Succeed Your Startup 20

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Why Startups Fail

Author : Tom Eisenmann
Publisher : Currency
ISBN 13 : 0593137027
Total Pages : 370 pages
Book Rating : 4.5/5 (931 download)

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Book Synopsis Why Startups Fail by : Tom Eisenmann

Download or read book Why Startups Fail written by Tom Eisenmann and published by Currency. This book was released on 2021-03-30 with total page 370 pages. Available in PDF, EPUB and Kindle. Book excerpt: If you want your startup to succeed, you need to understand why startups fail. “Whether you’re a first-time founder or looking to bring innovation into a corporate environment, Why Startups Fail is essential reading.”—Eric Ries, founder and CEO, LTSE, and New York Times bestselling author of The Lean Startup and The Startup Way Why do startups fail? That question caught Harvard Business School professor Tom Eisenmann by surprise when he realized he couldn’t answer it. So he launched a multiyear research project to find out. In Why Startups Fail, Eisenmann reveals his findings: six distinct patterns that account for the vast majority of startup failures. • Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents and instincts. But the wrong team, investors, or partners can sink a venture just as quickly. • False Starts. In following the oft-cited advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions. • False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. • Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. • Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both. • Cascading Miracles. Silicon Valley exhorts entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong. Drawing on fascinating stories of ventures that failed to fulfill their early promise—from a home-furnishings retailer to a concierge dog-walking service, from a dating app to the inventor of a sophisticated social robot, from a fashion brand to a startup deploying a vast network of charging stations for electric vehicles—Eisenmann offers frameworks for detecting when a venture is vulnerable to these patterns, along with a wealth of strategies and tactics for avoiding them. A must-read for founders at any stage of their entrepreneurial journey, Why Startups Fail is not merely a guide to preventing failure but also a roadmap charting the path to startup success.

Succeed Your Startup 2.0

Author : Issame Hamaoui
Publisher : BoD - Books on Demand
ISBN 13 : 2322014451
Total Pages : 74 pages
Book Rating : 4.3/5 (22 download)

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Book Synopsis Succeed Your Startup 2.0 by : Issame Hamaoui

Download or read book Succeed Your Startup 2.0 written by Issame Hamaoui and published by BoD - Books on Demand. This book was released on 2015-02-16 with total page 74 pages. Available in PDF, EPUB and Kindle. Book excerpt: What's more exciting than creating our own internet business. In a few pages, this book gives you a methodology to build and succeed an online startup step by step: Find an idea; write the business plan; establish the specifications and design the mockup; choose the solution for the realisation of the website/mobile application; choose the appropriate legal structure. It also provides techniques to increase website traffic (SEO, PPC, ...) and effectively measure the visitor numbers. Finally, you will have some information to help you find funding and monetize your startup.

21 Secrets of Successful Startups

Author : Sam Wong
Publisher : Execution Matters
ISBN 13 : 1733574212
Total Pages : 185 pages
Book Rating : 4.7/5 (335 download)

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Book Synopsis 21 Secrets of Successful Startups by : Sam Wong

Download or read book 21 Secrets of Successful Startups written by Sam Wong and published by Execution Matters. This book was released on 2019-04-01 with total page 185 pages. Available in PDF, EPUB and Kindle. Book excerpt: Thousands of entrepreneurs aspire to start and build companies that disrupt markets and transform the business landscape. Most start with a novel idea, assemble a team of founders, fashion a business model, and begin the long road to raise funds. Unfortunately, 95% of startups fail or dramatically miss expectations. However, industry analysts, advisors and investors agree that great execution maximizes the likelihood of success. After serving as an executive for five different startups, Silicon Valley advisor Sam Wong can provide unique execution guidance for founders, entrepreneurs and leaders. 21 Secrets of Successful Startups draws upon the battle scars of 30 years of victories and defeats to present actionable advice, guidance, and frameworks spanning numerous topics related to startup execution, fundraising, talent and lifestyle. Whether you are thinking of launching a company or are currently working to grow, fund, and scale your startup, 21 Secrets of Successful Startups provides a playbook to build your startup and achieve success.

