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Sales Management Demystified
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Book Synopsis Sales Management by : Robert J. Calvin
Download or read book Sales Management written by Robert J. Calvin and published by McGraw Hill Professional. This book was released on 2004-03-22 with total page 270 pages. Available in PDF, EPUB and Kindle. Book excerpt: THE MCGRAW-HILL EXECUTIVE MBA SERIES "Executive education is suddenly every CEO's favorite strategic weapon." --BusinessWeek Now repackaged in easily transportable paperback editions, these informative titles--written by frontline executive education professors and modeled after the programs of the nation's top business schools--will find new popularity with today's on-the-go, every-second-counts executive.
Book Synopsis Sales Management Demystified by : Robert Calvin
Download or read book Sales Management Demystified written by Robert Calvin and published by McGraw Hill Professional. This book was released on 2007-04-23 with total page 417 pages. Available in PDF, EPUB and Kindle. Book excerpt: BUILD and manage a SALES FORCE that's worth sell-ebrating Understanding that a sales force is only as successful as its management is the first step to improving overall sales performance. The rest can be found inside this hands-on guide that shows, step-by-step, how to train and retain a team of top sales professionals. Sales Management Demystified addresses every step of the process--including hiring, training, compensation, organization, deployment, forecasting, motivation, and performance management. Sales managers at every level and students of sales management will find helpful strategies and tactics for molding a team into an effective, cohesive unit. Featuring real-world examples, end-of-chapter quizzes, and a final exam, this incredibly useful guide will help you get the best from your sales force and put your career on the fast track. This fast and easy guide offers Ideas for sourcing, screening, and selecting the best candidates Tips for training salespeople in product, customer, and competitor knowledge, and in selling skills The model for choosing the most successful sales force organization and deployment Monetary and nonmonetary methods to reward positive sales force action and results Performance management techniques that evaluate results, actions, skills, knowledge, and personal characteristics Simple enough for a novice but challenging enough for a veteran manager, Sales Management Demystified is your shortcut to developing a successful sales team.
Book Synopsis Marketing Demystified by : Donna Anselmo
Download or read book Marketing Demystified written by Donna Anselmo and published by McGraw Hill Professional. This book was released on 2010-08-06 with total page 401 pages. Available in PDF, EPUB and Kindle. Book excerpt: The goal of marketing is simple: attract customers who will purchase your product. Getting there, though, isn't so easy. Real marketing success involves a strong foundation in everything from planning, advertising, and publicity to Internet strategies, database management, and more. Enter Marketing DeMystified. Addressing every step of the process in plain English, it helps you master all the tools at your disposal to cultivate strong brand awareness, maximize profits, and build lasting customer loyalty. Featuring realworld examples, end-of-chapter quizzes, and a final exam, Marketing DeMystified is the fuel you need to power up your marketing machine and start producing results. This fast and easy guide covers: Marketing’s four Ps . . . plus three—planning, positioning, and people Tactics for organizing a research-driven campaign Strategies for leading a marketing team Techniques for branding from the inside out Case studies of marketing successes and failures Simple enough for a novice or student, but challenging enough for a veteran marketing manager, Marketing DeMystified is the most thorough and simple shortcut to decoding key marketing concepts and principles.
Book Synopsis The Accidental Sales Manager by : Suzanne Paling
Download or read book The Accidental Sales Manager written by Suzanne Paling and published by Entrepreneur Press. This book was released on 2010-10-01 with total page 284 pages. Available in PDF, EPUB and Kindle. Book excerpt: •Do you tackle several different roles including sales manager? •Does managing the sales team feel awkward? •Do you want to achieve better sales results? If you answered YES then you face the same struggle as many other small business owners—you can successfully manage the rest of the company, but when it comes to the sales team, you feel like your efforts are coming up short. Suzanne Paling, sales management consultant, urges you to stop struggling, and teaches you what you need to know to start succeeding.
