Summary Of Robert Kyncl And Maany Peyvans Streampunks

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Summary of Robert Kyncl and Maany Peyvan's Streampunks

Author : Milkyway Media
Publisher : Milkyway Media
ISBN 13 :
Total Pages : 68 pages
Book Rating : 4./5 ( download)

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Book Synopsis Summary of Robert Kyncl and Maany Peyvan's Streampunks by : Milkyway Media

Download or read book Summary of Robert Kyncl and Maany Peyvan's Streampunks written by Milkyway Media and published by Milkyway Media. This book was released on 2024-05-20 with total page 68 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get the Summary of Robert Kyncl and Maany Peyvan's Streampunks in 20 minutes. Please note: This is a summary & not the original book. "Streampunks" delves into the transformative world of YouTube and its impact on the media landscape, as seen through the eyes of Robert Kyncl and Maany Peyvan. The book paints a vivid picture of the YouTube Creator Summit, where influential YouTubers gather to share ideas and learn from industry veterans. It highlights the diversity of content and creators on the platform, from gaming and beauty tutorials to cultural representation by creators like Lilly Singh and Sami Slimani...

Streampunks

Author : Robert Kyncl
Publisher : HarperCollins
ISBN 13 : 0062657747
Total Pages : 273 pages
Book Rating : 4.0/5 (626 download)

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Book Synopsis Streampunks by : Robert Kyncl

Download or read book Streampunks written by Robert Kyncl and published by HarperCollins. This book was released on 2017-09-05 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: An entertainment and tech insider—YouTube’s chief business officer—delivers the first detailed account of the rise of YouTube, the creative minds who have capitalized on it to become pop culture stars, and how streaming video is revolutionizing the media world. In the past ten years, the internet video platform YouTube has changed media and entertainment as profoundly as the invention of film, radio, and television did, more than six decades earlier. Streampunks is a firsthand account of this upstart company, examining how it evolved and where it will take us next. Sharing behind-the-scenes stories of YouTube’s most influential stars—Streampunks like Tyler Oakley, Lilly Singh, and Casey Neistat—and the dealmakers brokering the future of entertainment like Scooter Braun and Shane Smith, Robert Kyncl uses his experiences at three of the most innovative media companies, HBO, Netflix, and YouTube, to tell the story of streaming video and this modern pop culture juggernaut. Collaborating with Google speechwriter Maany Peyvan, Kyncl explains how the new rules of entertainment are being written and how and why the media landscape is radically changing, while giving aspiring Streampunks some necessary advice to launch their own new media careers. Kyncl persuasively argues that, despite concerns about technology impoverishing artists or undermining artistic quality, the new media revolution is actually fueling a creative boom and leading to more compelling, diverse, and immersive content. Enlightening, surprising, and thoroughly entertaining, Streampunks is a revelatory ride through the new media rebellion that is reshaping our world.

Streampunks

Author : Robert Kyncl
Publisher : Virgin Books
ISBN 13 : 9780753545928
Total Pages : 0 pages
Book Rating : 4.5/5 (459 download)

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Book Synopsis Streampunks by : Robert Kyncl

Download or read book Streampunks written by Robert Kyncl and published by Virgin Books. This book was released on 2017-09-07 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: ***Axiom Business Book Award Winner!*** Something massive is shifting in the world of entertainment. Across the planet, humans spend more of their free time watching video than doing anything else. But increasingly it's not TV they're watching, but online video. In 2016, Swedish vlogger PewDiePie made a record $15 million from his YouTube videos, beating Hollywood A-listers like Harrison Ford, Julia Roberts and Amy Adams. Something massive is shifting in the world of entertainment. Since its founding in 2005, YouTube has become the first and only truly global media platform, with over a billion users worldwide. It has changed the media industry as profoundly as the development of radio, film and television. In Streampunks, YouTube's Chief Business Officer Robert Kyncl gets to the heart of this creative revolution through behind-the-scenes stories of its biggest stars - YouTubers like Tyler Oakley, Lilly Singh, and Casey Neistat-and the dealmakers brokering the future of media, like Scooter Braun, who scouted 12-year old Justin Bieber on YouTube, and Vice media mogul Shane Smith who used the platform to turn young people onto news and current affairs. By giving anyone with a smartphone their own TV channel, YouTube is fuelling a new creative boom. Not only is it generating the new faces of entertainment, but also changing how students are taught, how social issues are discussed and how small businesses advertise and develop. Streampunks is the definitive book on the modern pop-culture juggernaut Youtube, the platform remaking the face of entertainment.

