The Future of Competition

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Author :
Publisher : Harvard Business Press
ISBN 13 : 1422160742
Total Pages : 272 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis The Future of Competition by : C. K. Prahalad

Download or read book The Future of Competition written by C. K. Prahalad and published by Harvard Business Press. This book was released on 2004-02-18 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this visionary book, C. K. Prahalad and Venkat Ramaswamy explore why, despite unbounded opportunities for innovation, companies still can't satisfy customers and sustain profitable growth. The explanation for this apparent paradox lies in recognizing the structural changes brought about by the convergence of industries and technologies; ubiquitous connectivity and globalization; and, as a consequence, the evolving role of the consumer from passive recipient to active co-creator of value. Managers need a new framework for value creation. Increasingly, individual customers interact with a network of firms and consumer communities to co-create value. No longer can firms autonomously create value. Neither is value embedded in products and services per se. Products are but an artifact around which compelling individual experiences are created. As a result, the focus of innovation will shift from products and services to experience environments that individuals can interact with to co-construct their own experiences. These personalized co-creation experiences are the source of unique value for consumers and companies alike. In this emerging opportunity space, companies must build new strategic capital—a new theory on how to compete. This book presents a detailed view of the new functional, organizational, infrastructure, and governance capabilities that will be required for competing on experiences and co-creating unique value.

The Future of Competitive Strategy

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Publisher : MIT Press
ISBN 13 : 0262046997
Total Pages : 314 pages
Book Rating : 4.2/5 (62 download)

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Book Synopsis The Future of Competitive Strategy by : Mohan Subramaniam

Download or read book The Future of Competitive Strategy written by Mohan Subramaniam and published by MIT Press. This book was released on 2022-08-16 with total page 314 pages. Available in PDF, EPUB and Kindle. Book excerpt: How legacy firms can combine their traditional strengths with the power of data and digital ecosystems to forge a new competitive strategy for the digital era. How can legacy firms remain relevant in the digital era? In The Future of Competitive Strategy, strategic management expert Mohan Subramaniam explains how firms can leverage both their traditional strengths and the modern-day power of data and digital ecosystems to forge a new competitive strategy. Drawing on the experiences of a range of companies, including Caterpillar, Sleep Number, and Whirlpool, he explains how firms can benefit from data’s enlarged role in modern business, develop digital ecosystems tailored to their unique business needs, and use new frameworks to harness the power of data for competitive advantage. Subramaniam presents digital ecosystems as a combination of production and consumption ecosystems, which can be used by legacy firms to unlock the value of data at various levels—from improving operational efficiencies to creating new data-driven services and transforming traditional products into digital platforms. He explores the ways sensors and the Internet of Things provide new kinds of customer data; presents the concept of digital competitors—other firms that have access to similar data; discusses the new digital capabilities that firms need to develop; and addresses privacy and security issues associated with data sharing. Who needs this book? Any firm that wants to revitalize traditional business models, offer a richer customer experience, and expand its competitive arena into new digital ecosystems.

Rethinking the Future

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Publisher : Hachette UK
ISBN 13 : 1857884620
Total Pages : 239 pages
Book Rating : 4.8/5 (578 download)

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Book Synopsis Rethinking the Future by : Rowan Gibson

Download or read book Rethinking the Future written by Rowan Gibson and published by Hachette UK. This book was released on 2011-07-12 with total page 239 pages. Available in PDF, EPUB and Kindle. Book excerpt: The world’s foremost business thinkers explore organizations can be redesigned to survive and thrive in tomorrow’s hypercompetitive global environment.

The Future of Global Competition

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Publisher : Routledge
ISBN 13 : 1000480348
Total Pages : 222 pages
Book Rating : 4.0/5 (4 download)

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Book Synopsis The Future of Global Competition by : Robert Hinck

