Selling in a Recession

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Author :
Publisher :
ISBN 13 : 9780981708812
Total Pages : 134 pages
Book Rating : 4.7/5 (88 download)

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Book Synopsis Selling in a Recession by : Matthew Aaron

Download or read book Selling in a Recession written by Matthew Aaron and published by . This book was released on 2009-02 with total page 134 pages. Available in PDF, EPUB and Kindle. Book excerpt: Are you worried about the economy? Is the thought of brining in new business in this environment keeping you up at night? Do you wish you knew how to survive and thrive in a recession? If so, this is the book for you. Selling in a Recession is the definitive guide for any salesperson, sales manager, business owner, or self-employed professional who needs an edge in this tough economy. Written in a brief, easy to understand format, its designed to fill you in on everything you need to know about finding business in a recession, including: What a recession really means Where to find new customers How to negotiate in a tough economy And ways to actually increase your income You wont find academic discussions or feel-good messages in these pages, but you will find real-world advice on how to tackle a recession head-on. Times might be tough, but with the right skills and mindset, you can not only survive, but come out the other side with more customers than ever! This book is a real life-saver for any salesperson working in this tough market. -Brian Tracy, author of The Psychology of Selling "Matthew has uncovered the secrets to selling in this tougher economy. If you haven't read Selling in a Recession, then you're probably losing business to someone who has. Matthew has uncovered the secrets to selling in this tougher economy." -Jim Pancero, author of You Can Always Sell More "If EVER there was a right message at the right time, surely it's Matthew Aaron's new book Selling In A Recession. Recessions are when great salespeople can actually prosper and create opportunity if they're willing to make some simple changes in thinking and strategy. This book can help you do it!" -Joe Calloway, author of Becoming A Category of One "Recessions always produce the sweet smell of success for salespeople who are paying attention. Read Matthew Aaron's book and learn how to be one of the survivors!" -Ed Brodow, author of Negotiation Boot Camp "The single best resource available for any salesperson facing a stiff economy." -Carl Henry, sales coach and author of The MODERN Sales System "If you're in sales, then stop worrying about the economy and pick up a copy of this book now! -Debbie Allen, author of Confessions of Shameless Self Promoters If you're in sales you need to read: Selling in a Recession: 21 Tips and Strategies to Grow Your Business in a Tough Economy by Matthew Aaron. This insightful and easy to read book will not only help you to think about the current economy with new eyes, it will also help your sales. -Shawna Schuh, Certified Speaking Professional and Profitable People Skills expert "This book is a must read immediately. Things are a challenge in this economy all of us with the responsibility to sell. Matt helps us not only understand the situation but tell us what to do specifically, now." -Thomas J. Winninger, best-selling author of Price Wars "The way to identify a 'recession' is to look for a lack of sales. Matthew Aaron shows you how to do exactly the opposite. He shows you how to find the opportunities and make the sales despite the economy. This thoughtfully written book is spot-on with its recommendations and tips. I suggest that you make it your constant companion while growing your sales as others are cowering in fear." -Jim Cathcart, Motivational speaker and Author of Relationship Selling

Sales Guy's 7 Rules for Outselling the Recession

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Author :
Publisher : Henry Holt and Company
ISBN 13 : 1429930829
Total Pages : 48 pages
Book Rating : 4.4/5 (299 download)

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Book Synopsis Sales Guy's 7 Rules for Outselling the Recession by : Jeb Blount

Download or read book Sales Guy's 7 Rules for Outselling the Recession written by Jeb Blount and published by Henry Holt and Company. This book was released on 2009-09-08 with total page 48 pages. Available in PDF, EPUB and Kindle. Book excerpt: Get the crucial guidance you need to thrive during this economic slump with Sales Guy's 7 Rules for Outselling the Recession. Successful selling always involves finding opportunity in obstacles. That's true now more than ever. Jeb Blount, a globally recognized sales expert and host of the top-rated Sales Guy's Quick and Dirty Tips for Getting the Deal Done podcast delivers the seven essential rules for navigating the difficult economic climate and coming out on top. Sales Guy's 7 Rules for Outselling the Recession tells you exactly what you must do right now to stay selling in this recession. While sales professionals all around you go down with the ship, Jeb's seven rules will help you adapt, change, innovate, and use this recession as an opening to build stronger business relationships and close new deals that will benefit you for years to come. Jeb offers indispensable advice on everything from properly evaluating your job security and knowing when to jump ship, to the steps you must take to keep the business you have, to expert tips on how to successfully and aggressively pursue new sales opportunities at a time when clients say they aren't buying. Jeb Blount knows today's sales challenges first hand. His Sales Guy's 7 Rules for Outselling the Recession is chock-full of practical advice that will give you the skills you need to prosper and the renewed motivation you need to succeed.