The New Patriarchs of Digital Capitalism

Author : Ben Little
Publisher : Routledge
ISBN 13 : 1000397637
Total Pages : 180 pages
Book Rating : 4.0/5 (3 download)

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Book Synopsis The New Patriarchs of Digital Capitalism by : Ben Little

Download or read book The New Patriarchs of Digital Capitalism written by Ben Little and published by Routledge. This book was released on 2021-06-23 with total page 180 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book offers an original critique of the billionaire founders of US West Coast tech companies, addressing their collective power, influence, and ideology, their group dynamics, and the role they play in the wider sociocultural and political formations of digital capitalism. Interrogating not only the founders’ political and economic ambitions, but also how their corporations are omnipresent in our everyday lives, the authors provide robust evidence that a specific kind of patriarchal power has emerged as digital capitalism’s mode of command. The ‘New Patriarchs’ examined over the course of the book include: Sergey Brin and Larry Page of Google, Elon Musk of Tesla, Jeff Bezos of Amazon, Mark Zuckerberg of Facebook, and Peter Thiel. We also include Sheryl Sandberg. The book analyses how these (mostly) men legitimate their rapidly acquired power, tying a novel kind of socially awkward but ‘visionary’ masculinity to exotic forms of shareholding. Drawing on a ten million word digital concordance, the authors intervene in feminist debates on patriarchy, masculinity, and postfeminism, locating the power of the founders as emanating from a specifically racialised structure of oppression tied to imaginaries of the American frontier, the patriarchal household, and settler colonialism. This is an important interdisciplinary contribution suitable for researchers and students across Digital Media, Media and Communication, and Gender and Cultural Studies.

Dubai

Author : Syed Ali
Publisher : Yale.ORIM
ISBN 13 : 0300168160
Total Pages : 243 pages
Book Rating : 4.3/5 (1 download)

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Book Synopsis Dubai by : Syed Ali

Download or read book Dubai written by Syed Ali and published by Yale.ORIM. This book was released on 2010-05-28 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: This revealing portrait of the famously wealthy Persian Gulf city investigates the human cost of its miraculous rise to global prominence. In less than two decades, Dubai has transformed itself from an obscure territory of the United Arab Emirates into a global center for business, tourism, and luxury living. With astonishing skyscrapers and tax-free incomes, its rulers have made Dubai into a playground for the global elite while skillfully downplaying its systemic human rights abuses and suppression of dissent. It is a fascinating case study in light-speed urban development, massive immigration, and vertiginous inequality. In Dubai: Gilded Cage, sociologist Syed Ali delves beneath the dazzling surface to analyze how—and at what cost—Dubai has achieved its success. Ali brings alive a society rigidly divided between expatriate Westerners enjoying opulent lifestyles on short-term work visas, native Emiratis who are largely passive observers, and workers from the developing world who provide the manual labor and domestic service needed to keep the emirate running, often at great personal cost. “At last, a comprehensive expose of the economic and sexual exploitation that erected this utopia of greed. Syed Ali has seen the future in Dubai and it doesn’t work.” —Mike Davis, author of Planet of Slums

Social Media Entertainment

Author : Stuart Cunningham
Publisher : NYU Press
ISBN 13 : 1479846899
Total Pages : 364 pages
Book Rating : 4.4/5 (798 download)

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Book Synopsis Social Media Entertainment by : Stuart Cunningham

