Soft Power

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Publisher : PublicAffairs
ISBN 13 : 0786738960
Total Pages : 216 pages
Book Rating : 4.7/5 (867 download)

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Book Synopsis Soft Power by : Joseph S Nye Jr

Download or read book Soft Power written by Joseph S Nye Jr and published by PublicAffairs. This book was released on 2009-04-28 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Joseph Nye coined the term "soft power" in the late 1980s. It is now used frequently—and often incorrectly—by political leaders, editorial writers, and academics around the world. So what is soft power? Soft power lies in the ability to attract and persuade. Whereas hard power—the ability to coerce—grows out of a country's military or economic might, soft power arises from the attractiveness of a country's culture, political ideals, and policies. Hard power remains crucial in a world of states trying to guard their independence and of non-state groups willing to turn to violence. It forms the core of the Bush administration's new national security strategy. But according to Nye, the neo-conservatives who advise the president are making a major miscalculation: They focus too heavily on using America's military power to force other nations to do our will, and they pay too little heed to our soft power. It is soft power that will help prevent terrorists from recruiting supporters from among the moderate majority. And it is soft power that will help us deal with critical global issues that require multilateral cooperation among states. That is why it is so essential that America better understands and applies our soft power. This book is our guide.

Japan and China as Charm Rivals

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Publisher : University of Michigan Press
ISBN 13 : 0472028456
Total Pages : 284 pages
Book Rating : 4.4/5 (72 download)

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Book Synopsis Japan and China as Charm Rivals by : Jing Sun

Download or read book Japan and China as Charm Rivals written by Jing Sun and published by University of Michigan Press. This book was released on 2012-08-02 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: In international relations today, influence is as essential as military and economic might. Consequently, leaders promote favorable images of the state in order to attract allies and win support for their policies. Jing Sun, an expert on international relations and a former journalist, refers to such soft power campaigns as "charm offensives." Sun focuses on the competition between China and Japan for the allegiance of South Korea, Taiwan, and other states in the region. He finds that, instead of adopting a one-size-fits-all approach, the Chinese and the Japanese deploy customized charm campaigns for each target state, taking into consideration the target's culture, international position, and political values. He then evaluates the effectiveness of individual campaigns from the perspective of the target state, on the basis of public opinion polls, media coverage, and the response from state leaders. A deep, comparative study, Japan and China as Charm Rivalsenriches our understanding of soft power by revealing deliberate image campaign efforts and offering a method for assessing the effectiveness of such charm offensives.

Soft Power Made in China

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Author :
Publisher : Springer
ISBN 13 : 3319931156
Total Pages : 245 pages
Book Rating : 4.3/5 (199 download)

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Book Synopsis Soft Power Made in China by : Claire Seungeun Lee

Download or read book Soft Power Made in China written by Claire Seungeun Lee and published by Springer. This book was released on 2018-09-25 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book analyzes the ways in which China’s soft power growth faces dilemmas in East Asia through both online and offline platforms. One dilemma for China’s transnational soft power-field expansion lies in the intersection of its source and receiving countries. The author discusses how transnational audiences’ consumption and reception of Chinese television series are shaped by domestic factors, with interpretations of and desires for different forms of capital, further inhibiting the foreign export of these series. Another dilemma is the “outsourced soft power.” While Hong Kong and Taiwan play significant roles as outsourced soft power mediators, their under-established emerging digital media platforms have yet to meet the expectations of transnational audiences in a virtual transnational soft power field. Grounded in the author’s multi-site field research focused on television spheres, Soft Power Made in China argues that China’s soft power paradox in South Korea and Japan—two quasi-Sinophone countries—is not due to a lack of state-level strategy, but linked to soft power pathways that rely on production in one source country, and both distribution and reception in a receiving country.

Soft Power

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Author :
Publisher : Lexington Books
ISBN 13 : 0739133799
Total Pages : 286 pages
Book Rating : 4.7/5 (391 download)

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Book Synopsis Soft Power by : Mingjiang Li

Download or read book Soft Power written by Mingjiang Li and published by Lexington Books. This book was released on 2009-08-15 with total page 286 pages. Available in PDF, EPUB and Kindle. Book excerpt: Soft power has become a very popular concept in international affairs, appearing in government policy papers, academic discussions, and the popular media. In China, soft power has become one of the most frequently used phrases among political leaders, leading academics, and journalists. Defined against hard power, which often involves threat and coercion, soft power applies attraction, persuasion, and cooperation, finding its sources in culture, political values, and foreign policies. China, rich in culture and traditional philosophy, boasts abundant sources of soft power. Soft Power attempts to analyze the domestic and international views of China's soft power, the main strengths and weaknesses of China's soft power, and the application of soft power in China's international politics. It provides a comprehensive exploration of the soft power dimension in China's foreign relations by integrating views from various disciplines, such as history, education, culture, political economy, comparative politics, and philosophy. The book argues that soft power has become a very popular concept in China, that China is contemplating and exploring an innovative strategy in its rise and international politics, and that there have been quite a few notable elements of this in China's diplomatic practice, including softer rhetoric, promotion of the Chinese culture abroad, economic diplomacy, and image building. The book also argues that the limitations of China's soft power primarily stem from political values and China's own transitions, and reflects the reality that views and opinions regarding China's soft power are fairly diverse both in China and in the international arena.

Taiwan Cinema as Soft Power

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Author :
Publisher : Oxford University Press
ISBN 13 : 0197503373
Total Pages : 249 pages
Book Rating : 4.1/5 (975 download)

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Book Synopsis Taiwan Cinema as Soft Power by : Song Hwee Lim

Download or read book Taiwan Cinema as Soft Power written by Song Hwee Lim and published by Oxford University Press. This book was released on 2021-12-17 with total page 249 pages. Available in PDF, EPUB and Kindle. Book excerpt: Why has Taiwanese film been so appealing to film directors, critics, and audiences across the world? This book argues that because Taiwan is a nation without hard political and economic power, cinema becomes a form of soft power tool that Taiwan uses to attract global attention, to gain support, and to build allies. Author Song Hwee Lim shows how this goal has been achieved by Taiwanese directors whose films win the hearts and minds of foreign audiences to make Taiwan a major force in world cinema. The book maps Taiwan's cinematic output in the twenty-first century through the three keywords in the book's subtitle-authorship, transnationality, historiography. Its object of analysis is the legacy of Taiwan New Cinema, a movement that begun in the early 1980s that has had a lasting impact upon filmmakers and cinephiles worldwide for nearly forty years. By examining case studies that include Hou Hsiao-hsien, Ang Lee, and Tsai Ming-liang, this book suggests that authorship is central to Taiwan cinema's ability to transcend borders to the extent that the historiographical writing of Taiwan cinema has to be reimagined. It also looks at the scaling down of soft power from the global to the regional via a cultural imaginary called little freshness, which describes films and cultural products from Taiwan that have become hugely popular in China and Hong Kong. In presenting Taiwan cinema's significance as a case of a small nation with enormous soft power, this book hopes to recast the terms and stakes of both cinema studies and soft power studies in academia.

Politics of Soft Power Diplomacy and its Responses Non Traditional Security Issues

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Author :
Publisher : Sankalp Publication
ISBN 13 : 9393849579
Total Pages : 229 pages
Book Rating : 4.3/5 (938 download)

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Book Synopsis Politics of Soft Power Diplomacy and its Responses Non Traditional Security Issues by : Dr. samson S. chiru

Download or read book Politics of Soft Power Diplomacy and its Responses Non Traditional Security Issues written by Dr. samson S. chiru and published by Sankalp Publication. This book was released on with total page 229 pages. Available in PDF, EPUB and Kindle. Book excerpt: Politics of Soft Power Diplomacy and its Responses Non Traditional Security Issues Volume II is the outcome of Seminar Series at Mt Everest College, Senapati (Manipur) for the past a decade of continual effort, sustained by loving promotion and encouragement received from reputed ICSSR and UGC in granting Seminar grant to me as convener of this series The book covers wide ranges of inclusion and exclusion in accessing mainstream projects and government programmes rolled out from to time to time(the government provisions enshrined for the regional growth i.e., Northeastern region of India, both as hard power and soft power diplomacy) which are dealt and discussed here by different contributors of papers from various academic cross-disciplinary areas. It is felt that Soft Power Diplomacy is very instrumental in shaping the image of a country abroad. Joseph Nye coined the term and domestic policies are as important as foreign policies. Classical Realists too have the similar understanding/view of domestic domain having ramification on foreign policies/national interests for a country.

Chinese Soft Power and Public Diplomacy in the United States

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Author :
Publisher : Springer Nature
ISBN 13 : 981997576X
Total Pages : 224 pages
Book Rating : 4.8/5 (199 download)

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Book Synopsis Chinese Soft Power and Public Diplomacy in the United States by : Bilal Zubair

Download or read book Chinese Soft Power and Public Diplomacy in the United States written by Bilal Zubair and published by Springer Nature. This book was released on 2024-01-23 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores Chinese soft power and public diplomacy, and the way that it has played out in the context of the US-China relationship. As tensions between the two countries have grown in recent years, Chinese foreign policy has oscillated between confrontation and conciliation. In this work, which integrates all facets of China’s public diplomacy especially towards United States, the author explores the past and future of Chinese soft power, in a text that will interest diplomats, scholars and journalists.

The Rhetoric of Soft Power

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Author :
Publisher : Lexington Books
ISBN 13 : 0739142585
Total Pages : 309 pages
Book Rating : 4.7/5 (391 download)

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Book Synopsis The Rhetoric of Soft Power by : Craig Hayden

Download or read book The Rhetoric of Soft Power written by Craig Hayden and published by Lexington Books. This book was released on 2012 with total page 309 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Rhetoric of Soft Power: Public Diplomacy in Global Contexts provides a comparative assessment of public diplomacy and strategic communication initiatives in order to portray how Joseph Nye's notion of "soft power" has translated into context-specific strategies of international influence. The book examines four cases--Japan, Venezuela, China, and the United States--to illuminate the particular significance of culture, foreign publics, and communication technologies for the foreign policy ambitions of each country. This study explores the notion of soft power as a set of theoretical arguments about power, and as a reflection of how nation-states perceive what is an increasingly necessary perspective on international relations in an age of ubiquitous global communication flows and encroaching networks of non-state actors. Through an analysis of policy discourse, public diplomacy initiatives, and related programs of strategic influence, soft power in each case represents a localized set of assumptions about the requirements of persuasion, the relevance of foreign audiences to state goals, and the perception of what counts as a soft power resource. This timely analysis provides an unprecedented comparative investigation of the relationship between soft power and public diplomacy.

Governing Asia: Reflections On A Research Journey

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Publisher : World Scientific
ISBN 13 : 9814635405
Total Pages : 236 pages
Book Rating : 4.8/5 (146 download)

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Book Synopsis Governing Asia: Reflections On A Research Journey by : Lee Kuan Yew School Of Public Policy

Download or read book Governing Asia: Reflections On A Research Journey written by Lee Kuan Yew School Of Public Policy and published by World Scientific. This book was released on 2014-10-07 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: These thirty-eight essays by the professors and research fellows of the Lee Kuan Yew School of Public Policy is dedicated to the tenth anniversary of the School. The core theme of the essays is governance in Asia and what its governments and peoples are doing for the public good. As Asia rises, its policymakers and citizens, and indeed the rest of the world, are increasingly asking how this dynamic region is making public policy, what we can learn from that exciting, often turbulent process, and how Asians can do better. The School's diverse and international group of scholars have written a set of informal, provocative, and passionate essays about governance in Asia — its past, present, and future — and why they study it. The volume — a candid, engaging act of transparency and disclosure — is also an invitation to join the conversation on the problems and promise of Asia and the larger dialogue on public policy and policy research in a globalized world.

Soft Power and Heritage

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Author :
Publisher : Springer Nature
ISBN 13 : 3031412079
Total Pages : 466 pages
Book Rating : 4.0/5 (314 download)

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Book Synopsis Soft Power and Heritage by : Rodrigo Christofoletti

Download or read book Soft Power and Heritage written by Rodrigo Christofoletti and published by Springer Nature. This book was released on 2023-11-15 with total page 466 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book encourages a critical dialogue between interdisciplinary fields that border heritage boundaries and seeks to contribute a wide range of scholarly perspectives and case studies (both national and international). The widespread use of the concept of soft power is sometimes grossly misused as a synonym for anything other than military force. While the concept is one of the most popular and influential in progressive foreign policy circles and is noted for being the ability of a country to convince others that its cause is the best, without having to resort to economic or military threats, the your ability to accurately describe the world we live in needs repair lenses. The power of example, the power of attraction through culture or, in other words, the ability of a country to attract others because of its culture and political values ​​in its foreign policy, that is, soft power, is something that emerges in partly because of government and partly in spite of governments. To have soft power, you need to be connected, and the interaction, management and dissemination of assets can be seen as exercises in soft power action. This book seeks to detail in examples how the concept of “soft power” encompasses and problematizes the multiplicity of themes on the contemporary international agenda, focusing on one of its least discussed elements: the universe of international cultural heritage and the relationship between actors and society, preservationist actions in the globalized world. While cultural heritage embodies different values ​​and can serve different economic, social and political objectives in development contexts, the past becomes a cultural currency when it becomes essential to the human experience.

THE THIRD EYE

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Author :
Publisher : Notion Press
ISBN 13 :
Total Pages : 438 pages
Book Rating : 4.8/5 (9 download)

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Book Synopsis THE THIRD EYE by : R RAMASUBRAMANIYAN

Download or read book THE THIRD EYE written by R RAMASUBRAMANIYAN and published by Notion Press. This book was released on 2023-06-01 with total page 438 pages. Available in PDF, EPUB and Kindle. Book excerpt: DISMANTLING GLOBAL HINDHUPHOBIA The attacks on the Religion of this land and its related and linked civilizational identity is on the rise from different quarters not only in India but across the world. All the current conflict trigger points work at different levels and are operated by a mix of different interest groups, but the end goal is to ring fence the religion called Hinduism and to make it fit the Western / Eurocentric framework of Religion; else it needs to be dismantled. This book is an attempt to give a fresh Indic perspective to the religion of this land. Hence the book is titled ‘The Third Eye’ - a new vision to view Bharat; a vision that does not get confined to a right or left or centric view point. It sits above all these views; it is ‘The Third Eye’. It also symbolically represents Shiva’s third eye, the opening of which burns everything; the attempt is to burn the current narrative with the third eye so that we get to see / create a new vision of Bharat.

A Century's Journey: How The Great Powers Shape The World

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Author :
Publisher : Basic Books (AZ)
ISBN 13 :
Total Pages : 434 pages
Book Rating : 4.3/5 (91 download)

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Book Synopsis A Century's Journey: How The Great Powers Shape The World by : Robert Pastor

Download or read book A Century's Journey: How The Great Powers Shape The World written by Robert Pastor and published by Basic Books (AZ). This book was released on 1999-09-23 with total page 434 pages. Available in PDF, EPUB and Kindle. Book excerpt: This incisive study of the evolving world order argues that seven countries have changed the world during the twentieth century and predicts their continued centrality in the twenty-first.

Machineries of Persuasion

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Publisher : Walter de Gruyter GmbH & Co KG
ISBN 13 : 3110558092
Total Pages : 422 pages
Book Rating : 4.1/5 (15 download)

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Book Synopsis Machineries of Persuasion by : Óscar J. Martín García