Shortcut Your Startup

Author : Courtney Reum
Publisher : Simon and Schuster
ISBN 13 : 1501173014
Total Pages : 256 pages
Book Rating : 4.5/5 (11 download)

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Book Synopsis Shortcut Your Startup by : Courtney Reum

Download or read book Shortcut Your Startup written by Courtney Reum and published by Simon and Schuster. This book was released on 2018-01-16 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the Reum brothers—former Goldman Sachs investment bankers, successful operators, and investors—comes Shortcut Your Startup, a practical playbook for both aspiring and seasoned entrepreneurs, filled with unconventional yet accessible advice for maximizing your business venture. Courtney and Carter Reum have years of experience in the field, from investing in over 130 companies, including Lyft, Pinterest, Warby Parker, and ClassPass, to driving the success of their own liquor brand, VEEV Spirits. The Reum brothers have learned from every triumph and tribulation, and over the years have developed an effective and easy-to-understand guide to help entrepreneurs through the startup journey from inception to sale. Complete with personal anecdotes and real-life advice from the business playing field, Shortcut Your Startup outlines Courtney and Carter’s ten key “Startup Switchups” that flip traditional advice on its head: · Get into the Trenches · Know if You’re a Speedboat or a Sailboat · Obsessively Take Advantage of Your Unfair Advantages · Do What You Do Best, and Outsource the Rest · Build in Flexibility and a Diversified Focus · Think Milestones, Not Time · Nail It Before You Scale It · 1 Percent Better Is 1000 Percent Better · Gain Buy-in with Heart-Based Momentum · Success Doesn’t Equate to a Successful Exit Whether you’re a veteran entrepreneur looking for new ways to boost performance and reinvent your brand, or an aspiring entrepreneur ready to take a leap of faith, Shortcut Your Startup is essential reading to speed up your success!

Startup Success

Author : N.D NGWANA
Publisher : Billion Ideas Company
ISBN 13 :
Total Pages : 40 pages
Book Rating : 4./5 ( download)

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Book Synopsis Startup Success by : N.D NGWANA

Download or read book Startup Success written by N.D NGWANA and published by Billion Ideas Company. This book was released on 2023-07-18 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: Introducing "Startup Success: Your Comprehensive Guide to Launching a Business," a must-have book for aspiring entrepreneurs and business enthusiasts. Written by industry expert and seasoned entrepreneur, this book provides you with the essential knowledge and strategies to navigate the complex world of startups and achieve success. Inside this comprehensive guide, you'll discover a wealth of practical advice, actionable insights, and proven techniques that will empower you to turn your business ideas into reality. From the initial stages of planning and market research to building a strong team, securing funding, and executing effective marketing campaigns, this book covers every crucial aspect of launching a startup. The author draws on their own experiences and shares real-life case studies of successful startups, offering valuable lessons and inspiring stories along the way. You'll gain valuable insights into identifying your target market, developing a unique value proposition, and crafting a winning business plan. Additionally, the book delves into the importance of building a solid foundation, establishing a strong company culture, and nurturing meaningful relationships with customers and investors. "Startup Success" doesn't shy away from addressing common challenges and obstacles faced by entrepreneurs. It provides practical solutions for overcoming these hurdles, such as managing finances, scaling operations, and adapting to market changes. The book also emphasizes the significance of resilience, perseverance, and continuous learning in the face of adversity. Whether you're a first-time entrepreneur or looking to enhance your startup skills, "Startup Success" is your go-to resource for invaluable guidance. It equips you with the tools and knowledge needed to minimize risks, make informed decisions, and maximize your chances of building a thriving business. Don't miss out on this essential guide that will set you on the path to startup success. Order your copy of "Startup Success: Your Comprehensive Guide to Launching a Business" today and take the first step towards achieving your entrepreneurial dreams.