Download or read book Social Media Entertainment written by Stuart Cunningham and published by NYU Press. This book was released on 2019-02-26 with total page 364 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winner, 2020 Outstanding Book Award, given by the International Communication Association Honorable Mention, 2020 Nancy Baym Book Award, given by the Association of Internet Researchers How the transformation of social media platforms and user-experience have redefined the entertainment industry In a little over a decade, competing social media platforms, including YouTube, Facebook, Twitter, Instagram, and Snapchat, have given rise to a new creative industry: social media entertainment. Operating at the intersection of the entertainment and interactivity, communication and content industries, social media entertainment creators have harnessed these platforms to generate new kinds of content separate from the century-long model of intellectual property control in the traditional entertainment industry. Social media entertainment has expanded rapidly and the traditional entertainment industry has been forced to cede significant power and influence to content creators, their fans, and subscribers. Digital platforms have created a natural market for embedded advertising, changing the worlds of marketing and communication in their wake. Combined, these factors have produced new, radically shifting demands on the entertainment industry, posing new challenges for screen regimes, media scholars, industry professionals, content creators, and audiences alike. Stuart Cunningham and David Craig chronicle the rise of social media entertainment and its impact on media consumption and production. A massive, industry-defining study with insight from over 100 industry insiders, Social Media Entertainment explores the latest transformations in the entertainment industry in this time of digital disruption.

The Audience and Business of YouTube and Online Videos

Author : Louisa Ha
Publisher : Rowman & Littlefield
ISBN 13 : 1498576494
Total Pages : 231 pages
Book Rating : 4.4/5 (985 download)

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Book Synopsis The Audience and Business of YouTube and Online Videos by : Louisa Ha

Download or read book The Audience and Business of YouTube and Online Videos written by Louisa Ha and published by Rowman & Littlefield. This book was released on 2018-06-06 with total page 231 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Audience and Business of YouTube and Online Videos is a thorough analysis of YouTube audiences and creators of online videos that considers how the coexistence of user-generated and professional media content on YouTube makes the site a unique platform in the ever-expanding online video industry. Using a mixed method approach, the authors examine the underexplored business side of YouTube with a focus on product review videos, brand videos, sponsored videos, and online video advertising. This book also addresses recent developments such as YouTube Red subscription, pay TV, and movie services and discusses the future of online video audience research. Recommended for scholars interested in media studies, communication, marketing, and popular culture.

Celebrity, Inc

Author : Jo Piazza
Publisher : Open Road Media E-riginal
ISBN 13 : 9781453258194
Total Pages : 0 pages
Book Rating : 4.2/5 (581 download)

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Book Synopsis Celebrity, Inc by : Jo Piazza

Download or read book Celebrity, Inc written by Jo Piazza and published by Open Road Media E-riginal. This book was released on 2011-11 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: By holding up a mirror to the world of celebrity Jo gives us a intimate backdrop against which to assess the 24/7/365 images of the "lifestyles of the rich and famous" we are exposed to in modern digital life. If you enjoy reading about entertainment, business, entrepreneurship, and/or personal finance - you'll love CELEBRITY, INC. It's got all that - and more - in there.

Hollywood Classics Title Index to All Movies Reviewed in

Author : John Howard Reid
Publisher : Lulu.com
ISBN 13 : 0557720869
Total Pages : 345 pages
Book Rating : 4.5/5 (577 download)

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Book Synopsis Hollywood Classics Title Index to All Movies Reviewed in by : John Howard Reid

Download or read book Hollywood Classics Title Index to All Movies Reviewed in written by John Howard Reid and published by Lulu.com. This book was released on 2010-10-27 with total page 345 pages. Available in PDF, EPUB and Kindle. Book excerpt: A complete index to all the films reviewed in all 24 of the "Hollywood Classics" movie books, this massive final volume not only devotes 120 pages to the title index but also contains 212 pages of exhaustive details and comments on an additional 80 must-see films. This additional 80 includes such classics as "A Streetcar Named Desire", the 1937 "Prisoner of Zenda", the multi-award winning "All the King's Men", Alfred Hitchcock's "Vertigo", Henry King's "Tol'able David", Cecil B. DeMille's "The Ten Commandments", Byron Haskin's "The War of the Worlds", the Vivien Leigh and Robert Taylor "Waterloo Bridge", the Clark Gable and Jean Harlow "Red Dust", Ronald Colman's "If I Were King", the classic noir "Out of the Past", three versions of "Romeo and Juliet", and the delightful Claudette Colbert and James Stewart comedy, "It's a Wonderful World".

