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The Business Life Or Straight Talks On Business
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Book Synopsis "Straight Talks On Business" by : William Gamble
Download or read book "Straight Talks On Business" written by William Gamble and published by BEYOND BOOKS HUB. This book was released on 2023-11-03 with total page 159 pages. Available in PDF, EPUB and Kindle. Book excerpt: There are businesses which have grown from the most modest beginnings, but have never changed their location —possibly never changed their frontage —in several generations. Yet they are doing as big a turnover as it is possible for the staff to get through; and there is no time to think of outward show. Nor, perhaps, would any show attract more customers. People come to such a firm only when they want to do solid business; and, as a rule, they have no time to think of anything but the immediate purpose of their visit. Such a firm says, in effect: "You know just what we sell, and where to find us; and you will come to us as long as you feel you cannot get served better elsewhere.' There is a sturdy ring about this; and it is just such businesses that go to make up commercial greatness...FROM THE BOOKS.
Book Synopsis A Clear Eye for Branding by : Tom Asacker
Download or read book A Clear Eye for Branding written by Tom Asacker and published by Paramount Market Publishing. This book was released on 2005 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: Lucky you! You just sat down on a plane wondering how you are going to conduct a meeting about branding when you get to your destination. Before the plane takes off, you learn that your seatmate is Tom Asacker, a consultant who is known as a catalyst, and a nonconformist.By the end of your plane ride (or by the end of this 150-page, user-friendly book), you will understand how customers bring their own meaning to your brand and how the brand must constantly meet the customer's expectations to stay in its prime.John F. Kennedy said that the enemy of truth is not the lie, but the persistent, persuasive, and unrealistic myth. In A Clear Eye for Branding, Tom Asacker exposes myths on brands and branding and shines light on the truth of business in the new millennium.In this deceptively simple and entertaining book, Asacker demystifies the concept of branding so that executives, small business owners, and entrepreneurs can finally understand, communicate, and evaluate their strategies and organizational initiatives.You'll discover why a brand is not a logo, a promise, or even an experience. And you'll become obsessed with the three most important questions to ask yourself, and your people, in order to succeed in today's hypercompetitive, unforgiving marketplace.You will see branding in new clear ways, with a renewed energy to put everyone in your organization, from the top to the bottom, on the same path to supporting the branding and increasing profitability. Order copies for your whole team and save.Who is Tom Asacker?Tom Asacker is often described as a catalyst, and a nonconformist. He gets paid to provoke people to think about things in ways that are unclouded by the issues they deal with on a daily basis. He is the author of Sandbox Wisdom: Revolutionize Your Brand with the Genius of Childhood. His views have been featured in numerous national and international business and marketing publications, media, and events.Beyond his success as an entrepreneur and author, Tom is a recipient of the George Land Innovator of the Year Award; he holds medical patents and product design awards; and he has been an advisor to startups, nonprofit organizations, and to some of the world's most well-respected brands. He is a frequent speaker on branding, marketing, entrepreneurship and innovation. You can reach him at [email protected].
Book Synopsis Simple Numbers, Straight Talk, Big Profits! by : Gregory Burges Crabtree
Download or read book Simple Numbers, Straight Talk, Big Profits! written by Gregory Burges Crabtree and published by . This book was released on 2014-04-13 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Simple Numbers can guide you to increased business profitability Take the mystery out of small business finance with this no-frills guide to understanding the numbers that will guide your business out of any financial black hole. Author Greg Crabtree, a successful accountant, small business advisor, and popular presenter, shows you how to use your firm's key financial indicators as a basis for smart business decisions as you grow your firm from startup to $5 million (and, more ) in annual revenue. Jargon free, and presented in an easy-to-follow, step-by-step format, with plenty of real-world examples, Crabtree's down-to-earth discussion highlights the most common financial errors committed by small businesses, and how to avoid them. You'll be fascinated to learn: Why your numbers are lying to you (and why you are the cause ) How labor productivity is the key to profitability and simplifying human resource decisions Why the amount of tax you pay is your #1 key performance indicator Take advantage of Crabtree's years of experience teaching clients how to build successful businesses by ''seeing beyond numbers'' with this step-by-step guide to increasing your businesses profitability.
Book Synopsis The Real Deal on People by : Les Dakens
Download or read book The Real Deal on People written by Les Dakens and published by Thomson Carswell. This book was released on 2013 with total page 448 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book The Glass Closet written by John Browne and published by Harper Collins. This book was released on 2014-06-17 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Part memoir and part social criticism, The Glass Closet addresses the issue of homophobia that still pervades corporations around the world and underscores the immense challenges faced by LGBT employees. In The Glass Closet, Lord John Browne, former CEO of BP, seeks to unsettle business leaders by exposing the culture of homophobia that remains rampant in corporations around the world, and which prevents employees from showing their authentic selves. Drawing on his own experiences, and those of prominent members of the LGBT community around the world, as well as insights from well-known business leaders and celebrities, Lord Browne illustrates why, despite the risks involved, self-disclosure is best for employees—and for the businesses that support them. Above all, The Glass Closet offers inspiration and support for those who too often worry that coming out will hinder their chances of professional success.
