Retail Product Management

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Author :
Publisher : Psychology Press
ISBN 13 : 9780415327145
Total Pages : 304 pages
Book Rating : 4.3/5 (271 download)

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Book Synopsis Retail Product Management by : Rosemary Varley

Download or read book Retail Product Management written by Rosemary Varley and published by Psychology Press. This book was released on 2006 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text represents a specialist text resource for students of retail management or marketing courses and modules, providing the reader with the opportunity to acquire a deeper knowledge of a key area of retailing management.

Merchandise Buying and Management

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Author :
Publisher : A&C Black
ISBN 13 : 1609014901
Total Pages : 461 pages
Book Rating : 4.6/5 (9 download)

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Book Synopsis Merchandise Buying and Management by : John Donnellan

Download or read book Merchandise Buying and Management written by John Donnellan and published by A&C Black. This book was released on 2013-09-12 with total page 461 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covers topics that are important to aspiring retail buyers and store management personnel with responsibilities for managing retail sales and inventories.

Supermarket Merchandising and Management

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Author :
Publisher : Prentice Hall
ISBN 13 :
Total Pages : 394 pages
Book Rating : 4.:/5 (89 download)

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Book Synopsis Supermarket Merchandising and Management by : Hugh S. Peak

Download or read book Supermarket Merchandising and Management written by Hugh S. Peak and published by Prentice Hall. This book was released on 1977 with total page 394 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Fashion Retailing

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Author :
Publisher : Bloomsbury Publishing
ISBN 13 : 1350195006
Total Pages : 257 pages
Book Rating : 4.3/5 (51 download)

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Book Synopsis Fashion Retailing by : Dimitri Koumbis

Download or read book Fashion Retailing written by Dimitri Koumbis and published by Bloomsbury Publishing. This book was released on 2020-08-06 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Throughout modern history, retailers have opened their doors to consumers, providing them with goods and services that satisfy both rational and emotional needs. They do this by evoking a customer's sensory system, to create memorable experiences that will entice shoppers to visit again and again. Starting with a brief overview of the history of retail, market research, site selection and retail typology are then discussed. The differences between on-site and off-site retailing are distinguished; and multi-channel approaches that have been used in retail test markets as a means to cost-effective growth within the industry are explored, with specific reference to how technology has created a new formula within a stagnant model. Fashion Retailing further explores back-of-house functions, such as human resources (hiring, payroll, job descriptions and salaries) and loss prevention from a management standpoint. Front-of-house functions, including merchandising (product analysis, fixturing, fixture sales tracking), visual merchandising (seasonal displays, windows, mannequins), circulation patterns and the relationship between the merchandising and management teams in driving overall sales and brand image, are explored across different retailers. Readers will gain a thorough understanding of how the retail model operates in an effort to continually capture the ever-changing market, as well as an insight into corporate social responsibility (CSR) and brand sustainability.

Retail Merchandising

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Author :
Publisher :
ISBN 13 : 9780070682115
Total Pages : 222 pages
Book Rating : 4.6/5 (821 download)

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Book Synopsis Retail Merchandising by : Swapna Pradhan

Download or read book Retail Merchandising written by Swapna Pradhan and published by . This book was released on 2010 with total page 222 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Dictionary of Retailing and Merchandising

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Author :
Publisher :
ISBN 13 :
Total Pages : 296 pages
Book Rating : 4.:/5 (321 download)

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Book Synopsis Dictionary of Retailing and Merchandising by : Jerry M. Rosenberg

Download or read book Dictionary of Retailing and Merchandising written by Jerry M. Rosenberg and published by . This book was released on 1995-09-08 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Containing over 6000 definitions, this reference work covers the terminology used in every segment of the retailing industry, from shipping and receiving to marketing and advertising

Strategic Retail Management

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Author :
Publisher : Springer
ISBN 13 : 3658101830
Total Pages : 469 pages
Book Rating : 4.6/5 (581 download)

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Book Synopsis Strategic Retail Management by : Joachim Zentes

