The 10 Biggest Sales & Marketing Mistakes Everyone is Making and How to Avoid Them!

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Author :
Publisher : Made For Success Publishing
ISBN 13 : 1613397585
Total Pages : 35 pages
Book Rating : 4.6/5 (133 download)

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Book Synopsis The 10 Biggest Sales & Marketing Mistakes Everyone is Making and How to Avoid Them! by : Tom Hopkins

Download or read book The 10 Biggest Sales & Marketing Mistakes Everyone is Making and How to Avoid Them! written by Tom Hopkins and published by Made For Success Publishing. This book was released on 2015-02-05 with total page 35 pages. Available in PDF, EPUB and Kindle. Book excerpt: Studies show that about 90% of all small businesses fold in five years. All too often, business owners focus too heavily on products, facilities, and everything but the sales and marketing process. Yet, your ability to advertise, generate leads and close a high ratio of those leads is the engine that drives growth. Ten thousand companies rely on Tom Hopkins to teach them how to avoid sales and marketing mistakes and how to explode profits and create exponential growth. Now you can get in on the action too! In Tom’s eBook, titled 10 Biggest Sales and Marketing Mistakes, you can forgo years of trial and error, and chart your way towards meteoric success starting immediately!

Marketing For Dummies

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Publisher : John Wiley & Sons
ISBN 13 : 1119894891
Total Pages : 407 pages
Book Rating : 4.1/5 (198 download)

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Book Synopsis Marketing For Dummies by : Jeanette Maw McMurtry

Download or read book Marketing For Dummies written by Jeanette Maw McMurtry and published by John Wiley & Sons. This book was released on 2022-09-30 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: Pump up your business with the latest, greatest marketing techniques This updated edition of Marketing for Dummies will walk you through the latest marketing technologies and methods, including customer experience, retargeting, digital engagement across all channels and devices, organic and paid SEO, Google ads, social media campaigns and posts, influencer and content marketing, and so much more. You’ll discover what works, what doesn’t, and what is best for your business and budget. Learn the marketing and sales strategies that work in any economy Discover how to engage customers with trust and enthusiasm Understand post-pandemic changes in consumer attitudes Discover new tools and technologies for finding customers and inspiring loyalty Adapt your brand, pricing, and sales approach to make your business more valuable Avoid common marketing mistakes and learn how to measure the impact of your efforts In a post-pandemic, up or down economy, it’s harder than ever to meet highly complex and ever-changing customer expectations. The top-selling Marketing For Dummies covers basics like sales strategy, channel selection and development, pricing, and advertising. We also teach you complex elements like personalization, customer behavior, purchasing trends, ESG ratings, and market influences. With this complete guide, you can build a business that not only competes in a challenging market, but wins. For small to mid-size business owners and marketing professionals, Marketing For Dummies lets you harness the latest ideas to drive traffic, boost sales, and move your business forward.

The Seven Figure Agency Roadmap

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Author :
Publisher : Josh Nelson
ISBN 13 : 1703385454
Total Pages : 252 pages
Book Rating : 4.7/5 (33 download)

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Book Synopsis The Seven Figure Agency Roadmap by : Josh Nelson

Download or read book The Seven Figure Agency Roadmap written by Josh Nelson and published by Josh Nelson. This book was released on 2019-10-29 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Seven Figure Agency Roadmap is the must-have resource for digital marketing agency owners. Increase your income, work when and how you want, get your clients get incredible results...... and live your desired lifestyle. The Seven Figure Agency is designed to solve these issues you may be experiencing such as: * Too many agencies hit an income ceiling, and never make the kind of money (or the kind of impact) that they are capable of. They get stuck at one of the 3 plateaus: Startup, Struggle or even Success * Most agencies blame themselves, and try to work on their MINDSET -- But nothing changes because it's not your mindset that's the problem. It's the MODEL that needs to change. * The model that you bought into when you started your agency business is completely unscalable (Manual prospecting to get a few leads, chasing prospects down rather than getting them to come to you... and living off of project revenue so there's never consistent income or time for you). * For the last 5 years, the author has been working with a select group of agencies, taking them from Struggle to Success, Scale and Significance. Josh Nelson has a very new approach and he shares the very best of what is working in his business & for the agencies he works with to build million dollar agencies. This book is essential reading for agencies of all types and experience-levels and is of particular value for anyone looking to start a digital marketing agency to short cut growing pains and accelerate their growth to Seven Figures & Beyond.Forget the old concept of a general, digital marketing agency that takes years to establish - there's no need to wait when you have The Seven Figure Agency Roadmap. Whether your dream is to control your schedule or earn six figures in a month, The Seven Figure Agency Roadmap is your manual.This set of turn-by-turn directions to building a digital agency teaches: * How Josh went from virtually bankrupt to running a hypergrowth agency that made the Inc 5000 list of fastest growing companies in the Untied States 4 years in a row * How to build the team that will manage the day-to-day operations * How top agency owners grow to seven figures within a year * How to add $5,000 in monthly recurring revenue to your agency every single month * How to rapidly establish authority in any niche, so clients ask to work with you When you purchase the book you get access to a workbook that help you put the ideas into action: * Multiple case studies & long form interviews with members of Seven Figure Agency Coaching who have grown their revenue to seven figures, hired teams to replace themselves, or sold their agencies for a nice profit * Josh's templates you can copy for setting goals, designing your marketing, and tracking performance * How the Seven Figure Agency principles create a life shaped to your goals

