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Author :
Publisher : Primary Research Group Inc
ISBN 13 : 1574400568
Total Pages : 69 pages
Book Rating : 4.5/5 (744 download)
Download or read book The Marketing of Historic Sites, Museums, Exhibits, and Archives written by and published by Primary Research Group Inc. This book was released on 2005 with total page 69 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Primary Research Group
Publisher : Primary Research Group Inc
ISBN 13 : 1574401084
Total Pages : 177 pages
Book Rating : 4.5/5 (744 download)
Download or read book Survey of Academic & Research Library Journal Purchasing Practices written by Primary Research Group and published by Primary Research Group Inc. This book was released on 2008 with total page 177 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Survey of Academic & Research Library Journal Purchasing Practices presents data about the journals acquisitions and management practices of an international sample of academic and research libraries. The study reports on a broad range of issues, including: spending trends, use of print vs. electronic access, purchases in ¿bundles¿, purchases through consortia, the role of subscription agents, use and plans for use of open access, attitudes towards the pricing practices of a range of major journal publishers, sources of funding for journal purchases and relations with academic and administrative departments of library parent organizations, and the practical management of the journal acquisition process, among other issues.
Author :
Publisher : Primary Research Group Inc
ISBN 13 : 1574400967
Total Pages : 110 pages
Book Rating : 4.5/5 (744 download)
Download or read book Libraries & the Mega-Internet Sites written by and published by Primary Research Group Inc. This book was released on 2008 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt: Libraries & the Mega Internet Sites: A Survey of How Libraries Use and Relate to Google, Yahoo, Wikipedia, eBay, Amazon, Facebook, YouTube & Other Mega Internet Sites.
Author : Neil G. Kotler
Publisher : John Wiley & Sons
ISBN 13 : 1119363748
Total Pages : 547 pages
Book Rating : 4.1/5 (193 download)
Download or read book Museum Marketing and Strategy written by Neil G. Kotler and published by John Wiley & Sons. This book was released on 2016-08-25 with total page 547 pages. Available in PDF, EPUB and Kindle. Book excerpt: This newly revised and updated edition of the classic resource on museum marketing and strategy provides a proven framework for examining marketing and strategic goals in relation to a museum's mission, resources, opportunities, and challenges. Museum Marketing and Strategy examines the full range of marketing techniques and includes the most current information on positioning, branding, and e-marketing. The book addresses the issues of most importance to the museum community and shows how to Define the exchange process between a museum's offerings and consumer value Differentiate a museum and communicate its unique value in a competitive marketplace Find, create, and retain consumers and convert visitors to members and members to volunteers and donors Plan strategically and maximize marketing's value Achieve financial stability Develop a consumer-centered museum
Author : Primary Research Group, Inc
Publisher : Primary Research Group Inc
ISBN 13 : 1574400754
Total Pages : 68 pages
Book Rating : 4.5/5 (744 download)
Download or read book Trends in the Management of Library Special Collections in Film and Photography written by Primary Research Group, Inc and published by Primary Research Group Inc. This book was released on 2005 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: This special report looks at the management and development of America[alpha]s thriving special collections in .lm and photography. The report pro.les the following collections: The University of Louisville, the Photographic Archives; the University of Utah[alpha]s Multimedia Collection; The American Institute of Physics[alpha] Emilio Segre Visual Archives; The News.lm Library at the University of South Carolina; The University of California, Berkeley Paci.c Film Archive; the UCLA Film and Television Archive, the Vanderbilt University Television News Archive; The National Archives and Records Administration[alpha]s Special Media Preservation Laboratory; the University of Washington[alpha]s Digital Initiatives. The report covers digitization of photographs and .lm, special collection marketing, collection procurement, funding and .nancing, approaches for optimizing both sales revenues and educational uses, development of web-based sale and distribution systems for photography and .lm, systems to assure copyright compliance, the development of online searchable databases, and many other aspects of .lm and photography special collection management.
