Fujifilm X-T1, 2nd Edition

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Author :
Publisher :
ISBN 13 : 9781457189371
Total Pages : pages
Book Rating : 4.1/5 (893 download)

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Book Synopsis Fujifilm X-T1, 2nd Edition by : Rico Pfirstinger

Download or read book Fujifilm X-T1, 2nd Edition written by Rico Pfirstinger and published by . This book was released on 2016 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Fujifilm X-T1, 2nd Edition

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Author :
Publisher : Rocky Nook, Inc.
ISBN 13 : 168198024X
Total Pages : 186 pages
Book Rating : 4.6/5 (819 download)

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Book Synopsis The Fujifilm X-T1, 2nd Edition by : Rico Pfirstinger

Download or read book The Fujifilm X-T1, 2nd Edition written by Rico Pfirstinger and published by Rocky Nook, Inc.. This book was released on 2015-11-30 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, popular Fuji Rumors "X-Pert Corner" columnist Rico Pfirstinger teaches about the little-known capabilities of the X-T1, which he’s discovered through months of in-depth research and experimentation with the camera. After a brief overview of the camera’s basic functions, Rico cuts to the chase and provides a plethora of tips and practical instructions not found in the user's manual. This second edition includes descriptions of new features and updates to firmware. With this knowledge, you will be able to fully exploit the capabilities of the X-T1. The Fujifilm X-series cameras have amazing features but may require an adjustment period for those new to using these cameras, even photographers who have been lifetime DSLR shooters. This guide will help you to quickly feel comfortable using your camera so that you can achieve excellent results. This book includes complete coverage of the camera’s new firmware 4 features that were introduced in July 2015. Topics covered include: • Menu shortcuts • Long exposures • Firmware upgrades • Hybrid autofocus system • Auto and manual focusing • Face detection • ISOless sensor • Dynamic Range expansion • Film simulations • Custom settings • RAW conversion • Panoramas • Movies • Self-timer • Flash • Adapted lenses • And much more…

FUJIFILM X Series Unlimited, 2nd Edition

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Author :
Publisher : Rocky Nook, Inc.
ISBN 13 : 1681989670
Total Pages : 368 pages
Book Rating : 4.6/5 (819 download)

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Book Synopsis FUJIFILM X Series Unlimited, 2nd Edition by : Dan Bailey

Download or read book FUJIFILM X Series Unlimited, 2nd Edition written by Dan Bailey and published by Rocky Nook, Inc.. This book was released on 2023-02-15 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Master your camera and let your creativity soar! FUJIFILM X Series Unlimited, 2nd Edition teaches you everything you need to know in order to achieve mastery with your FUJIFILM camera, gaining maximum performance and total creative liberation with your photography…no matter what FUJIFILM X Series camera you use. Written by professional photographer, expert Fuji user, and X Series ambassador Dan Bailey, you'll learn every feature and every menu item, button, and function of the FUJIFILM X Series lineup. More importantly, you'll learn how to use these features and settings in actual shooting situations out in the world in order to capture great photographs. Dan has shot with X Series cameras for nearly ten years, and he’s worked closely with the FUJIFILM tech reps and product managers. He knows these cameras inside and out. He knows how they function out in the real world, and he's tested them with a wide range of subject matter, often in extremely challenging conditions, environments, and shooting situations. FUJIFILM X Series Unlimited, 2nd Edition teaches you everything he’s learned along the way. In this revised and updated edition of the best-selling first edition, you'll learn all the camera settings, how to use autofocus, how to use and customize the film simulations to create your own “look,” how to set up the camera for maximum image quality and performance, and many other features such as bracketing, exposure modes, the ADV mode filters, how to update firmware, and how to optimize your Fuji to match your style and subject matter. This book is absolutely packed with tons of great recommendations, advice, and insight. If you take the time to learn and master just a few of the features covered in this guide, you'll be able to take your creative and technical skills to a whole new level.

