SEO Hacks, Secrets and Tips for 2013 and Beyond

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Author :
Publisher : Bull City Publishing
ISBN 13 :
Total Pages : 13 pages
Book Rating : 4./5 ( download)

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Book Synopsis SEO Hacks, Secrets and Tips for 2013 and Beyond by : Gloria Carter

Download or read book SEO Hacks, Secrets and Tips for 2013 and Beyond written by Gloria Carter and published by Bull City Publishing. This book was released on 2014-06-05 with total page 13 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is my personal list of over 9 years of Professional Search Engine Optimization and Online Marketing experience packed in 301 tips, Hacks and gems that can magnify the results of any digital marketing campaign. This is a must have for any and every post penguin and post panda Search Engine Marketeer, especially if they have been effected by the ever changing SERP landscape. I have purchased many SEO books and trainings over my 9+ years... but none of them present information in a easy to follow and even easier to apply format for busy SEM Managers. I'm willing to bet that one tip applied per day equates to a 1% increase in overall effectiveness and results of a SEO Campaign. So I challenge all of my customers whom buy this book to Actively track the ROI % on each tip applied, I'm pretty the $2.99 Kindle price pays for itself 100X's over.

Seo 2013 and Beyond

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781484968598
Total Pages : 104 pages
Book Rating : 4.9/5 (685 download)

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Book Synopsis Seo 2013 and Beyond by : Andy Williams

Download or read book Seo 2013 and Beyond written by Andy Williams and published by Createspace Independent Publishing Platform. This book was released on 2013-05-14 with total page 104 pages. Available in PDF, EPUB and Kindle. Book excerpt: A review of the changes Google implemented to its search algorithms beginning in 2011 with Panda, and with Penguin in 2012, and the strategies and recommendations for how to ensure the ranking of your website remains high in light of these changes.

The Complete SEO

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Publisher :
ISBN 13 :
Total Pages : 150 pages
Book Rating : 4.:/5 (124 download)

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Book Synopsis The Complete SEO by : Andy J. Williams

Download or read book The Complete SEO written by Andy J. Williams and published by . This book was released on 2013 with total page 150 pages. Available in PDF, EPUB and Kindle. Book excerpt:

SEO for 2013 & Beyond

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Author :
Publisher : CreateSpace
ISBN 13 : 9781492186717
Total Pages : 194 pages
Book Rating : 4.1/5 (867 download)

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Book Synopsis SEO for 2013 & Beyond by : Partha Bhattacharya

Download or read book SEO for 2013 & Beyond written by Partha Bhattacharya and published by CreateSpace. This book was released on 2013-09-10 with total page 194 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are You Desperate To Appease Google? You Are Doing Wrong SEO. Period. Make Your Business Succeed With SEO That Works...No Matter What Google Does. Get 30 SEO Video Lessons FREE! This book, SEO For 2013 & Beyond: SEO Made Simple For Beginners, shows the path to insulate your small business from any turmoil with the right kind of SEO. It underlines the fact that you don't do SEO in a vacuum. You do it to boost your business. You need results for the efforts you make for your business. As you coast though the easy narrations in the book you realize that much of SEO is pure common sense. That's a big help because rising above the din of Penguin, Panda, Phantom and their ilk, you learn to focus your SEO efforts that actually benefit over the long term. You come to understand that unlike all other marketing, SEO does not stop after bringing in the visitors. It continues to guide the visitors within the website to inform, educate, and convert them. »»» Make No Mistake. Your Business Is More Important Than What Google Does. Let SEO Help Your Business. The critical milestones of your website are not how to escape Google's wrath every time it updates its algorithm. They are about how to attract and retain the visitors to make your business succeed, no matter what Google does. Accordingly, as you'll discover, this book lucidly explains the concept of SEO for beginners and illustrates not only what steps to take, but also why to take them. Just this knowledge will protect your website from the future *shocks* of algorithm updates by the search engines. »»» Tips, References, Video Lessons - All FREE For You! To help readers understand the critical aspects of search engine optimization, this book has used nearly 170 top SEO tips and references. Many of them are from renowned experts, and are often the results of rigorous studies. Readers also get free (normally costs $45) lifetime enrollment to the video-based e-learning course titled, SEO Best Practices for Beginners to Start Web Business, created by the author, Partha Bhattacharya. The course has 30 well-explained SEO video tutorials, and will be a great boon for those who prefer to learn SEO by watching video. Scroll Up And Grab Your Copy Now.