Download or read book Strategic Retail Management written by Joachim Zentes and published by Springer. This book was released on 2016-10-07 with total page 469 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book is devoted to the dynamic development of retailing. The focus is on various strategy concepts adopted by retailing companies and their implementation in practice. This is not a traditional textbook or collection of case studies; it aims to demonstrate the complex and manifold questions of retail management in the form of twenty lessons, where each lesson provides a thematic overview of key issues and illustrates them via a comprehensive case study. The examples are all internationally known retail companies, to facilitate an understanding of what is involved in strategic retail management and illustrate best practices. In the third edition, all chapters were revised and updated. Two new chapters were added to treat topics like corporate social responsibility as well as marketing communication. All case studies were replaced by new ones to reflect the most recent developments. Well-known retail companies from different countries, like Tesco, Zalando, Hugo Boss, Carrefour, Amazon, Otto Group, are now used to illustrate particular aspects of retail management.

Luxury Fashion Retail Management

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Author :
Publisher : Springer
ISBN 13 : 9811029768
Total Pages : 204 pages
Book Rating : 4.8/5 (11 download)

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Book Synopsis Luxury Fashion Retail Management by : Tsan-Ming Choi

Download or read book Luxury Fashion Retail Management written by Tsan-Ming Choi and published by Springer. This book was released on 2016-11-26 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Using various research methodologies, such as reviews, case studies, analytical modeling and empirical studies, this book investigates luxury fashion retail management and provides relevant insights, which are beneficial to both industrialists and academics. Readers gain an understanding of luxury fashion retailing, including proper operations and strategic management, which now are the most crucial items on the luxury fashion industry’s senior management agenda.

Why We Buy

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Author :
Publisher :
ISBN 13 :
Total Pages : 264 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis Why We Buy by : Paco Underhill

Download or read book Why We Buy written by Paco Underhill and published by . This book was released on 1999 with total page 264 pages. Available in PDF, EPUB and Kindle. Book excerpt: The culmination of 15 years of meticulous research and observation, this riveting audiobook offers hilarious anecdotes and amazing hard facts about one of Americas favorite pastimes. Abridged. 7 CDs.

Introduction to Business

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Publisher :
ISBN 13 :
Total Pages : 1455 pages
Book Rating : 4./5 ( download)

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Book Synopsis Introduction to Business by : Lawrence J. Gitman

Download or read book Introduction to Business written by Lawrence J. Gitman and published by . This book was released on 2024-09-16 with total page 1455 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.

Store Design and Visual Merchandising, Second Edition

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Author :
Publisher : Business Expert Press
ISBN 13 : 1631571133
Total Pages : 289 pages
Book Rating : 4.6/5 (315 download)

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Book Synopsis Store Design and Visual Merchandising, Second Edition by : Claus Ebster

Download or read book Store Design and Visual Merchandising, Second Edition written by Claus Ebster and published by Business Expert Press. This book was released on 2015-03-05 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: The creative and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In the newly revised and expanded edition of this book, you will learn some of the shopper marketing secrets from the authors about how you can design your store to increase sales and delight shoppers at the same time. By the time you are through reading, you will have learned how shoppers navigate the store, how they search for products, and how you can make them find the products you want them to see. You will also be able to appeal to shopper emotions through the use of colors, scents, and music, as well as make shopping memorable and fun by creating unique experiences for your shoppers. The focus is on the practical applicability of the concepts discussed, and this accessible book is firmly grounded in consumer and psychological research. At the end of each chapter, you will find several takeaway points. The book concludes with the “Store Design Cookbook,” full of ready-to-serve recipes for your own store design and visual merchandising process.