The Fujifilm X-T1

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Author :
Publisher : Rocky Nook, Inc.
ISBN 13 : 1457188902
Total Pages : 137 pages
Book Rating : 4.4/5 (571 download)

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Book Synopsis The Fujifilm X-T1 by : Rico Pfirstinger

Download or read book The Fujifilm X-T1 written by Rico Pfirstinger and published by Rocky Nook, Inc.. This book was released on 2015-02-19 with total page 137 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, popular Fuji Rumors "X-Pert Corner" columnist Rico Pfirstinger teaches about the little-known capabilities of the X-T1, which he's discovered through months of in-depth research and experimentation with the camera. After a brief overview of the camera's basic functions, Rico cuts to the chase and provides a plethora of tips and practical instructions not found in the user's manual. With this knowledge, you will be able to fully exploit the capabilities of the X-T1. The Fujifilm X-series cameras have amazing features but may require an adjustment period for those new to using these cameras, even photographers who have been lifetime DSLR shooters. This guide will help you to quickly feel comfortable using your camera so that you can achieve excellent results. Topics covered include: Menu shortcuts Long exposures Firmware upgrades Hybrid autofocus system Auto and manual focusing Face detection Infrared imaging Film simulations Custom settings Burst mode Panoramas Movies Self-timer Flash Adapted lenses And much more... This book includes complete coverage of the camera's new firmware features that were introduced in December 2014.

Fuji X Secrets

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Author :
Publisher : Rocky Nook, Inc.
ISBN 13 : 1681984180
Total Pages : 392 pages
Book Rating : 4.6/5 (819 download)

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Book Synopsis Fuji X Secrets by : Rico Pfirstinger

Download or read book Fuji X Secrets written by Rico Pfirstinger and published by Rocky Nook, Inc.. This book was released on 2018-12-17 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Cambria} p.p2 {margin: 0.0px 0.0px 0.0px 0.0px; font: 11.0px Verdana; min-height: 13.0px} p.p3 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Cambria; min-height: 14.0px} span.s1 {font: 11.0px Verdana} span.Apple-tab-span {white-space:pre}

In this book, X-Pert Corner columnist and workshop mentor Rico Pfirstinger teaches you all about the capabilities of the Fujifilm X series lineup of cameras, which he’s discovered through years of in-depth research, experience, and experimentation. No matter which X series camera you own—whether it be the X-T3, X-H1, X-T2, X-Pro2, X100F, X-T20, X-E3, GFX, or any other Fuji X series camera—Rico cuts to the chase and provides a plethora of tips and practical instructions not found in user manuals or anywhere else. With this knowledge, you will be able to take full advantage of your X series camera.

The Fujifilm X series boasts amazing features, but some users may require an adjustment period if they are new to these cameras—even photographers who have been lifetime DSLR shooters. This guide will help you to quickly feel comfortable using your camera so that you can achieve excellent results.

Rico reveals many hidden features, functions, and procedures, so photographers of every level—beginners, enthusiasts, and experienced pros—will learn new and better ways to use their Fuji X series camera to its full potential. Beyond beneficial practices for all X series shooters, Rico also covers advanced concepts, such as the capabilities of Fujifilm's ISOless sensors with Dual Conversion Gain, and offers solutions for common issues, such as inaccurate focus or RAW conversion artifacts.

Topics covered include:

• Firmware upgrades, lens issues, OIS and IBIS

• Menus shortcuts, Custom Settings, My Menu, Quick Menu, and Fn buttons

• Mirrorless exposure metering

• Maximizing dynamic range

• ISOless photography

• Autofocus settings, challenges, and strategies

• Film simulations, white balance, and JPEG settings

• RAW conversion (internal and external)

• Flash photography

• And much more…

The Fujifilm X-E2

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Author :
Publisher : Rocky Nook, Inc.
ISBN 13 : 1492000388
Total Pages : 123 pages
Book Rating : 4.4/5 (92 download)

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Book Synopsis The Fujifilm X-E2 by : Rico Pfirstinger

