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Strategic Design Thinking
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Book Synopsis Strategic Design Thinking by : Natalie W. Nixon
Download or read book Strategic Design Thinking written by Natalie W. Nixon and published by Bloomsbury Publishing USA. This book was released on 2015-10-22 with total page 273 pages. Available in PDF, EPUB and Kindle. Book excerpt: Who can design? For too long, that question has highlighted the supposed division between right-brain dominant “creative types” and left-brain dominant “analytical types." Such a division is not practical for preparing students to become innovative contributors to the complex world of design. Strategic Design Thinking guides readers to cultivate hybrid thinking, whether their background is design, finance, or any discipline in between. This book is an introduction to an integrative approach using the lens of design thinking as a way to see the world. The focus is on process instead of solution, and on connecting disparate ideas instead of getting bogged down by silos of specialization. Through this book, students will be introduced to design management, strategic design, service design, and experience design.
Book Synopsis Design Thinking for Strategic Innovation by : Idris Mootee
Download or read book Design Thinking for Strategic Innovation written by Idris Mootee and published by John Wiley & Sons. This book was released on 2013-08-12 with total page 228 pages. Available in PDF, EPUB and Kindle. Book excerpt: A comprehensive playbook for applied design thinking in business and management, complete with concepts and toolkits As many companies have lost confidence in the traditional ways of running a business, design thinking has entered the mix. Design Thinking for Strategic Innovation presents a framework for design thinking that is relevant to business management, marketing, and design strategies and also provides a toolkit to apply concepts for immediate use in everyday work. It explains how design thinking can bring about creative solutions to solve complex business problems. Organized into five sections, this book provides an introduction to the values and applications of design thinking, explains design thinking approaches for eight key challenges that most businesses face, and offers an application framework for these business challenges through exercises, activities, and resources. An essential guide for any business seeking to use design thinking as a problem-solving tool as well as a business method to transform companies and cultures The framework is based on work developed by the author for an executive program in Design Thinking taught in Harvard Graduate School of Design Author Idris Mootee is a management guru and a leading expert on applied design thinking Revolutionize your approach to solving your business's greatest challenges through the power of Design Thinking for Strategic Innovation.
Book Synopsis Design Thinking for Strategy by : Claude Diderich
Download or read book Design Thinking for Strategy written by Claude Diderich and published by Springer Nature. This book was released on 2019-10-01 with total page 220 pages. Available in PDF, EPUB and Kindle. Book excerpt: The business environment is changing more rapidly than ever before, and new business ideas are emerging. This book discusses applying insights from design thinking to craft novel strategies that satisfy customer needs, make use of the available capabilities, integrate requirements for financial success and provide competitive advantage. It guides readers through the jungle encountered when developing a strategy for sustained growth and profitability. It addresses strategy design in a holistic way by applying abductive reasoning, iteratively observing customers and focusing on empathy, as well as prototyping ideas and using customers to validate them. Uniquely applying insights from design thinking to strategy, this book is a must-read for graduates, MBAs and executives interested in innovation and strategy, as well as corporate strategists, innovation managers, business analysts and consultants.
Book Synopsis The Design of Business by : Roger L. Martin
Download or read book The Design of Business written by Roger L. Martin and published by Harvard Business Press. This book was released on 2009 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: Most companies today have innovation envy. Many make genuine efforts to be innovative: they spend on R & D, bring in creative designers, hire innovation consultants; but they still get disappointing results. Roger Martin argues that to innovate and win, companies need 'design thinking'.
Download or read book Change by Design written by Tim Brown and published by Harper Collins. This book was released on 2009-09-29 with total page 278 pages. Available in PDF, EPUB and Kindle. Book excerpt: In Change by Design, Tim Brown, CEO of IDEO, the celebrated innovation and design firm, shows how the techniques and strategies of design belong at every level of business. Change by Design is not a book by designers for designers; this is a book for creative leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.
