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The Freelancers Business Brain
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Book Synopsis The Freelancer's Business Brain by : Tom Albrighton
Download or read book The Freelancer's Business Brain written by Tom Albrighton and published by ABC Business Communications Ltd. This book was released on 2024-02-06 with total page 193 pages. Available in PDF, EPUB and Kindle. Book excerpt: So you’ve gone freelance. And you’re making a living. But have you made yourself a life? Freelancing can be a wonderful way to work. But if you want to build a thriving freelance enterprise, just being good at what you do is not enough. You also need a business brain that will drive your freelancing forward and safeguard your success. The Freelancer’s Business Brain will give you all the commercial, strategic and management skills you need to build and grow your freelance business. You’ll learn how to: * Define your service and understand the unique value you bring * Craft a strategy to guide every decision you make * Identify your ideal clients and how you can reach them * Set prices that will bring you the rewards you deserve * Negotiate deals without losing your cool or compromising on price * Market yourself and build a personal brand * Get a firm grip on your finances and keep the money flowing in * Understand your clients and work with them in a positive, productive way * Manage projects and make best use of your time * Collaborate with others and explore new ways to work * Take care of yourself, gain confidence and maintain a positive state of mind. If you want a freelance life of happiness, security and wealth, start reading The Freelancer’s Business Brain today. With a foreword by Sophie Cross, editor of Freelancer Magazine.
Download or read book The Brain Audit written by Sean D'Souza and published by . This book was released on 2009-08 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: How the Brain Goes Through Decision-Making: Do you often wonder what your customer is thinking? Don't leave the thought process to chance and let that customer walk away. Your customers don't want to walk away. They want to buy from you. So how does the brain make decisions? And what causes it to get confused? The Brain Audit shows you how the customer takes decisions. And what you need to put in place, so that the customer feels happy to buy products or services from you. The Brain Audit isn't about persuasion or any mind tricks. Instead it shows you the information that your customers need in order to make a decision. It shows you how to present that information, and thereby enable the customer to intelligently go through a purchase sequence. The Brain Audit is designed to do the following: brain_audit_benefits 1) Enable you to spot every one of the 'seven bags' that are required to make a decision 2) Present those bags to the customer in the right sequence. 3) Enable you to get the customer to buy without needing to use pressure tactics.
Book Synopsis Start Your Own Freelance Writing Business and More: Copywriter, Proofreader, Copyeditor, Journalist by : George Sheldon
Download or read book Start Your Own Freelance Writing Business and More: Copywriter, Proofreader, Copyeditor, Journalist written by George Sheldon and published by Entrepreneur Press. This book was released on 2008-03-05 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your Talent. Your Terms. Your Own Freelance Writing Business Are you ready to free yourself from commuter traffic, office hours and boring writing projects? Then it's time to take your writing career into your own hands-and start your professional freelance writing business! One of the fastest and least expensive homebased businesses to start, the business of freelance writing lets you turn your writing talent into professional independence-set your own hours, choose your own projects and take charge of your income! This complete guide arms you with all you need to know to not only start your freelance writing business but to make sure it's a success. Learn how to: Start your business instantly and for little money Operate your business using freelance business basics and rules Choose your writing niche Use your writing expertise to advertise and find clients Increase your income by improving your writing skills and expanding your client base Start your freelance writing business today-and begin earning income tomorrow!
Book Synopsis Freelance, and Business, and Stuff by : Jennifer Hood
Download or read book Freelance, and Business, and Stuff written by Jennifer Hood and published by . This book was released on 2018-05-04 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: How to start your own business, grow you client base, and promote yourself without selling out or starving. This no faff, no fluff guide is peppered with applicable advice (things we learned from starting our own business), unasked-for humor, and worksheets (homework, gasp!) to help you just get started already. Because raw talent and good ideas aren't enough. And because you can do this. Really.Learn How to: Structure your business, File all the paperwork,Write a business plan, Make a budget, Get great contract templates, Set pricing, Pitch a quote, Build a client roster, Communicate effectively, Stay organized, Grow your audience, Manage your money, & More!