The Lean Startup

Author : Eric Ries
Publisher : Crown Currency
ISBN 13 : 0307887898
Total Pages : 337 pages
Book Rating : 4.3/5 (78 download)

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Book Synopsis The Lean Startup by : Eric Ries

Download or read book The Lean Startup written by Eric Ries and published by Crown Currency. This book was released on 2011-09-13 with total page 337 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs—in companies of all sizes—a way to test their vision continuously, to adapt and adjust before it’s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

The 30 Day Startup: How to Create a Successful Tech Startup in 6 Weeks for Less Than $50k

Author : Will Schmidt
Publisher : Orchid
ISBN 13 : 9780473471941
Total Pages : 190 pages
Book Rating : 4.4/5 (719 download)

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Book Synopsis The 30 Day Startup: How to Create a Successful Tech Startup in 6 Weeks for Less Than $50k by : Will Schmidt

Download or read book The 30 Day Startup: How to Create a Successful Tech Startup in 6 Weeks for Less Than $50k written by Will Schmidt and published by Orchid. This book was released on 2019-03-13 with total page 190 pages. Available in PDF, EPUB and Kindle. Book excerpt: #Top 10 BEST-SELLER in Computers & Technology and Business & Investing Categories. Do you want to start a Tech Startup but have limited technical expertise? Or you interested in growing your startup? The 30 Day Startup examines the concept of building a minimum viable product (MVP) in 6 Weeks for under $50,000. Sam Kamani and Will Schmidt will take you through case studies of how successful companies got started with their MVP in a matter of days instead of weeks and months. ✨This book also covers practical steps and tactics on growth and scaling your startup. ✨ This book is divided into two main parts. PART 1 The first half of the book focuses on: ✅ How to get started with an MVP (minimum viable product) ✅ Different type of MVPs to suit different business models, industries and startups ✅ Case studies and inspiring stories on how billion-dollar companies like Airbnb or Dropbox, as well as smaller not-so-famous but still successful and profitable startups, got off the ground by starting small, testing, and iterating. PART 2 The last half of the book takes a closer look at practical growth tactics of successful startups, for example: ✅ Content and Video marketing ✅ Power of MicroTools ✅ Event marketing and using influencers ✅ Using correct monetization strategy for growth This book does not need to be read cover to cover. Feel free to flip through to chapters that interest you. Hopefully this book will inspire some future successful startup founders and nudge them off of the starting block. Perhaps you?

Steps To Achievement

Author : Melda Hiedeman
Publisher : Independently Published
ISBN 13 :
Total Pages : 62 pages
Book Rating : 4.4/5 (794 download)

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Book Synopsis Steps To Achievement by : Melda Hiedeman

Download or read book Steps To Achievement written by Melda Hiedeman and published by Independently Published. This book was released on 2021-09-18 with total page 62 pages. Available in PDF, EPUB and Kindle. Book excerpt: The term startup refers to a company in the first stages of operations. Startups are founded by one or more entrepreneurs who want to develop a product or service for which they believe there is demand. These companies generally start with high costs and limited revenue, which is why they look for capital from a variety of sources such as venture capitalists. According to the Small Business Administration, half of the businesses fail in the first five years, while more than 20 percent fail in the first year. Those are some pretty startling statistics, but they don't have to be discouraging. While there's plenty of room for failure, there's even more for success. In order to succeed, however, your startup needs a strong foundation on which to build. This book provides proven steps for successful startups. Buy now.

My First Business

Author : Anton Müller
Publisher : Independently Published
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.8/5 (623 download)

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Book Synopsis My First Business by : Anton Müller