Recession-proof Selling

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Author :
Publisher : Lulu.com
ISBN 13 : 0972710035
Total Pages : 257 pages
Book Rating : 4.9/5 (727 download)

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Book Synopsis Recession-proof Selling by :

Download or read book Recession-proof Selling written by and published by Lulu.com. This book was released on with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt:

Selling in a Recession!

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Author :
Publisher : Gerard Assey
ISBN 13 :
Total Pages : 162 pages
Book Rating : 4./5 ( download)

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Book Synopsis Selling in a Recession! by : Gerard Assey

Download or read book Selling in a Recession! written by Gerard Assey and published by Gerard Assey. This book was released on 2023-01-21 with total page 162 pages. Available in PDF, EPUB and Kindle. Book excerpt: All over the world there could be full of negative statistics, warnings, and dire economic projections, with a lot of uncertainty; and the cause of economic slowdown could be very different to anything we’ve probably seen in the past. The overriding motivator will be fear, not confidence. The basic behavior pattern will be Contraction, rather than Expansion! So the question to ask is: Do you see the recession as a sales problem or a great business opportunity? Sadly, many see it is as a problem, thus missing fabulous opportunities to grow their businesses. An economic slowdown can be a problem for businesses, or, it can be a great opportunity to gain new clients and boost sales-if one can only master the sales methods that work best in such recessionary times. It's important to note that during recessions, even with all the talk going on, people still spend money. Deals are still closed; many businesses thrive, regardless of what’s happening on the daily news- banks still process literally millions of money every day. What changes is what people spend their money on, how quickly they make buying decisions, & why they spend that money. The key is to look for opportunities in the new setting, not waste time sulking wishing things would go back to the way they were. Things never go back to the way they were. People still have needs you can fill. They still will spend money. They just want to be more sure about who they give it to. So this can be a great time to hone the team’s skills and with the right strategies, and making adjustments, organizations can maintain or even increase business during a recession and, even when it is over, emerge bigger, with more growth potential, much loyal customers, larger earnings, and an organization that is solid, having now a track record to substantiate of having gone through the worst times- and emerging most successfully! The KEY Fact: There will be winners and there will be losers. Where are you going to be? Decide today that this era will be your best season ever… And this book: 'Selling in a Recession!' will help you through these challenges that come with selling in a slow or down economy- the biggest mistakes to avoid, and the best practices-step by step, using the unique 7 Step P.R.O.M.I.S.E Methodology to help you survive and thrive into the future by enabling your business successfully navigate the uncertainty and outperform the competition- emerging profitable and victorious!

The Book Publishing Industry

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Author :
Publisher : Taylor & Francis
ISBN 13 : 1135615888
Total Pages : 396 pages
Book Rating : 4.1/5 (356 download)

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Book Synopsis The Book Publishing Industry by : Albert N. Greco

Download or read book The Book Publishing Industry written by Albert N. Greco and published by Taylor & Francis. This book was released on 2004-11-16 with total page 396 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume provides an innovative and detailed overview of the book publishing industry, including details about the business processes in editorial, marketing and production. The work explores the complex issues that occur everyday in the publishing in

Go Out and Sell Something!