Download or read book The Fujifilm X-E2 written by Rico Pfirstinger and published by Rocky Nook, Inc.. This book was released on 2014-08-25 with total page 123 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Fujifilm X-E2: Beyond the Manual provides experience-based information and insights for owners of the Fujifilm X-E2 mirrorless system camera. Fuji X-Pert series author Rico Pfirstinger teaches little-known capabilities of the X-E2 that he's discovered through several months of in-depth research. This book focuses on insights that you won't find in the manual, skipping tedious explanations of basic camera functions and operations. Instead, it cuts to the chase and provides readers with a plethora of tips and practical instructions that will enable them to fully explore the capabilities of the X-E2. The X-E2 combines classic design with state-of-the-art digital camera technology originally seen in the X-Pro1 and X-E1 system cameras. These features have been further improved to achieve the X-E2: Fujifilm's most capable camera to-date, with an ever-growing set of already more than ten interchangeable X-Mount lenses. The Fujifilm X-E2: Beyond the Manual presents numerous tips and tricks that will maximize your ability to use the Fujifilm X-E2 to its full potential.

The Complete Guide to Fujifilm's X-T1 Camera (B&W Edition)

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Author :
Publisher : Lulu.com
ISBN 13 : 1312514108
Total Pages : 541 pages
Book Rating : 4.3/5 (125 download)

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Book Synopsis The Complete Guide to Fujifilm's X-T1 Camera (B&W Edition) by : Tony Phillips

Download or read book The Complete Guide to Fujifilm's X-T1 Camera (B&W Edition) written by Tony Phillips and published by Lulu.com. This book was released on 2014-09-12 with total page 541 pages. Available in PDF, EPUB and Kindle. Book excerpt: Love your new beautifull-designed wonder camera, but having a hard time configuring it or understanding all of its functions? Then this book is for you. Written for the advanced user (with tutorials and easy explanations in case you're not so advanced), this easy-to-understand yet thorough guide provides a complete instruction manual which explains each feature in plain English and provides hundreds of visual examples as well. There is no better way to learn about and get the most out of your camera! Instantly-downloadable .pdf file also available from Friedman Archives dot com .

The Digital Negative

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Author :
Publisher : Peachpit Press
ISBN 13 : 0134033396
Total Pages : 838 pages
Book Rating : 4.1/5 (34 download)

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Book Synopsis The Digital Negative by : Jeff Schewe

Download or read book The Digital Negative written by Jeff Schewe and published by Peachpit Press. This book was released on 2015-08-29 with total page 838 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shooting in the raw format gives digital photographers complete control over every aspect of image quality. The Digital Negative is devoted exclusively to the topic and shows you how to make the most of that control to extract the best-possible raw rendering of your digital negatives and to use Photoshop to achieve the highest quality in your images. In this update of his best-selling book, renowned photographer and author Jeff Schewe outlines a foolproof process for working with these digital negatives and presents his real-world expertise on optimizing raw images. You’ll learn hands-on techniques for exposing and shooting for raw image capture and developing a raw processing workflow, as well as Photoshop techniques for perfecting the master image, converting color to black and white, and processing for panoramic and HDR images. This second edition covers all the major updates and new features in Camera Raw, Lightroom, and Photoshop, such as GPU acceleration, Radial Filters, Pano Merge, and more. Get the best tone and color from your digital negatives. Use Lightroom and Camera Raw sharpening controls to maximize image quality. Produce stunning black and white images. Learn how to remove people from photos in Photoshop using Smart Objects and Layer Blending. Use HDR in Camera Raw and Lightroom. And much more! Visit the book’s companion website at TheDigitalNegativeBook.com for sample images and more.

Fujifilm X-T1

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Author :
Publisher :
ISBN 13 : 9781457188879
Total Pages : pages
Book Rating : 4.1/5 (888 download)

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Book Synopsis Fujifilm X-T1 by : Rico Pfirstinger

Download or read book Fujifilm X-T1 written by Rico Pfirstinger and published by . This book was released on 2015 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt: In this book, popular Fuji Rumors "X-Pert Corner" columnist Rico Pfirstinger teaches about the little-known capabilities of the X-T1, which he's discovered through months of in-depth research and experimentation with the camera. After a brief overview of the camera's basic functions, Rico cuts to the chase and provides a plethora of tips and practical instructions not found in the user's manual. With this knowledge, you will be able to fully exploit the capabilities of the X-T1. The Fujifilm X-series cameras have amazing features but may require an adjustment period for those new to using these cameras, even photographers who have been lifetime DSLR shooters. This guide will help you to quickly feel comfortable using your camera so that you can achieve excellent results. Topics covered include: Menu shortcuts Long exposures Firmware upgrades Hybrid autofocus system Auto and manual focusing Face detection Infrared imaging Film simulations Custom settings Burst mode Panoramas Movies Self-timer Flash Adapted lenses And much more ... This book includes complete coverage of the camera's new firmware features that were introduced in December 2014.