Download or read book My First Business written by Anton Müller and published by Independently Published. This book was released on 2023-09-24 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Description: Are you a young entrepreneur in your 20s with a burning desire to turn your innovative ideas into a thriving business? Look no further! "My First Business" is your essential guide to navigating the exciting world of entrepreneurship during this pivotal decade of your life. In this comprehensive book, you'll discover invaluable insights and strategies tailored to the unique challenges and opportunities that come with launching a business in your 20s. From crafting a winning business plan to securing funding, from developing a standout brand to harnessing the power of digital marketing, we've got you covered. Key Features: Strategic Planning for Success: Learn how to transform your business ideas into a well-defined, executable plan that sets you on the path to success. Financial Savvy: Master the art of financial management, budgeting, and securing funding to fuel your entrepreneurial dreams. Effective Marketing and Branding: Unlock the secrets to creating a memorable brand, reaching your target audience, and dominating the digital landscape. Startup Scaling: Explore strategies for scaling your business and managing growth effectively, ensuring long-term sustainability. Sustainability and Social Impact: Discover how to integrate sustainability into your startup's core values and create a positive impact that resonates with conscious consumers. Adaptability and Innovation: Embrace change, foster innovation, and stay ahead of the curve in the ever-evolving entrepreneurial landscape. "My First Business" is your trusted companion, offering actionable advice, real-world examples, and expert insights to empower you on your entrepreneurial journey. Whether you're a college student with a game-changing app idea or a recent graduate launching a socially responsible startup, this book equips you with the tools, knowledge, and inspiration to succeed. Don't wait to kickstart your entrepreneurial dreams. Grab your copy of "My First Business" today and embark on the exciting path to startup success in your 20s!

The Founder's Dilemmas

Author : Noam Wasserman
Publisher : Princeton University Press
ISBN 13 : 0691158304
Total Pages : 490 pages
Book Rating : 4.6/5 (911 download)

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Book Synopsis The Founder's Dilemmas by : Noam Wasserman

Download or read book The Founder's Dilemmas written by Noam Wasserman and published by Princeton University Press. This book was released on 2013-04 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Founder's Dilemmas examines how early decisions by entrepreneurs can make or break a startup and its team. Drawing on a decade of research, including quantitative data on almost ten thousand founders as well as inside stories of founders like Evan Williams of Twitter and Tim Westergren of Pandora, Noam Wasserman reveals the common pitfalls founders face and how to avoid them.

Navigating Your Way to Startup Success

Author : Harlan Beverly
Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 1501507087
Total Pages : 305 pages
Book Rating : 4.5/5 (15 download)

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Book Synopsis Navigating Your Way to Startup Success by : Harlan Beverly

Download or read book Navigating Your Way to Startup Success written by Harlan Beverly and published by Walter de Gruyter GmbH & Co KG. This book was released on 2017-12-18 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Startups, like sailing vessels, do not travel in straight lines. The wind and the waves of the real world move the ship, and your startup, in unpredictable ways. This book is designed to give you an analytical set of tools to help you navigate your startup or corporate innovation through the murky waters of real life. Every business has failures. No business succeeds without some change of plan. Navigating Your Way to Startup Success will show you how to create a startup designed to test its assumptions so those that are not worthy fail—often and fast. This book builds on modern startup management techniques like Agile and Lean to bring an analytical and quantitative framework to the most common startup failures. Navigating through those failures means finding your way to startup success. Harlan T Beverly, PhD holds a BS in Electrical and Computer Engineering, an MBA from UT Austin, and a PhD in Business from Oklahoma State University. Harlan teaches entrepreneurship at the University of Texas at Austin. He is also Assistant Director of the Jon Brumley Texas Venture Labs at UT Austin, the world's first university business accelerator. Harlan has successfully launched five hardware and 15 software products including the Killer NIC, 2007 Network Product of the Year (CPU Magazine). He has raised over $30 million in venture financing in the challenging intersection of entertainment and technology.

Motivation

Author : Brian Tracy
Publisher : AMACOM Div American Mgmt Assn
ISBN 13 : 0814433111
Total Pages : 131 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Motivation by : Brian Tracy

Download or read book Motivation written by Brian Tracy and published by AMACOM Div American Mgmt Assn. This book was released on 2013 with total page 131 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most of your employees have all the ingredients for greatness inside them already. They simply need you to motivate them. Learn how today!