Digital Marketing For Dummies

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1119660491
Total Pages : 375 pages
Book Rating : 4.1/5 (196 download)

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Book Synopsis Digital Marketing For Dummies by : Ryan Deiss

Download or read book Digital Marketing For Dummies written by Ryan Deiss and published by John Wiley & Sons. This book was released on 2020-07-27 with total page 375 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get digital with your brand today! Digital Marketing for Dummies has the tools you need to step into the digital world and bring your marketing process up to date. In this book, you’ll discover how digital tools can expand your brand’s reach and help you acquire new customers. Digital marketing is all about increasing audience engagement, and the proven strategy and tactics in this guide can get your audience up and moving! You’ll learn how to identify the digital markets and media that work best for your business—no wasting your time or money! Discover how much internet traffic is really worth to you and manage your online leads to convert web visitors into paying clients. From anonymous digital prospect to loyal customer—this book will take you through the whole process! Learn targeted digital strategies for increasing brand awareness Determine the best-fit online markets for your unique brand Access downloadable tools to put ideas into action Meet your business goals with proven digital tactics Digital marketing is the wave of the business future, and you can get digital with the updated tips and techniques inside this book!

The Top Ten Mistakes Salespeople Make and How to Avoid Them

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Author :
Publisher : Thomas Nelson
ISBN 13 : 1418579475
Total Pages : 224 pages
Book Rating : 4.4/5 (185 download)

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Book Synopsis The Top Ten Mistakes Salespeople Make and How to Avoid Them by : Todd Duncan

Download or read book The Top Ten Mistakes Salespeople Make and How to Avoid Them written by Todd Duncan and published by Thomas Nelson. This book was released on 2007-02-04 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: Todd Duncan's revolutionary approach to selling yourself as well as the product has become an inspiration for tens of thousands of salespeople around the world. In The Top Ten Mistakes Salespeople Make and How to Avoid Them, he focuses his expertise on the most common and destructive blunders salespeople make and how you can prevent them. Based on thousands of interviews, years of research, and two decades of personal sales experience, this book is specifically designed to help you steer clear of the ten most fatal selling mistakes?like trying to sell before training to sell, making unplanned calls on unknown customers, and selling your product before knowing your customer. Duncan also shows you how to build a life-based business instead of a business-based life, finding that delicate but essential balance between work and home. Packed with Todd Duncan's sought-after sales wisdom and energy, this book will give you the tools to avoid the pitfalls, sharpen your sales skills, and become the best salesperson you can be.

The 10 Biggest Sales and Marketing Mistakes Everyone is Making and How to Avoid them!

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Author :
Publisher :
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.2/5 (123 download)

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Book Synopsis The 10 Biggest Sales and Marketing Mistakes Everyone is Making and How to Avoid them! by : Tom Hopkins

Download or read book The 10 Biggest Sales and Marketing Mistakes Everyone is Making and How to Avoid them! written by Tom Hopkins and published by . This book was released on 2014 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Disciplined Entrepreneurship

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Publisher : John Wiley & Sons
ISBN 13 : 1118692284
Total Pages : 288 pages
Book Rating : 4.1/5 (186 download)

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Book Synopsis Disciplined Entrepreneurship by : Bill Aulet

Download or read book Disciplined Entrepreneurship written by Bill Aulet and published by John Wiley & Sons. This book was released on 2013-08-12 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: 24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: Why the “F” word – focus – is crucial to a startup’s success Common obstacles that entrepreneurs face – and how to overcome them How to use innovation to stand out in the crowd – it’s not just about technology Whether you’re a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management. For more please visit http://disciplinedentrepreneurship.com/