Book Synopsis Managing Business Ethics by : Linda K. Trevino
Download or read book Managing Business Ethics written by Linda K. Trevino and published by John Wiley & Sons. This book was released on 2016-09-13 with total page 491 pages. Available in PDF, EPUB and Kindle. Book excerpt: Revised edition of the authors' Managing business ethics, [2014]
Book Synopsis Restoring the Soul of Business by : Rishad Tobaccowala
Download or read book Restoring the Soul of Business written by Rishad Tobaccowala and published by HarperChristian + ORM. This book was released on 2020-01-28 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: From old-fashioned bricks-and-mortars to cutting-edge startups, businesses are moving into uncharted territory as they determine how to move from an analog past to a digital future effectively. How can you make sure not to leave human instinct behind? Businesses are leaving behind traditional meetings in favor of virtual ones, transitioning from surveys and studies to analytics and algorithms. The startling and often unacknowledged truth is that?the promise of digital transformation can only be realized when we find a way to balance it with the promise of people.?In the end, it’s the people that matter, and companies must never forget the soul that drives them. In Restoring the Soul of Business, business leader Rishad Tobaccowala?teaches you to: Understand how to unleash the significant benefit that can be realized by combining emotion and data, human and machine, analog and digital. Spot the warning signs of data-blinded companies: cold cultures with little human interaction, poor innovation stemming from discouraged employees who don’t contribute ideas, and poor customer service due to automated, robotic processes. Explore how organizations of various sizes and from different industries have successfully reoriented their thinking on how to fuse technology and humanity. Gain skills to become an expert in connections critical to growth and success, including the connection between being creative and using technology. Everyone working in an organization will find penetrating observations and guidance about how and why establishing the proper balance between human intuition and creativity and data-driven insights can lead to increased revenue, profitability, retention—and even joy—in their careers and business. Restoring the Soul of Business provides practical tools and techniques that every organization can and should implement, and challenges you to move forward with the kind of balance that capitalizes transformation and produces one great success after another.
Book Synopsis Humor, Seriously by : Jennifer Aaker
Download or read book Humor, Seriously written by Jennifer Aaker and published by Crown Currency. This book was released on 2021-02-02 with total page 274 pages. Available in PDF, EPUB and Kindle. Book excerpt: WALL STREET JOURNAL, LOS ANGELES TIMES, AND USA TODAY BESTSELLER • Anyone—even you!—can learn how to harness the power of humor in business (and life), based on the popular class at Stanford’s Graduate School of Business. Don’t miss the authors’ TED Talk, “Why great leaders take humor seriously,” online now. “The ultimate guide to using the magical power of funny as a tool for leadership and a force for good.”—Daniel H. Pink, #1 New York Times bestselling author of When and Drive We are living through a period of unprecedented uncertainty and upheaval in both our personal and professional lives. So it should come as a surprise to exactly no one that trust, human connection, and mental well-being are all on the decline. This may seem like no laughing matter. Yet, the research shows that humor and laughter are among the most valuable tools we have at our disposal for strengthening bonds and relationships, diffusing stress and tension, boosting resilience, and performing when the stakes are high. That’s why Jennifer Aaker and Naomi Bagdonas teach the popular course Humor: Serious Business at the Stanford Graduate School of Business, where they help some of the world’s most hard-driving, blazer-wearing business minds infuse more humor and levity into their work and lives. In Humor, Seriously, they draw on findings by behavioral scientists, world-class comedians, and inspiring business leaders to reveal how humor works and—more important—how you can use more of it, better. Aaker and Bagdonas unpack the theory and application of humor: what makes something funny, how to mine your life for material, and simple ways to identify and leverage your unique humor style. They show how to use humor to rebuild vital connections; appear more confident, competent, and authentic at work; and foster cultures where levity and creativity can thrive. President Dwight David Eisenhower once said, “A sense of humor is part of the art of leadership, of getting along with people, of getting things done.” If Dwight David Eisenhower, the second least naturally funny president (after Franklin Pierce), thought humor was necessary to win wars, build highways, and warn against the military-industrial complex, then you might consider learning it too.