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Publisher : Lulu.com
ISBN 13 : 0615294413
Total Pages : 153 pages
Book Rating : 4.6/5 (152 download)

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Book Synopsis Go Out and Sell Something! by : Rollis Fontenot, III

Download or read book Go Out and Sell Something! written by Rollis Fontenot, III and published by Lulu.com. This book was released on 2009-05-01 with total page 153 pages. Available in PDF, EPUB and Kindle. Book excerpt: A very popular saying is that the only constant is change. Our economy and the job market continue to fluctuate, but many salespeople thrive through the ups and downs of the economy. And that's what this guide is all about. It is designed to help salespeople navigate their journey toward success in the wonderful career of selling, regardless of the economic climate.

Selling When No One is Buying

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Publisher : Simon and Schuster
ISBN 13 : 144051979X
Total Pages : 176 pages
Book Rating : 4.4/5 (45 download)

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Book Synopsis Selling When No One is Buying by : Stephan Schiffman

Download or read book Selling When No One is Buying written by Stephan Schiffman and published by Simon and Schuster. This book was released on 2009-05-18 with total page 176 pages. Available in PDF, EPUB and Kindle. Book excerpt: Times are tough all over. Wall Street is shivering and consumer confidence is dropping like a rock. Yet it's possible for the enterprising salesperson to still gain prospects, sign new clients, and close the deal. All it takes is persistence, energy, some new thinking, and the advice of Stephan Schiffman, American's top corporate sales trainer. Schiffman shows you how to: Treat customers individually Make life easier for customers in bad times Show that bad times won't last forever Reorient their thinking now to prepare for the future Across America, the sales landscape is changing swiftly. But even in an economic downturn, salespeople can survive—and thrive! The key to success is to learn how to sell when no one is buying.

How To Sell When Nobody's Buying

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Author :
Publisher : John Wiley & Sons
ISBN 13 : 047052359X
Total Pages : 256 pages
Book Rating : 4.4/5 (75 download)

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Book Synopsis How To Sell When Nobody's Buying by : Dave Lakhani

Download or read book How To Sell When Nobody's Buying written by Dave Lakhani and published by John Wiley & Sons. This book was released on 2009-06-15 with total page 256 pages. Available in PDF, EPUB and Kindle. Book excerpt: The most effective sales strategies for tough economic times Today's selling environment is tough, and only getting tougher. The old tactics are no longer working, and the current economy is only making selling more difficult. You need sales tactics and strategies that work now and fast . . . even when no one wants to buy-and tactics and strategies that will work even better when they do want to buy. How to Sell When Nobody's Buying is a practical, effective guide to selling even in the toughest of times. This book is packed with new information about creating sales opportunities. Most sales strategies taught today are based on outdated information from ten, twenty, even thirty years ago and they simply don't work today. You'll find the tools and information you need to gain confidence, create powerful alliances, profitable social networks, and drive your profits to unprecedented highs. Whether you sell business-to-business or direct to the consumer, whether you sell real estate or retail, this is the sales guide for you. Features effective, simple strategies for selling in tough economic times Offers free or low-cost prospecting tools that bring in customers by the herd Includes case studies from top salespeople that reveal new ways to bring in customers From sales guru Dave Lakhani, author of Persuasion, Subliminal Persuasion, and The Power of an Hour These days, you need all the help you can get to sell effectively. If you want to increase your sales and drive your business forward-no matter what the economy or your industry does-learn How to Sell When Nobody's Buying.

Recession Storming

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Author :
Publisher : Createspace Independent Publishing Platform
ISBN 13 : 9781434849533
Total Pages : 252 pages
Book Rating : 4.8/5 (495 download)

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Book Synopsis Recession Storming by : Rupert M. Hart

Download or read book Recession Storming written by Rupert M. Hart and published by Createspace Independent Publishing Platform. This book was released on 2008-03-03 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: The #1 book on Marketing in a Recession on Amazon. com for over 3 years. It was published in early 2008, 9 months before it was announced that we had been in recession since December 2007.So you've cut costs, now what? You just can't cut your way to greatness and "Recession Storming" will get you out into action with new strategies to squeeze more revenue from your customers, increase margin by resisting price pressure, change the game with recession-specific product-offerings, and expand into new markets. There are over 100 marketing strategies from 80 companies from 5 recessions and 40 industry downturns.5 star-rated by reviewers like you: "This book really amazed me for how practical its advice is." "Very practical ...Neat stuff, timely advice." Invaluable for business owners, marketing teams, investors and consultants. Just one idea will repay the price of the book many times over. Also available in extended version (with chapters on costs and acquisitions) as The "Recession Storming" Handbook of Recession & Recovery Strategy (qv). Reach the author at [email protected]