Start a Successful Business

Author : Colleen DeBaise
Publisher : AMACOM
ISBN 13 : 0814439195
Total Pages : 272 pages
Book Rating : 4.8/5 (144 download)

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Book Synopsis Start a Successful Business by : Colleen DeBaise

Download or read book Start a Successful Business written by Colleen DeBaise and published by AMACOM. This book was released on 2018-02-01 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: For decades, makers, doers, and dreamers have turned to Inc. for help in getting their businesses off the ground. The insanely successful entrepreneurs behind organizations like Skullcandy, Spanx, Elon Musk, and Airbnb learned lessons at every stage, experienced unexpected setbacks, and in the end triumphed wildly. All along, Inc. was there capturing it all so that others could experience even greater successes than these titans of business.Start a Successful Business gathers these important lessons into a single path-charting guide. From brainstorming to crowdfunding to building partnerships, the book walks new and aspiring founders through seven crucial stages, including:• Establishing a brilliant business idea• Selecting the best structure and strategy for your startup• Getting the word out and building clientele• Preparing to go global• And more!Learn how Elon Musk stays wildly productive. Discover how Sarah Blakely got the inspiration for Spanx. Read the stories of how a hashtag accelerated Airbnb’s success and how Warby Parker shook up the eyewear industry with its innovative, socially conscious business model. With the war stories and keen advice from a fleet of trusted experts, Start a Successful Business provides the all-encompassing guide for anyone wishing to not only get their business off the ground, but to become the next wildly successful entrepreneur everyone is reading about.

Disrupted

Author : Dan Lyons
Publisher : Hachette Books
ISBN 13 : 031630607X
Total Pages : 272 pages
Book Rating : 4.3/5 (163 download)

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Book Synopsis Disrupted by : Dan Lyons

Download or read book Disrupted written by Dan Lyons and published by Hachette Books. This book was released on 2016-04-05 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: An instant New York Times bestseller, Dan Lyons' "hysterical" (Recode) memoir, hailed by the Los Angeles Times as "the best book about Silicon Valley," takes readers inside the maddening world of fad-chasing venture capitalists, sales bros, social climbers, and sociopaths at today's tech startups. For twenty-five years Dan Lyons was a magazine writer at the top of his profession--until one Friday morning when he received a phone call: Poof. His job no longer existed. "I think they just want to hire younger people," his boss at Newsweek told him. Fifty years old and with a wife and two young kids, Dan was, in a word, screwed. Then an idea hit. Dan had long reported on Silicon Valley and the tech explosion. Why not join it? HubSpot, a Boston start-up, was flush with $100 million in venture capital. They offered Dan a pile of stock options for the vague role of "marketing fellow." What could go wrong? HubSpotters were true believers: They were making the world a better place ... by selling email spam. The office vibe was frat house meets cult compound: The party began at four thirty on Friday and lasted well into the night; "shower pods" became hook-up dens; a push-up club met at noon in the lobby, while nearby, in the "content factory," Nerf gun fights raged. Groups went on "walking meetings," and Dan's absentee boss sent cryptic emails about employees who had "graduated" (read: been fired). In the middle of all this was Dan, exactly twice the age of the average HubSpot employee, and literally old enough to be the father of most of his co-workers, sitting at his desk on his bouncy-ball "chair."

When Startups Succeed

Author : Jaideep Parashar
Publisher : Independently Published
ISBN 13 :
Total Pages : 0 pages
Book Rating : 4.3/5 (959 download)

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Book Synopsis When Startups Succeed by : Jaideep Parashar

