The Business Developer's Playbook

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Author :
Publisher : Taylor & Francis
ISBN 13 : 0429822014
Total Pages : 138 pages
Book Rating : 4.4/5 (298 download)

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Book Synopsis The Business Developer's Playbook by : Peter Nixon

Download or read book The Business Developer's Playbook written by Peter Nixon and published by Taylor & Francis. This book was released on 2018-09-18 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is not about selling products -- it is about selling yourself, your ideas, and your services. This book explains an innovative dialogue sales process, and the relationship sales principles that underpin it. In every sales situation, there is both a seller and a buyer and, at different times, either the buyer or the seller may take the lead. The dance they perform may or may not lead to a deal, but it will leave them knowing a little more about each other’s strengths and weaknesses. These two dancers are "connected" and follow the same steps -- The five steps they follow are to plan, connect, dialogue, record, and follow up. The five steps are the basis of the dialogue process. In addition, this book provides easy-to-follow guidance for three groups of people: 1. Professionals wanting to sell their services and improve their business development; 2. Thought leaders, change agents, innovators, entrepreneurs, senior public servants, and advocates wanting to sell their ideas to others; 3. Mid-career job seekers and recent graduates aiming to sell themselves into a dream job role either full or part-time.

The Business Developer's Playbook

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Author :
Publisher :
ISBN 13 :
Total Pages : 139 pages
Book Rating : 4.:/5 (21 download)

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Book Synopsis The Business Developer's Playbook by : Peter Nixon

Download or read book The Business Developer's Playbook written by Peter Nixon and published by . This book was released on 2019 with total page 139 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Design for Software

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119943701
Total Pages : 413 pages
Book Rating : 4.1/5 (199 download)

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Book Synopsis Design for Software by : Erik Klimczak

Download or read book Design for Software written by Erik Klimczak and published by John Wiley & Sons. This book was released on 2013-03-07 with total page 413 pages. Available in PDF, EPUB and Kindle. Book excerpt: A unique resource to help software developers create a desirable user experience Today, top-flight software must feature a desirable user experience. This one-of-a-kind book creates a design process specifically for software, making it easy for developers who lack design background to create that compelling user experience. Appealing to both tech-savvy designers and creative-minded technologists, it establishes a hybrid discipline that will produce first-rate software. Illustrated in full color, it shows how to plan and visualize the design to create software that works on every level. Today's software demands attention to the quality of the user experience; this book guides you through a practical design process to achieve that goal Approaches the mechanics of design with a process inspired by art and science Avoids the abstract and moves step by step through techniques you can put to use immediately Covers planning your design, tested methods, how to visualize like a designer, psychology of design, and how to create software that developers will appreciate Explores such elements as choosing the right typeface and managing interactivity Design for Software: A Playbook for Developers brings the art of good design together with the science of software development to create programs with pizazz.

The Sales Development Playbook

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Author :
Publisher :
ISBN 13 : 9781519489081
Total Pages : 248 pages
Book Rating : 4.4/5 (89 download)

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Book Synopsis The Sales Development Playbook by : Trish Bertuzzi

Download or read book The Sales Development Playbook written by Trish Bertuzzi and published by . This book was released on 2016 with total page 248 pages. Available in PDF, EPUB and Kindle. Book excerpt: A book to help companies find customers and create repeatable sales by developing effective inside sales organizations and development strategies.

The Lean Product Playbook

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118961021
Total Pages : 336 pages
Book Rating : 4.1/5 (189 download)

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Book Synopsis The Lean Product Playbook by : Dan Olsen