The Complete SEO 2013 and Beyond

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Author :
Publisher :
ISBN 13 : 9781484812679
Total Pages : 158 pages
Book Rating : 4.8/5 (126 download)

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Book Synopsis The Complete SEO 2013 and Beyond by : Andy J. Williams

Download or read book The Complete SEO 2013 and Beyond written by Andy J. Williams and published by . This book was released on 2013-05-21 with total page 158 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Complete SEO 2013 & Beyond This book contains my Amazon best seller - "SEO 2013 & Beyond" as well as my "SEO Checklist" book. SEO 2013 & Beyond - Search engine optimization will never be the same again. If the SEO book/course you are putting your faith into was written before September 2012, then you could be following advice that will get your site penalized, or even removed from Google. Google made massive changes in 2011, but even more significant changes in 2012. Strategies taught as best principles in early 2012 are now considered "black hat" or just plain risky in 2013. SEO 2013 & Beyond will tell you what you can do and what you cannot. On February 11th, 2011, Google dropped a bombshell on the SEO community when they released the Panda update. Panda was designed to remove low quality content from the search engine results pages. Then, on 24th April 2012, Google went in for the kill when they released the Penguin update. Few webmasters could believe the carnage that this update caused or the fact that Google dared to release it. On September 28th 2012, Google released a new algorithm update targeting exact match domains (EMDs). While I have never been a huge fan of exact match domains, many other SEO books and courses teach you to use them. I'll tell you why I think those other courses and books are wrong. We also had another Panda update (27th September) and another Penguin update (5th October). Panda seems to penalize low quality content, whereas Penguin is more concerned about overly aggressive SEO tactics. Stuff that SEOs had been doing for years, not only doesn't work anymore, but now can cause your site to be penalized and drop out of the rankings. Just about everything you have been taught about SEO in the last 10 years can be thrown out the Window. Google have moved the goal posts. In this book, I want to share with you the new SEO. The SEO for 2013 and Beyond. SEO Checklist - A step-by-step plan for fixing SEO problems with your web site. Pre-Panda and pre-Penguin, Google tolerated certain activities. Post-Panda and post-Penguin, they don't. As a result, they are now enforcing their Webmaster Guidelines which is something that SEOs never really believed Google would do! Essentially, Google have became far less tolerant of activities that they see as rank manipulation. As webmasters, we have been given a choice. Stick to Google's rules, or lose out on free traffic from the world's biggest search engine. Those that had abused the rules in the past got a massive shock. Their website, which may have been at the top of Google for several years, dropped like a stone. Rankings gone, overnight! To have any chance of recovery, you MUST clean up that site, but for many, trying to untangle the SEO mess that was built up over several years is not always easy. Where do you start? That's why this book was written. It provides a step-by-step plan to fix a broken site and contains detailed checklists with an explanation of why those things are important. These checklists are based on the SEO that I use on a daily basis. It's the SEO I teach my students, and it's the SEO that I know works. For those that embrace the recent changes, SEO has actually become easier as we no longer have to battle against other sites whose SEO was done 24/7 by an automated tool or an army of cheap labor. Those sites have largely been removed, and that levels the playing field. If you have a site that lost rankings, this book gives you a step-by-step action plan and checklist to fix problems that are common causes of ranking penalties. Who am I? If you want to learn more about me and why I am qualified to talk about SEO, visit my website at http://ezseonews.com. Read some of the stuff I've written, and read some of the stuff my readers have written about me.

Seo 2013 & Beyond

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Author :
Publisher : CreateSpace
ISBN 13 : 9781503073180
Total Pages : 40 pages
Book Rating : 4.0/5 (731 download)

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Book Synopsis Seo 2013 & Beyond by : Basma Issa

Download or read book Seo 2013 & Beyond written by Basma Issa and published by CreateSpace. This book was released on 2014-11-03 with total page 40 pages. Available in PDF, EPUB and Kindle. Book excerpt: Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine's users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines. As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic. The plural of the abbreviation SEO can also refer to "search engine optimizers," those who provide SEO services.

