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The Great Greenwashing
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Book Synopsis The Great Greenwashing by : John Pabon
Download or read book The Great Greenwashing written by John Pabon and published by House of Anansi. This book was released on 2024-03-12 with total page 302 pages. Available in PDF, EPUB and Kindle. Book excerpt: Saving the planet is big business. Realising this, savvy companies are hopping on the sustainability bandwagon. Some may have altruistic ends in mind, but most want to make a quick buck. As ethical spending and consumer options increase, greenwashing is not only proliferating—it’s becoming harder to discern. But how is someone at the supermarket supposed to decipher all this? In The Great Greenwashing, John Pabon pulls no punches in arming consumers and business professionals with the tools they need to educate themselves, filter out the nonsense from the truth, and make a positive impact.
Download or read book Greenwash written by Jed Greer and published by . This book was released on 1998 with total page 268 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Green Washed by : Kendra Pierre-Louis
Download or read book Green Washed written by Kendra Pierre-Louis and published by Ig Publishing. This book was released on 2012 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: The message that the environment is in peril has filtered from environmental groups to society's consciousness to shopping trolleys. The green consumer movement is everywhere, yet few are asking whether this is actually any better for the planet. By examining the major economic sectors of society, Green Washed explains that consumers cannot simply buy their way to sustainability. A new and unique take on green consumption, readers are shown that buying better is only the first step towards obtaining a truly green lifestyle.
Download or read book Greenwash written by Guy Pearse and published by Black Inc.. This book was released on 2012-09-26 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Going green is the new black for big business. But how real is the climate-friendly revolution that's being advertised? Toyota reckons Mother Nature drives a Prius, Ford wants us to 'Join the Green Revolution', and McDonald's has painted its famous golden arches green. Facebook has even 'friended' Greenpeace. But are big brands and the celebrities endorsing them really as green as they claim? In Greenwash, in the tradition of Fast Food Nation and No Logo, Guy Pearse looks behind the corporate façade - and what he finds will startle you. Nothing is sacred and no one is safe from scrutiny in this exposé of carbon scams: not the Prius or the Nissan LEAF, not the World Wildlife Fund or Earth Hour, not Oprah or Leonardo DiCaprio. For consumers trying to shop the planet green, Greenwash is a wake-up call. It's also an entertaining and practical book that helps consumers to pick the truly green businesses from the greenwashers and to demand a higher environmental standard from all. 'Guy Pearse travels the sewers of misinformation to show us exactly how, from banks to airlines, there's a growth industry in green horseshit. But, after hosing himself off, Pearse also presents us with a far more thoughtful analysis than I've read in other exposés of greenwashing.' --Raj Patel, author of Stuffed and Starved and the New York Times bestseller The Value of Nothing 'Before I read Greenwash I thought I could no longer be shocked by the skulduggery of the marketers. How wrong I was. Read Greenwash to be reminded why advertising is called the dark art and how marketing has become the most destructive force on the planet.' --Clive Hamilton, author of Affluenza and Requiem for a Species '[Greenwash] contains some brilliant exposés of capital scamming the unwary consumer, giving them a green hoodwink while continuing opposite practices elsewhere.' --Adelaide Review 'Guy Pearse's welcome book reveals the difficulty of judging the benefits and real environmental costs of the way we live.' --David Suzuki 'If you want to know how to pick the true greenies from the fakers, this book is for you.' --Green Lifestyle
Book Synopsis Sustainability Principles and Practice by : Margaret Robertson
Download or read book Sustainability Principles and Practice written by Margaret Robertson and published by Routledge. This book was released on 2021-02-09 with total page 654 pages. Available in PDF, EPUB and Kindle. Book excerpt: Sustainability Principles and Practice gives an accessible and comprehensive overview of the interdisciplinary field of sustainability. The focus is on furnishing solutions and equipping students with both conceptual understanding and technical skills. Each chapter explores one aspect of the field, first introducing concepts and presenting issues, then supplying tools for working toward solutions. Elements of sustainability are examined piece by piece, and coverage ranges over ecosystems, social equity, environmental justice, food, energy, product life cycles, cities, and more. Techniques for management and measurement as well as case studies from around the world are provided. The 3rd edition includes greater coverage of resilience and systems thinking, an update on the Anthropocene as a formal geological epoch, the latest research from the IPCC, and a greater focus on diversity and social equity, together with new details such as sustainable consumption, textiles recycling, microplastics, and net-zero concepts. The coverage in this edition has been expanded to include issues, solutions, and new case studies from around the world, including Europe, Asia, and the Global South. Chapters include further reading and discussion questions. The book is supported by a companion website with online links, annotated bibliography, glossary, white papers, and additional case studies, together with projects, research problems, and group activities, all of which focus on real-world problem-solving of sustainability issues. This textbook is designed to be used by undergraduate college and university students in sustainability degree programs and other programs in which sustainability is taught.