Creator Culture

Author : Stuart Cunningham
Publisher : NYU Press
ISBN 13 : 1479837601
Total Pages : 425 pages
Book Rating : 4.4/5 (798 download)

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Book Synopsis Creator Culture by : Stuart Cunningham

Download or read book Creator Culture written by Stuart Cunningham and published by NYU Press. This book was released on 2021-06-22 with total page 425 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores new perspectives on social media entertainment There is a new class of cultural producers—YouTube vloggers, Twitch gameplayers, Instagram influencers, TikTokers, Chinese wanghong, and others—who are part of a rapidly emerging and highly disruptive industry of monetized “user-generated” content. As this new wave of native social media entrepreneurs emerge, so do new formations of culture and the ways they are studied. In this volume, contributors draw on scholarship in media and communication studies, science and technology studies, and social media, Internet, and platform studies, in order to define this new field of study and the emergence of creator culture. Creator Culture introduces readers to new paradigms of social media entertainment from critical perspectives, demonstrating both relations to and differentiations from the well-established media forms and institutions traditionally within the scope of media studies. This volume does not seek to impose a uniform perspective; rather, the goal is to stimulate in-depth, globally-focused engagement with this burgeoning industry and establish a dynamic research agenda for scholars, teachers, and students, as well as creators and professionals across the media, communication, creative, and social media industries. Contributors include: Jean Burgess, Zoë Glatt, Sarah Banet-Weiser, Brent Luvaas, Carlos A. Scolari, Damián Fraticelli, José M. Tomasena, Junyi Lv, Hector Postigo, Brooke Erin Duffy, Megan Sawey, Jarrod Walzcer, Sangeet Kumar, Sriram Mohan, Aswin Punathambekar, Mohamed El Marzouki, Elaine Jing Zhao, Arturo Arriagada, Jeremy Shtern, Stephanie Hill

Videocracy

Author : Kevin Allocca
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1632866765
Total Pages : 353 pages
Book Rating : 4.6/5 (328 download)

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Book Synopsis Videocracy by : Kevin Allocca

Download or read book Videocracy written by Kevin Allocca and published by Bloomsbury Publishing USA. This book was released on 2018-01-23 with total page 353 pages. Available in PDF, EPUB and Kindle. Book excerpt: From YouTube's Head of Culture and Trends, a rousing and illuminating behind-the-scenes exploration of internet video's massive impact on our world. Whether your favorite YouTube video is a cat on a Roomba, “Gangnam Style,” the “Bed Intruder” song, an ASAPscience explainer, Rebecca Black's “Friday,” or the “Evolution of Dance,” Kevin Allocca's Videocracy reveals how these beloved videos and famous trends--and many more--came to be and why they mean more than you might think. YouTube is the biggest pool of cultural data since the beginning of recorded communication, with four hundred hours of video uploaded every minute. (It would take you more than sixty-five years just to watch the vlogs, music videos, tutorials, and other content posted in a single day!) This activity reflects who we are, in all our glory and ignominy. As Allocca says, if aliens wanted to understand our planet, he'd give them Google. If they wanted to understand us, he'd give them YouTube. In Videocracy, Allocca lays bare what YouTube videos say about our society and how our actions online--watching, sharing, commenting on, and remixing the people and clips that captivate us--are changing the face of entertainment, advertising, politics, and more. Via YouTube, we are fueling social movements, enforcing human rights, and redefining art--a lot more than you'd expect from a bunch of viral clips.

Change of State

Author : Sandra Braman
Publisher : MIT Press
ISBN 13 : 026226188X
Total Pages : 571 pages
Book Rating : 4.2/5 (622 download)

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Book Synopsis Change of State by : Sandra Braman

Download or read book Change of State written by Sandra Braman and published by MIT Press. This book was released on 2009-08-28 with total page 571 pages. Available in PDF, EPUB and Kindle. Book excerpt: How control over information creation, processing, flows, and use has become the most effective form of power: theoretical foundations and empirical examples of information policy in the U.S., an innovator informational state. As the informational state replaces the bureaucratic welfare state, control over information creation, processing, flows, and use has become the most effective form of power. In Change of State Sandra Braman examines the theoretical and practical ramifications of this "change of state." She looks at the ways in which governments are deliberate, explicit, and consistent in their use of information policy to exercise power, exploring not only such familiar topics as intellectual property rights and privacy but also areas in which policy is highly effective but little understood. Such lesser-known issues include hybrid citizenship, the use of "functionally equivalent borders" internally to allow exceptions to U.S. law, research funding, census methods, and network interconnection. Trends in information policy, argues Braman, both manifest and trigger change in the nature of governance itself.After laying the theoretical, conceptual, and historical foundations for understanding the informational state, Braman examines 20 information policy principles found in the U.S Constitution. She then explores the effects of U.S. information policy on the identity, structure, borders, and change processes of the state itself and on the individuals, communities, and organizations that make up the state. Looking across the breadth of the legal system, she presents current law as well as trends in and consequences of several information policy issues in each category affected. Change of State introduces information policy on two levels, coupling discussions of specific contemporary problems with more abstract analysis drawing on social theory and empirical research as well as law. Most important, the book provides a way of understanding how information policy brings about the fundamental social changes that come with the transformation to the informational state.

The Business Romantic

Author : Tim Leberecht
Publisher : Harper Collins
ISBN 13 : 0062302523
Total Pages : 225 pages
Book Rating : 4.0/5 (623 download)

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Book Synopsis The Business Romantic by : Tim Leberecht

Download or read book The Business Romantic written by Tim Leberecht and published by Harper Collins. This book was released on 2015-01-06 with total page 225 pages. Available in PDF, EPUB and Kindle. Book excerpt: In this smart, playful, and provocative book, one of today’s most original business thinkers argues that we underestimate the importance of romance in our lives and that we can find it in and through business—by designing products, services, and experiences that connect us with something greater than ourselves. Against the backdrop of eroding trust in capitalism, pervasive technology, big data, and the desire to quantify all of our behaviors, The Business Romantic makes a compelling case that we must meld the pursuit of success and achievement with romance if we want to create an economy that serves our entire selves. A rising star in data analytics who is in love with the intrinsic beauty of spreadsheets; the mastermind behind a brand built on absence; an Argentinian couple who revolutionize shoelaces; the founder of a foodie-oriented start-up that creates intimate conversation spaces; a performance artist who offers fake corporate seminars for real professionals—these are some of the innovators readers will meet in this witty, deeply personal, and rousing ramble through the world of Business Romanticism. The Business Romantic not only provides surprising insights into the emotional and social aspects of business but also presents “Rules of Enchantment” that will help both individuals and organizations construct more meaningful experiences for themselves and others. The Business Romantic offers a radically different view of the good life and outlines how to better meet one’s own desires as well as those of customers, employees, and society. It encourages readers to expect more from companies, to give more of themselves, and to fall back in love with their work and their lives.

Tim Cook

Author : Leander Kahney
Publisher : Penguin
ISBN 13 : 0525537619
Total Pages : 322 pages
Book Rating : 4.5/5 (255 download)

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Book Synopsis Tim Cook by : Leander Kahney

Download or read book Tim Cook written by Leander Kahney and published by Penguin. This book was released on 2019-04-16 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Journalist Leander Kahney reveals how CEO Tim Cook has led Apple to astronomical success after the death of Steve Jobs in 2011. The death of Steve Jobs left a gaping void at one of the most innovative companies of all time. Jobs wasn't merely Apple's iconic founder and CEO; he was the living embodiment of a global megabrand. It was hard to imagine that anyone could fill his shoes--especially not Tim Cook, the intensely private executive who many thought of as Apple's "operations drone." But seven years later, as journalist Leander Kahney reveals in this definitive book, things at Apple couldn't be better. Its stock has nearly tripled, making it the world's first trillion dollar company. Under Cook's principled leadership, Apple is pushing hard into renewable energy, labor and environmentally-friendly supply chains, user privacy, and highly-recyclable products. From the massive growth of the iPhone to lesser-known victories like the Apple Watch, Cook is leading Apple to a new era of success. Drawing on access with several Apple insiders, Kahney tells the inspiring story of how one man attempted to replace someone irreplaceable, and--through strong, humane leadership, supply chain savvy, and a commitment to his values--succeeded more than anyone had thought possible.

