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Streetwise Direct Marketing
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Book Synopsis Streetwise Direct Marketing by : George Duncan
Download or read book Streetwise Direct Marketing written by George Duncan and published by Adams Media. This book was released on 2002-06-01 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: Streetwise is devoted exclusively to business topics. From writing business plans, to financing, to building Web site traffic, these books provide everything ambitious business professionals need. Business happens in the real world, not the classroom. Streetwise recognises this and delivers the goods - fast. No fluff. No wasted time. Just cutting-edge information managers and small business entrepreneurs need to run their business successfully.
Book Synopsis Streetwise Do-It-Yourself Advertising by : Sarah White
Download or read book Streetwise Do-It-Yourself Advertising written by Sarah White and published by Adams Media. This book was released on 2002-06-01 with total page 391 pages. Available in PDF, EPUB and Kindle. Book excerpt: A collection of expert advice on improving sales. It includes dozens of templates and worksheets, and examples of advertisements, direct mail pieces and press releases.
Book Synopsis Streetwise Marketing Plan by : Don Debelak
Download or read book Streetwise Marketing Plan written by Don Debelak and published by Adams Media Corporation. This book was released on 2000-01 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title shows readers how to create a business plan, build an appropriate web site, get listed with popular search engines, and choose a domain name.
Book Synopsis Streetwise Low-Cost Marketing by : Mark Landsbaum
Download or read book Streetwise Low-Cost Marketing written by Mark Landsbaum and published by Adams Media. This book was released on 2004-01-01 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Exhaustively researched and thoroughly up-to-date to reflect all the shifts in the economy, Streetwise Low-Cost Marketing shows readers how to create "buzz" through good customer service, strong promotional materials, and smart use of the Internet.
Book Synopsis Streetwise Structuring Your Business by : Michele Cagan
Download or read book Streetwise Structuring Your Business written by Michele Cagan and published by BRILL. This book was released on 2004-10-15 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: This authoritative work shows how to: - Decide on the best structure - Establish proper accounting methods - Handle taxes - Protect personal assets
Book Synopsis The Complete Idiot's Guide to Marketing by : Sarah White
Download or read book The Complete Idiot's Guide to Marketing written by Sarah White and published by Penguin. This book was released on 2003 with total page 490 pages. Available in PDF, EPUB and Kindle. Book excerpt: In today's business environment, many professionals are getting back to the basics of key topics such as marketing. In this new edition of the popular The Complete Idiot's Guide to Marketing, author Sarah White gives a comprehensive update on marketing today. She takes a firm foundation of the basics and adds to it accessible marketing techniques including guerrilla marketing, marketing to the Baby Boomer generation, online marketing, targeted affordable direct mail, and more! With all the formal material readers need for positioning products or services including marketing plans, distribution strategies, and more, this completely updated edition is the book readers need for today! New coverage includes sample marketing plans for several types of small business – and a couple of larger projects; practical do-it-yourself strategies and tactics; how to analyze business segments, trends, etc.
Book Synopsis Streetwise Business Plans by : Michele Cagan
Download or read book Streetwise Business Plans written by Michele Cagan and published by Simon and Schuster. This book was released on 2006-10-12 with total page 255 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every great business begins with a great business plan! Nearly half of all new businesses fail within the first to years. To beat these odds, your new business needs a plan. Streetwise Business Plans with CD shows you how to create a professional business plan in no time. This book explains how to use a business plan to establish a sound business, develop a complete marketing strategy, and forecast change. Streetwise Business Plans with CD features multiple samples of prewritten text for every part of your plan, as well as two complete sample business plans. Streetwise Business Plans with CD includes sample material to be used in creating the ultimate business plan. The CD walks you through all of the basics and includes important topics such as Your General Executive Summary, Company Summary, Services & Products Summary, Market Analysis, Strategic Summary, Management Summary, and a Financial Plan. Whether you're expanding an established enterprise or opening a one-person shop, the best way to get your new business off to a good start is with Streetwise Business Plan with CD!
Book Synopsis Streetwise Marketing Plan by : Don Debelak
Download or read book Streetwise Marketing Plan written by Don Debelak and published by Adams Media. This book was released on 2002-06-01 with total page 362 pages. Available in PDF, EPUB and Kindle. Book excerpt: In a single, well-organized book, industry veteran Don Debelak answers all your questions about developing a marketing plan. And if you're a small-business owner, don't dismiss his book out of hand because you assume his ideas will be too expensive - he feels your pain. His advice is sophisticated yet cost-effective, and it does not rely on advertising or other pricey tactics. The book is structured clearly, with chapters on each aspect of the marketing plan. Worksheets, appendices and examples of actual marketing plans from companies that range from a coffee shop to an Internet company make its content hands on. getAbstract recommends this practical guide to new entrepreneurs and others who are looking to gain traction in the marketplace.
Book Synopsis Streetwise Independent Consulting by : David Kintler
Download or read book Streetwise Independent Consulting written by David Kintler and published by Simon and Schuster. This book was released on 2002-06-01 with total page 318 pages. Available in PDF, EPUB and Kindle. Book excerpt: A Simon & Schuster eBook. Simon & Schuster has a great book for every reader.
Book Synopsis Streetwise Selling On Ebay by : Sonia Weiss
Download or read book Streetwise Selling On Ebay written by Sonia Weiss and published by Simon and Schuster. This book was released on 2006-07-13 with total page 259 pages. Available in PDF, EPUB and Kindle. Book excerpt: Streetwise Guide to Selling on eBay shows all the ins and outs of getting started in this lucrative sales channel. Readers will learn the best ways to conduct eBay transactions; track inventory and profits; market products to beat the competition; maximize profits; and much more. From developing an eBay business plan to increasing visibility once the business is up and running, this one-stop resource is all readers need to make their online business a success!