Download or read book When Startups Succeed written by Jaideep Parashar and published by Independently Published. This book was released on 2023-05-25 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: When is your startup going to be successful? Are you planning Unicorn? When Startup Succeed is the book to answer all your question about Startup Building and it's success. The author takes you from the beginning to the unicorn stage with indepth focus on what to do when to do and how to do. This book is the extension of the last book Startup Building - The Untold Story! Why do I write another book on Startup Building, when there are another plenty of books on the subject? I personally felt that it's not about start up or unicorn building, it's about the journey of building dreams. A start up is not about money, product or service, it's about dream, passion, commitment and dedication. Most entrepreneurs make the mistake of building product, team, marketing and no passion, and dream. So, as an entrepreneur, what are you waiting for? Lets go from the Journey from Caterpillar to Sky! The GPS to Your Unicorn! Do you think you have what it takes to start a business? If the answer is no, then When Startup Succeed provides stories and advice from CEO & Entrepreneur, detailing the highs and lows of his journeys. This book is not just for aspiring entrepreneurs - everyone in the business world will find value in these pages. ★Sharing experiences from multiple backgrounds with you, and showing you the right direction. ★Guidance to the entrepreneurs in When Startup Succeed. ★With right guidance to give you the details for throughout the journey. ★Collection of advice from the most successful entrepreneurs and their insights on when to succeed in business ★Real-world lessons from people who have been there, done that ★A must read for all those who lack confidence ★Lesson to learn from my own journey. Explore the wisdom and experience from people from vastly different backgrounds - entrepreneurs, psychologists, Western and Eastern spiritual leaders, business magnates. ◆Learn how to plan your entire journey from ground. ◆The practical advice on when to make big moves and when to go slow instead of risk making decision. ◆More than just stories of success, this book contains the right material to help you start your own journey towards future success ◆The book will share insights from the industry's leading entrepreneurs and founders all with different backgrounds, so you can learn from them too. ◆Inside the book, you'll find insightful tips and tricks on how to build a startup, stay motivated and be productive - not just in business but also in life. About Author: He is the Co founder, CEO, Researcher, Taekwondo Player, and a best-selling author on Amazon. He began research work Fourteen years, Eight months back, and has researched and authored many subjects so far. Ready to build your own startup? Get the latest knowledge, guidance and tips on how to do it right!

The Web Startup Success Guide

Author : Robert Walsh
Publisher : Apress
ISBN 13 : 1430219866
Total Pages : 430 pages
Book Rating : 4.4/5 (32 download)

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Book Synopsis The Web Startup Success Guide by : Robert Walsh

Download or read book The Web Startup Success Guide written by Robert Walsh and published by Apress. This book was released on 2009-12-08 with total page 430 pages. Available in PDF, EPUB and Kindle. Book excerpt: If there's a software startup company in your developer heart, this is the book that will make it happen. The Web Startup Success Guide is your one-stop shop for all of the answers you need today to build a successful web startup in these challenging economic times. It covers everything from making the strategic platform decisions as to what kind of software to build, to understanding and winning the Angel and venture capital funding game, to the modern tools, apps and services that can cut months off development and marketing cycles, to how startups today are using social networks like Twitter and Facebook to create real excitement and connect to real customers. Bob Walsh, author of the landmark Micro-ISV: From Vision to Reality, digs deep into the definition, financing, community–building, platform options, and productivity challenges of building a successful and profitable web application today.

Build Something Great!

Author : David Overhauser
Publisher : Books by Simplex
ISBN 13 : 9780997082005
Total Pages : 278 pages
Book Rating : 4.0/5 (82 download)

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Book Synopsis Build Something Great! by : David Overhauser

Download or read book Build Something Great! written by David Overhauser and published by Books by Simplex. This book was released on 2015-12-09 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: Only 1 out of every 10 funded high-tech startups will succeed with an IPO or a high-value acquisition.The objective of Build Something Great! is to significantly increase the number of startups that succeed. It is well timed as the industry in the midst of another boom cycle for high-tech startups. It has been written explicitly to help these startups by presenting the best ideas, concepts and knowledge from those in the high-tech business world who have already succeeded.This book is unique among startup books on the market. Rather than providing details on what most entrepreneurs can figure out on their own, it addresses the critical issues that are elusive to most. It provides valuable advice and practical information to help in decision making and avoiding pitfalls that may lie in the path to success. It captures the keys to success and the mistakes that lead to failure. It makes you think about the important factors in every decision. It provides useful examples, metaphors and illustrations to convey the concepts in a way that is easy to understand.Tips are organized into several major stages and associated activities of a startup: getting the company started, building the product, getting funded, building the team and running the company. The authors have applied these tips through their experience as professors, entrepreneurs, startup advisors and angel investors. They have seen successful application of the tips as well as consequences when tips are not followed.This book is intended primarily for first-time entrepreneurs, but reviewers have indicated that the content is useful at all stages of a startup because of the breadth and depth of the topics covered. Phrases such as "terrific", "a potential game changer" and "innovative" have been used by reviewers in their feedback comments. Furthermore, they believe it will be a handy reference book to keep on the shelf for all management and employees so that everyone is working from the same playbook. It is a "must-have" book for any high-tech entrepreneur who wants to be successful.