Download or read book Machineries of Persuasion written by Óscar J. Martín García and published by Walter de Gruyter GmbH & Co KG. This book was released on 2019-04-01 with total page 422 pages. Available in PDF, EPUB and Kindle. Book excerpt: Over the last two decades, public diplomacy has become a central area of research within Cold War studies. Yet, this field has been dominated by studies of the United States' soft power practices. However, the so-called 'cultural dimension' of the Cold war was a much more multifaceted phenomenon. Little attention has been paid to European actors' efforts to safeguard a wide range of strategic and political interests by seducing foreign publics. This book includes a series of works which examine the soft power techniques used by various European players to create a climate of public opinion overseas which favored their interests in the Cold war context. This is a relevant book for three reasons. First, it contains a wide variety of case studies, including Western and Eastern, democratic and authoritarian, and core and peripheral European countries. Second, it pays attention to little studied instruments of public diplomacy such as song contests, sport events, tourism and international solidarity campaigns. Third, it not only concentrates on public diplomacy programs deployed by governments, but also on the role played by some non-official actors in the cultural Cold War in Europe

Soft Power and Great-Power Competition

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Author :
Publisher : Springer Nature
ISBN 13 : 9819907144
Total Pages : 187 pages
Book Rating : 4.8/5 (199 download)

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Book Synopsis Soft Power and Great-Power Competition by : Joseph S. Nye

Download or read book Soft Power and Great-Power Competition written by Joseph S. Nye and published by Springer Nature. This book was released on 2023-04-26 with total page 187 pages. Available in PDF, EPUB and Kindle. Book excerpt: This open access book consists of essays selected from Joseph S. Nye, Jr.’s last three decades of writing and illustrate a variety of perspectives on the nature of power, the role of the United States in the world and US-China relations. Through this collection, it is hoped that readers will gain a better understanding of today’s global environment and find that while great power competition may be inevitable in a world as centers of power shift, cooperating to address transnational challenges can be a positive sum game. The contents of this book are divided into four main parts. Part One discusses the origins and political progress of the concept of “Soft Power”. Part Two explores soft power in the American experience, its sources and interaction with US foreign policy, as well as its ebb and flow in the age of Obama, Trump and Biden. Part Three examines the rise of and the opportunities and difficulties for Chinese soft power, focusing on China’s investment in soft power and how this demonstrates its commitment to a peaceful rise. However, it also addresses the question of how can China get “smart” on how it uses soft power. Part Four provides a bird’s-eye view of power shifts in the 21st century and the interactions between the US as an established power and China as a rising power, while also reassuring readers that Thucydidean fears are unnecessary and a Cold War is avoidable. Both countries have to realize that some forms of power must be exercised with others, not over others, the development of soft power need not be a zero-sum game. Ultimately, the US-China relationship is a “cooperative rivalry” where a successful strategy of “smart competition” is necessary and cooperation on transnational challenges like climate change, pandemics, cyberterrorism and nuclear proliferation, will serve to benefit not only China and the US, but the world as a whole.

Cities, Museums and Soft Power

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Publisher : Rowman & Littlefield
ISBN 13 : 1442276770
Total Pages : 272 pages
Book Rating : 4.4/5 (422 download)

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Book Synopsis Cities, Museums and Soft Power by : Gail Dexter Lord

Download or read book Cities, Museums and Soft Power written by Gail Dexter Lord and published by Rowman & Littlefield. This book was released on 2016-07-08 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Museum planners Gail Lord and Ngaire Blankenberg demonstrate how museums and cities are using their soft power to address some of the most important issues of our time.Soft power is the exercise of influence through attraction, persuasion, and agenda-setting rather than military or economic coercion.Thirteen of the world's leading museum and cultural experts from six continents explore the many facets of soft power in cities and museums to include: how it amplifies civic discourse, accelerates cultural change, and contributes to contextual intelligence among the great diversity of city dwellers, visitors, and policy makers. The authors urge city governments to embrace museums which so often are the signifiers of their cities, increasing real estate values while attracting investment, tourists, and creative workers. Lord and Blankenberg propose 32 practical strategies for museums and cities to activate their soft power and create thriving and sustainable communities. Follow the link below to watch co-author Gail Lord speaking about soft power on The Agenda, a popular public affairs program on TVO, a leading educational television broadcaster http://tvo.org/video/programs/the-agenda-with-steve-paikin/a-cultural-sleeping-giant. To Read More: http://tvo.org/article/current-affairs/shared-values/how-museums-help-cities-realize-their-soft-power