Download or read book Cotton, World Markets & Trade written by and published by . This book was released on 1998 with total page 950 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Sustainability for the Rest of Us by : John Pabon
Download or read book Sustainability for the Rest of Us written by John Pabon and published by . This book was released on 2020-08-05 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: Everything we've been doing to save the Earth is wrong.Well, maybe not exactly wrong. But, we have been doing a lot of things the wrong way. Whether that's the dreadlocked eco-warrior pushing environmentalism to the fringes of society, media scaring the bejesus out of us with their images of a dystopian future, or the myths negatively impacting our psyche, we've become overwhelmed, desensitized, and apathetic.But, there's so much we can do if we just approach things a little differently.In "Sustainability for the Rest of Us," John Pabon thinks back on his nearly two decades in the business to take a no-holds-barred, unorthodox look at what we need to change, why we need to change it, and practical steps everyone can take to make it happen. At its core, this isn't a book about saving the polar bears or hugging the trees. It's about changing the way you view your role in building a better future for yourself, your children, and those cute little kids in the graduating class of 3045.Described as a "?foundational read for practical sustainability in the 21st century," and "perfectly articulating what many practical sustainability leaders speculate constantly regarding what is wrong with today's variant of sustainability," the question is, are you ready to cut the BS and get to work?
Book Synopsis What to Wear and Why by : Tiffanie Darke
Download or read book What to Wear and Why written by Tiffanie Darke and published by Broadleaf Books . This book was released on 2024-09-03 with total page 198 pages. Available in PDF, EPUB and Kindle. Book excerpt: It's time to rethink what clothes we buy, wear, and toss out, knowing that we can have a positive environmental impact while still looking good and dressing well. Reportedly, the clothing industry produces 80 billion garments a year, employs 15 percent of the world's population, exploits labor, and seriously pollutes the environment. However, we as consumers have the power to make a difference with the clothing choices we make. In What to Wear and Why, top fashion writer turned sustainability activist Tiffanie Darke sheds light on the unsustainable practices and immense environmental impact of the fashion industry and presents a compelling argument for why transformative change is urgently needed. Drawing on her extensive fashion experience and expertise, Darke offers practical guidance on how we as consumers can make a difference in the industry's environmental impact. What to Wear and Why also celebrates those who are already doing so, from environmental activists to sustainable fashion pioneers, giving us examples of how fashion sustainability can work in the real world. Whether you're a fashionista who cares passionately about sustainability, an environmental advocate seeking to learn more about the impact of fashion, or simply someone who wants to be a part of the change, What to Wear and Why is your go-to guide to a more sustainable future.
Book Synopsis Responsible Fashion Business in Practice by : Sennait Ghebreab
Download or read book Responsible Fashion Business in Practice written by Sennait Ghebreab and published by Taylor & Francis. This book was released on 2023-04-14 with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: This unique text offers a holistic, insightful and timely exploration of sustainable practices across the fashion industry. The book takes the reader logically through each part of the authors’ new Responsible 9 FrameworkTM, providing a clear perspective and examples for each component. The framework thoroughly explains the move away from a singular product commercial focus to a Conscious Item approach and Circular Services business mindset. An organisation’s people are at the heart of the new framework and have therefore been rebranded as Community. Next addressed is the Perceived Value of an item or brand, and how sustainable pricing initiatives actively influence consumer purchase. Insights into Accountable Systems are reviewed to examine the importance of responsible processes when considering and integrating a successful, sustainable supply chain into a fashion business. The section on Governance looks at the different global organisations available to fashion brands and customers alike, which support their transition into a responsible and sustainable future existence. The last two sections of the framework are labelled Storytelling Platforms and Honest Communication, where transparent and honest strategies are highlighted and discussed from a viewpoint of how modern brands are engaging and connecting to the new conscious consumer. For each of the nine aspects, contemporary case studies from global brands such as Stella McCartney, Zalando and Arc'teryx, alongside insights from current, leading experts within the fashion world, bring the theory to life. Showing how sustainability has been integrated throughout the entirety of the fashion business, this textbook is perfect for advanced undergraduate and postgraduate students Fashion Management, Fashion Brand Management and Fashion Marketing, as well as reflective leaders and practitioners within the industry.
Book Synopsis The Elgar Companion to Intellectual Property and the Sustainable Development Goals by : Matthew Rimmer
Download or read book The Elgar Companion to Intellectual Property and the Sustainable Development Goals written by Matthew Rimmer and published by Edward Elgar Publishing. This book was released on 2024-02-12 with total page 703 pages. Available in PDF, EPUB and Kindle. Book excerpt: Complex geopolitical debate surrounds the role of intellectual property (IP) in advancing and achieving the UN’s Sustainable Development Goals (SDGs). Summarising and advancing this discourse, this prescient Companion is a thorough examination of how IP law interacts, influences and impacts each of the seventeen SDGs.
Book Synopsis Rethinking Corporate Sustainability in the Era of Climate Crisis by : Raz Godelnik
Download or read book Rethinking Corporate Sustainability in the Era of Climate Crisis written by Raz Godelnik and published by Springer Nature. This book was released on 2021-06-26 with total page 163 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a clear, critical, and timely analysis of the state of corporate sustainability within the context of the climate crisis. It offers not only a substantive critique of the current efforts but also clarity about the changes needed and how to implement them. The book goes beyond the more common debate on shareholder capitalism vs. stakeholder capitalism to explain the shortcomings of the current approach to sustainability in business, which the author describes as sustainability-as-usual. Using strategic design lenses, the author proposes a new model of awakened sustainability, which offers a transformational shift in corporate sustainability to ensure companies fairly and effectively address the climate crisis. The book presents the numerous changes needed in the environment in which companies operate to enable awakened sustainability and how these changes can be realized. Grounded in the scientific community’s calls for urgent action on climate change, this groundbreaking text provides scholars with an evaluation of current and future trends in corporate sustainability. It connects the dots between the progress made in the last five decades and the opportunities entailed in the work on a regenerative and just vision for companies in this decade and beyond.
Book Synopsis The Climate Book by : Greta Thunberg
Download or read book The Climate Book written by Greta Thunberg and published by Penguin. This book was released on 2024-02-13 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: A NEW YORK TIMES BESTSELLER We still have time to change the world. From climate activist Greta Thunberg, comes the essential handbook for making it happen. You might think it's an impossible task: secure a safe future for life on Earth, at a scale and speed never seen, against all the odds. There is hope—but only if we listen to the science before it's too late. In The Climate Book, Greta Thunberg has gathered the wisdom of over one hundred experts—geophysicists, oceanographers and meteorologists; engineers, economists and mathematicians; historians, philosophers and Indigenous leaders—to equip us all with the knowledge we need to combat climate disaster. Throughout, illuminating and often shocking grayscale charts, graphs, diagrams, photographs, and illustrations underscore their research and their arguments. Alongside them, she shares her own stories of demonstrating and uncovering greenwashing around the world, revealing how much we have been kept in the dark. This is one of our biggest challenges, she shows, but also our greatest source of hope. Once we are given the full picture, how can we not act? And if a schoolchild's strike could ignite a global protest, what could we do collectively if we tried? We are alive at the most decisive time in the history of humanity. Together, we can do the seemingly impossible. But it has to be us, and it has to be now.
