The Commercial Image

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Food Photography & Lighting

Author : Teri Campbell
Publisher : New Riders
ISBN 13 : 0133066703
Total Pages : 789 pages
Book Rating : 4.1/5 (33 download)

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Book Synopsis Food Photography & Lighting by : Teri Campbell

Download or read book Food Photography & Lighting written by Teri Campbell and published by New Riders. This book was released on 2012-09-26 with total page 789 pages. Available in PDF, EPUB and Kindle. Book excerpt: Creating mouth-watering food images requires more than just a love of food and access to a kitchen. With the popularity of food blogs and photography how-tos, it’s tempting to think that anyone can photograph food, but it’s another thing entirely to shoot for a tight ad layout with the pressure of your client watching over your shoulder. Commercial food photographer Teri Campbell has been called a “lighting master,” and in this beautifully illustrated book, he not only shares his detailed lighting set-ups and shooting techniques for a wide range of food and drink shots, but also offers candid advice on how to set up a studio, use the right equipment, market your work, find clients, bid on assignments, hire food and prop stylists, and communicate effectively with everyone on the set. Campbell shares his expertise on dozens of commercial assignments–from shooting beignets on location in New Orleans, to creating perfect ice tea pours, to photographing beans on real flames in his studio. Learn how he creates dynamic compositions, uses studio strobes, and arranges light diffusers, reflectors, fill cards, and mirrors, to create the perfect capture. Campbell also discusses his post-processing techniques in Adobe Camera Raw and Adobe Photoshop to create images that are irresistible. This guide for intermediate and advanced users provides the insider details to help you expand your photography skills or turn your passion for food and images into a professional career.

Professional Commercial Photography

Author : Lou Jacobs, Jr.
Publisher : Pro Photo Workshop
ISBN 13 : 9781584282693
Total Pages : 127 pages
Book Rating : 4.2/5 (826 download)

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Book Synopsis Professional Commercial Photography by : Lou Jacobs, Jr.

Download or read book Professional Commercial Photography written by Lou Jacobs, Jr. and published by Pro Photo Workshop. This book was released on 2010 with total page 127 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation The most important task for a commercial photographer is to create images that sell - be it a service, a product, a political candidate or an organisation. This guide presents techniques and images from a choice collection of commercially successful photographers, all offering revelations and wisdom to inform readers of the techniques that have paved the way to their success. Each chapter focuses on the techniques and images of a single photographer, providing a workshop in their area of expertise.

The Commercial Image

Author :
Publisher :
ISBN 13 :
Total Pages : 628 pages
Book Rating : 4.F/5 ( download)

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Book Synopsis The Commercial Image by :

Download or read book The Commercial Image written by and published by . This book was released on 1996 with total page 628 pages. Available in PDF, EPUB and Kindle. Book excerpt:

The Image of the City

Author : Kevin Lynch
Publisher : MIT Press
ISBN 13 : 9780262620017
Total Pages : 212 pages
Book Rating : 4.6/5 (2 download)

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Book Synopsis The Image of the City by : Kevin Lynch

Download or read book The Image of the City written by Kevin Lynch and published by MIT Press. This book was released on 1964-06-15 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: The classic work on the evaluation of city form. What does the city's form actually mean to the people who live there? What can the city planner do to make the city's image more vivid and memorable to the city dweller? To answer these questions, Mr. Lynch, supported by studies of Los Angeles, Boston, and Jersey City, formulates a new criterion—imageability—and shows its potential value as a guide for the building and rebuilding of cities. The wide scope of this study leads to an original and vital method for the evaluation of city form. The architect, the planner, and certainly the city dweller will all want to read this book.

Disneyfication

Author :
Publisher :
ISBN 13 : 9781911306542
Total Pages : 0 pages
Book Rating : 4.3/5 (65 download)

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Book Synopsis Disneyfication by :

Download or read book Disneyfication written by and published by . This book was released on 2019 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Theo Derksen explores the process through which our public spaces have become increasingly globalised and homogenous, not just in their structures but also in their use of imagery. New places are created to enable people to experience a more perfect version of reality. As far as possible, problems such as decline, poverty and traffic congestion are eliminated, and the environment is arranged in a way that stimulates people s behaviour in their drive to consume. The book includes an interview with Francine Houben, best known in the UK as the architect of the Birmingham Library.