Peace Corps and Citizen Diplomacy

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Publisher : Lexington Books
ISBN 13 : 1498502415
Total Pages : 223 pages
Book Rating : 4.4/5 (985 download)

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Book Synopsis Peace Corps and Citizen Diplomacy by : Stephen M. Magu

Download or read book Peace Corps and Citizen Diplomacy written by Stephen M. Magu and published by Lexington Books. This book was released on 2018-03-13 with total page 223 pages. Available in PDF, EPUB and Kindle. Book excerpt: For over 50 years, more than 225,000 Peace Corps volunteers have been placed in over 140 countries around the world, with the goals of helping the recipient countries need for trained men and women, to promote a better understanding of Americans for the foreign nationals, and to promote a better understanding of other peoples on the part of Americans. The Peace Corps program, proposed during a 2 a.m. campaign stop on October 14, 1960 by America's Camelot, was part idealism, part belief that the United States could help Global South countries becoming independent. At the height of the Cold War, the US and USSR were racing each other to the moon, missiles in Turkey and in Cuba and walls in Berlin consumed the archrivals; sending American graduates to remote villages seemed ill-informed. Kennedy's Kiddie Korps was derided as ineffectual, the volunteers accused of being CIA spies, and often, their work made no sense to locals. The program would fall victim to the vagaries of global geopolitics: in Peru, Yawar Malku (Blood of the Condor), depicting American activities in the country, led to volunteers being bundled out unceremoniously; in Tanzania, they were excluded over Tanzania’s objection to the Vietnam War. Despite these challenges, the Peace Corps program shaped newly independent countries in significant ways: in Ethiopia they constituted half the secondary school teachers in 1961, in Tanzania they helped survey and build roads, in Ghana and Nigeria they were integral in the education systems, alongside other programs. Even in the Philippines, formerly a U.S. colony, Peace Corps volunteers were welcomed. Aside from these outcomes, the program had a foreign policy component, advancing U.S. interests in the recipient countries. Data shows that countries receiving volunteers demonstrated congruence in foreign policy preferences with the U.S., shown by voting behavior at the United Nations, a forum where countries’ actions and preferences and signaling is evident. Volunteer-recipient countries particularly voted with the U.S. on Key Votes. Thus, Peace Corps volunteers who function as citizen diplomats, helped countries shape their foreign policy towards the U.S., demonstrating the viability of soft power in international relations.

Soft Power

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Author :
Publisher : Little, Brown Book Group
ISBN 13 : 1408711451
Total Pages : 465 pages
Book Rating : 4.4/5 (87 download)

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Book Synopsis Soft Power by : Robert Winder

Download or read book Soft Power written by Robert Winder and published by Little, Brown Book Group. This book was released on 2020-08-06 with total page 465 pages. Available in PDF, EPUB and Kindle. Book excerpt: In recent years the modern world has developed a brave new concept: 'soft power'. It is the power of friendly persuasion rather than command, and it invites nations to compete (as they did in the nineteenth century) to expand their 'sphere of influence' as brands in a global marketplace. In Bloody Foreigners and The Last Wolf, Robert Winder explored the way Britain was shaped first by migration, and then by hidden geographical factors. Now, in Soft Power he reveals the ways in which modern states are asserting themselves not through traditional realpolitik but through alternative means: business, language, culture, ideas, sport, education, music, even food - the texture and values of history and daily life. Moving from West to East, the book tells the story of soft power by exploring the varied ways in which it operates - from an American sheriff in Poland to an English garden in Ravello, a French vineyard in Australia, an Asian restaurant in Spain, a Chinese Friendship Hall in Sudan; the fact that fifty-eight modern heads of state were educated in Britain; the student exchange that took a teenage Deng Xiaoping to a small town on the Loire; the way that Japan could seduce the world with chic food and smart computer games. Now there may be a new twist in this Great game. With soft power's quiet ingredients - education, science, trade, cultural values - and a new emphasis on shared mutual interest, it may be the only force supple enough to tackle the challenges the future looks likely to pose - not least the slam-the-door reflexes pulling in the other direction.