SEO

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Author :
Publisher :
ISBN 13 :
Total Pages : 100 pages
Book Rating : 4.:/5 (133 download)

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Book Synopsis SEO by : Andy J. Williams

Download or read book SEO written by Andy J. Williams and published by . This book was released on 2013 with total page 100 pages. Available in PDF, EPUB and Kindle. Book excerpt: A review of the changes Google implemented to its search algorithms beginning in 2011 with Panda, and with Penguin in 2012, and the strategies and recommendations for how to ensure the ranking of your website remains high in light of these changes.

SEO Hacks, Secrets and Tips for 2013 and Beyond

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Author :
Publisher : Bull City Publishing
ISBN 13 :
Total Pages : 13 pages
Book Rating : 4./5 ( download)

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Book Synopsis SEO Hacks, Secrets and Tips for 2013 and Beyond by : Gloria Carter

Download or read book SEO Hacks, Secrets and Tips for 2013 and Beyond written by Gloria Carter and published by Bull City Publishing. This book was released on 2014-06-05 with total page 13 pages. Available in PDF, EPUB and Kindle. Book excerpt: This is my personal list of over 9 years of Professional Search Engine Optimization and Online Marketing experience packed in 301 tips, Hacks and gems that can magnify the results of any digital marketing campaign. This is a must have for any and every post penguin and post panda Search Engine Marketeer, especially if they have been effected by the ever changing SERP landscape. I have purchased many SEO books and trainings over my 9+ years... but none of them present information in a easy to follow and even easier to apply format for busy SEM Managers. I'm willing to bet that one tip applied per day equates to a 1% increase in overall effectiveness and results of a SEO Campaign. So I challenge all of my customers whom buy this book to Actively track the ROI % on each tip applied, I'm pretty the $2.99 Kindle price pays for itself 100X's over.

SEO 2014 and Beyond

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781494401894
Total Pages : 124 pages
Book Rating : 4.4/5 (18 download)

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Book Synopsis SEO 2014 and Beyond by : Andy Williams

Download or read book SEO 2014 and Beyond written by Andy Williams and published by Createspace Independent Publishing Platform. This book was released on 2013-12-06 with total page 124 pages. Available in PDF, EPUB and Kindle. Book excerpt: If the SEO book/course you are putting your faith into was written before September 2012, then you could be following advice that will get your site penalized, or even removed from Google. Google made massive changes in 2011, but even more significant changes in 2012. Strategies taught as best principles in early 2012 are now considered "black hat" or just plain risky in 2013. SEO 2013 & Beyond will tell you what you can do and what you cannot. Let's look at what happened. On February 11th, 2011, Google dropped a bombshell on the SEO community when they released the Panda update. Panda was designed to remove low quality content from the search engine results pages. The surprise to many were some of the big name casualties that were taken out by the update. On 24th April 2012, Google went in for the kill when they released the Penguin update. Few SEOs that had been in the business for any length of time could believe the carnage that this update caused. If Google's Panda was a 1 on the Richter scale of updates, Penguin was surely a 10. It completely changed the way we need to think about SEO. On September 28th 2012, Google released a new algorithm update targeting exact match domains (EMDs). I have updated this book to let you know the consequences of owning EMDs and added my own advice on choosing domain names. While I have never been a huge fan of exact match domains anyway, many other SEO books and courses teach you to use them. I'll tell you why I think those other courses and books are wrong. The EMD update was sandwiched in between another Panda update (on the 27th September) and another Penguin update (5th October). On 22nd May 2013, Google unleashed Penguin 2.0 which went far deeper than the original Penguin algorithm. This was not just a data refresh, but a major update to Penguin itself, and it's only going to get tougher. In August 2013, Google released a new Algorithm, called Hummingbird. This was a major change in the way Google sorts through the indexed pages. We probably haven't seen such a major update like this in over a decade, though chances are it has less affect on your traffic than Panda or Penguin. Whereas Panda seems to penalize low quality content, Penguin is more concerned about overly aggressive SEO tactics. Stuff that SEOs had been doing for years, not only didn't work any more, but now can actually cause your site to be penalized and drop out of the rankings. That's right, just about everything you have been taught about Search Engine Optimization in the last 10 years can be thrown out the Window. Google have moved the goal posts. I have been working in SEO for around 10 years and have always tried to stay within the guidelines laid down by Google. This has not always been easy because to compete with other sites, it often meant using techniques that Google frowned upon. Now, if you use those techniques, Google is likely to catch up with you and demote your rankings. In this book, I want to share with you the new SEO. The SEO for 2014 & Beyond. Who am I? If you want to learn more about me and why I am qualified to talk about SEO, visit my website at http: //ezseonews.com. Read some of the stuff I've written, and read some of the stuff my readers have written about me....