Book Synopsis Change or Go Broke - Straight Talk About Small Business by : Kevin Hanville
Download or read book Change or Go Broke - Straight Talk About Small Business written by Kevin Hanville and published by Kevin Hanville. This book was released on with total page 143 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis A Lapsed Anarchist's Approach to The Power of Beliefs in Business by : Ari Weinzweig
Download or read book A Lapsed Anarchist's Approach to The Power of Beliefs in Business written by Ari Weinzweig and published by Zingerman's Press. This book was released on 2016-07-14 with total page 599 pages. Available in PDF, EPUB and Kindle. Book excerpt: Ari’s new book is the culmination of a lifetime of learning and thirty four years in business, the last three of which have been spent intensively studying, reflecting on, and writing about the critical role of beliefs in the businesses and organizations of which we’re a part. The fruits of that labor are now available in this new 600-page book. We could tell you more about what's in the book but we think John U. Bacon, author of the New York Times' bestseller, Endzone: The Rise, Fall and Return of Michigan Football, said it better than we ever could! “Some business leaders know practice. Some know theory. Ari Weinzweig is one of the few who knows both. He has built a famously successful organization, while giving it more thought than do the business gurus who merely philosophize about such things. The insights Ari shares here are both deeply perceptive and highly practical, from the ideas of Howard Zinn, Viktor Frankl and Anais Nin on one page, to the importance of learning your employees’ names on the next. Like its author, this book is uncommonly smart, helpful, and just plain fun.”
Book Synopsis The Six New Rules of Business by : Judy Samuelson
Download or read book The Six New Rules of Business written by Judy Samuelson and published by Berrett-Koehler Publishers. This book was released on 2021-01-12 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: The rules of business are changing dramatically. The Aspen Institute's Judy Samuelson describes the profound shifts in attitudes and mindsets that are redefining our notions of what constitutes business success. Dynamic forces are conspiring to clarify the new rules of real value creation—and to put the old rules to rest. Internet-powered transparency, more powerful worker voice, the decline in importance of capital, and the complexity of global supply chains in the face of planetary limits all define the new landscape. As executive director of the Aspen Institute Business and Society Program, Judy Samuelson has a unique vantage point from which to engage business decision makers and identify the forces that are moving the needle in both boardrooms and business classrooms. Samuelson lays out how hard-to-measure intangibles like reputation, trust, and loyalty are imposing new ways to assess risk and opportunity in investment and asset management. She argues that “maximizing shareholder value” has never been the sole objective of effective businesses while observing that shareholder theory and the practices that keep it in place continue to lose power in both business and the public square. In our globalized era, she demonstrates how expectations of corporations are set far beyond the company gates—and why employees are both the best allies of the business and the new accountability mechanism, more so than consumers or investors. Samuelson's new rules offer a powerful guide to how businesses are changing today—and what is needed to succeed in tomorrow's economic and social landscape.
Book Synopsis Engine of Impact by : William F. Meehan III
Download or read book Engine of Impact written by William F. Meehan III and published by Stanford University Press. This book was released on 2017-11-14 with total page 307 pages. Available in PDF, EPUB and Kindle. Book excerpt: We are entering a new era—an era of impact. The largest intergenerational transfer of wealth in history will soon be under way, bringing with it the potential for huge increases in philanthropic funding. Engine of Impact shows how nonprofits can apply the principles of strategic leadership to attract greater financial support and leverage that funding to maximum effect. As Good to Great author Jim Collins writes in his foreword, this book offers "a detailed roadmap of disciplined thought and action for turning a good nonprofit into one that can achieve great impact at scale." William F. Meehan III and Kim Starkey Jonker identify seven essential components of strategic leadership that set high-achieving organizations apart from the rest of the nonprofit sector. Together, these components form an "engine of impact"—a system that organizations must build, tune, and fuel if they hope to make a real difference in the world. Drawing on decades of teaching, advising, grantmaking, and research, Meehan and Jonker provide an actionable guide that executives, staff, board members, and donors can use to jumpstart their own performance and to achieve extraordinary results for their organization. Along with setting forth best practices using real-world examples, the authors outline common management challenges faced by nonprofits, showing how these challenges differ from those faced by for-profit businesses in important and often-overlooked ways. By offering crucial insights on the fundamentals of nonprofit management, this book will help leaders equip their organizations to fire on all cylinders and unleash the full potential of the nonprofit sector. Visit www.engineofimpact.org for additional information.
Book Synopsis How to Succeed in Business Without Being White by : Earl G. Graves
Download or read book How to Succeed in Business Without Being White written by Earl G. Graves and published by HarperCollins Publishers. This book was released on 1997 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the high-profile founder of the highly successful "Black Enterprise" magazine comes an illuminating guide for the aspiring African-American entrepreneur. Graves uses his own story--which includes careers in the military, real estate, and public service as an assistant to Sen. Robert F. Kennedy--and those of dozens of other black men and women as examples of how to achieve professional success.