Download or read book Response! written by Lois K. Geller and published by Simon and Schuster. This book was released on 1996 with total page 392 pages. Available in PDF, EPUB and Kindle. Book excerpt: With 25 years experience the author shows how to write effective copy, design a winning package, choose the right audience and test and run an efficient fulfilment process in the field of direct product marketing
Book Synopsis Business Letters - Complete by : John Woods
Download or read book Business Letters - Complete written by John Woods and published by Adams Media Corporation. This book was released on 1999 with total page 388 pages. Available in PDF, EPUB and Kindle. Book excerpt: Includes sample letters in such categories as sales, marketing, management, public relations, customer service, accounting and finance, and human resources
Book Synopsis Streetwise Small Business Success Kit by : Suzanne Caplan
Download or read book Streetwise Small Business Success Kit written by Suzanne Caplan and published by Adams Media. This book was released on 2002-06-01 with total page 404 pages. Available in PDF, EPUB and Kindle. Book excerpt: Streetwise is devoted exclusively to business topics. From writing business plans, to financing, to building Web site traffic, these books provide everything ambitious business professionals need. Business happens in the real world, not the classroom. Streetwise recognises this and delivers the goods - fast. No fluff. No wasted time. Just cutting-edge information managers and small business entrepreneurs need to run their business successfully.
Book Synopsis Streetwise Landlording & Property Management by : Mark B Weiss
Download or read book Streetwise Landlording & Property Management written by Mark B Weiss and published by Simon and Schuster. This book was released on 2003-02-01 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: As appealing and lucrative as property ownership can be, it isn't an occupation to be learned through trial and error. It's essential property owners understand all the ins and outs--legally and financially--for their own welfare as well as their tenants. Streetwise Landlording and Property Management addresses all aspects of the business, from the practical to the strategic. Property management is a 24/7 job with high risks as well as rewards. Streetwise Landlording and Property Management helps you assess whether or not you're cut out for the job.
Book Synopsis Profitable Direct Marketing by : Jim Kobs
Download or read book Profitable Direct Marketing written by Jim Kobs and published by McGraw-Hill Companies. This book was released on 1992 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Jim Kobs is a respected leader in the field of direct marketing, a strategic thinker, an effective teacher/lecturer, an award-winning creative thinker, a noted author and a good friend. Profitable Direct Marketing incorporates the wisdom of his years of experience and is an important addition to the library of every serious direct marketer. -- Jonah Gitlitz President Direct Marketing Association, Inc. This eagerly awaited new edition provides the know-how needed by every advertising, promotion and direct marketing manager who wants to succeed in the age of the individual. Highly recommended for both the basics and its advanced strategic insights. -- Stan Rapp Coauthor of MaxiMarketing Like Jim Kobs himself, his book is so wise, so clear, so well-organized, and so knowledgeable, I can't imagine a better place to get a broad grasp of the direct marketing of today and tomorrow. -- Thomas L. Collins Coauthor of MaxiMarketing Before you spend another dime to promote your product or service, you should read Jim Kobs' book to ensure that you are maximizing your investment. Getting the most out of direct marketing requires not only careful planning and execution, but rigorous analysis. Jim Kobs shows you how to do it, from start to finish. -- John Schlactenhaufen Vice President Sales &Marketing Dictaphone Corporation Jim Kobs covers it all . . . . Strategy, tactics, basic rules and advanced concepts are all addressed in what is becoming a must read for anyone using or contemplating a direct marketing program. -- Stephen E. Toman Executive Vice President Grolier, Inc. Finding this book is like finding your glasses . what seemed vague and obscure becomes clear. -- Susan J.McIntyre Direct Marketing Manager NIKE, Inc. This second edition updates, reinvigorates and adds fresh knowledge and insights to Jim Kobs' masterful work. -- Barrie M. Spelling Vice President, New Business Colgate-Palmolive Company Profitable Direct Marketing is a goldmine of information for immediate (and enjoyable) reading, and is an invaluable reference source for years to come. -- Richard S. Hodgson Author of Direct Mail and Mail Order Handbook
Book Synopsis Adams Streetwise Small Business Start-Up by : Bob Adams
Download or read book Adams Streetwise Small Business Start-Up written by Bob Adams and published by Adams Media. This book was released on 2002-06-01 with total page 420 pages. Available in PDF, EPUB and Kindle. Book excerpt: Packed with information, illustrations, graphs, forms, and worksheets, the Streetwise “RM” books provide everything business-people need to get up and running in the fast lane. Readers benefit from the expert advice of seasoned professionals in all areas of business, from motivating employees to marketing, building website traffic to financing.
Book Synopsis Streetwise Restaurant Management by : John James
Download or read book Streetwise Restaurant Management written by John James and published by Simon and Schuster. This book was released on 2003-07-01 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Owning and operating a restaurant is one of the most challenging endeavors an entrepreneur can take on--the hours are long and grueling, staff turnover averages 130 percent, and many fail within their first year. Streetwise Restaurant Management walks you step by step through each aspect of opening and managing a restaurant. This guide covers the practical issues you'll face on a daily basis and offers tips from an experienced restauranteur about the risks and rewards of restaurant management. Is owning or managing a restaurant right for you? It can be if you have Streetwise Restaurant Management as your ready reference for creating front-of-house ambience and back-of-house efficiencies.