Greater Good

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Publisher : Harvard Business Press
ISBN 13 : 1422163679
Total Pages : 339 pages
Book Rating : 4.4/5 (221 download)

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Book Synopsis Greater Good by : John A. Quelch

Download or read book Greater Good written by John A. Quelch and published by Harvard Business Press. This book was released on 2007-12-28 with total page 339 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing has a greater purpose, and marketers, a higher calling, than simply selling more widgets, according to John Quelch and Katherine Jocz. In Greater Good, the authors contend that marketing performs an essential societal function--and does so democratically. They maintain that people would benefit if the realms of politics and marketing were informed by one another's best principles and practices. Quelch and Jocz lay out the six fundamental characteristics that marketing and democracy share: (1) exchange of value, such as goods, services, and promises, (2) consumption of goods and services, (3) choice in all decisions, (4) free flow of information, (5) active engagement of a majority of individuals, and (6) inclusion of as many people as possible. Without these six traits, both marketing and democracy would fail, and with them, society. Drawing on current and historical examples from economies around the world, this landmark work illuminates marketing's critical role in the development, growth, and governance of societies. It reveals how good marketing practices improve the political process and--in turn--the practice of democracy itself.

The Redistribution Recession

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Author :
Publisher : Oxford University Press
ISBN 13 : 0199996423
Total Pages : 368 pages
Book Rating : 4.1/5 (999 download)

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Book Synopsis The Redistribution Recession by : Casey B. Mulligan

Download or read book The Redistribution Recession written by Casey B. Mulligan and published by Oxford University Press. This book was released on 2012-11-02 with total page 368 pages. Available in PDF, EPUB and Kindle. Book excerpt: Redistribution, or subsidies and regulations intended to help the poor, unemployed, and financially distressed, have changed in many ways since the onset of the recent financial crisis. The unemployed, for instance, can collect benefits longer and can receive bonuses, health subsidies, and tax deductions, and millions more people have became eligible for food stamps. Economist Casey B. Mulligan argues that while many of these changes were intended to help people endure economic events and boost the economy, they had the unintended consequence of deepening-if not causing-the recession. By dulling incentives for people to maintain their own living standards, redistribution created employment losses according to age, skill, and family composition. Mulligan explains how elevated tax rates and binding minimum-wage laws reduced labor usage, consumption, and investment, and how they increased labor productivity. He points to entire industries that slashed payrolls while experiencing little or no decline in production or revenue, documenting the disconnect between employment and production that occurred during the recession. The book provides an authoritative, comprehensive economic analysis of the marginal tax rates implicit in public and private sector subsidy programs, and uses quantitative measures of incentives to work and their changes over time since 2007 to illustrate production and employment patterns. It reveals the startling amount of work incentives eroded by the labyrinth of new and existing social safety net program rules, and, using prior results from labor economics and public finance, estimates that the labor market contracted two to three times more than it would have if redistribution policies had remained constant. In The Redistribution Recession, Casey B. Mulligan offers hard evidence to contradict the notion that work incentives suddenly stop mattering during a recession or when interest rates approach zero, and offers groundbreaking interpretations and precise explanations of the interplay between unemployment and financial markets.

Top Dog Recession-Busting Sales Secrets

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Author :
Publisher :
ISBN 13 : 9781934346150
Total Pages : 0 pages
Book Rating : 4.3/5 (461 download)

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Book Synopsis Top Dog Recession-Busting Sales Secrets by : Michael Dalton Johnson

Download or read book Top Dog Recession-Busting Sales Secrets written by Michael Dalton Johnson and published by . This book was released on 2010-04-15 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: Winning "recession busting" sales advice from 50 leading experts to help salespeople and businesses find more prospects, stay motivated, and make more money selling during the downturn.

Recession-Proof

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Author :
Publisher : Prestige Professional Publishing
ISBN 13 : 9781946197597
Total Pages : pages
Book Rating : 4.1/5 (975 download)

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Book Synopsis Recession-Proof by : Jason Schenker

Download or read book Recession-Proof written by Jason Schenker and published by Prestige Professional Publishing. This book was released on 2020-04-30 with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:

Spend Shift

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Publisher : John Wiley & Sons
ISBN 13 : 0470902329
Total Pages : 289 pages
Book Rating : 4.4/5 (79 download)

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Book Synopsis Spend Shift by : John Gerzema

Download or read book Spend Shift written by John Gerzema and published by John Wiley & Sons. This book was released on 2010-09-02 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: Gold Medal Winner, General Business, 2012 Axiom Business Book Awards Understanding the post-crisis consumer In Spend Shift, John Gerzema, world-renowned expert on consumer values, and Pulitzer prizewinning author Michael D'Antonio document the rise of a vibrant, values-driven post-recession economy. To tell the story of this movement, the authors travel to large cities and small towns across eight bellwether states, to examine the value shifts sweeping the nation. Through in-depth observation, proprietary data from Young & Rubicam, and interviews with experts, the authors analyze the changing consumer psyche, document the five shifting values and consumer behaviors that are remaking America and the world, and explain what it means to businesses and leaders. Explores a movement in society where the majority of American consumers are embracing both value and values Shows how post-crisis consumer expectations and behaviors will drive business decisions Draws on interviews with CEOs and entrepreneurs to reveal how companies like Ford and Etsy are reconnecting with the post-crisis consumer Compelling and insightful, Spend Shift is essential reading for anyone interested in how values are changing and how businesses can connect with consumers after the recession.

Selling Through Tough Times: Grow Your Profits and Mental Resilience Through any Downturn

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Author :
Publisher : McGraw Hill Professional
ISBN 13 : 126426657X
Total Pages : 289 pages
Book Rating : 4.2/5 (642 download)

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Book Synopsis Selling Through Tough Times: Grow Your Profits and Mental Resilience Through any Downturn by : Paul Reilly

Download or read book Selling Through Tough Times: Grow Your Profits and Mental Resilience Through any Downturn written by Paul Reilly and published by McGraw Hill Professional. This book was released on 2021-09-28 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: An indispensable guide to thriving in a challenging sales environment As a sales professional, you know that it’s harder to sell in tough times—whether it’s a recession, industry-wide challenge, or global pandemic. You may also have noticed that some salespeople and managers not only survive, but thrive through tough times. How do they do it? What do they do to thrive through adversity? Paul Reilly explains it all in Selling Through Tough Times: Customers buy differently in tough times, so salespeople need to sell differently in tough times. In this eye-opening and indispensable guide, he shows how to develop the right mindset and adapt your skills to prevail in even the most challenging selling climate. His plan includes both immediate, hands-on action plans (including six Daily Mental Flex activities) as well as longer-range strategies to ensure you (and your team) never get caught on the back foot again. While the principals of selling are constant, Reilly demonstrates how changing your tactics in tough times will not only help you through current difficulties, but help you emerge stronger. You’ll discover how to redefine value in customer terms, reposition products and services, and how to employ different persuasion tactics. You’ll also learn how to select and pursue the right opportunities, win more deals, and—crucially—protect profit by embracing the “tough timers” mental attitude. Tough times are inevitable and often unpredictable. But in Selling Through Tough Times, you’ll find the tools and mindset you need to power through them—and come out on top.