Download or read book The Lean Product Playbook written by Dan Olsen and published by John Wiley & Sons. This book was released on 2015-05-21 with total page 336 pages. Available in PDF, EPUB and Kindle. Book excerpt: The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges trying to adopt Lean because they feel like they lack specific guidance on what exactly they should be doing. If you are interested in Lean Startup principles and want to apply them to develop winning products, this book is for you. This book describes the Lean Product Process: a repeatable, easy-to-follow methodology for iterating your way to product-market fit. It walks you through how to: Determine your target customers Identify underserved customer needs Create a winning product strategy Decide on your Minimum Viable Product (MVP) Design your MVP prototype Test your MVP with customers Iterate rapidly to achieve product-market fit This book was written by entrepreneur and Lean product expert Dan Olsen whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. As a hands-on consultant, he refined and applied the advice in this book as he helped many companies improve their product process and build great products. His clients include Facebook, Box, Hightail, Epocrates, and Medallia. Entrepreneurs, executives, product managers, designers, developers, marketers, analysts and anyone who is passionate about building great products will find The Lean Product Playbook an indispensable, hands-on resource.

The Business Playbook

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Author :
Publisher : Lioncrest Publishing
ISBN 13 : 9781544524139
Total Pages : 192 pages
Book Rating : 4.5/5 (241 download)

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Book Synopsis The Business Playbook by : Chris Ronzio

Download or read book The Business Playbook written by Chris Ronzio and published by Lioncrest Publishing. This book was released on 2021-10-05 with total page 192 pages. Available in PDF, EPUB and Kindle. Book excerpt: Entrepreneur, CEO, or business leader: no matter your title, the success of your company is a responsibility-and weight-that lies squarely on your shoulders. In the beginning, increased control was an asset that bought you peace of mind. But now, without the structure your business needs to thrive, you're overworked, overwhelmed, and unsure of the path ahead. Fortunately, everything that makes your company work can be captured and put to work for you. In The Business Playbook, serial entrepreneur Chris Ronzio walks you through his proven framework for building a playbook: the profile of your business, the people who work in it, the policies that guide it, and the processes that operate it. He shows you how to codify your culture and create a living document that allows you to let go of day-to-day responsibilities and empower your team to run the business without you. If you want to build a company that doesn't rely on you putting in more hours, this book will show you the way.

The Going Global Playbook (for developers)

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Author :
Publisher : Google Play Books
ISBN 13 :
Total Pages : 101 pages
Book Rating : 4./5 ( download)

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Book Synopsis The Going Global Playbook (for developers) by : Google Inc.

Download or read book The Going Global Playbook (for developers) written by Google Inc. and published by Google Play Books. This book was released on 2016-12-05 with total page 101 pages. Available in PDF, EPUB and Kindle. Book excerpt: With just a few clicks, you can publish an app to Google Play and access a global audience of more than 1 billion 30 days active users. Google Play’s global audience spans many different languages and cultures. Network infrastructures and business environments also vary significantly from country to country. Finding success in this global market means considering these factors and more before launching your app. This playbook will help. It guides you through the steps to take, with tips and advice from developers who’ve successfully gone global.

Software Development Playbook

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Author :
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.9/5 (878 download)

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Book Synopsis Software Development Playbook by : Mark Turkel

Download or read book Software Development Playbook written by Mark Turkel and published by . This book was released on 2023-03 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is a book about software development, but it is not for the techie this time, it is for the customer. This is a guide to help anyone tasked with creating a software application for business. What to expect, how to ask the right questions, how to manage in-house and external developers, and all the other things someone new to software development may not know to ask or demand. Mark Turkel is your advocate, with over 36 years of software development experience, founder of Palm Beach Software Design, Inc.

Ask Your Developer

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Author :
Publisher : HarperCollins
ISBN 13 : 0063018306
Total Pages : 257 pages
Book Rating : 4.0/5 (63 download)

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Book Synopsis Ask Your Developer by : Jeff Lawson