Book Synopsis The Wealthy Freelancer by : Pete Savage
Download or read book The Wealthy Freelancer written by Pete Savage and published by Penguin. This book was released on 2010-03-02 with total page 299 pages. Available in PDF, EPUB and Kindle. Book excerpt: Being your own boss can lead to incredible profts - here's how... Whether you call yourself a freelancer, consultant, independent contractor or solo professional of any kind, 'The Wealthy Freelancer: 12 Secrets to a Great Income and an Enviable Lifestyle', shows you how to get the clients, income, and lifestyle you deserve. So you can put more money in the bank, enjoy more time with your family and make a great living doing what you truly love to do, free from the burden of employment... Filled with proven ideas and real-world examples from dozens of successful freelancers, 'The Wealthy Freelancer' is essential reading for any solo professional who wants to enjoy a lifestyle that's 'wealthy' in every sense of the word. Here's a glimpse of what's waiting for you inside this book: * Why the typical one-size-fits-all marketing advice rarely works, and a fool-proof system for determining the optimal mix of marketing activities for your specific circumstances and goals. * How to get more prospects to say "Yes!" to the fees that you propose. * Why striving to be the "best" in your field almost never works, and what to do instead. * How to charge more - and earn more - by creating new income streams closely related to your core business. *How to have more time for the life you want and still have a great income. *How to "test the waters" and land freelance work now, even if you're already employed. * Why freelancing has moved beyond creative fields and into mainstream careers such as Engineering, Software Development, Bookkeeping, and more than 160 other professions. * Stories of real-life freelancers who destroy the myth that freelancers barely scrape by. * Dozens more proven tips and strategies to build a more profitable and fulfilling solo business.
Book Synopsis Copywriting Made Simple by : Tom Albrighton
Download or read book Copywriting Made Simple written by Tom Albrighton and published by ABC Business Communications Ltd. This book was released on 2020-06-06 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Copywriting is writing with purpose. It’s about using words to reach people and change what they think, feel and do. This easy-to-read guide will teach you all the essentials of copywriting, from understanding products, readers and benefits to closing the sale. It’s packed with real-life examples that will show you exactly how the ideas and techniques will work in the real world. And with dozens of useful illustrations and diagrams, Copywriting Made Simple shows you the ideas that other books just talk about. Plus there's a whole chapter of handy tips on writing ads, websites, broadcast media, direct mail, social media and print. Copywriting Made Simple is the perfect introduction to copywriting today. No wonder it hit the #1 spot in Marketing & Sales at Amazon UK, Canada and Australia, and is featured on the BA Advertising course at the University for the Creative Arts. What you’ll learn… Understand the product and its benefits • Pinpoint how the product helps people. • Turn features into benefits and seek out USPs. • Identify tangible and intangible benefits. Get to know your reader • Uncover your reader’s inner fears and desires. • Use empathy to get inside the reader’s feelings. • Decide how your copy will change how they think, feel or act. • Capture your aims in the brief. Engage the reader in your message • Talk to the reader and make your copy more like a conversation. • Use the same words that the reader uses. • Bring the product to life with rich, sensory language. • Make your copy active, positive and specific. Craft compelling copy • Learn eight proven formulas for enticing headlines. • Choose a rock-solid structure. • Create powerful calls to action. Use 20 proven strategies for creative copy • Show the product in a new light. • Use humour, wordplay, metaphors and contrasts. • Turn weakness into strength. Make persuasion and psychology work for you • Learn the six proven principles of persuasion. • Overcome the reader’s objections. • Exploit cognitive biases to nudge the reader into action. What industry experts say… 'Where was this book when I started copywriting? A must for every newbie copywriter (and a few old copy dogs too).' Kate Toon, Co-host of the Hot Copy Podcast 'Impressively thorough without ever losing its rhythm. Deserves to be mentioned in the same breath as the copywriting classics.' Ryan Wallman, author of Delusions of Brandeur ‘Tom’s put a lifetime of learning into this book.’ Dave Trott, Creative legend, agency founder and author of Creative Mischief, One and One Make Three and Predatory Thinking ‘From insights gleaned from NLP and psychology to real-world examples of great, effective copy - this is educational, entertaining and energetic. Prepare to dig deep, enjoy and see your results skyrocket!’ Katherine Wildman, Host, The Writing Desk ‘Tom has written the best all-round introduction to copywriting available today.’ Leif Kendall, Director of ProCopywriters, copywriter and author of Brilliant Freelancer ‘I didn’t think you could teach copywriting. Turns out, @tomcopy can. What a terrific book.’ Doug Kessler, Creative Director & Co-founder of Velocity
Book Synopsis Business Matters by : Elizabeth Frick
Download or read book Business Matters written by Elizabeth Frick and published by XML Press. This book was released on 2013-10-15 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: When Bette Frick launched her freelance writing and editing business in 1990, not having completed formal business training meant she would make more than a few mistakes. But not applying MBA models meant that as her company grew, her business model fit her rather than some business-school template. As Bette learned her (sometimes) painful lessons, she shared them in her column, Business Matters, in Intercom, the magazine of the Society for Technical Communication (STC), from 2003 to 2012. Business Matters republishes those articles, substantially revised and arranged thematically, along with several new chapters.