Paying the Price

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Author :
Publisher : FT Press
ISBN 13 : 0132180197
Total Pages : 243 pages
Book Rating : 4.1/5 (321 download)

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Book Synopsis Paying the Price by : Mark Zandi

Download or read book Paying the Price written by Mark Zandi and published by FT Press. This book was released on 2012-09-04 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: Only a few years ago, the U.S. financial system and economy were near collapse. Global financial institutions teetered and fell, while at once-mighty U.S. companies, panicked CEOs slashed jobs. The financial chaos inflicted catastrophic damage: double-digit unemployment; crashing house and stock prices; federal budget deficits in the trillions, and a wider gap between the country’s haves and have-nots. Today many Americans still feel shell-shocked. But while there remains much to be nervous and frustrated about, it is impressive how much progress has been made in righting the wrongs that got us into this mess. The economy is growing and steadily creating jobs; house prices are stable and stock prices are up; debt burdens have eased for most households and the financial system has shored up its foundations to an impressive degree. American companies are as competitive globally as they have been in a half century. This dramatic turn in the economy’s fortunes occurred because of what government did to stem the financial panic and combat the effects of Great Recession. Policymakers’ unprecedented actions – from Congress’ auto and bank bailouts and fiscal stimulus, to the Federal Reserve’s zero interest rates and quantitative easing – remain intensely controversial, but ultimately they will be judged a success. Serious problems remain, including the government’s mounting debt load and a burgeoning number of disenfranchised workers, but we are on our way to addressing them. Our economic future has arguably never been brighter.

The Great Recession

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Author :
Publisher : Russell Sage Foundation
ISBN 13 : 1610447506
Total Pages : 342 pages
Book Rating : 4.6/5 (14 download)

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Book Synopsis The Great Recession by : David B. Grusky

Download or read book The Great Recession written by David B. Grusky and published by Russell Sage Foundation. This book was released on 2011-10-01 with total page 342 pages. Available in PDF, EPUB and Kindle. Book excerpt: Officially over in 2009, the Great Recession is now generally acknowledged to be the most devastating global economic crisis since the Great Depression. As a result of the crisis, the United States lost more than 7.5 million jobs, and the unemployment rate doubled—peaking at more than 10 percent. The collapse of the housing market and subsequent equity market fluctuations delivered a one-two punch that destroyed trillions of dollars in personal wealth and made many Americans far less financially secure. Still reeling from these early shocks, the U.S. economy will undoubtedly take years to recover. Less clear, however, are the social effects of such economic hardship on a U.S. population accustomed to long periods of prosperity. How are Americans responding to these hard times? The Great Recession is the first authoritative assessment of how the aftershocks of the recession are affecting individuals and families, jobs, earnings and poverty, political and social attitudes, lifestyle and consumption practices, and charitable giving. Focused on individual-level effects rather than institutional causes, The Great Recession turns to leading experts to examine whether the economic aftermath caused by the recession is transforming how Americans live their lives, what they believe in, and the institutions they rely on. Contributors Michael Hout, Asaf Levanon, and Erin Cumberworth show how job loss during the recession—the worst since the 1980s—hit less-educated workers, men, immigrants, and factory and construction workers the hardest. Millions of lost industrial jobs are likely never to be recovered and where new jobs are appearing, they tend to be either high-skill positions or low-wage employment—offering few opportunities for the middle-class. Edward Wolff, Lindsay Owens, and Esra Burak examine the effects of the recession on housing and wealth for the very poor and the very rich. They find that while the richest Americans experienced the greatest absolute wealth loss, their resources enabled them to weather the crisis better than the young families, African Americans, and the middle class, who experienced the most disproportionate loss—including mortgage delinquencies, home foreclosures, and personal bankruptcies. Lane Kenworthy and Lindsay Owens ask whether this recession is producing enduring shifts in public opinion akin to those that followed the Great Depression. Surprisingly, they find no evidence of recession-induced attitude changes toward corporations, the government, perceptions of social justice, or policies aimed at aiding the poor. Similarly, Philip Morgan, Erin Cumberworth, and Christopher Wimer find no major recession effects on marriage, divorce, or cohabitation rates. They do find a decline in fertility rates, as well as increasing numbers of adult children returning home to the family nest—evidence that suggests deep pessimism about recovery. This protracted slump—marked by steep unemployment, profound destruction of wealth, and sluggish consumer activity—will likely continue for years to come, and more pronounced effects may surface down the road. The contributors note that, to date, this crisis has not yet generated broad shifts in lifestyle and attitudes. But by clarifying how the recession’s early impacts have—and have not—influenced our current economic and social landscape, The Great Recession establishes an important benchmark against which to measure future change.