Download or read book Ask Your Developer written by Jeff Lawson and published by HarperCollins. This book was released on 2021-01-12 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jeff Lawson, developer turned CEO of Twilio (one of Bloomberg Businessweek's Top 50 Companies to Watch in 2021), creates a new playbook for unleashing the full potential of software developers in any organization, showing how to help management utilize this coveted and valuable workforce to enable growth, solve a wide range of business problems, and drive digital transformation. From banking and retail to insurance and finance, every industry is turning digital, and every company needs the best software to win the hearts and minds of customers. The landscape has shifted from the classic build vs. buy question, to one of build vs. die. Companies have to get this right to survive. But how do they make this transition? Software developers are sought after, highly paid, and desperately needed to compete in the modern, digital economy. Yet most companies treat them like digital factory workers without really understanding how to unleash their full potential. Lawson argues that developers are the creative workforce who can solve major business problems and create hit products for customers—not just grind through rote tasks. From Google and Amazon, to one-person online software companies—companies that bring software developers in as partners are winning. Lawson shows how leaders who build industry changing software products consistently do three things well. First, they understand why software developers matter more than ever. Second, they understand developers and know how to motivate them. And third, they invest in their developers' success. As a software developer and public company CEO, Lawson uses his unique position to bridge the language and tools executives use with the unique culture of high performing, creative software developers. Ask Your Developer is a toolkit to help business leaders, product managers, technical leaders, software developers, and executives achieve their common goal—building great digital products and experiences. How to compete in the digital economy? In short: Ask Your Developer.

Developer Hegemony

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Author :
Publisher : BlogIntoBook.com
ISBN 13 :
Total Pages : 430 pages
Book Rating : 4./5 ( download)

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Book Synopsis Developer Hegemony by : Erik Dietrich

Download or read book Developer Hegemony written by Erik Dietrich and published by BlogIntoBook.com. This book was released on with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: It’s been said that software is eating the planet. The modern economy—the world itself—relies on technology. Demand for the people who can produce it far outweighs the supply. So why do developers occupy largely subordinate roles in the corporate structure? Developer Hegemony explores the past, present, and future of the corporation and what it means for developers. While it outlines problems with the modern corporate structure, it’s ultimately a play-by-play of how to leave the corporate carnival and control your own destiny. And it’s an emboldening, specific vision of what software development looks like in the world of developer hegemony—one where developers band together into partner firms of “efficiencers,” finally able to command the pay, respect, and freedom that’s earned by solving problems no one else can. Developers, if you grow tired of being treated like geeks who can only be trusted to take orders and churn out code, consider this your call to arms. Bring about the autonomous future that’s rightfully yours. It’s time for developer hegemony.

Behind the Cloud

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Publisher : John Wiley & Sons
ISBN 13 : 0470521163
Total Pages : 311 pages
Book Rating : 4.4/5 (75 download)

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Book Synopsis Behind the Cloud by : Marc Benioff

Download or read book Behind the Cloud written by Marc Benioff and published by John Wiley & Sons. This book was released on 2009-10-19 with total page 311 pages. Available in PDF, EPUB and Kindle. Book excerpt: How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dotcom implosion of 2001, but went on to define itself as the leader of the cloud computing revolution and spark a $46-billion dollar industry, Benioff's story will help business leaders and entrepreneurs stand out, innovate better, and grow faster in any economic climate. In Behind the Cloud, Benioff shares the strategies that have inspired employees, turned customers into evangelists, leveraged an ecosystem of partners, and allowed innovation to flourish.

The Startup Playbook

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119708532
Total Pages : 480 pages
Book Rating : 4.1/5 (197 download)

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Book Synopsis The Startup Playbook by : Rajat Bhargava