Beyond Keywords

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Publisher :
ISBN 13 : 9789358683653
Total Pages : 0 pages
Book Rating : 4.6/5 (836 download)

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Book Synopsis Beyond Keywords by : Alina Petrova

Download or read book Beyond Keywords written by Alina Petrova and published by . This book was released on 2023-12-31 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Mastering the ins and outs of Search Engine Optimization (SEO) is no longer just about terms in this fast-changing digital world; it's a journey "Beyond Keywords." In her groundbreaking book, Alina Petrova, a famous author, presents the ultimate guide, giving readers unmatched insights into how SEO has changed in the digital age. "Beyond Keywords: How SEO Has Changed in the Digital Age" goes beyond the usual ways of doing SEO and takes readers to a new world where flexibility and new ideas are king. In a world where search engines are always improving their algorithms and user habits are always changing, Petrova guides us through the ever-changing complexities of SEO and reveals the prevailing trends in today's digital world. Businesses and digital marketers who want to stay ahead in the competitive online world will find this book very useful. It is full of strategies that can be used right away and examples from real life. Petrova talks about the history of search engines and how they have changed digital marketing in a big way. This gives readers a full picture of the factors that will affect SEO in the future. Some of the most important things to talk about are how search behavior is changing, the problems with keyword-focused SEO, and why we need to take a more comprehensive approach. Petrova carefully looks into how content is the most important part of SEO, focusing on how to make high-quality, interesting material that both users and search engines like. The book shows how information and user experience work together to make each other better. It also shows how important it is to understand what people are trying to do in their search queries. Petrova shows readers how to change content to match what users want, which is a very helpful way to learn about how user-centric SEO can completely change results. Petrova stresses how important it is to plan and build websites that work well on mobile devices because mobile devices are still the most popular way to search the web. The book explains how to make content and user experiences better for mobile users, taking into account the change in how people interact with digital content. With an eye on the future, Petrova talks about new trends like the rise of voice-activated devices and how search engines are using social media signs to decide how to rank websites. "Beyond Keywords" is a complete guide for managing the ever-changing world of digital visibility. It covers everything from the importance of local searches to how AI and machine learning are changing the role of SEO. "Beyond Keywords" by Alina Petrova is a must-read for anyone who wants to not only understand but also learn the ins and outs of modern SEO. It gives you actionable insights and strategic advice for thriving in the fast-paced and competitive digital age. Here's to a new age of SEO that goes beyond keywords, limits, and what people expect.

SEO 2013

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Author :
Publisher : Speedy Publishing LLC
ISBN 13 : 1683688309
Total Pages : 26 pages
Book Rating : 4.6/5 (836 download)

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Book Synopsis SEO 2013 by : Daniel Stevens

Download or read book SEO 2013 written by Daniel Stevens and published by Speedy Publishing LLC. This book was released on 2013-06-06 with total page 26 pages. Available in PDF, EPUB and Kindle. Book excerpt: SEO is constantly evolving year after year as Google and other search engines have defined better ways to sort out sites. What seems to be happening is a gradual shift from the quantity to the quality of the content of a site but still staying grounded to the basics of SEO which are creating worthwhile content and the use of keywords. There are reports that say that the movement from quantity of texts to the quality of the content of a site has somehow "killed" SEO; what they don't realize is that by merely coming up with high quality content, sites are already using SEO techniques. Updating and improving site content is basically one of the important foundations of SEO.