Author : Caroline Rinaldy
Publisher : Primary Research Group Inc
ISBN 13 : 1574400959
Total Pages : 88 pages
Book Rating : 4.5/5 (744 download)
Download or read book Trends in Rare Book & Documents Special Collections Management written by Caroline Rinaldy and published by Primary Research Group Inc. This book was released on 2008 with total page 88 pages. Available in PDF, EPUB and Kindle. Book excerpt: This special report examines the management practices and business decisions of special collections libraries with a focus on rare books, manuscripts, maps, and other historical documents. The report profiles the John J. Burns Library of Rare Books and Special Collections at Boston College, the Buffalo and Erie County Public Library, the L. Tom Perry Special Collections at Brigham Young University-Provo, the Huntington Library, the Newberry Library, the San Antonio Public Library, the Watkinson Library at Trinity College, the Special Collections Research Center at the University of Southern Illinois-Carbondale, and the Bancroft Library at the University of California-Berkeley. Interviews were conducted in November and December of 2007. Additional information through an online form was provided by San Jose State University Kent State University Map Library AGS Libraries, University of Wisconsin-Milwaukee and California State University-Chico.
Author : Jane Mitchell Eliasof
Publisher : Rowman & Littlefield
ISBN 13 : 1538148919
Total Pages : 185 pages
Book Rating : 4.5/5 (381 download)
Download or read book Rebranding written by Jane Mitchell Eliasof and published by Rowman & Littlefield. This book was released on 2022-03-11 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: The name “Historical Society” or “Historic House” has a bad rap. Before potential visitors even know your museum, they may assume it’s not for them, even if you lead progressive, inclusive tours and host innovative programs. If you’re part of the leadership team of a historic house museum or historical society, you may have considered rebranding -- either renaming your organization or developing a new look – to be more appealing to a younger, more diverse audience or to reflect changes to your mission, interpretation, site, etc. Using examples from museums of all sizes across the country, this book helps you decide whether to move forward with a rebranding effort and give you a concrete outline to work from. The book will help you: Decide if you should rebrand (and that you’re not just putting lipstick on a pig) Nitty-gritty details about how to go about it How to react when someone says you’re making a huge mistake How much it will cost and where you can cut corners How to evaluate what you’ve done. Rebranding: A Guide forHistoric Houses, Museums, Sites and Organizations is a step-by-step guide that helps Executive Directors, Board members, and staff at history organizations decide if it’s time to rebrand and, if so, how to go about it. The book will guide readers through the process of deciding if a rebranding is in order, testing ideas, developing a plan and budget, implementing the launch, and even handling naysayers. It’s an essential guide for anyone rebranding a history organization.
Author :
Publisher : Primary Research Group Inc
ISBN 13 : 1574401009
Total Pages : 125 pages
Book Rating : 4.5/5 (744 download)
Download or read book Survey of Assessment Practices in Higher Education written by and published by Primary Research Group Inc. This book was released on 2008 with total page 125 pages. Available in PDF, EPUB and Kindle. Book excerpt: Of main findings -- Departmental assessment -- Standardized testing -- Assessment office -- Student assessment of instuctors -- Evaluation of adjunct faculty -- Faculty involvement in assessment -- Tutoring -- Assessing student services -- Assessment environment -- Curriculum changes -- Use of benchmarking data -- Use of consultants and services -- Post graduation assessment -- Assessing assessment.
Author : Primary Research Group
Publisher : Primary Research Group Inc
ISBN 13 : 1574401017
Total Pages : 119 pages
Book Rating : 4.5/5 (744 download)
Download or read book Library Use of E-books written by Primary Research Group and published by Primary Research Group Inc. This book was released on 2008 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: Data in the report is based on a survey of 75 academic, public and special libraries. Librarians detail their plans on how they plan to develop their e-book collections, what they think of e-book readers and software, and which e-book aggregators and publishers appeal to them most and why. Other issues covered include: library production of e-books and collection digitization, e-book collection information literacy efforts, use of e-books in course reserves and inter-library loan, e-book pricing and inflation issues, acquisition sources and strategies for e-books and other issues of concern to libraries and book publishers.