The Thirty-Six Biggest Mistakes Salesmen Make and How to Correct Them

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Author :
Publisher : Prentice Hall
ISBN 13 : 9780139189395
Total Pages : 232 pages
Book Rating : 4.1/5 (893 download)

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Book Synopsis The Thirty-Six Biggest Mistakes Salesmen Make and How to Correct Them by : George N. Kahn

Download or read book The Thirty-Six Biggest Mistakes Salesmen Make and How to Correct Them written by George N. Kahn and published by Prentice Hall. This book was released on 1988-04 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: The definitive guide to successful selling. This classic work shows sales people in all fields and industries how to identify those small and not-so-small mistakes which can be fatal in closing deals. George N. Kahn has been one of the nation's leading sales writers and trainers for more than 30 years.

Fast Forward

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Author :
Publisher : Matthias Hilpert
ISBN 13 : 3982298113
Total Pages : 276 pages
Book Rating : 4.9/5 (822 download)

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Book Synopsis Fast Forward by : Martin Giese

Download or read book Fast Forward written by Martin Giese and published by Matthias Hilpert. This book was released on 2021-04-19 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you a founder searching for customers to grow your B2B startup? Fast Forward will help you find, win, and keep customers. This detailed guide on B2B sales tells you how to grow your revenue from zero to 1 million, 10 million and 100 million. The authors share more than 40 years of successful operating experience as startup founder, senior executive, board member, mentor, and investor in startups. Fast Forward outlines their insider’s perspective on market segmentation, pricing, contract negotiation, sales process, customer conversations, pipeline management, reporting, sales organization, and customer success. Fast Forward also features exclusive advice from more than 30 top-tier B2B startup founders and CEOs, including: Moritz Zimmermann (Hybris, now SAP) - Neil Ryland (Peakon, now Workday) - Peter Carlsson (Northvolt) - Bastian Nominacher (Celonis) - Erez Galonska (Infarm) - Veronika Riederle (Demodesk) - Jonas Rieke (Personio) - Matt Robinson (GoCardless) - Nicolas Dessaigne (Algolia) - Jörg G. Beyer (LeanIX) - Firmin Zocchetto (Payfit) - Avinoam Nowogrodski (Clarizen) “This book demystifies the sales journey, breaking it down into clear phases, and is packed with hands-on, pragmatic advice. To save time and avoid mistakes, read this book.” - Bastian Nominacher, Co-Founder & Co-CEO, Celonis

The 25 Most Common Sales Mistakes and How to Avoid Them

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Author :
Publisher : Simon and Schuster
ISBN 13 : 1598698214
Total Pages : 128 pages
Book Rating : 4.5/5 (986 download)

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Book Synopsis The 25 Most Common Sales Mistakes and How to Avoid Them by : Stephan Schiffman

Download or read book The 25 Most Common Sales Mistakes and How to Avoid Them written by Stephan Schiffman and published by Simon and Schuster. This book was released on 2009-08-18 with total page 128 pages. Available in PDF, EPUB and Kindle. Book excerpt: Management.

Amazon Decoded

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Publisher :
ISBN 13 : 9789187109416
Total Pages : 326 pages
Book Rating : 4.1/5 (94 download)

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Book Synopsis Amazon Decoded by : David Gaughran

Download or read book Amazon Decoded written by David Gaughran and published by . This book was released on 2020-08-06 with total page 326 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Closing Sales is Easy

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Author :
Publisher : Made For Success Publishing
ISBN 13 : 1613396732
Total Pages : 30 pages
Book Rating : 4.6/5 (133 download)

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Book Synopsis Closing Sales is Easy by : Tom Hopkins

Download or read book Closing Sales is Easy written by Tom Hopkins and published by Made For Success Publishing. This book was released on 2014-09-29 with total page 30 pages. Available in PDF, EPUB and Kindle. Book excerpt: The fun part of selling yourself, a product or a service is the demonstration or presentation. But the aspect of selling that makes you successful is having the ability to close the sale, get the decision made in your favor, get the check, credit card, purchase order or a signature on an agreement. Closing the sale is where most people balk, feel uncomfortable or even stall. They just can't bring themselves to ask someone for money -- even when the person will receive incredible benefits in exchange for that money. Even worse, people ask for the sale and when the buyer doesn't immediately jump at it, they change the subject and stop the sale themselves. Don't let this happen to you. When done properly, the move into closing the sale is smooth as silk. And when you handle the close as Tom Hopkins teaches you, you'll walk away with more business than you thought you could ever get. Knowledge builds competence and confidence. Become a more confident (and more successful) salesperson. Get started by reading and implementing the strategies in this book. It'll be the best return on your money you've ever gotten!