Download or read book Greener Products written by Al Iannuzzi and published by CRC Press. This book was released on 2011-11-08 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: As the global demand for natural and organic products continues to grow, making and marketing greener products is becoming an imperative. The old stereotype of green products’ sub-par performance has been shattered as large multinational corporations prove that you can develop and win in the marketplace with a naturals-based product platform. And the pull for sustainably minded products is not limited to consumer marketing—business-to-business marketing of greener products has also increased due to customer demand from all business sectors. The Case for Greener Products Making a compelling business case for why companies must provide greener, more sustainable products, Greener Products: The Making and Marketing of Sustainable Brands shares best practices for the design and marketing of greener products. The book examines ecosystem and regulatory pressures as well as market pressures from customers—consumers, business customers, and government purchasers—who have created a demand on manufacturers to bring more sustainable brands to market. How Are Greener Products Made? Through case studies of green design from companies such as GE (EcomaginationTM), Timberland (Green Index®), Philips, Apple Inc., Seventh Generation, Procter & Gamble, BASF, and others, the author explores initiatives in areas ranging from product design, sustainable sourcing, and packaging to energy efficiency, recycling, and end-of-life management. A contribution from guest author James A. Fava, one of the leading thinkers and practitioners in developing greener products, presents a toolbox of environmental management systems, programs, and tools for the development of greener products. Three Keys to Successful Green Marketing Campaigns Providing the backbone for the author’s analysis of green marketing, a contribution from guest authors Lee Ann Head, Karen Barnes, and Suzanne Shelton of the Shelton Group analyzes market trend data and helps marketers understand their customers and what moves them. The author then looks more closely at drivers for green marketing, outlining three keys for successful green marketing campaigns and using them to evaluate the approaches of several leading companies. He also offers advice on how to avoid "greenwashing," create successful cause-marketing partnerships, and use eco-labels wisely. Throughout the book, the author shares best practices and lessons learned from leaders in the field across various industry sectors. Written by the senior director of product stewardship for Johnson & Johnson, this timely book offers real-world experience, valuable insights, and practical tools for the effective design and marketing of greener products. The Best Days of Green Marketing Are Still Ahead See what Al Iannuzzi has to say about making and marketing greener products in an interview at Greenbiz.com.
Book Synopsis Beyond Greenwash by : Hamish van der Ven
Download or read book Beyond Greenwash written by Hamish van der Ven and published by Oxford University Press. This book was released on 2019-03-21 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: From green frogs and blue angels to white bunnies, modern consumers are confronted by a growing array of colorful eco-labels on everything from coffee to computers. When eco-labels are credible, they can lead to dramatic change in environmental practices broadly and quickly by leveraging the purchasing power of corporate clients (e.g., Walmart and McDonalds) to influence global supply chains. But the credibility of such labels is highly variable; and despite the existence of established practices for eco-labeling, many labels remain little more than superficial exercises in "greenwash." How can consumers separate greenwash from genuine attempts to address environmental challenges? Beyond Greenwash addresses this question by systematically investigating the credibility of transnational eco-labeling organizations across countries and commercial sectors. Using an innovative proxy measure for credibility that examines adherence to established best practices, Hamish van der Ven proposes a novel theory of rigor and credibility in transnational eco-labeling that upends conventional wisdom. He argues that the credibility of an eco-label does not depend on who creates or manages it-whether a government, industry association, professional standard setter, or environmental NGO. Rather, it depends on which types of businesses use the label. More specifically, eco-labeling organizations that target bigger, consumer-facing retailers tend to create credible eco-labels out of a desire to insulate their clients from critical scrutiny and gain acceptance in new markets. This theory challenges the conventional wisdom that only governments or environmental NGOs can create meaningful environmental governance and suggests that who is being governed matters as much, if not more, than who is doing the governing.