Permissions, A Survival Guide

Author : Susan M. Bielstein
Publisher : University of Chicago Press
ISBN 13 : 0226046397
Total Pages : 189 pages
Book Rating : 4.2/5 (26 download)

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Book Synopsis Permissions, A Survival Guide by : Susan M. Bielstein

Download or read book Permissions, A Survival Guide written by Susan M. Bielstein and published by University of Chicago Press. This book was released on 2010-06-15 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: If a picture is worth a thousand words, then it's a good bet that at least half of those words relate to the picture's copyright status. Art historians, artists, and anyone who wants to use the images of others will find themselves awash in byzantine legal terms, constantly evolving copyright law, varying interpretations by museums and estates, and despair over the complexity of the whole situation. Here, on a white—not a high—horse, Susan Bielstein offers her decades of experience as an editor working with illustrated books. In doing so, she unsnarls the threads of permissions that have ensnared scholars, critics, and artists for years. Organized as a series of “takes” that range from short sidebars to extended discussions, Permissions, A Survival Guide explores intellectual property law as it pertains to visual imagery. How can you determine whether an artwork is copyrighted? How do you procure a high-quality reproduction of an image? What does “fair use” really mean? Is it ever legitimate to use the work of an artist without permission? Bielstein discusses the many uncertainties that plague writers who work with images in this highly visual age, and she does so based on her years navigating precisely these issues. As an editor who has hired a photographer to shoot an incredibly obscure work in the Italian mountains (a plan that backfired hilariously), who has tried to reason with artists' estates in languages she doesn't speak, and who has spent her time in the archival trenches, she offers a snappy and humane guide to this difficult terrain. Filled with anecdotes, asides, and real courage, Permissions, A Survival Guide is a unique handbook that anyone working in the visual arts will find invaluable, if not indispensable.

Post-Narratology Through Computational and Cognitive Approaches

Author : Ogata, Takashi
Publisher : IGI Global
ISBN 13 : 152257980X
Total Pages : 540 pages
Book Rating : 4.5/5 (225 download)

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Book Synopsis Post-Narratology Through Computational and Cognitive Approaches by : Ogata, Takashi

Download or read book Post-Narratology Through Computational and Cognitive Approaches written by Ogata, Takashi and published by IGI Global. This book was released on 2019-02-01 with total page 540 pages. Available in PDF, EPUB and Kindle. Book excerpt: Studying narratives is an ideal method to gain a good understanding of how various aspects of human information are organized and integrated. The concept and methods of a narrative, which have been explored in narratology and literary theories, are likely to be connected with contemporary information studies in the future, including those in computational fields such as AI, and in cognitive science. This will result in the emergence of a significant conceptual and methodological foundation for various technologies of novel contents, media, human interface, etc. Post-Narratology Through Computational and Cognitive Approaches explores the new possibilities and directions of narrative-related technologies and theories and their implications on the innovative design, development, and creation of future media and contents (such as automatic narrative or story generation systems) through interdisciplinary approaches to narratology that are dependent on computational and cognitive studies. While highlighting topics including artificial intelligence, narrative analysis, and rhetoric generation, this book is ideally designed for designers, creators, developers, researchers, and advanced-level students.

Visual Persuasion

Author : Paul Messaris
Publisher : SAGE
ISBN 13 : 9780803972469
Total Pages : 324 pages
Book Rating : 4.9/5 (724 download)

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Book Synopsis Visual Persuasion by : Paul Messaris

Download or read book Visual Persuasion written by Paul Messaris and published by SAGE. This book was released on 1997 with total page 324 pages. Available in PDF, EPUB and Kindle. Book excerpt: For upper-level undergraduate students and graduate students in communication and media studies

Consuming Images

Author : Rhodes Gary D. Rhodes
Publisher : Edinburgh University Press
ISBN 13 : 1474460712
Total Pages : 234 pages
Book Rating : 4.4/5 (744 download)

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Book Synopsis Consuming Images by : Rhodes Gary D. Rhodes

Download or read book Consuming Images written by Rhodes Gary D. Rhodes and published by Edinburgh University Press. This book was released on 2020-01-07 with total page 234 pages. Available in PDF, EPUB and Kindle. Book excerpt: The American television commercial has an aesthetic and historical dynamic linking it directly to cinematic and media cultures. Consuming Images: Film Art and the American Television Commercial establishes the complex vitality of the television commercial both as a short film and as an art form. Through close and comparative readings, the book examines the influence of Hollywood film styles on the television commercial, and the resulting influence of the television commercial on Hollywood, exploring an intertwined aesthetic and technical relationship. Analysing key commercials over the decades that feature new technologies and film aesthetics that were subsequently adopted by feature filmmakers, the book establishes the television commercial as a vital form of film art.