Author :
Publisher : Primary Research Group Inc
ISBN 13 : 1574401130
Total Pages : 48 pages
Book Rating : 4.5/5 (744 download)
Download or read book The Survey of American College Students written by and published by Primary Research Group Inc. This book was released on 2009 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: This report presents approximately 70 tables of data exploring how full time college students in the United States view and use their college library¿s e-book collection. The data in the report is based on a representative sample of more than 400 full time college students in the United States. Data is broken out by 16 criteria including gender, grade point average, major field of study, income level of students and type, size of college, and mean SAT acceptance score of colleges, among other variables. The report is designed to give college librarians, educational researchers, publishers and others critical demographic information on the student use of college library e-book collections. Just a few of the report¿s many findings are that:¿30.42% of the students in the sample say that they have received any form of in or out of class training from a college librarian in how to use the library¿s e-book collection. ¿Only a sixth of students in colleges with a mean SAT score greater than 1950 say that they have received e-book collection training from college librarians. ¿Less than 17% of community college students found library e-book collections useful or very useful.
Author : Primary Research Group
Publisher : Primary Research Group Inc
ISBN 13 : 157440105X
Total Pages : 108 pages
Book Rating : 4.5/5 (744 download)
Download or read book International Survey of Library & Museum Digitization Projects written by Primary Research Group and published by Primary Research Group Inc. This book was released on 2008 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: The International Survey of Library & Museum Digitization Projects presents detailed data about the management and development of a broad range of library special collection and museum digitization projects. Data is broken out by type of digitization project (ie text, photograph, film, audio, etc) size and type of institution, annual spending on digitization and other variables. The report presents data and narrative on staffing, training, funding, technology selection, outsourcing, permissions and copyright clearance, cataloging, digital asset management, software and applications selection, marketing and many other issues of interest to libraries and museums that are digitizing aspects of their collections.
Author :
Publisher : Primary Research Group Inc
ISBN 13 : 1574400975
Total Pages : 110 pages
Book Rating : 4.5/5 (744 download)
Download or read book Survey of Student Retention Policies in Higher Education written by and published by Primary Research Group Inc. This book was released on 2008 with total page 110 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Survey of Student Retention Policies in Higher Education presents data from a benchmarking study of the retention policies of 40 American colleges. Data is broken out for public and private colleges, by Carnegie class and enrollment level, to allow for easier benchmarking. This 100+ page study presents data on: spending on consulting services to aid in student retention, spending on conferences, reports and other information and analysis about retention; percentage of colleges that have a dean or other high level administrator for retention; retention rates for students; ways in which colleges track and present retention data; perceived impact of financial assistance on retention; perceived impact of severity in grading on retention; perceived impact of tutoring services on retention; perceived impact of psychological counseling serviceson retention; perceived impact of general economic conditions on retention; perceived impact of involvement in extra-curricular activities on retention; perceived impact of the quality of food services and residence halls on retention; use of interviews of transferees or drop outs from the college; use of interviews of graduates of the college; importance of exit interviews; percentage of colleges that maintain records on students that are engaged in few or no extracurricular activities; description of college info literacy policies; percentage of colleges that offer child care services to students; role of part time job finding services; perceived importance of career services division for retention; perceived importance of the academic advising services unit for retention; perceived importance of peer mentoring for retention; percentage of colleges that intervene at pre-determined thresholds of student difficulties such as number of classes missed or low grade point average; description of college efforts to reach out to help high risk students; College spending on tutoring services; Projected future spending on tutoring services; Perceived impact of tutoring services on retention; Source of tutors; Cost of Tutors; percentage of residence halls that have student advisory centers; percentage of colleges that have hired consultants to advise on the academic advising services; Annual Budget of the academic advising unit; number of full time equivalent positions allocated to the academic advising unit; description of rate of growth in the college's financial aid to students over the past two years; description of changes in tuition levels; perceived view of the need to increase financial aid or lower tuition in order to maintain or enhance enrollment; institutional attitudes towards the encouragement of instructor-student interaction outside of class; percentage of students that need special help in reading, writing or pronouncing English; percentage of colleges that offer ESL.