Book Synopsis Restoring Our Sanity Online by : Mark Weinstein
Download or read book Restoring Our Sanity Online written by Mark Weinstein and published by John Wiley & Sons. This book was released on 2024-09-24 with total page 263 pages. Available in PDF, EPUB and Kindle. Book excerpt: “This is a must-read for anyone concerned with where we are today and looking for a better path forward.” ―Steve Wozniak, Co-founder, Apple Inc. Big Tech is driving us, our kids, and society mad. In the nick of time, Restoring Our Sanity Online presents the bold, revolutionary framework for an epic reboot. What would social media look like if it nourished our critical thinking, mental health, privacy, civil discourse, and democracy? Is that even possible? Restoring Our Sanity Online is the entertaining, informative, and frequently jaw-dropping social reset by Mark Weinstein, contemporary tech leader, privacy expert, and one of the visionary inventors of social networking. This book is for all of us. Casual and heavy users of social media, parents, teachers, students, techies, entrepreneurs, investors, and elected officials. Restoring Our Sanity Online is the catapult to an exciting, enriching, and authentic future. Readers will embark on a captivating journey leading to an inspiring and actionable reinvention. Restoring Our Sanity Online includes thought-provoking insights including: Empowering You—Social Media User, Content Creator In The Crosshairs: Privacy And Anonymity Saving Our Kids From The Abyss Surprise! Social Media Can Be Good For Your Mental Health Is AI The High-Tech Tattletale In Your Social Experience? Lifting the Veil On Bots and Trolls Facts, Opinions, Lies—Who Decides? Web3 Is Here—What The Heck Is It? Is There a Better Way?
Book Synopsis Why Journalism? A Polemic by : Toby Miller
Download or read book Why Journalism? A Polemic written by Toby Miller and published by Taylor & Francis. This book was released on 2024-03-29 with total page 241 pages. Available in PDF, EPUB and Kindle. Book excerpt: This new book from Toby Miller engages with journalism from within the cultural studies tradition, addressing fundamental claims for the profession and its biggest contemporary challenges: critiques, objectivity, and insecurity. Why Journalism? A Polemic considers four key aspects of contemporary journalism in terms of theoretical relevance and historic tasks that are not usually considered in parallel: Citizenship: political, economic, and cultural Environment: the climate crisis and reporters’ material impact Sports: the importance of the popular; and Technology: its former, current, and future significance With examples drawn from Latin America, Spain, and France as well as the US and Britain, the query animating these investigations returns again and again, implicitly and explicitly: why journalism? Miller argues for an answer to that dilemma that will involve a fundamental shift in how reporters, proprietors, professors, students, and states view the profession. This is essential reading for scholars and students of media and cultural studies as well as journalism studies.
Download or read book Green Giants written by E. Williams and published by AMACOM. This book was released on 2015-08-12 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: What do Brazil’s top beauty brand, America’s second-fastest-growing restaurant chain, and the world’s third bestselling car have in common--besides achieving enormous success with revenue in the tens of billions? They are doing it all while holding to their convictions of implementing sustainable principles that help consumers live better lives. But they aren’t the only ones. Green Giants examines nine companies--including Chipotle, Toyota, Unilever, Tesla, General Electric, and more--who have established the blueprint for sustainable success that anyone can follow. Author Freya Williams, an early pioneer of the modern sustainable business movement, discovered six factors responsible for the overwhelming success of these nine socially responsible companies: The Iconoclastic Leader Disruptive Innovation A Higher Purpose Built In, Not Bolted On Mainstream Appeal New Behavioral Contract Packed with eye-opening research, exclusive interviews, and enlightening examples, Green Giants serves as your blueprint for merging wild profitability with social responsibility.