Fujifilm X-T1

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Author :
Publisher : Conceptual Kings
ISBN 13 : 1507873611
Total Pages : 16 pages
Book Rating : 4.5/5 (78 download)

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Book Synopsis Fujifilm X-T1 by : Joseph Spark

Download or read book Fujifilm X-T1 written by Joseph Spark and published by Conceptual Kings. This book was released on 2015-02-05 with total page 16 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Fujifilm X-T1 is the latest in the X series by the infamous Fujifilm Corporation. It is among the newest in the mirror-less camera design but reengineered to surpass user expectations. The X-T1 has a SLR-style body that is encased in a weather resistant armor. It maintains a number of the innovative features from the earlier models. Some of these features include built in Wi-Fi, HD video recording, an EXR processor and a 16 megapixel X-Trans CMOS 11 sensor. Among its unique offerings to the market is its 2.36M dot OLED electronic viewfinder, the 0.77 magnification, the largest EVF currently on any camera in the market, optional battery grip and a 3.0” 1.04M dot 3:2 tilting LCD. Reviews on this newest piece of photographic technology have loudly applauded its efficiency, convenience and innovation. The purpose of this book is to explore the features that have created this sensation.

A Year in the National Parks

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Publisher :
ISBN 13 : 9780692926789
Total Pages : 240 pages
Book Rating : 4.9/5 (267 download)

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Book Synopsis A Year in the National Parks by : Stefanie Payne

Download or read book A Year in the National Parks written by Stefanie Payne and published by . This book was released on 2018-05 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: On January 1 of 2016, Stefanie Payne, a creative professional working at NASA Headquarters, and Jonathan Irish, a photographer with National Geographic, left their lives in Washington, D.C. and hit the open road on an expedition to explore and document all 59 of America's national parks during the centennial celebration of the U.S. National Park Service - 59 parks in 52 weeks - the Greatest American Road Trip. Captured in more than 300,000 digital photographs, written stories, and videos shared by the national and international media, their project resulted in an incredible view of America's National Park System seen in its 100th year. 'A Year in the National Parks, The Greatest American Road Trip' is a gorgeous visual journey through our cherished public lands, detailing a rich tapestry of what makes each park special, as seen along an epic journey to visit them all within one special celebratory year.

Photographer's Guide to the Fujifilm X10

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Author :
Publisher : White Knight Press
ISBN 13 : 1937986039
Total Pages : 338 pages
Book Rating : 4.9/5 (379 download)

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Book Synopsis Photographer's Guide to the Fujifilm X10 by : Alexander White

Download or read book Photographer's Guide to the Fujifilm X10 written by Alexander White and published by White Knight Press. This book was released on 2012-04 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book, a complete guide to the operation and features of the Fujifilm X10 digital camera, is a follow-up to the author's earlier guides to advanced compact digital cameras, including the Fujifilm X100 as well as models by Leica, Panasonic, Canon, and Nikon. The new book explains all operations, features, menus, and controls of the Fujifilm X10 camera in clear language, providing guidance not only about how to accomplish things with the camera, but when and why to use certain features. The book does not assume any specialized knowledge by the reader, but explains topics such as shooting modes, autofocus, manual focus, depth of field, aperture priority, shutter priority, HDR (High Dynamic Range) photography, white balance, ISO, and macro photography. The book shows how to take advantage of the camera's unique CMOS sensor with Fujifilm's EXR technology. This special sensor enables the camera to be configured for high resolution, high sensitivity in dim lighting, or high dynamic range, depending on the lighting conditions the photographer is faced with. The book also provides guidance about the many the X10's many other advanced settings, including adjustments for Color, Sharpness, Highlight Tone, Shadow Tone, and numerous others. The guide's more than 200 photographs, almost all in full color, provide illustrations of the camera's controls and menus, and include examples of the various types of photographs that can be taken using the many creative settings of the camera, including the Film Simulation settings, which let the photographer alter the color processing and other aspects of images; various menu options such as Dynamic Range and Intelligent Digital Zoom; and the camera's strong set of features for continuous shooting. In addition, the book goes beyond everyday photography with introductions to more advanced topics such as infrared photography, astrophotography, digiscoping, street photography, and creating 3D (three-dimensional) images that can be viewed with conventional red and blue 3D glasses. The book also includes a full discussion of the video recording abilities of the Fujifilm X10, which can capture high-definition (HD) video with stereo sound and can take silent slow-motion movies to enable studies of sports and other actions. In three appendices, the book provides information about accessories available for the camera, including cases, filter adapters, and external flash units; sets forth a list of useful web sites and other resources for further information; and includes a section with helpful "quick tips" that give particular insights into how to take advantage of the camera's features in the most efficient ways possible. The book includes a detailed Table of Contents and a full Index, so the reader can quickly find needed information about any particular feature or aspect of the camera.