Download or read book The Startup Playbook written by Rajat Bhargava and published by John Wiley & Sons. This book was released on 2020-06-23 with total page 480 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get the real guidance you need to create and build your first startup company from founders who have been there many times before. The first run printing of The Startup Playbook SOLD OUT! So, we revised, expanded, and improved this second edition, including a new foreword by Brad Feld, author of Venture Deals. We still give our personal, how-to guide for building your startup from the ground up. You'll find a collection of the major lessons and shortcuts we've learned that will shift the odds in your favor. We're sharing our tips, secrets, and advice in a frank, founder-to-founder discussion with you. We make no bones about our bias. We're on your side, the founder's side. While venture capitalists, investors, and accelerators/incubators can add great value in the startup ecosystem, this book isn't about their points of view. We'll tell you where our interests as founders diverge from those on the other side of the table—investors, bankers, advisors, board members, and others—and what to do when that happens. The Startup Playbook is not a recipe, it's not a template, it's not a list of tasks to do. It's our insider's guide to starting a company and running it successfully in those critical early months. Between us, we've started over a dozen high-tech software companies and raised over $500 million in investment capital. We've acquired over thirty-five companies, had three of our startups go public, sold six of them, and we made billions of dollars for shareholders. We've also invested in over eighty startups, advised and mentored over two hundred companies and actively worked with venture capitalists (VCs), incubators, and accelerators to help launch many other new startups. We've had plenty of failures, too. And we've probably learned more from those than from the successes. We share those lessons as well. The Startup Playbook is full of our advice, guidance, do's, and don'ts from our years of experience as founders many times. We want to share our hard-earned knowledge with you to make success easier for you to achieve. "This book is extraordinarily fresh and exciting. In an accessible, straight talk fashion, this book is a manual, and an inspiration. The Startup Playbook is smart and avoids the 'I am so smart' over-writing endemic to the genre. Read this as it is presented. You'll be doing yourself a tremendous favor." —Amazon Reviewer

The Business Value of Developer Relations

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Author :
Publisher : Apress
ISBN 13 : 148423748X
Total Pages : 249 pages
Book Rating : 4.4/5 (842 download)

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Book Synopsis The Business Value of Developer Relations by : Mary Thengvall

Download or read book The Business Value of Developer Relations written by Mary Thengvall and published by Apress. This book was released on 2018-10-10 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Discover the true value of Developer Relations as you learn to build and maintain positive relationships with your developer community. Use the principles laid out in this book to walk through your company goals and discover how you can formulate a plan tailored to your specific needs. First you will understand the value of a technical community: why you need to foster a community and how to do it. Then you will learn how to be involved in community building on a daily basis: finding the right audience, walking the tightrope between representing the company and building a personal brand, in-person events, and more. Featuring interviews with Developer Relations professionals from many successful companies including Red Hat, Google, Chef, Docker, Mozilla, SparkPost, Heroku, Twilio, CoreOS, and more, and with a foreword by Jono Bacon, The Business Value of Developer Relations is the perfect book for anyone who is working in the tech industry and wants to understand where DevRel is now and how to get involved. Don’t get left behind – join the community today. What You’ll Learn Define community and sell community to your company Find, build, and engage with the community Determine how and when to hire community managers Build your own personal brand Who This Book Is For Any business leaders/owners/stakeholders in the tech industry, tech evangelists, community managers or developer advocates.

The Business Model Innovation Playbook

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Author :
Publisher : FourWeekMBA
ISBN 13 :
Total Pages : 23 pages
Book Rating : 4./5 ( download)

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Book Synopsis The Business Model Innovation Playbook by : Gennaro Cuofano

Download or read book The Business Model Innovation Playbook written by Gennaro Cuofano and published by FourWeekMBA. This book was released on 2019-11-19 with total page 23 pages. Available in PDF, EPUB and Kindle. Book excerpt: Business model innovation is about increasing the success of an organization with existing products and technologies by crafting a compelling value proposition able to propel a new business model to scale up customers and create a lasting competitive advantage. And it all starts by mastering the key customers. - The importance of business model innovation - Business model innovation enables you to create competitive moats - A multi-faceted concept - Analysts use business models to produce financial analyses - Academics study business models for the sake of classifying things - Most people confuse business models for business plans - Startups confuse business models for monetization strategies - Business model innovation is an experimentation mindset for entrepreneurs - An entrepreneur is not a scientist - Business model innovation is at the same time a mindset, a framework and a set of tools for entrepreneurs - Myth one: the best product wins - Myth two: technology is what gives a competitive advantage - Myth three: business model innovation is just about how you make money - What kind of questions do you need to ask with business model innovation? - Paths toward business model innovation - Engineer an innovative business model from scratch - Find an innovative business model along the way - Use business model innovation as a survival mechanism - Business model innovation examples - Netflix business model innovation (case study) - Amazon business model innovation (case study) - Apple business model innovation (case study) - Google business model innovation (case study) - Facebook business model innovation (case study) - Is business model innovation for anyone? - Key takeaways