Download or read book The Future of Global Competition written by Robert Hinck and published by Routledge. This book was released on 2021-12-14 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt: With today’s social and geopolitical order in significant flux this project offers vital insight into the future global order by comparatively charting national media perceptions regarding the future of global competition, through the lens of Ontological Security (OS). The authors employ a mixed-method approach to analyze 620 news articles from 47 Russian, Chinese, Venezuelan, and Iranian news sources over a five-year period (2014-2019), quantitatively comparing the drivers of their visions while providing in-depth qualitative case studies for each nation. Not only do these narratives reveal how these four nations understand the current global order, but also point to their (in)flexibility and agentic capacity for reflection in adapting, even shaping the future order, and their identity-roles within it, around an economic and diplomatic battleground. The authors argue these narratives create trajectories with inertial effects grounded in their OS needs, providing enduring insights into their behavior and interests moving into the future. The Future of Global Coopetition will help readers understand how influential nations typical aligned in opposition to the US, envision the drivers of global competition and the make-up of the future international system. Those engaged in the study of media, global politics, international relations, and communication will find this book to be a critical source.

Competition and Economic Regulation in Water

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Publisher : IWA Publishing
ISBN 13 : 1843390493
Total Pages : 160 pages
Book Rating : 4.8/5 (433 download)

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Book Synopsis Competition and Economic Regulation in Water by : T. Ballance

Download or read book Competition and Economic Regulation in Water written by T. Ballance and published by IWA Publishing. This book was released on 2005-02-01 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt: Competition and Economic Regulation in Water: The Future of the European Water Industry reviews the main developments in economic regulation and competition in the European water industry and considers ways in which economic regulation and competition should be further developed. The book focusses on the best means of regulating or introducing competition into the industry in light of its present structure. Competition and Regulation in Water: The Future of the European Water Industry concentrates on the water industry, however, many of the conclusions are equally applicable also to the wastewater industry. Contents Introduction Water industry fundamentals: the rationale for regulation and the scope for competition A framework for evaluating different models of water industry regulation England & Wales: private ownership and independent regulation France: competition for the market and contract-based regulation Germany: public-private partnerships and multi-sector utilities Developing water sector regulatory frameworks in less developed countries Appendix: The legislative framework for the water industry in England & Wales

Innovation Matters

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Publisher : MIT Press
ISBN 13 : 0262545799
Total Pages : 337 pages
Book Rating : 4.2/5 (625 download)

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Book Synopsis Innovation Matters by : Richard J. Gilbert

Download or read book Innovation Matters written by Richard J. Gilbert and published by MIT Press. This book was released on 2022-06-07 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: A proposal for moving from price-centric to innovation-centric competition policy, reviewing theory and evidence on economic incentives for innovation. Competition policy and antitrust enforcement have traditionally focused on prices rather than innovation. Economic theory shows the ways that price competition benefits consumers, and courts, antitrust agencies, and economists have developed tools for the quantitative evaluation of price impacts. Antitrust law does not preclude interventions to encourage innovation, but over time the interpretation of the laws has raised obstacles to enforcement policies for innovation. In this book, economist Richard Gilbert proposes a shift from price-centric to innovation-centric competition policy. Antitrust enforcement should be concerned with protecting incentives for innovation and preserving opportunities for dynamic, rather than static, competition. In a high-technology economy, Gilbert argues, innovation matters. Gilbert considers both theory and available empirical evidence on the relationships among market structure, firm behavior, and the production of new products and services. He reviews the distinctive features of the high-tech economy and why current analytical tools used by antitrust enforcers aren't up to the task of assessing innovation concerns. He considers, from the perspective of innovation competition, Kenneth Arrow's “replacement effect” and the Schumpeterian theory of market power and appropriation; discusses the effect of mergers on innovation and future price competition; and reviews the empirical literature on competition, mergers, and innovation. He describes examples of merger enforcement by US and European antitrust agencies; examines cases brought against Microsoft and Google; and discusses the risks and benefits of interoperability standards. Finally, he offers recommendations for competition policy. The open access edition of this book was made possible by generous funding from Arcadia – a charitable fund of Lisbet Rausing and Peter Baldwin.

The Future of International Competition Law Enforcement

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Publisher : BRILL
ISBN 13 : 9004372962
Total Pages : 454 pages
Book Rating : 4.0/5 (43 download)

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Book Synopsis The Future of International Competition Law Enforcement by : Valerie Demedts

Download or read book The Future of International Competition Law Enforcement written by Valerie Demedts and published by BRILL. This book was released on 2018-10-25 with total page 454 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Future of International Competition Law Enforcement undertakes an original assessment of the EU's international cooperation agreements in the field of competition law and is uniquely focused on the bilateral sphere, often labelled as a mere 'interim-solution' awaiting a global agreement.

COVID-19 and World Order

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Publisher : JHU Press
ISBN 13 : 1421440741
Total Pages : 473 pages
Book Rating : 4.4/5 (214 download)

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Book Synopsis COVID-19 and World Order by : Hal Brands

Download or read book COVID-19 and World Order written by Hal Brands and published by JHU Press. This book was released on 2020-09-08 with total page 473 pages. Available in PDF, EPUB and Kindle. Book excerpt: Leading global experts, brought together by Johns Hopkins University, discuss national and international trends in a post-COVID-19 world. The ongoing COVID-19 pandemic has killed hundreds of thousands of people and infected millions while also devastating the world economy. The consequences of the pandemic, however, go much further: they threaten the fabric of national and international politics around the world. As Henry Kissinger warned, "The coronavirus epidemic will forever alter the world order." What will be the consequences of the pandemic, and what will a post-COVID world order look like? No institution is better suited to address these issues than Johns Hopkins University, which has convened experts from within and outside of the university to discuss world order after COVID-19. In a series of essays, international experts in public health and medicine, economics, international security, technology, ethics, democracy, and governance imagine a bold new vision for our future. Essayists include: Graham Allison, Anne Applebaum, Philip Bobbitt, Hal Brands, Elizabeth Economy, Jessica Fanzo, Henry Farrell, Peter Feaver, Niall Ferguson, Christine Fox , Jeremy A. Greene, Hahrie Han, Kathleen H. Hicks, William Inboden, Tom Inglesby, Jeffrey P. Kahn, John Lipsky, Margaret MacMillan, Anna C. Mastroianni, Lainie Rutkow, Kori Schake, Eric Schmidt, Thayer Scott, Benn Steil, Janice Gross Stein, James B. Steinberg, Johannes Urpelainen, Dora Vargha, Sridhar Venkatapuram, and Thomas Wright. In collaboration with and appreciation of the book's co-editors, Professors Hal Brands and Francis J. Gavin of the Johns Hopkins SAIS Henry A. Kissinger Center for Global Affairs, Johns Hopkins University Press is pleased to donate funds to the Maryland Food Bank, in support of the university's food distribution efforts in East Baltimore during this period of food insecurity due to COVID-19 pandemic hardships.

Cool War

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Author :
Publisher : Random House Trade Paperbacks
ISBN 13 : 081298255X
Total Pages : 225 pages
Book Rating : 4.8/5 (129 download)

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Book Synopsis Cool War by : Noah Feldman

Download or read book Cool War written by Noah Feldman and published by Random House Trade Paperbacks. This book was released on 2015-09-01 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: A bold and thought-provoking look at the future of U.S.-China relations, and how their coming power struggle will reshape the competitive playing field for nations around the world The Cold War seemingly ended in a decisive victory for the West. But now, Noah Feldman argues, we are entering an era of renewed global struggle: the era of Cool War. Just as the Cold War matched the planet’s reigning superpowers in a contest for geopolitical supremacy, so this new age will pit the United States against a rising China in a contest for dominance, alliances, and resources. Already visible in Asia, the conflict will extend to the Middle East (U.S.-backed Israel versus Chinese-backed Iran), Africa, and beyond. Yet this Cool War differs fundamentally from the zero-sum showdowns of the past: The world’s major power and its leading challenger are economically interdependent to an unprecedented degree. Exports to the U.S. account for nearly a quarter of Chinese trade, while the Chinese government holds 8 percent of America’s outstanding debt. This positive-sum interdependence has profound implications for nations, corporations, and international institutions. It makes what looked to be a classic contest between two great powers into something much more complex, contradictory, and badly in need of the shrewd and carefully reasoned analysis that Feldman provides. To understand the looming competition with China, we must understand the incentives that drive Chinese policy. Feldman offers an arresting take on that country’s secretive hierarchy, proposing that the hereditary “princelings” who reap the benefits of the complicated Chinese political system are actually in partnership with the meritocrats who keep the system full of fresh talent and the reformers who are trying to root out corruption and foster government accountability. He provides a clear-eyed analysis of the years ahead, showing how China’s rise presents opportunities as well as risks. Robust competition could make the U.S. leaner, smarter, and more pragmatic, and could drive China to greater respect for human rights. Alternatively, disputes over trade, territory, or human rights could jeopardize the global economic equilibrium—or provoke a catastrophic “hot war” that neither country wants. The U.S. and China may be divided by political culture and belief, but they are also bound together by mutual self-interest. Cool War makes the case for competitive cooperation as the only way forward that can preserve the peace and make winners out of both sides. Praise for Cool War “A timely book . . . sharp, logical and cool.”—The Economist “Noah Feldman’s dissection of the United States–China relationship is smart, balanced, and wise.”—Robert D. Kaplan, New York Times bestselling author of The Revenge of Geography “Compelling . . . Feldman’s book carries enough insight to warrant serious attention from anyone interested in what may well be the defining relationship in global affairs for decades to come.”—Kirkus Reviews “A worthwhile and intriguing read.”—The Washington Post “Masterfully elucidates China’s non-democratic/non-communist new form of government.”—Publishers Weekly

Competition is Killing Us

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Author :
Publisher : Penguin UK
ISBN 13 : 0241988128
Total Pages : 256 pages
Book Rating : 4.2/5 (419 download)

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Book Synopsis Competition is Killing Us by : Michelle Meagher

Download or read book Competition is Killing Us written by Michelle Meagher and published by Penguin UK. This book was released on 2020-09-10 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: We live in the age of big companies where rising levels of power are concentrated in the hands of a few. Yet no government or organisation has the power to regulate these titans and hold them to account. We need big companies to share their power and we, the people of the world, need to reclaim it. In Competition is Killing Us, top business and competition lawyer Michelle Meagher establishes a new framework to control capitalism from the inside in order to make it work for the many and not just the few. Meagher has spent years campaigning against these multi-billion and trillion dollar mammoths that dominate the market and prioritise shareholder profits over all else; leading to extreme wealth inequality, inhumane conditions for workers and relentless pressure on the environment. In this revolutionary book, she introduces her wholly-achievable alternative; a fair and comprehensive competition law that limits unfair mergers, enforces accountability and redistributes power through stakeholder governance.

What Matters Now

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Publisher : John Wiley & Sons
ISBN 13 : 1118219082
Total Pages : 308 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis What Matters Now by : Gary Hamel

Download or read book What Matters Now written by Gary Hamel and published by John Wiley & Sons. This book was released on 2012-01-04 with total page 308 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is not a book about one thing. It's not a 250-page dissertation on leadership, teams or motivation. Instead, it's an agenda for building organizations that can flourish in a world of diminished hopes, relentless change and ferocious competition. This is not a book about doing better. It's not a manual for people who want to tinker at the margins. Instead, it's an impassioned plea to reinvent management as we know it—to rethink the fundamental assumptions we have about capitalism, organizational life, and the meaning of work. Leaders today confront a world where the unprecedented is the norm. Wherever one looks, one sees the exceptional and the extraordinary: Business newspapers decrying the state of capitalism. Once-innovative companies struggling to save off senescence. Next gen employees shunning blue chips for social start-ups. Corporate miscreants getting pilloried in the blogosphere. Entry barriers tumbling in what were once oligopolistic strongholds. Hundred year-old business models being rendered irrelevant overnight. Newbie organizations crowdsourcing their most creative work. National governments lurching towards bankruptcy. Investors angrily confronting greedy CEOs and complacent boards. Newly omnipotent customers eagerly wielding their power. Social media dramatically transforming the way human beings connect, learn and collaborate. Obviously, there are lots of things that matter now. But in a world of fractured certainties and battered trust, some things matter more than others. While the challenges facing organizations are limitless; leadership bandwidth isn't. That's why you have to be clear about what really matters now. What are the fundamental, make-or-break issues that will determine whether your organization thrives or dives in the years ahead? Hamel identifies five issues are that are paramount: values, innovation, adaptability, passion and ideology. In doing so he presents an essential agenda for leaders everywhere who are eager to... move from defense to offense reverse the tide of commoditization defeat bureaucracy astonish their customers foster extraordinary contribution capture the moral high ground outrun change build a company that's truly fit for the future Concise and to the point, the book will inspire you to rethink your business, your company and how you lead.