The Passionate Photographer

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Author :
Publisher : New Riders
ISBN 13 : 0132118378
Total Pages : 631 pages
Book Rating : 4.1/5 (321 download)

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Book Synopsis The Passionate Photographer by : Steve Simon

Download or read book The Passionate Photographer written by Steve Simon and published by New Riders. This book was released on 2011-07-20 with total page 631 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you’ve got a love and passion for photography, and a feel for your camera gear and settings, yet your images still fall short–The Passionate Photographer will help you close that disappointing and frustrating gap between the images you thought you took and the images you actually got. This book will help you determine what you want to say with your photography, then translate those thoughts and feelings into strong images. It is both a source of inspiration and a practical guide, as photographer Steve Simon distills 30 years of photographic obsession into the ten crucial steps every photographer needs to take in order to become great at their passion. Simon’s practical tips and advice are immediately actionable–designed to accelerate your progress toward becoming the photographer you know you can be. Core concepts include: - The power of working on personal projects to fuel your passion and vision - Shooting a large and targeted volume of work, which leads to a technical competence that lets your creativity soar - Learning to focus your concentration as you shoot, and move outside your comfort zone, past your fears toward the next great image - Strategies for approaching strangers to create successful portraits - How to edit your own work and seek second opinions to identify strengths and weaknesses, offering opportunities for growth and improvement with a goal of sharing your work with the world - The critical need to follow, see, and capture the light around you Along the way, Simon offers inspiration with “Lessons Learned” culled from his own extensive experience and archive of photojournalism and personal projects, as well as images and stories from acclaimed photographers. If you’re ready to be inspired and challenge yourself to take your photography to the next level, The Passionate Photographer provides ideas and creative solutions to transform that passion into images that convey your unique personal vision.

The Complete Guide to Fujifilm's X-T20 (B&W Edition)

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Author :
Publisher : Lulu.com
ISBN 13 : 136589049X
Total Pages : 616 pages
Book Rating : 4.3/5 (658 download)

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Book Synopsis The Complete Guide to Fujifilm's X-T20 (B&W Edition) by : Tony Phillips

Download or read book The Complete Guide to Fujifilm's X-T20 (B&W Edition) written by Tony Phillips and published by Lulu.com. This book was released on 2017-04-13 with total page 616 pages. Available in PDF, EPUB and Kindle. Book excerpt: Written for Fujifilm's outstanding X-T20 travel camera, this is EVERYTHING X-T20 explained in easy to understand language! It is the Manual on Steroids and much more... So if you're uncertain about anything your XT20 does, grab this book! It's packed with clear tutorials and examples, with nearly 400 tips and tricks to help you master photography with your X-T20. n this 616-page full-color book, you'll learn: * About every mode, menu, button, function, and socket. * How to get fully touchy-feely with the new touch screen. * How the new Fujifilm flash system and EF-X500 wireless flash works. * All about Lighting - even Manual flash! (Plus more!)