Sales Playbooks

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Author :
Publisher : Independently Published
ISBN 13 : 9781798257296
Total Pages : 183 pages
Book Rating : 4.2/5 (572 download)

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Book Synopsis Sales Playbooks by : Hilmon Sorey

Download or read book Sales Playbooks written by Hilmon Sorey and published by Independently Published. This book was released on 2019-03-26 with total page 183 pages. Available in PDF, EPUB and Kindle. Book excerpt: A well-designed, relevant, and highly utilized sales playbook creates teams that engage with more prospects, produce more pipeline, and close more deals. A playbook creates more consistent top performers, more quickly. It will also close the gap between your top performers and everyone else. Playbooks are living tools that must continue to be developed, revised, and curated over time. Growing companies are constantly hiring new people, promoting internally, entering into new markets, and facing direct or unforeseen competition. In order to drive success, an understanding of how the business operates, what has worked in the past, what is presently working, and what is anticipated to work in the future is required.

BIM for Building Owners and Developers

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 0470905980
Total Pages : 240 pages
Book Rating : 4.4/5 (79 download)

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Book Synopsis BIM for Building Owners and Developers by : K. Pramod Reddy

Download or read book BIM for Building Owners and Developers written by K. Pramod Reddy and published by John Wiley & Sons. This book was released on 2012-01-03 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Use BIM to develop strategies, expedite projects, improve outcomes, and save money. BIM is far more than an "upgrade" to the latest CAD software. It is a process improvement tool that leverages data to analyze and predict outcomes throughout the different phases of the building life cycle. The time for a building owner to get involved with the BIM process is not at the end of the building project but from the very beginning. BIM for Building Owners and Developers is the only guide that will help you, the owner and client, use BIM to increase transparency and create a more integrated design and construction process, which will result in better quality buildings at lower cost and in a shorter time frame. It will also help you understand what BIM can do for you and what you can expect in terms of process and commitments. You'll discover how BIM can help improve your strategic planning, maximize ROI, support the decision-making processes, and fine-tune GAP analysis. In addition, BIM for Building Owners and Developers can help you: Understand, manage, and take advantage of the BIM paradigm shift Assemble a building as it would be constructed on site to help eliminate many inefficiencies of the construction process Achieve a high level of coordination through better integration of information and process optimization Reduce the overall cost of a project by identifying problems while they still can be corrected inexpensively Make every project easier, faster, and more profitable with BIM for Building Owners and Developers.

The Customer-Driven Playbook

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Author :
Publisher : "O'Reilly Media, Inc."
ISBN 13 : 1491981229
Total Pages : 254 pages
Book Rating : 4.4/5 (919 download)

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Book Synopsis The Customer-Driven Playbook by : Travis Lowdermilk

Download or read book The Customer-Driven Playbook written by Travis Lowdermilk and published by "O'Reilly Media, Inc.". This book was released on 2017-06-20 with total page 254 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite the wide acceptance of Lean approaches and customer-development strategies, many product teams still have difficulty putting these principles into meaningful action. That’s where The Customer-Driven Playbook comes in. This practical guide provides a complete end-to-end process that will help you understand customers, identify their problems, conceptualize new ideas, and create fantastic products they’ll love. To build successful products, you need to continually test your assumptions about your customers and the products you build. This book shows team leads, researchers, designers, and managers how to use the Hypothesis Progression Framework (HPF) to formulate, experiment with, and make sense of critical customer and product assumptions at every stage. With helpful tips, real-world examples, and complete guides, you’ll quickly learn how to turn Lean theory into action. Collect and formulate your assumptions into hypotheses that can be tested to unlock meaningful insights Conduct experiments to create a continual cadence of learning Derive patterns and meaning from the feedback you’ve collected from customers Improve your confidence when making strategic business and product decisions Track the progression of your assumptions, hypotheses, early ideas, concepts, and product features with step-by-step playbooks Improve customer satisfaction by creating a consistent feedback loop