The Complete SEO 2014 and Beyond

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Author :
Publisher :
ISBN 13 : 9781495262364
Total Pages : 176 pages
Book Rating : 4.2/5 (623 download)

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Book Synopsis The Complete SEO 2014 and Beyond by : Andy Williams

Download or read book The Complete SEO 2014 and Beyond written by Andy Williams and published by . This book was released on 2014-01-22 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Covers the Panda, Penguin & Hummingbird updates The book contains my Amazon best seller - SEO 2014 & Beyond as well as my SEO Checklist book. SEO 2014 & Beyond - Search engine optimization will never be the same again If the SEO book/course you are putting your faith into was written even 1 year ago, then you could be following advice that will get your site penalized, or even removed from Google. Google made massive changes in 2011, but even more significant changes in 2012 & 2013. Strategies taught as best principles just one year ago are now considered "black hat" or just plain risky in 2014. SEO 2014 & Beyond will tell you what you can do and what you cannot. On February 11th, 2011, Google dropped a bombshell on the SEO community when they released the Panda update. Panda was designed to remove low quality content from the search engine results pages. Then, on 24th April 2012, Google went in for the kill when they released the Penguin update. Few webmasters could believe the carnage that this update caused or the fact that Google dared to release it. On September 28th 2012, Google released a new algorithm update targeting exact match domains (EMDs). While I have never been a huge fan of exact match domains, many other SEO books and courses teach you to use them. I'll tell you why I think those other courses and books are wrong. We also had another Panda update (27th September) and another Penguin update (5th October). On 22nd May 2013, Google unleashed Penguin 2.0 which went far deeper than the original Penguin algorithm, and it's only going to get tougher. In August 2013, Google released a new Algorithm, called Hummingbird. This was a major change in the way Google sorts through the indexed pages. We probably haven't seen such a major update like this in over a decade, though chances are it has less affect on your traffic than Panda. Just about everything you have been taught about SEO in the last 10 years can be thrown out the Window. Google have moved the goal posts. In this book, I want to share with you the new SEO. The SEO for 2014 & Beyond. SEO Checklist - A step-by-step plan for fixing SEO problems with your web site Pre-Panda and pre-Penguin, Google tolerated certain activities. Post-Panda and post-Penguin, they don't. As a result, they are now enforcing their Webmaster Guidelines which is something that SEOs never really believed Google would do! Essentially, Google have became far less tolerant of activities that they see as rank manipulation. As webmasters, we have been given a choice. Stick to Google's rules, or lose out on free traffic from the world's biggest search engine. Those that had abused the rules in the past got a massive shock. Their website, which may have been at the top of Google for several years, dropped like a stone. Rankings gone, overnight! To have any chance of recovery, you MUST clean up that site, but for many, trying to untangle the SEO mess that was built up over several years is not always easy. Where do you start? That's why this book was written. It provides a step-by-step plan to fix a broken site and contains detailed checklists with an explanation of why those things are important. These checklists are based on the SEO that I use on a daily basis. It's the SEO I teach my students, and it's the SEO that I know works. For those that embrace the recent changes, SEO has actually become easier as we no longer have to battle against other sites whose SEO was done 24/7 by an automated tool or an army of cheap labor. Those sites have largely been removed, and that levels the playing field. If you have a site that lost rankings, then this book is for you!

SEO 2015 and Beyond

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Author :
Publisher :
ISBN 13 : 9781505432725
Total Pages : 208 pages
Book Rating : 4.4/5 (327 download)

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Book Synopsis SEO 2015 and Beyond by : Andy J. Williams