Book Synopsis Rotman on Design by : Roger L. Martin
Download or read book Rotman on Design written by Roger L. Martin and published by University of Toronto Press. This book was released on 2013-01-01 with total page 265 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the past decade, the Rotman School of Management and its award-winning publication, Rotman magazine, have proved to be leaders in the emerging field of design thinking. Employing methods and strategies from the design world to approach business challenges, design thinking can be embraced at every level of an organization to help build innovative products and systems, and to enhance customer experiences. This collection features Rotman magazine's best articles on design thinking and business design. Insights are drawn from the people on the frontlines of bringing design into modern organizations, as well as from the leading academics who are teaching design thinking to a new generation of global leaders. Rotman on Design is divided into three sections, each of which features an all-new introduction by a prominent thought leader. The selections cover a variety of practical topics, focusing on why design methodologies are so important today and how they can be introduced into organizations that have never before considered design thinking. They also illustrate the particular skills that promote great design - whether it be of a new business plan, a user experience, a health care system, or an economic policy. Together, the articles in this collection will help managers to thrive and prepare for future challenges. Anyone who is interested in fostering creativity and innovation in their organization will benefit from this engaging book.
Book Synopsis The Design Thinking Playbook by : Michael Lewrick
Download or read book The Design Thinking Playbook written by Michael Lewrick and published by John Wiley & Sons. This book was released on 2018-05-03 with total page 943 pages. Available in PDF, EPUB and Kindle. Book excerpt: A radical shift in perspective to transform your organization to become more innovative The Design Thinking Playbook is an actionable guide to the future of business. By stepping back and questioning the current mindset, the faults of the status quo stand out in stark relief—and this guide gives you the tools and frameworks you need to kick off a digital transformation. Design Thinking is about approaching things differently with a strong user orientation and fast iterations with multidisciplinary teams to solve wicked problems. It is equally applicable to (re-)design products, services, processes, business models, and ecosystems. It inspires radical innovation as a matter of course, and ignites capabilities beyond mere potential. Unmatched as a source of competitive advantage, Design Thinking is the driving force behind those who will lead industries through transformations and evolutions. This book describes how Design Thinking is applied across a variety of industries, enriched with other proven approaches as well as the necessary tools, and the knowledge to use them effectively. Packed with solutions for common challenges including digital transformation, this practical, highly visual discussion shows you how Design Thinking fits into agile methods within management, innovation, and startups. Explore the digitized future using new design criteria to create real value for the user Foster radical innovation through an inspiring framework for action Gather the right people to build highly-motivated teams Apply Design Thinking, Systems Thinking, Big Data Analytics, and Lean Start-up using new tools and a fresh new perspective Create Minimum Viable Ecosystems (MVEs) for digital processes and services which becomes for example essential in building Blockchain applications Practical frameworks, real-world solutions, and radical innovation wrapped in a whole new outlook give you the power to mindfully lead to new heights. From systems and operations to people, projects, culture, digitalization, and beyond, this invaluable mind shift paves the way for organizations—and individuals—to do great things. When you're ready to give your organization a big step forward, The Design Thinking Playbook is your practical guide to a more innovative future.
Book Synopsis Design Thinking by : Michael G. Luchs
Download or read book Design Thinking written by Michael G. Luchs and published by John Wiley & Sons. This book was released on 2015-11-02 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Develop a more systematic, human-centered, results-oriented thought process Design Thinking is the Product Development and Management Association's (PDMA) guide to better problem solving and decision-making in product development and beyond. The second in the New Product Development Essentials series, this book shows you how to bridge the gap between the strategic importance of design and the tactical approach of design thinking. You'll learn how to approach new product development from a fresh perspective, with a focus on systematic, targeted thinking that results in a repeatable, human-centered problem-solving process. Integrating high-level discussion with practical, actionable strategy, this book helps you re-tool your thought processes in a way that translates well beyond product development, giving you a new way to approach business strategy and more. Design is a process of systematic creativity that yields the most appropriate solution to a properly identified problem. Design thinking disrupts stalemates and brings logic to the forefront of the conversation. This book shows you how to adopt these techniques and train your brain to see the answer to any question, at any level, in any stage of the development process. Become a better problem-solver in every aspect of business Connect strategy with practice in the context of product development Systematically map out your new product, service, or business Experiment with new thought processes and decision making strategies You can't rely on old ways of thinking to produce the newest, most cutting-edge solutions. Product development is the bedrock of business —whether your "product" is a tangible object, a service, or the business itself — and your approach must be consistently and reliably productive. Design Thinking helps you internalize this essential process so you can bring value to innovation and merge strategy with reality.