The Complete Guide to Fujifilm's X-T4 (B&W Edition)

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Author :
Publisher :
ISBN 13 : 9781716598173
Total Pages : 734 pages
Book Rating : 4.5/5 (981 download)

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Book Synopsis The Complete Guide to Fujifilm's X-T4 (B&W Edition) by : Tony Phillips

Download or read book The Complete Guide to Fujifilm's X-T4 (B&W Edition) written by Tony Phillips and published by . This book was released on 2020-09-08 with total page 734 pages. Available in PDF, EPUB and Kindle. Book excerpt: The best help in the world on the X-T4! Written for Fujifilm's outstanding X-T4 hybrid camera, this is EVERYTHING X-T4 explained in easy to understand language! It is the Manual on Steroids and much more... In it, I assume you are a photographer, so I don't dive in to the basics of photography (except in an Appendix). Everything comes with clear tutorials and examples. So if you're uncertain about anything your X-T4 does, grab this book! It's packed with clear tutorials and examples, with over 900 tips, tricks, and tweaks to help you master photography and videography with your X-T4. This 732-page full-color book: * Is packed with over 900 tips and tricks to help you master photography with an X-T4. * Covers every mode, menu, button, function, switch and socket. * All about the EF-X500 and wireless flash. Includes third-party flashes and the new Fujifilm EF-60 flash and trigger. * Covers Lighting - even Manual flash! * Multiple chapters covering all things video. Plus * Discover all my camera settings - including why I do it that way. * Covers every essential of shooting - like: ISO, Focus, WB, Metering, flash modes - and the more esoteric ones too. * Understand how and why to customize buttons and menus. * Explains why all glass (Fuji lenses) are not born equal. * Read a great treatise to help you master the ins and outs of RAW, and RAW specific shooting. * Included is a 22 page Condensed Guide to the Basics of modern digital photography. PLUS, PLUS, PLUS: Also included is a full list of all my settings, with explanations for why things are set up that way. Plus, in the final Release, there will be author bonuses. Ed. 1 of my Fujifilm Flash book, an XLS spreadsheet with all the camera settings with explanations, and a Phone Companion with all the settings and a summary of each. A $19.95 value right there.

The Complete Guide to Fujifilm's X-H1 (B&W Edition)

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Author :
Publisher : Lulu.com
ISBN 13 : 1387929941
Total Pages : 710 pages
Book Rating : 4.3/5 (879 download)

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Book Synopsis The Complete Guide to Fujifilm's X-H1 (B&W Edition) by : Tony Phillips

Download or read book The Complete Guide to Fujifilm's X-H1 (B&W Edition) written by Tony Phillips and published by Lulu.com. This book was released on 2018-07-06 with total page 710 pages. Available in PDF, EPUB and Kindle. Book excerpt: The X-H1 in plain English! Written for Fujifilm's outstanding X-H1 camera, this is This is EVERYTHING X-H1 explained in easy to understand language! It is the Manual on Steroids and much more... In it, I assume you are a photographer, so I don't dive in to the basics of photography (except in an Appendix). Everything comes with clear tutorials and examples. So if you're uncertain about anything your X-H1 does, grab this book! It's packed with clear tutorials and examples, with over 900 tips, tricks, and tweaks to help you master photography with your X-H1.

Innovating Out of Crisis

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Author :
Publisher : Stone Bridge Press
ISBN 13 : 1611729157
Total Pages : 226 pages
Book Rating : 4.6/5 (117 download)

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Book Synopsis Innovating Out of Crisis by : Shigetaka Komori

Download or read book Innovating Out of Crisis written by Shigetaka Komori and published by Stone Bridge Press. This book was released on 2015-04-13 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: In 2000, photographic film products made up 60% of Fujifilm’s sales and up to 70% of its profit. Within ten years, digital cameras had destroyed that business. In 2012, Kodak filed for bankruptcy. Yet Fujifilm has boasted record profits and continues strong. What happened? What did Fujifilm do? What do businesses today need from their leaders? What kinds of employees can help businesses thrive in the future? Here, the CEO who brought Fujifilm back from the brink explains how he engineered transformative organizational innovation and product diversification, with observations on his management philosophy. Shigetaka Komori is Chairman and CEO of Fujifilm Holdings Corporation. Mr. Komori was appointed CEO in 2003 and chairman in 2012.