Download or read book SEO 2015 and Beyond written by Andy J. Williams and published by . This book was released on 2014-12-08 with total page 208 pages. Available in PDF, EPUB and Kindle. Book excerpt: SEO 2015 & BeyondSearch engine optimization will never be the same againThis book is now in it's fourth major update and includes coverage of the Hummingbird update as well as Panda & Penguin.If the SEO book/course you are putting your faith into was written before September 2012, then you could be following advice that will get your site penalized, or even removed from Google. Google made massive changes in 2011, but even more significant changes in 2012. In 2013 & 2014 SEO changed again with several major algorithm changes. Strategies taught as best principles even a year ago are now considered "black hat" or just plain risky in 2015. SEO 2015 & Beyond will tell you what you can do and what you cannot.Let's look at what happened.On February 11th, 2011, Google dropped a bombshell on the SEO community when they released the Panda update. Panda was designed to remove low quality content from the search engine results pages. The surprise to many were some of the big name casualties that were taken out by the update. On 24th April 2012, Google went in for the kill when they released the Penguin update. Few SEOs that had been in the business for any length of time could believe the carnage that this update caused. If Google's Panda was a 1 on the Richter scale of updates, Penguin was surely a 10. It completely changed the way we need to think about SEO. On September 28th 2012, Google released a new algorithm update targeting exact match domains (EMDs). While I have never been a huge fan of exact match domains, many other SEO books and courses teach you to use them. I'll tell you why I think those other courses and books are wrong.The EMD update was sandwiched in between another Panda update (on the 27th September) and another Penguin update (5th October).On 22nd May 2013, Google unleashed Penguin 2.0 which went far deeper than the original Penguin algorithm. This was not just a data refresh, but a major update to Penguin itself, and it's only going to get tougher.In August 2013, Google released Hummingbird. This was a major change in the way Google sorts through the indexed pages. We probably haven't seen such a major update like this in over a decade.In July 2014, Google released the Pigeon update, affecting how local search was handled. In October 2014, Penguin 2.0 was followed by Pirate 2.0.Stuff that SEOs have been doing for years, not only don't work any more, but can actually get your site penalized. That's right, just about everything you have been taught about Search Engine Optimization in the last 10 years can be thrown out the Window. Google have moved the goal posts. I have been working in SEO for around 10 years and have always tried to stay within the guidelines laid down by Google. This has not always been easy because to compete with other sites, it often meant using techniques that Google frowned upon. Today, if you use those techniques, it's not a question of if, but when Google catch you. In this book, I want to share with you the new SEO. The SEO for 2015 and Beyond. Who am I?If you want to learn more about me and why I am qualified to talk about SEO, visit my website at http://ezseonews.com. Read some of the stuff I've written, and read some of the stuff my readers have written about me....

The Complete SEO 2015 and Beyond

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Author :
Publisher :
ISBN 13 : 9781505433777
Total Pages : 226 pages
Book Rating : 4.4/5 (337 download)

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Book Synopsis The Complete SEO 2015 and Beyond by : Andy Williams

Download or read book The Complete SEO 2015 and Beyond written by Andy Williams and published by . This book was released on 2014-12-08 with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book contains the 4th Edition of my SEO book, "SEO 2015 & Beyond" as well as "An SEO Checklist" book. SEO 2015 & Beyond - Search engine optimization will never be the same againIf the SEO book/course you are putting your faith into was written even 1 year ago, then you could be following advice that will get your site penalized, or even removed from Google. Google made massive changes in 2011, but even more aggressive changes in 2012 & 2013. 2014 was also stressful for SEOs. Strategies taught as best principles just one year ago are now considered "black hat" or just plain risky in today. SEO 2015 & Beyond will tell you what you can do and what you cannot. On February 11th, 2011, Google dropped a bombshell on the SEO community when they released the Panda update. Then, on 24th April 2012, Google went in for the kill when they released the Penguin update. Few webmasters could believe the carnage that this update caused or the fact that Google dared to release it. On September 28th 2012, Google released a new algorithm update targeting exact match domains (EMDs). We also had another Panda update (27th September 2012) and another Penguin update (5th October 2012).On 22nd May 2013, Google unleashed Penguin 2.0 which went far deeper than the original Penguin algorithm, and it's only going to get tougher.In August 2013, Google released a new Algorithm, called Hummingbird. This was a major change in the way Google sorts through the indexed pages. We probably haven't seen such a major update like this in over a decade, though chances are it has less affect on your traffic than Panda.In July 2014 we saw the Pigeon update. In October 2014 Penguin 3.0 was released, followed by Pirate 2.0. later that month.Just about everything you have been taught about SEO in the last 10 years can be thrown out the Window. In this book, I want to share with you the new SEO. The SEO for 2015 & Beyond. SEO Checklist - A step-by-step plan for fixing SEO problems with your web sitePre-Panda and pre-Penguin, Google tolerated certain activities. Post-Panda and post-Penguin, they don't. As a result, they are now enforcing their Webmaster Guidelines which is something that SEOs never really believed Google would do! Essentially, Google have became far less tolerant of activities that they see as rank manipulation. As webmasters, we have been given a choice. Stick to Google's rules, or lose out on free traffic from the world's biggest search engine. Those that had abused the rules in the past got a massive shock. Their website, which may have been at the top of Google for several years, dropped like a stone. Rankings gone, overnight! To have any chance of recovery, you MUST clean up that site, but for many, trying to untangle the SEO mess that was built up over several years is not always easy. Where do you start? That's why this book was written. It provides a step-by-step plan to fix a broken site and contains detailed checklists with an explanation of why those things are important. These checklists are based on the SEO that I use on a daily basis. It's the SEO I teach my students, and it's the SEO that I know works. For those that embrace the recent changes, SEO has actually become easier as we no longer have to battle against other sites whose SEO was done 24/7 by an automated tool or an army of cheap labor. Those sites have largely been removed, and that levels the playing field.If you have a site that lost rankings, then this book is for you!Who am I?If you want to learn more about me and why I am qualified to talk about SEO, visit my website at http://ezseonews.com. Read some of the stuff I've written, and read some of the stuff my readers have written about me.

