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Sport Inc
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Download or read book Sport Inc. written by Ed Warner and published by Random House. This book was released on 2018-05-03 with total page 304 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why would someone pull the plug on a Premier League match? What prompts an athlete to search for sponsorship on eBay? How can the decision of a drinks brand CEO make or break an entire sport? Why would a sprinter think they can’t afford not to dope? Sport Inc. reveals the behind-the-scenes finances that drive sport - who gets rich and who gets left on the bench. Through investigations into a wide range of sports, including how football agents really work, the betting industry and corruption, esports, the NFL’s efforts to take over the world and the real cost of hosting events like the World Cup and the Olympics, the financial realities of our obsession with sport are exposed. As spectators our choices make us key players in this game of riches – it’s time to find out who’s winning and who’s losing.
Download or read book Sports, Inc. written by Phil Schaaf and published by Prometheus Books. This book was released on 2009-12-30 with total page 402 pages. Available in PDF, EPUB and Kindle. Book excerpt: For students interested in a career in sports entertainment or professionals already in the business, "Sports, Inc." has the latest information on one of the most dynamic and growing areas of the entertainment industry today. Illustrations.
Book Synopsis The Sporting Goods Industry by : Richard A. Lipsey
Download or read book The Sporting Goods Industry written by Richard A. Lipsey and published by McFarland. This book was released on 2006-06-07 with total page 179 pages. Available in PDF, EPUB and Kindle. Book excerpt: The last 20 years have brought remarkable growth and change to the sporting goods industry. The term "sporting goods" once comprised only equipment like golf clubs, basketballs and tennis rackets. With the recent explosion in apparel and footwear sales, though, the industry has moved far beyond equipment manufacture. Skyrocketing marketing budgets have resulted in top-name athletic endorsements and relentless branding, and athletic companies' logos are now easily among the most recognizable corporate trademarks in the world. This work, both a valuable text for students and an indispensable handbook for professionals, offers insight into every major function of the sporting goods industry. Chapters cover the development of the industry; the industry's structure and size; manufacturers' products and market shares; channels of distribution; sports medicine and product liability; sports marketing, including licensing, endorsement and sponsorship; the use of traditional media and market research; sales trends and profitability; and e-commerce. Each chapter includes discussion questions and exercises. Appendices provide directories of sporting goods vendors, retailers, and multi-sport media and trade associations. Instructors considering this book for use in a course may request an examination copy here.
Download or read book Ski written by and published by . This book was released on 1984-03 with total page 116 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ski written by and published by . This book was released on 1985-02 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ski written by and published by . This book was released on 1983-03 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ski written by and published by . This book was released on 1988-03 with total page 130 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ski written by and published by . This book was released on 1983-09 with total page 196 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ski written by and published by . This book was released on 1985 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ski written by and published by . This book was released on 1983-10 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ski written by and published by . This book was released on 1984-10 with total page 246 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ski written by and published by . This book was released on 1985-02 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ski written by and published by . This book was released on 1985-01 with total page 174 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ski written by and published by . This book was released on 1984-02 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ski written by and published by . This book was released on 1986-02 with total page 138 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ski written by and published by . This book was released on 1983-01 with total page 142 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Ski written by and published by . This book was released on 1988-02 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt: