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Resource Allocation Models For Retail Planning
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Book Synopsis Handbook of Marketing by : Barton A Weitz
Download or read book Handbook of Marketing written by Barton A Weitz and published by SAGE. This book was released on 2006-08-11 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt: The 'Handbook of Marketing' presents a major retrospective and prospective overview of the field of marketing when many of the traditional boundaries and domains within marketing have been subject to change.
Book Synopsis Urban Dynamics (Routledge Revivals) by : C.S. Bertuglia
Download or read book Urban Dynamics (Routledge Revivals) written by C.S. Bertuglia and published by Routledge. This book was released on 2013-12-19 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: Originally published in 1990, this work analyses the use of contemporary computer models to simulate urban systems. The work deals with the two significant traditions of model-building: firstly the building of integrated models following the seminal research of Lowry first published in 1964, but with relatively simple submodels; and secondly, intensive research on particular submodels with a variety of techniques. This volume constructs a model-building exercise which integrates the two traditions: an integrated model (in a modular form with alternative components) using the most advanced submodels. The book concludes with a presentation of an example of an operational model of this type.
Book Synopsis Proceedings of the 1991 Academy of Marketing Science (AMS) Annual Conference by : Robert L. King
Download or read book Proceedings of the 1991 Academy of Marketing Science (AMS) Annual Conference written by Robert L. King and published by Springer. This book was released on 2015-04-27 with total page 407 pages. Available in PDF, EPUB and Kindle. Book excerpt: This volume includes the full proceedings from the 1991 Academy of Marketing Science (AMS) Annual Conference held in Fort Lauderdale, Florida. The research and presentations offered in this volume cover many aspects of marketing science including marketing strategy, consumer behavior, international marketing, services marketing, marketing education, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Book Synopsis Marketing Doctoral Dissertation Abstracts by :
Download or read book Marketing Doctoral Dissertation Abstracts written by and published by . This book was released on 1981 with total page 160 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Retail Category Management by : Alexander Hübner
Download or read book Retail Category Management written by Alexander Hübner and published by Springer Science & Business Media. This book was released on 2011-08-30 with total page 172 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retail shelf management means cost-efficiently aligning retail operations with consumer demand. As consumers expect high product availability and low prices, and retailers are constantly increasing product variety and striving towards high service levels, the complexity of managing retail business and its operations is growing enormously. Retailers need to match consumer demand with shelf supply by balancing variety (number of products) and service levels (number of items of a product), and by optimizing demand and profit through carefully calibrated prices. As a result the core strategic decisions a retailer must make involve assortment sizes, shelf space assignment and pricing levels. Rigorous quantitative methods have emerged as the most promising solution to this problem. The individual chapters in this book therefore focus on three areas: (1) combining assortment and shelf space planning, (2) providing efficient decision support systems for practically relevant problem sizes, and (3) integrating inventory and price optimization into shelf management.
Book Synopsis NASA SP-7500 by : United States. National Aeronautics and Space Administration
Download or read book NASA SP-7500 written by United States. National Aeronautics and Space Administration and published by . This book was released on 1972 with total page 140 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis A HANDBOOK OF RETAIL MANAGEMENT: PRINCIPLES & PRACTICES by : Dr.Dipa Mitra
Download or read book A HANDBOOK OF RETAIL MANAGEMENT: PRINCIPLES & PRACTICES written by Dr.Dipa Mitra and published by Archers & Elevators Publishing House. This book was released on with total page pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book General Technical Report RM. written by and published by . This book was released on 1988 with total page 618 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Geomarketing written by Gérard Cliquet and published by John Wiley & Sons. This book was released on 2013-03-04 with total page 236 pages. Available in PDF, EPUB and Kindle. Book excerpt: This title describes the state of the art in all areas of spatial marketing, discussing the various constituents which make up the geography of markets. Demand varies according to location and can be measured according to revenue, the number of households, spending patterns and lifestyles. Supply is also dependent on position, because prices, services, products and available shops rely on location, while the difference between supply and demand is the rationale for the role of the trader. The book also covers the way geographic techniques help to solve marketing problems and contains chapters written by contributors with extensive experience in this field; given that it is crucial for companies to direct their marketing correctly at their target audience, this will be indispensable reading for those involved in this area.