Seo for 2019 and Beyond

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781729697351
Total Pages : 152 pages
Book Rating : 4.6/5 (973 download)

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Book Synopsis Seo for 2019 and Beyond by : Brett Smith

Download or read book Seo for 2019 and Beyond written by Brett Smith and published by Createspace Independent Publishing Platform. This book was released on 2018-11-07 with total page 152 pages. Available in PDF, EPUB and Kindle. Book excerpt: This Book Comes with an Awesome Gift Package! The gift package includes: -A 12-step video course on how to create an easy online business with Private Label products, that makes you passive income (This's worth $97) -1,000 Ebooks (with Private Label Rights) (Downloadable) -100,000 Articles in all kinds of topics (with Private Label Rights) (Downloadable) This package will only be free for a limited period of time. Don't Miss This Opportunity! ......................................................................................................................................................................................................... SEO FOR 2019 AND BEYOND A Comprehensive Search Engine Optimization Guide to Master the Evolving Internet World The internet is constantly changing. Therefore, all internet based businesses need to be evolving with up to date marketing and business strategies in order to sustain long term. This book covers all you need to know about search engine optimization in order to be successful in the evolving internet world in the year 2019 and beyond, not only as a beginner to internet marketing, but also as an experienced online entrepreneur. If you are already running an Internet marketing campaign or are about to embark on an Internet marketing campaign, one concept you cannot afford to skimp on is search engine optimization (SEO). SEO is one of the most popular buzz words in Internet marketing but unfortunately most Internet marketers simply do not know enough about SEO to make this strategy work for them. Even those who are knowledgeable about SEO may have difficulty executing their SEO strategies to produce the desired affect. Advertising is a very important part of running any type of business. You need to advertise to reach new customers and market your products or services. Whether you run your business online or not you probably already realize how important it is to advertise but if you are running your business online you should understand there is a great deal of free advertising available in the form of optimal search engine rankings. Well known search engines such as Google rank websites according to complex algorithms which are designed to determine which websites are most relevant for particular search terms. Therefore taking the time and effort to optimize your website for relevant search terms may result in you being rewarded with high search engine rankings for these terms. This is important because most Internet users rely heavily on these rankings. It is not uncommon for Internet users to only review the first few results when they search for a particular term. This means if your website ranks high enough to appear on the first page of the search results you will likely enjoy increased website traffic. However, if your website doesn't make it to the first page or even the second page, it is unlikely you will receive a great deal of website traffic from visitors who use search engines. You're About to Discover... Why Use Search Engine Optimization? Applying Google SEO to Your Business (Step by Step Guide) Black Hat SEO in 2019 and Beyond Search Engine Traffic Tactics in 2019 Local SEO Tips for 2019 Strategies to Master SEO in the Evolving Internet in 2019 and Beyond And, much more! Take action now and order your book! Enjoy the book! Don't forget to leave your review. Tags: SEO, Search Engine Optimization, Internet Marketing, Passive Income, Google, Web Traffic, Websites, AdSense