Book Synopsis The Strategic Designer by : David Holston
Download or read book The Strategic Designer written by David Holston and published by HOW Books. This book was released on 2011-04-28 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Providing insight on how to be a successful and strategic designer, David Holston answers many of the questions plaguing the profession today, including how to boost efficiency and enhance creativity. The design profession has been asking itself some important questions lately: How do designers deal with the increasing complexity of design problems? What skills do designers need to be competitive in the future? How do designers become co-creators with clients and audiences? How do designers prove their value to business? Designers are looking for ways to stay competitive in the conceptual economy and address the increasing complexity of design problems. By adopting a process that considers collaboration, context and accountability, designers move from 'makers of things' to 'design strategists.' The Strategic Designer shows designers how to build strong client relationships, elevate their standing with clients, increase project success rates, boost efficiency, and enhance their creativity.
Book Synopsis Dark Matter and Trojan Horses by : Dan Hill
Download or read book Dark Matter and Trojan Horses written by Dan Hill and published by . This book was released on 2012 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Strategic design is about applying the principles of traditional design to "big picture" systemic challenges such as healthcare, education and the environment. It redefines how problems are approached and aims to deliver more resilient solutions. In this short book, Dan Hill outlines a new vocabulary of design, one that needs to be smuggled into the upper echelons of power. He asserts that, increasingly, effective design means engaging with the messy politics - the "dark matter" - taking place above the designer's head. And that may mean redesigning the organisation that hires you.
Book Synopsis The Art of Opportunity by : Marc Sniukas
Download or read book The Art of Opportunity written by Marc Sniukas and published by John Wiley & Sons. This book was released on 2016-05-02 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Innovate your way toward growth using practical, research-backed frameworks The Art of Opportunity offers a path toward new growth, providing the perspective and methods you need to make innovation happen. Written by a team of experts with both academic and industry experience—and a client roster composed of some of the world’s leading companies—this book provides you with the necessary tools to help you capture growth instead of chasing it. The visual frameworks and research-based methodology presented in The Art of Opportunity merge business design thinking and strategic innovation to help you change your growth paradigm. You’ll learn creative and practical methods for exploring growth opportunities and employ a new approach for identifying what “opportunity” looks like in the first place. Put aside the old school way of focusing on new products and new markets, to instead applying value creation to find your new opportunity, craft your offering, design your strategy and build new growth ventures. The changing business ecosystem is increasingly pushing traditional thinking out to pasture. New consumers and the new marketplace are demanding a profound adjustment to the way companies plan and execute growth strategies. This book gives you the tools to create your roadmap toward the new state of growth, and gain invaluable insight into a new way of thinking. The Art of Opportunity will help you to: Start looking at business growth from a new perspective Create value for the customers, company and ecosystem Innovate strategically and design new business models Develop a new active business design thinking approach to innovation Your company’s goal is to grow, and to turn non-customers into customers. The old ways are becoming less tenable and less cost-effective. The Art of Opportunity outlines the new growth paradigm and gives you a solid framework for putting new ideas into practice.
Book Synopsis Design Thinking for the Greater Good by : Jeanne Liedtka
Download or read book Design Thinking for the Greater Good written by Jeanne Liedtka and published by Columbia University Press. This book was released on 2017-09-05 with total page 530 pages. Available in PDF, EPUB and Kindle. Book excerpt: Facing especially wicked problems, social sector organizations are searching for powerful new methods to understand and address them. Design Thinking for the Greater Good goes in depth on both the how of using new tools and the why. As a way to reframe problems, ideate solutions, and iterate toward better answers, design thinking is already well established in the commercial world. Through ten stories of struggles and successes in fields such as health care, education, agriculture, transportation, social services, and security, the authors show how collaborative creativity can shake up even the most entrenched bureaucracies—and provide a practical roadmap for readers to implement these tools. The design thinkers Jeanne Liedtka, Randy Salzman, and Daisy Azer explore how major agencies like the Department of Health and Human Services and the Transportation and Security Administration in the United States, as well as organizations in Canada, Australia, and the United Kingdom, have instituted principles of design thinking. In each case, these groups have used the tools of design thinking to reduce risk, manage change, use resources more effectively, bridge the communication gap between parties, and manage the competing demands of diverse stakeholders. Along the way, they have improved the quality of their products and enhanced the experiences of those they serve. These strategies are accessible to analytical and creative types alike, and their benefits extend throughout an organization. This book will help today's leaders and thinkers implement these practices in their own pursuit of creative solutions that are both innovative and achievable.