Book Synopsis Applied Geography by : Antoine Bailly
Download or read book Applied Geography written by Antoine Bailly and published by Springer Science & Business Media. This book was released on 2013-11-09 with total page 313 pages. Available in PDF, EPUB and Kindle. Book excerpt: Applied Geography, A World Perspective reviews progress in applied geography in different regions of the world. It does this through the eyes of an international panel of highly regarded academic practitioners. The book offers new prospects on the use of established approaches and explores exciting new territories. Together, the contributors provide a comprehensive picture of applied geography today. This book is of relevance to faculty and graduate students in the fields of geography, planning, public policy, regional science and other related social and behavioural sciences.
Book Synopsis Management, a Continuing Literature Survey with Indexes by :
Download or read book Management, a Continuing Literature Survey with Indexes written by and published by . This book was released on 1969 with total page 502 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Comprehensive Dissertation Index by :
Download or read book Comprehensive Dissertation Index written by and published by . This book was released on 1984 with total page 808 pages. Available in PDF, EPUB and Kindle. Book excerpt: Vols. for 1973- include the following subject areas: Biological sciences, Agriculture, Chemistry, Environmental sciences, Health sciences, Engineering, Mathematics and statistics, Earth sciences, Physics, Education, Psychology, Sociology, Anthropology, History, Law & political science, Business & economics, Geography & regional planning, Language & literature, Fine arts, Library & information science, Mass communications, Music, Philosophy and Religion.
Book Synopsis Handbook of Marketing Decision Models by : Berend Wierenga
Download or read book Handbook of Marketing Decision Models written by Berend Wierenga and published by Springer Science & Business Media. This book was released on 2008-09-11 with total page 621 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marketing models is a core component of the marketing discipline. The recent developments in marketing models have been incredibly fast with information technology (e.g., the Internet), online marketing (e-commerce) and customer relationship management (CRM) creating radical changes in the way companies interact with their customers. This has created completely new breeds of marketing models, but major progress has also taken place in existing types of marketing models. The HANDBOOK OF MARKETING DECISION MODELS presents the state of the art in marketing decision models, dealing with new modeling areas such as customer relationship management, customer value and online marketing, but also describes recent developments in other areas. In the category of marketing mix models, the latest models for advertising, sales promotions, sales management, and competition are dealt with. New developments are presented in consumer decision models, models for return on marketing, marketing management support systems, and in special techniques such as time series and neural nets. Not only are the most recent models discussed, but the book also pays attention to the implementation of marketing models in companies and to applications in specific industries.
Book Synopsis Medical Geography (Routledge Revivals) by : Michael Pacione
Download or read book Medical Geography (Routledge Revivals) written by Michael Pacione and published by Routledge. This book was released on 2014-06-17 with total page 296 pages. Available in PDF, EPUB and Kindle. Book excerpt: Geographers have for a long time contributed much valuable detailed data on the geographical patterns of disease and health care delivery to the medical world. On its first publication in 1985, this edited collection addressed the need for a review of progress in the field of medical geography that could also shape further developments. Topics under discussion include national systems of health care, the utilisation of health services, medical planning and medical geography in the developing world. This is a comprehensive volume that is it still of great relevance to today’s students of medical geography, health care and demography.
Book Synopsis Comprehensive Dissertation Index: Business & Economics A-K by :
Download or read book Comprehensive Dissertation Index: Business & Economics A-K written by and published by . This book was released on 1984 with total page 808 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Book Synopsis Proceedings of the 10th International Conference on Advanced Intelligent Systems and Informatics 2024 by : Aboul Ella Hassanien
Download or read book Proceedings of the 10th International Conference on Advanced Intelligent Systems and Informatics 2024 written by Aboul Ella Hassanien and published by Springer Nature. This book was released on with total page 403 pages. Available in PDF, EPUB and Kindle. Book excerpt:
Download or read book Strategic Financial Management written by and published by Cybellium . This book was released on with total page 226 pages. Available in PDF, EPUB and Kindle. Book excerpt: Welcome to the forefront of knowledge with Cybellium, your trusted partner in mastering the cutting-edge fields of IT, Artificial Intelligence, Cyber Security, Business, Economics and Science. Designed for professionals, students, and enthusiasts alike, our comprehensive books empower you to stay ahead in a rapidly evolving digital world. * Expert Insights: Our books provide deep, actionable insights that bridge the gap between theory and practical application. * Up-to-Date Content: Stay current with the latest advancements, trends, and best practices in IT, Al, Cybersecurity, Business, Economics and Science. Each guide is regularly updated to reflect the newest developments and challenges. * Comprehensive Coverage: Whether you're a beginner or an advanced learner, Cybellium books cover a wide range of topics, from foundational principles to specialized knowledge, tailored to your level of expertise. Become part of a global network of learners and professionals who trust Cybellium to guide their educational journey. www.cybellium.com