War Transformed

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Publisher : US Naval Institute Press
ISBN 13 : 9781682477410
Total Pages : 312 pages
Book Rating : 4.4/5 (774 download)

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Book Synopsis War Transformed by : Mick Ryan

Download or read book War Transformed written by Mick Ryan and published by US Naval Institute Press. This book was released on 2022 with total page 312 pages. Available in PDF, EPUB and Kindle. Book excerpt: "War Transformed provides insights for those involved in the design of military strategy, and the forces that must execute that strategy. Emphasizing the impacts of technology, new era strategic competition, demography, and climate change, Mick Ryan uses historical as well as contemporary anecdotes throughout the book to highlight key challenges faced by nations in a new era of great power rivalry"--

Competition and Growth

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Publisher : MIT Press
ISBN 13 : 0262512025
Total Pages : 115 pages
Book Rating : 4.2/5 (625 download)

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Book Synopsis Competition and Growth by : Philippe Aghion

Download or read book Competition and Growth written by Philippe Aghion and published by MIT Press. This book was released on 2008-01-25 with total page 115 pages. Available in PDF, EPUB and Kindle. Book excerpt: Though competition occupies a prominent place in the history of economic thought, among economists today there is still a limited, and sometimes contradictory, understanding of its impact. In Competition and Growth, Philippe Aghion and Rachel Griffith offer the first serious attempt to provide a unified and coherent account of the effect competition policy and deregulated entry has on economic growth. The book takes the form of a dialogue between an applied theorist calling on "Schumpeterian growth" models and a microeconometrician employing new techniques to gauge competition and entry. In each chapter, theoretical models are systematically confronted with empirical data, which either invalidates the models or suggests changes in the modeling strategy. Aghion and Griffith note a fundamental divorce between theorists and empiricists who previously worked on these questions. On one hand, existing models in industrial organization or new growth economics all predict a negative effect of competition on innovation and growth: namely, that competition is bad for growth because it reduces the monopoly rents that reward successful innovators. On the other hand, common wisdom and recent empirical studies point to a positive effect of competition on productivity growth. To reconcile theory and evidence, the authors distinguish between pre- and post-innovation rents, and propose that innovation may be a way to escape competition, an idea that they confront with microeconomic data. The book's detailed analysis should aid scholars and policy makers in understanding how the benefits of tougher competition can be achieved while at the same time mitigating the negative effects competition and imitation may have on some sectors or industries.

Markets in the Making

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Publisher : Princeton University Press
ISBN 13 : 1942130589
Total Pages : 270 pages
Book Rating : 4.9/5 (421 download)

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Book Synopsis Markets in the Making by : Michel Callon

Download or read book Markets in the Making written by Michel Callon and published by Princeton University Press. This book was released on 2021-12-07 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: Slicing through blunt theories of supply and demand, Callon presents a rigorously researched but counterintuitive model of how everyday market activity gets produced. If you’re convinced you know what a market is, think again. In his long-awaited study, French sociologist and engineer Michel Callon takes us to the heart of markets, to the unsung processes that allow innovations to become robust products and services. Markets in the Making begins with the observation that stable commercial transactions are more enigmatic, more elusive, and more involved than previously described by economic theory. Slicing through blunt theories of supply and demand, Callon presents a rigorously researched but counterintuitive model of market activity that emphasizes what people designing products or launching startups soon discover—the inherent difficulties of connecting individuals to things. Callon’s model is founded upon the notion of “singularization,” the premise that goods and services must adapt and be adapted to the local milieu of every individual whose life they enter. Person by person, thing by thing, Callon demonstrates that for ordinary economic transactions to emerge en masse, singular connections must be made. Pushing us to see markets as more than abstract interfaces where pools of anonymous buyers and sellers meet, Callon draws our attention to the exhaustively creative practices that market professionals continuously devise to entangle people and things. Markets in the Making exemplifies how prototypes, fragile curiosities that have only just been imagined, are gradually honed into predictable objects and practices. Once these are active enough to create a desired effect, yet passive enough to be transferred from one place to another without disruption, they will have successfully achieved the status of “goods” or “services.” The output of this more ample process of innovation, as redefined by Callon, is what we recognize as “the market”—commercial activity, at scale. The capstone of an influential research career at the forefront of science and technology studies, Markets in the Making coherently integrates the empirical perspective of product engineering with the values of the social sciences. After masterfully redescribing how markets are made, Callon culminates with a strong empirical argument for why markets can and should be harnessed to enact social change. His is a theory of markets that serves social critique.