Book Synopsis Nurse Management Demystified by : Irene McEachen
Download or read book Nurse Management Demystified written by Irene McEachen and published by McGraw Hill Professional. This book was released on 2006-11-13 with total page 266 pages. Available in PDF, EPUB and Kindle. Book excerpt: Find out what it takes to MOVE into MANAGEMENT Are you looking to take your nursing career to the next level but don't know where to begin? Nurse Management Demystified is the perfect starting point. You'll find it's an effective and enlightening way to find out what it really takes to succeed in this challenging profession. First, you'll learn about nursing care delivery models, staffing, delegation, and supervision. Next, you'll cover communication and conflict resolution, legal issues, healthcare economics, budgeting, and financial management. Other topics covered include unions, nursing informatics, and time and risk management. Featuring end-of-chapter quizzes, this book will give you a thorough overview of the field of nurse management in no time at all. This easy-to-follow guide gives you: An inside look at the many responsibilities of a nurse manager Tips for applying the techniques in the book in real-life clinical situations A quiz at the end of each chapter to reinforce learning and pinpoint weaknesses A time-saving approach to performing better on an exam or at work! Approachable enough for a beginner, but informative enough for a pro, Nurse Management Demystified is your shortcut to finding out all about this demanding yet rewarding healthcare career.
Book Synopsis Project Management Demystified by : Geoff Reiss
Download or read book Project Management Demystified written by Geoff Reiss and published by Routledge. This book was released on 2013-04-15 with total page 374 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explains the many techniques which have been developed to help you manage projects successfully using very clear objectives within a commercial environment. Examples are drawn from construction, civil engineering, product launches, publishing, computer hardware and software, scientific projects and aerospace.
Book Synopsis Mastering Technical Sales: The Sales Engineer’s Handbook, Third Edition by : John Care
Download or read book Mastering Technical Sales: The Sales Engineer’s Handbook, Third Edition written by John Care and published by Artech House. This book was released on 2014-07-01 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: Every high-tech sales team today has technical pros on board to “explain how things work,” and this success-tested training resource is written just for them. This newly revised and expanded third edition of an Artech House bestseller offers invaluable insights and tips for every stage of the selling process. This third edition features a wealth of new material, including new chapters on business-driven discovery, white boarding, trusted advisors, and calculating ROI. This invaluable book equips new sales engineers with powerful sales and presentation techniques that capitalize on their technical background—all spelled out step-by-step by a pair of technical sales experts with decades of eye-popping, industry-giant success under their belt.
Book Synopsis Project Management Demystified by : Sid Kemp
Download or read book Project Management Demystified written by Sid Kemp and published by McGraw Hill Professional. This book was released on 2004-05-25 with total page 355 pages. Available in PDF, EPUB and Kindle. Book excerpt: LEARN PROJECT MANAGEMENT ON TIME AND UNDER BUDGET! Project Management Demystified is valuable for both the novice project manager and the experienced. For the novice, it is a great way to understand PM basics in an easy-to-understand and practical way. Personalized stories demonstrate both what to do and what not to do. Experienced project managers will find 'gems' spread throughout the text to take away to improve their results. -- Lee Krevat, IT Director, Business Strategic Alignment, Sempra Energy (A Fortune 500 company) Mr. Kemp truly demystifies project management, connecting the how and the why. Students and managers alike will gain both skills and confidence. -- Malcolm Ryder, Principal and Chief Strategy Officer, Renovance, L.L.P. (An IT management consulting firm) Written in straightforward language, Project Management Demystified will help you gain "instant expertise" in project management -- even if you have no previous formal training in executive skills. The author, who has trained thousands of first-time managers and team leaders, uses a host of powerful techniques to help you soak up what you really need to know. With Project Management Demystified, you master the subject one simple step at a time -- at your own speed. Unlike most books on project management, general principles are presented first—and the details follow. In order to make the learning process clear, simple, and useful, Project Management Demystified offers questions at the end of each chapter to pinpoint weaknesses, and case studies throughout the book to reinforce the entire process of project management. This unique, self-teaching guide shows you how to: * Transform a good idea into a smooth-flowing project * Ensure project delivery with the "Six Keys to Success" * Turn disorganized "to-do" lists into effective action plans * Master people-management and team-building skills * Analyze design, development, budgeting, and scheduling * Calm the "storm period" -- the transition to production * Bring your project in on time and under budget * Gain practical management skills you can use again and again * Build your "Project for Learning" and use reviews to retain information * And much, much more! If you're looking for mastery of essential PM skills, let Project Management Demystified be your shortcut!