Why Startups Fail

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Publisher : Currency
ISBN 13 : 0593137035
Total Pages : 368 pages
Book Rating : 4.5/5 (931 download)

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Book Synopsis Why Startups Fail by : Tom Eisenmann

Download or read book Why Startups Fail written by Tom Eisenmann and published by Currency. This book was released on 2021-03-30 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.

The B2B Social Media Book

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Publisher : John Wiley & Sons
ISBN 13 : 1118214307
Total Pages : 216 pages
Book Rating : 4.1/5 (182 download)

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Book Synopsis The B2B Social Media Book by : Kipp Bodnar

Download or read book The B2B Social Media Book written by Kipp Bodnar and published by John Wiley & Sons. This book was released on 2011-12-20 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Advance your B2B marketing plans with proven social media strategies Learn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing provide the right mix of rich data and reduction in marketing expenses to help transform a marketer into a superstar. The B2B Social Media Book provides B2B marketers with actionable advice on leveraging blogging, LinkedIn, Twitter, Facebook and more, combined with key strategic imperatives that serve as the backbone of effective B2B social media strategies. This book serves as the definitive reference for B2B marketers looking to master social media and take their career to the next level. Describes a methodology for generating leads using social media Details how to create content offers that increase conversion rates and drive leads from social media Offers practical advice for incorporating mobile strategies into the marketing mix Provides a step-by-step process for measuring the return on investment of B2B social media strategies The B2B Social Media Book will help readers establish a strong social media marketing strategy to generate more leads, become a marketing superstar in the eye of company leaders, and most importantly, contribute to business growth.

Aligning Strategy and Sales

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Author :
Publisher : Harvard Business Review Press
ISBN 13 : 1422196089
Total Pages : 329 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Aligning Strategy and Sales by : Frank Cespedes

Download or read book Aligning Strategy and Sales written by Frank Cespedes and published by Harvard Business Review Press. This book was released on 2014-08-12 with total page 329 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The best sales book of the year" — strategy+business magazine That gap between your company’s sales efforts and strategy? It’s real—and a huge vulnerability. Addressing that gap, actionably and with attention to relevant research, is the focus of this book. In Aligning Strategy and Sales, Harvard Business School professor Frank Cespedes equips you to link your go-to-market initiatives with strategic goals. Cespedes offers a road map to articulate strategy in ways that people in the field can understand and that will fuel the behaviors required for profitable growth. Without that alignment, leaders will press for better execution when they need a better strategy, or change strategic direction with great cost and turmoil when they should focus on the basics of sales execution. With thoughtful, clear, and engaging examples, Aligning Strategy and Sales provides a framework for diagnosing and managing the core levers available for effective selling in any organization. It will give you the know-how and tools to move from ideas to action and build a sales effort linked to your firm’s unique goals, not a generic selling formula. Cespedes shows how sales efforts affect all elements of value creation in a business, whether you’re a start-up seeking to scale or an established firm looking to jump-start new growth. The book provides key insights to optimize your firm’s customer management activities and so improve selling and strategy.

The Psychology of Selling

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Author :
Publisher : Thomas Nelson Inc
ISBN 13 : 0785288066
Total Pages : 240 pages
Book Rating : 4.7/5 (852 download)

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Book Synopsis The Psychology of Selling by : Brian Tracy

Download or read book The Psychology of Selling written by Brian Tracy and published by Thomas Nelson Inc. This book was released on 2006-06-20 with total page 240 pages. Available in PDF, EPUB and Kindle. Book excerpt: Double and triple your sales--in any market. The purpose of this book is to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before. It's a promise of prosperity that sales guru Brian Tracy has seen fulfilled again and again. More sales people have become millionaires as a result of listening to and applying his ideas than from any other sales training process ever developed.

Guerrilla Marketing Attack

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Publisher : Houghton Mifflin Harcourt
ISBN 13 : 9780395502204
Total Pages : 212 pages
Book Rating : 4.5/5 (22 download)

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Book Synopsis Guerrilla Marketing Attack by : Jay Conrad Levinson

Download or read book Guerrilla Marketing Attack written by Jay Conrad Levinson and published by Houghton Mifflin Harcourt. This book was released on 1989 with total page 212 pages. Available in PDF, EPUB and Kindle. Book excerpt: At a time when millions of small businesses are flourishing, here is the optimum plan of attack for businesses that want to cash in on the high profits and low costs of guerrilla marketing.