The Death of Competition

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Author :
Publisher : HarperCollins
ISBN 13 : 006267157X
Total Pages : 320 pages
Book Rating : 4.0/5 (626 download)

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Book Synopsis The Death of Competition by : James F. Moore

Download or read book The Death of Competition written by James F. Moore and published by HarperCollins. This book was released on 2016-10-18 with total page 320 pages. Available in PDF, EPUB and Kindle. Book excerpt: Today's marketplace is seeing radical changes in the way companies do business with one another. New partnerships and alliances are constantly being forged, the lines between industries have blurred, and it has become difficult to tell one business from another, and who's competing with whom. The Death of Competition helps managers make sense of this chaos. Using biological ecology as a metaphor, it reveals how today's business environment parallels the natural world, and how, just like organisms in nature, companies must coexist and coevolve within their own business ecosystems. Through numerous examples, he explains the radically new cooperative/competitive relationships like the one forged between IBM and Microsoft and provides a comprehensive framework businesses can use to enhance their own collaborations with their customers, suppliers, investors and communities.

The Art of Competition

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Author :
Publisher :
ISBN 13 : 9780989511513
Total Pages : 224 pages
Book Rating : 4.5/5 (115 download)

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Book Synopsis The Art of Competition by : Mark Allen

Download or read book The Art of Competition written by Mark Allen and published by . This book was released on 2014-06-15 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is an iconic combination of inspirational quotes forged in the heat of competition and blended with breathtaking photos from the world of nature. Brief chapters address topics essential to master for excellence, like fear, change, and turning life into art. As a presentation of words and images, the book brings forth ideas, solutions, and ways to move forward that never present themselves through logic. It relieves the outcome of being important to bestow the highest significance to the exact moment at hand, when nothing else matters. That focus quiets the mind, initiates stillness, and opens up every facet of one's being in order to lock in and ignite the potential just waiting to be catalyzed moment by moment. When past and future disappear, and winning and losing are forgotten, competition subsides, leaving the only possibility that anything is possible.

One Up

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Publisher : Columbia University Press
ISBN 13 : 0231552211
Total Pages : 317 pages
Book Rating : 4.2/5 (315 download)

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Book Synopsis One Up by : Joost van Dreunen

Download or read book One Up written by Joost van Dreunen and published by Columbia University Press. This book was released on 2020-10-06 with total page 317 pages. Available in PDF, EPUB and Kindle. Book excerpt: What explains the massive worldwide success of video games such as Fortnite, Minecraft, and Pokémon Go? Game companies and their popularity are poorly understood and often ignored from the standpoint of traditional business strategy. Yet this industry generates billions in revenue by thinking creatively about digital distribution, free-to-play content, and phenomena like e-sports and live streaming. What lessons can we draw from its major successes and failures about the future of entertainment? One Up offers a pioneering empirical analysis of innovation and strategy in the video game industry to explain how it has evolved from a fringe activity to become a mainstream form of entertainment. Joost van Dreunen, a widely recognized industry expert with over twenty years of experience, analyzes how game makers, publishers, and platform holders have tackled strategic challenges to make the video game industry what it is today. Using more than three decades of rigorously compiled industry data, he demonstrates that video game companies flourish when they bring the same level of creativity to business strategy that they bring to game design. Filled with case studies of companies such as Activision Blizzard, Apple, Electronic Arts, Epic Games, Microsoft, Nexon, Sony, Take-Two Interactive, Tencent, and Valve, this book forces us to rethink common misconceptions around the emergence of digital and mobile gaming. One Up is required reading for investors, creatives, managers, and anyone looking to learn about the major drivers of change and growth in contemporary entertainment.