Shades of L.A.

Author : Carolyn Kozo Cole
Publisher :
ISBN 13 : 9781565843134
Total Pages : 119 pages
Book Rating : 4.8/5 (431 download)

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Book Synopsis Shades of L.A. by : Carolyn Kozo Cole

Download or read book Shades of L.A. written by Carolyn Kozo Cole and published by . This book was released on 1996 with total page 119 pages. Available in PDF, EPUB and Kindle. Book excerpt: Shades of L.A., a collection of more than one hundred photographs selected from the family albums of eight different communities, makes available, for the first time, rare images of family life in Southern California. Taken not by outsiders reporting to the world, but by families recording their own history, these photographs are important cultural documents of the twentieth century. Together with a timeline of L.A.'s ethnic history, they give a compelling portrait of life in one of America's most diverse cities from the 1880s to the 1960s.

Image Retrieval

Author : Corinne Jörgensen
Publisher : Scarecrow Press
ISBN 13 : 9780810847347
Total Pages : 366 pages
Book Rating : 4.8/5 (473 download)

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Book Synopsis Image Retrieval by : Corinne Jörgensen

Download or read book Image Retrieval written by Corinne Jörgensen and published by Scarecrow Press. This book was released on 2003 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: When you hear the term "image management," do you think of making a good impression? Or taking good care of Impressionists? If the latter, this book is for you Vast collections of images exist in a wide range of organizations and institutions, and on the Internet. Some of these images are difficult to track down; others are just too large, too small, too valuable, or too fragile to access directly. In this introductory text to the field, Jorgensen describes the theoretical, empirical, and pragmatic underpinnings of storage and retrieval as they apply to a variety of visual formats.

Girlhood and the Plastic Image

Author : Heather Warren-Crow
Publisher : Dartmouth College Press
ISBN 13 : 1611685745
Total Pages : 247 pages
Book Rating : 4.6/5 (116 download)

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Book Synopsis Girlhood and the Plastic Image by : Heather Warren-Crow

Download or read book Girlhood and the Plastic Image written by Heather Warren-Crow and published by Dartmouth College Press. This book was released on 2014-06-03 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: You are girlish, our images tell us. You are plastic. Girlhood and the Plastic Image explains how, revealing the increasing girlishness of contemporary media. The figure of the girl has long been prized for its mutability, for the assumed instability and flexibility of the not-yet-woman. The plasticity of girlish identity has met its match in the plastic world of digital art and cinema. A richly satisfying interdisciplinary study showing girlish transformation to be a widespread condition of mediation, Girlhood and the Plastic Image explores how and why our images promise us the adaptability of youth. This original and engaging study will appeal to a broad interdisciplinary audience including scholars of media studies, film studies, art history, and women's studies.

Julia Margaret Cameron

Author : Julian Cox
Publisher : Getty Publications
ISBN 13 : 0892366818
Total Pages : 580 pages
Book Rating : 4.8/5 (923 download)

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Book Synopsis Julia Margaret Cameron by : Julian Cox

Download or read book Julia Margaret Cameron written by Julian Cox and published by Getty Publications. This book was released on 2003-03-20 with total page 580 pages. Available in PDF, EPUB and Kindle. Book excerpt: According to one of Julia Margaret Cameron’s great-nieces, “we never knew what Aunt Julia was going to do next, nor did anyone else.” This is an accurate summation of the life of the British photographer (1815–1879), who took up the camera at age forty-eight and made more than twelve hundred images during a fourteen-year career. Living at the height of the Victorian era, Cameron was anything but conventional, experimenting with the relatively new medium of photography, promoting her own art though exhibition and sale, and pursuing the eminent personalities of her age—Alfred Tennyson, Charles Darwin, Thomas Carlyle, and others—as subjects for her lens. For the first time, all known images by Cameron, one of the most important nineteenth-century artists in any medium, are gathered together in a catalogue raisonné. In addition to a complete catalogue of Cameron’s photographs, there is information on her life and times, initial experiments, artistic aspirations, techniques, small-format images, albums, commercial strategies, sitters, and sources of inspiration. Also provided are a selected bibliography of publications on Cameron, a list of exhibitions of her work held both in her time as well as our own, and a summary of important collections where her pictures can be found.

The Accidental Apprentice

Author : Vikas Swarup
Publisher : Simon and Schuster
ISBN 13 : 1471113183
Total Pages : 423 pages
Book Rating : 4.4/5 (711 download)

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Book Synopsis The Accidental Apprentice by : Vikas Swarup

Download or read book The Accidental Apprentice written by Vikas Swarup and published by Simon and Schuster. This book was released on 2013-04-25 with total page 423 pages. Available in PDF, EPUB and Kindle. Book excerpt: As heard on BBC Woman's Hour From the author of the book behind the blockbuster movie Slumdog Millionaire, a brilliant novel about life changing in an instant. In life you never get what you deserve: you get what you negotiate… What would you do if, out of the blue, a billionaire industrialist decided to make you the CEO of his company? No prior business experience necessary. There is only one catch: you need to pass seven tests from the 'textbook of life'. This is the offer made to Sapna Sinha, an ordinary salesgirl in an electronics boutique in downtown Delhi, by Vinay Mohan Acharya, one of India's richest men. Thus begins the most challenging journey of Sapna's life, one that will test her character, her courage and her capabilities. Along the way she encounters a host of memorable personalities, from a vain Bollywood superstar to a kleptomaniac Gandhian. At stake is a business empire worth ten billion dollars, and the future she has always dreamt of. But are the seven tests for real or is Acharya playing a deeper game, one driven by a perverse fantasy? From the acclaimed author of Slumdog Millionaire, one of the biggest films of the decade, comes this compelling, suspenseful tale of the power of dreams, the lure of money and the universal need to know who we are. Praise forThe Accidental Apprentice: 'It's easy to forget that before it was retitled for Hollywood, Slumdog Millionairewas a novel called Q&A,which makes its author, Vikas Swarup, probably the most successful Indian author you've never heard of…. Gripping stuff… Perhaps The Accidental Apprenticeis awaiting its Danny Boyle'The Times Praise for Q&A/Slumdog Millionaire 'A colourful portrait of Indian society is painted with remarkable lightness and wit' Sunday Telegraph 'Absorbing and richly entertaining reading' The Times

Images in Use

Author : Matteo Stocchetti
Publisher : John Benjamins Publishing
ISBN 13 : 902720635X
Total Pages : 305 pages
Book Rating : 4.0/5 (272 download)

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Book Synopsis Images in Use by : Matteo Stocchetti

Download or read book Images in Use written by Matteo Stocchetti and published by John Benjamins Publishing. This book was released on 2011 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Conceptualising images as images in use, this title considers the agencies behind visual communication and its impact on society. It engages critically with traditional approaches to visual analysis, socially situated analyses of images and demonstrates the explanatory force of thinking through images in use in a series of case studies.

Copyright Fair Use Image Debat

Author : Robert A . Baron
Publisher : Routledge
ISBN 13 : 1135300887
Total Pages : 218 pages
Book Rating : 4.1/5 (353 download)

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Book Synopsis Copyright Fair Use Image Debat by : Robert A . Baron

Download or read book Copyright Fair Use Image Debat written by Robert A . Baron and published by Routledge. This book was released on 2005-11-04 with total page 218 pages. Available in PDF, EPUB and Kindle. Book excerpt: First published in 1997. Routledge is an imprint of Taylor & Francis, an informa company.

Good Pictures

Author : Kim Beil
Publisher : Stanford University Press
ISBN 13 : 1503612325
Total Pages : 333 pages
Book Rating : 4.5/5 (36 download)

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Book Synopsis Good Pictures by : Kim Beil

Download or read book Good Pictures written by Kim Beil and published by Stanford University Press. This book was released on 2020-06-23 with total page 333 pages. Available in PDF, EPUB and Kindle. Book excerpt: A picture-rich field guide to American photography, from daguerreotype to digital. We are all photographers now, with camera phones in hand and social media accounts at the ready. And we know which pictures we like. But what makes a "good picture"? And how could anyone think those old styles were actually good? Soft-focus yearbook photos from the '80s are now hopelessly—and happily—outdated, as are the low-angle portraits fashionable in the 1940s or the blank stares of the 1840s. From portraits to products, landscapes to food pics, Good Pictures proves that the history of photography is a history of changing styles. In a series of short, engaging essays, Kim Beil uncovers the origins of fifty photographic trends and investigates their original appeal, their decline, and sometimes their reuse by later generations of photographers. Drawing on a wealth of visual material, from vintage how-to manuals to magazine articles for working photographers, this full-color book illustrates the evolution of trends with hundreds of pictures made by amateurs, artists, and commercial photographers alike. Whether for selfies or sepia tones, the rules for good pictures are always shifting, reflecting new ways of thinking about ourselves and our place in the visual world.