Book Synopsis Human Resource Management DeMYSTiFieD by : Robert G. DelCampo
Download or read book Human Resource Management DeMYSTiFieD written by Robert G. DelCampo and published by McGraw Hill Professional. This book was released on 2011-01-07 with total page 243 pages. Available in PDF, EPUB and Kindle. Book excerpt: The low-labor guide to mastering HRM! Want to dive into human resources but your brain says, "Help wanted!"? No problem! Put Human Resource Management DeMYSTiFieD on the job, and you'll solve your dilemma in no time! Using a clear, step-by-step format, this practical guide provides a firm foundation in the basics of the field. You'll master all the key issues in human resources, like benefits, legal situations, hiring, training, outplacement, worker rights, and more. Detailed examples and concise explanations make it easy to grasp the material, and end-of-chapter quizzes and a final exam help reinforce learning. In no time, you'll build a firm foundation on the essential concepts and techniques instrumental to the success of any organization! This fast and easy guide features: Tips on designing and implementing a hiring plan Tactics for developing and training new employees Strategies for writing job descriptions, recruiting applicants, and selecting employees Techniques for creating an effective compensation and benefits structure Simple enough for a beginner, but challenging enough for an advanced student, Human Resource Management DeMYSTiFieD has everything you need to build a solid foundation in human resources.
Book Synopsis Inventory Management Demystified by : A.D. Dear
Download or read book Inventory Management Demystified written by A.D. Dear and published by Springer Science & Business Media. This book was released on 1990-02-28 with total page 108 pages. Available in PDF, EPUB and Kindle. Book excerpt: Despite the widespread use of computer based inventory control systems, most companies are aware that they often cannot meet their customer demand, while still suspecting that their stock levels are higher than they should be.
Book Synopsis Competition Demystified by : Bruce C. Greenwald
Download or read book Competition Demystified written by Bruce C. Greenwald and published by Penguin. This book was released on 2005-08-18 with total page 651 pages. Available in PDF, EPUB and Kindle. Book excerpt: Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure of your industry and developing an appropriate strategy for your specific position. Over the last two decades, the conventional approach to strategy has become frustratingly complex. It's easy to get lost in a sophisticated model of your competitors, suppliers, buyers, substitutes, and other players, while losing sight of the big question: Are there barriers to entry that allow you to do things that other firms cannot?
Book Synopsis Selling and Sales Management by : David Jobber
Download or read book Selling and Sales Management written by David Jobber and published by Pearson Education India. This book was released on 2008-09 with total page 552 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book GPRS Demystified written by John Hoffman and published by McGraw Hill Professional. This book was released on 2003 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: GPRS (General Packet Radio Service) is global mobile data technology. More important it is a step en route to next-generation wireless, or 3G, for many networks in the US and most networks in Europe and Asia. Questions like "when can we expect European take-up of GPRS?", "what kind of roaming will the standards bodies adopt?", "what functionality will first-generation terminals provide?", or "how will GPRS change the basic business practices of GSM operators?" all need to be answered before implementations proceed. This book helps the wireless industry gets its arms around the issues with contributions from many of the pioneering companies in the mobile data industry. It equips professionals with plain English explanations of technology, markets, billing systems, terminals and management challenges.
Book Synopsis Mastering the World of Selling by : Eric Taylor
Download or read book Mastering the World of Selling written by Eric Taylor and published by John Wiley & Sons. This book was released on 2010-07-30 with total page 548 pages. Available in PDF, EPUB and Kindle. Book excerpt: Of the 17 million people in the U.S. who are involved directly or indirectly in sales, many repeatedly acknowledge facing four major challenges: No prior sales education or training Lack of formalized sales training, resources, and methodologies provided by their companies Due to the recession and downsizing era, lack of 12-18 month professional sales training for new hires provided by Fortune 500 companies A consistent struggle to keep their sales force, distributors, manufacturers reps and affiliates motivated and focused on effectively selling their products and services Mastering the World of Selling helps companies and entrepreneurs overcome these four major obstacles with candid advice and winning strategies from the leading sales trainers and training companies in the world: Acclivus*AchieveGlobal*Action Selling*Tony Allesandra*Brian Azar*Baker Communications, Inc.*Mike Bosworth*Ian Brodie*Ed Brodow*Mike Brooks*Bob Burg*Jim Cathcart*Robert Cialdini PhD*Communispond, Inc.