We Now Disrupt This Broadcast

Author : Amanda D. Lotz
Publisher : MIT Press
ISBN 13 : 026203767X
Total Pages : 276 pages
Book Rating : 4.2/5 (62 download)

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Book Synopsis We Now Disrupt This Broadcast by : Amanda D. Lotz

Download or read book We Now Disrupt This Broadcast written by Amanda D. Lotz and published by MIT Press. This book was released on 2018-04-06 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: The collision of new technologies, changing business strategies, and innovative storytelling that produced a new golden age of TV. Cable television channels were once the backwater of American television, programming recent and not-so-recent movies and reruns of network shows. Then came La Femme Nikita, OZ, The Sopranos, Mad Men, Game of Thrones, and The Walking Dead. And then, just as “prestige cable” became a category, came House of Cards and Netflix, Hulu, Amazon Video, and other Internet distributors of television content. What happened? In We Now Disrupt This Broadcast, Amanda Lotz chronicles the collision of new technologies, changing business strategies, and innovative storytelling that produced an era termed “peak TV.” Lotz explains that changes in the business of television expanded the creative possibilities of television. She describes the costly infrastructure rebuilding undertaken by cable service providers in the late 1990s and the struggles of cable channels to produce (and pay for) original, scripted programming in order to stand out from the competition. These new programs defied television conventions and made viewers adjust their expectations of what television could be. Le Femme Nikita offered cable's first antihero, Mad Men cost more than advertisers paid, The Walking Dead became the first mass cable hit, and Game of Thrones was the first global television blockbuster. Internet streaming didn't kill cable, Lotz tells us. Rather, it revolutionized how we watch television. Cable and network television quickly established their own streaming portals. Meanwhile, cable service providers had quietly transformed themselves into Internet providers, able to profit from both prestige cable and streaming services. Far from being dead, television continues to transform.

Studies in the Macedonian Coinage of Alexander the Great

Author : Hyla A. Troxell
Publisher :
ISBN 13 :
Total Pages : 206 pages
Book Rating : 4.X/5 (4 download)

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Book Synopsis Studies in the Macedonian Coinage of Alexander the Great by : Hyla A. Troxell

Download or read book Studies in the Macedonian Coinage of Alexander the Great written by Hyla A. Troxell and published by . This book was released on 1997 with total page 206 pages. Available in PDF, EPUB and Kindle. Book excerpt: An in-depth study of the five coinages from Alexander's Macedonian mints. The book is divided into two main sections. Part I dealing with Amphipolis Silver of Alexander III and Philip II, while part II concentrates on Alexander's lifetime gold. Both parts provide thorough evalution of the coins along with commentaries and summaries. The book is also filled with a number of tables, figures, appendice, indices and black and white plates

Do Cool Sh*t

Author : Miki Agrawal
Publisher : Harper Collins
ISBN 13 : 0062261568
Total Pages : 189 pages
Book Rating : 4.0/5 (622 download)

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Book Synopsis Do Cool Sh*t by : Miki Agrawal

Download or read book Do Cool Sh*t written by Miki Agrawal and published by Harper Collins. This book was released on 2013-08-06 with total page 189 pages. Available in PDF, EPUB and Kindle. Book excerpt: An inspiring, irreverent manifesto for those seeking to blaze their own path to entrepreneurship and find fulfillment and happiness through bold action and big ideas. With zero experience and no capital, Miki Agrawal opened WILD, a farm-to-table pizzeria in New York City and Las Vegas, partnered up in a children's multimedia company called Super Sprowtz, and launched a patented high-tech underwear business called THINX. Miki, a successful serial social entrepreneur and angel investor, pulls back the curtain to reveal how you can live out loud, honor your hunches, and leave nothing on the table. Start your business on a shoestring budget, nail your brainstorming sessions and product testing, and get free press coverage—all while living your best life. Whether you’re a recent college graduate trying to find your way in the world, or a professional with a dead-end job and big dreams, Do Cool Sh*t will make you open your eyes, laugh out loud, and shout, "I can do that!" Do Cool Sh*t features a foreword by Tony Hsieh, the founder and CEO of Zappos.