Book Synopsis Designed Leadership by : Moura Quayle
Download or read book Designed Leadership written by Moura Quayle and published by Columbia University Press. This book was released on 2017-07-18 with total page 322 pages. Available in PDF, EPUB and Kindle. Book excerpt: Great leaders aspire to manage “by design”—with a sense of purpose and foresight. But too few leaders incorporate the proven practices and principles of the design disciplines. Lessons learned from the world of design, when applied to management, can turn leaders into collaborative, creative, deliberate, and accountable visionaries. Design thinking loosens the mind and activates innovation. It creates the conditions for employees to thrive and for all kinds of businesses to succeed. In Designed Leadership, the strategic-design scholar and urban-systems designer Moura Quayle shares her plan for integrating design and leadership, translating processes, principles, and practices from years of experience into tools of change for professional leaders. Quayle describes the key concepts of designed leadership, such as “make values explicit” and “learn from natural systems,” showing how strategic design can spur individual creativity and harness collective energy. For managers at any level, Designed Leadership uses original visuals and field-tested examples to teach the kind of thinking, theorizing, and practicing that result in long-lasting high performance in the workplace and beyond.
Book Synopsis Design Thinking at Work by : David Dunne
Download or read book Design Thinking at Work written by David Dunne and published by University of Toronto Press. This book was released on 2018-11-23 with total page 227 pages. Available in PDF, EPUB and Kindle. Book excerpt: The result of extensive international research with multinationals, governments, and non-profits, Design Thinking at Work explores the challenges that organizations face when developing creative strategies to innovate and solve problems. Now available for the first time in paper, Design Thinking at Work explores how many organizations have embraced "design thinking" as a fresh approach to fundamental problems, and how it may be applied in practice. Design thinkers constantly run headlong into challenges in bureaucratic and hostile cultures. Through compelling examples and stories from the field, Dunne explains the challenges they face, how the best organizations, including Procter & Gamble and the Australian Tax Office, are dealing with these challenges, and what lessons can be distilled from their experiences. Essential reading for anyone interested in how design works in the real world, Design Thinking at Work challenges many of the wild claims that have been made for design thinking, while offering a way forward.
Book Synopsis Design a Better Business by : Patrick van der Pijl
Download or read book Design a Better Business written by Patrick van der Pijl and published by John Wiley & Sons. This book was released on 2016-09-21 with total page 277 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book stitches together a complete design journey from beginning to end in a way that you’ve likely never seen before, guiding readers (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world. This book also features over 50 case studies and real life examples from large corporations such as ING Bank, Audi, Autodesk, and Toyota Financial Services, to small startups, incubators, and social impact organizations, providing a behind the scenes look at the best practices and pitfalls to avoid. Also included are personal insights from thought leaders such as Steve Blank on innovation, Alex Osterwalder on business models, Nancy Duarte on storytelling, and Rob Fitzpatrick on questioning, among others.
Book Synopsis Designing for Growth by : Jeanne Liedtka
Download or read book Designing for Growth written by Jeanne Liedtka and published by Columbia University Press. This book was released on 2011 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covering the mind-set, techniques, and vocabulary of design thinking, this book unpacks the mysterious connection between design and growth, and teaches managers in a straightforward way how to exploit design's exciting potential. --
Book Synopsis Creative Strategy and the Business of Design by : Douglas Davis
Download or read book Creative Strategy and the Business of Design written by Douglas Davis and published by Simon and Schuster. This book was released on 2016-06-14 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The Business Skills Every Creative Needs! Remaining relevant as a creative professional takes more than creativity--you need to understand the language of business. The problem is that design school doesn't teach the strategic language that is now essential to getting your job done. Creative Strategy and the Business of Design fills that void and teaches left-brain business skills to right-brain creative thinkers. Inside, you'll learn about the business objectives and marketing decisions that drive your creative work. You already have the creativity; now it's time to gain the business insight. Once you understand what the people across the table are thinking, you'll be able to think how they think to do what we do." -- Provided by publisher.