*Tim Connor*CustomerCentric Selling*Dale Carnegie*Sam Deep*Bryan Dodge*Barry Farber*Jonathan Farrington*Jeffrey Fox*Colleen Francis*FranklinCovey Sales Performance Solutions*Thomas A. Freese*Patricia Fripp*Ari Galper*General Physics Corporation*Jeffrey Gitomer*Charles H. Green*Ford Harding*Holden International*Chet Holmes*Tom Hopkins*Huthwaite, Inc.*Imparta, Ltd.*InfoMentis, Inc.*Integrity Solutions*Janek Performance Group, Inc.*Tony Jeary*Dave Kahle*Ron Karr*Knowledge-Advantage, Inc.*Jill Konrath*Dave Kurlan*Ron LaVine*Kendra Lee*Ray Leone*Chris Lytle*Paul McCord*Mercuri International*Miller Heiman, Inc.*Anne Miller*Dr. Ivan Misner*Michael Macedonio*Sharon Drew Morgen*Napoleon Hill Foundation*Michael Oliver*Rick Page*Anthony Parinello*Michael Port*Porter Henry*Prime Resource Group, Inc.*Neil Rackham*Revenue Storm*Linda Richardson*Keith Rosen*Frank Rumbauskas*Sales Performance International, Inc.*Sandler Training*Dr. Tom Sant*Stephan Schiffman*Dan Seidman*Blair Singer*Terri Sjodin*Art Sobczak*Drew Stevens, PhD*STI International*The Brooks Group*The Friedman Group*The TAS Group*Brian Tracy*ValueSelling Associates*Wendy Weiss&*Jacques Werth*Floyd Wickman*Wilson Learning*Dirk Zeller*Tom Ziglar*Zig Ziglar
Book Synopsis Portfolio and Programme Management Demystified by : Geoff Reiss
Download or read book Portfolio and Programme Management Demystified written by Geoff Reiss and published by Routledge. This book was released on 2012-11-12 with total page 338 pages. Available in PDF, EPUB and Kindle. Book excerpt: You’re now responsible for a programme, or you’ve got a portfolio to manage? Where do you start? Right here! Projects are not simply the bread and butter of an organisation. Form them into programmes or portfolios and they can be prioritised and integrated to deliver change to your organization in line with your strategic vision. You will be able to control costs and risks and bring together a complex series of themes effectively. This overhauled second edition now combines portfolio management as a parallel theme with programme management, and it is brought in line with the current thinking of the Association for Project Management and the Project Management Institute. It is written for managers in both the public and private sectors. This new edition includes half a dozen short case studies (from Belgium’s Fortis Bank, a software company, local government, and central government), along with more on cross-functional management. Together with Project Management Demystified, also from Routledge (third edition, 2007), it provides the tools to manage your projects, your programmes and your portfolio to a very high level.
Book Synopsis Project Management Demystified by : Geoff Reiss
Download or read book Project Management Demystified written by Geoff Reiss and published by Routledge. This book was released on 2013-04-15 with total page 232 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explains the many techniques which have been developed to help you manage projects successfully using very clear objectives within a commercial environment. Examples are drawn from construction, civil engineering, product launches, publishing, computer hardware and software, scientific projects and aerospace.
Book Synopsis Measurement Demystified by : David Vance
Download or read book Measurement Demystified written by David Vance and published by Association for Talent Development. This book was released on 2020-11-17 with total page 496 pages. Available in PDF, EPUB and Kindle. Book excerpt: Your Groundbreaking Framework for Measurement and Reporting Most people find measurement, analytics, and reporting daunting—and L&D professionals are no different. As these practices have become critically important for organizations’ efforts to improve performance, talent development professionals have often been slow to embrace them for many reasons, including the seeming complexity and challenge of the practices. Few organizations have a well-thought-out measurement and reporting strategy, and there are often scant resources, limited time, and imperfect data to work with when organizations do attempt to create one. Measurement Demystified: Creating Your L&D Measurement, Analytics, and Reporting Strategy is a much-needed and welcomed resource that breaks new ground with a framework to simplify the discussion of measurement, analytics, and reporting as it relates to L&D and talent development practitioners. This book helps practitioners select and use the right measures for the right reasons; select, create, and use the right types of reports; and create a comprehensive measurement and reporting strategy. Recognizing the angst and reluctance people often show in these areas, authors and experts David Vance and Peggy Parskey break down the practices and processes by providing a common language and an easy-to-use structure. They describe five types of reports, four broad reasons to measure, and three categories of measures. Their method works for large and small organizations, even if yours is an L&D staff of one or two. The guidance remains the same: Start small and grow. Measurement Demystified is a great first book for talent development professionals with no prior knowledge of or experience with measurement and a valuable resource for measurement experts. Those adept at lower levels of training evaluation will grow their knowledge base and capabilities, while measurement experts will discover shortcuts and nuggets of information to enhance their practices. A more comprehensive treatment of these important topics will not be found elsewhere.