Author : Elaine Sanchez
Publisher : Primary Research Group Inc
ISBN 13 : 157440086X
Total Pages : 132 pages
Book Rating : 4.5/5 (744 download)
Download or read book Emerging Issues in Academic Library Cataloging & Technical Services written by Elaine Sanchez and published by Primary Research Group Inc. This book was released on 2007 with total page 132 pages. Available in PDF, EPUB and Kindle. Book excerpt: Of key findings. Description of university, library, and staffing -- Cataloging productivity -- New technologies, enhancement of online catalogs -- Transition to metadata standards -- Cataloging of web sites and digital, special collections -- Library catalog/ metadata training and presentation -- Database maintenance, holdings, and physical processing -- Relationship with acquisitions departments -- Staff education -- Other issues facing library cataloging staff -- Curry College -- The University of North Dakota -- Haverford College -- University of Washington -- Yale University -- Brigham Young University -- Illinois State University -- Louisiana State University -- Pennsylvania State University.
Author : American Association for State and Local History
Publisher : Rowman Altamira
ISBN 13 : 9780759100022
Total Pages : 1366 pages
Book Rating : 4.1/5 ( download)
Download or read book Directory of Historical Organizations in the United States and Canada written by American Association for State and Local History and published by Rowman Altamira. This book was released on 2002 with total page 1366 pages. Available in PDF, EPUB and Kindle. Book excerpt: This multi-functional reference is a useful tool to find information about history-related organizations and programs and to contact those working in history across the country.
Author :
Publisher : Primary Research Group Inc
ISBN 13 : 1574401033
Total Pages : 202 pages
Book Rating : 4.5/5 (744 download)
Download or read book Research Library International Benchmarks written by and published by Primary Research Group Inc. This book was released on 2008 with total page 202 pages. Available in PDF, EPUB and Kindle. Book excerpt: Of main findings -- List of tables -- Participants -- 1. Intro -- 2. Staff -- 3. Capital budget -- 4. Materials spending -- 5. Grants -- 6. Collection digitization -- 7. Personnel changes -- 8. Technology investment -- 9. Intra-library employee communications -- 10. Relations with consortiums -- 11. Workstations and information literacy -- 12. Relations with college or institutional subsidiaries in foreign countries -- 13. Open access and digital repositories -- 14. Books and journals.
Author : Neil G. Kotler
Publisher : Jossey-Bass
ISBN 13 :
Total Pages : 440 pages
Book Rating : 4.:/5 (321 download)
Download or read book Museum Strategy and Marketing written by Neil G. Kotler and published by Jossey-Bass. This book was released on 1998-05-08 with total page 440 pages. Available in PDF, EPUB and Kindle. Book excerpt: This guide to marketing for museums has been updated to address the growing impact of technology, shifts in museum branding and marketing strategy, and also it adds international case studies.
Author : Primary Research Group
Publisher : Primary Research Group Inc
ISBN 13 : 1574401041
Total Pages : 129 pages
Book Rating : 4.5/5 (744 download)
Download or read book Law Library Benchmarks written by Primary Research Group and published by Primary Research Group Inc. This book was released on 2008 with total page 129 pages. Available in PDF, EPUB and Kindle. Book excerpt: . Data in the report is based on a survey of 55 North American law libraries drawn from law firm, private company, university, courthouse and government agency law libraries. Data is broken out by size and type of library for ease in benchmarking. The 120+ page report covers developments in staffing, salaries, budgets, materials spending, use of blogs & wikis, use of legal directories, the library role in knowledge management, records management and content management systems. Patron and librarian training, reimbursement for library-related education and other issues are also covered in this latest edition.