Book Synopsis The Freelancer's Bible by : Sara Horowitz
Download or read book The Freelancer's Bible written by Sara Horowitz and published by Workman Publishing Company. This book was released on 2012-10-23 with total page 497 pages. Available in PDF, EPUB and Kindle. Book excerpt: Amazingly, one-third of the American workforce is freelance—that’s 42 million people who have to wrestle with not just doing the work, but finding the work, then getting paid for the work, plus health care, taxes, setting up an office, marketing, and so on. Now help is here, and consultants, independent contractors, the self-employed, “solopreneurs,” and everyone else living a freelancer’s life will never be alone again but instead can be part of a strong and vibrant community. Written by the authority on freelance working, Sara Horowitz, MacArthur “Genius” Fellow and founder of the national Freelancers Union and, most recently, the Freelancers Insurance Company, The Freelancer’s Bible will help those new to freelancing learn the ropes, and will help those who’ve been freelancing for a while grow and expand. It’s the one-stop, all-encompassing guide to every practical detail and challenge of being a nimble, flexible, and successful freelancer: the three essentials of getting clients and the three most important ways to keep them happy. Five fee-setting strategies. Thirteen tactics for making it through a prolonged dry spell. Setting up a home office vs. renting space. The one-hour contract. A dozen negotiating dos and don’ts. Building and maintaining your reputation. Dealing with deadbeats. Health Insurance 101. Record-keeping and taxes. Productivity, including a quiz: “What Is Your Ideal Day?” Building a community. Subcontracting and other strategies for taking your freelancing career to the next level. Retirement plans, plans for saving for education, and how to achieve financial freedom.
Download or read book The Freelance Way written by Robert Vlach and published by Harper Collins. This book was released on 2022-03-02 with total page 371 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most comprehensive book for freelancers ever written - Packed with proven freelance know-how, including advice from world-class experts like David Allen (Getting Things Done), Adam Grant (Give and Take), Austin Kleon (Show Your Work), and David H. Hansson (Remote: Office Not Required). The Freelance Way is THE business book for independent professionals. It presents the best available and fully up-to-date freelance know-how, compiled from hundreds of quality sources, including surveys, the latest market data, advice from world-class experts, as well as real-life experiences and stories from hundreds of professionals in different fields and countries, which makes the book highly relevant to freelancers worldwide. The contents of this volume cover all the basics and best practices for beginning freelancers, as well as advanced career strategies and tools for freelance veterans. There are practical tips for greater productivity, successful teamwork, smart pricing, powerful business negotiations, bulletproof personal finance, effective marketing, and much more.
Book Synopsis Building a Second Brain by : Tiago Forte
Download or read book Building a Second Brain written by Tiago Forte and published by Simon and Schuster. This book was released on 2022-06-14 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Building a second brain is getting things done for the digital age. It's a ... productivity method for consuming, synthesizing, and remembering the vast amount of information we take in, allowing us to become more effective and creative and harness the unprecedented amount of technology we have at our disposal"--
Book Synopsis How to Launch a Freelance Copywriting Business by : Jules Horne
Download or read book How to Launch a Freelance Copywriting Business written by Jules Horne and published by Texthouse. This book was released on 2018 with total page 294 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you a journalist, creative writer or blogger with great writing skills? This practical business guide shows you how to start a copywriting business, find clients, set up a work pipeline, handle time and money, and survive and thrive on the freelance frontline. Jules Horne is an award-winning writer, copywriter and former associate lecturer with the Open University. Her copywriting business, Texthouse, has provided words for deep sea divers, heating engineers, housing associations, chocolatiers and many other amazing businesses. Here's what she's learned on the way! This book is for all writers who aspire to earn a living from their writing, and need business how-tos and inspiration for life as a freelance creative.
Book Synopsis Freelance Nation by : J. Melissa Cooper
Download or read book Freelance Nation written by J. Melissa Cooper and published by Advantage Media Group. This book was released on 2015-05-19 with total page 170 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thrive As A Freelancer. Your Guide To Self-Directing Your Career. Gone are the days when college graduates sought lifetime careers with blue chip corporations. By 2020, almost half of the American workforce will be doing some type of freelance work. Technology has overhauled the job market into a self-serve entity, and in doing so, has given birth to the Freelance Nation. Its members – independent contractors, small business owners, entrepreneurs, and contingent workers – build businesses, communicate with customers and sell goods. They do so from home, shared workspaces, or even the beach. This book is for you if: • You’ve always wanted to escape the corporate life but don’t know how. • You’re already a freelancer, but want to take your business to the next level. Having been a solo freelancer and also a manager of over 400 freelancers, J. Melissa Cooper opens up her world to share with you the secrets of working for yourself.