The New Advertising

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Author :
Publisher : Bloomsbury Publishing USA
ISBN 13 : 1440833435
Total Pages : 845 pages
Book Rating : 4.4/5 (48 download)

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Book Synopsis The New Advertising by : Valerie K. Jones

Download or read book The New Advertising written by Valerie K. Jones and published by Bloomsbury Publishing USA. This book was released on 2016-09-19 with total page 845 pages. Available in PDF, EPUB and Kindle. Book excerpt: The era of "big data" has revolutionized many industries—including advertising. This is a valuable resource that supplies current, authoritative, and inspiring information about—and examples of—current and forward-looking theories and practices in advertising. The New Advertising: Branding, Content, and Consumer Relationships in the Data-Driven Social Media Era supplies a breadth of information on the theories and practices of new advertising, from its origins nearly a quarter of a century ago, through its evolution, to current uses with an eye to the future. Unlike most other books that focus on one niche topic, this two-volume set investigates the overall discipline of advertising in the modern context. It sheds light on significant areas of change against the backdrop of digital data collection and use. The key topics of branding, content, interaction, engagement, big data, and measurement are addressed from multiple perspectives. With contributions from experts in academia as well as the advertising and marketing industries, this unique set is an indispensable resource that is focused specifically on new approaches to and forms of advertising. Readers will gain an understanding of the distinct shifts that have taken place in advertising. They will be able to build their knowledge on frameworks for navigating and capitalizing on today's fragmented, consumer-focused, digital media landscape, and they will be prepared for what the future of advertising will likely bring.

Beyond Keywords The Modern Guide To Effective SEO

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Publisher :
ISBN 13 : 9788196586416
Total Pages : 0 pages
Book Rating : 4.5/5 (864 download)

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Book Synopsis Beyond Keywords The Modern Guide To Effective SEO by : Maria K. M.

Download or read book Beyond Keywords The Modern Guide To Effective SEO written by Maria K. M. and published by . This book was released on 2023-09-09 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: "Beyond Keywords: The Modern Guide to Effective SEO" is a comprehensive and up-to-date resource that delves into the evolving landscape of search engine optimization. In an era where digital marketing is constantly evolving, this guide offers a fresh perspective on optimizing your online presence for search engines. This book, written by industry experts, recognizes that SEO has transcended the simple inclusion of keywords in web content. It begins by acknowledging that search engines, particularly Google, have become incredibly sophisticated, focusing on user intent, user experience, and content quality. "Beyond Keywords" explores these aspects in detail, providing actionable insights to help readers adapt to the changing SEO landscape. One of the key themes of the book is the importance of understanding and catering to user intent. It emphasizes the need to create content that genuinely answers users' questions and provides value. The book discusses the use of natural language processing and semantic search to align content with what users are actually searching for, rather than merely relying on keyword stuffing. Furthermore, "Beyond Keywords" addresses the significance of mobile optimization and the impact of voice search on SEO strategies. It highlights the need for responsive design and the importance of optimizing for voice-activated assistants like Siri and Alexa. In addition to on-page SEO, the book covers the importance of off-page factors such as backlinks and social signals, offering strategies to build a strong online presence and authority. "Beyond Keywords" also delves into the world of technical SEO, shedding light on website performance, site structure, and the role of structured data in enhancing search visibility. Overall, this guide is a valuable resource for digital marketers, business owners, and web developers looking to navigate the complex world of modern SEO. By emphasizing user-centric strategies, up-to-date SEO techniques, and a holistic approach to online marketing, "Beyond Keywords" provides readers with the knowledge and tools needed to thrive in today's competitive digital landscape. Whether you are new to SEO or a seasoned professional, this book offers invaluable insights to help you stay ahead in the ever-changing world of online search.