Book Synopsis How Will You Measure Your Life? (Harvard Business Review Classics) by : Clayton M. Christensen
Download or read book How Will You Measure Your Life? (Harvard Business Review Classics) written by Clayton M. Christensen and published by Harvard Business Review Press. This book was released on 2017-01-17 with total page 28 pages. Available in PDF, EPUB and Kindle. Book excerpt: In the spring of 2010, Harvard Business School’s graduating class asked HBS professor Clay Christensen to address them—but not on how to apply his principles and thinking to their post-HBS careers. The students wanted to know how to apply his wisdom to their personal lives. He shared with them a set of guidelines that have helped him find meaning in his own life, which led to this now-classic article. Although Christensen’s thinking is rooted in his deep religious faith, these are strategies anyone can use. Since 1922, Harvard Business Review has been a leading source of breakthrough ideas in management practice. The Harvard Business Review Classics series now offers you the opportunity to make these seminal pieces a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world.
Download or read book Good Business written by Bill Novelli and published by JHU Press. This book was released on 2021-02-02 with total page 389 pages. Available in PDF, EPUB and Kindle. Book excerpt: An inspiring and practical look inside the mind of Bill Novelli, one of the founders of social marketing, Good Business challenges all of us to change the world for the better and is a blueprint for tackling today's critical issues. From his humble beginnings selling soap in a sales training program to his rapid rise in the fast-paced New York advertising scene, Bill Novelli was well on his way to becoming a leader in the hypercompetitive business world. But it wasn't long before he became disillusioned with the drive for profits at any cost. He knew that his marketing skills made those companies successful, but what good did that success do for the world? That question sent him on a career path that involved taking the marketing and communication tactics long used by big businesses and applying them to social change. He found that this strategy was not only good for the world but also good for business. In Good Business, Novelli begins with his early career success in Mad Men–era marketing, which left him feeling unfulfilled. He describes the process of changing career trajectory: how he helped reposition the Peace Corps; built Porter Novelli, a global PR agency for social impact; fought the Tobacco Wars; and became CEO of AARP, the largest nonprofit in America. Drawing practical lessons and principles from play-by-play stories of his experiences in large and small organizations, Novelli deploys his characteristic wit to stress the importance of building and maintaining connections with people—and engaging them in the cause. Good Business, which is part behind-the-scenes look at crafting social and health policy, part inspirational guide, proves that you can do well (creating economic and financial success for yourself and your company or organization) by doing good (helping to solve the world's and society's major problems). Throughout the book, Novelli shows that you can make a positive social difference regardless of what business you are in or where you are in your career. Readers will come away with the message that anyone who wants to have a positive impact on the world can do it right now from where they are—or can be inspired by Novelli's story to make the leap to somewhere they can.
Book Synopsis Straight Talk on Leadership by : R. Douglas Williamson
Download or read book Straight Talk on Leadership written by R. Douglas Williamson and published by . This book was released on 2013 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: An urgent wake-up call--and radical action plan--for business leaders everywhere. While it focuses primarily on Canadian business, this important book shares valuable insights of benefit to transformational business leaders everywhere. Without sugar coating his message, author R. Douglas Williamson, head of the prestigious consultancy, The Beacon Group, points to complacency, lack of leadership sophistication, and an inward focus as the chief reasons why Canadian companies are at risk of falling behind the rest of the world. Issuing an urgent call to action, Williamson helps leaders understand the four principle challenges facing the modern leader and describes the eight essential leadership competencies required to navigate the future. He provides powerful strategies, tools and techniques for how to reframe thinking about leadership and reform leadership strategies; Case Studies from The Beacon Group's wide and diversified client base include The Four Seasons, Scotiabank, Nortel Networks, Research in Motion, The Hudson's Bay Company, Export Development Canada, Holt Renfrew, and many others; An impassioned call to action for leaders everywhere combined with practical advice and tools to help leaders take up the responsibility of transformational leadership during a period of unprecedented change and monumental global challenges; One of the rare books to focus on Canadian business and business leadership, it explains why that country's competitiveness is in serious jeopardy and what can be done about it.--
Download or read book Creativity written by John Cleese and published by Crown. This book was released on 2020-09-08 with total page 76 pages. Available in PDF, EPUB and Kindle. Book excerpt: The legendary comedian, actor, and writer of Monty Python, Fawlty Towers, and A Fish Called Wanda fame shares his key ideas about creativity: that it’s a learnable, improvable skill. “Many people have written about creativity, but although they were very, very clever, they weren't actually creative. I like to think I'm writing about it from the inside.”—John Cleese You might think that creativity is some mysterious, rare gift—one that only a few possess. But you’d be wrong. As John Cleese shows in this short, practical, and often amusing guide, creativity is a skill that anyone can acquire. Drawing on his lifelong experience as a writer, Cleese shares his insights into the nature of creativity and offers advice on how to get your own inventive juices flowing. What do you need to do to get yourself in the right frame of mind? When do you know that you’ve come up with an idea that might be worth pursuing? What should you do if you think you’ve hit a brick wall? We can all be more creative. John Cleese shows us how.