Hospitality Retail Management

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Author :
Publisher : Routledge
ISBN 13 : 113639821X
Total Pages : 376 pages
Book Rating : 4.1/5 (363 download)

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Book Synopsis Hospitality Retail Management by : Conrad Lashley

Download or read book Hospitality Retail Management written by Conrad Lashley and published by Routledge. This book was released on 2009-11-03 with total page 376 pages. Available in PDF, EPUB and Kindle. Book excerpt: 'Hospitality Retail Management' provides students and managers with a practical guide to managing units in hospitality retail organizations. Customers rely on a particular chain of hotels, restaurants or pubs to provide the same level of service and environment across the board. This standardised service provides the customer with the security of knowing what to expect from that particular organisation. However, this standardisation allows little room for creativity for individual managers to respond to the particular needs of their local market. There is a growing realisation that there is greater profitability if the chain can offer both standardised services across all its retail operations while at the same time allowing local managers the freedom to interpret the needs of its local market as they see fit. 'Hospitality Retail Management' shows managers and students how competitive advantage can be gained by adopting management techniques which are both 'tight and loose', and demonstrates how you can manage businesses with well-defined objectives while also allowing local managers to interpret their local market as they see fit. Conrad Lashley has done extensive consultancy with companies such as McDonalds and uses case studies from these companies to reiterate key issues throughout the text.

Retail Marketing and Branding

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 1118489519
Total Pages : 269 pages
Book Rating : 4.1/5 (184 download)

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Book Synopsis Retail Marketing and Branding by : Jesko Perrey

Download or read book Retail Marketing and Branding written by Jesko Perrey and published by John Wiley & Sons. This book was released on 2013-01-02 with total page 269 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retail Marketing and Branding, 2nd Edition looks at how retailers can make more out of their marketing money with retail best practices in branding and marketing spend optimization. The second edition of Retail Marketing and Branding includes the following updates: * New and updated case examples * Updated figures and examples throughout * New interviewers with recent experiences * Additional chapters

Retailing Management:Text & Cases

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Author :
Publisher :
ISBN 13 : 9780070264298
Total Pages : 613 pages
Book Rating : 4.2/5 (642 download)

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Book Synopsis Retailing Management:Text & Cases by : Swapna Pradhan

Download or read book Retailing Management:Text & Cases written by Swapna Pradhan and published by . This book was released on 2009 with total page 613 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Retailing in the 21st Century

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Author :
Publisher : Springer Science & Business Media
ISBN 13 : 3540720030
Total Pages : 458 pages
Book Rating : 4.5/5 (47 download)

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Book Synopsis Retailing in the 21st Century by : Manfred Krafft

Download or read book Retailing in the 21st Century written by Manfred Krafft and published by Springer Science & Business Media. This book was released on 2009-12-17 with total page 458 pages. Available in PDF, EPUB and Kindle. Book excerpt: With crisp and insightful contributions from 47 of the world’s leading experts in various facets of retailing, Retailing in the 21st Century offers in one book a compendium of state-of-the-art, cutting-edge knowledge to guide successful retailing in the new millennium. In our competitive world, retailing is an exciting, complex and critical sector of business in most developed as well as emerging economies. Today, the retailing industry is being buffeted by a number of forces simultaneously, for example the growth of online retailing and the advent of ‘radio frequency identification’ (RFID) technology. Making sense of it all is not easy but of vital importance to retailing practitioners, analysts and policymakers.

Selecting a Store Location

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Author :
Publisher :
ISBN 13 :
Total Pages : 84 pages
Book Rating : 4.:/5 (31 download)

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Book Synopsis Selecting a Store Location by : Helen G. Canoyer

Download or read book Selecting a Store Location written by Helen G. Canoyer and published by . This book was released on 1946 with total page 84 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Fashion Marketing Management

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Author :
Publisher : Woodhead Publishing India in T
ISBN 13 : 9789385059490
Total Pages : 0 pages
Book Rating : 4.0/5 (594 download)

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Book Synopsis Fashion Marketing Management by : V. Ramesh Babu

Download or read book Fashion Marketing Management written by V. Ramesh Babu and published by Woodhead Publishing India in T. This book was released on 2019-01-30 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Focusing on fashion, apparel and retail merchandising, this book starts with an Introduction to the apparel business, then leads on to an examination of marketing, fashion, apparel, and retail merchandising, including costing and procedures and documentation needed for export. This book will be invaluable for all textile and fashion students on both undergraduate and postgraduate courses. It outlines the guideline and basics to the students about the activities of marketing and merchandising in apparel industry.