Book Synopsis Freelance Writing Business Book by : Brian Mahoney
Download or read book Freelance Writing Business Book written by Brian Mahoney and published by Createspace Independent Publishing Platform. This book was released on 2016-10-26 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: With this Freelance Writing Business Book... Imagine you can have the knowledge you want to start your freelance writer business and live the Hassle Free All-American Lifestyle of Independence, Prosperity and Peace of Mind. Learn .... Secrets to Making Money Right Now! How to Get Freelance Work Right Now! What Freelance Services You Can Offer! The Top Freelance Job Sites! The Very Best Writing Opportunities The Freelance Top Micro Job Sites! Make an Outstanding Online Profile! How to Create Your Own Information Products! How to Never Miss a Great Job Opportunity! and Much Much More! You have the right to restore a culture of the can-do spirit and enjoy the financial security you and your family deserve. People are destroyed for lack of knowledge. For less than the cost of one night at the movies you can get the knowledge you need to start living your business dreams! Don't wait. You'll wait your life away...
Book Synopsis Freelance Counselling and Psychotherapy by : Jean Clark
Download or read book Freelance Counselling and Psychotherapy written by Jean Clark and published by Routledge. This book was released on 2003-09-02 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are far more qualified counsellors and therapists than there are salaried posts, so many recently qualified practitioners face the challenges of working freelance. Freelance Counselling and Psychotherapy is an excellent guide on surviving and flourishing in a highly challenging field. Written by practitioners with extensive experience of the practical and emotional aspects of working independently, it covers the range of issues and choices which confront newly qualified practitioners, for example: * Regulation, registration and accreditation * Supervision * Financial issues in freelance therapy * The dynamics of competition and collaboration This highly readable book provides an 'insider's' view of the field, and will be essential reading for trainers, established practitioners and newly qualified therapists alike.
Book Synopsis Secrets of a Freelance Writer, Second Edition by : Robert W. Bly
Download or read book Secrets of a Freelance Writer, Second Edition written by Robert W. Bly and published by Macmillan. This book was released on 1997-08-15 with total page 292 pages. Available in PDF, EPUB and Kindle. Book excerpt: Robert Bly tells you how to tap into the lucrative but lesser-known markets of commercial writing. This is a new, completely revised edition of a book that is a perennial favorite with freelancers and writers.
Download or read book The Freelance Way written by Robert Vlach and published by . This book was released on 2019-07-24 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: EUROPEAN BESTSELLER - The most comprehensive book for freelancers ever written - Packed with proven freelance know-how, including advice from world-class experts like David Allen, Adam Grant, Austin Kleon, and David H. Hansson. "A unique book" - Steven Pressfield The Freelance Way is THE business book for independent professionals. It presents the best available and fully up-to-date freelance know-how, compiled from hundreds of quality sources, including surveys, the latest market data, advice from top experts, as well as real-life experiences and stories from hundreds of professionals in different fields and countries, which makes the book highly relevant to freelancers worldwide. The contents of this volume cover all the basics and best practices for beginning freelancers, as well as advanced career strategies and tools for freelance veterans. There are practical tips for greater productivity, successful teamwork, smart pricing, powerful business negotiations, bulletproof personal finance, effective marketing, and much more. Regardless if you've been in business for 20 years, or are just starting out, this book will help you to grow, avoid countless mistakes and develop a successful personal business based on your expertise and good name, to live a free, independent, and fulfilled life. THIS BOOK WILL HELP YOU IF: You are a freelancer. You are dealing with freelance problems that people around you don't understand. You are considering quitting your job to freelance and are afraid to take risks. You are just starting out in small business. You have been freelancing for a long time and want to acquire new business skills. You are thinking about your career strategy and where will you be in ten or twenty years. You are doing gigs alongside your daily job or studies and it already resembles a business. You are self-employed, working for a single client and want to be more independent. You are running a company or agency founded by you and on your good name. You want to understand freelancers, freelancing and the gig economy in general. PRAISE FOR THE FREELANCE WAY "If you want to succeed as an independent professional, it is essential that you educate yourself about running a personal business. You can either learn this the hard way through trial and error, or read this unique book instead. It covers virtually everything you need to know as a freelancer on how to start, manage and grow your business - be it a local or a global one, working remotely. Robert's book is packed with proven advice, tools, stories and wisdom from people who have gone down this road before you. It will undoubtedly help you live and prosper, the freelance way." - Steven Pressfield, world-famous author of Gates of Fire, The War of Art, and The Legend of Bagger Vance "As freelancers, we know why we should run our indie careers as a business, but how is often a challenge. This essential book delivers actionable advice and practical tips you can use to build a solid business foundation right now." - Melissa Joulwan, author of the best-selling Well Fed cookbook series "Are you an experienced entrepreneur? Then this book will save your ass several times over. Are you a newbie freelancer starting out? It may even save your life! The Freelance Way is one of the most useful books that I have read on my journey to a free(lance) life." - Michelle Losekoot, freelance writer and digital storyteller with major brands like Puma, T-Mobile, and O2
Book Synopsis The Freelancer's Business Book by : Kalia Lulow
Download or read book The Freelancer's Business Book written by Kalia Lulow and published by . This book was released on 1984 with total page 164 pages. Available in PDF, EPUB and Kindle. Book excerpt:
