McGraw-Hill 36-Hour Course: Organizational Development is a skill-building guide to one of the most important functions in business today. In no time, you'll be able to recognize patterns of organizational behavior that are detrimental to your organization, and you'll have the skills to envision and drive the type of change your company needs. Concise, engaging, and filled with quizzes to help you reinforce lessons learned, this crash course offers the knowledge you need to: Address problems with your company’s culture Hire the best people for your needs Set goals and move your team to action Motivate your people to envision change Institute meaningful change in how your company functions Change can be your company's best friend. You just have to manage it with skill. The McGraw-Hill 36-Hour Course: Organizational Development puts you on the fast track to face today’s, not yesterday's, challenges.
Book Synopsis Managerial Economics and Business Strategy by : Michael Baye
Download or read book Managerial Economics and Business Strategy written by Michael Baye and published by McGraw-Hill/Irwin. This book was released on 2002-06 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Blends tools from intermediate microeconomics, game theory, and industrial organization for a managerial economics text. This fourth edition offers a balanced coverage of traditional and modern topics.
Book Synopsis The McGraw-Hill 36-Hour Course: Finance for Non-Financial Managers 3/E by : H. George Shoffner
Download or read book The McGraw-Hill 36-Hour Course: Finance for Non-Financial Managers 3/E written by H. George Shoffner and published by McGraw Hill Professional. This book was released on 2011-01-14 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: Make simple sense of complex financial information! The high-profile accounting scandals of recent years have made one thing clear: You can't know too much about the company for which you work. What are the numbers? Where do you find them? How do they affect you and your staff? This fully revised and updated third edition of The McGraw-Hill 36-Hour Course: Finance for Nonfinancial Managers provides a firm grasp on what all the numbers really mean. Designed to let you learn at your own pace, it walks you through: The essential concepts of finance, so you can ask intelligent questions and understand the answers Vital statements and reports, with sections on pro forma financial statements and expensing of stock options The auditing process--what is measured, how it's measured, and how you can help ensure accuracy and completeness With chapter-ending quizzes and an online final exam, The McGraw-Hill 36-Hour Course: Finance for Nonfinancial Managers serves as a virtual professor, providing the curriculum you need to crunch the numbers like a pro!
Book Synopsis The McGraw-Hill 36-hour Marketing Course by : Jeffrey L. Seglin
Download or read book The McGraw-Hill 36-hour Marketing Course written by Jeffrey L. Seglin and published by McGraw-Hill Companies. This book was released on 1990 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Understanding Psychology by : Robert S. Feldman
Download or read book Understanding Psychology written by Robert S. Feldman and published by . This book was released on 2018 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised edition of the author's Understanding psychology, [2017]
Book Synopsis Search Engine Marketing by : Andreas Ramos
Download or read book Search Engine Marketing written by Andreas Ramos and published by McGraw Hill Professional. This book was released on 2008-09-14 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revolutionize Your Internet Marketing Leverage today's Internet marketing strategies to reach customers, increase sales, and establish performance-based marketing in your organization. Search Engine Marketing explains how to use Web analytics, key performance indicators (KPIs), search engine optimization (SEO), and search marketing-the critical tools for success. Multichannel marketing, which uses radio, TV, and print to broadcast your message, is also covered. The book includes revealing interviews with industry experts as well as valuable tips on vendor selection. Implement an effective, integrated marketing program for your business with help from this definitive guide. Track and measure both digital and traditional marketing with analytics Define and use KPIs to manage campaigns and channels for maximum profitability Employ SEO strategies to increase leads, conversions, and sales Understand how website architecture, keywords, tags, and sitemaps affect search results Use PPC to place ads in search engines, radio, TV, and newspapers Get hands-on strategies for maximizing Google Analytics and Google AdWords
Author :Rebecca Moore Howard Publisher :McGraw-Hill Humanities, Social Sciences & World Languages ISBN 13 :9780072418750 Total Pages :0 pages Book Rating :4.4/5 (187 download)
Book Synopsis Writing Matters by : Rebecca Moore Howard
Download or read book Writing Matters written by Rebecca Moore Howard and published by McGraw-Hill Humanities, Social Sciences & World Languages. This book was released on 2009-10 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Writing Mattersoffers writing instructors and students a four-part framework that focuses the rules and conventions of writing through a lens of responsibility, empowering students to own their ideas and to view their writing as consequential.Writing Mattershelps students recognize and respect their role in writing by focusing on four key areas of responsibility: Their responsibility to other writers, to their audience, to their topic, and to themselves.Howard's teaching experience has proven that students are more likely to write effectively and responsibly when they think of themselves as writers rather than as error-makers.Writing Mattersaddresses students respectfully as mature and capable fellow writers in the research and writing process.
Book Synopsis The McGraw-Hill 36-Hour Course in Business Writing and Communication, Second Edition by : Kenneth W. Davis
Download or read book The McGraw-Hill 36-Hour Course in Business Writing and Communication, Second Edition written by Kenneth W. Davis and published by McGraw Hill Professional. This book was released on 2010-03-19 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: Supercharge your writing skills . . . by the end of the week! In the workplace, your writing speaks volumes about you. Whether you’re crafting a three-line message or a 300-page report, you need to write in a polished, professional way—regardless of your position or profession. The McGraw-Hill 36-Hour Course in Business Writing and Communication puts you on the fast track to becoming a strong, persuasive business writer. Complete with exercises, self-tests, and an online final exam, this multifaceted business writing “course” teaches you how to: SEIZE READERS’ INTEREST INSTANTLY ELIMINATE NONSPECIFIC WORDS AND PHRASES MANAGE CROSS-CULTURAL WRITING CRAFT COMPELLING ONLINE COPY CREATE POWERFUL PRESENTATIONS Present yourself at the top of your game in every e-mail, memo, report, and presentation with The McGraw-Hill 36-Hour Course in Business Writing and Communication!
Book Synopsis The Art of Public Speaking by : Stephen Lucas
Download or read book The Art of Public Speaking written by Stephen Lucas and published by McGraw-Hill College. This book was released on 2004 with total page 500 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lucas' "The Art of Public Speaking" is the leading public speaking textbook in the field. Whether a novice or an experienced speaker when beginning the course, every student will learn how to be a better public speaker through Lucas' clear explanations. Creative activities, vivid examples, annotated speech samples, and foundation of classic and contemporary rhetoric provide students a strong understanding of public speaking. When instructors teach from this textbook, they benefit from Lucas' Integrated Teaching Package. The Annotated Instructor's Edition and Instructor's Manual, both written by Steve Lucas, provide teaching tips and give outlines on how to use the various supplements. As a result, instructors are able to see various teaching examples, how to integrate technology, and analyses and discussion questions for video clips in class. The Annotated Instructor's Edition, Instructor's Manual, Test Bank, CDs, videos, and other supplements provide instructors the tools needed to create a dynamic classroom. This edition has a supplement to meet the needs of online classes, Teaching Public Speaking Online with The Art of Public Speaking.
Book Synopsis Business and Professional Communication by : Kory Floyd
Download or read book Business and Professional Communication written by Kory Floyd and published by . This book was released on 2024 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Essentials of Understanding Psychology by : Feldman
Download or read book Essentials of Understanding Psychology written by Feldman and published by . This book was released on 2016-12-16 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Guides students through introductory psychology concepts. This book integrates a variety of elements that foster students' understanding of psychology and its impact on their everyday lives, including a fresh Neuroscience and Life feature.
